Page title: No banners, not even colour block – just simple in a light weight FF Meta
Kenya, Sudan, Tanzania and Uganda in the spotlight hroughout its history, DIEKS and all its staff have always been focused on the high quality of service and strict adherance to the letter of the law. The Ukrainian-German joint venture company was founded in 2003, following a decision to establish a JV company of Technical Supervision German TUV NORD GRUPPE. From then, TUV NORD-DIEKS was born and its technical base has been constantly updated with modern equipment for destructive and non-destructive testing operations.
Headers and sub-lines: New, modern, clean sans-serif which we will have to buy. More personality and less heavy than Myriad. Many weights available. Light versions work at big sizes (see intelligence pages). A combination of heavy and light works well (news spread)
Body: Minion Pro (we own this already). Many business mags use a serif for their body with a sans serif for headers etc... I have always thought we should do this at gasworld. The designer of FF Meta recommends Minion Pro as a font that works well with Meta. So this saves buying a serif to go with Meta. The font is 9pt with 12pt leading. This is almost double the amount of leading gasworld currently uses. The current body copy is too tight and contributes to the ‘heavy’ look of the magazine. Drop cap: Undecided on this but a thin version of Meta using the chosen colour palette works I think.
Callouts: Not decided on light or heavy version of Meta, but appropriate colour palette used.
Boxouts: Should use a pastel shade according to the colour palette. Set in Meta to help seperate from the body copy and tie in with headers. This is standard practice in mags like New Scientist.
Signposts/Related articles: Not in a box to separate them from boxouts but clearly separate within body text. Use Meta again and splash of colour according to palette.
gw
Article full-stops
Page footer: No line at footer. Page number with Month/Date
36 | September 2013
Authors: Photos kept small and cut out. Can’t rely on contributors sending in good pics. Examples in Hot Topic and Blondin column.
25% 75%
Info Graphics: Still to decide on colour palette for info graphics, but the palette should be the same throughout the magazine. OR perhaps with a limited palette throughout the mag – the info graphics colour palette probably won’t be an issue. There should be increased use of picture graphic in the info graphics – I will make some examples!
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