Final boards for YCN.

The Brief: Promote the ‘Imaginative Colours Tool’

by Fedrigoni.

The Solution: Propose a collaborative exhibition between FedrigoniUK and ink specialists.

The exhibition will explore the relationship between coloured ink on coloured stock and will showcase the possibilities of printing onto Fedrigoni paper.

Opposite: Proposed competition brief for exhibition outlining concept and deliverables.

‘The art and science of paper’ Charlotte Bourke & Kirsty Alderson

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Charlotte Bourke & Kirsty Alderson FedrigoniUK , ‘Imaginative Colours Tool’ BA (Hons) Graphic Design BA (Hons) Graphic Design Leeds College of Art Leeds College of Art

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1.

2.

Fed

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ativ eC n ex olou plor r’ a tion stoc 21s k tM and of the ay, colo r Eas ur i elation t Lo nk. ship ndo betw nA rche een s, S colo hore ur ditc h, 7 pm nt a

Ticket:

Swatch booklet:

Lasercut type enables the user to interact with the ticket, changing the

Sample booklet to be handed out at exhibition to give a

gradient as it is pulled away from its case. Interaction that reflects

taste of what the ‘Imaginative Colours Tool’ has to offer.

the nature of the exhibition. The type is printed onto the back.

Specifications: Sample swatch booklet: GSM & colour as stated.

Ticket case: 115 GSM, matt uncoated, black stock.

Ticket: 750 GSM, varnish gradient on Matt uncoated white stock.

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Charlotte Bourke & Kirsty Alderson Charlotte Bourke & Kirsty Alderson FedrigoniUK , ‘Imaginative Colours Tool’ BA (Hons) Graphic Design BA (Hons) Graphic Design Leeds College of Art Leeds College of Art

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1.

2.

3.

1. Limited edition poster to promote exhibition.

Specification:

2. Differentiating gradients for tickets.

1. 300 GSM, matt uncoated black stock.

UV ink, glow in the dark.

2. 750 GSM, matt uncoated stock.

Litho print.

3. Logo for the exhibition.

Charlotte Bourke & Kirsty Alderson

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Charlotte Bourke & Kirsty Alderson FedrigoniUK , ‘Imaginative Colours Tool’ BA (Hons) Graphic Design BA (Hons) Graphic Design Leeds College of Art Leeds College of Art

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Exhibition Venue: East London Arches, Shoreditch, London. Capacity:

Proposed exhibition displays, all designed with the tactile nature

Charlotte Bourke & Kirsty Alderson

300 Small Scale event. Will hold top clients, competition winners, and

of the event in mind. Range considered to cover the breadth of

FedrigoniUK , ‘Imaginative Colours Tool’

potential customers. Invitation only. Venue is in keeping with Fedrigoni

differentiating submissions.

brand: classic exposed brick. Yet is relevant to UK in the cities Capital.

BA (Hons) Graphic Design Leeds College of Art

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