Working Luxury
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Our Goal
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Class A Offices at 3630 Peachtree Luxury That Works
The Experience
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5 Senses System
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Using the Five Senses for Wayfinding
P5touch P5look
Working Luxury Class A Offices at 3630 Peachtree Luxury is defined as something, “Inessential but conducive to pleasure and comfort.� Studies also show how comfort and stress-relief in the work environment often leads to more productive employees. 3630 Peachtree masters this concept of working luxury and has effectively applied it throughout the building. Now Studio 495 can take your concept one step farther by extending it to the parking deck elevator lobbies. This area is definitely an inessential place to experience luxury but it also serves as the perfect opportunity to create a positive experience for repeat commuters to the property.
5 Senses
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Your Goal: Working Luxury
How can we extend this existing concept of Class A office space to the parking garage?
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Our Goal: Luxury that Works
“Something inessential but conducive to pleasure and comfort.�
5 Senses
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especially in times of economic hardship, it can be the little things that lift our spirits 5 Senses
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p3taste
p4smell
p5touch
The Experience Sight, sound, smell, taste and touch. These five senses encompass the human experience, enabling us to perceive the world around us and communicate with others. With this in mind there is no guess as to why when most people are waiting in a parking garage they see their loud, smelly and visually unappealing experience a negative one. By pairing each of the five senses with a distinct pattern, we can create a classy and effective way to provide a memorable wayfinding experience.
p6look
p7listen
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taste
p3
For centuries, mint has been enjoyed for its aroma, and great taste. Long known for its ability to settle a nervous stomach, mint has long been part of both the cuisine and the medicinal cultures of societies as diverse as the Middle East, India and Europe. Mint is well known for its ability to sooth the digestive tract and reduce the severity and length of stomach aches.
p3 mint LifeSaver machines could be the rescue you needed. 5 Senses
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Outer Side Looking In ( Facing Page) The use of intensifying color directs people to the elevator by creating a glowing effect without the extra monthly cost of lighting.
Outside Front View The circular pattern used on P3, represents taste by mimicking the shape of the mints provided.
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Inside Front View (Facing Page) The patterns will continue throughout the inside of the lobby, leading up to the two central walls.
Inside Looking Out Front Ceilings will carry the color theme throughout the space without the need to entirely paint the walls.
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Elevator Experience The floor directly in front of the elevators will be used as a wayfinding device for those exiting the elevator as well as for those in the lobby.
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smell
p4
The fresh, citrus scent of oranges is wonderfully refreshing and uplifting. Orange essential oil efficiently tackles the problem of colds and flu. It detoxifies the body and boosts the lymphatic system. At the same time, it also takes care of the collagen formation in the skin. Orange essential oil is brought to large use in Aromatherapy, as it is considered to bring calm and peace to the person, to whom this oil is applied. The shelf life of
the p4 Orange essential oil is uplifting and fights common cold and flu symptoms.
oil extracted from sweet orange is usually 6 months.
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Outer Side View ( Facing Page) The use of intensifying color directs people to the elevator by creating a glowing effect without the extra monthly cost of lighting.
Outside Front View The hexagon pattern used on P4, represents smell by mimicking the shape of the diffuser.
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Inside Looking Out ( Facing Page) Ceilings will carry the color theme throughout the space without the need to entirely paint the walls.
Inside Front View The patterns will continue throughout the inside of the lobby, leading up to the two central walls.
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Elevator Experience The floor directly in front of the elevators will be used as a wayfinding device for those exiting the elevator as well as for those in the lobby.
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touch
p5
Magnetic Poetry can be used to compose poems and songs, fight writer’s block, or to leave messages on a public surface (similar to a household message board). Since there is a limited number of words to work with, “magnetic poets” must find creative substitutions and unique arrangements to convey meaning.
the p5 giant magnetic poetry wall works as a time-killer or a creative tool.
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Outer Side Looking In ( Facing Page) The use of intensifying color directs people to the elevator by creating a glowing effect without the extra monthly cost of lighting.
Outside Front View The circular pattern used on P3, represents taste by mimicking the shape of the mints provided.
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Inside Looking Out ( Facing Page) Ceilings will carry the color theme throughout the space without the need to entirely paint the walls.
Inside Front View The patterns will continue throughout the inside of the lobby, leading up to the two central walls.
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p5 Elevator
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P6 look
p6
Mirrors have been called the aspirin of feng shui; with proper placement, they can dramatically shift the flow of energy in any given space. Mirrors also bring a sense of refreshment and calm and can also be used for the obvious and more practical uses.
the p6 level has a “Perspective Mirror� which hangs centrally. When turned, it creates both natural and distorted reflections. 5 Senses
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Outer Side Looking In ( Facing Page) The use of intensifying color directs people to the elevator by creating a glowing effect without the extra monthly cost of lighting.
Outside Front View The circular pattern used on P3, represents taste by mimicking the shape of the mints provided.
5 Senses
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Inside Looking Out (Facing Page) Ceilings will carry the color theme throughout the space without the need to entirely paint the walls.
Inside Front View The patterns will continue throughout the inside of the lobby, leading up to the two central walls.
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p5 Elevator
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look listen
p7
Soothing music like classical, for instance, is known to reduce stress and anxiety. One hospital study even found that heart patients received the same antianxiety benefits from listening to 30 minutes of classical music as they did from taking the drug Valium. In 2004 in London, England, the British Transport Police piped classical music into London Underground stations in some of the area’s most dangerous neighborhoods. After playing the music for six months: Robberies
on p7, minimal traffic noise can be heard while classical music creates a confident and upbeat mood.
were cut by 33 percent.
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Outer Side Looking In ( Facing Page) The use of intensifying color directs people to the elevator by creating a glowing effect without the extra monthly cost of lighting.
Outside Front View The circular pattern used on P3, represents taste by mimicking the shape of the mints provided.
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Inside Looking Out ( Facing Page) Ceilings will carry the color theme throughout the space without the need to entirely paint the walls.
Inside Front View The patterns will continue throughout the inside of the lobby, leading up to the two central walls.
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p5 Elevator
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Studio 495 is a graphic design development venture of the Savannah College of Art and Design that cultivates and promotes the work of talented SCAD students. An innovative concept for an educational institution, Studio 495 uses traditional and digital tools for practical problem solving and create work that will be produced for a consumer market.