MARKETING & COMMUNICATIONS INTERNSHIP Application deadline: 4th May 2018 • talent@karbondigitalmedia.com
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COMPANY INFO Karbon Digital Media are an innovative, digital media company based in West-Central Scotland who help businesses to maximise their profile and brand via online platforms. We help our clients to expand and scale their organisations using digital media to build credibility; attract fresh new clients and showcase their products and services on a global scale. Additionally, we provide digital-skills training and support to our clients, as our mission is to arm all people in business with the skills to flourish as part of a thriving 21st Century Digital workforce.
ABOUT THE ROLE As a Marketing and Communications intern with Karbon Digital Media, you will be guided by company founder in providing central support and ensuring the growth and development of the brand through various marketing methods. You will also be working on communications including content creation and publishing.
MAIN ACTIVITIES WITHIN THE ROLE INCLUDE • Social Media Communication & Content Marketing on Twitter, Instagram, YouTube, Facebook, etc. • Designing and writing newsletters, blog posts and email marketing campaigns • Attending events around the Central Belt to promote and represent the company • Writing press releases and maintaining good relationships with key journalist contacts • Building and maintaining relationships with organisations and clients interested in the services which we provide. • Making courtesy calls, scheduling business appointments and taking bookings. • Creating and preparing promotional materials & orders for delivery
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KEY TAKEAWAYS This internship will help you acquire marketing skills and provide you with knowledge of various marketing strategies. Ultimately, you will gain broad experience in marketing and should be prepared to enter any fast paced work environment.
REQUIREMENTS The ideal candidate will have a background in marketing, communications, business studies or related field. Creative and digital design/communication focused candidates with other degrees are welcome to apply, but it is essential that you demonstrate knowledge of managing brand identity, as well as key marketing trends and methods.
THE FOLLOWING SKILLS & ASSETS ARE CENTRAL TO THE SUCCESSFUL COMPLETION OF THE ROLE: • Creativity, enthusiasm, resourcefulness and self-motivation in abundance • Flair in creative writing with possible experience in writing copy • Previous experience of Social Media content management and email marketing • Confidence in using a range of social media platforms for brand communication including Instagram, Snapchat, Facebook, Twitter, YouTube, and LinkedIn • Some experience using SEO analytics to drive marketing strategy • Experience using WordPress as a website management platform • Ideally, you should also have experience using Adobe Creative Cloud or equivalent creative suite products as these are used in creating our marketing material • Confidence in using interpersonal skills and communicating with clients and other contacts
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APPLICATION & ADDITIONAL INFORMATION Closing date for applications is 12 noon on Friday 4th May, with interviews scheduled for Friday 25th May 2018. To apply, please submit a notice of application in your preferred format (C.V, audio, video, etc) to talent@karbondigitalmedia.com There may be potential to work remotely for some aspects of the internship. Whilst not promised, the opportunity may arise to extend the position on a contractual basis after completion of the internship.
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Information & Application Document
MARKETING & COMMUNICATIONS INTERNSHIP talent@karbondigitalmedia.com | 0141 459 0451