Concept.
Create a limited edition series of covers for Little White Lies film magazine that are based on the top 12 films of 2011. In doing so, redesign the current logo so that it has a ‘one off ’ look about it. This will open the magazine up to a larger target audience with more focus on mainstream cinema rather than just art house. Create other printed, illustrative media to compliment each edition of the magazine that will add to the limited edition nature. Inspired by the D&AD Little White Lies brief, use illustration throughout all designs to fit with the exsisting style of the magazine.
Kirsty Alderson Product, Range & Distribution OUGD203