Marketer / Graphic Designer Address + 55 Charles St W, Toronto, ON, M5S 2W9
Contact + 416 305 7886 + jusmdesigns@gmail.com + ca.linkedin.com/in/maguirejustin
Justin
Maguire
+ justinmaguire.wordpress.com
Profile I am a marketing and graphic design professional with over four years of experience redesigning the marketing strategies at a diverse selection of Australian organizations. I have recently immigrated to Toronto from Australia on a working visa. I graduated with a B.Comm from the University of Western Australia. My key strengths are digital marketing strategy development, social media engagement, event management and marketing collateral design. I use my expertise in social media and digital marketing to build lasting client relationships. In my previous marketing roles I achieved significant revenue increases and improved the social engagement within each businesses target market. I continue to learn about all things relating to marketing, advertising, social media and graphic design to keep my knowledge and skills up to date.
Work Experience Marketing & Brand Manager (April 2013 - March 2014) Alumbra & Ms Collins (two of australia’s premier nightclub & function venues) • • • • • •
Complete project management of a team of 40 staff responsible for delivering three special events, which numbered over 7500 attendees. Revenue from the three events increased by over 45% for FY 2013 Rebranded various components of the business and modified the marketing strategy in order to target new market segments resulting in beverage revenue growing by 105% and function revenue increasing by 55% in FY 2013 Through a cross platform promotional strategy both venues social media presence increased by 27,000 people to over 47,000 people within a 12 month period Developed new branding, venue concept creation and managed the launch party for 5000 VIP’s for new function venue, Ms Collins Managed the redesign, implementation, and content creation for two new websites and CMS systems. This resulted in online traffic increasing by 200%, new user ratio increasing by over 70%, and the average session duration increasing by 115% Oversaw eDM client database increase of 230% in FY 2013
Corporate Marketing Coordinator (Nov 2010 - March 2013) ERGT Australia (australia’s largest oil & gas safety training organization) • • • •
Through a revised marketing strategy targeting new college graduates and mining industry personnel, ERGT Australia increased annual trainee attendance figures from 12,000 to over 30,000 between 2010 and 2013. As a result training revenue increased by 160% in FY 2010, 220% in FY 2011, 180% in FY 2012 and 90% in FY 2013 Managed the grand opening of new $18 million state of the art training facility attended by clients, government officials and the media. Partnered with key industry figures and government departments to set new minimum safety measures for Oil & Gas workers and worksites Coordinated all major events including conferences and online training workshops
WA Communications Support Officer (Dec 2011 - Dec 2012) The Oaktree Foundation (non-profit organization raising funds for education initiatives in south east asia - volunteer position) • •
Increased campaign reach by over 300% to reach over 120,000 people aged 18 - 25 Creation and implementation of unique strategies to reach new audiences
Education Bachelor of Commerce University of Western Australia (ranked 84th in the World University Rankings 2013) Majors: Marketing and Entrepreneurship
References Simon Digby Director at Alumbra
Certificate III in Graphic Design (C833) Central Tafe of Western Australia
+61 411 105 452
Mass Communications Curtin University
Shane Addis
Majors: Journalism and Photography
Director at ERGT Australia +61 419 948 805