KATHRYN SCARLETT
KATHRYN SCARLETT
B R O O K S
B R O O K S
The branding will be designed in a simple way that informs the customers about a brief history of Paris and suggests where to go and what to do whilst travelling in Paris, in an unconventional tourist manner. Branding included, menu, drinks menu, business card, letter head, postcards etc.
a - Fr nce -
s ri
The concept was to create, design and brand a hotel based on travelling around Paris. The hotel is designed in a way where the branding coincides with Parisian culture. A real feel for the Parisian lifestyle.
81 41 - Couer de 3 41 15
s - 23 Ave ri nu Pa e
ksb
I am reliable, enthusiastic student, confident and dependable with good people skills as demonstrated through previous experiences with resolving problems keeping calm under pressure and time management. I am articulate and focused with excellent adaptation skills and a hard-working temperament.
The idea behind this project was to create and brand a hotel based on all the research I had gathered on Paris (cuisine, tourist/non-tourist attractions, land marks, language, Parisian culture.)
- 7501 8 not Pa Ju
I am Kathryn Brooks, a graphic designer from London, currently studing at Leeds College of Art. My interests within Graphic design include Publishing and Editorial, illustration, photography and branding and identity.
+3 3
SAMPLES OF WORK
1991 - Born in Leytonstone, East London
Logo Design This logo for the hotel, translated in english is ‘the heart of Paris.’ I thought this would be fitting as the whole concept behind the hotel is getting the Parisian experience.
Kathryn Scarlett Brooks
In terms of imagery and symbolism for the hotel branding I wanted it to be based on the theme travelling around Paris. The hotels name has been distorted due to the paper plane flying through it and leaving a trail with the paper plane placed in the top left hand corner of the logo.
Graphic Design LIVE BRIEFS Ted Baker Abroad D&AD
EDUCATION 2011-2014, BA (Hons) Graphic Design -undergoing
Feel Good Drinks Co. YCN
2010 - 2011,Camberwell college of Art, UAL Foundation diploma, PASS 2008-2010, City and Islington sixth form college, A Levels: English Literature, C Film Studies, B Fine Art, D
ksb
ksb
Hellfire Pale Ale rebrand Leeds Brewery
2003-2008, Leytonstone business and enterprise specialist school, 8 GCSEs A-C EMPLOYMENT 2010-2011 Fairgrounds, organic coffee shop, waitress.
PERSONAL INTERESTS
LIKES
PRINT MANUAL
Travelling Foreign cultures Music The sixties Reading Photography Paris Audrey Tautou Earl Grey The Beatles Film
This is a print manual designed to help with the printing processes and finishing techniques to get a designer through print production. This taught me a lot about the technical side of print and covers the methods and processes or various printing techniques including: paper series, folding and binding, finishes, stock, colour and print methods.
ksb
DO
TIES -LON E SIX
TH OF
GO
LDEN
ANNIVER
SA
RY
Microsoft Office
HE
Screen print Foiling Laser cutting
LONDON SIXTIES WEEK TH
GT
Photography Illustration Typography
28
TIN
Illustrator InDesign Photoshop
EK-19TH -
3 - CELEBRA
SKILLS
S WE
201
B R O O K S
TIE
LY
KATHRYN SCARLETT
IX
JU
Collaborative brief for D&AD entry. We took Ted Baker to Rome, calling the campaign ‘When in Rome...’ Products included a lookbook, packaging and a website.
NS
TED BAKER, ABROAD
This was looking at rebranding London Sixties week. I designed a new logo and made the following merchandise: tee-shirt, bags, key rings, clothes tags, postcards and posters.