Critical Construction development book

Page 1



CONTENT Introduction 5 Final design

6

The argument

8

Variations in pair

12

Quotes 16 The master argument

18

First design with multiple squares

20

Square layout

22

Final square layout

27

Creating the texture

28

Design variations

30

Creating the distorted text

32

More design variations

34

Design inspiration

46

References 50


4


INTRODUCTION I am Kimberly Dijkmans,

In this assignment, I

I’m an Erasmus-student

was asked to have an

from Belgium. I’m in

argument with someone

my third and final year

about something that

of the undergraduate

matters to me. Elise and

study Graphic and

I decided to talk about

Digital Media at AP

lowering the drinking

University College

age. My opinion is that

in Antwerp. I’m on

lowering the drinking

an exchange to

age is not a good

Southampton Solent

idea. We had a face to

University for one

face conversation and

semester.

recorded it.

This development book

The next step was

is part of my critical

to create a master

construction project

argument and spread it

from the Graphic

out on four to six 25cm

Structure unit.

squares.

5


FINAL DESIGN My visualization of the argument is in a vintage style what reminds me of a pub which obviously relates to drinking alcohol. The top is organized and easy to read while the bottom part is disorganized and not easily readable, it also shows alcohol flowing through the veins and a pale skin which visualizes the bad effects alcohol can have on a body. I choose this square layout, where the bottom part is falling off, to show that the more you drink, the more you fall apart.

6


7


THE ARGUMENT About the statement ‘drinking age should be lowered’, euhm I am positive and you are negative ? You’re against it ? Yeah, I think I should be higher. Oh, you think drinking age should be higher ? Yeah higher. Really ? So like in America where u have to be 21 ? Really ? Why ? Mmh because there like so many thing that can go wrong with alcohol. Mm mm, I think the reason why a lot of 8

things go wrong is bc people/


students start drinking at a later

No bc when I went to America

age and they don’t grow up

I was 18/19 and I was used to

with getting used to alcohol and

drink in Belgium. Even though I

when they reach the age when

don’t need to drink a lot, I was

they’re allowed to drink they are

used to go to a pub and drink

“yes I can finally drink alcohol”

a few beers and in America I

and they just like drink a lot

wasn’t allowed anymore because

and don’t now how to handle

I had to be 21. It was really

themselves. So if you go to a

stupid and I saw other people

party right now you think like “oh

(americans) who turned 21 and

I haven’t been drinking for 16

all went crazy and drank way

years let’s drink a lot right now”.

to much. We don’t have that,

I think we all young students drink a lot now and then, but I think lowering the age will solve the problem. But you said that lowering the drinking age is good so they can used to it so it’s actually like a drug, get used to a drug ? No no, but uh hm hm.. Not really get used to it like a drug but like seeing alchohol and everytime you’re able to get alcohol but you don’t want alcohol everytime your able to have it bc it’s not a restriction it’s just. You’re allowed to do it. It’s like every time you have the chance to do it you just, you’re more, you want it more than, than when you are not, when you, than, when you are allowed to do it. They did it in the Netherlands, like, uhm, higher like, from sixteen to eighteen, and that went pretty well. So now, so in the Netherlands you’re not allowed to drink if you’re under eighteen? Yeah, they changed it. A couple years ago. And… That went well actually. They don’t sell it under eighteen, they don’t sell when uh you have minors. Is it minors? I think it is. They don’t

9


sell it when you’re with someone who’s under eighteen. I uhm uhm I haven’t seen much drunk kids on the street or something. Have you seen it in Belgium? Hmmmmm I don’t know. I think most of the younger people now, they start drinking because, they just like suddenly ah uh … in Belgium and and Europe and not on the streets. So I started drinking when I was like thirteen or fourteen. So ah I think it’s, if the rules are too strict, like in America, it makes younger people to want it more or to do it more. They just ask at older people to get their booze so they get drinks and then they just drink way too much, cause it’s exciting… But yeah. But it’s the same way with smoking, like, uhm, people think it’s cool because you’re not allowed to do it under sixteen,

so they will smoke. But, like in this year it is disappearing that problem, people aren’t smokers. Everybody is starting to healthier and something like that. Yeah and the reason for that is? Uhm they didn’t lower the age for smoking. Like. But they didn’t higher it either. And it’s just not healthy and they get in trouble. Like kids aren’t allowed to drink and they are in trouble maybe they will like drink the depression away or something and get addicted to alcohol. Yeah I think that’s what happen when they get older and they suddenly can drink, they are allowed to drink and then they do stuff like that but if they are fourteen years old and they can drink like, if

10

they have, if they could’ve been


drinking for four years it’s much less exci exciting than they are suddenly turning to twenty-one. But what, what age are you thinking about? Fourteen. So when people are like twelve and thirteen they will already start drinking because it’s cool, like, it’s the same, isn’t it? Then they will start drinking when they are younger. No I don’t I don’t think so. Cause it’s on the age of fourteen they really, like, start to getting Dutch people alcohol.

11


VARIATIONS IN PAIR

..

Euhm I am positive and you are negative? You’re against it? Yeah, I think I should be higher

Oh,

you think drinking age should be higher? Yeah higher. Really? So like in America where u have to be

. . . . . ... . . ….. . . . . . .... . . ... . . . . .. . . .. .

twenty-one? Really? Why? Mmh because there like so many thing that can go wrong with alcohol

Mm mm, I think the reason why a lot of things go wrong is because people students start drinking at a

later age and they don’t grow up with getting used to alcohol and when they reach the age when they’re

allowed to drink they are “yes I can finally drink alcohol” and they just like drink a lot and don’t now how

After Elise and I had the

So if you go to a party right now you think like “oh I haven’t been drinking

to handle themselves

for sixteen years let’s drink a lot right now”? No because when I went to America I was eighteen nineteen

Even though I don’t need to drink a because, I was used to

and I was used to drink in Belgium

go to a pub and drink a few beers and in America I wasn’t allowed anymore because I had to be twen-

It was really stupid and I saw other people (Americans) who turned twenty-one and all went

ty-one

argument, we designed different

We don’t have that, I think we all young students drink a lot now and

crazy and drank way to much

But you said that lowering the drinking

then, but I think lowering the age will solve the problem

age is good so they can used to it so it’s actually like a drug, get used to a drug? No no, but uh hm hm

Not really get used to it like a drug but like seeing alchohol and everytime you’re able

variations of a single square. We

to get alcohol but you don’t want alcohol everytime your able to have it because it’s not a restriction it’s

It’s like every time you have the chance to do it you just, you’re more,

just, you’re allowed to do it

you want it more than, than when you are not, when you, than, when you are allowed to do it

They

did it in the Netherlands, like, uhm, higher like, from sixteen to eighteen, and that went pretty well

So now, so in the Netherlands you’re not allowed to drink if you’re under eighteen? Yeah, they changed

considered the layout, colours,

That went well actually

it. A couple years ago. And

Is it minors? I think it is

teen, they don’t sell when uh you have minors

Have you seen it in Belgium? Hmmmmm I don’t know

or something

They don’t sell it when

I uhm uhm I haven’t seen much drunk kids on the street

you’re with someone who’s under eighteen

typeface, font size, etc.

They don’t sell it under eigh-

I think most of the younger

people now, they start drinking because, they just like suddenly ah uh

in Belgium and

So I started drinking when I was like thirteen or fourteen

and Europe and not on the streets

So

ah I think it’s, if the rules are too strict, like in America, it makes younger people to want it more or to do

They just ask at older people to get their booze so they get drinks and then they just drink

it more

But yeah

way too much, cause it’s exciting

But it’s the same way with smoking, like,

uhm, people think it’s cool because you’re not allowed to do it under sixteen, so they will smoke

Everybody is starting to

But, like in this year it is disappearing that problem, people aren’t smokers healthier and something like that

Yeah and the reason for that is? Uhm they didn’t lower the age for

Like. But they didn’t higher it either. And it’s just not healthy and they get in trouble. Like

smoking

kids aren’t allowed to drink and they are in trouble maybe they will like drink the depression away or something and get addicted to alcohol

Yeah I think that’s what happen when they get older and they

suddenly can drink, they are allowed to drink and then they do stuff like that but if they are fourteen years

old and they can drink like, if they have, if they could’ve been drinking for four years it’s much less exci

But what, what age are you thinking about?

exciting than they are suddenly turning to twenty-one Fourteen

So when people are like twelve and thirteen they will already start drinking because it’s

cool, like, it’s the same, isn’t it? Then they will start drinking when they are younger

.

No I don’t I don’t

Cause it’s on the age of fourteen they really, like, start to getting Dutch people alcohol

think so

Euhm I am positive and you are negative? You’re against it? Yeah, I think I should be

. . . . …. . .. . . . ... . . . .... .

higher

Oh, you think

you want it more than, than

drinking age should be

when you are not, when you,

higher? Yeah higher. Really? So like in America where u have to be twenty-one?

Really? Why? Mmh because there like so many thing

that can go wrong with alcohol

Mm mm, I think the

reason why a lot of things

go wrong is because peop-

le students start drinking at

a later age and they don’t grow up with getting used

to alcohol and when they reach the age when they’re al-

lowed to drink they are “yes I can finally drink alcohol” and they just like drink a lot

and don’t now how to handle themselves

So if you

go to a party right now you think like “oh I haven’t been

drinking for sixteen years

let’s drink a lot right now”? No because when I went

to America I was eighteen nineteen and I was used to drink in Belgium

Even

than, when you are allowed

though I don’t need to drink

to do it

a because, I was used to go

the Netherlands, like, uhm,

to a pub and drink a few

higher like, from sixteen

beers and in America I wasn’t

to eighteen, and that went

allowed anymore because I

pretty well

They did it in

So now, so

It

in the Netherlands you’re

was really stupid and I saw

not allowed to drink if you’re

other people (Americans)

under eighteen? Yeah, they

who turned twenty-one and

changed it. A couple years

all went crazy and drank way

ago. And

had to be twenty-one

We don’t have

to much

That went well actually

that, I think we all young stu-

They don’t sell it under eigh-

dents drink a lot now and

teen, they don’t sell when

then, but I think lowering

uh you have minors

the age will solve the pro-

it minors? I think it is

Is

But you said that

They don’t sell it when

lowering the drinking age is

you’re with someone who’s

good so they can used to it

under eighteen

so it’s actually like a drug, get

uhm I haven’t seen much

used to a drug? No no, but

drunk kids on the street or

blem

Have you

something

uh hm hm

Not really get used to it

I uhm

seen it in Belgium? HmmmI think

like a drug but like seeing

mm I don’t know

alchohol

everytime

most of the younger peop-

you’re able to get alcohol

le now, they start drinking

and

but you don’t want alcohol

because, they just like sud-

everytime your able to have

denly ah uh

it because it’s not a restric-

in Belgium and and Europe

tion it’s just, you’re allowed

and not on the streets

It’s like every

to do it

time you have the chance to do it you just, you’re more,

.

depression away or some-

.

thing and get addicted to alcohol

So I started drinking when I was like thirteen or fourteen

Yeah I think that’s

what happen when they get older and they suddenly can drink, they are allowed

. .... .. . .. . . . . So ah I think it’s, if

the rules are too strict, like in

America, it makes younger

people to want it more or to They just ask

do it more

at older people to get their booze so they get drinks and then they just drink

way too much, cause it’s But

exciting

But it’s the same

yeah

way with smoking, like, uhm, people think it’s cool be-

cause you’re not allowed to do it under sixteen, so they will smoke

But, like in

this year it is disappearing

that problem, people aren’t Everybody is

smokers

starting to healthier and something like that

Yeah

and the reason for that is?

Uhm they didn’t lower the age for smoking

to drink and then they do

stuff like that but if they are fourteen years old and they

can drink like, if they have, if

they could’ve been drinking for four years it’s much less exci exciting than they are

suddenly turning to twenBut what, what

ty-one

age are you thinking about? Fourteen

So when peo-

ple are like twelve and thirteen they will already start drinking because it’s cool, like, it’s the same, isn’t it?

Then they will start drinking when they are younger

No I don’t I don’t think

Cause it’s on the age

so

of fourteen they really, like,

start to getting Dutch people alcohol

Like.

But they didn’t higher it either. And it’s just not healthy

and they get in trouble. Like kids aren’t allowed to drink and they are in trouble maybe they will like drink the

.

Euhm I am positive and you are negative? You’re against it? Yeah, I think I should be

. . . . …. . .. . . . ... . . . .... .

higher

Oh, you think

you want it more than, than

drinking age should be

when you are not, when you,

higher? Yeah higher. Really? So like in America where u have to be twenty-one?

Really? Why? Mmh because there like so many thing

that can go wrong with alcohol

Mm mm, I think the

reason why a lot of things

go wrong is because peop-

le students start drinking at

a later age and they don’t grow up with getting used

to alcohol and when they reach the age when they’re al-

lowed to drink they are “yes I can finally drink alcohol” and they just like drink a lot

and don’t now how to handle themselves

So if you

go to a party right now you think like “oh I haven’t been

drinking for sixteen years

let’s drink a lot right now”? No because when I went

to America I was eighteen nineteen and I was used to drink in Belgium

Even

than, when you are allowed

though I don’t need to drink

to do it

a because, I was used to go

the Netherlands, like, uhm,

to a pub and drink a few

higher like, from sixteen

beers and in America I wasn’t

to eighteen, and that went

allowed anymore because I

pretty well

They did it in

So now, so

It

in the Netherlands you’re

was really stupid and I saw

not allowed to drink if you’re

other people (Americans)

under eighteen? Yeah, they

who turned twenty-one and

changed it. A couple years

all went crazy and drank way

ago. And

had to be twenty-one

We don’t have

to much

That went well actually

that, I think we all young stu-

They don’t sell it under eigh-

dents drink a lot now and

teen, they don’t sell when

then, but I think lowering

uh you have minors

the age will solve the pro-

it minors? I think it is

Is

But you said that

They don’t sell it when

lowering the drinking age is

you’re with someone who’s

good so they can used to it

under eighteen

so it’s actually like a drug, get

uhm I haven’t seen much

used to a drug? No no, but

drunk kids on the street or

blem

something

uh hm hm

Not really get used to it

I uhm

Have you

seen it in Belgium? HmmmI think

like a drug but like seeing

mm I don’t know

alchohol

everytime

most of the younger peop-

you’re able to get alcohol

le now, they start drinking

and

but you don’t want alcohol

because, they just like sud-

everytime your able to have

denly ah uh

it because it’s not a restric-

in Belgium and and Europe

tion it’s just, you’re allowed

and not on the streets

to do it

It’s like every

time you have the chance to do it you just, you’re more,

.

thing and get addicted to alcohol

I was like thirteen or fourteen

Yeah I think that’s

what happen when they get older and they suddenly can drink, they are allowed

. .... .. . .. . . . . So ah I think it’s, if

the rules are too strict, like in

America, it makes younger

people to want it more or to They just ask

do it more

at older people to get their booze so they get drinks and then they just drink

way too much, cause it’s But

exciting yeah

But it’s the same

way with smoking, like, uhm, people think it’s cool be-

cause you’re not allowed to do it under sixteen, so they will smoke

But, like in

this year it is disappearing

that problem, people aren’t smokers

Everybody is

starting to healthier and something like that

Yeah

and the reason for that is?

Uhm they didn’t lower the age for smoking

Like.

But they didn’t higher it either. And it’s just not healthy

and they get in trouble. Like kids aren’t allowed to drink and they are in trouble maybe they will like drink the

12

.

depression away or some-

So I started drinking when

to drink and then they do

stuff like that but if they are fourteen years old and they

can drink like, if they have, if

they could’ve been drinking for four years it’s much less exci exciting than they are

suddenly turning to twenBut what, what

ty-one

age are you thinking about? Fourteen

So when peo-

ple are like twelve and thirteen they will already start drinking because it’s cool, like, it’s the same, isn’t it?

Then they will start drinking when they are younger

No I don’t I don’t think so

Cause it’s on the age

of fourteen they really, like,

start to getting Dutch people alcohol


.

Euhm I am positive and you are negative? You’re against it? Yeah, I think I should be

. . . . …. . .. . . . ... . . . .... .

higher

Oh, you think

you want it more than, than

drinking age should be

when you are not, when you,

higher? Yeah higher. Really? So like in America where u have to be twenty-one?

Really? Why? Mmh because there like so many thing

that can go wrong with alcohol

Mm mm, I think the

reason why a lot of things

go wrong is because peop-

le students start drinking at

a later age and they don’t grow up with getting used

to alcohol and when they reach the age when they’re al-

lowed to drink they are “yes I can finally drink alcohol” and they just like drink a lot

and don’t now how to handle themselves

So if you

go to a party right now you think like “oh I haven’t been

drinking for sixteen years

let’s drink a lot right now”? No because when I went

to America I was eighteen nineteen and I was used to drink in Belgium

Even

than, when you are allowed

though I don’t need to drink

to do it

a because, I was used to go

the Netherlands, like, uhm,

to a pub and drink a few

higher like, from sixteen

beers and in America I wasn’t

to eighteen, and that went

allowed anymore because I

pretty well

They did it in

So now, so

It

in the Netherlands you’re

was really stupid and I saw

not allowed to drink if you’re

other people (Americans)

under eighteen? Yeah, they

who turned twenty-one and

changed it. A couple years

all went crazy and drank way

ago. And

had to be twenty-one

We don’t have

to much

That went well actually

that, I think we all young stu-

They don’t sell it under eigh-

dents drink a lot now and

teen, they don’t sell when Is

then, but I think lowering

uh you have minors

the age will solve the pro-

it minors? I think it is

But you said that

They don’t sell it when

lowering the drinking age is

you’re with someone who’s

good so they can used to it

under eighteen

so it’s actually like a drug, get

uhm I haven’t seen much

used to a drug? No no, but

drunk kids on the street or

blem

Have you

something

uh hm hm

Not really get used to it

I uhm

seen it in Belgium? HmmmI think

like a drug but like seeing

mm I don’t know

alchohol

everytime

most of the younger peop-

you’re able to get alcohol

le now, they start drinking

and

but you don’t want alcohol

because, they just like sud-

everytime your able to have

denly ah uh

it because it’s not a restric-

in Belgium and and Europe

tion it’s just, you’re allowed

and not on the streets

It’s like every

to do it

time you have the chance to do it you just, you’re more,

.

depression away or some-

.

thing and get addicted to alcohol

So I started drinking when I was like thirteen or fourteen

Yeah I think that’s

what happen when they get older and they suddenly can drink, they are allowed

. .... .. . .. . . . . So ah I think it’s, if

the rules are too strict, like in America, it makes younger

people to want it more or to They just ask

do it more

at older people to get their booze so they get drinks and then they just drink

way too much, cause it’s But

exciting

But it’s the same

yeah

way with smoking, like, uhm, people think it’s cool be-

cause you’re not allowed to do it under sixteen, so they will smoke

But, like in

this year it is disappearing

that problem, people aren’t Everybody is

smokers

starting to healthier and something like that

Yeah

and the reason for that is?

Uhm they didn’t lower the age for smoking

to drink and then they do

stuff like that but if they are fourteen years old and they

can drink like, if they have, if

they could’ve been drinking for four years it’s much less exci exciting than they are

suddenly turning to twenBut what, what

ty-one

age are you thinking about? Fourteen

So when peo-

ple are like twelve and thirteen they will already start drinking because it’s cool, like, it’s the same, isn’t it?

Then they will start drinking when they are younger

No I don’t I don’t think

Cause it’s on the age

so

of fourteen they really, like,

start to getting Dutch people alcohol

Like.

But they didn’t higher it either. And it’s just not healthy

and they get in trouble. Like kids aren’t allowed to drink and they are in trouble maybe they will like drink the

.

Euhm I am positive and you are negative? You’re against it? Yeah, I think I should be

. . . . …. . .. . . . ... . . . .... .

higher

Oh, you think

you want it more than, than

drinking age should be

when you are not, when you,

higher? Yeah higher. Really? So like in America where u have to be twenty-one?

Really? Why? Mmh because there like so many thing

that can go wrong with alcohol

Mm mm, I think the

reason why a lot of things

go wrong is because peop-

le students start drinking at

a later age and they don’t grow up with getting used

to alcohol and when they reach the age when they’re al-

lowed to drink they are “yes I can finally drink alcohol” and they just like drink a lot

and don’t now how to handle themselves

So if you

go to a party right now you think like “oh I haven’t been

drinking for sixteen years

let’s drink a lot right now”? No because when I went

to America I was eighteen nineteen and I was used to drink in Belgium

Even

than, when you are allowed

though I don’t need to drink

to do it

a because, I was used to go

the Netherlands, like, uhm,

to a pub and drink a few

higher like, from sixteen

beers and in America I wasn’t

to eighteen, and that went

allowed anymore because I

pretty well

They did it in

So now, so

It

in the Netherlands you’re

was really stupid and I saw

not allowed to drink if you’re

other people (Americans)

under eighteen? Yeah, they

who turned twenty-one and

changed it. A couple years

all went crazy and drank way

ago. And

had to be twenty-one

We don’t have

to much

That went well actually

that, I think we all young stu-

They don’t sell it under eigh-

dents drink a lot now and

teen, they don’t sell when

then, but I think lowering

uh you have minors

the age will solve the pro-

it minors? I think it is

Is

But you said that

They don’t sell it when

lowering the drinking age is

you’re with someone who’s

good so they can used to it

under eighteen

so it’s actually like a drug, get

uhm I haven’t seen much

used to a drug? No no, but

drunk kids on the street or

blem

Have you

something

uh hm hm

Not really get used to it

I uhm

seen it in Belgium? HmmmI think

like a drug but like seeing

mm I don’t know

alchohol

everytime

most of the younger peop-

you’re able to get alcohol

le now, they start drinking

and

but you don’t want alcohol

because, they just like sud-

everytime your able to have

denly ah uh

it because it’s not a restric-

in Belgium and and Europe

tion it’s just, you’re allowed

and not on the streets

It’s like every

to do it

time you have the chance to do it you just, you’re more,

.

depression away or some-

.

thing and get addicted to alcohol

So I started drinking when I was like thirteen or fourteen

Yeah I think that’s

what happen when they get older and they suddenly can drink, they are allowed

. .... .. . .. . . . . So ah I think it’s, if

the rules are too strict, like in America, it makes younger

people to want it more or to They just ask

do it more

at older people to get their booze so they get drinks and then they just drink

way too much, cause it’s But

exciting

But it’s the same

yeah

way with smoking, like, uhm, people think it’s cool be-

cause you’re not allowed to do it under sixteen, so they will smoke

But, like in

this year it is disappearing

that problem, people aren’t Everybody is

smokers

starting to healthier and something like that

Yeah

and the reason for that is?

Uhm they didn’t lower the age for smoking

to drink and then they do

stuff like that but if they are fourteen years old and they

can drink like, if they have, if

they could’ve been drinking for four years it’s much less exci exciting than they are

suddenly turning to twenBut what, what

ty-one

age are you thinking about? Fourteen

So when peo-

ple are like twelve and thirteen they will already start drinking because it’s cool, like, it’s the same, isn’t it?

Then they will start drinking when they are younger

No I don’t I don’t think

Cause it’s on the age

so

of fourteen they really, like,

start to getting Dutch people alcohol

Like.

But they didn’t higher it either. And it’s just not healthy

and they get in trouble. Like kids aren’t allowed to drink and they are in trouble maybe they will like drink the

.

Euhm I am positive and you are negative? You’re against it? Yeah, I think I should be

. . . . …. . .. . . . ... . . . .... .

higher

Oh, you think

you want it more than, than

drinking age should be

when you are not, when you,

higher? Yeah higher. Really? So like in America where u have to be twenty-one?

Really? Why? Mmh because there like so many thing

that can go wrong with alcohol

Mm mm, I think the

reason why a lot of things

go wrong is because peop-

le students start drinking at

a later age and they don’t grow up with getting used

to alcohol and when they reach the age when they’re al-

lowed to drink they are “yes I can finally drink alcohol” and they just like drink a lot

and don’t now how to handle themselves

So if you

go to a party right now you think like “oh I haven’t been

drinking for sixteen years

let’s drink a lot right now”? No because when I went

to America I was eighteen nineteen and I was used to drink in Belgium

Even

than, when you are allowed

though I don’t need to drink

to do it

a because, I was used to go

the Netherlands, like, uhm,

to a pub and drink a few

higher like, from sixteen

beers and in America I wasn’t

to eighteen, and that went

allowed anymore because I

pretty well

They did it in

So now, so

It

in the Netherlands you’re

was really stupid and I saw

not allowed to drink if you’re

other people (Americans)

under eighteen? Yeah, they

who turned twenty-one and

changed it. A couple years

all went crazy and drank way

ago. And

had to be twenty-one

We don’t have

to much

That went well actually

that, I think we all young stu-

They don’t sell it under eigh-

dents drink a lot now and

teen, they don’t sell when

then, but I think lowering

uh you have minors

the age will solve the pro-

it minors? I think it is

Is

But you said that

They don’t sell it when

lowering the drinking age is

you’re with someone who’s

good so they can used to it

under eighteen

so it’s actually like a drug, get

uhm I haven’t seen much

used to a drug? No no, but

drunk kids on the street or

blem

something

uh hm hm

Not really get used to it

I uhm

Have you

seen it in Belgium? HmmmI think

like a drug but like seeing

mm I don’t know

alchohol

everytime

most of the younger peop-

you’re able to get alcohol

le now, they start drinking

and

but you don’t want alcohol

because, they just like sud-

everytime your able to have

denly ah uh

it because it’s not a restric-

in Belgium and and Europe

tion it’s just, you’re allowed

and not on the streets

to do it

It’s like every

time you have the chance to do it you just, you’re more,

.

depression away or some-

.

thing and get addicted to alcohol

So I started drinking when I was like thirteen or fourteen

Yeah I think that’s

what happen when they get older and they suddenly can drink, they are allowed

. .... .. . .. . . . . So ah I think it’s, if

the rules are too strict, like in America, it makes younger

people to want it more or to They just ask

do it more

at older people to get their booze so they get drinks and then they just drink

way too much, cause it’s But

exciting yeah

But it’s the same

way with smoking, like, uhm, people think it’s cool be-

cause you’re not allowed to do it under sixteen, so they will smoke

But, like in

this year it is disappearing

that problem, people aren’t smokers

Everybody is

starting to healthier and something like that

Yeah

and the reason for that is?

Uhm they didn’t lower the age for smoking

to drink and then they do

stuff like that but if they are fourteen years old and they

can drink like, if they have, if

they could’ve been drinking for four years it’s much less exci exciting than they are

suddenly turning to twenBut what, what

ty-one

age are you thinking about? Fourteen

So when peo-

ple are like twelve and thirteen they will already start drinking because it’s cool, like, it’s the same, isn’t it?

Then they will start drinking when they are younger

No I don’t I don’t think so

Cause it’s on the age

of fourteen they really, like,

start to getting Dutch people alcohol

Like.

But they didn’t higher it either. And it’s just not healthy

and they get in trouble. Like kids aren’t allowed to drink and they are in trouble maybe they will like drink the

13


.

Euhm I am positive and you are negative? You’re against it? Yeah, I think I should be

. . . . …. . .. . . . ... . . . .... . Oh, you think

higher

you want it more than, than

drinking age should be

when you are not, when you,

higher? Yeah higher. Really? So like in America where u have to be twenty-one?

Really? Why? Mmh because there like so many thing

that can go wrong with alcohol

Mm mm, I think the

reason why a lot of things

go wrong is because peop-

le students start drinking at

a later age and they don’t grow up with getting used

to alcohol and when they reach the age when they’re al-

lowed to drink they are “yes I can finally drink alcohol” and they just like drink a lot

and don’t now how to handle themselves

So if you

go to a party right now you think like “oh I haven’t been

drinking for sixteen years

let’s drink a lot right now”? No because when I went

to America I was eighteen nineteen and I was used to drink in Belgium

Even

than, when you are allowed

though I don’t need to drink

to do it

a because, I was used to go

the Netherlands, like, uhm,

to a pub and drink a few

higher like, from sixteen

beers and in America I wasn’t

to eighteen, and that went

allowed anymore because I

pretty well

They did it in

So now, so

It

in the Netherlands you’re

was really stupid and I saw

not allowed to drink if you’re

other people (Americans)

under eighteen? Yeah, they

who turned twenty-one and

changed it. A couple years

all went crazy and drank way

ago. And

had to be twenty-one

We don’t have

to much

That went well actually

that, I think we all young stu-

They don’t sell it under eigh-

dents drink a lot now and

teen, they don’t sell when

then, but I think lowering

uh you have minors

the age will solve the pro-

it minors? I think it is

Is

But you said that

They don’t sell it when

lowering the drinking age is

you’re with someone who’s

good so they can used to it

under eighteen

so it’s actually like a drug, get

uhm I haven’t seen much

used to a drug? No no, but

drunk kids on the street or

blem

I uhm

Have you

something

uh hm hm

Not really get used to it

seen it in Belgium? HmmmI think

like a drug but like seeing

mm I don’t know

alchohol

everytime

most of the younger peop-

you’re able to get alcohol

le now, they start drinking

and

but you don’t want alcohol

because, they just like sud-

everytime your able to have

denly ah uh

it because it’s not a restric-

in Belgium and and Europe

tion it’s just, you’re allowed

and not on the streets

It’s like every

to do it

time you have the chance to do it you just, you’re more,

.

depression away or some-

.

thing and get addicted to alcohol

So I started drinking when I was like thirteen or fourteen

Yeah I think that’s

what happen when they get older and they suddenly can drink, they are allowed

. .... .. . .. . . . . So ah I think it’s, if

the rules are too strict, like in

America, it makes younger

people to want it more or to They just ask

do it more

at older people to get their booze so they get drinks and then they just drink

way too much, cause it’s But

exciting

But it’s the same

yeah

way with smoking, like, uhm, people think it’s cool be-

cause you’re not allowed to do it under sixteen, so they will smoke

But, like in

this year it is disappearing

that problem, people aren’t Everybody is

smokers

starting to healthier and something like that

Yeah

and the reason for that is?

Uhm they didn’t lower the age for smoking

to drink and then they do

stuff like that but if they are fourteen years old and they

can drink like, if they have, if

they could’ve been drinking for four years it’s much less exci exciting than they are

suddenly turning to twenBut what, what

ty-one

age are you thinking about?

So when peo-

Fourteen

ple are like twelve and thirteen they will already start drinking because it’s cool, like, it’s the same, isn’t it?

Then they will start drinking when they are younger

No I don’t I don’t think

Cause it’s on the age

so

of fourteen they really, like,

start to getting Dutch people alcohol

Like.

But they didn’t higher it either. And it’s just not healthy

and they get in trouble. Like kids aren’t allowed to drink and they are in trouble maybe they will like drink the

.

Euhm I am positive and you are negative? You’re against it? Yeah, I think I should be

. . . . …. . .. . . . ... . . . .... . Oh, you think

higher

you want it more than, than

drinking age should be

when you are not, when you,

higher? Yeah higher. Really? So like in America where u have to be twenty-one?

Really? Why? Mmh because there like so many thing

that can go wrong with alcohol

Mm mm, I think the

reason why a lot of things

go wrong is because peop-

le students start drinking at

a later age and they don’t grow up with getting used

to alcohol and when they reach the age when they’re al-

lowed to drink they are “yes I can finally drink alcohol” and they just like drink a lot

and don’t now how to handle themselves

So if you

go to a party right now you think like “oh I haven’t been

drinking for sixteen years

let’s drink a lot right now”? No because when I went

to America I was eighteen nineteen and I was used to drink in Belgium

Even

than, when you are allowed

though I don’t need to drink

to do it

a because, I was used to go

the Netherlands, like, uhm,

to a pub and drink a few

higher like, from sixteen

beers and in America I wasn’t

to eighteen, and that went

allowed anymore because I

pretty well

They did it in

So now, so

It

in the Netherlands you’re

was really stupid and I saw

not allowed to drink if you’re

other people (Americans)

under eighteen? Yeah, they

who turned twenty-one and

changed it. A couple years

all went crazy and drank way

ago. And

had to be twenty-one

We don’t have

to much

That went well actually

that, I think we all young stu-

They don’t sell it under eigh-

dents drink a lot now and

teen, they don’t sell when

then, but I think lowering

uh you have minors

the age will solve the pro-

it minors? I think it is

Is

But you said that

They don’t sell it when

lowering the drinking age is

you’re with someone who’s

good so they can used to it

under eighteen

so it’s actually like a drug, get

uhm I haven’t seen much

used to a drug? No no, but

drunk kids on the street or

blem

I uhm

Have you

something

uh hm hm

Not really get used to it

seen it in Belgium? HmmmI think

like a drug but like seeing

mm I don’t know

alchohol

everytime

most of the younger peop-

you’re able to get alcohol

le now, they start drinking

and

but you don’t want alcohol

because, they just like sud-

everytime your able to have

denly ah uh

it because it’s not a restric-

in Belgium and and Europe

tion it’s just, you’re allowed

and not on the streets

to do it

It’s like every

time you have the chance to do it you just, you’re more,

.

depression away or some-

.

thing and get addicted to alcohol

So I started drinking when I was like thirteen or fourteen

Yeah I think that’s

what happen when they get older and they suddenly can drink, they are allowed

. .... .. . .. . . . . So ah I think it’s, if

the rules are too strict, like in

America, it makes younger

people to want it more or to They just ask

do it more

at older people to get their booze so they get drinks and then they just drink

way too much, cause it’s But

exciting

But it’s the same

yeah

way with smoking, like, uhm, people think it’s cool be-

cause you’re not allowed to do it under sixteen, so they will smoke

But, like in

this year it is disappearing

that problem, people aren’t Everybody is

smokers

starting to healthier and something like that

Yeah

and the reason for that is?

Uhm they didn’t lower the age for smoking

to drink and then they do

stuff like that but if they are fourteen years old and they

can drink like, if they have, if

they could’ve been drinking for four years it’s much less exci exciting than they are

suddenly turning to twenBut what, what

ty-one

age are you thinking about?

So when peo-

Fourteen

ple are like twelve and thirteen they will already start drinking because it’s cool, like, it’s the same, isn’t it?

Then they will start drinking when they are younger

No I don’t I don’t think so

Cause it’s on the age

of fourteen they really, like,

start to getting Dutch people alcohol

Like.

But they didn’t higher it either. And it’s just not healthy

and they get in trouble. Like kids aren’t allowed to drink and they are in trouble maybe they will like drink the

.

Euhm I am positive and you are negative? You’re against it? Yeah, I think I should be Oh, you think

higher

but like seeing alchohol and

drinking age should be

everytime you’re able to get

higher? Yeah higher. Really? So like in America where

.

u have to be twenty-one? Really? Why? Mmh because there like so many thing that can go wrong with alcohol

Mm mm, I think the

reason why a lot of things go wrong is because people students start drinking at a later age and they don’t grow up with getting used to alcohol and when they reach

the

age

.

alcohol everytime your able

I was eighteen nineteen

to have it because it’s not

and I was used to drink in

a restriction it’s just, you’-

Belgium

Even though

re allowed to do it

It’s

I don’t need to drink a be-

like every time you have

cause, I was used to go to a

the chance to do it you just,

pub and drink a few beers

you’re more, you want it

and in America I wasn’t allo-

more than, than when you

wed anymore because I had

are not, when you,

.

to be twenty-one

It was

….

changed it. A couple years ago. And

That went well actually

They don’t sell it under

eighteen, they don’t

the streets

So I started

drinking when I was like thirteen or fourteen

.

So ah I

think it’s, if the rules are too

strict, like in America, it makes younger people to want it more or to do it more

t h a n ,

really stupid and I saw other

al-

lowed

to

people (Americans) who

drink they

.

are “yes I can

finally

drink alcohol” and they just

like drink a lot and don’t now how to handle themSo if you go to a

party right now you think like “oh I haven’t been drinking

for sixteen years let’s drink a lot right now”? No becau-

. . . . ...

turned twenty-one and all

went crazy and drank way to

much

We

don’t

when you

have that, I think we all

are

young students drink a lot

it

now and then, but I think

Netherlands,

lowering the age will solve

higher like, from sixteen

But you

to eighteen, and that went

the problem

said that lowering the drinking age is good so they

allowed

to

do

They did it in the

pretty well

like,

uhm,

So now, so

in the Netherlands you’re

can used to it so it’s actu-

not allowed to drink if you’re

ally like a drug, get used to

under eighteen? Yeah, they

a drug? No no, but uh hm hm

Not real-

ly get used to it like a drug

. . .... . . ...

sell when uh you have minors

Is it minors? I think

it is

They don’t sell it

when you’re with someone who’s under eighteen

I uhm uhm I haven’t seen much drunk kids on the street

or

something

Have you seen it in Bel-

gium? Hmmmmm I don’t know

I think most of

the younger people now, they start drinking because, they just like suddenly ah uh in Belgium

14

..

and and Europe and not on

when

they’re

selves

.

alcohol but you don’t want

se when I went to America

They

just

ask

at

older people to get their booze so they get drinks and then they just drink way too much, cause it’s exciting yeah

But

But it’s the same

way with smoking, like, uhm, people think it’s cool becau-


. ...

drink a lot and don’t

a drug? No no, but uh hm

now how to hand-

hm

le

themselves

a drug but like seeing

party right now you

alchohol and eve-

think like “oh I ha-

rytime

ven’t been drinking for

sixteen

when I went to

want al-

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America I was

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it’s just,

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grow up with getting used

ple (Americans) who turned

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twenty-one and all went

reach the age when they’re

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sixteen to eighteen, and that went pretty So now, so

well

We handed in the last design

too much, cause it’s ex-

in the Netherlands

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…. .. . . .

ring the age will solve the But you said

of a champagne bottle. The

se you’re not allowed to do it under sixteen, so they will But, like in this

smoke

year it is disappearing that problem,

teen, they don’t sell when uh

smokers

Is it mi-

people

aren’t

colours work really well together.

Everybody is

starting to healthier and so-

They

mething like that

Yeah

don’t sell it when you’re with

and the reason for that is?

someone who’s under eigh-

Uhm they didn’t lower

teen

that lowering the drinking

people think it’s cool becau-

That went well actually

nors? I think it is

and then, but I think lowe-

But it’s the same

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students drink a lot now

yeah

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But

citing

uhm, higher like, from

We don’t have

.... . ..

then they just drink way

They did it in

it

to

they get drinks and

the Netherlands, like,

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people

get their booze so

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we could visualize with text only.

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when you, than, when

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cohol” and they just like

want

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fourteen

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ah I think it’s,

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in

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like a drug, get used to

colour so it is not too hard and

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mmmm I don’t know

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.

.

more like champagne.

Euhm I am positive

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higher. Really? So like in America where u have to be twenty-one? Really? Why? Mmh because there like so many thing that can go wrong with alcohol

Mm mm, I think the reason why a lot of things go wrong is because peo-

ple students start drinking at a later age and they don’t grow up with getting used to alcohol and when they reach the age when they’re allowed to

just like drink a lot

drink they are “yes I can finally drink alcohol” and they

.

.

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.

I went to America I was eighteen nineteen and I was used to drink in Belgium

a few beers and in America I wasn’t allowed anymore because It was really stupid and I saw other people (Americans) who turned twen-

... . . . … . . . .

ty-one and all went crazy and drank way to much

We don’t have that, I think we all young students

get

But you said that lowering the drinking age

is good so they can used to it so it’s actually like

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a

drink a lot now and then, but I think lowering the age will solve the problem

.

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.

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not a restriction

alcohol everytime your able

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minors

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teen

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start drinking because, they just like suddenly ah uh

when I was like thirteen or fourteen

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cause it’s exciting

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15


QUOTES “86% of pupils, aged 11-15 in England, who did not live with anyone who drank alcohol had never drunk alcohol themselves, compared with 40% of pupils who lived with three or more drinkers.” “The greater a young person’s self-esteem, the greater their ability to bounce back from difficult situations and the less likely they are to drink.” “Evidence also indicates that alcohol plays a significant role in the amount of crime committed by people under the age of 18. Recent studies also suggest that alcohol can cause negative neurological effects into adulthood.” “Early alcohol use has also been proposed as a marker of later sexual risk, including higher rates of unplanned sex, low condom use, multiple sexual partners, sexually transmitted infections and early pregnancy.” “The brain is a crucial area of a child’s physiological development. Alcohol is capable of affecting the entire organ, but particularly the frontal lobes, which are responsible for ‘higher level’ thinking such as planning, decision making and judging the likely consequences of actions. This part of the brain continues to develop throughout adolescence, which has led some to suggest that adolescent brains are more sensitive to alcohol than adult brains.” “Research into the physiological effects of alcohol on adolescents is in its infancy. Ultimately, while more is being found out about the health effects of underage drinking, many medical experts urge caution over the consumption of alcohol, believing it best if the age of alcohol consumption is delayed well into adulthood.” “In the long run, the age of onset plays a vital part in determining the chances of developing alcohol-related problem in adult life. One American report found that young people who began drinking before the age of 15 were 4 times more likely to develop alcohol dependence than those who began drinking at the age of 21.”

16


“Young people are more likely to drink, to drink frequently and to drink to excess if they: • receive less supervision from a parent or other close adult; • spend more than two evenings a week with friends or have friends who drink; • are exposed to a close family member, especially a parent, drinking or getting drunk; • have positive attitudes towards and expectations of alcohol; and • have very easy access to alcohol.” “Increasing alcohol consumption amongst some young people (in particular those aged under 18), and the harm related to it, have become significant concerns in the UK.” “The source of alcohol when last drinking: the odds of being an excessive drinker increase respectively if a young person is buying their alcohol, is given alcohol by an older sibling or is stealing alcohol (either stealing themselves or aware that others have stolen it).”

17


THE MASTER ARGUMENT The brain is a crucial area of a child’s physiological development. Alcohol is capable of affecting the entire organ but particularly the frontal lobes, which are responsible for ‘higher level’ thinking such as planning, decision making and judging the likely consequences of actions. This part of the brain continues to develop throughout adolescence, which has led some to suggest that adolescent brains are more sensitive to alcohol than adult brains.

Early alcohol use has also been proposed as a marker of later sexual risk, including higher rates of unplanned sex, low condom use, multiple sexual partners, sexually transmitted infections and early pregnancy. Evidence also indicates that alcohol plays a significant role in the amount of crime committed by people under the age of 18. 86% of pupils, aged 11-15 in England, who did not live with anyone who drank alcohol had never drunk alcohol themselves, compared with 40% of pupils who lived with three or more drinkers. The odds of being an excessive drinker increase respectively if a young person is buying their alcohol, is given alcohol by an older sibling or is stealing alcohol (either stealing themselves or aware that others have stolen it). 18


The greater a young person’s self-esteem, the greater their ability to bounce back from difficult situations and the less likely they are to drink. In the long run, the age of onset plays a vital part in determining the chances of developing alcohol-related problems in adult life. One American report found that young people who began drinking before the age of 15 were 4 times more likely to develop alcohol dependence than those who began drinking at the age of 21. Many medical experts urge caution over the consumption of alcohol, believing it best if the age of alcohol consumption is delayed well into adulthood.

Young people are more likely to drink, to drink frequently and to drink to excess if they: receive less supervision from a parent or other close adult; spend more than two evenings a week with friends or have friends who drink; are exposed to a close family member, especially a parent, drinking or getting drunk; have positive attitudes towards and expectations of alcohol; and have very easy access to alcohol. Young people are more likely to drink if they have very easy access to alcohol.

19


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The brain is a crucial area of a child's physiological development. Alcohol is capable of affecting the entire organ, but particularly the frontal lobes, which are responsible for 'higher level' thinking such as planning, decision making and judging the likely consequences of actions. This part of the brain continues to develop throughout adolescence, which has led some to suggest that

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alcohol plays a significant role in the amount of crime committed by people under the age of 18.

Recent studies also suggest that alcohol can cause negative neurological effects into adulthood. So, if you go to a party right now you think like “oh I haven’t been drinking for 16 years let’s drink a lot right now”. 86% of pupils, aged 11-15 in England, who did not live with anyone who drank alcohol had never drunk alcohol themselves, compared with 40% of pupils who lived with three or more drinkers.” But you said that lowering the drinking age is good so they can used to it so it’s actually like a drug, get used to a drug?

bounce back from difficult situations and the less likely they are to drink. The source of alcohol when last drinking: the odds of being an excessive drinker increase respectively if a young person is buying their alcohol, is given alcohol by an older sibling or is stealing alcohol (either stealing themselves or aware that others have stolen it). They did it in the Netherlands, from sixteen to eighteen, and that went pretty well. Like kids aren’t allowed to drink and they are in trouble maybe they will like drink the depression away or something and get addicted to alcohol. In the long run, the age of onset plays a vital part in determining the chances of developing alcohol-related problem in adult life. One American report found that young people who began drinking before the age of 15 were 4 times more likely to develop alcohol dependence than those who began drinking at the age of 21. But what, what age are you thinking about? Research into the physiological effects of alcohol on adolescents is in its infancy. Ultimately, while more is being found out about the health effects of underage drinking, many medical experts urge caution over the consumption of alcohol, believing it best if the age of alcohol consumption is delayed well into adulthood. So when

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Young people are more likely to drink, to drink frequently and to drink to excess if they have very easy access to alcohol.

FIRST DESIGN WITH MUTIPLE SQUARES My first design clearly shows an organized and a disorganized side. Since I did not really knew what to do with the square layout, I decided to keep it simple and just kept four squares together.

20


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The source of king: the of being king: the odds ofodds being alcohol when last drinalcohol when last drinan excessive drinker an excessive drinker the odds king: theking: odds ofrespectively being increase if a increase respectively if of a being an excessive drinker an excessive drinker young person is buying young person is buying increase respectively increase respectively if their alcohol, is agivenif a their alcohol, is given young person is buying young is buying alcohol by an older alcoholperson by an older their alcohol, is given their alcohol, isor given sibling is stealing sibling or is stealing by an older alcohol alcohol by an older (either stealing (either stealing sibling or is or stealing sibling or is or stealing themselves aware that themselves aware that alcohol (either stealing alcohol (either stealing others have stolen it). others have stolen it). orthat aware that themselves ordid aware They it in the They didthemselves it in the others haveit). stolen others have stolen Netherlands, from it). Netherlands, from They inand the They didto iteighteen, in did the sixteen toiteighteen, and sixteen Netherlands, from Netherlands, from that went pretty well. that went pretty well. sixteen to eighteen, and sixteen to eighteen, and went prettyallowed well. that pretty well. Like kidsallowed aren’t Like went kidsthat aren’t drink to drinkto and theyand arethey in are in kidsthey aren’t allowed Like kidsLike aren’t allowed trouble maybe will trouble maybe willthey to drink and to and they arethey in are in like drink the depression likedrink drink the depression maybe will trouble maybe willtheyand away orthey something away ortrouble something and like drink the depression like drink the depression get addicted to alcohol. get addicted to alcohol. away or something away something and In the long run, age In theor long run, the agethe and get addicted toa alcohol. get addicted toa alcohol. ofplays onset playspart vital part of onset vital In the long the age In the long run, therun, agethe in determining in determining the onset plays a vital part of onsetof plays a vital part chances of developing chances of developing in determining in determining the alcohol-related problem alcohol-related problemthe ofAmerideveloping chances ofadult developing in One Ameriin adult chances life. Onelife. alcohol-related problem alcohol-related problem canfound report found that can report that in adult life. One Ameriin adultpeople life. One Ameriyoung people who young who can report foundbefore that can report found that began drinking began drinking before young people who 4 young who the age of 15 the agepeople of 15 were 4 were began drinking began drinking before times more to times more likely tolikelybefore age of 15 4 the agethe of 15 were 4 were develop alcohol dependevelop alcohol depentimes more likely times likely to dence than those to who dencemore than those who develop alcohol develop alcohol depenbegan drinking the began drinking at the atdependence those who dence age those of than 21. who age of than 21. began drinking began drinking at the at the age of 21. age of 21. Butwhat what, what But what, age are age are you thinking you thinking about? about? Butwhat what, what But what, age are age are you thinking about? you thinking about? Research the physiResearch into theinto physieffects ologicalological effects of alco- of alcoResearch into the physiResearch into physihol on the adolescents is in hol on adolescents is in ological effects of alcoological effects of alcoits infancy. Ultimately, its infancy. Ultimately, hol on adolescents is in hol onmore adolescents in while is being while is more being its infancy. Ultimately, its infancy. Ultimately, found outthe about the found out about while is being while is more being health effects of underhealthmore effects of underfound outthe about the found out ageabout drinking, many age drinking, many health effects of urge underhealth of undermedical experts medicaleffects experts urge age many age drinking, many caution over concaution overdrinking, the con-the medical experts urge medical experts urge sumption of alcohol, sumption of alcohol, caution the ifconcaution over theover believing itthe best the believing it best ifconsumption of alcohol, sumption of of alcohol, age alcohol consumpage of alcohol consumpbelieving best if the believing it best ifitthe tion is delayed into tion is delayed well intowell age of alcohol consumpage of alcohol consumpadulthood. So when adulthood. So when tion is delayed tion is delayed well intowell into adulthood. adulthood. So whenSo when

people people are like are like twelve and thirteen they twelve and thirteen they people like people are like will already start drinking will already startare drinking twelve and thirteen they twelve and they because it’s cool, it’s because it’sthirteen cool, like, it’s like, willisn’t already startit?drinking will same, already startit?drinking the same, isn’t Then the Then because it’s cool, because it’s cool, like, it’s like, it’s will start drinking they willthey start drinking theisn’t same, isn’t it? Then the same, it? Then when they are younger. when they are younger. start drinking they willthey startwill drinking when are are younger. when they arethey younger. Young people more Young people are more likely tolikely drink,totodrink, drinkto drink Young more Young people are more frequently and are to drink frequently and people to drink likely totodrink, to receive drink likely toto drink, drink if they: to excess ifexcess they: receive frequently anda tofrom drink frequently and tofrom drink less supervision a less supervision toother if they:close receive to excess ifexcess they: receive parent or other parent or close less supervision a less supervision from a from adult; spend more than adult; spend more than parent other close parent or other close two evenings a week two evenings aor week adult; spend adult;friends spend more with friends ormore havethan with or havethan two evenings a week two evenings awho week friends drink; are friends who drink; are with friends have with friends have exposed to aorclose exposed to aor close friends who drink; are friendsmember, who drink; are family member, especialfamily especialexposed to drinking aor close or exposed to a close ly a parent, ly a parent, drinking family especialfamily member, especialgetting drunk; have getting drunk;member, have lyattitudes a parent, drinking or ly a parent, drinking or positive attitudes positive getting drunk; have getting towards drunk; have and expectatitowards and expectatipositive attitudes positive attitudes ons of alcohol; and have ons of alcohol; and have towards and expectatitowards and expectativery easy access to very easy access to ons of alcohol; and have ons of alcohol; and have alcohol. alcohol. very easyto access to very easy access alcohol.alcohol.

Young Young Young Young people people are are people people are are more more likely likely more more likely likely to drink, to drink, to to to drink, tofredrink, to drink drink fre-to drink drink fre- frequently quently quently quently and to to and anddrink totototo and drink drink toif toif drink excess excess excess if have excess if they have they theyvery have they have very easy easy veryaccess easy very access toeasy to access to to access alcohol. alcohol. alcohol. alcohol.

k hthaat th’sawhat ha Yeah I thYienakhthI atht’sinw ke pp pp o o sy yeaanrsd othlde and ethnewh en wh nld ce t ce t fourteenfoyueraterseo en ou y ca y e han e chan n d cannthd th ng he c h ne chke e.nty-one. twenty-otw rin r no no ve t have t e to o er k l eiyngk l ey g , sc y peo c ce t u ha u ta ta ike auou etike et e yo time yo e chan e chan ple m i r r t , if , e e s n to w a n ol if ol e gi e stnr s tr ch e th e th very very no t it more or d t d th t’sr p iocti i ,c like e like e ou hav ou hav ta t aon i ction i ey er hey er execo it.tIot’sdo it. It’s au oed t’s just. t’s just. e y time y d p i t o m t l i i r r d e ha and ha and n t e w w es es se You’re aYllou’re allo g… to w a n very very tric t ve v t it more or it’s like e like e tio n rictio n , i theey, i they exc it. It’s it. It’s it’s jus it’s jus ft it i n g sfuth su t. You’ret.aYllouw’reedatlolodwoed to do he … y c ddeey c dde nloyu n ou cldan ly can ld’ ’v ve bee edrbineke, thdrink, th ey are nd n e allowreindk to drink No I don’t I do rinki driynkaire allo n’t think s an an ng for ng for wed to d o. Cause four yeafrosuirt’syemaurs it’s mdu the d the it’s on t ch le ch nle he age ss e ss e n of fou xc xc rteen i i they reall y, lik e, s tart to ge

14

alc oh ol .

re t ya the ni n g ut if r that b enly tu f like dd re stuf are su t ya do they the ni n g ey than ut if r th g that b ly t u tin tuff like e sudden s ar do they ey than th g tin

Dutch pe ng op tti le

o

o

21


SQUARE LAYOUT I thought I could do more with the square layout to strengthen my design, so I started experimenting with the squares and found some interesting layouts.

22


23


24


25


26


FINAL SQUARE LAYOUT I eventually choose this square layout, where the bottom part is falling off, to show that the more you drink, the more you fall apart.

27


CREATING THE TEXTURE Initially my thought was that it would be interesting to experiment with liquid and create textures myself. I filled a plastic folder with a small amount of water and scanned it. I then scanned it multiple times while moving the folder to create a different texture after each scan.

28


29


DESIGN VARIATIONS After defining the square layout, I could really focus on the design itself. I moved the disorganized part to

Yeah, I think I should be higher.

the bottom where the

Because there like so many things that can go wrong with alcohol. Increasing alcohol consumption amongst some young people (in particular those aged under 18), and the harm related to it, have become significant concerns in the UK.

squares are falling off. I

alcohol plays a significant role in the amount of crime committed by people under the age of 18.

The brain is a crucial area of a child's physiological development. Alcohol is capable of affecting the entire organ, but particularly the frontal lobes, which are responsible for 'higher level' thinking such as planning, decision making and judging the likely consequences of actions. This part of the brain continues to develop throughout adolescence, which has led some to suggest that

also added the texture.

adolescent brains are more sensitive to alcohol than adult brains.

Like kids aren’t allowed to drink and they are in trouble maybe they will like drink the depression away or something and get addicted to alcohol. In the long run, the age of onset plays a vital part in determining the chances of developing alcohol-related problem in adult life. One American report found that young people who began drinking before the age of 15 were 4 times more likely to develop alcohol dependence than those who began drinking at the age of 21.

Recent studies also suggest that alcohol can cause negative neurological effects into adulthood. So, if you go to a party right now you think like “oh I haven’t been drinking for 16 years let’s drink a lot right now”.

But what, what age are you thinking about? Research into the physiological effects of alcohol on adolescents is in its infancy. Ultimately, while more is being found out about the health effects of underage drinking, many medical experts urge caution over the consumption of alcohol, believing it best if the age of alcohol consumption is delayed well into adulthood. So when

86% of pupils, aged 11-15 in England, who did not live with anyone who drank alcohol had never drunk alcohol themselves, compared with 40% of pupils who lived with three or more drinkers.” But you said that lowering the drinking age is good so they can used to it so it’s actually like a drug, get used to a drug?

people are like twelve and thirteen they will already start drinking because it’s cool, like, it’s the same, isn’t it? Then they will start drinking when they are younger. Young people are more likely to drink, to drink frequently and to drink to excess if they: receive less supervision from a parent or other close adult; spend more than two evenings a week with friends or have friends who drink; are exposed to a close family member, especially a parent, drinking or getting drunk; have positive attitudes towards and expectations of alcohol; and have very easy access to alcohol.

Young people are more likely to drink, to drink frequently and to drink to excess if they have very easy access to alcohol.

tiv

to be 2 1? Why?

re negative? e a n d you a

The greater a young person’s self-esteem, the greater their ability to

po

si

w

he

re

uh

ave

I am

bounce back from difficult situations and the less likely they are to drink. The source of alcohol when last drinking: the odds of being an excessive drinker increase respectively if a young person is buying their alcohol, is given alcohol by an older sibling or is stealing alcohol (either stealing themselves or aware that others have stolen it). They did it in the Netherlands, from sixteen to eighteen, and that went pretty well.

Early alcohol use has also been proposed as a marker of later sexual risk, including higher rates of unplanned sex, low condom use, multiple sexual partners, sexually transmitted infections and early pregnancy. Evidence also indicates that

, li k e i n A m

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t of lot a ya wh to son d he rea se I think t gu ey ettin th with g nd a grow up ol” lcoh rink a finally d

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nd every time you’re hol a abl et alco og ing et see e not allowed to alc ke you ar do oh t li hen it. S ol nw bu oI bu tha sta ty to get their booz ore rte e so ou eople d it m er p the do dr nt old yg t in a a n et w kin sk u dr g ta ink yo wh us j sa y en nd he I th .T e en r th ey

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Belgium. Even rink in thou to d gh I don sed ’t allowed anymo su ’t n I wasn re be wa eed rica cau me to d ri n k a dI se I nA an nd all went crazy and dra di 21 a nk w had to 19 an ned ay t b e 2 1 . It 8/ rs tur oo , but I think lowering the s 1 bee mu ho then age d w ch. W n ) w will e wa ns fe sol no a ica ve ot l er th e m ka (A rin sd t en

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ve ha u yo e im yt er or ev e or m it nt wa

n when the t happe y ge nd then t wha t old he rink a at’s y er a to d ey are fourteen ye k th nd t ed ars o drinking f t if th hey low thin or been t bu ld a sudden re al hI ting than the ’ve tha nd t ly can drink, they a Yea y are ss exci ke hey ould ff li ch le sud can d ey c mu stu den rink like, if they have, if th it’s ly tu do ars rning e y to twenty-one. r fou 14

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30


bounce back from difficult situations and the less likely they are to drink. The source of alcohol when last drinking: the odds of being an excessive drinker increase respectively if a young person is buying their alcohol, is given alcohol by an older sibling or is stealing alcohol (either stealing themselves or aware that others have stolen it). They did it in the Netherlands, from sixteen to eighteen, and that went pretty well.

Yeah, I think I should be higher. Because there like so many things that can go wrong with alcohol. Increasing alcohol consumption amongst some young people (in particular those aged under 18), and the harm related to it, have become significant concerns in the UK.

Early alcohol use has also been proposed as a marker of later sexual risk, including higher rates of unplanned sex, low condom use, multiple sexual partners, sexually transmitted infections and early pregnancy. Evidence also indicates that

alcohol plays a significant role in the amount of crime committed by people under the age of 18.

The brain is a crucial area of a child's physiological development. Alcohol is capable of affecting the entire organ, but particularly the frontal lobes, which are responsible for 'higher level' thinking such as planning, decision making and judging the likely consequences of actions. This part of the brain continues to develop throughout adolescence, which has led some to suggest that

adolescent brains are more sensitive to alcohol than adult brains.

Recent studies also suggest that alcohol can cause negative neurological effects into adulthood. So, if you go to a party right now you think like “oh I haven’t been drinking for 16 years let’s drink a lot right now”.

But what, what age are you thinking about? Research into the physiological effects of alcohol on adolescents is in its infancy. Ultimately, while more is being found out about the health effects of underage drinking, many medical experts urge caution over the consumption of alcohol, believing it best if the age of alcohol consumption is delayed well into adulthood. So when

86% of pupils, aged 11-15 in England, who did not live with anyone who drank alcohol had never drunk alcohol themselves, compared with 40% of pupils who lived with three or more drinkers.” But you said that lowering the drinking age is good so they can used to it so it’s actually like a drug, get used to a drug?

Young people are more likely to drink, to drink frequently and to drink to excess if they: receive less supervision from a parent or other close adult; spend more than two evenings a week with friends or have friends who drink; are exposed to a close family member, especially a parent, drinking or getting drunk; have positive attitudes towards and expectations of alcohol; and have very easy access to alcohol.

Young people are more likely to drink, to drink frequently and to drink to excess if they have very easy access to alcohol.

tiv

to be 2 1? Why?

re negative? e a n d you a

The greater a young person’s self-esteem, the greater their ability to

po

si

w

he

re

uh

ave

I am

Like kids aren’t allowed to drink and they are in trouble maybe they will like drink the depression away or something and get addicted to alcohol. In the long run, the age of onset plays a vital part in determining the chances of developing alcohol-related problem in adult life. One American report found that young people who began drinking before the age of 15 were 4 times more likely to develop alcohol dependence than those who began drinking at the age of 21.

people are like twelve and thirteen they will already start drinking because it’s cool, like, it’s the same, isn’t it? Then they will start drinking when they are younger.

e ri

ca

rin tart d king at a l ater ss age and y’re allowed to d rink the he the y ar y do dle themselves. n e“ an yes ’t Ic an

ron g is dw lik beca ed hen use p they rink eopl reach a lo e/stu the a t and den ge w don’ t hen t kno w ho t w to h

, li k e i n A m

an

ng

sg

ow

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ju

st

lc

oh

ol

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t of lot a ya wh to son d he rea use I think t g n ey i ett th ith g d w p n u a grow ol” lcoh rink a finally d

ca

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w as

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su

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av

e

em

.

d pi

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l p ro b

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nd every time you’re hol a abl et alco og ing et ee are not allowed to alc es o k y i do n u oh tl it. S whe ol n bu a oI h bu ug sta et r t t r h e ty e g i r o b t o o e l d oze rte ou a so t peop d r it m e h t do dr ey n old in ge at n wa kin k td s u g rin ta s yo wh u ks j an en ey h d I th .T e en r th ey

n c hi to ex It le o it’s ab e .S ur us en yo ca te e ur h, tim r fo uc m o ry o n ve to ee le y irt ho wa th co k e al in lik dr as st w ju

No t re ch all an yg ce et to us do ed to i to do t yo it u it lik ju m st e o ,

lot

be

the

No

n go I w an to ent d th t a I in pu o A k w saw m b er e ot an a ll ic he d rp dr a I yo wa in un eo k g pl st e ud

Belgium. Even rink in thou to d gh I don sed ’t allowed anymo su ’t n I wasn re be wa eed rica cau me to d ri n k a dI se I A n a nd all went crazy and dra in 21 a nk w had to nd d 19 e a / n ay t b e 2 1 . It 8 rs tur oo but I think lowering th , n o s 1 bee e mu h e ag th ch. W nd ew )w a w s e i w n ll so fe no a ica lve ot er th e al m k n (A i dr s t en

ve ha u yo e im yt r or ve e ee or lik ha m it It’s ve it. nt it wa do be o to t ca k d le us it’s we ei op allo ,i t’s pe ft u’re not er he a restric n it’s just. Yo ng iti tio ru ou ng le s sy … ake are m t i to o , strict, like in America

n when the t happe y ge nd then t wha t old he rink a at’s y er a to d k th nd t they are fourteen year ed hey low ut if thin s ol en drinking fo sudden re al d an r at b hI e be ly can drink, they a d th ld’v e th s exciting than they ar Yea u s k i e o l l e c e su y can y ff ch dde mu if the drink like, stu , e s v ’ a h t o y n e i h i ft ly tu d ars rning to twenty-one. r ye fou 14

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31


CREATING THE DISTORTED TEXT The bottom part was still pretty sober so I tried to add more distortion to the text. Again, I experimented with my scanner. I printed out the bottom squares from the last design and scanned them while moving it constantly. This technique added a really nice, distorted 32

effect on the text.


33


MORE DESIGN VARIATIONS To make it look more vintage, I added a distortion effect on the entire background. I also added champagne bubble texture to the small rectangles to make it look more alcoholrelated. After that I started experimenting more with the text composition, the font size, the outlining of the text, colours, gradients and effects to create veins.

34


Yeah, I think I should be higher. Because there like so many things that can go wrong with alcohol. Increasing alcohol consumption amongst some young people (in particular those aged under 18), and the harm related to it, have become significant concerns in the UK. The brain is a crucial area of a child's physiological development. Alcohol is capable of affecting the entire organ, but particularly the frontal lobes, which are responsible for 'higher level' thinking such as planning, decision making and judging the likely consequences of actions. This part of the brain continues to develop throughout adolescence, which has led some to suggest that

adolescent brains are more sensitive to alcohol than adult brains.

Early alcohol use has also been proposed as a marker of later sexual risk, including higher rates of unplanned sex, low condom use, multiple sexual partners, sexually transmitted infections and early pregnancy. Evidence also indicates that

alcohol plays a significant role in the amount of crime committed by people under the age of 18.

Recent studies also suggest that alcohol can cause negative neurological effects into adulthood. So, if you go to a party right now you think like “oh I haven’t been drinking for 16 years let’s drink a lot right now”. 86% of pupils, aged 11-15 in England, who did not live with anyone who drank alcohol had never drunk alcohol themselves, compared with 40% of pupils who lived with three or more drinkers.” But you said that lowering the drinking age is good so they can used to it so it’s actually like a drug, get used to a drug?

bounce back from difficult situations and the less likely they are to drink. The source of alcohol when last drinking: the odds of being an excessive drinker increase respectively if a young person is buying their alcohol, is given alcohol by an older sibling or is stealing alcohol (either stealing themselves or aware that others have stolen it). They did it in the Netherlands, from sixteen to eighteen, and that went pretty well. Like kids aren’t allowed to drink and they are in trouble maybe they will like drink the depression away or something and get addicted to alcohol. In the long run, the age of onset plays a vital part in determining the chances of developing alcohol-related problem in adult life. One American report found that young people who began drinking before the age of 15 were 4 times more likely to develop alcohol dependence than those who began drinking at the age of 21. But what, what age are you thinking about? Research into the physiological effects of alcohol on adolescents is in its infancy. Ultimately, while more is being found out about the health effects of underage drinking, many medical experts urge caution over the consumption of alcohol, believing it best if the age of alcohol consumption is delayed well into adulthood. So when

people are like twelve and thirteen they will already start drinking because it’s cool, like, it’s the same, isn’t it? Then they will start drinking when they are younger. Young people are more likely to drink, to drink frequently and to drink to excess if they: receive less supervision from a parent or other close adult; spend more than two evenings a week with friends or have friends who drink; are exposed to a close family member, especially a parent, drinking or getting drunk; have positive attitudes towards and expectations of alcohol; and have very easy access to alcohol.

Young people are more likely to drink, to drink frequently and to drink to excess if they have very easy access to alcohol.

The greater a young person’s self-esteem, the greater their ability to

35


Yeah, I think I should be higher. Because there like so many things that can go wrong with alcohol. Increasing alcohol consumption amongst some young people (in particular those aged under 18), and the harm related to it, have become significant concerns in the UK. The brain is a crucial area of a child's physiological development. Alcohol is capable of affecting the entire organ, but particularly the frontal lobes, which are responsible for 'higher level' thinking such as planning, decision making and judging the likely consequences of actions. This part of the brain continues to develop throughout adolescence, which has led some to suggest that

adolescent brains are more sensitive to alcohol than adult brains.

Early alcohol use has also been proposed as a marker of later sexual risk, including higher rates of unplanned sex, low condom use, multiple sexual partners, sexually transmitted infections and early pregnancy. Evidence also indicates that

alcohol plays a significant role in the amount of crime committed by people under the age of 18.

Recent studies also suggest that alcohol can cause negative neurological effects into adulthood. So, if you go to a party right now you think like “oh I haven’t been drinking for 16 years let’s drink a lot right now”. 86% of pupils, aged 11-15 in England, who did not live with anyone who drank alcohol had never drunk alcohol themselves, compared with 40% of pupils who lived with three or more drinkers.” But you said that lowering the drinking age is good so they can used to it so it’s actually like a drug, get used to a drug? The greater a young person’s self-esteem, the greater their ability to

36

bounce back from difficult situations and the less likely they are to drink. The source of alcohol when last drinking: the odds of being an excessive drinker increase respectively if a young person is buying their alcohol, is given alcohol by an older sibling or is stealing alcohol (either stealing themselves or aware that others have stolen it). They did it in the Netherlands, from sixteen to eighteen, and that went pretty well. Like kids aren’t allowed to drink and they are in trouble maybe they will like drink the depression away or something and get addicted to alcohol. In the long run, the age of onset plays a vital part in determining the chances of developing alcohol-related problem in adult life. One American report found that young people who began drinking before the age of 15 were 4 times more likely to develop alcohol dependence than those who began drinking at the age of 21. But what, what age are you thinking about? Research into the physiological effects of alcohol on adolescents is in its infancy. Ultimately, while more is being found out about the health effects of underage drinking, many medical experts urge caution over the consumption of alcohol, believing it best if the age of alcohol consumption is delayed well into adulthood. So when

people are like twelve and thirteen they will already start drinking because it’s cool, like, it’s the same, isn’t it? Then they will start drinking when they are younger. Young people are more likely to drink, to drink frequently and to drink to excess if they: receive less supervision from a parent or other close adult; spend more than two evenings a week with friends or have friends who drink; are exposed to a close family member, especially a parent, drinking or getting drunk; have positive attitudes towards and expectations of alcohol; and have very easy access to alcohol.

Young people are more likely to drink, to drink frequently and to drink to excess if they have very easy access to alcohol.


The brain is a crucial area of a child's physiological development.

Alcohol is capable of affecting the entire organ

but particularly the frontal lobes, which are responsible for 'higher level' thinking such as planning, decision making and judging the likely consequences of actions. This part of the brain continues to develop throughout adolescence, which has led some to suggest that

adolescent brains are more sensitive to alcohol than adult brains.

Early alcohol use has also been proposed as a marker of later sexual risk, including higher rates of unplanned sex, low condom use, multiple sexual partners, sexually transmitted infections and early pregnancy. Evidence also indicates that

alcohol plays a signiďŹ cant role in the amount of crime committed by people under the age of 18. 86% of pupils, aged 11-15 in England, who did not live with anyone who drank alcohol had never drunk alcohol themselves, compared with 40% of pupils who lived with three or more drinkers. The odds of being an excessive drinker increase respectively if a young person is buying their alcohol, is given alcohol by an older sibling or is stealing alcohol (either stealing themselves or aware that others have stolen it).

The greater a young person’s self-esteem, the greater their ability to bounce back from difďŹ cult situations and the less likely they are to drink.

In the long run, the age of onset plays a vital part in determining the chances of developing alcohol-related problem in adult life. One American report found that young people who began drinking before the age of 15 were 4 times more likely to develop alcohol dependence than those who began drinking at the age of 21. Many medical experts urge caution over the consumption of alcohol, believing it best if the age of alcohol consumption is delayed well into adulthood. Young people are more likely to drink, to drink frequently and to drink to excess if they: receive less supervision from a parent or other close adult; spend more than two evenings a week with friends or have friends who drink; are exposed to a close family member, especially a parent, drinking or

getting drunk; have positive attitudes towards and expectations of alcohol; and have very easy access to alcohol.

Young people are more likely to drink if they have very easy access to alcohol.

37


The brain is a crucial area of a child's physiological development.

Alcohol is capable of affecting the entire organ but particularly the frontal lobes, which are responsible for 'higher level' thinking such as planning, decision making and judging the likely consequences of actions. This part of the brain continues to develop throughout adolescence, which has led some to suggest that

adolescent brains are more sensitive to alcohol than adult brains.

Early alcohol use has also been proposed as a marker of later sexual risk, including higher rates of unplanned sex, low condom use, multiple sexual partners, sexually transmitted infections and early pregnancy. Evidence also indicates that

alcohol plays a signiďŹ cant role in the amount of crime committed by people under the age of 18. 86% of pupils, aged 11-15 in England, who did not live with anyone who drank alcohol had never drunk alcohol themselves, compared with 40% of pupils who lived with three or more drinkers. The odds of being an excessive drinker increase respectively if a young person is buying their alcohol, is given alcohol by an older sibling or is stealing alcohol (either stealing themselves or aware that others have stolen it).

The greater a young person’s self-esteem, the greater their ability to bounce back from difďŹ cult situations and the less likely they are to drink.

38

In the long run, the age of onset plays a vital part in determining the chances of developing alcohol-related problem in adult life. One American report found that young people who began drinking before the age of 15 were 4 times more likely to develop alcohol dependence than those who began drinking at the age of 21. Many medical experts urge caution over the consumption of alcohol, believing it best if the age of alcohol consumption is delayed well into adulthood. Young people are more likely to drink, to drink frequently and to drink to excess if they: receive less supervision from a parent or other close adult; spend more than two evenings a week with friends or have friends who drink; are exposed to a close family member, especially a parent,

drinking or getting drunk; have positive attitudes towards and expectations of alcohol; and have very easy access to alcohol.

Young people are more likely to drink if they have very easy access to alcohol.


In the long run,

the age of onset plays a vital part

The brain is a crucial area of a child's physiological d e v e l o p m e n t .

Alcohol is capable of

affecting

the entire

organ

but particularly the frontal lobes, which are responsible for 'higher level' thinking such as planning, decision making and judging the likely consequences of actions. This part of the brain continues to develop throughout adolescence, which has led some to suggest that

adolescent

brains are

more sensitive to

alcohol

than adult

brains.

Early alcohol use has also been proposed as a marker of later sexual risk, including higher rates of unplanned sex, low condom use, multiple sexual partners, sexually transmitted infections and early pregnancy. Evidence also indicates that

alcohol plays a signiďŹ cant role in the amount of

crime

committed

by people under the age of 18. 86% of pupils, aged 11-15 in England, who did not live with anyone who drank alcohol had never drunk alcohol themselves, compared with 40% of pupils who lived with three or more drinkers. The odds of being an excessive drinker increase respectively if a young person is buying their alcohol, is given alcohol by an older sibling or is stealing alcohol (either stealing themselves or aware that others have stolen it).

The greater a young person’s self-esteem, the greater their ability to

bounce back from difďŹ cult situations and the less likely they are to drink.

in determining the chances of

developing

alcohol-related

life. problem in adult

One American report found that young people who began drinking before the age of 15 were 4 times more likely to develop alcohol dependence than those who began drinking at the age of 21.

Many medical experts urge caution over the consumption of alcohol, believing it best if the age of alcohol consumption is delayed well into adulthood. Young people are more likely to drink, to drink frequently and to drink to excess if they: receive less supervision from a parent or other close adult; spend more than two evenings a week with friends or have friends who drink; are exposed to a close family member, especially a parent, drinking or

getting drunk; have positive attitudes towards and expectations of alcohol; and have very easy access to alcohol.

Young

people are more likely

to drink if they have very easy

access to

alcohol.

39


In the long run,

the age of onset plays a vital part

The brain is a crucial area of a child's physiological d e v e l o p m e n t .

Alcohol is capable of

affecting

the entire

organ

but particularly the frontal lobes, which are responsible for 'higher level' thinking such as planning, decision making and judging the likely consequences of actions. This part of the brain continues to develop throughout adolescence, which has led some to suggest that

adolescent

brains are

more sensitive to

alcohol

than adult

brains.

Early alcohol use has also been proposed as a marker of later sexual risk, including higher rates of unplanned sex, low condom use, multiple sexual partners, sexually transmitted infections and early pregnancy. Evidence also indicates that

alcohol plays a signiďŹ cant role in the amount of

crime

committed

by people under the age of 18. 86% of pupils, aged 11-15 in England, who did not live with anyone who drank alcohol had never drunk alcohol themselves, compared with 40% of pupils who lived with three or more drinkers. The odds of being an excessive drinker increase respectively if a young person is buying their alcohol, is given alcohol by an older sibling or is stealing alcohol (either stealing themselves or aware that others have stolen it).

The greater a young person’s self-esteem, the greater their ability to

bounce back from difďŹ cult situations and the less likely they are to drink.

40

in determining the chances of

developing

alcohol-related

life. problem in adult

One American report found that young people who began drinking before the age of 15 were 4 times more likely to develop alcohol dependence than those who began drinking at the age of 21.

Many medical experts urge caution over the consumption of alcohol, believing it best if the age of alcohol consumption is delayed well into adulthood. Young people are more likely to drink, to drink frequently and to drink to excess if they: receive less supervision from a parent or other close adult; spend more than two evenings a week with friends or have friends who drink; are exposed to a close family member, especially a parent, drinking or

getting drunk; have positive attitudes towards and expectations of alcohol; and have very easy access to alcohol.

Young

people are more likely

to drink if they have very easy

access to

alcohol.


In the long run,

The brain is a crucial area of a child's physiological development.

the age of onset plays a vital part

Alcohol is capable of

affecting the entire

organ

but particularly the frontal lobes, which are responsible for 'higher level' thinking such as planning, decision making and judging the likely consequences of actions. This part of the brain continues to develop throughout adolescence, which has led some to suggest that

adolescent

brains are

more sensitive to

alcohol

than adult

brains.

Early alcohol use has also been proposed as a marker of later sexual risk, including higher rates of unplanned sex, low condom use, multiple sexual partners, sexually transmitted infections and early pregnancy. Evidence also indicates that

alcohol plays a signiďŹ cant role in the amount of

crime

committed

by people under the age of 18. 86% of pupils, aged 11-15 in England, who did not live with anyone who drank alcohol had never drunk alcohol themselves, compared with 40% of pupils who lived with three or more drinkers. The odds of being an excessive drinker increase respectively if a young person is buying their alcohol, is given alcohol by an older sibling or is stealing alcohol (either stealing themselves or aware that others have stolen it).

The greater a young person’s self-esteem, the greater their ability to

bounce back from difďŹ cult situations and the less likely they are to drink.

in determining the chances of

developing

alcohol-related

life. problem in adult

One American report found that young people who began drinking before the age of 15 were 4 times more likely to develop alcohol dependence than those who began drinking at the age of 21. Many medical experts urge caution over the consumption of alcohol, believing it best if the age of alcohol consumption is delayed well into adulthood. Young people are more likely to drink, to drink frequently and to drink to excess if they: receive less supervision from a parent or other close adult; spend more than two evenings a week with friends or have friends who drink; are exposed to a close family member, especially a parent,

drinking or getting drunk; have positive attitudes towards and expectations of alcohol; and have very easy access to alcohol.

Young

people are more likely

to drink if they have very easy

access to

alcohol.

41


In the long run,

The brain is a crucial area of a child's physiological development.

the age of onset plays a vital part

Alcohol is capable of

affecting the entire

organ

but particularly the frontal lobes, which are responsible for 'higher level' thinking such as planning, decision making and judging the likely consequences of actions. This part of the brain continues to develop throughout adolescence, which has led some to suggest that

adolescent

brains are

more sensitive to

alcohol

than adult

brains.

Early alcohol use has also been proposed as a marker of later sexual risk, including higher rates of unplanned sex, low condom use, multiple sexual partners, sexually transmitted infections and early pregnancy. Evidence also indicates that

alcohol plays a signiďŹ cant role in the amount of

crime

committed

by people under the age of 18. 86% of pupils, aged 11-15 in England, who did not live with anyone who drank alcohol had never drunk alcohol themselves, compared with 40% of pupils who lived with three or more drinkers. The odds of being an excessive drinker increase respectively if a young person is buying their alcohol, is given alcohol by an older sibling or is stealing alcohol (either stealing themselves or aware that others have stolen it).

The greater a young person’s self-esteem, the greater their ability to

bounce back from difďŹ cult situations and the less likely they are to drink.

42

in determining the chances of

developing

alcohol-related

life. problem in adult

One American report found that young people who began drinking before the age of 15 were 4 times more likely to develop alcohol dependence than those who began drinking at the age of 21. Many medical experts urge caution over the consumption of alcohol, believing it best if the age of alcohol consumption is delayed well into adulthood. Young people are more likely to drink, to drink frequently and to drink to excess if they: receive less supervision from a parent or other close adult; spend more than two evenings a week with friends or have friends who drink; are exposed to a close family member, especially a parent,

drinking or getting drunk; have positive attitudes towards and expectations of alcohol; and have very easy access to alcohol.

Young

people are more likely

to drink if they have very easy

access to

alcohol.


In the long run,

The brain is a crucial area of a child's physiological development.

the age of onset plays a vital part

Alcohol is capable of

affecting the entire

organ

but particularly the frontal lobes, which are responsible for 'higher level' thinking such as planning, decision making and judging the likely consequences of actions. This part of the brain continues to develop throughout adolescence, which has led some to suggest that

adolescent

brains are

more sensitive to

alcohol

than adult

brains.

Early alcohol use has also been proposed as a marker of later sexual risk, including higher rates of unplanned sex, low condom use, multiple sexual partners, sexually transmitted infections and early pregnancy. Evidence also indicates that

alcohol plays a signiďŹ cant role in the amount of

crime

committed

by people under the age of 18. 86% of pupils, aged 11-15 in England, who did not live with anyone who drank alcohol had never drunk alcohol themselves, compared with 40% of pupils who lived with three or more drinkers. The odds of being an excessive drinker increase respectively if a young person is buying their alcohol, is given alcohol by an older sibling or is stealing alcohol (either stealing themselves or aware that others have stolen it).

The greater a young person’s self-esteem, the greater their ability to

bounce back from difďŹ cult situations and the less likely they are to drink.

in determining the chances of

developing

alcohol-related

life. problem in adult

One American report found that young people who began drinking before the age of 15 were 4 times more likely to develop alcohol dependence than those who began drinking at the age of 21. Many medical experts urge caution over the consumption of alcohol, believing it best if the age of alcohol consumption is delayed well into adulthood. Young people are more likely to drink, to drink frequently and to drink to excess if they: receive less supervision from a parent or other close adult; spend more than two evenings a week with friends or have friends who drink; are exposed to a close family member, especially a parent,

drinking or getting drunk; have positive attitudes towards and expectations of alcohol; and have very easy access to alcohol.

Young

people are more likely

to drink if they have very easy

access to

alcohol.

43


44



DESIGN INSPIRATION

46


47


48


49


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BREMNER et al., 2011. Young people, alcohol and influences. In: Joseph Rowntree Foundation. 17 June 2011 [viewed 17 October 2017]. Available from: https://www.jrf. org.uk/report/young-people-alcohol-and-influences BUSNEL, M., 2013. Les Éton’Nantes [digital image] [viewed 27 October 2017]. Available from: http://4.bp.blogspot.com/-kW7axSUUU9Q/UlJYQ1PT1SI/ AAAAAAAACfA/s-VSiJtv9X8/s1600/affiche2012.jpg BUSNEL, M., 2014. Capella [digital image] [viewed 27 October 2017]. Available from: https://i.pinimg.com/564x/79/c3/9a/79c39a0a9e11ad0481f5375a362630aa.jpg BUSNEL, M., 2015. Cabinet de curiosités [digital image] [viewed 27 October 2017]. Available from: http://4.bp.blogspot.com/-OuDnAs2JnB4/VMqAmR7GHBI/ AAAAAAAADH0/DJkljDkoDP8/s1600/ambiance-aff96dpi.jpg DAVIDSON, B., 2013. Massacred in the Name of Greed [digital image] [viewed 27 October 2017]. Available from: https://www.behance.net/gallery/8637111/Massacredin-the-Name-of-Greed DRINKAWARE., n.d. Consumption: Underage Drinking in the UK [viewed 17 October 2017]. Available from: https://www.drinkaware.co.uk/research/data/consumptionunderage/ DRINKAWARE., n.d. Preventing your child from drinking underage [viewed 17 October 2017]. Available from: https://www.drinkaware.co.uk/advice/underage-drinking/howto-prevent-underage-drinking/ FRETER, A., 2017. California Dreamin [digital image] [viewed 27 October 2017]. Available from: https://www.instagram.com/p/BQSx158hAYs/?taken-by=rockswell_ GETTY IMAGES, n.d. A glass of beer handed out [digital image] [viewed 8 November 2017]. Available from: https://static.independent.co.uk/s3fs-public/thumbnails/ image/2017/03/22/11/pint-in-pub.jpg

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INSTITUTE OF ALCOHOL STUDIES., 2013. Children, adolescents and underage drinking factsheet [viewed 17 October 2017]. Available from: http://www.ias.org.uk/ uploads/pdf/Factsheets/Underage%20drinking%20factsheet%20December%202013. pdf LAWERTA, J., 2012. Buenos Aires Ciudad de Futbol [digital image] [viewed 27 October 2017]. Available from: https://i.pinimg. com/564x/86/22/18/8622185cad05a8376b7aaa83b2fbabba.jpg MARC, E., n.d. CMYK – the creation of retro [digital image] [viewed 27 October 2017]. Available from: https://i.pinimg.com/564x/fa/62/89/ fa6289abee47761d2fe08f37dbb06163.jpg RODAS, D., 2014. Femalt / Female Artist Festival [digital image] [viewed 27 October 2017]. Available from: https://i.pinimg.com/564x/e6/0d/a4/ e60da4f27bd62261de692962378c8da4.jpg TELEGRAMME., 2013. Hawt sauce [digital image] [viewed 27 October 2017]. Available from: http://www.designworklife.com/wp-content/uploads/2013/11/Telegramme_ HawtSauce_02.jpg WEIBO., n.d. Paper icecream [digital image] [viewed 27 October 2017]. Available from: https://i.pinimg.com/564x/9c/b8/e3/9cb8e3d571ad1c581252d49dd505938a.jpg

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