Journalism Day 2017

BALL STATE UNIVERSITY | MUNCIE, IND.

JAM SESSIONS Opening . . . 8:45 a.m.

One . . . 10-10:45 a.m.

Two . . . 11-11:45 a.m.

Three . . . 12-12:45 p.m.

Four . . . 1-1:45 p.m.

FYI EXHIBITORS!

Head to the Student Center Ballroom!

Check out the latest in yearbooks, portrait photography, BSU student media and organizations and more! Pick up swag and goodies! And be sure to pose with your staff at our Rock Star Photo Booth and share your pix on social media using #JDay and #bsujw. Learning and having fun are what’s happening in the Ballroom!

ADVISERS!

Join us in the Student Center Music Lounge!

Adviser-specific sessions will be offered. Plus, you can mingle with colleagues all day. Refreshments will keep you tuned up for the day!

LUNCH!

Students should eat between 11 a.m. and 1 p.m. — depending on your session schedule.

AWARDS!

All award winners will be recognized at the opening. The list of winners and certificates can be picked up at the J-Day registration table in the Student Center Ballroom. of our team at the registration table.

NOTE: See the Contest Winners sheet for the Journalism Day Contest Disclaimer

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SESSION DESCRIPTIONS (ALPHABETICAL) MULTIMEDIA

Adobe Spark: FREE and Easy Tools For Student Journalists Static page infographics, narrated slide shows and scrolling webpages with embedded photos have never been so easy to create. All you need Internet access via browser or iPhone, plus a free Adobe account. To get handson experience in using Adobe Spark, bring your iPhone or laptop to this session.

JIM STREISEL

KEYNOTE SPEAKER This year’s opening act features Jim Streisel’s highly motivating take on ROCK STAR STORYTELLING. The Ball State alumnus was named the 2013 Dow Jones News Fund National High School Journalism Teacher of the Year. Streisel is in his 22nd year of teaching at Carmel (Indiana) High School, where he advises both the HiLite newsmagazine and its website, www. hilite.org.

When not teaching, Streisel, a singer/ songwriter, fronts his band The Dead Squirrels.

CRITIQUES BRINGING YOUR PUBLICATION TO J-DAY? Head over to the Exhibition

Hall in the Ballroom on the second floor of the Student Center to sign up for critiques from two of Ball State’s award-winning designers, Roth Lovins and Maureen Langley! Time slots will last 20 minutes and can be scheduled in place of a student session!

Teresa White, Indiana University 12 p.m., Music Lounge ADVISERS

Adviser Roundtable

Advisers: Bring questions on anything from law and ethics to generating story ideas to grading to recruitment and anything in between! Here’s a good chance for veteran and new advisers to get together, meet one another and throw out ideas on an array of topics.

Jim Streisel, Carmel High School 11 a.m., Music Lounge PHOTOGRAPHY

Advocacy Photojournalism

One of the oldest traditions in photojournalism is the ability to pick up a camera, and use it for emotional storytelling that reaches people’s hearts and minds – and, ultimately, make a difference.

Martin Smith-Rodden, Ball State University 1 p.m., Cardinal Hall C SPORTS

All That Jazz

Want to spice up your sports coverage at your school? This session will discuss sports coverage in a high school publication and how to increase your sports coverage in your community.

Tom Hayes, Ben Davis High School

11 a.m., Cardinal Hall A COLLEGE

Ask An Expert: How to Survive your Freshman Year of College!

This college sophomore will discuss the ins and outs, the ups and downs and everything they didn’t know, but wish they knew about college. If you are running off to college this fall, this is a can’t-miss session.

Betsy Kiel, Ball State University 1 p.m., Pineshelf Room COLLEGE

Applying to Ball State

Your first step to becoming a BSU Cardinal! Listen and ask questions to representatives from Ball State’s Admissions Office. Learn the ins and outs of applying to Ball State.

Ball State Admissions Office, Ball State University 11 a.m., Alumni Lounge COLLEGE

Campus Tour

This double-session will feature of tour of Ball State’s beautiful campus! Note: The tour will take up much of both the 12 p.m. and 1p.m. sessions!

Ball State Admissions Office, Ball State University 12 - 1p.m., Alumni Lounge DESIGN

Designing Is My Favorite

Come hear from a Ball State student about her experience in student media in high school and how it helped her in college.

She’ll be sharing some design examples from high school and show you how her design skills have evolved while she’s been in college. And she’ll also be giving some helpful tips about how to stay up-to-date with design in the ever-changing media world.

Ellen Hacker, Ball State University 10 a.m., Cardinal Hall C

WRITING

Drab to Fab: Using Anecdotes to Spice Up Writing

In this session students learn how an anecdote can be a valuable tool to entice readers and to add color to any story. Take any story that seems dull, and make it go from Drab to Fab. April Moss, Pike High School 10 a.m., Alumni Lounge PUBLIC RELATIONS

For Immediate Release: A Guide to Media Relations

Organizations want their stories to be heard and it is up to a public relations practitioner to share those stories with the media. Learn how to strategically communicate with media so your story is heard.

Hannah Riffle, Ball State University 12 p.m., Forum Room TEAM-BUILDING

Forming the Tribe

Learn tips on how to run your publications staff like one big happy family! Find out how to get web and print to work as one and how to do it effectively without sacrificing quality on either end.

Ryan Gunterman and Rachel McCarver, Columbus North High School 10 a.m., Student Center 301-302 LEADERSHIP

Front Page: Leading an Organization

Leading a group of people can be daunting. But don’t worry, many leaders have felt this way before. The EIC of The Ball State Daily News will talk about various ways to be an effective leader and approach your staff.

Breanna Daugherty, Ball State University 1 p.m., Student Center 310

J-DAY 2017 • 3

SESSIONS CONT. PHOTOGRAPHY

Getting the Photos you Need

In this session, students will learn the types of photos your photographers should be getting in order to have a great selection for your yearbook spread.

Betsy Ahlersmeyer, Ball State University 1 p.m., Cardinal Hall A NEW VOICES • ADVISERS

Help! I’m Trapped in the Indiana Statehouse!

Diana Hadley will describe efforts to pass New Voices legislation and her experiences trying to influence the people who affect our lives.

Diana Hadley, Indiana High School Press Association 11 a.m., Music Lounge VIDEO

How to Shoot and Edit Video Using Your iPhone

Watch and learn as Ball State instructor Tim Underhill shoots and edits a video in one sitting during this session using just his iPhone.

beneficial, and find out how the skills you learn can take you beyond the realms of a traditional newsroom.

Casey Smith, Ball State University 1 p.m., Multipurpose Room MULTIMEDIA

Not Your Momma’s Media: The Urban Media Project

Have something to say? We’ll give you the place! Join our team as we hit the road for interesting experiences and create social, digital, video and print projects.

Serve as mentors for our Media Camps – elementary and middle school kids learn as they produce relevant multimedia projects with lots of ideas, energy and passion through the Urban Media Project.

Donna Griffin, Arsenal Tech 11 a.m., Multipurpose Room PHOTOGRAPHY

Photojournalism, Served Fresh Photojournalism and visual communication is still alive and well. More than that, it’s a vitally important component of the digital media trends that are taking us into the future.

Tim Underhill, Ball State University 1 p.m., Student Center 301-302

Martin Smith-Rodden, Ball State University 12 p.m., Cardinal Hall C

WRITING

PUBLIC RELATIONS

Think your story is ready to submit for publication? Think again. These 10 final checklist items will ensure your writing looks clean and professional.

Covering the basics of public relations and discussing influencer engagement. Learn how to reach people through social media and how to utilize influencers to build brand awareness.

Journalism’s 10 Deadly Sins

Jim Streisel, Carmel High School 10 a.m., Cardinal Hall B COLLEGE

Mixing Majors: How to Set yourself Apart as a Journalist

CALLING ALL FUTURE COLLEGE JOURNALISTS! Majoring in journalism is awesome, but what else can you (and should you) do with your collegiate studies?

Learn about different ways adding other majors and minors to a journalism degree can be

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PR is People Relations

Cardinal Communications, Ball State University 10 a.m., Pineshelf Room ACTIVE VOICES

Raise Your Voice: Operating a Free Press

Learn about HB 1130 — which will give students in Indiana more protection from censorship — the Active Voice project and the importance of practicing journalism free of prior review and censorship.

Sophie Gordon, Ball State University

12 p.m., Pineshelf Room YEARBOOK

Rock and Roll Yearbooks

NEWSPAPER

Stick to the Theme

Want to make a non-traditional yearbook? Be prepared to share your thoughts on chronological and non-traditional yearbook coverage and come with questions on how to change your yearbook class and coverage.

Learn how to produce a Theme Issue for your next edition of the school newspaper or magazine.

See how a well-planned theme can energize your staff and promote teamwork and unity as everyone works toward a great final product.

ADVISERS

NEW VOICES

Antwerp Local School’s Archer yearbook staff has been selfpublishing their yearbook for five years. The staff reduced the price of the yearbook by 30 percent and is still making a profit on the yearbook. Self-publishing has also given the staff freedom from plant deadlines. Learn how they create and publish their yearbook independently and the tools and planning that go into producing a successful yearbook.

Those who attend this session will hear about student journalists’ efforts to pass New Voices legislation and learn how they can become involved.

Tom Hayes, Ben Davis High School 11 a.m., Cardinal Hall A

Self-Publishing your Yearbook

Amy Sorrell, Antwerp Local School 1 p.m., Music Lounge ADVERTISING

Selling Ads without Fear: Making Every Advertier Your Friend

Many newspapers/ newsmagazines will not survive without the life blood of advertising. Selling ads is the key.

If the advertiser is your friend, fear of selling is not an issue, and the need for revenues becomes your friend.

Chuck Herber, Lafayette Jefferson High School 11 a.m., Student Center 310 SOCIAL MEDIA

Soup Up Your Social Media

Thinking about stirring social media into your staff set-up?

Come learn ways to heat up your feeds as well as dish out any questions you may have.

Rose Bythrow, Rachel Wathen, Indiana University 12 p.m., Student Center 310

Tim Cleland, Delta High School 10 a.m., Cardinal Hall B

Student Journalists Unite!

Diana Hadley, Indiana High School Press Association 10 a.m., Student Center 310 COLLEGE

That’s My Jam: Pursue Your Passions in High School and Beyond

Ever wonder how you can translate your love for ______ into a job… or at least a hobby? Not ready to commit to a journalism career but not quite ready to leave behind that love of asking questions, finding answers, and sharing them with the world?

You can have your cake and your non-journalism major, too! Join us for a conversation with two BSU students who started right where you are: with a dream and a high school journalism class.

Lauren Wagner Lauren Cross, Jake Underwood, Zionsville High School 12 p.m., Cardinal Hall B YEARBOOK

Theme Development

Sick of the same tired yearbook themes? We’ll talk tired themes, trendy themes and how to capture the heart of your school in your yearbook.

Sarah Verpooten, Lake Central H.S. 11 a.m., Forum Room

JOURNALISM DAY AT A GLANCE Room

Session one: 10 a.m.

Session two: 11 a.m.

Session three: noon

Session Four: 1 p.m.

Cardinal Hall A

ALL THAT JAZZ Tom Hayes

ROCK AND ROLL YEARBOOKS Tom Hayes

WHAT I’VE LEARNED ABOUT SUCCESSFUL INTERVIEWS Dr. David Sumner

GETTING THE PHOTOS YOU NEED Betsy Ahlersmeyer

Cardinal Hall B

STICK TO THE THEME Tim Cleland

JOURNALISM’S 10 DEADLY SINS Jim Streisel

THAT’S MY JAM: PURSUE YOUR PASSIONS IN HIGH SCHOOL AND BEYOND Lauren Wagner, Lauren Cross, Jake Underwood

TOP OF THE CLASS Tim Cleland

Cardinal Hall C

DESIGNING IS MY FAVORITE Ellen Hacker

WHAT IS PR? Ball State PRSSA Students

PHOTOJOURNALISM, SERVED FRESH Dr. Martin Smith-Rodden

ADVOCACY PHOTOJOURNALISM Dr. Martin Smith-Rodden

Forum Room

YOU LEAD, THEY’LL FOLLOW Sarah Verpooten

THEME DEVELOPMENT Sarah Verpooten

FOR IMMEDIATE RELEASE: A GUIDE TO MEDIA RELATIONS Hannah Riffle

WORK FAST, BUT NOT TOO FAST Robby General

Pineshelf Room

PR IS PEOPLE RELATIONS Cardinal Communications

USING INFOGRAPHICS TO TELL A STORY Kris Brown

RAISE YOUR VOICE Sophie Gordon

ASK AN EXPERT: HOW TO SURVIVE YOUR FRESHMAN YEAR OF COLLEGE! Betsy Kiel

Music Lounge (Advisers only)

ADVISER ROUNDTABLE Jim Streisel

HELP! I’M TRAPPED IN THE INDIANA STATEHOUSE! Diana Hadley

ADOBE SPARK: FREE AND EASY TOOLS FOR STUDENT JOURNALISTS Teresa White

SELF-PUBLISHING YOUR YEARBOOK Amy Sorrell

Alumni Lounge

DRAB TO FAB: USING ANECDOTES TO SPICE UP WRITING April Moss

APPLYING TO BALL STATE Ball State University Admissions

CAMPUS TOUR Ball State University Admissions

CAMPUS TOUR Ball State University Admissions

Room 301 - 2

FORMING THE TRIBE Ryan Gunterman, Rachel McCarver

YES! YOU CAN COVER THE OLYMPICS BSU at the Games Reporters

THAT WAS SHOT ON AN IPHONE? Tim Underhill

HOW TO SHOOT AND EDIT A VIDEO SEQUENCE USING AN IPHONE Tim Underhill

Multipurpose Room

WRITE THIS, NOT THAT Claire Burke

NOT YOUR MOMMA’S MEDIA: THE URBAN MEDIA PROJECT Donna Griffin

WHERE’S THAT #$%@& PICTURE? ORGANIZING YOUR PHOTOGRAPHY Jeff Gabbard

MIXING MAJORS: HOW TO SET YOURSELF APART AS A JOURNALIST Casey Smith

Student Center 310

STUDENT JOURNALISTS UNITE! Diana Hadley

SELLING ADS WITHOUT FEAR Chuck Herber

SOUP UP YOUR SOCIAL MEDIA Rose Bythrow, Rachel Wathen

FRONT PAGE: LEADING AN ORGANIZATION Breanna Daugherty

SESSIONS CONT. YEARBOOK

Top of the Class

Don’t stick to the same cookiecutter plan year after year with your senior section. Try these 10 ideas to make your senior section different and more memorable. And learn a system of organization that will make your senior section more inclusive than

ever before.

Tim Cleland, Delta High School 1 p.m., Cardinal Hall B DESIGN

Using Infographics to Tell the Story

Readers want their information in quick, easy-to-digest bites.

This session focuses on meeting that need by providing important information in a visual format using programs such as Canva, Easel.ly and Piktochart.

Kristine Brown, Fishers High School 11 a.m., Pineshelf Room PHOTOGRAPHY

Was That Shot with an iPhone?

Most of us have a smart phone for texting, Snapchatting and sometimes even talking.But with the right apps and knowhow you can use your iPhone to shoot professional quality video stories. You will be introduced to a few iPhone tools and how they have been used to produce

professional video stories.

Tim Underhill, Ball State University 12 p.m., Student Center 301-302 INTERVIEWING

What I’ve Learned about Successful Interviews

Dr. David Sumner will describe the lessons he has learned in conducting and writing about more than 400 interviews during his 40-year journalism career.

Dr. David Sumner, Ball State University 12 p.m., Cardinal Hall A

J-DAY 2017 • 5

SESSIONS CONT. PUBLIC RELATIONS

What is PR?

PRSSA National encourages Chapters to reach out to local high schools to educate students about the possibilities of a career in public relations. PR is an exciting field that continues to grow and flourish. Students can expect to gain insight from current PR students with diverse backgrounds and interests.

PRSSA, Ball State University 11 a.m., Cardinal Hall C PHOTOGRAPHY

Where’s That #$%@& Picture? Organizing Your Photography

Every year it’s the same dilemma…where’s the photograph you need for your spread? This session will show you how to use simple techniques and strategies to keep your photography organized and easy to find. Also, we’ll look at software for working with your photos.

Every photographer should know how to keep his or her work organized.

Jeff Gabbard, Richmond High School 12 p.m., Multipurpose Room COLLEGE

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Work Fast, but Not Too Fast College is a time to define your style as a journalist.

Learn about common struggles many people face when first coming to college.

“Work fast, but not too fast” is a conversation on how there’s not one specific route to take when coming to college, and where you can end up by getting involved early.

about Ball State • 21,196 students in seven colleges • More than 170 different majors, 88 master’s degrees, 16 doctoral degrees and four specialist programs • Named one of the “Best in the Midwest” by The Princeton Review for 11 years • Recognized for first-year programs

by U.S. News & World Report for 10 years.

J-DAY 2017 • 7

SESSIONS CONT. Robby General, Ball State University 1 p.m., Forum Room WRITING

Write This, Not That

Does your copy lack zing and pep? At this session, we will discuss how to hook your readers and keep them engaged in your stories. Finding a unique angle, word choice and alternative copy will be covered, so you can amaze your audience from beginning to end. Come ready to ask and answer questions!

Claire Burke, Lawrence Central HS 10 a.m., Multipurpose Room COLLEGE

Yes! You Can Cover the Olympics!

A panel of Ball State journalists from BSU at the Games will present their experiences and answer questions about their trip to Rio last summer! BSU at the Games sent over 40 students to the Rio Summer Olympics to report on and photograph the different events (the third BSU at the Games). It’s called entrepreneurial journalism, and you can do it, too BSU at the Games, Ball State University 11 a.m., Student Center 301-302 SOCIAL MEDIA

You Lead, They’ll Follow Come learn how to boost your publication’s presence in the school community using social media. Twitter, SnapChat, Instagram and Facebook. You use them JULY 9-13 every day anyway; let’s use them to help your program.

Sarah Verpooten, Lake Central H.S. 10 a.m., Forum Room

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