BUSINESS COMMUNICATION PRE-MASTER 2021-2022 SEMESTER 1
COURSE COORDINATOR: AGNIESZKA LARQUET
INSTRUCTORS:
LARS DRINKROW BRIAN HOFER FRANCOISE LEBLANC ROGER MARTIN ANNE O’SHEA NICOLE VAN MAASTRICHT EDDIE RYAN ROBIN FISHER CAREY CHRISTIAN MARINA FARVACQUE PHILIP CLAYTON
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NUMBER OF HOURS: 18 SEMESTER: 1 INTERNATIONAL PROGRAMME: 2 ECTS COURSE COORDINATOR + E-MAIL: Agnieszka Larquet agnieszka.larquet@edhec.edu
COURSE OBJECTIVES
To develop communicative competence and business vocabulary knowledge To provide students with the necessary skills for effective professional managerial communication To practice business register awareness through the drafting of various business documents
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LEARNING OUTCOMES
After having taken this course, participants will be able to/are expected to know or understand (knowledgebased outcomes) • •
LO1 the recruitment process, the requisite application documents and the behavioral job interview technique LO2 business presentations and meetings language and techniques
More specifically, participants should be able to (skill- and competency-based outcomes) • •
L03 pitch their idea of a new product or service to potential investors LO4 participate actively and effectively in professional managerial situations (recruitment, business meetings, business presentations)
PREREQUISITES Students are expected have reached at least a C1 level to be comfortable in this course. Remedial resources will be available at the beginning of the semester on Blackboard if extra grammatical and/or lexical work is needed.
COURSE CONTENT and schedule Session
Schedule
TOPIC
1
Introduction to the programme
2
Pitching
3
Career writing
4
Interviewing
5
Meetings
6
Presenting
Check the schedule section on Blackboard
TEACHING & LEARNING METHODS Blended-learning: An e-learning component as input and preparation work for each class Small group case study work Discussions, simulations and role plays in class Web-based activities
ASSESSMENT METHODS ASSESSMENT
NATURE
% OF THE TOTAL MARK 35%
DETAILS
DURATION
Recruitment Writing
Recruitment portfolio
Due date: Check the schedule section on Blackboard
n/a
Presentation skills
15-minute group oral presentation
35%
Synchronous class 6 (presenting)
15-minutes
Synchronous sessions participation
Continuous assessment
20%
4 points / class
n/a
Asynchronous participation
Continuous assessment
10%
LEARNING OUTCOME EVALUATED Write an effective CV Develop recruitment writing skills Present effectively Develop slides Develop rhetorical techniques Attendance Engagement Interaction Asynchronous e-learning modules
READING Students will be provided with a course package at the beginning of the semester. All other course documents are available on Blackboard.
Course coordinator: Agnieszka Larquet
agnieszka.larquet@edhec.edu
1
Input 1: -
-
Discover Business Communication blended-learning course organization and make sure you don’t miss anything Take your compulsory mock TOEIC test online Due date: Check the schedule section on Blackboard
Get ready for synchronous class 1: Visit this section to find the instructions to prepare for your first synchronous class and the related documents that you need to consult to get ready
Go further 1: Visit this section to access extra documents
2
INTRODUCTION
Input 2: (recommended duration : 1h) - Listening - Reading - The language of pitching Assessed ! Due date: Check the schedule section on Blackboard
Get ready for synchronous class 2: Get inspired and prepare your own pitch for synchronous class 2
Go further 2: Discover more about pitching
3
INTRODUCTION
Input 3: (recommended duration : 1h) - Listening - Reading - The language of recruitment Assessed ! Due date: Check the schedule section on Blackboard
Get ready for synchronous class 3: Choose a job advert and write your own application documents
Go further 3: -
More tricks and tips to make sure your application stands out Create the most perfect video CV
4
INTRODUCTION
Input 4: (recommended duration : 1h) - Listening - Reading - The language of interviewing Assessed ! Due date: Check the schedule section on Blackboard
Get ready for synchronous class 4: Be prepared to be interviewed and ask behavioural interview questions Don’t forget to hand in your recruitment portfolio! (35% of your final grade)
Go further 4: Learn more about behavioural interviews and culture compatibility
5 6
INTRODUCTION
Input 5: (recommended duration : 1h) - Listening - Reading - The language of meetings Assessed ! Due date: Check the schedule section on Blackboard
Get ready for synchronous class 5: Get ready to take part in a board meeting of a newly merged American clothing company
Go further 5: Learn more about: - Meeting skills and how to run team meetings - Minutes and agenda writing
6
INTRODUCTION
Presenting
Input 6: (recommended duration : 1h) - Listening - Reading - The language of meetings Assessed ! Due date: Check the schedule section on Blackboard
Get ready for synchronous class 6: Get ready to give a presentation (group work) (35% of your final grade)
Go further 6: Get extra background on “The Galactic Goody Bag” Learn more about Jobs’ presentation style Learn how to speak so that people actually listen and how to avoid death by PowerPoint (TED Talks)
