Brand History

Louis-François Cartier (18191904) took over the jewelry workshop of the mastercraftsman Adolphe Picard at 29, Rue Montorgueil in Paris.

1847

Cartier received its first royal warrant as official purveyor to King Edward VII of England.

1904

Launch of the Santos de Cartier wristwatch, inspired by the 1904 model.

1911

Jeanne Toussaint was made head of Cartier Fine Jewelry. 1933

Creation of the Love bracelet.

1969

1899

Cartier opened its doors at 13, Rue de la Paix. Louis Cartier (18751942), eldest son of Alfred (1841-1925), had been in business with his father for one year.

1904

Louis Cartier created a watch with a leather strap, specifically designed to be worn on the wrist, for his friend the Brazilian aviator Alberto SantosDumont.

1919

Launch of the Tank watch.

1949

The Duke and Duchess of Windsor purchased a platinum panther brooch on a 152.35-carat Kashmir cabochon sapphire in Paris. Cartier would buy the brooch for its own collection in 1987.

1996

Tank Française wristwatch.

A jubilee year. Cartier celebrated its 150th anniversary with exceptional Fine Jewelry creations including a necklace in the form of a serpent, paved with diamonds and set with two pearcut emeralds of 205 and 206 carats.

1997

Launch of the Panthère de Cartier collection.

2003

Creation of the Ballon Bleu de Cartier watch.

2007

In 2012, Cartier was owned, through Richemont , by the South African Rupert family , and Elle Pagels, a 24-yearold granddaughter of Pierre Cartier.

2012

NET-A-PORTER and MR PORTER announce permanent launch of Cartier fine watches.

2018

2001

Cartier displayed the ceremonial necklace made for the Maharajah of Patiala at the 21st Biennale des Antiquaires in Paris.21st Biennale des Antiquaires in Paris.

2005

Creation of the Caresse d’Orchidées par Cartier Fine Jewellery collection.

2012

The ID2 concept watch was unveiled at the Manufacture in La Chauxde-Fonds. This innovative, avant-garde watch was the brainchild of a development team led by Carole Forestier Kasapi.

Release of the "Odyssée de Cartier" film.

2013

Presentation of the Rotonde de Cartier Double Mystery Tourbillon, the Calibre de Cartier Chronograph line, and the Ballon Bleu de Cartier Tourbillon Double Jumping Second Time Zone.

2021

Louis Vuitton, Cartier, Prada push blockchain to ensure authenticity.