1 minute read
BRAND PHOTOGRAPHY
About:
Following a certain photography style within your brand is going to help with showcasing your brand voice, whilst staying consistent.
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Having a certain style within your brand can be recognisable to your audience. This direction can be used on your website, & social media.
Photography Direction:
The selection describes the use of family-style photos, food with a desert background, and color-blocked imagery to highlight the connection and loyalty between family members and the BDB brand, as well as the brand's roots in the desert and its culture. These elements contribute to a coherent brand voice across all channels. This approach aligns with the new visual identity of BDB, which incorporates bold colors, playful fonts, and iconic imagery to create a warm and nostalgic feel while also reflecting the brand's youthfulness and modernism.
Food with a golden sunshine and desert background can highlight the brand's roots in the desert and its culture.
Using color-blocked imagery with brand colors is essential to maintain a coherent brand voice across all channels.
Capture dynamic shots of business personnel showcasing their contributions and achievements, using both brand assets and natural shots.
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We can deliver information to the BDB family in a concise and direct manner with our brand voice in mind by using organic shapes and text.