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SECONDARY LOGO
The secondary logo or known as the ‘alternative logo’ uses components from your main logo but in a different layout.
This Agave plant and when the business was established.
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Having this logo allows for more flexibility for your brand. For example if your primary logo doesn’t fit within a certain space your secondary logo can be used instead.
Notes:
The secondary logo has a condensed feel, embodying what the primary logo represents. It removes the tagline while keeping the agave, which represents the business's product, and the established year.
Gives consumers a quick reminder of what they can expect.