Styling booklet 2017

Page 1

PORTFOLIO

KARA MARIE FRESNIDO


Graduated in De Merchandising Master’s De

ABOUT ME!

Has wo cal de to


La Salle - College of Saint Benilde in Fashion Design and g in the Philippines. And currently graduating in her egree in Contemporary Fashion Design in Paris.

ork experience in Haute Couture, worked for a loesigner in the Philippines and eventually moved retail, working for a local brand: Oxygen (GABC Inc.); as a designer and a brand stylist for brand campaign shoots. Has a hidden and intense passion for thrift shopping; looking for vintage clothing and bargain deals that began during college.


CV 12/04/1989

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PARIS,France

kmpfresnido@gmail.com

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+33 7 86 48 93 95

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PROFESSIONAL EXPERIENCE

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2010

2011

...

2012

EDUCATION BA Fashion Design and Merchandising at De la Salle - College of Saint Benilde, Philippines (‘08-’12) MA Contemporary Fashion Design at International Fashion Academy (IFA), Paris (‘15-’17)

LANGUAGES FILIPINO

ENGLISH

FRENCH

NATIVE

NATIVE

A2 LEVEL

TAGALOG AND CEBUANO

PROGRAMS

AUTHENTIC AMERICAN APPAREL INC. PHIL. BRAND: LEE JEANS - STUDENT DESIGNER - JUNIOR STYLIST AUTHENTIC AMERICAN APPAREL INC. BRAND: CANDIE’S CLOTHING - JUNIOR STYLIST

AUTHENTIC AMERICAN APPAREL INC. PHIL. BRAND: LEE JEANS - MENTOR/JUNIOR STYLIST

GIAN ROMANO (PHIL.) 6 MONTHS INTERN (JAN.-JULY) GABC PHIL. BRAND: OXYGEN (START - AUG.’12)

2013

CUT AND SEW: DOCTORS ON THE RAMP FEATURED DESIGNER

2015

GOLDEN ABC INC. (GABC) BRAND: OXYGEN CLOTHING - JUNIOR DESIGNER/ BRAND STYLIST FOR BRAND SHOOTS (‘12-’15)

2016

IFA PARIS CFD GRAD SHOW DRESSER

2016

PASCAL MILLET A/W PFW’16 DRESSER

PHOTOSHOP ILLUSTRATOR InDESIGN MS OFFICE

2016 2017

SKILLS FASHION SKETCH LINE DRAWING STYLING

OTHER SKILLS: MOOD BOARD CONCEPTUALIZATION, FABRIC SOURCING, SPEC SHEET MAKING, STYLING FOR CAMPAIGN SHOOTS, PRODUCT DEV./ EVALUATION, GRAPHIC TEE DESIGNING

MACKAY FAMILY BABYSITTER

INTERESTS

FASHION FAMILY SEWING SPORTS PHOTOGRAPHY COOKING TRENDS TRAVEL THRIFT SHOPPING FRIENDS FAITH BEACH READING FUNSTYLING


KARA MARIE

COVER LETTER

Dear hiring manager; I’ve seen your ad on Fashionjobs.com for a personal shopper and I’d love to apply for this position. First of all, I’ve come across your ad on Facebook before seeing you were looking for personal shoppers and I was quite enthralled! I love your website and what you are doing with, I find, a new and better way of shopping online. A quick background on myself, I am a graduate in Fashion Design and Merchandising in De La Salle – College of Saint Benilde in the Philippines and currently graduating my masters degree in Contemporary Fashion Design, here in Paris. I have worked firstly, in Haute Couture. Catering to custom made gowns for special occasions and then on my last year at uni, I was lucky enough to have been chosen to compete in Lee Jeans Phils: Leeberation Day - a contest for students to gain experience in a more professional setting, which also lead to my exposure to the art form that is styling. With this opportunity, it lead to my working in retail in a local brand called Oxygen under the company: Golden ABC Inc. and I was not only able to design but was given also the responsibility to style looks for our campaign shoots for the season. As a sideline, I allow myself to be in service for my mom’s friends who need ‘advice’ on what to wear on their convention trips and other special occasions. The usual challenge of having to work with what’s already in their closet, and then, sprucing it up. Some, however, would even allow me to shop with them, giving me more freedom to choose and understand their style a little bit better. It gives me great pleasure seeing women light up when they not only look good when they see their reflection in the mirror but also, when they feel good. One of my many hidden passions is thrift shopping or just window-shopping. New clothes excite me on just the endless possibilities it provides, and old clothes, for its history – the story behind, and how it can be utilized to be relevant of today. I hope I’ve given you a lot to consider me and I hope to hear from you soon! Sincerely, Kara Marie


TABLE OF CONTENTS

G R A D U AT I O N C O L L E C T I O N

LEE JEANS PHIL

OXYG


S

N

LS.

GEN STYLING&PHOTOGRAPHY


GRAD SHOW’1

GRAD SHOW COLLECTI TOPPED BEST10 OF 64 C


10

ON: COLLECTIONS


ENTRY LOOK!

LEE JEANS PHILS.


FIRST STYLING GIG WITH LEE JEANS PHILIPPINES AS A S T U D E N T C O N T E S TA N T : DESIGNER/JUNIOR STYLIST


OXYGEN LADIES’ BOTTOM AND ACCESSORIES DESIGNER FOR OXYGEN. S T Y L I N G WA S L E F T TO THE DESIGNERS FOR SEASONAL C A M PA I G N S H O O T S





STYLING/PHOTOGRAPHY


STYLING CHALLENG: LEVI’S FOR ANOTHER MAGAZINE C O L L A B O R AT I O N W / CHARLOTTE LORING, MARIA TVERDOKHLEB AND GWYNETH LIU PHOTOGRAPHY BY: KARA MARIE





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