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Education Business Media Information http://www.educationbusinessuk.net - The Business Magazine for Education

Spending on education will rise to ÂŁ84 billion next year, representing 13% of total public sector spending

Education spending increases. MORE INVESTMENT IN EDUCATION Investment can drive reform in the organisation of schooling, teaching and learning. As part of its education reforms, the government has set Capital Investment in schools at record levels - to reach £8 billion. This is in line with the Government’s ambition to match per pupil funding levels with schools in the private sector. MORE AUTONOMY IN EDUCATION The Government plans to allow successful schools more independence, and to make it easier for all primary schools, like secondaries, to become foundation schools - in direct control of their assets and able to make strategic and procurement decisions for themselves. This will help achieve tuition that is tailored to the needs of individual children - and will allow those organisations that supply the education sector to further tailor their services. Direct payments to headteachers, which are effective in providing immediate finance for school priorities, are also set to rise. Plans to involve parents in the educational process will require a renewed focus on the way pupils, parents

and educators communicate, with the Government announcing an investment of £1.67 billion investment in school technology over the next 3 years. This investment will deliver even more hardware, software, connectivity and training - reducing the time teachers spend on low priority activities and freeing them to focus on pupil performance. MORE OPPORTUNITIES IN EDUCATION The increase in education spending highlights the opportunities that exist. Education Business provides a link between those that supply schools and those that procure products and services on their behalf. Its editorial features focus on the latest advancements in finance, school buildings, facilities management, catering, ICT, sports and playground equipment etc. EB MAGAZINE Published since 1995, EB features a controlled circulation to top level educators - headteachers, bursars, department heads and local education authorities. Information contained within EB’s pages can also be accessed quickly, and with the minimum of fuss, at www.educationbusinessuk.net

Education Business, published since 1995 year, deals with the business end of State and Private Education requirements.

83% 35% 61%

of readers are either influenced in decision making, buyers or specifiers have responsibility for budgets in excess of £300,000

of decision makers rate business to business publications like EB well ahead of their second choice

87%

of decision makers regularly use magazines like EB

(Sources: Independent Media - NFO WorldGroup)

The magazine forms a bridge between those providing education and those private sector companies who wish to do business with them. Education Business and its complementary website combine to provide an unbeatable platform for private sector companies to reach public sector decision makers. EB is the decision maker’s guide. Its purpose is to assist those whose function is to source goods and services on behalf of schools and those private sector companies best placed to supply them. EB helps advertisers reach the decision makers of this vast market in a highly targeted way. Magazines are distributed on a courtesy basis by name, designation and address with no wasted coverage. EB plays a leading role where large numbers of high value capital undertakings are funded through Public Private Partnerships or the Private Finance Initiative, helping companies be responsive to a schools market that is shaking off a staid and reactionary image. Many companies large and small rely on EB to act as their interface with the state and independent sectors of education, making EB’s prestige work for them in helping gain an entrée to contracts or simply to ‘Wave the Flag’ - letting others know they are working for the Education sector. The magazine supports the main high profile exhibitions. EB’s coverage of these is always timed for maximum impact. Our policy ensures that our advertisers are seen in the right place at the right time by the right people. Whether through Sponsorship of an EB section for a multinational company or a simple Product Profile for the sole trader - EB puts businesses in front of those who can make purchasing decisions.

Target your market with the Education Business Database. The EB database contains 28,000 names, job titles, educational establishment names, addresses and contact details of key personnel responsible for purchasing educational supplies and services. The organisations within which they work include Local Education Authorities, Independent Schools, Middle Schools, SEN Schools, Foundation Schools, Beacon Status Schools, Academies, Sixth Form Colleges, Primary and Secondary State Schools, Universities, Colleges of Further Education and other Higher Education Institutions. The database has been used with great success by nominated companies over the last ten years to target potential buyers using direct mail, tele marketing, direct sales etc. This exclusive and powerful marketing tool puts success in your hands. Many successful advertisers adopt a Mixed Media campaign in tandem with their series of advertisements in Education Business.

Education Business is distributed by name and job title to: n Non-maintained, private/independent schools n Mainstream Maintained schools n Primary/Secondary State Schools n Universities, Colleges of Further Education and other Higher Education Institutions n Local Education Authorities (LEAs) controlling the expenditure of some 27,000 primary and secondary schools (including sixth form colleges)

Education Business is the sure way to the decision makers. No wasted circulation

EB provides a bridge between those providing education and those private sector companies who wish to do business with them.

n MUSIC & DRAMA Equipment requirements, funding details, curriculum insights and Music/Drama school case studies. n HUMAN RESOURCES Employment Legislation, Recruitment Policies, Performance Related Pay, Management Issues. n SPECIAL NEEDS EB examines problems that need to be overcome in order to integrate special needs pupils into mainstream schools.

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