Kroonpress
sustainability report 2017
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A fox was seen lurking on Kroonpress property in midNovember of 2016, followed soon by a crew from the city rescue department trying to catch it. Unfortunately, the fox did not take to this kindly and fled the scene.
contents A MESSAGE FROM THE CEO
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PRINT MEDIA CONFERENCE #PRINTATTRACT
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PAPER DONATIONS TO KINDERGARTENS
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INTERNATIONAL CAR FREE DAY
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GREENLINE PRINT
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THE CARBON FOOTPRINT OF KROONPRESS
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ENERGY AND RESOURCE CONSUMPTION
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SUCCESS STORY - WASTE HEAT RECOVERY
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WASTEWATER & AIR EMISSIONS
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ENVIRONMENTAL POLICY
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SUMMARY
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A MESSAGE FROM THE CEO Dear readers,
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I’m sure you have heard the popular Scandinavian hit «What Does the Fox Say?». We had a chance to find out earlier in the year when one of them entered our premises... It didn’t really say much, but we can assume that it felt good, and there is a reason for that – for the first time in the company’s history, we have successfully become an alcoholfree printing plant. Isopropyl alcohol, the notorious additive used in printing for many decades, which is harmful to health both in the printroom and in the atmosphere, is now no longer used, marking another milestone for us in providing a greener and healthier production. No wonder then, if scentsensitive animals start coming here more often. In other news, we continued our support to local and national kindergartens by donating paper, celebrated low emissions with the test-drive of an electric supercar, gave a helping hand to a local art-house cinema and continued being the sustainability flagship in the region as the lowcarbon printer. We hope you appreciate our efforts as well – enjoy the report! With regards,
Andres Kull CEO and Member of the Board
«Why doesn’t glossy paper burn and why has my logo changed colours?»
Print Media Conference #Printattract th
On November 11 , 2016, Kroonpress was invited to the print media conference #Printattract in Tallinn to answer some frequently asked questions like «Is glossy paper bad for the environment?» and «Why does colour appear different on screen and paper?». Here are a few snippets: # «Glossy paper is certainly not bad for the environment, and can often have a smaller carbon footprint than uncoated or matte paper. The reason glossy paper does not burn so well is due to its thick coating of clay or chalk which inhibits the access of air and thus makes glossy paper a weak firestarter. Perfectly good for recycling, though!»
# «Colours in print and digital differ because the two mediums do not share the exact same colour space – for example, it is not possible to achieve the exact «blueness» of a digital image on paper, but it is possible to see more «green» in print than on a screen. This is due to the different physical constraints of pigments and diodes.»
# «One average daily newspaper has the equivalent carbon footprint of an imported banana, 450 metres of driving, or 15 minutes of surfing online (based on Estonian input data). Additionally, newspapers can be recycled into new paper products, such as cardboard, packaging and tissues.»
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AS POPULAR AS ever: 372 reels of paper to 46 kindergartens! We were glad to continue our yearly tradition of donating paper to kinder gartens in 2016. For three years in a row we have donated reels of paper for children to use for drawing and writing. This year, 46 kindergartens all over Estonia received 372 reels of paper.
Photo: facebook/elektriteater
Furthermore, the Tartu Electric Theatre received free flyers for promoting two different events: their summer outdoor cinema and for Stanley Kubrick’s retrospective.
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international car free day: Test–driving a 691–horsepower ecomobile To honour International Car Free Day, all our employees who commuted to work car-free, got to participate in a raffle where four lucky ones earned a seat for aTesla Model S P85 D test-drive – the most sustainable and flashiest four-wheeled alternative to its internal-combustion-engined siblings. nd
September 22 was International Car Free Day. As always, we wanted to encourage people to show up to work without a car so they would try out more sustainable methods of transportation. Last year, we introduced them to monowheels and hoverboards, but this time we decided to showcase the electric car of their dreams to increase the odds that more people would go car-less in the hopes of winning a seat for a test-drive. The results? 18 entrants confirmed their commute as either «by motorcycle», «on foot» or «public transport», and 4 lucky ones were drawn to enjoy the test-drive of one of the fastest and most environmentally friendly production car in the world – the Tesla Model S P85 D. This four-wheel-drive electrical beast, boasting a whopping 691 horsepowers, with a range of 350 kilometers on a single charge,
raised our hairs just by thinking about it, but after driving it around we can tell you that sustainable transportation has never had a brighter future as it does now – we loved the Tesla! So for all those looking for sustainable transportation – electric is the way to go! Or, if the price tag of a top model Tesla seems daunting, a bicycle will do just fine!
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CARBON FOOTPRINT LABEL THAT PROVES YOUR PRODUCTS ARE CLIMATE-FRIENDLY All Kroonpress prints are low-carbon thanks to 100% renewable electricity and reclaimed heat, among other reasons. Greenline Print is a cradle-to-gate carbon label that grades the greenhouse gas emissions of each print order from tree-to-print and presents it in an easily understandable form. Use the label on your products and let your readers check the facts through a public page that includes infographics, production data and credibility references about the product.
LABEL CLASS
B-class print emissions are comparable to the carbon content in the product
The iPhone 5 has a carbon footprint comparable to 300 average C-class magazines
The carbon footprint of a cheeseburger is comparable to ten average D-class magazines
CARBON FOOTPRINT OF PRODUCT LABEL ID
A-class prints contain more carbon in the product than is released during production!
68 g CO2
ID 6cf4
Communicate your sustainability with our free carbon label. Visit greenlineprint.com or make a request in our sales department.
A 2-litre Coke has a carbon footprint comparable to one average E-class magazine
A tonne of F-class prints have a similar carbon footprint to the production of a CitroĂŤn C1 car
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The Carbon Footprint of Kroonpress A carbon footprint is an incredibly useful tool in assessing the general environmental conscience of an organisation, especially when it’s a company that deals with paper! CO2 is a harmful by-product of several human activities: transportation, heating and electricity generation. Kroonpress is on a road of continuous improvement in this regard. Despite the assumption that we reached a plateau last year, we saw a record-low carbon footprint this year, marking a 5-year streak of decreasing footprints! Fresh off the heels of having been recognised for our environmental efforts on previous
years, we continued with the same methods that helped us gain that recognition in the first place. Electricity produced no carbon emissions since 100% of all electricity that Kroonpress uses comes from hydro and wind energy. Although increased delivery miles increased our emissions in that sector, employee miles were lower. The waste heat exchanger continued to cut district heating consumption and much of the surplus was directed to the city grid. In total, we cut a significant 40 tons of CO2 emissions on account of district heating.
Energy Consumption Energy needs continued their decrease for the third year in a row in electricity, natural gas and district heating use. Total consumption reached 16,7 GWh, 6,7% down from 2015. This was caused by a drop in production for both heatset and sheet-fed press products. A rather long,
yet warm winter meant that natural gas powered additional heating was not required. Our favourite – the waste heat exchanger – continued proving its worth by knocking off another 66% off of our district heating consumption, which was 0,2 GWh for the whole year.
Resource Consumption Production saw the biggest decrease in 5 years, especially for the heatset presses, mainly due to changes in client portfolios, reflecting a global trend of decreasing
production output. However, we expect to grow again this year. Meanwhile, stability within coldset and sheet-fed production remained good, with minor changes in both.
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Success Story – Waste Heat Recovery It has been two years since the implementation of our 250kW waste heat recovery unit, which directs the 300°C hot air coming from the largest KBA printing machine back to the building’s central heating system. The effects were apparent right after installation, as district heat consumption has decreased on all subsequent months.
January 2016 saw the lowest average temperature of the last 3 years, yet the heat exchanger still managed to halve heat consumption (on other months it cuts upwards of 90%). This is among our most successful green projects, as the device continues to reduce heat waste, cut unnecessary fossil emissions from external heat production and lowers heating costs.
Wastewater Industries come under close scrutiny when it comes to wastewater and air emissions. Due to Kroonpress’ low-risk area of operation, these inspections do not occur that often. Unfortunately, since wastewater measurements are taken once a year, these may not give an accurate representation of
the bigger picture and yearly averages. This year the nitrogen content of our wastewater appears to be monumental, more than twice the permitted amount. The average concentration is usually half the allowed amount, around 40 mg/l.
Air emissions Due to the changed and decreased use of harmful chemicals, we attained a renewal of our air pollution permit, the results of which were positive. In-depth measurements showed that amongst other parameters, CO, volatile organic compound (VOC) and NOx emissions were well within the emission
limits. This is great news, since VOC values were above the permitted level in 2014. Installing a higher ventilation outlet and switching to isopropyl-alcohol free printing have been the major drivers in helping us decrease our environmental impact.
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Environmental Policy Kroonpress strives to increase stakeholder value by being more resource-efficient, generating as little harmful waste as possible and endorsing a life cycle perspective in printing to increase transparency of the print industry, while providing our clients with sustainable solutions to their printing needs.
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Our primary environmental responsibility is to monitor and minimize the impact of our own operations. We do this by following strict EU and national ECOLAregulations on waste D IC B R generation.O N
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R O Our secondary responsibility is voluntary obligation to various stricter limitations and norms. We currently hold the ISO 14001 environmental management certificate, ISO
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9001 quality management certificate, Forest Stewardship Council (FSC) and Programme for the Endorsement of Forest Certification (PEFC) chain of custody certificates and the Nordic Ecolabelling license. In late 2014, Kroonpress submitted its application for the EU Ecolabel, being the first printing company in Estonia to become certified. O
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SummarY Our sustainability report in a nutshell: Removal of isopropylalcohol(IPA) as the main fountain solution, resulting in a dive in harmful VOC emissions. Hundreds of reels of paper donated to Estonian kindergartens. Waste heat exchanger continued slashing district heating consumption. Lowest carbon footprint recorded for Kroonpress.
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PAPER
Amber Graphic 150
PRESS
Canon ImagePRESS C 800
photos content design 68 g CO2
ID 6cf4
info
Silja Järv Christof Uisk Kristin Vaher, Eliisa Ülevain sander.jahilo@kroonpress.eu +372 59 199 198