Spokane CDA Living Magazine August 2022

august 2022/issue 201

#201| AUGUST 2022

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FEATURES AUG 2022 48 2022 B2B Awards Over forty categories of people, places, and services that make doing business in the Inland Northwest possible were up for grabs

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CONTENTS

stay connected

BozziMedia.com // @spokanecdaliving

12

EDITOR LETTER

15

FIRST LOOK

96

Blessings abound BMX Lilacs & Lemons Maker Influence NW Spokane Rising

32

THE SCENE Comedy Datebook Family Time Lilac Lit First Friday

74

Nest River Retreat Stay Cool

89

health beat Weight loss Autism Service Animals

96

LOCAL CUISINE Rosaure’s Recipe Eats, Shoots, & Leaves Dining Guide

108

Last look Sandpoint Perspectives Aire Libre 8 BOZZIMEDIA.com AUGUST 2022

Spokane’s Northtown Mall houses Blue Zoo Aquarium, an engaging and diverse collection of aquatic animals and interactive water activities that enable kids to enjoy the ocean.

39 Whitworth’s loss is Spokane’s gain.

After nearly 50 years of teaching at Whitworth University, art professor Gordon Wilson is retiring.

44

CONTACT US Spokane Coeur d’Alene Living magazine is published twelve times a year. If you have any questions or comments regarding the magazine, please call us at (509) 533-5350; we want to hear from you. Visit our Web site for an expanded listing of services: bozzimedia. com.

Letters to the Editor: We are always looking for comments about our recent articles.

Your opinions and ideas are important to us; however, we reserve the right to edit your comments for style and grammar. Please send your letters to the editor to the address at the bottom of the page or to editor@spokanecda. com.

Why-We-Live-Here photos: We publish photos that depict the Inland Northwest and why we live here. We invite photographers to submit a favorite to editor@spokanecda.com.

Story submissions: We’re always looking for new stories. If you have an idea for one, please let us know by submitting your idea to the editor: editor@spokanecda.com.

Datebook: Please submit information to editor@spokanecda.com at least three months prior to the event. Fundraisers, gallery shows, plays, concerts, where to go and what to do and see are welcome.

Dining Guide: This guide is an overview of fine and casual restaurants for residents and visitors to the region. For more information about the Dining Guide, editor@spokanecda. com.

BUZZ: If you have tips on what’s abuzz in the region, contact the editor at editor@ spokanecda.com.

Advertising: Reach out to the consumer in the Inland Northwest and get the word out about your business or products. Take advantage of our vast readership of educated, upper income homeowners and advertise with Spokane Coeur d’Alene Living magazine For more information, call (509) 533-5350.

Subscriptions: We would love to earn your monthly readership by having you join the family as a subscriber. Subscriptions are $24.95 and available online at bozzimedia.com or over the phone by calling (509) 533-5350.

Custom Reprints: We can adapt your article or ads and print them separately, without other advertising, and add new information. With our logo on your piece, your professionallydesigned handout on heavy gloss paper will be a handsome edition to your sales literature.

Contact us at (509) 533-5350.

Custom Publishing: Create a magazine tailored to fit the needs and character of your business or organization. Ideal for promotions, special events, introduction of new services and/or locations, etc. Our editorial staff and designers will work closely with you to produce a quality publication.

Copy, purchasing and distribution: To purchase back issues, reprints or to inquire about distribution areas, please contact the magazine at: Spokane Coeur d’Alene Living, 157 S. Howard, Suite #603, Spokane, WA 99201, (509) 533-5350.

10 BOZZIMEDIA.com AUGUST 2022

Editor-in-chief Paulette R. Burgess | editor@spokanecda.com

ART director Stephen Templeton | stempleton@spokanecda.com

Editorial Marketing Editor | Darin Burt

Contributors Jessica Blackwell, Anthony Gill, Dorothy Gleason, Rebecca Gonshak, Laurel Hogue, Rich Leon, Paul Lindholdt, Tonya Madden, Ari Nordhagen, Erin Peterson, Marshall Peterson, Kacey Rosauer, Tonya Sherman, Christina Verheul

Photographers Darin Burt, Laurel Hogue, Rich Leon, Ari Nordhagen, James O’Coyne, Erin Peterson, Kacey Rosauer

Intern Heide Tyvan

PUBLISHER & CEO Jordan Bozzi | jordan@bozzimedia.com

Account executives Deena Budano |deena@bozzimedia.com Kerri Jensen | kerri@bozzimedia.com Shaun Sullens | shaunsullens@gmail.com Kellie Rae | kellie@bozzimedia.com Linda Wiyrick |linda@bozzimedia.com

Venues LaRae’s on Second The Historic Flight Foundation The Hidden Ballroom kellie@bozzimedia.com

In Memoriam Co-Founders Vincent Bozzi Emily Guevarra Bozzi

COVER PHOTO BY JAMES O’COYNE

BEST OF THE INLAND NW SINCE 1999 Spokane Coeur d’Alene Living magazine is published twelve times per year by Northwest Best Direct, Inc., dba Bozzi Media, 157 S. Howard, Suite #603, Spokane, WA 99201 (509) 533-5350, fax (509) 535-3542. Contents Copyrighted© Northwest Best Direct, Inc., all rights reserved. Subscription $24.95 for one year. For article reprints of 50 or more, call ahead to order. See “Contact Us” for more details.

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AUGUST 2022 BOZZIMEDIA.com 11

editorletter

by PAULETTE BURGESS

It’s all business Announcing the winners of the Annual Business to Business Awards is always a good time to ponder the arc of progress. Where would the world be without businesspeople?

Would we have the automobile, much more an electric car? People think of Thomas Edison as this lofty inventor, but he was primarily a businessman. He wasn’t in an ivory tower doing research for research’s sake; he filed over 1,000 patents in his name so that he could commoditize his inventions (power generation, mass communication, motion pictures, and on and on).

I don’t know about others, but I wouldn’t be getting paid to type this right now if it weren’t for the founders, Vince and Emily Bozzi, taking a risk in leaving their day jobs to start up a small direct mail coupon catalogue.

Those who’ve chosen career tracks that land them on college campuses, in governmental departments, or at home living the ‘life of leisure’ often bristle against the perceived crudeness of business. Over stylized characters hustling used cars or life insurance policies litter big and small screens alike. Their concern for a sale and profit is usually portrayed as either pathetic and misguided or villainous and immoral.

My best friend tells a funny story. He was straight out of college with a business degree.

He studied economics and business because he liked the idea of making money. Both of his parents had been k-12 schoolteachers, and he knew he didn’t want to do that.

He wanted a career with more potential momentum.

With his fresh diploma in hand, he set out to make his mark in the world of business.

The year was 1981. He got a job in sales at Sears up in the Northtown Mall, selling vacuum cleaners. (This is a true story, not a thinly veiled storyline from a John Updike novel.) Was the Sears showroom the corner office? No, but it was a start. He was happy to have a paycheck and even happier to have the possibility of commissions added to that paycheck. There was no online shopping in those days, no giant discount retailer 12 BOZZIMEDIA.com AUGUST 2022

other than Woolworths, and people went to national brand stores like Sears to make home purchases of durable goods such as washers, dryers, and vacuum cleaners. There was no cold calling, only hot prospects entering through those glass doors.

At orientation, he was instructed always to try and ‘upsell,’ the practice of convincing the consumer to purchase the more expensive of two similar items. Would one getting commission and bonuses really need to be told that upselling is in one’s best interest? In my friend’s case, yes. Because, you see, not everyone is cut out for business. And folks who say, “Oh, I could do that,” without ever having tried to do that are fools. They have no idea what they’re talking about.

My friend was into his second week of work, having learned all the features of all the various models on the showroom floor when a lady came in and asked to see a canister model. She showed him a picture from an ad in the local newspaper.

“I want this.”

“Well, no, you probably want this one,” he said, showing her the more expensive brand, “because it’s better.”

“No, I want this one, here in the picture!”

“I think this one is better, though.”

“This is a bait and switch! I came in for this vacuum,” she said, shaking the paper in his face. “I’m only here to buy this. Are you going to sell it to me or not?!”

When she happily walked out of the store with her sales-priced canister vacuum cleaner, his manager took him aside and asked, “What happened?”

“This is hard,” he said.

He eventually fired himself and went back to college to study chemistry so that he could spend his working hours in a laboratory, away from customers and profit margins.

The ultimate lesson he learned was that succeeding in business is not easy.

And when he received his first paycheck at the lab over in Idaho that processed chemicals for mining and manufacturing operations, he was so glad to know it was someone other than himself in the facility picking up the phone and chasing down leads, preparing brochures, attending trade shows, and crunching numbers so that the commercial laboratory remained viable; these businesspeople made it possible for him to pursue his passion.

Life is as much about business as it is about art or philosophy. They’re all there, always intertwined. Each, according to his talents, contributes to the whole. The people and companies listed in this issue for winning Business medallions all have one thing in common: progress. Business is always about progress, about finding solutions to problems and meeting clients’ needs. Congratulations to all our winners!

Blessings abound

(and go round and round)

The custom-made Blessing Bike

“I love riding, and I love giving people the opportunity to have adventures no matter their age or ability" Sometimes the best ideas are the simplest. Just ask Leslie Woodfill of Spokane.

“My goal is to take those who can’t ride anymore or who have mobility issues for rides.”

She recently enjoyed a day of sunshine and riding with some folks who live at Brighton Court Assisted Living in Spokane Valley.

“It was amazing. We had a fella who was 99!”

To say Woodfill enjoys peddling around on her bike would be an understatement.

FIRST LOOK

“I love riding, and I love giving people the opportunity to have adventures no matter their age or ability. My mom had dementia from Lewy Body Disease, and I used to work for the Alzheimer’s Association. I’d go into retirement communities and care centers and see the residents not being able to get out much. Also, I’d talk to my Gmeister (Grandma), and she’d talk about how she loved getting out and just doing something different now and then.”

That’s when Woodfill started researching bikes that would allow her to take people

Leslie Woodfill with her dad, David Rae, who'll be 86 in October.

BMX18 LILACS & LEMONS 20 MAKER 22 INFLUENCER 26 SPOKANE RISING 31

FIRST LOOK blessing bike

“It was important that they be in front of me, so I could see if they were getting nervous—and, also, just to be able to talk to them“ on rides.

“It was important that they be in front of me, so I could see if they were getting nervous—and, also, just to be able to talk to them. I first found a group that had similar bikes, but they cost upward of $7,000. I was so disappointed. Then I stumbled upon the nonprofit called The Blessing Bike.

They are based out of Boise.”

Each Blessing Bike is custom-made and even better was the price tag.

“They said $1600. Well, that was all I needed! And I asked them to order me one. It took a few months, but finally, I picked it up this year. It’s been so rainy and cold that no one has wanted to ride.”

But recently, the summer sun that Spokane is so famous for finally made its appearance. Woodfill took the opportunity to visit Bright Court Assisted Living in Spokane Valley with 16 BOZZIMEDIA.com AUGUST 2022

her Blessing Bike. If photos offer any evidence, it’s clear the residents enjoyed themselves.

When not pushing the pedals, she’s the Executive Director for The American Childhood Cancer Organization Inland NW. It’s fulfilling work, but she can’t help but imagine retiring and giving rides on her blessing bike full-time.

“I would love to be able to do this all the time, but darn if my creditors want me to pay my bills!”

The benefits to riders are obvious, but when asked about the health benefits for herself, Woodfill laughs.

“It’s great exercise, and oh man, I’ll sleep tonight!”

Rides are always free. Find Leslie Woodfill on Facebook in Spokane if your organization wants to be blessed by a visit with her and her bike.

Story by P. R. Burgess

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FIRST LOOK bmx

It’s just like riding a bike,

by HEIDE TYVAN Lance Jasper, a 1988 Rogers High School graduate, got his first BMX bike for Christmas when he was ten years old. This catapulted him into the life of BMX. In high school, he joined the Hillyard Hell Riderz.

Sponsored by the Spoke N Sport bike shop owned by Dave Breidenbach, these young riders were able to travel and compete in BMX events. He believes BMX is a “great story of Spokane history of youth gone wild and over the edge.”

BMX (bicycle motocross), initially called pedal cross, is a sport where riders use modified, all-terrain bicycles to perform tricks and routines. It was inspired by motocross when people recreated stunts on non-motorized bikes. Cheaper than motorbikes, BMX bikes have lighter frames, better springs, and stronger tires to perform tricks at fast speeds and on different terrains.

BMX is believed to have originated in CaliAUGUST 2022 BOZZIMEDIA.com 18

fornia in the 1960s, but by the 70s, it had found its way into the youth culture of the Inland Northwest. And as the sport grew in popularity, an entire community was born along with it. BMX parks, teams, and events were huge—and still are. Nowadays BMX is an Olympic Sport.

Teams like the Hillyard Hell Riderz offered an outlet for youth who struggled growing up in Spokane.

“Most all of us were not rich kids . . . and were from divorced or even a few broken homes, latchkey kids of Generation X,” says Jasper.

In fact, Jasper credits Breidenbach with helping a generation of kids.

“He was amazing with all he did for the team. Dave gave us a van and trailer, a sound system for our shows. Then when the first old, blue Chevy van went bad, Dave got us a better, newer blue Chevy!”

The Hillyard Hell Riderz didn’t just compete; they performed.

“This was an era; it was our time to shine and fly. Big events were 4th of July on the slab at the lake park, the Lilac Parade, schools, county fairs, even special events like the Jerry Lewis telethon at Inn at the Park,” reminisces Jasper. “Shopping malls, random parking lot events, BMX Days parties.”

The riders felt alive while out riding their bikes and doing the daring jumps and tricks off their homemade ramps. Jasper describes BMX as a challenging, fun, dangerous, creative, chaotic, and positive sport for anyone. Lifetime friendships are formed from BMX regardless of age, gender, race, and skill level because of its diversity.

The sport is also physically and mentally demanding, with dangerous consequences.

Freestyle BMX includes races, verts, and

a dangerous bike

trails that can result in injuries if done incorrectly. However, executing skills is exhilarating and satisfies the adrenaline junkie in each rider and watcher.

Alise Post, a pro BMX rider who competed in the 2012 Olympics for Team USA, summed it up succinctly in an interview when she said, “Our sport is definitely harder than it looks. We’re doing pretty high speeds with no suspensions on our bikes.

Our bodies become the shock absorbers, so you learn to be very precise and accurate.”

Post, like most BMXers, started as a kid with a hobby and a need for adventure. By age nine, she was nicknamed “The Beast.”

“I’ve had quite a few injuries. Starting in 2010, I blew out my ankle, tore some ligaments in my fibula, and had to have surgery on it. I was 19 at the time. Then a couple months after I came back from my ankle injury, I exploded my knee and had to

have reconstruction. . . . All of us are a little crazy — that’s for sure. You have to want to do this. We love the rush we get when we go down that hill.”

For the Hillyard Hell Riderz, Jasper says the riders “had to be damn near willing to die to be on the team.” Dedication and commitment to not only the team itself but to each trick made the team successful.

Jasper loves all that is BMX. “The culture and language were fun, and the diversity of what could be done on a BMX bike was expanding, evolving. . . The better we got, the more dangerous it was.”

People enjoy BMX because there are no limitations to what can be performed while straddling the bike.

“We never won awards or were in the magazines and were not at national contests. We just lived the dream here around Spokane, so we could build up and keep our

FIRST LOOK bmx

own scene alive.”

What BMX offered those kids from Hillyard was a chance to belong, to be somewhere other than alone after school watching television or out causing trouble while unconstrained by adult supervision.

Forty years later, BMX is still a popular sport and a fun, challenging, and adventurous activity for any age. It is practiced internationally, and closer to home, you can always find freestyle BMX riders at Joe Albi Stadium and Coeur d’Alene Skatepark, practicing tricks like the bunnyhop, endo, gutlever, boomerang, cherry picker, or even creating their own new tricks to perform at BMX events around the Inland Northwest.

Heide Tyvan studies at Eastern Washington University and interns for this magazine.

AUGUST 2022 BOZZIMEDIA.com 19

FIRST LOOK lilacs & lemons bad

good

good out of bad

lilacslemons

created by VINCE BOZZI

Solutions Needed

by P.R. BURGESS Lilacs to the City of Spokane for recently adopting its “Building Opportunity and Choices for All” initiative, which provides a temporary change to the current zoning ordinances.

(For more on this, jump ahead to Anthony Gill’s monthly column, “Spokane Rising.”) For the next twelve months, the building of townhomes, duplexes, triplexes, and quadplexes in neighborhoods otherwise limited to single-family residences will be permitted.

On your mark, get set, build—before this feel-good variance expires.

The city’s planning director said the one-year time frame would allow the city to work toward permanent zoning changes, but don’t bet on it.

The first infill project on Spokane’s tony South Hill to feature a quadplex will be more than sufficient to stir up enough NIMBY heat to have council members backtracking. One can already imagine the waving of placards at City Hall on a Monday night: “Don’t turn S. Hill into Browne’s Addition!” So, those in the business better get busy building while the building is good.

These multifamily homes are designed to help alleviate the housing shortage in our region. But is there a housing shortage? Or is there just an affordable housing shortage? I guess we’ll soon find out. Either way, Lilacs to the city for at least trying to find a solution to people without homes that involves more than the usual “move along now before we find a reason to arrest you” policing. We need permanent solutions.

Lemons to that other city, the City of Spokane Valley. A little less than 20 years ago, the City of SV was incorporated primarily in response to locals wanting more control over local governance. Anyone familiar with the political zeitgeist of the valley readily understood that to mean “less governance.” After all, this is the same community that repeatedly voted Matt “Biblical Basis for War” Shea into state office. Rob Chase, a friend, fun debater, and diehard Ron Paul Libertarian, was personally anointed by Shea to replace him in the state House of Representatives. And so, the people of the valley voted in Chase. Representing the interests of Spokane Valley means as little representation as possible. Less law is better law.

So that the City of Spokane Valley would propose an ordinance obviously designed to kick out poverty and homelessness by way of an anti-nuisance measure on steroids is disappointing—and belies the city’s multiple personality disorder.

Spokane Valley wants to amend its nuisance laws to prohibit the following on private property: camping, living in an RV, and the presence of more than five cars. Private property used to be considered private, as in, “leave me alone,” “mind your own business,” “go away.” As of press time, it’s uncertain how the votes will go on this proposal. But the cat is out of the bag. It’s there in the ether. The idea of telling property taxpaying residents they can’t have family or friends pitching a tent in their backyard or allow the bachelor uncle to live in the parked RV on the driveway is now out there as an option to make sure everyone lives like the Joneses.

20 BOZZIMEDIA.com AUGUST 2022

architectural rendering of Quixote Village in Olympia, WA, a proposed tiny home community for homeless.

Those who favor this draconian nuisance ordinance reportedly argue that the changes are needed to protect public health and preserve aesthetics. Whatever. It seems the City of Spokane Valley is turning into what it once most feared, a top-down bureaucracy that won’t let people live the types of lives they desire on their own property. How is that libertarian?

Lemonade for affirmative solutions that don’t resort to big government placing its boot on the collective neck. A colleague pointed out that one other proposed solution to homelessness would be providing rent vouchers for RV parks. What a great idea, I initially thought. But for him, the notion was appalling. Why? Because people live in RV parks. They pay to place their motorhomes and campers there and to feel safe. They are in their homes. They aren’t homeless. While the people polled for this article all thought it was a great idea, each had to admit to personally having never lived in an RV park, so the idea was merely academic if you will. If I were paying rent on an apartment, would I want those suffering chronic homelessness moving into that same building? Which is all just to say, let’s raise a glass of Lemonade to affirmative ideas. Let’s talk about what we can do rather than what we can’t (ahem, City of Spokane Valley).

This may not be allowed in Spokane Valley.

Stunning Home?

We would love to feature it! email: editor@bozzimedia.com

AUGUST 2022 BOZZIMEDIA.com 21

FIRST LOOK maker

Apricot Jelly fungus (edible)

Black Morel (edible)

Trail hunting for mushrooms with a camera

Flat top Club Coral (edible)

M

Heterotextus alpinus (not edible) Photos and essay by nature photographer RICH LEON

ushrooms have mystified people throughout the ages. The ancient Greeks believed mushrooms came from Zeus’s lightning because they appeared after rains. In the Middle Ages, the circular patterns formed by some mushrooms were dubbed fairy rings and thought to be the work of “The Little People,” who supposedly danced around them at midnight performing magic rites.

As a nature photographer, my foray into the world of mushrooms started innocently enough during a spring hike at Mt. Spokane State Park, the year I retired from my job of 37 years. I had spent part of my retirement pension check on a pair of Danner hiking boots and

22 BOZZIMEDIA.com AUGUST 2022

wanted to see how well I would like them. As it turned out, I liked them a great deal, but that’s another story.

When I started my hike on that frosty early morning, I had no idea it would be the beginning of a vision quest of sorts.

After a couple of hours, I decided to stop at one of the many picnic tables along the trail and have something to eat. As I took off my backpack and got ready for a little snack, I looked down to see a very large Gyromitra gigas (more commonly called ‘false morels’ or ‘snow morels’).

I was hooked. After that first sighting, I made it my mission to go out as much as possible to search for mushrooms.

People are often amazed to learn about the wide variety of mushrooms we have here in the Inland Northwest, especially in

FIRST LOOK maker

Honey mushrooms (edible)

More False Morels (not edible)

Lobster mushroom (edible)

the months of September, October, and even into early November. From various shapes and sizes and colors in the brightest of whites to midnight black and every hue of the rainbow in between, these fungi are an endlessly fascinating subject matter for a photographer.

Most people do their mushroom hunting in the spring because that is the only time one will find Morels, arguably the most sought variety of fungi after truffles (truffles are not mushrooms, as they grow underground, not above). Still, it’s hard to beat fall for the sheer volume of unique mushrooms. Many are prime edibles include Chanterelles, Oysters, Shaggy Manes, King Boletes, Lobsters, Bears Head, and Honey mushrooms.

When out in the woods looking for fall mushrooms, be sure to take some time to look at the trees. This is where I regularly find some particularly great edibles.

AUGUST 2022 BOZZIMEDIA.com 23

FIRST LOOK maker

Oysters (edible)

Pig's Ear (edible when well cooked)

Once, while hiking along the Little Spokane River, I looked up into the trees and saw what turned out to be almost eight pounds of Oysters. Another time while hiking in the Iller Creek area, I found a very large Hericium albiets, more commonly referred to as Bear’s Head and one of the very best prime edibles.

The best spots for fall mushroom hunting around the Spokane area are in Mt. Spokane State Park. The first one is Trail 100, from the lower Kit Carson trailhead to Smith’s Gap; the other is Trail 121-122, which starts from the right side of the first parking area upon entering the park. (The trail on the left side is better in the Spring.)

Other promising areas include the Liberty Lake trail, though it can be dry by late in the fall. Before reaching its picturesque waterfall, the trail splits left and right at a small bridge over Liberty Creek. In my experience, the fork heading left is the better of the two for finding mushrooms. The two trails will come together and take hikers to a picnic area and another trail crossing the creek and up the mountain to the waterfall. Be sure to check around that picnic area and near the creek for mushrooms.

And as always, Happy Hunting.

Rich Leon is a nature photographer, hiker, and author of the book Nature Exploring in Eastern Washington and North Idaho and co-author of the local Sierra Club Trail Guides (Spokane Trail Guide no 1, Spokane Trail Guide no 2, and North Idaho Trail Guide).

Rosy Russula (not edible)

Sculptured Puffball (edible when white inside)

Shaggy Mane (edible)

Shaggy Parasol (edible)

Puffballs (edible when white inside) 24 BOZZIMEDIA.com AUGUST 2022

Stinkhorn(not edible)

Yellow Coral (edible)

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FIRST LOOK influence

Photos by Molly Lindquist

Melissa Berry with a sampling of her work

The “Optimizer”

W

by ERIN PETERSON

hen you Google anything about Spokane, you’re likely to see an article written by Melissa Berry pop up in your search results.

There’s a reason for that: She is an expert in search engine optimization (SEO), a field that has increased in importance for local and global businesses in recent years.

When not performing SEO for her full-time job, she’s helping local businesses rank highly in search feeds. SEO’s power is in making businesses stand out from the digital pack. And above all that, she’s the Editor-in-Chief of a popular website that is her act of love for her adopted town, EverydaySpokane.com.

In an industry dominated by men, Berry’s success is noteworthy.

“Over my eight years in this field, I have seen the incredible power of both search engine [optimization] and affiliate marketing.

I started working for a transportation website in 2014 when it was brand new, and it has now become a wildly successful business,

26 BOZZIMEDIA.com JUNE 2022

receiving well over a million page views a year, with a mostly fulltime staff,” she explains.

Berry explains that search engine optimization is a critical, digital marketing strategy businesses use to get their website to rank higher in the results of search engines so that more customers can discover and purchase their products and services. Effective SEO strategy requires a constantly changing set of skills and a great deal of continuing education to master continually. With the algorithms on social media platforms and web search tools regularly shifting to prioritize the most valuable content and ordering it in a list for consumers to review, there are tricks that can be used to make sure one’s webpage ranks on the first page of the search, rather than in the hundreds of results down the line.

Services such as homepage copywriting and editing give “mom and pop shops” an edge when typing in search terms like “best salons in Spokane” or “best Spokane grocery stores.” Articles by her and her clients jump to the top of the page thanks to a few tricks of

FIRST LOOK influence the trade she implements.

“I see the impact a web presence— primarily your own website—has had for various clients and businesses. Here’s the bottom line: social media could go down, or the algorithm could change at any time. But guess what never goes away? Your website.”

Berry constantly reviews current trends to ensure her clients receive the best results and updates her digital toolbox as needed.

She explains, “When you work for yourself, continuing education is on you, and no one actually follows up if you do it or not.

Luckily, in my previous jobs [in emergency management, Homeland Security, and education], continuing education was a requirement, so I’m used to finding and evaluating the best courses and conferences for my current line of work. I try to focus on learning the latest about SEO and Google Analytics primarily, and then as I have time or attend conferences, I focus on attending lectures about clear writing, communication, and of course the ever-important social media landscape.”

Her wildly popular local blog, Everyday Spokane, reflects the genuine appreciation she has for being a resident of this city after falling in love with it during her four years as a student at GU. She is passionate about sharing trending activities, businesses, and how-to’s specific to our city to ensure that there are resources for newcomers and longtime Spokane residents alike.

She has taken that knowledge and developed her own website, EverydaySpokane.com, initially as a tool for friends and acquaintances who wanted to settle into the city that she chose to call home. It is now among the top two most popular Spokane-focused websites in our region.

“Traffic to the website has doubled every year since 2019, no small feat when basically no one traveled in 2020,” says Berry.

Providing people accurate information in an easily digestible way is one of the most important things a business can do to promote itself, and it’s her specialty.

“I have a very small team of contributors to Everyday Spokane who provide accurate information from people who actually live here and have experienced the things they write about. I write most of the articles myself, and I take it to heart to try places and activities around the city. There’s nothing worse than planning a trip, reading a few websites’ “recommendations,” then getting

women in leadership positions within digital professions, too.

“The best way to help women get into this field is by being willing to be a mentor. If someone is interested in learning more about building their web presence or social media, I’ve always met up for coffee or answered their questions via email. It’s all about demystifying what we do and giving women the confidence to just try it,” she says.

Berry’s Top Tips for Building a Brand’s Successful Digital Presence n Build a website for your business, no matter your level of expertise. “I want to take away the stigma that running a website is hard!

It’s not, especially not with web builders like Squarespace and Wix. Don’t let someone tell you that you can’t build a successful website on Squarespace or Wix, either; I’ve seen it done well, and I’ve worked with local businesses doing it well.” n Advertise with trustworthy local websites.

Data consistently shows that the ROI for marketing with legitimate, trusted websites is far greater than what you can get with most social media, as you can track clicks, demographics, analytics, and more over a longer period n Build a mailing list, and send helpful, focused messages a minimum of twice a month. Don’t just send spam; serve subscribers by providing meaningful content that makes their life a little bit better by solving common problems or keeping them informed about topics of interest, and it will naturally convert viewers to buyers.

there only to find out the ‘best breakfast’ closed down years ago or isn’t even in the city you’re visiting. That’s pretty rampant with content farm-type websites; they know how to game SEO! And I think that’s just the worst for user experience and visitors’ experiences. So, knowing that my website ranks highly for popular topics like Spokane happy hours, farmers markets, brunches, etc., and hearing from someone that they ‘loved my recommendation’ makes me elated!”

Berry’s eagerness to share helpful business tips with others as a leader in her industry is what sets her apart. She wants to see more

n Go beyond social media, just in case.

Businesses can lose access to their social media accounts because of hackers, and it can cause them to lose thousands of dollars of revenue when it is the sole source of effective marketing.

Others weather these storms because their readers/followers/customers can still find their websites, place orders, and communicate with the business owners via email newsletters.

Erin Peterson is an award-winning social media influencer, podcaster, and digital strategist for companies throughout the Inland Northwest.

If you want to learn more about the people making an impact in our region every day, find her on Instagram @spokane.guild or the Spokane Guild on Facebook.

AUGUST 2022 BOZZIMEDIA.com 27

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FIRST LOOK spokane rising

spokanerising

Anthony Gill is an economic development professional and writer at Spokane Rising, an urbanist blog focused on ways to make our city a better place to live. Find Spokane Rising online at Facebook (search “Spokane Rising”) or @spokanerising.

by ANTHONY GILL

Zoning reform underway––here’s what it means for you

I’ve been writing for many years about the need for our community to build more housing.

Simply put, solving our affordability crisis—and our homelessness crisis—requires vastly more housing than is currently available.

I’ve particularly called for improved housing choices in our neighborhoods to allow more ways of living—townhouses, rowhomes, duplexes, small “granny flats,” and cottage housing. These choices are increasingly popular here in Spokane and in other cities, particularly among multi-generational families, young adults, and those who can’t afford or don’t want a full-size single-family home. But due to overly restrictive zoning laws, these have not been an option in most neighborhoods—at least in the past several decades.

Fortunately, in July, the Spokane City Council passed an interim zoning ordinance that establishes Spokane as a statewide leader in housing choice by: • Legalizing duplexes citywide • Legalizing triplexes and fourplexes near frequent transit lines and job centers • Removing unit limits on townhouses and • Reducing the minimum lot size for attached homes.

Even better, City staff and the Planning Commission have done the legwork and are applying modest design standards to these new unit types, which will ensure that they are legalized in more than name only—and align with a neighborhood’s context.

Here’s what these changes mean for you.

First, these zoning changes allow but don’t require new housing types, so you’re unlikely to see much change in the short term. Even once more duplexes and townhouses start to pop up across the city, design standards will ensure that they match a neighborhood’s context. In many cases, particularly in neighborhoods like West Central and Garland, where these unit types were allowed in the past, you won’t even be able to see a difference.

Looking forward twenty years, perhaps there’s a triplex on the corner, a cottage home lot down the block, and a duplex next door.

Your neighborhood might look a bit more diverse. You might see people from more age groups in your community than you did before. With more residents, you might see better transit service, making it easier to get around. And with more tax revenue per acre going to the city, you might start to see bettermaintained sidewalks and bike lanes.

Fast forward forty years, and perhaps your kids are starting a family of their own in a

modest, three-bedroom flat that they were able to buy for less than the price of a starter home today. Your grandkids can safely walk or bike to school down the pedestrian-only street, and you can buy groceries at the corner market.

Now there aren’t just a couple triplexes on the block, but many. And because more people live in the neighborhood, it feels safer at all hours of the day.

Now, housing choice isn’t a “one and done” shift, and it’s absolutely not a silver bullet. We need other reforms too—like renter protections, rent stabilization, and investment in social housing.

But it is a generational change that sets Spokane up to become a more livable community for your kids and grandkids.

Research shows that allowing more diverse housing choices leads to better economic outcomes, improved housing affordability, longer life expectancies, and overall improved quality of life. It’s a reform meant to ensure we pass along a better future to future generations.

These zoning changes won’t help us immediately; but combined with other reforms to our transportation and land use system they could make a big difference.

Playing for Laughs T

he August lineup at the Spokane Comedy Club is a must-see. Actually, August is no different than that of any other month for the club; big names dropping big jokes has made Spokane’s downtown an evening destination for those who don’t necessarily want to see the Symphony or a Best of Broadway play.

And it’s surprisingly affordable. For the cost of a movie ticket, the Spokane Comedy Club brings live entertainment to the 18-and-over crowd. As the management is fond of

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saying, “Most comedy clubs require you to purchase two drinks, we just recommend it! Not only does it help us keep the lights on, but it is scientifically proven that food and drinks will make you laugh more.”

The Spokane Comedy Club is located at 315 W Sprague Ave. Doors open at 6:30, the shows start at 7:30 pm. Tickets usually cost between $10-$22. Visit SpokaneComedyClub. com or call (509) 318-9998 for a full list of upcoming performers.

35 DATEBOOK 39 FAMILY TIME 43 LILAC LIT 44 FIRST FRIDAY

Aug 18-20: Adam Conover

Conover is an investigative comedian exploring the weirdest and wildest reaches of human knowledge. He is the creator and star of the hit show Adam Ruins Everything, which went three seasons on TruTv. His brand of educational comedy shines a light on popular false impressions and trends. The New York Times calls it “one of history’s most entertaining shows dedicated to the art of debunking” and refers to Adam as a “genial provocateur.” He recently wrapped his comedy tour of Adam Ruins Everything Presents: Mind Parasite LIVE with Adam Conover.” He also hosted the new game show, The Crystal Maze, for Nickelodeon.

Pretty impressive stuff. Recently, when Conover wasn’t busy being brilliantly funny, he was busy filming an informational docuseries with President Barack Obama’s Higher Ground production company for Netflix called The G Word, based on Michael Lewis’ best-selling book, The Fifth Risk. (It’s out now on Netflix.)

He’s also a founding member of the sketch group Olde English, who performed at HBO’s Comedy Fest in Aspen and was named “Best Sketch Group on the Web” by Cracked.com.

As a standup comedian, Adam can be seen regularly in the top New York and Los Angeles comedy clubs—and in Spokane.

Aug 25-27: Kelsey Cook

Comedian, beauty blogger, and podcaster Kelsey Cook’s quick wit and relatable observations create an easy connection with her audiences. She’s the daughter of an International Yo-Yo Champion and a Professional Foosball player, which made for a humor-filled life at a young age.

Kelsey moved to Los Angeles from Seattle two years ago and has spent the last year touring 50plus dates with Jim Norton. She recently started splitting her time with New York, where she is a paid regular at The Comedy Cellar, The Stand, Gotham Comedy Club, and New York Comedy Club. She regularly appears as a guest on Opie and Jimmy and The Sam Roberts Show on Sirius.

Kelsey has a diverse skill set as a standup comedian, beauty blogger, and host. Her podcast, Cook’d, is at 130-plus episodes and has featured guests like the late Bob Saget, Roy Wood Jr., Rory Scovel, and many more. When Kelsey isn’t doing standup, she is probably at a local bar, hustling people who don’t know she is a World Champion foosball player.

Kelsey’s television appearances include AXS TV Presents Gotham Comedy Live and Laughs on FOX. AUGUST 2022 BOZZIMEDIA.com 33

Five years is just the beginning Since 2017, MultiCare has been proud to call the Inland Northwest home.

It is our privilege to care for the communities in this region — and we look forward to doing so for many years to come.

Use the QR code to download our five-year anniversary report to the community.

We’re here for you.

datebook restored, rebuilt, and preserved classics.

Although most of the vintage boats on display will be gleaming mahogany, there will also be a handful of early fiberglass and aluminum models represented as well. Enjoy sunny summer days at beautiful Lake Coeur d’Alene.

Floating Boardwalk, 115 S 2nd St #2738, Coeur d’Alene

Theater

Aug 12-21: Coeur d’ Alene Summer Theatre Nunsense is the hilarious musical farce about a convent of nuns staging a fundraiser to enable them to bury the last four nuns of their order (who died of botulism in an unfortunate convent cooking accident and who are temporarily being stored in the freezer!). Th ​ e Little Sisters of Hoboken (well...what’s left of them), put on this riotous revue packed with hilarious, show-stopping song and dance numbers, making the whole musical a show to remember. Rated PG-13 for adult humor, irreverent themes. $45-$60. For show times, visit CdASummerTheatre.com.

Schuler Performing Arts, 880 W Garden Ave

Aug 9-14: Best of Broadway, Come From Away On 9/11, the world stopped. On 9/12, their stories moved us all. STCU’s Best of Broadway is bringing the musical Come From Away to the First Interstate Center for the Arts. This Best Musical winner all across North America was a New York Times Critics’ Pick, and it takes you into the heart of the remarkable true story of 7,000 stranded passengers and the small town in Newfoundland that welcomed them. Cultures clashed and nerves ran high, but uneasiness turned into trust, music soared into the night, and gratitude grew into enduring friendships.

Don’t miss this breathtaking musical written

by Tony® nominees Irene Sankoff and David Hein, and helmed by Tony-winning Best Director, Christopher Ashley. Newsweek cheers, “It takes you to a place you never want to leave!” Visit BroadwaySpokane.com for more information. Tickets on sale now. First Interstate Center for the Arts, 334 W Spokane Falls Blvd, Spokane Aug 18: Larry the Cable Guy Comedy icon and multiplatinum recording artist Larry the Cable Guy is ready to ‘git-rdone’, bringing an evening of laughter and entertainment to the BECU Live outdoor stage at Northern Quest Resort & Casino.

Visit NorthernQuest.com for details and other shows. Show starts at 7:30. 100 N Hayford Rd, Airway Heights Sept 16 - Oct 2: Stage Left Theater, Admissions A timely play about privilege, power, and the perils of hypocrisy. Sherri Rosen-Mason is head of the admissions department at a New England prep school, fighting to diversify the student body. Alongside her husband, the school’s headmaster, they’ve largely succeeded in bringing a stodgy institution into the twenty-first century. But when their only son sets his sights on an Ivy League university, personal ambition collides with progressive values, with convulsive results. Visit StageLeftTheater.org or call (509) 838-9727 for more information. Stage Left Theater, 108 W 3rd Ave, Spokane

Events

Aug 10, 17, 24, 31: Kootenai County Farmers’ Market Every Wednesday, 4-7pm. Sherman Ave and Fifth St, Coeur d’Alene

Aug 13-14: CDA Antique & Classic Boat Festival Starting on Saturday at 10am through Sunday at 2pm, this annual festival is free to the public and is a great opportunity for vintage boat owners to show off their beautifully

Aug 17: Terrain Table This community fundraiser is to support arts nonprofit Terrain, and is hosted by Celeste Shaw-Coulston and Dan Coulston in their alfalfa field. There will be live music, a full course dinner, wine, art, no-host bar, and other surprises. Located in Spokane, Terrain is a pioneering non-profit building community and economic opportunity for the artists, makers, and culture creators of the Inland Northwest. They work to ensure these local populations thrive by creating awardwinning programming consistently described as the region’s best. (This meal is custom made and fully prepared in a field, which makes individual dietary restrictions difficult to accommodate. While some dishes will be vegetarian, dairy, nut, and gluten-free, they can’t guarantee a full meal with any one of those particular dietary restrictions in mind.) Buy tickets ($200) online at TerrainTable.org. The Shaw-Couston Farm is located at 11724 S Sherman Rd, Spokane.

Aug 18: Inland Northwest Opera’s Annual Gala Save the date for your trip to Casablanca, where we will celebrate opera with special guest artists Madison Leonard and Shea Owens. “Of all the gin joints…” we’re excited for you to walk into our vision of Rick’s Café in the Historic Flight Foundation. Enjoy a special evening with casino games under the stars, cocktails, and arias mixed by Artistic

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Director Dan Wallace Miller, and an unforgettable Moroccan-inspired meal. Purchase tickets online at InlandNWOpera.com. Historic Flight Museum, 5829 E Rutter Ave, Spokane Aug 20: Unity in the Community A family-friendly, free event in Riverfront Park celebrating Multiculturalism and Diversity. Schools supplies will be given away after going through the “Cultural Village.” Unity in the Community consists of five key vendor areas: Youth Fair, Career and Education Fair, Health Fair, Early Learning Fair, and General Vendors. Along with vendors, they also feature a Cultural Village and a stage consisting of a diverse group of performers and acts to keep you entertained all day. Whatever your age, you will find something to do at Unity. Visit NWUnity.org for more information. 10am-4pm.

507 N Howard St, Spokane

Aug 31 to Sept 5: Pig Out in the Park Say goodbye to the summer with Pig Out in the Park, a free six-day food and music festival. Since the early 1980s, the festival, held at Riverfront Park, was the favorite for many Spokane families. Over 200,000 attendees participate in its fun activities every year. Pig Out in the Park features 85 concerts, over 50 food booths with more than 200 different menu items, and three beverage gardens. Try various kinds of craft beer and wine, shop at arts and craft fair and the market, or enjoy free live entertainment on three stages throughout the park. The music lineup features local and national artists from jazz to rock and hip hop (from Sir Mix-A-Lot to Bo Diddly, Paul Revere and the Raiders). All day long at Riverfront Park, Spokane. Visit PigOutInThePark.com for full lineup of vendors and performers.

507 N Howard St, Spokane Sept. 7: Kootenai County Farmers’ Market Every Wednesday, 4-7pm. Sherman Ave. and Fifth St., CdA

Sports

Aug 16-21: Spokane Indians vs Tri-City Dust Devils Come cheer our regional minor league team as they battle the Tri-City Dust Devils. August 16’s game starts at 12:05. Aug 17-20, all games start at 6:35pm. Aug 21, game starts at 1:05. August 19 is Fireworks Night, weather permitting. Visit milb.com/ spokane/team/avistastadium for a full schedule of home and away games. Avista Stadium. 602 N Havana St, Spokane Valley.

36 BOZZIMEDIA.com AUGUST 2022

Music

Aug 12-14: Blue Waters Bluegrass Festival “The water is blue. The grass is too.” Nestled in the pines on the shores of Medical Lake, Washington, the Blue Waters Bluegrass Festival is quite possibly the best summertime bluegrass experience in the Northwest.

With its pristine location, warm Eastern Washington summer weather, stellar lineup of world-class and regional bands, and bargain-basement price, it’s no wonder folks all over the Northwest Bluegrass scene are excited to attend. Since its inception in 2002, Blue Waters has brought some of the biggest names in bluegrass music to the Inland Northwest, including The Seldom Scene, Dan Tyminski, the Steep Canyon Rangers, Della Mae, Laurie Lewis & Tom Rozum, Rob Ickes & Trey Hensley, Darrell Scott, The Lonely Heartstring Band, Kathy Kallick, Chatham County Line, Front Country, Jody Stecher & Kate Brislin, Mountain Heart, Crooked Still, The Infamous Stringdusters, Kenny & Amanda Smith, John Reischman & the Jaybirds, the Greencards, Martha Scanlan, Dirk Powell, the Josh Williams Band, and many, many others. Prices vary, $25-$175. Visit BlueWatersBluegrass.org for a full schedule.

1386 S Lefevre St, Medical Lake Aug 17: Downtown CdA’s Live after Five Donnie Emerson, Nancy Sofia, and The Dreaming Wild Band hit the stage. Kids 12 and under are free, $10 for age 13 and over. 4:30-9pm.

Aug 21: Backstreet Boys, DNA World Tour This is the second North American leg of the DNA World Tour, which has become one of the group’s biggest arena tours in 18 years.

Tickets from $24-$299. The Spokane Veterans Memorial Arena is located at 720 W Mallon Ave in Spokane. Call (509) 279-7000 or visit SpokaneArena.com to purchase tickets.

Aug 21: TESLA Legendary American rock bands TESLA, Buckcherry, and Great White are taking over the Northern Quest stage for an epic night of power ballads, rock anthems, and memorable hits. Doors open at 6pm, show starts at 7:30. Tickets range from $49-$99. Visit NorthernQuest. com for a full lineup of Northern Quest Resort & Casino’s summer concerts.

100 N Hayford Rd, Airway Heights Aug 24: Maren Morris Grammy-winning artist Maren Morris is bringing her signature blend of country, pop, and R&B to the BECU Live outdoor stage this summer for a night of charttopping hits. Doors

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open at 6pm, show starts at 7:30. Northern Quest Resort & Casino, 100 N Hayford Rd, Airway Heights.

Aug 26-27: Nighthawk Ultra Lounge Live Music Enjoy live entertainment in a chic, modern setting with a state-ofthe-art sound system and a full bar. Live music is set for Friday and Saturday from 8:30pm-12:30am. Coeur d’Alene Casino, 37914 S Nukwalqw St, Worley.

Sept 2: Greta Van Fleet: Dreams in Gold Tour Grammy-award winning rock band Greta Van Fleet is in town at the Spokane Arena. Tickets from $41-$99. Doors open at 6pm. The Spokane Veterans Memorial Arena is located at 720 W Mallon Ave in Spokane. Call (509) 279-7000 or visit SpokaneArena.com to purchase tickets.

Thursday and Sunday Nights: Arbor Crest Summer Concert Series Apart from the annual Spokane Symphony concert, Arbor Crest hosts two concerts per week at its historic Arbor Crest Cliff House Estate grounds. The musical genres are as varied as their wines. On July 10, it’s R&B with the Sara Brown Bank, July 17 is Top 40s Dance music with the Rhythm Dawgs. September 4 brings Country with Luke Jaxson Band. Shows always run from 5:30-8:30 pm, both nights of the week. Tickets are $8 per person, VIP Table for 4 is $50, plus admission. Call (509) 927-9463 or visit ArborCrest.com/concerts for a full list of shows.

4705 N Fruit Hill Rd, Spokane Thursday Nights: Riverstone Summer Concert Series Each Thursday in August, from 6-8pm, enjoy free, live outdoor music at the Idaho Central Credit Union Amphitheater, located at 1805 Tilford Ln, Coeur d’Alene.

Art

Aug 7, 14, 21, 28: Sunday Art Mart Sunday Art Mart will be in downtown Spokane on Wall Street from

12-4 pm every Sunday. This event is an opportunity for local artists to sell their work. SAM is limited to twenty booths each week, meaning there will be different artists featuring various original works each week. Original works include all mediums (i.e., paintings, photography, sculptures, jewelry, and more). Admission is free to the public, but all artwork on display is available for sale. Head down if you enjoy art and support your local artists. For more information, visit DowntownSpokane.org. 211 N Wall, Spokane Aug 27-28: The 10th Annual Coeur d’Alene Artist Studio Tour Over 40 artists at 17 different studios make up the tour.

Sculptors and painters of various styles make for an eclectic and exciting experience. And for $50 per day, folks can take the VIP Studio Tour Shuttle, which brings passengers to each of the studios, half on Saturday, and the other half on Sunday; cost includes mimosas on the bus, a personal tour guide, and a catered lunch in one of the artist’s studio gardens.

Sept 2: First Friday First Friday is designed to showcase the downtown art and retail scene. Downtown retailers and restaurants feature artists, musicians, exclusive activities, product launches and specialty food and beverage on the first Friday of each month. This is an ongoing event held on the first Friday of each month. Please visit DowntownSpokane.org for map and details. And as always, see this issue for our First Friday Artist Spotlight by contributor Marshall Peterson.

Artwalk in Coeur d’Alene Enjoy every second Friday of the month throughout the year and join the community in this great tradition of strolling the streets of downtown Coeur d’Alene. Featuring locally and nationally acclaimed artists, this is a great event for art lovers, the curious, and the socialites. ArtWalk educates, facilitates new connections, and fosters new relationships and opportunities. For the artists, it is not just about showcasing recent work, but also building community and mutual artist support. Visit supporting galleries, shops, restaurants and businesses for this free, family friendly event. More information can be found online at ArtsAndCultureCdA.org.

AUGUST 2022 BOZZIMEDIA.com 37

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Laurel Hogue is working toward a master’s degree in Education while raising two children in South Spokane. If you know of any unique places and events for young families around the region, connect with her on Facebook or send her story ideas care of editor@ spokanecda.com.

FAMILY TIME

by LAUREL HOGUE

THE COLOR OF DISCOVERY

T

Story and Photos by LAUREL HOGUE

he renowned psychologist Jean Piaget wrote, “Play is the work of childhood.” That sounds simple enough. If only!

As the summer days swell with warmth, our family longs for places that provide a respite from the heat. The kids’ plastic pool and oscillating sprinkler make midafternoons in the backyard tolerable, but young children crave knowledge as though it were the very air they need to breathe. Time moves slowly for kids, and September still feels a long way off. So, between now and the start of school, we need ways to stay active, beat the heat, and continue learning because, as Piaget explained, little ones learn best through hands-on play.

Blue Zoo Aquarium checks all those boxes. But first, a backstory.

My theory is the best thing a parent can do is ask their child, “Where do you want to go? Tell me, so I can help you get there.” Of course, this question can lead one towards a never-ending list of what my daughter calls “ventures,” primarily based in imaginary lands that take a fair amount of creativity to facilitate—such as performing surgery on a AUGUST 2022 BOZZIMEDIA.com 39

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stuffed animal because the five-yearold wants to become a doctor (for now). One of the easier “ventures” she wanted to go on was learning about “the stuff that lives in the ocean.” She wanted to know if fish can breathe and what sharks eat and why she can’t just live in the ocean and be a mermaid.

Luckily, Spokane’s Northtown Mall houses Blue Zoo Aquarium, an engaging and diverse collection of aquatic animals and interactive water activities that enable kids to enjoy the ocean in a colorful and blessedly air-conditioned exploratory space.

40 BOZZIMEDIA.com AUGUST 2022

Blue Zoo offers kids the opportunity to be with animals as opposed to just looking at them through glass or bars. They can touch and feed birds, reptiles, and water creatures.

Children can dip their hands into the watery habitats and pick up starfish or feel the smooth back of a stingray as it glides playfully through the pool. And while I had to give my daughter the disappointing news that she can’t be a mermaid, she was able to meet one in-person at Blue Zoo’s Mermaid meet-and-greet. There are also water activity zones and climbing equipment for preschoolers.

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More hands-on learning opportunities (air conditioning included)

This aquarium is so much more than a place to see and touch fish and watch a pirate show. (Yes, Blue Zoo features live pirate shows with sword fighting on Fridays and Sundays. Mermaid Shows run Tuesdays, Fridays, Saturdays, and Sundays.) Blue Zoo is a safe space for children to approach animals, conquer fears, and acquire respect for the diverse lifeforms that cohabitate with us on planet Earth. My daughter has visited Blue Zoo twice now, and she loves learning how to identify different birds and fish and try remembering details about the ways in which they live. The interaction with the animals has emboldened her; think of it as exposure therapy by way of playtime. What once seemed like ‘gross’ creatures are now

exotic and interesting. As for the parents, Blue Zoo’s benefits are apparent: an indoor, airconditioned space for learning and play.

Children under the age of two years enter for free; kids ages 12 and under pay $16.95 for the day; teens and adults are $19.95.

For teachers, summer camp counselors, and those who can get a group of twelve or more together, the price is discounted to $13.95 per person, making it a great idea for a family outing all the cousins, parents, and grandparents can enjoy together. Further information on the times for the mermaid and pirate shows, diving, shark feeding, and snake shows are available on the Blue Zoo’s website, Spokane.BlueZoo.us. The Northtown Mall is located at 4750 N Division St, Spokane.

Mobius Discovery Center: Mobius Discovery Center has taken advantage of the strongest aspects of the play-based children’s museum and the inquiry-based science center, incorporating them into one discovery center. The space inside the historic building along the river in downtown Spokane has been revamped to include the most popular exhibits from both the children’s museum and the science center.

331 N Post St, Spokane (MobiusDiscoveryCenter.org) Escape Rooms: An escape room is a real-life puzzle adventure in which a group of people get locked in a themed room for one hour and must use different elements in the room to unlock clues, solve puzzles, and eventually escape. This is a great way to connect with teenage kids who no longer seem inclined to play with the family.

Escape, 7456 N Division St., Spokane; and, 12928 E Indiana Ave, Spokane Valley (dareyou2escape. com) Think Tank Escape Rooms, 327 W 3rd Ave, Spokane (ThinkTankEscapeRooms.com) Escape Game Coeur d’Alene, 202 Sherman Ave, Coeur d’Alene (EscapeGameCda.com) AUGUST 2022 BOZZIMEDIA.com 41

42 BOZZIMEDIA.com AUGUST 2022

THE SCENE lilac lit

lilac lit

by REBECCA GONSHAK

Rebecca Gonshak is a Spokane-based fiction writer, essayist, and playwright.

She has an MFA in creative nonfiction from Eastern Washington University.

Her work has been published in Prairie Schooner, The Account: A Journal of Poetry, Prose, and Thought, The Swamp, and Alien Magazine. Her one-minute play, "First Trip," was performed during Stage Left’s Fast and Furious Festival 2020. Her flash fiction piece “Hypnosis” was selected for the Wigleaf Top 50 Very Short Fictions 2021.

Finding what matters I Came All This Way to Meet You: Writing Myself Home

by Jami Attenberg

When I read this book, I was going through an emotional crisis. Ever since childhood, reading and writing have brought meaning and excitement to my life. But lately, I hadn’t gotten much joy out of either. I could read a short story by an author I loved, knowing intellectually that it was beautifully written and full of insight about the human condition, and feel nothing, like I could have just as well read the back of a cereal box.

I stumbled upon Jami Attenberg’s memoir at the library and picked it up because I was interested in the author. I read the first 50 pages right there, at a table by the window.

Sometimes books find you exactly when you need them. Reading this book felt like a warm, stimulating conversation with a beloved friend and mentor, someone funny and wise who speaks with the insight and generosity of a woman who has traveled the world, taken risks, and lived life for herself while also fostering community and lasting friendships.

Attenberg’s life has been unconventional by most people’s standards. She didn’t live in the same place for more than a few months at a time until she was in her forties. Instead, she sublet her apartment in Brooklyn (which she couldn’t afford otherwise) and traveled the country sleeping on friends’ couches. She spent a lot of time touring and promoting her novels, which left her feeling anxious and burnt out. She’s traveled all over the world, giving readings and teaching creative writing classes. She has never married and has no children, which I only point out because I, a youngish single woman, am always looking to older women I admire for examples of how I might live. As absurd as it sounds, reading the life story of an unmarried, childless woman who finds fulfillment through art and friendship still feels revolutionary to me. I kept thinking while reading this book, “This is one way to

live an artist’s life.”

At one point, Attenberg jumps off a cliff into a lake in Guatemala. Before she jumps, a woman she met on the trip explains why she won’t be joining her—this woman had once broken her leg skydiving while in the Peace Corps and had to give up her assignment and return to the United States. “Your life can change in an instant,” the woman warns.

But Attenberg doesn’t care. She feels like it’s been too long since she’s taken a risk. “I had been hiding myself,” she writes. So, she jumps. “Foolishly, I hurled myself off the cliff without even considering my actions, or a strategy at least, perhaps to arrange myself

in a straight line.” As she hits the water, she feels a “great, resounding pain,” which she describes as the feeling of a thousand hands spanking her simultaneously. “I felt giddy and ecstatic and a little damaged. I liked it.” As someone who, at the top of a diving board, will hesitate for a full five minutes, wanting to climb back down the ladder, but who will jump anyway because I know nothing better than that feeling of catharsis when I fly through the air, screaming at the top of my lungs, then plunging into the deep, dark water, I can imagine the release for Attenberg when she jumped off that cliff.

Sometimes we all need to take a big foolish risk, fling ourselves into the unknown without thinking of the consequences.

I’m also interested in stories about solitude. Attenberg has spent much of her life single and some of it lonely. She takes a trip to the coast of Sicily by herself and is turned away from the nicest restaurant in town because they refuse to serve a solo diner. She quotes the poet Dulce María Loynaz, “Solitude! Ever dreamed of solitude!

I love you so much I fear God will punish me by filling my life with you.” Solitude is an essential part of an artist’s life. It’s necessary to spend time alone in order to imagine and create your work. And yet, too much solitude can destroy you. Attenberg, fortunately, finds wonderful friendships everywhere she travels, particularly with other women writers. As the book’s subtitle, “Writing Myself Home,” suggests, the memoir is about finding community, connection, and home through her journey as a writer. If her mission is to communicate what’s in her heart and mind and soul in a way that resonates with another person’s heart and mind and soul, I know that she’s succeeded, at least with me. She has reminded me what is beautiful about literature—the way it reveals not only the author but also the reader and the things that connect us.

AUGUST 2022 BOZZIMEDIA.com 43

FIRST FRIDAY spotlight

Whitworth’s loss is Spokane’s gain

BY MARSHALL PETERSON

Gordon Wilson at Marmot Art Space 44 BOZZIMEDIA.com AUGUST 2022

After nearly 50 years of teaching at Whitworth University, art professor Gordon Wilson is retiring. While this is bad news for those on campus who’ve relied on Wilson to teach, paint, and lead, the local art scene stands to benefit.

From hereto forward, Wilson needn’t serve anything nor anyone other than his painting.

When visitors enter a gallery and look around, Wilson’s artwork is often the first collection people are drawn to. He’s a painter’s painter, and those who understand quality immediately appreciate his work. It’s hard not to become a master at something after five decades of continuous practice. And at 75 years old, he’s only improving.

FIRST FRIDAY spotlight

Gordon Wilson painting Monroe Street Bridge

Italian Hill Towns

His work reminds many of the Impressionist school; in fact, Claude Monet’s name often comes up in conversation at the gallery. An Impressionist doesn’t try to reproduce a scene faithfully by detail but instead attempts to record the impression that a momentary vision of the scene gives the artist on the spot. Visitors will also remark how Wilson’s work reminds them of the painter Paul Cézanne. This makes sense as well. Cézanne and the PostImpressionism period generally worked in reaction to Impressionists’ concern for the naturalistic depiction of color and light.

Accordingly, there is an inclination toward abstraction and symbolic content. Wilson’s painting of the Monroe Street Bridge, ren-

Monroe Street Bridge

dered in large shapes of a burnished red, a monolithic reflection of a bright summer sun sinking in the west, is a perfect example of this. However, the artist himself tends to disagree slightly with these comparisons.

“I would consider myself more of a Post-Impressionist than an Impressionist, although I wouldn’t call myself either,” says Wilson. “I rely on direct observation; then I do what I want with it afterwards.

It’s more the Post-Impressionists’ attitude than technique that I have in common with them.”

Wilson often paints en plein air, and much of his work on display is from summers spent in Europe, most recently in

Italy, with his wife, Angelika. These working summer ‘vacations’ were a reprieve from the lengthy, difficult days as a professor in the studio with students providing feedback and in meetings with staff at the university. The rich countryside and historic farmhouses of Europe captured by Wilson’s brushes testify to these summers abroad.

Plein air is as much an artistic expression as it is a cultural experience, as people commonly come up to Wilson and ask questions, which allows him to know the locals and their culture more. It’s not for the shy nor for those unwilling to challenge their fears.

Together, Wilson and his wife would

AUGUST 2022 BOZZIMEDIA.com 45

FIRST FRIDAY spotlight

South of France

pass their days with home-cooked meals made from local produce and drinking wines after spending the day plein air painting. Because of the pandemic, Wilson has been unable to enjoy his laidback summer adventures for the past few years. The upside to this is that he’s got a lot of pentup energy for next year when he’ll be able to head back to Italy, set down his easel, and paint up a storm (or a sunset).

Wilson’s time in Europe affected how he paints. While on one of Whitworth’s Semester Abroad programs—he went 10 times with the university—Wilson was showing his students how to surreptitiously take a photo of another human being. His subject caught Wilson doing it and struck up a conversation. The man turned out to be famed sculptor Jim Ritchie, who lived there in the south of France where Wilson and his students were studying. Wilson was invited back to Jim Ritchie’s villa on many occasions after that. Time spent with the accomplished artist informed Wilson’s work; many of his paintings feature Ritchie’s sculptures and 46 BOZZIMEDIA.com AUGUST 2022

villa as subject matter.

Wilson’s approach doesn’t just seem ‘old-school;’ it is old-school. He paints in oil—like all the great Renaissance painters. Acrylic paint may be an easier, faster, and less expensive material to work with, but oil allows for richer, more textured results that produce a degree of visual depth. For Wilson, the added expense and effort are worth it.

Which is all the more reason to admire Wilson as a painter. And like Harold Balazs before him, Wilson wants his work to be accessible to everyone who wants it. It’s a sad irony of the art world that in pricing work affordably, it loses cache or credibility. Perhaps this is the reason Wilson is underappreciated. (Of course, affordability in the fine art market is relative. One isn’t just purchasing the finished product; it’s the talent and time that go into a piece one must consider.) The term ‘underappreciated’ is also relative; Wilson’s work moves fast, but his name isn’t as well known as some other Spokane artists.

Life experiences affect everyone,

including artists, but Wilson, who’d been diagnosed with cancer on New Year’s Eve a while back—not everyone gets the opportunity to make ‘Beat Cancer’ their New Year’s resolution—keeps busy no matter the circumstances. He brought his brushes and canvases to the hospital and began painting his experience. When he’d recovered from the ordeal, which entailed four surgeries, he gathered his paintings and put together a show called “The Road to Recovery” at the Chase Gallery in Spokane City Hall. It was a powerful theme and a successful show. So many people, either through first-hand experience or that of a loved one, experience cancer.

Wilson was on hand with his work to witness their journeys as well as his own.

Understandably, that opening night was an emotional moment for him.

Wilson’s wonderful wife, Angelika, was by his side the entire time. Not just figuratively but literally as well. Upon hearing the diagnosis, Angelika decided to grab her belongings and move into the hospital to support Wilson through his surgeries.

The artist abroad in Italy

Along with her pillow, she brought her violin, often playing for patients, visitors, and staff. Maybe it was the medicine aided by the music, or perhaps simple luck, but something went right. Wilson’s treatment was successful, and he is still with us.

Hopefully, his next upcoming First Friday show at Marmot in September will be equally as successful. He’ll be glad to see you.

Marshall Peterson owns and operates Marmot Art Space in Kendall Yards, which was voted Best of the City 2021 for art galleries by the readers of this magazine. Doors open at 5pm for First Friday shows each month. Peterson’s own artwork can be viewed at MarshallInSpokane.com.

AUGUST 2022 BOZZIMEDIA.com 47

B2B awards

2022 BUSINESS TO BUSINESS AWARDS We asked, and you answered. Over forty categories of people, places, and services that make doing business in the Inland Northwest possible were up for grabs. From architects and collection agencies to manufacturers and web developers, it takes a village to run a successful commercial enterprise.

Spokane Coeur d’Alene Living magazine received hundreds of responses to our annual B2B survey, and we’re sharing the results.

It’s always fun to see recognizable names (shout out to Numerica’s Silver medallion for Best Credit Union category; they risked giving my son his first car loan). And it’s especially exciting to find out who won Best Business Startup each year. These brave newcomers of today will hopefully become the long-trusted companies of tomorrow.

(LaRae’s on Second captured the Gold in that category, as well as Bronze for Best Place to Host a Company Party.

Congratulations!)

How brave or foolish does one have to be to throw their hat in the ring? The Statistics tell the tale: about 90 percent

48 BOZZIMEDIA.com AUGUST 2022

of startups fail; 10 percent fail within the first year. These failure rates are similar across all industries. But if entrepreneurs never took that leap, where would we go to buy our cars, repair our computers, purchase furniture, or just sit down for a drink after work? Come to think of it, where would most of us work?

And if these brave startups have any chance of making it past that critical five-year mark in business, it will necessarily be the result of myriad factors, including reliable supply chains and strong marketing efforts. Speaking of marketing, congratulations to Quinn Advertising Agency, which garnered several awards, including Bonnie Quinn’s Gold medallion for Best Businesswoman.

Even our readers who’ve never taken the plunge and tried their hand in selling a service or promoting a gadget, who’d never imagine engaging the services of a law firm to figure out a thorny contract dispute or deconstruct a maritime shipping agreement, who’d certainly not in this lifetime bet the

family farm (often times, yes, collateral will be personal) on the next big commodities market, even they can appreciate the comforts of living in the 21st Century, and it’s all thanks to business.

No matter how stridently one honks his horn about not engaging in ‘late-stage capitalism’ (always said with a sneer), he’s benefitting. We all are.

When we walk down the street, visit the public library, or bicycle to the local organic farmer’s market, hundreds of businesses and tens of thousands of individuals behind them make that possible. From paper mills for books and computer chips for eReaders to manufacturers of bricks and Portland cement for walkways, to container shipments with bike parts from Korea, we’re all touched by the business landscape. We’re all in this together.

Here’s to celebrating all things business. Everyone on this list or who aspires to be on it is a winner.

By P. R. Burgess

B2B awards

Best Employment Agency n Provisional Recruiting n Express Employment Professionals n Atlas Staffing

Best Local Business Man n Blake Crossley n Chud Wendle n Dayne Kuhlmann

Best Local Business Women n Bonnie Quinn n Christina Burns n Erica Jo Norris

Best Sign Company n Signs for Success, Inc. n Baldwin Signs n Jamison Signs

Best Business Startup n LaRae's on Second n Posted Consulting LLC n Crafting Junkies

Best Florist n Appleway Florist & Greenhouse n Bloem Spokane n Evergreen florist

Best Gift Baskets n Simply Northwest n Ritters Garden & Gift n Made in Washington

50 BOZZIMEDIA.com AUGUST 2022

StoryBrand

Marketing Report

Perhaps the hardest but most critical part of running a business is getting your marketing right.

You can keep spending money on marketing without the confidence it’s being spent on the right things, or you can pinpoint exactly what needs to change.

The StoryBrand Marketing Report is a new online assessment that lets any small business owner understand where their marketing plan is falling short and what it should look like.

If you feel like you’ve been marketing your business without a playbook, you’ll love your custom marketing report!

Take the free assessment at:

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B2B awards

Best Accounting Firm n Stauffer & Associates PLLC n Fruci & Associates n Schoedel & Schoedel

Best Collection Agency n Bonded Adjustments Co. n Valley Empire Collections n Associated Credit Service, Inc

Best Law Firm For Business n Winston & Cashett, Lawyers n Elder Law Group PLLC n Paine Hamblen LLP

Best Business banking n Banner Bank n Washington Trust Bank n Wheatland bank

Best Credit Union

No, you’re the best.

Thanks to all our besties for voting us #1.

n STCU n Numerica Credit Union n Global Credit Union

Best Business Security System n Comcast Business Services n Total Security Inc n ADT

Best Commercial Realtor n Chris Bornhoft n Chris Bell n Dave Black

54 BOZZIMEDIA.com AUGUST 2022

Here for good.

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AUGUST 2022 BOZZIMEDIA.com 55

Being a favorite is our favorite.

THANK YOU, S POKANE & CD A! numericacu.com

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Federally insured by NCUA

B2B awards Best Business Insurance Firm n Associated Agents Group, Inc n State Farm Insurance n Farmers Insurance Group

Best Office Supply for Business n Kershaws Office Supply & Furniture n Office Depot n Staples

Best Office Furniture n Complete Suite Furniture n Davis Office Furniture n Consign Furniture

Best Trade Show Display n Minuteman Press n Stolen Images Photography n Skyline Inland Northwest

Best Promotional Products Provider n Minuteman Press n Zome Design n Dynamite Enterprise

Best Office Building n Paulsen Center n Wheatland Bank financial Center n Bank of America Building

Best Office Design Company n HDG Architecture n BANG Design Studio n 509 Design LLC AUGUST 2022 BOZZIMEDIA.com 57

CENTERPLACE REGIONAL EVENT CENTER 2426 N Discovery Place, Spokane Valley, WA 99216

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WELCOME TO CENTERPLACE! Set against the backdrop of Mirabeau Point Park and the Spokane River, most visitors describe CenterPlace Regional Event Center in one word: Wow! This beautiful building and its adjacent outdoor event spaces provide multiple options for any event. Located along the Interstate 90 corridor between Spokane, Wash. and Coeur d’Alene, Idaho, CenterPlace is easily accessible and offers free parking, onsite catering and an event-planning team that guarantees great customer service.

State of the art audio visual equipment Complimentary wireless internet

New outdoor venue for large events Several meeting and event rooms

Large view windows in all rooms Your ideal site for all events

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Best Office Park n Riverfront Office Park n The Liberty Lake Portal n Playfair Commerce Park

Best Restaurant for a Business Meeting n The Onion n Clinkerdagger n Twigs Bistro and Martini Bar

It’s an honor.

Thank you for selecting us as the best bank for businesses. We’re honored to serve Spokane,

Best Catering for a Business Meeting

Coeur d’Alene and this great region.

n Delectable Catering & Events n Fery's Catering &

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Takeout n Beacon Hill Catering

Member FDIC

& Events

Best Social Media Promotions n Talk Fast Social n Barham Marketing n Quinn Advertising

Best High Tech Firm n Raek n Houdini Interactive n RSI

Best Engineering Firm n DCI Engineers n Johnston Engineering PLLC

Thank You Spokane for recognizing Winston & Cashatt, Lawyers as the gold “Best Business Law Firm” for the 7 t h year in a row!

Best Commerical Architecture Firm n HDG Architecture n Bernado Wills Architects n NAC Architecture

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Best Commercial Photographer n Blake Crossley - Stolen Images

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n Kristina Gray n Dean Davis

Best Commerical Construction n Baker Construction & Development n Diamond Rock Construction n T.W. Clark Construction LLC

Best Ad Agency n Victory Media n Barham Marketing n Quinn Advertising

Best Public Relations Agency n Quinn Advertising n Barham Marketing n Posted Consulting LLC

Best Web Design for a Business n Enleaf - SEO & Web Design n Victory Media n Barham Marketing

Best Social Media Promotions: Gold award for Talk Fast Social

Best Local Business Women: Bronze award for Erica Norris

talkfastsocial.com | (509) 596-0090

Best Printing n Minuteman Press n Plese Printing n MoJo Print Solutions

Best Computer Repair n Geek Squad n Apple Store n Jim the Computer Man AUGUST 2022 BOZZIMEDIA.com 63

Best Networking Event n Greater Spokane Valley Chamber of Commerce n Greater Spokane Inc n Spokane Small business Convention

Best Wholesale Coffee n Cravens Coffee Co n Thomas Hammer Coffee Roasters n Indaba

Best Business Event Facilty n The Historic Davenport Hotel n Historic Flight Foundation n CenterPlace Regional Event Center

Best Place to Host a Company Party n Historic Flight Foundation n The Historic Davenport Hotel n LaRae's on Second

Best Company for Office Machines & Printers n Xerox n Kelley Connect, Inc n Copiers Northwest

Best Manufacturing Company n Romeny Motion n Spokane Industries n MacKay Manufacturing

Raise a glass to August—and to the emperor after which it is named

I

by DOROTHY GLEASON

t is only fitting that August is Washington Wine Month. After all, its namesake is primarily responsible for the wines we drink today.

History mostly remembers Augustus Caesar, Rome’s first emperor, for initiating the Pax Romana, a two-hundred-year period of peace under Roman authoritarian rule. But a pleasant biproduct of this imposed order was the commercialization of European wine. (Mm, wine.)

It’s a long story, but in short, Rome’s defeat of Carthage in the Punic Wars wasn’t complete until the reign of Augustus. That defeat laid the foundation, literally and figuratively, for what came next. While the Carthaginians and Phoenicians were the first to introduce viticulture to northern Spain, Rome’s advanced wine technology combined with its steady building of road networks created the perfect conditions for growing grapes from a private agricultural crop into a commercialized export enterprise. (In fact, Spanish wine was in Bordeaux before the French region produced its own, thanks to the Roman mandate that Spanish vineyards be transplanted northward.)

So, raise a glass to August—and to the emperor after which it is named.

From road trips to backyard barbecues, there’s something special about August, and the Washington Wine Commission wants us all to “Celebrate WAugust!”

“WAugust bottles that summer feeling we all know and love and pairs it with its greatest companion: Washington Wine. Inspired by the energy of a summer music festival, WAugust provides the stage for

3 1 DAYS. 1 ,O O O + W I N E RI ES. O N E STAT E.

AY 3 1-D

HI N WAS A

T F ES

G

O I VA L

W TO N

F

INE

AT WINERIES,TASTING ROOMS & BACKYARDS ACROSS THE STATE!! WAUGUST.cOm

Download “Map My WA Wine” on your smart phone to find nearby wineries, vineyards, special events, and tasting tours all month long—wherever you happen to be.

Vineyards Courtesy of Maryhill Winery

a 31-day state-wide wine party that can be experienced by fans at wineries, tasting rooms, restaurants, grocery stores, and backyards across our grape state.”

There’s even an app for WAugust.

Download “Map My WA Wine” on your smart phone to find nearby wineries, vineyards, special events, and tasting tours all month long—wherever you happen to be.

And keep the app installed the other

11 months of the year because Washington Wine Country is vast, incredibly so for a state a fraction the size of California.

Our wine growing geography includes eight wine-touring regions, 1,000-plus wineries, and 20 American Viticultural Areas. (For the teetotalers among us, an AVA is a specific type of appellation of origin used on wine labels.)

Wine is meant to be shared. It’s also meant to be celebrated, especially this

month. August is for sipping, supporting, and celebrating our local wineries, farmers, and small businesses.

Climate change is ubiquitous, and it hasn’t left our grapes unscathed. At the end of June 2021, a heat dome descended upon the state, shattering previous temperature records. Grape growers reported that vineyards fared well overall during the extreme heat, but it did contribute to a reduction in berry and cluster size.

WASHINGTON wine The remainder of the growing season continued to be warm, and 2021 is considered one of the warmest vintages on record.

“Both 2020 and 2021 were small harvests, but unlike the previous year where a myriad of factors contributed to a smaller harvest, in 2021 there was really one major factor that impacted yield size across the state—the historic heat event in June,” explained Steve Warner, President of the Washington State Wine Commission.

“Though a very warm year, temperatures did cool down to allow for extended ripening through September and October,” he said. “Our winemakers and growers reported the overall quality of the fruit to be fantastic with great flavor and concentration.”

Now’s about the time to taste whether that’s true.

Visit SpokaneWineries.com for a full list of local wineries, along with links to events and special offerings this month.

68 BOZZIMEDIA.com AUGUST 2022

Promotional

Townshend Cellar Great Wines for Good Causes

Research shows that consumers care about the social impact of their purchases.

One way that companies prove their commitment to using business as a force for good is by becoming Certified B Corporations. That means they meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. More than 4,000 brands such as Patagonia, TOMS shoes, and Stumptown Coffee Roasters carry the B Corp seal.

Wineries too are joining the movement. Townshend Cellar, founded in 1998, was among the first in the Pacific Northwest to gain B Corp Certification.

Second-generation winemaker Brendon Townshend says the recognition isn’t simply to make the winery standout, but above all, have a responsible approach to business and producing award-winning wines.

Since back when Brendon’s father Don started out making wine in his basement, Townshend Cellar has worked to do the right thing every day for the environment, their team, their community, and the long-term health of their family business.

That wineries would have a commitment to sustainable practices makes perfect sense, as their main ingredient is the fruit of the earth, and today more than ever the preservation of the environment is a growing concern. Townshend says low

Brendon Thownshend pouring

impact farming methods, resource management, and fair and responsible treatment of natural surroundings on a global and local level are a few of the practices that go into making a difference.

“We believe the health of people and the health of our planet are intrinsically linked,” Brendon says. “We are committed to take better care of our planet for future generations by changing how we do business to ensure we produce and consume more responsibly.”

B Corp certification requires organizations to recertify every three years, and to increase their score in order to maintain their status. As a result, companies must continue to innovate.

A perfect example is Townshend sharing space at their facility with Soluble Oak, a trailblazing project that aims to give wines their oaky characteristics through a liquid concentrate formulated to produce results similar to aging in barrels or on

oak chips. Use of Soluble Oak extends barrel life by two to three times and uses 80 percent less wood, resulting in a huge carbon footprint reduction. Townshend has reduced its own environmental impact by some 12 percent with sustainable packaging options, improved wastewater treatment methods, carbon emissions accounting, and more.

“We’ve really focused on building a better mousetrap for the future,” Brendon says.

Townshend Cellar is also a member of One Percent For The Planet, an organization that sees members donating at least one percent of their annual sales to environmental nonprofits. Townshend also gives back to the Spokane community by supporting non-profits including Family Promise, Evergreen East, and Spark Central.

“More people are wanting to know that the companies they buy their products from have their best interests at heart. Our customers can be confident,” Brendon says, “that by choosing Townshend Cellar wines, they are supporting a business that cares about people and the planet.”

AUGUST 2022 BOZZIMEDIA.com 69

95 PLATINUMS

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8 DOUBLE GOLD MEDALS 12 GOLD MEDALS

3X WINERY OF THE YEAR 3X WINEMAKER OF THE YEAR

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FOUR NORTHWEST TASTING ROOMS FEATURING FULL BISTRO MENUS

Promotional

maryhill winery

Showcasing the rich and diverse flavors of Washington State wine

Craig and Vicki Leuthold

One of Washington’s largest wineries, Maryhill produces over 40 different wines, totaling 90,000 cases of each year. But don’t get the idea that simply because you recognize their label from large chain grocers such as Yokes, Safeway, Albertsons, and Fred Meyer that this award-winning winery is into mass production. Maryhill Winery is a master vintner.

Since its first vintage in 2001, Maryhill has earned more than 2,500 awards. They do this by partnering with 17 grape growers and 28 unique vineyard locations in 10 of Washington State’s 14 major American Viticultural Areas (AVAs), making their vintages a true representation of Washington wine.

Maryhill sources grapes from vineyards of nine different appellations, including the Columbia, Yakima, and Walla Walla valleys. Craig Leuthold, co-owner of Maryhill with wife Vicki, explains that the depth and breadth of each area comes through in the respective vintage created from those uniquely individual vineyards.

“The uniqueness of Washington is how many distinct geographic locations we have.

You literally can taste the terroir (sense of place) of those grapes,” Leuthold says. “A Walla Walla cabernet tastes different than one from Elephant Mountain or Horse Heaven Hills, for example, while the Lake

Colleen’s Cabernet or Syrah is unique from varietals sourced from Northridge vineyards or Clifton Hills from Wahluke Slope.”

“Washington has never been limited to one specific [type of wine] that we could hang our hat on; we’re really good at a whole lot of different wines,” Leuthold adds.

“For a while, everybody thought it was going to be Merlot, and then people thought it was going to be Syrah. Resiling has always done very well in Washington, and now Cabernet is the number one production wine.”

Maryhill’s Vineyard Series, limited to only about 300 cases annually, celebrates their Evergreen State connections; in fact, the only place one can obtain these special edition wines is from one of Maryhill’s tasting rooms in Goldendale, Vancouver, Woodinville, and Spokane.

“Very few people will buy a wine sight unseen unless it has a super high rating or is recommended by somebody that they trust,” Leuthold says. “If somebody wanted to take a trip to all of our tasting rooms, they literally might be able to sample 30 to 35 different wines in any given month.”

Maryhill’s 5,000 square-foot tasting room in Kendall Yards offers visitors highquality, affordable wines, locally procured small plates, all with an expansive balcony overlooking the Centennial Trail and

180-degree views of the Spokane River and downtown skyline. From the bar, knowledgeable tasting room staff offer a rotating flight classic and reserve wines.

Most importantly, Leuthold says, the Kendall Yards tasing room offers a great opportunity to sit back, relax, and enjoy some of the best wines Maryhill and Washington have to offer.

Maryhill's tasting room in Kendall Yards

AUGUST 2022 BOZZIMEDIA.com 71

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Photos by Tony Roslund

River Retreat

BY DOROTHY GLEASON

“Architecture should speak of its time and place but yearn for timelessness.”

T

his quote by the famed contemporary architect Frank Gehry, who at 93 is still making inhabitable works of art, captures the spirit of this residential retreat along the river.

Drew Kleman, the home’s principal architect, explains just how essential time and place were to this project.

“While most of the homes in this community are built as close to the water’s edge as possible, the [original] owners felt it was important to respect the natural embankment.” Its narrow lot made this priority something of a challenge, “but one we embraced during the design process.”

After all, why put the cost and energy into living close to nature if the result is to undermine it? The spirit of this house is found within the river and surrounding natural

74 BOZZIMEDIA.com AUGUST 2022

‘River Retreat’ flows through its setting instead of merely sitting in it. environment.

Creating a space to inhabit is a complicated process.

There is the pure act of creation—the Art—and then there is the art of negotiation. An architect necessarily works within spatial limits, budget, the site’s context, as well as the client’s preferences and needs.

“Our art is predicated as a response to external forces that do not begin with us, but others, and it is our job to uncover

that solution to resolve those forces,” explains Kleman.

By rethinking the typical placement of the house itself within the lot lines and through the use of materials, the ‘River Retreat’ flows through its setting instead of merely sitting in it.

“Rather than providing a superficial outdoor space at the front of the home along the street like its neighbors, we gave that outdoor space back to the homeowner as a functional AUGUST 2022 BOZZIMEDIA.com 75

space and extension of the home itself,” explains Kleman. “The sequence of arriving to, experiencing through, and extending to the water is the key design driver of this project.”

A single, resolute path extends from the public sidewalk, through the site, and down to the dock. As the 76 BOZZIMEDIA.com AUGUST 2022

path changes material, so too does walking cadence, depending on what spaces one passes by or through. For example, stepped pavers with rocks or grass between them are used to signify transition from public to private, from interior to exterior.

Kleman explains that while other

portions of the path are intended to be functional, they also are meant to imply actual connection points. “At the entry, at the point of connection to the water, and so forth. The experience along the path is heightened through material transition. Opaque materials signify privacy; and in contrast, large

areas of glazing indicate openness, connectivity, and excitement.”

The entry gate leads one to a narrow courtyard between the single and double-story blocks of the home. Trellis elements provide a sense of cover, but the path remains open to the exterior.

“One is within the home without physically being inside,” he says.

Once passing through the gate, large windows provide views into flanking single car garage and kayak storage. The home is about connectivity to the water and having a good time.

“Between these window areas and the actual front door, which is tucked at the center of the home along the path, is a tall board-form concrete element, which is intended to create a sense of greater transition to something important. At this point, one can enter the home or continue to the AUGUST 2022 BOZZIMEDIA.com 77

outdoor space, as the path always remains resolute and focused on the ultimate destination: the water.”

But winters are long and cold in this part of the country, and this ‘retreat’ is designed for year-round living. Creating an open, comfortable living space in an environment that can hover for months in the high 20s and low 30s required some ingenuity. Thus, while the home is heated by an in-slab radiant floor system, which is ideal for efficient and even heating, the design includes several fireplaces.

“We were keen on providing fireplaces for supplemental heat as well as the positive psychological response to the visual of an actual 78 BOZZIMEDIA.com AUGUST 2022

heat source,” says Kleman.

Indeed, it’s hard to overstate the emotional aesthetics of a warm glowing fire in one’s hearth.

The retractable glass walls and thermal breaks at the large concrete volumes are designed to minimize heat loss through modern technology and detailing.

And as for the winter precipitation of the region? The primary low-sloped metal roof and the areas of flat roofs were designed to accommodate heavy snow loads, and adds Kleman, “more importantly, they were designed to ensure that snow was AUGUST 2022 BOZZIMEDIA.com 79

THE NEST river retreat

held on the roof via snow clips, preventing large snow sluff and minimizing potentially dangerous conditions.”

Shorter days in winter months make daylighting the home critical. Kleman had to carefully control the location of windows that would face into the neighboring homes on this narrow lot—thus the placement of low windows in the kitchen that occurs just at the countertop—while also allowing for as much natural light as possible. The answer was to focus the large expanses of glass toward areas along the path and, from the master suite, facing southwest to the river.

While most of the surrounding homes embrace stone, the primary volume of ‘River Retreat’ was envisioned as simple stained wood cladding.

“We did not want the materials to be too austere,

80 BOZZIMEDIA.com AUGUST 2022

and we wanted to respect the natural surroundings,” says Kleman. “It harkens to me something more of what I interpret as ‘Pacific Northwest Modern,’ with its use of wood and board-formed concrete.”

Light-colored wood was used on the underside of the roof to lighten its visual heft and to contrast its primarily light interiors, which were designed by BANG Design Studios (BangDesignStudios.com).

BANG’s use of bright colors and untraditional seating adds to a feeling of play, which is appropriate for a ‘retreat.’

A space that is timeless, but which still speaks of a time and a place—a house by a river in the Inland Northwest, at a period of climate concern and environmental conscientiousness—yes, I think Gehry would approve.

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THE NEST river retreat

What happens when beauty meets function?

Jonathan Vanderholm and Katherine Tibbetts interior designers: BANG Design Studios

Q&A

BY DOROTHY GLEASON

Jonathan Vanderholm and Katherine Tibbetts are admittedly obsessed with how the spaces we inhabit affect our daily lives.

Together, these interior designers comprise BANG Design Studios. They work on residential, commercial, and hospitality designs around the Inland Northwest, and their work is on display in this month’s River Retreat home.

DG: When working on a project, what’s the starting point? Is it premised on the house

or building’s use, or is it completely driven by what the client wants?

KATHERINE: With any project, our starting point is driven by the use or function of the space. Before ever discussing the client’s specific preferences, it’s important to gain an understanding of how this client lives and uses the space. So much of what we do goes to improving the function and the entire user experience. Pinpointing what will do that and how it can be done are why

Coworker space, lighting system 82 BOZZIMEDIA.com AUGUST 2022

Hard Cider office space

you hire a designer. We’ve always had clients with fantastic input and exciting ideas, but it takes training and experience to start with often conflicting ideas and create a cohesive and functional design from them.

JONATHAN: I would say a design is

fueled by what a client wants rather than being strictly driven by it. You don’t need a designer to execute your design; you need them to take in all your ideas and preferences and needs and desires and to create from them. Something new. Something you could never have gotten to on your own. The finished space should be a skilled interpretation of the client, not a portrait.

DG: Regarding the River Retreat house, how did you decide on the choices? The furniture in the main living space seems almost Moroccan.

KATHERINE: The starting point for this home—much of the interior design and architecture as well—took its inspiration from the Mah Jong sofa by Roche Bobois. It was probably the first significant purchase for the home, made before the home was even built. It embodied the seemingly effortless and gracious hospitality of the client, and the house almost formed around it. We wanted the broad sweep of the home to feel easy but with moments of extravagant texture and detail.

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DG: If you had to describe your philoso-

phy of interior design briefly, what would it be?

JONATHAN: The spaces where we live, work, and play have a major impact on how we live day to day, more than most of us consciously recognize. Whether we know it or not, it’s always there, shaping the way we experience the world and interact with each other. When spaces are bland or dysfunctional, we can feel it, and we fall into step with it. And when they’re beautiful, highly functional, and inspiring, our lives genuinely become better. We can choose that. Interior design is about quality of living and our ability to consciously shape our lives as we want them to be.

To view more of BANG Design Studio’s work, visit BANGdesignstudios.com.

AUGUST 2022 BOZZIMEDIA.com 83

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Engel & Völkers Western Frontier Missoula . Polson . Hamilton . Whitefish . Columbia Falls . Stevensville Kalispell . Helena . Bigfork . Coeur d’Alene . Spokane ©2022 Engel & Völkers. All rights reserved. Each brokerage independently owned and operated. Engel & Völkers and its independent License Partners are Equal Opportunity Employers and fully support the principles of the Fair Housing Act.

THE NEST air conditioning

STAY SAFE THIS SUMMER

Expert tips to improve and prolong the life of your air conditioner and beat the heat

BY TONYA MADDEN

As the temperatures go up, we need to cool down.

While chilling with a frosty beverage or going for a swim at the lake are great ideas, most of us are focused on keeping cool inside our homes.

Air conditioning is a household essential during summer months. It’s all too easy to forget how much we rely on the AC until it breaks down. And heat is more than just uncomfortable; it can be deadly. In June of last year, 69 people died from heat illness during a massive heatwave in Portland. So be ready when the heat arrives.

Just as with your car, your air conditioning system needs regular maintenance. But don’t sweat it; there are simple steps you can take to ensure your system runs efficiently and continues to provide the safety and comfort you need.

Remove the heat

According to Chris Holliday, President of Holliday Heating and Cooling, the average lifespan of a modern air conditioning unit is 15 to 17 years. If your AC isn’t blowing as cold as you’d like, Holliday says the first thing to check is whether there is adequate airflow. Because condensers are placed outside, the part of the system that removes hot air from the home and releases it outside can get clogged with dust and dirt over time. The simple solution is washing the sides and top grilles with a brush dipped in a sudsy water solution, then with a garden hose held at a 45-degree angle, lightly spray away the detergent. It’s tempting to remove the outer grille to better clean the coils, remove any debris

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Block the heat

Another way to reduce your energy consumption and give your air conditioning system a break is by preventing the house from overheating in the first place. Most sunlight that hits windows gets transferred through the glass and becomes heat, making your AC must work harder and run longer.

Pulling the curtains shut is one solution, but who wants to live in the dark? A better option is having a high-quality sun-control window film installed.

According to Nick Sletager, owner of Elysian Tinting & Graphics, tinted window film can block up to 98 percent of infrared light rays. Those invisible rays are more than a major source of heat; they can damage carpets, upholstery, and wall coverings.

“Many homeowners settle on a tint around the 35 percent range in terms of Visible Light Transmission,” Sletager says. “This is a popular choice because at this level, the window film drastically cuts heat and glare but still allows a significant amount of natural light to enter the home.”

Tinting every window in your home also acts as in insulation layer in the winter. But to simply reduce heat, Sletager recommends coating windows that are south, east, or west facing, i.e., whichever side the sun shines longest on the house.

“If you can at least reduce the amount of heat coming through a window,” he says, “you’ll notice a big difference in the comfort level of your home right off the bat.”

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trapped inside, and straighten any bent fins, but that task is best left to a professional.

Now to inside the house. Routinely replacing or cleaning filters is one of the most important air conditioner maintenance chores you can do. Dirty filters reduce airflow and impair a system’s efficiency.

Also, know your filters. According to Todd Williams, Energy Services Specialist with Inland Power & Light, some big box stores promote high grade filters that catch a lot of dust and debris, but their density is designed to restrict the flow of unfiltered air. In most summertime situations, it’s best opting for a normal grade filter that allows cool air to move through more easily. To know what grade you’re buying, look for a Minimum Efficiency Reporting Value (MERV) rating.

The average home typically uses a one-inch filter and should shy away from any type with a MERV rating above 10.

Williams notes that using the correct filters and replacing them on a regular basis can reduce an air conditioner’s energy consumption, helping lower your power bill.

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Realtor, Residential Specialist CRS, ABR, GRI 88 BOZZIMEDIA.com AUGUST 2022

HEALTH BEAT weight loss

Approaching Weight Loss in a Healthy Way

by JESSICA BLACKWELL

Weight Loss in the US is a huge industry.

During the pandemic, it fell by a historic 25 percent—to a mere $58 billion. By 2021, it had mostly recovered and was up to $72.6 billion.

With all the prepacked foods, pharmaceuticals, weight loss programs, and fitness apps, obesity is still epidemic. The Center for Disease Control estimates that approximately 40.1 percent of the US population is obese. Most people have tried at least one diet, perhaps several. So, what’s the problem?

Weight loss is a journey of personal growth that requires developing a positive relationship with food and oneself; it requires adopting a holistic lifestyle approach.

Despite big pharma’s race to create one, there

HEALTH BEAT

is no magic weight loss pill. There are weight loss medications, sure. But even those must be coupled with lifestyle interventions. Also, most weight loss drug clinical trials lasted for less than one year, and the average weight loss was four to eight percent of initial body weight.

The drug Wegovy has the highest weight loss percentage at 15 percent, but it is costly, fraught with many side effects, and like other weight loss drugs, weight gain can be expected when the drug is discontinued. The newest weight loss pill, Plenity, is not a drug at all. It is a form of cellulose that, when combined with water, becomes a gel that fills a quarter of your stomach.

It is reasonably priced but has gastrointestinal side effects and only reduces initial body weight

by up to five percent. To date, there has never been a medication that is as successful as lifestyle changes.

A lifestyle change is all-inclusive. From what one eats to how one sleeps and every facet of daily life in between, it all matters. Let’s break this down into bitesize servings: Meal Plans: A meal plan should be selected based on one’s medical history, including one’s relationship with food. The goal is to incorporate healthy foods into the diet.

An Unrestricted Meal Plan does not eliminate specific foods; instead, it focuses on portion control and mindful eating. This meal plan is best for those with a history of an eating disorder or binging after restrictive diets. One of my favorite

WEIGHT LOSS 92 AUTISM 94 SERVICE ANIMALS AUGUST 2022 BOZZIMEDIA.com 89

HEALTH BEAT weight loss

unrestrictive weight loss programs is Corinne Crabtree’s, which teaches mindful eating with simple concepts such as eating when hungry and stopping when full. Portion control is also a big focus of her program, teaching the client to understand why they overeat and to work through those emotional issues. Unrestrictive diets are a healthy way to lose weight and keep it off long term.

Restrictive Meal Plans limit the amounts of certain types of foods. It is important to consult with one’s health care providers before starting any restrictive meal plan. Restrictive meal plans are typically short-term. Ketosis is effective for many people. With ketosis, you eat a very low carbohydrate/high-fat diet; this results in the body burning fat as its primary fuel source rather than sugar. Fat has more calories than carbohydrates, so one burns more calories and doesn’t feel hungry due to the fat and protein intake. It’s the ideal diet for those who are insulin resistant.

Low fat/low carbohydrate diets without ketosis are ideal for those with heart disease, kidney disease, and high LDL cholesterol. I recommend the Mediterranean diet but modified with lower carbohydrates and increased protein. The Mediterranean diet is rich in healthy fats such as fish, nuts, and healthy oils such as olive, coconut, and avocado. In addition, it is low in saturated and trans-saturated fats found in food items like 90 BOZZIMEDIA.com AUGUST 2022

fried foods, red meat, and dairy products.

Meal planning is an essential component of any meal plan. I recommend that patients plan their meals for the week and then decide on specific daily meals. When planning, take screenshots of meal ideas and snacks and then add the ingredients to the grocery list. To avoid impulse buying, order groceries for pick up, thereby avoiding the store altogether. Don’t put groceries away until the food is prepped and portioned for snacks, including vegetables, providing plenty of healthy, easy-to-grab options when needed. Fresh meal kits delivered to the door are helpful for those who don’t enjoy cooking or lack time for it. A few companies offering specific meal plans include Factor 75, Green Chef, and Hello Fresh.

Exercise: According to the American Heart Association, practical, regular, and moderate exercise (such as brisk walking) for at least two and one-half hours a week is recommended for overall health. With more exercise, the health benefits continue to increase. Incorporating strength training increases muscle mass, which improves metabolism. The key to success is finding the right type of exercise that fits one’s schedule and lifestyle. Also, using motivational strategies, such as watching your favorite television show, listening to your favorite podcast, or creating a healthy reward after exercising, can all be very effective.

Hydration: According to the National Academies of Science, Engineering, and Medicine, women should drink at least two liters of water per day and men at least three liters.

Hydration requirements vary, and some people are on fluid restrictions due to kidney or heart issues, so check with a health care provider.

Sufficient hydration has myriad health benefits including decreased hunger, improved digestion, and increased mental alertness.

Sleep: According to the American Academy of Sleep Medicine, there are clear associations between inadequate sleep and adverse health outcomes such as depression, weight gain, obesity, diabetes, heart disease, and stroke.

Additionally, adults who typically sleep less than seven hours per night have an increased risk of premature death. Lack of sleep causes increased hunger and appetite. Seven to nine hours of sleep per night is recommended whether or not you are trying to lose weight, but getting less than this makes weight loss more difficult.

Stress: There is a link between stress and obesity. In a state of stress, your body produces fight or flight hormones. It doesn’t know the difference between you running from the bear and pulling your hair out at work. As a result, your blood sugar and blood pressure increase. In addition, chronic stress can cause stress eating if you are not mindful of how your emotions impact your food intake. Evaluating the stressors

HEALTH BEAT weight loss in your life, eliminating the non-essential ones, and learning stress management techniques are important parts of your weight loss journey.

Daily Weigh-ins: Weigh yourself daily.

These daily weigh-ins are meant to educate you, not measure your success. According to the National Institute of Health, people who weigh themselves daily are more likely to succeed at weight loss efforts.

If they continue daily weigh-ins during maintenance, they are more likely to keep the weight off. Measure your success based on your weekly weigh-in averages. You can also measure your abdomen, arm, and leg circumferences. Use your weight and measurement trends to reflect on how you might adjust your meal plan rather than belittling yourself. Remember to be your own cheerleader and surround yourself with loved ones that will also cheer you on.

Working on your relationship with food and yourself: This leads me to the most crucial weight loss concept. Weight loss often includes changing your relationship with food and working on your relationship with yourself. What emotions lie behind

the foods you eat when you overeat or eat unhealthy food? Are there places or certain times of the day that trigger you? Or are you eating from chronic stress? Journaling can help you discover your underlying emotions and work through them. Counseling can assist in working through the reasons that you overeat.

Many of us give a lot of ourselves to others and don’t love, cherish, and forgive ourselves.

As a result, one mistake will derail their diet. None of us are perfect! If you learn to respect and forgive yourself, you won’t let a slip derail you from your meal plan. Instead, use it as an opportunity to learn from your mistake. Your weight loss efforts can be an opportunity to work on your relationship with yourself.

Weight loss and weight maintenance are lifelong journeys for many of us. Of course, we would all love to obtain the “perfect” beach body. However, I recommend you measure your success by the level of improvement in your physical fitness, health, and your general sense of well-being.

Learn from your past successes and failures, develop a holistic plan, and don’t give up!

Jessica Blackwell owns eVillageHealth, a local primary care practice serving patients from Washington and Idaho.

“I created eVillageHealth so that I could meet people where they are, no matter their level of health or illness, and partner with them to maximize their state of wellness.” Blackwell is a family nurse practitioner with 24 years of experience. She takes most insurances. Visit eVillageHealth.com or call 509.960.6527 with questions or for new patient information.

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HEALTH BEAT autism

Diagnostic progress for autism at WSU College of Medicine

by CHRISTINA VERHEUL With autism now identified in one in 44 children in the U.S. according to the Centers for Disease Control and Prevention, the need for accessible and accurate diagnostic tools and early intervention has never been greater. For WSU Elson S. Floyd College of Medicine Assistant Professor Dr. Georgina Lynch, that need is the driving force behind her development of a state-of-the-art technology that could revolutionize autism screening.

Autism spectrum disorder (ASD) is a neurological and developmental disorder that impacts an individual’s ability to communicate, learn, behave, and interact with others. Symptoms generally appear by age two and can vary widely by type and severity, thus a “spectrum” disorder.

For parents of children with ASD, the path to diagnosis can be fraught with long waits, lack of access to health care professionals with autism screening knowledge, consistent use of standardized tools, and misdiagnosis. Further, current screening methods largely rely on subjective information, such as physician observation or reports from parents on a child’s speech development and other developmental milestones. These methods open the door to bias and errors, meaning many children go undiagnosed or underdiagnosed until much later in their development – the current average is 4.6 years old – resulting in missing the early interventions that can greatly alter the developmental course of a child with ASD. To date, no objective first-line ASD screening tool exists for use by doctors.

Lynch experienced the difficult reality of autism misdiagnosis first-hand when a family member’s early symptoms of ASD were ignored, dismissed, and inaccurately medicated. In her clinical work, she observed these same challenges experienced by parents of children she was treating for speech and language needs who also showed signs of ASD. The journey to diagnosis often took years. Now, she is on a mission to ensure patients and 92 BOZZIMEDIA.com AUGUST 2022

their families don’t have to undergo those same difficulties.

Her solution is a handheld technology that can quickly, noninvasively, and objectively screen ASD in children as young as two years old. Born out of research conducted by Lynch that showed the pupillary light reflex – the pupil’s reflexive response to light – is different in children with autism compared to those without autism, the technology would offer health care providers an objective tool to assess ASD risk in young children as part of routine developmental exams.

“Our aim is to significantly bolster ASD screening with a tool that is easy for health care professionals to use and ensures results are specific and accurate, giving providers the confidence to take the next steps toward full diagnosis of a child,” said Lynch. “We surveyed pediatricians across Washington who conduct developmental screenings and over 85% reported the use of this technology would improve their practice of autism screening, increase their confidence in diagnosis, and make the process far more efficient.”

Since 2020, Lynch has conducted rigorous preliminary studies and tests of the technology funded by a $50,000 phase one grant by the Washington Research Foundation. The tests, done largely in

Spokane clinics with local patients, were critical to the tool’s development. Early results showed the technology produced reliable, objective screening data that was sensitive enough to detect ASD across all areas of the spectrum.

“Collaborating with our local stakeholders has been one of the most exciting parts of this work,” said Lynch.

“We knew the waitlists for diagnosis were long and we could see the struggle, but our local providers worked closely with us and took the time to get trained on the technology, and we had amazing parents and kids who were willing to participate.”

She added, “It’s such a great example of our community engaging with us to move important scientific work forward.”

As a result of this early success, the Washington Research Foundation awarded an additional $95,000 grant in June to support phase two of development. The second phase will support continued partnerships with Seattle Children’s Research Institute and Spokane-based Northwest Autism Center, as well as the Autism and Developmental Medicine Institute at Geisinger Health in Pennsylvania, so Lynch can expand her testing. When complete, the tests will build a larger set of clinical data that can be used to refine and validate the technology in

Assistant Professor Dr. Georgina Lynch

preparation for it to go to the FDA for pre-market approval.

In parallel with her extensive research on the technology, in 2020 Lynch cofounded Appiture Biotechnologies, a healthcare data analytics company exploring novel approaches to the detection and treatment of disease in developmental health. The company will play a key role in the process of transferring the technology from her lab at the WSU College of Medicine to commercializing it for widespread use in pediatric clinics.

“This tech transfer process makes it possible for us to take the foundational science of our research and turn it into technology that can help people instead of it just staying in the lab where the impact in the real world would be limited,” said Lynch.

If all goes according to plan, Lynch anticipates she will secure enough second phase data this year to apply for FDA pre-market approval in 2023 and take the technology to market in 2024 – a rapid timeline that she attributes to the community-based model of the WSU College of Medicine and the close connections it has forged in a short time.

“It takes many years to transform research into a commercially viable product that can reach the right people, and our medical school model and community connections have allowed us to move this along so much more quickly,” said Lynch. “Everyone wants to be part of the solution and help us advance this work so we can serve the people who it will impact the most. It’s a great example of how research collaboration can meet the needs of our community.”

AUGUST 2022 BOZZIMEDIA.com 93

HEALTH BEAT service animals

To

S f o be

e c i v r e

Specially trained animals improve the day-to-day lives of humans with mental and/or physical disabilities through physical and emotional support

by HEIDE TYVAN The biophilia hypothesis, self-object theory, and theory of self-domestication all boil down to one commonality: the profound emotional and physical connection between humans and animals.

Our relationship with animals is thought to be deep-rooted in biological instincts.

In fact, archeological evidence of the human-animal bond dates our symbiotic relationship with certain animals as far back as 15,000 years.

Animals may not speak, but they express reciprocated feelings and companionability, making them a source of attachment wherein humans can find comfort.

Animals benefit our health, well-being, and survival—and it isn’t just canines who offer support and assistance. Dogs, cats, horses, and rabbits readily come to mind as making great companions, but other animals like snakes, lizards, fish, and birds also can provide comfort. Regardless of the species, our bond with animals helps reduce stress and lower blood pressure, improve mood with increased dopamine and serotonin levels, boost immunity through exposure, and provide opportunities for physical 94 BOZZIMEDIA.com AUGUST 2022

activity.

Specially trained animals can also improve the day-to-day lives of humans with mental and/or physical disabilities through physical and emotional support.

In the Inland Northwest, we have two exceptional organizations built on the human-animal connection foundation.

Free Rein Therapeutic Riding is a nonprofit organization located at 8105 S Oak Rd in Spokane. Its mission is to provide “health, hope, and happiness for children and adults with special needs through equine-assisted services.”

Free Rein’s Adaptive Riding program is an eight-12 week course catered to individuals with physical, mental, and emotional disabilities. Since the non-profit’s founding in 2008, Free Rein has subsequently added their Military Horsemanship Program. This is unmounted (not riding the horse) and focuses on building a trusting relationship with the horses as well as general horsemanship and horse handling skills.

“Participants are often in recovery from serious injuries or emotional trauma, and working with the horses in a group setting

provides camaraderie, social support, and skill development opportunities focused on building strong communication and relationship skills, self-empowerment, accountability, and ultimately improving the overall mental health and wellbeing of participants,” explains Katie Smith, the Program Manager at Free Rein.

Riders at Free Rein range from four to 70 years old, with diagnoses across the board including, but not limited to, Autism, Cerebral Palsy, PTSD, Sensory Integration Dysfunction, Global Developmental Delay, and Cancer.

“Horses are amazing animals; we work with them to improve both physical and emotional health and overall quality of life. Horseback riding can improve body strength and balance. Controlling an animal as large as a horse can increase confidence and motivate riders to build their skills beyond where they thought they could,” says Smith. “These new-found skills, strength, and confidence carry over into the riders’ everyday lives, resulting in more independence and eased integration into society.”

HEALTH BEAT service animals

The horses are socialized with the riders and encourage a unique bonding experience that boosts self-esteem, independence, and personal development. The horses’ physical movement also improves flexibility, balance, and muscle strength because they mimic the human gait.

This fantastic program has already helped many riders, with many more on the waitlist. Since Free Rein is a non-profit, it relies on volunteers, trained staff, and supporters.

Smith points out that volunteers get to know people with disabilities. “Not everyone in the community has the opportunity for developing the skill of interacting with those who are different from themselves. Free Rein provides an inclusive, nonjudgmental environment for riders and volunteers to appreciate one another week after week, develop a lasting relationship session after session, and foster tolerance and inclusion,” she says.

It’s a definite win-win. Visit FreeReinSpokane.org for more details and information about how to volunteer, join their participant waitlist, or donate to the programs.

Unleashed Academy is another local program. Located at 16614 E Sprague Ave in Spokane Valley, Unleashed Academy began as a canine training and behavior modification program. Still, with many inquiries about service animal training, they expanded their business to include customtrained Autism and Psychiatric service dogs.

Mary Davies, CEO of Unleashed Academy, saw an opportunity to reach a new audience and improve the quality of

life for clients, caregivers, and families with trained service dogs. “The dogs change their lives,” states Davies.

According to archeological evidence, dogs are considered the first animal ever domesticated by humans, sometime around 13,000 BC. Though these first “pet” canines were more wolf-like than their contemporary counterparts, they somehow lived in a mutually beneficial relationship alongside humans.

The service dogs at Unleashed Academy are unique in that they are raised and trained specifically for their paired humans, and they are also trained to read emotions, not signals. There are 20-30 tasks the trainers teach the dogs. Every dog is trained slightly differently depending on the disability the owner has, but commonly requested tasks include deep pressure therapy, episode interruption, blocking, and weighted blanket.

One success story Davies shares involves a little girl whose anxiety was so overwhelming that it impacted every moment of her life, to the point where she’d never showered alone.

“She was nine years old, but because of her mental disability, she could not handle being alone, so with the dog sitting there, her parents were finally able to have a night off, and the child was able to be on her own and feel more independent,” says Davies.

The service dogs at Unleashed Academy have made it bearable for people to go about daily life and complete duties their disability prevented them from accomplishing.

Unleased Academy has the added advantage of not being federally funded, so they never have a waitlist, and dogs are always available. This ability to provide dogs upon request allows them to customize the dogs to the owners’ unique needs.

For more information about their service dog training or behavior training, visit UnleashedAcademy.com.

Therapy and service animals are crucial to physical and mental health. They provide unconditional support to the people who need it most. Their ability to sense oncoming triggers and prevent or ease an episode for their humans is amazing.

The connection between humans and animals is inspiring in the sense that we can communicate with creatures and form bonds with only a one-sided verbal interaction. Our animals care, love, support, and help us as much as we do them.

Service verses Therapy, the difference matters There are three types of classification for support animals: Emotional Support Animals (ESAs), Therapy Animals, and Service Animals.

ESAs are domestic pets offering therapeutic comfort to their owners without special training for a disability. They have a calming effect and can reduce stress, anxiety, and depression simply by existing in the home.

Therapy Animals are certified to provide therapeutic comfort for multiple people at one time and are brought to rehabilitation centers, schools, nursing homes, and hospitals.

Service Animals are unique. Their presence alongside their human is protected by the Americans with Disabilities Act. They help their humans with disabilities, which can be physical, sensory, psychiatric, intellectual, or mental. They can only be dogs and miniature horses that are trained to support different physical and emotional disabilities. They are taught specific tasks to help an individual with daily tasks the owner otherwise struggles with on their own. A doctor must refer service animals with an accompanying medical diagnosis, and a trainer must extensively train them for that specific disability.

Allergy Detection Dogs: These dogs are specially trained to detect and alert to the odor of allergens, such as peanuts, gluten, or eggs.

Autism Service Dogs: Frequently paired with children, autism service dogs are trained to help people navigate social settings.

Diabetic Alert Dogs: These service dogs are specifically trained to alert their person to potentially-deadly blood sugar highs (hyperglycemia) and lows (hypoglycemia).

Guide Dogs: Perhaps the most commonly-known type of service dog, guide dogs help blind and low-vision individuals navigate the world. These dogs typically wear a special harness with a handle for their owner to grasp rather than a vest.

While it may be tempting to pet these canine companions, it is essential to remember that service animals are on duty, working to help their human get through the day, so do not approach or touch them.

AUGUST 2022 BOZZIMEDIA.com 95

LOCAL CUISINE famers' market

eats, shoots and leaves feature and photos by ARI NORDHAGEN

South Perry Farmers’ Market assistant manager Tamara Griffith and executive director Karyna Goldsmith were very helpful tour guides, showing us where the meat and produce vendors were and introducing us to the people there.

Featuring Française Spokane and the South Perry Farmers’ Market

Vanessa Townshend of Wildland Cooperative gave us a taste-test of some wines they had available. A red-wine reduction came to mind, featuring their “ode to Greenbluff” blend of Washington grapes, called The Bluff. They also had garlic scapes, which would look pretty with the dish.

LOCAL CUISINE 96 BOZZIMEDIA.com AUGUST 2022

Chef Adam Hegsted of Eat Good Group’s newest restaurant venture, Française Spokane, opened its doors to wide acclaim on June 14th of this year. This French bistrostyle restaurant took over the space formerly occupied by Casper Fry in the South Perry district. Right next to it, on Thursday afternoons, is the bustling South Perry Farmers’ Market.

Française Spokane’s executive chef, Kayleigh Wytcherley, moved back to Spokane in 2016 after working in restaurants for several years, starting out in Portland.

Most recently she was executive chef at Craft & Gather before opening Bark, A Rescue Pub as its executive chef.

In the spring of this year, she jumped at the opportunity to helm Hegsted’s newest French restaurant on the South Hill.

I’ve always loved going to Farmers’ Markets, and the concept of a farm-to-table dinner, where the ingredients for the meal are mostly bought from local growers and

EATS, SHOOTS AND LEAVES 96 ROSAUERS KITHCEN 100 DINING GUIDE106

Ari Nordhagen is an award-winning portrait, wedding, and food photographer who is passionate about supporting locally owned businesses. Follow her on Instagram at @joyful.meandering.

Photos and musings of a local shutterbug foodie

Sarah Ganvoa of Aichele Farms had some freshly harvested blackberries to accompany our red-wine reduction.

Anna Sproule of Full Bushel Farm sold us some rainbow chard, parsley, chives, and microgreens.

ranchers, has always excited me. My boys can tell you that a farm-to-table feast with friends and family has been an annual tradition at our house for several summers now.

When I attended Française’s media preview in early June, I had this idea to ask Chef Kayleigh if she would be interested in a farm-to-table experiment; we’d go to the South Perry Farmers’ Market next door to the restaurant on a Thursday afternoon, collect ingredients that were available at the market that day, and then she would make a dish featuring those ingredients. My enthusiasm must have been contagious because she readily agreed to the idea even though she had only met me that day.

I called my friend Lindsay, who lives nearby on the South Hill, to come by and help. And so it happened that one recent Thursday afternoon Lindsay and her daughter, Molly, walked around the South Perry Farmers’ Market with us as we procured ingredients for a farm-to-table dinner, taking photos along the way.

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LOCAL CUISINE famers' market

Chef Kayleigh got right to work once the ingredients were procured. She had less than 30 minutes before the Happy Hour crowd entered the doors, and we didn’t want to take too much of her time, so she really treated this like an “Iron Chef” cooking challenge and quickly produced the dish for us.

98 BOZZIMEDIA.com AUGUST 2022

The final meal was a grilled lamb chop, marinated with parsley, chive, salt and pepper, accompanied by sautéed carrots and potatoes as well as sautéed carrot tops mixed with rainbow chard, garlic scapes, and a red wine reduction with blackberries.

“I chose the ingredients because they complement each other and are not your traditional pairings,” explained Chef Kayleigh.

“Berries lend themselves well to meats and herbs and add a note of sweetness to the dish.”

My personal review of the dish in one word, Wow. Lindsay nor I

consider ourselves “lamb people,” but we pretty much licked the plate clean.

We didn’t know lamb could taste that good. The not-so-secret ingredient (besides a talented chef) was fresh, locally sourced meat from grass-fed sheep.

We are so appreciative to the Française team and the South Perry Farmers’ Market for making this experience possible, and we hope that you will also try doing something similar and support the local farmers and ranchers who provide us with great ingredients for healthier, more environmentally friendly meals.

AUGUST 2022 BOZZIMEDIA.com 99

feature and photos

by KACEY ROSAUER Follow Kacey Rosauer of Rosauer's Kitchen on Instagram for more recipes and food inspiration. @rosauerskitchen

Lomi Lomi Steelhead

You can’t go to a luau without seeing Lomi Lomi Salmon, the fresh cold salad that helps balance out the fatty kalua pork and mac salad. So much so that that you almost forget to think, “Wait, how is salmon the main ingredient in a dish from Hawaii?” And honestly, same. Historians’ best guess is that Russian sailors brought over cured salmon while on an expedition and that Hawaiians have had a version of this dish since the 1700s, though sometimes made with cured meat instead of fresh fish. However it came to be, this girl is grateful because it’s one of my favorite things, and now that I’m in the Inland Northwest, why not make Lomi Lomi Salmon with Steelhead and a Walla Walla onion? Give it a try. I know you’ll be hooked.

For the Steelhead:

1 cup Sea Salt (or Hawaiian if you can find sit) ½ cup Sugar ½ bunch of fresh Green Onion, sliced thin 1 pound Wild Steelhead fillet (skin 100 BOZZIMEDIA.com AUGUST 2022

removed), rinsed and patted dry

For the Salad:

½ bunch chopped fresh Green Onion ½ medium Walla Walla Sweet Onion 2 Plum Tomatoes, seeded and diced Juice of 1 squeezed Lemon

To cure the Steelhead:

Mix the salt and sugar in a bowl. Place half of the green onions and then half of the salt mix on the bottom of a plate (or dish as big as the bottom). Press the Steelhead into the mixture, making sure the bottom of the fish is covered with salt and sugar. Sprinkle the salmon with the remaining salt-sugar mixture and rub it in, then place the rest of the green onions on top. (The ingredients are mixed, or massaged, together gently by hand.) Next, wrap it tightly in plastic and refrigerate for 24 hours.

The next day, unwrap the salmon, rinse off the salt, and pat dry. Cut into 1/4 to 1/2-inch cubes. Cut the tomatoes about the same size.

(I like my onions about half the size of those, but feel free to do what you’d prefer. Also, if you like more tomatoes, add more tomatoes.

You can always mess around with the ratios to your liking.)

To make the salad:

Toss the Steelhead, green onions, tomatoes, and lemon juice in a bowl. Then lomi (gently knead) the ingredients together until well mixed (The term “lomi-lomi” is Hawaiian for “massage.”). Keep in the fridge for an hour or so to marinate and let the flavors combine. You want to eat Lomi Lomi Salmon cold. There is no need to salt or season the dish because the salmon is already salted.

Serve it up:

Enjoy on its own, as a side to kalua pork, on a pile of rice (or as a poke bowl), or you can fry up some wonton wrappers and serve it as chips and dip.

The yearly gastronomical festival known as CRAVE! is in the books. Sponsored by the City of Spokane Valley, CRAVE! NW is the largest culinary event in the Spokane area, dedicated to uplifting the culinary scene in the Northwest.

This year the three-day food festival was chef-focused and showcased the creative talents of visionary chefs and tastemakers from around the region while highlighting the flavors of the great Northwest. Our own Foodie-in-Residence Ari Nordhagen was there to take mouthwatering photos. Enjoy.

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LOCAL CUISINE crave

102 BOZZIMEDIA.com AUGUST 2022

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LOCAL CUISINE dining guide

1898 Public House. With a nod of respect to the year Kalispel Golf and Country Club was established, 1898 Public House combines a storied history with modern flair. The culinary team takes pride in preparing classic foods with a fresh twist, while using the finest ingredients.

From hand-pressed gourmet burgers and house-cured bacon, to house-made rolls and charcuterie, dining at 1898 will be an exciting culinary tour for your palate. 2010 W Waikiki Rd., (509) 466-2121, MondayThursday 11am-9pm, Friday 11am-10pm, Saturday 9am-10pm, Sunday 9am-9pm, 1898publichouse.com.

Chinook crafted by Chef Adam Hegsted.

Coeur d’Alene Casino Resort Hotel’s signature “upper casual” restaurant had its grand reopening on November 11, with a reimagining of its menu and cocktail offerings thanks to Chef Adam Hegsted.

The restaurant still features items diners have grown to love—such as a delicious steak dinner—but has added new items at a lower price point. There is something for everyone to love at Chinook. 37914 S Nukwalqw St, Worley, ID, (800) 523-2464, Monday-Sunday 7am-3am, CdACasino. com.

Clinkerdagger. A downtown institution, this is the place for taking out of town guests when showing off Spokane. Located in the historic Flour Mill, overlooking the river, its English Gothic décor creates the perfect ambiance for enjoying their signature, slow-cooked choice prime rib meal. 621 W Mallon Avenue Spokane, (509) 3285965, Sunday 3-9pm, Monday-Thursday, 11:30am-9pm, Friday-Saturday 11:30-10pm, and Happy Hour Monday-Thursday 3-5pm, Clinkerdagger.com.

dining guide 106 BOZZIMEDIA.com AUGUST 2022

Crafted Tap House. Excellent outdoor dining with firepits on a large patio make for an ideal setting to enjoy their 62 rotating taps from breweries near and far. The house-made, giant pretzels with five-cheese, beer dipping sauce made with red pepper syrup and sea salt is a must. Burger lovers will die for the #42 as well as the other gastropub fair. 523 Sherman Ave, CdA, Id, (208) 292-4813, Bar is Monday-Sunday, 11am-close, kitchen is Sunday-Thursday, 11am-9pm, Friday-Saturday 11am-10pm, CraftedTapHouse.com.

EPIC Sports Bar. From the nachos and buffalo wings to prime rib dip and epic burgers, EPIC is serving up a full menu of upscale pub fare, craft beers, and cocktails inside Northern Quest. With its thirtyfoot LED HDTV, you can enjoy sports for breakfast, lunch and dinner every day. 100 N Hayford Rd., Airway Heights, (509) 4812122, Sunday-Thursday 7am-12am, FridaySaturday 7am-2am, NorthernQuest.com.

Gander and Ryegrass. An Italian-inspired restaurant in downtown Spokane with a menu featuring coursed meals based around whole animal butchery and homemade pasta. Their robust beverage program includes a full bar and wine cellar delivering a variety of pairings for each course.

They would love to welcome you for your birthday and other celebrations, as well as offer you the best service for a great night out on the town. À la carte options available, too. 404 W Main Ave, (509) 315-4613, daily 12pm–9pm, GanderAndRyegrass.com.

Hay J’s Bistro. Gourmet cuisine in a casual atmosphere sums up this familyowned restaurant. Starters include clams and blackened bleu tender tips. They offer separate lunch and dinner menus. Their Chicken Puttanesca Linguine and Bistro Medallions are worth the visit. Hay J’s is open from 11am-9pm but closed from 3pm-4pm for dinner setup. Can’t wait?

Piccolo Kitchen and Bar is right next door, alongside Butcher Block, which are owned by the same family. Located in Liberty Lake at 21706 E Mission Ave. Reservations are accepted, (509) 926-2310, HayJsBistro.com.

High Tide Lobster Bar. Chef Chad White is all about bringing the flavor, but this time he’s bringing some of that East coast flavor to the West Coast with New England Style Lobster Rolls. Also try clam chowder by the pint or quart. 835 N Post St, (509) 381-5954, Wednesday-Sunday 11am-8pm, HighTideLobsterBar.com.

Hill’s Resort Restaurant and Lounge.

On Priest Lake, the view is a perfect accompaniment to a filet mignon and glass of wine. Whether you’re in the mood for locally picked huckleberries or craving comfort food, Hill’s has something that will delight all tastes. Breakfast and lunch are casual menu and a dinner menu seven days a week from Mid-May through Early October. Restaurant open Friday evenings through Sunday evenings Mid October– February. Restaurant and Lounge closed March and April. Dinner reservations are always recommended and can be made by calling the front desk at. 4777 W Lakeshore Rd, Priest Lake, ID, (208) 443-2551, HillsResort.com.

Luna. An amazing, neighborhood-based, white-table cloth establishment with international cuisine and a wine list longer than a table for four, Luna is a locally owned mainstay on Spokane’s South Hill. Happy hour every day from 3-6pm is surprisingly affordable. Dinner reservations are encouraged. 5620 S Perry St, Spokane, (509) 488-2383, Mon-Thurs 4pm-8pm, Friday 4pm-9pm, Saturday 4pm-9pm, Sunday 4pm-8pm, LunaSpokane.com Maryhill Winery. The winery draws more

than 75,000 guests annually, while the region offers warm summer days, year-round appeal and excellent winemaking and continues to gain recognition as an emerging wine destination. Each location offers beautiful scenery, frequent live music and special events, food menus featuring small plates and charcuterie, and an expansive selection of award-winning wines. 9774 Highway 14, Goldendale, (509) 773-1976, SundayFriday 11am-6pm, Saturday 11am-8pm, 1303 W Summit Pkwy., Ste. 100, (509) 443-3832, Monday-Thursday 12pm-8pm, Friday 12pm-9pm, Saturday 11am-9pm, ​ Sunday 11am-7pm, 801 Waterfront Way, Ste. 105, Vancouver​, (360) 450-6211, MondayThursday 12pm-9pm, Friday-Saturday 11am-10pm, Sunday 11am-8pm, 14810 NE 145th St #A, Woodinville, (425) 481-7925, Monday-Thursday 12pm-8pm, FridaySaturday 12pm-9pm, Sunday 12pm-7pm, MaryhillWinery.com.

Masselow’s Steakhouse. With nine primegrade steaks and the best seafood oceans and rivers have to offer, Masselow’s Steakhouse continually provides the “wow” factor. With an outstanding array of mouth-watering cuisine, an extensive wine selection, and true Kalispel hospitality, Chef Tanya Broesder and her team create a special experience you won’t soon forget. 100 N Hayford Rd., Airway Heights, (509) 481-6020, WednesdaySunday 5pm-10pm, Masselows.com.

Park Lodge. A fine dining restaurant featuring a relaxing atmosphere and locally inspired comfort meals from its award-winning chef, uniquely prepared on a wood-fired grill. 411 N Nettleton St, Spokane, (509) 340-9347, Tuesday-Saturday 5pm-9pm, ParkLodgeRestaurant.com.

choose from. Visit SpokaneTribeCasino.com for menus, details and to make a reservation.

14300 W SR-2 Hwy., Airway Heights, (509) 818-1547, Monday-Thursday 11am-9pm, Friday 11am-10pm, Saturday 9am-10pm, Sunday 9am-9pm, SpokaneTribeCasino.com/ dining.

Piccolo Kitchen Bar. Brick oven pizza, craft cocktails, beer, and wine are available in this casual atmosphere that is connected to Hay J’s Bistro and Butcher Block in Liberty Lake at 21718 E Mission Ave, (509) 926-5900.

Open every day of the week, 3pm-9pm, with happy hours, Monday-Friday, 3pm-5pm. Visit PiccoloPizza.net for a full menu.

Townshend Cellar. This is an ideal place to bring a date. They offer a wonderful, immersive, hands-on experience of wine tasting right amidst the wine-making process. Wine available on tap for Wowler fills too! Fri-Sun 12-6pm, 1222 N Regal St, Spokane, (509) 238-1400, TownshendCellar. com

The Fat Pig. Enjoy their outdoor dining and seasonally rotating menus made with local ingredients and a perpetually rotating craft beer and wine list. 301 Cedar St, Suite 102, Sandpoint, ID, (208) 265-PORK (7675), Tuesday-Saturday 4-10pm, closed SundayMonday, SandpointFatPig.com.

TT’s Brewery & Barbecue. TT’s Brewery & Barbecue is proud to offer the highest quality barbecue and beers brewed onsite.

From their family to yours, they put lots of love and careful attention in each item.

4110 S Bowdish Rd., Spokane Valley, (509) 919-4798, Tuesday-Saturnday 12pm-9pm, TTsBreweryBBQ.com.

Three Peaks Kitchen + Bar. Named after the three prominent peaks outlining the Spokane Tribe’s homeland, Three Peaks is the Spokane Tribe Casino’s premier dining destination.

This upscale casual eatery features weekend brunch, as well as lunch and dinner specials all week long. Discover your new favorite Happy Hour from 3-7pm every day with amazing patio seating, local and regional wines, as well as $2 drafts with 20 taps to

Zona Blanca. Zona Blanca brings the flavors of coastal Mexico to Spokane. Flavor comes first, and ceviche, entrees, tacos, tostadas, and more await you. 157 S Howard St, (509) 2413385, Tuesday-Thursday 4pm-9pm, FridaySaturday 4pm-10pm, LimeFishSalt.com.

Let us know of any new restaurants by email at editor@spokanecda.com.

AUGUST 2022 BOZZIMEDIA.com 107

LAST LOOK sandpoint perspectives

sandpointperspectives

by TONYA SHERMAN

Fair rabbits, for food or pet

I

4H Horse Camp Drill Team parades at the 2020 Bonner County Fair

wilt in a backyard hammock, reading a book and sipping iced tea while trying to muster enough energy to bike to the local fairgrounds to check out preparations for the coming county fair. It’s a hot August afternoon, and I am thankful to hear a knock on my front door, saving me from further decisions.

Brig, a friend’s eight-year-old son, has arrived to announce that he is now a Vegan, and I should know this for our upcoming picnic. Prompting this announcement is the fact that Brig’s mother has decided his favorite duck is due to be dinner this evening. His family, like many of us in North

LAST LOOK 108 BOZZIMEDIA.com AUGUST 2022

Idaho, pride themselves on keeping a small farm where they raise ducks, chicken, and rabbits, tend a large garden for vegetables, and hunt for most of their red meat.

I muffle my laughter, wondering if Brig’s parents will starve him or bail him out with a plate of beans. It’s cute how attached he is to a duck destined for the oven.

But then I sober, wondering whether we could tell our daughter that her cat, Gracie, were to be goulash. Could I eat Coconut, our family’s adorable mix of the worst dog breeds ever combined into one backyard “Boutique dog?” I’d definitely be satiated by stewing “Quail,” a friend’s chicken that wears

a homemade diaper when traveling to visit my house and conveniently pecks the scraps off my kitchen floor. “Little Scott,” the cow at Hickey Farm, is a definite “Yes, yum!” And the fattened coy fish down the street would most likely be a tasty treat barbecued on a cedar grilling plank. Pursuing this line of thought leads me to conclude there is a fine line between pets and farm animals.

The idea of raising an animal from infancy to dinner table is what 4-H is all about. (Well, sort of; their motto is “Learn by doing.”) Animal husbandry is a huge part of 4-H as well as any county fair, and the 2022 Bonner County Fair, which

SANDPOINT PERSPECTIVES 111 AIRE LIBRE

Tonya Sherman and her husband, Scott, have been chasing their dream of living ski-town-lifestyles. In 2006 they built a house on acreage outside Priest River before moving in 2019 to downtown Sandpoint. They have a love of “Place” and the wild outdoors. You can find Scott on Strava at strava.com/athletes/90224223 and Tonya wherever the possibility takes her.

2016 Fair, prized 4-H bacon

4-H boys showing prize heifers at a 4-H Fair in Charleston, West Virginia, 1921

4H Grand Champion with her Market Steer, 2012 County Fair

runs from August 17 through August 20, is no different. Indeed, the annual fair in Sandpoint is everything a county fair should be, both fun and educational. There are numerous activities and events, including a rodeo, bull riding championships, demolition derby, and concerts—and of course, the 4-H animals, with their proud young handlers on hand to answer questions. Best of all, the Bonner County Fair is free. (Yes, free!) Daily parking is only $3 per day, per car.

You really should come out to the fair!

Our first Bonner County Fair was held in 1927 at the original fairgrounds at War Memorial Park in Sandpoint, Idaho.

Even way back then, twenty communities participated. Lore has it that a milking

A prize winning llama at the 2012 Bonner County fair

contest was held on a Friday afternoon; the cows to be milked were turned loose in the arena, and the milkers given three minutes to milk. The one with the most milk won the prize, and “considerable amusement was aroused when the cows refused to stand.” That perhaps sounds hokey, but it’s grown quite a bit over the last 96 years. In 2019, the last year before the Covid Pandemic curtailed events, Bonner County Fair’s livestock auction brought in over $210,000. Half the monies collected go towards scholarships, and the other half assist with High School Programs in Bonner County.

For those looking to expand their backyard hobby farm or fill their refrigerator, I may see you at the livestock

auction at the Bonner County Fair. If you are hungry and don’t want to “grow your own,” I can direct you to a great Sandpoint restaurant, or the more adventurous can try to trap the silver-pelted, digging, escape artist bunny named Flame, who remains living “free range” in the Syringa neighborhood of Sandpoint. I doubt the owner would mind if you threw him in a pot so long as her children don’t catch you.

Personally, I’ve decided to campaign my husband and city council for an additional “outdoor pet,” a wandering milk cow in the South Sandpoint neighborhood, which seems potentially more rideable and pet-able than the random moose we tend to attract.

For a full list of events, visit BonnerCountyFair.com.

AUGUST 2022 BOZZIMEDIA.com 109

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LAST LOOK aire libre

airelibre

by PAUL LINDHOLDT

E

The Mythic West

astern Washington is home to wild jackrabbits – white-tailed and black-tailed alike. Those fast animals live in sagebrush and feed upon it. Unlike cottontails, they have big ears. So big, the jackrabbit looks like a donkey or a jackass.

In his 1872 novel Roughing It, Mark Twain first brought fame to the name ‘jackass rabbit,’ a name that was eventually clipped to jackrabbit.

On the Trail of the Jackalope is a book published by Michael Branch 150 years later.

It resembles books about Sasquatch in the Northwest and Chupacabra in the Southwest.

Hoaxers long have affixed deer antlers to jackrabbit mounts and made a mythography of the jackalope.

Readers of this book first arrive in Douglas, Wyoming – home of the original jackalope mount. Helga Bull is the town promoter of the specious species. She bulls her way through a speech “about the creature’s habitat, mating, feeding, shelter, speed, camouflage, predation, herding, evolution, thermoregulation, recent sightings, and threats to the species.”

Her town of Douglas hosts Jackalope Days, a festival to celebrate its iconic mascot during which “a local businessman dresses up like a big jackalope and gives all the kids candy.”

The jackalope is cut from the same mythological cloth as the Easter Bunny and Santa Claus.

One resident claims she believed in the jackalope longer than in Santa Claus. Her disillusionment proved more crushing than the absence of St. Nick. Michael Branch owns a jackalope mug emblazoned with the slogan: “The Important Thing Is That I Believe in Myself.”

When Branch takes leave of Douglas – a more fully enlightened tourist, a more informed and dedicated researcher – he receives an envelope. From the envelope he withdraws a certificate – “A Limited, NonResident, Jackalope Hunting License.” That certificate, displaying the made-up name

photos courtesy of Michael Branch

Pedigres Leapusalopus, shows off a mock taxonomy that embellishes the jackalope.

Branch then spreads out to web in other historical hoaxes, scams, and flim-flams.

Being part of an in-group, or cultivating an in-joke, can confer extraordinary gratification. People who take part in jackalope hoaxes, like the author himself, play upon the thinly veiled deception.

Like Mark Twain, Branch delights in tall tales. On the road to Rapid City, South Dakota, he spies “fields of sunflowers so vast it would take all of major league baseball from spring training to the fall classic to spit their seeds.” Such sentences show the author’s playful side.

Rapid City is the home of Frank English, the world’s most prolific manufacturer of jackalope mounts. The man’s first commercial order for jackalope mounts was “a small one, just 300.” His later novelties, sold on eBay, include a fourteen-point buck jackalope and a stoned hippie jackalope. A million jackalope mounts are estimated to be extant today. Hired gunners bring Mr.

English the skins he needs for the 200,000 mounts he has manufactured to date.

In what might be coincidence, the Columbia Basin in our backyard once thronged with jackrabbits, but it’s been years since I’ve laid eyes on one. “The population size of black-tailed jackrabbits in Washington is low,” says the Washington Department of Fish and Wildlife page for the rabbit. So are the populations of their relatives the white-tailed jackrabbits. The reasons for their decimation include “vehicle traffic, persecution, and harassment by pets.”

Persecution might include gunners on hire for Frank English, as well as triggerhappy shooters out for kicks. Season on the animals is open all year, and it might be time to consider listing them as a threatened species to regulate the so-called “harvest” of them. English has plastic antlers made for him in China. If jackrabbits continue to decline throughout the American West, English could contract with the Chinese to manufacture faux heads for him as well.

Jackalope keepsakes includes books, AUGUST 2022 BOZZIMEDIA.com 111

LAST LOOK aire libre

paintings, films, video games, songs, tattoos, beer mugs, and other tackier artifacts. Taken individually, each image of the horned bunny might be fascinating to contemplate at length. Taken together, Branch writes, they make up a “mighty rolling river of jackalopiana that has been coursing through popular culture for nearly a century.”

That river engulfs the author and his audience in kind. “I have tracked an imaginary being for so long and with such tenacity and passion,” Branch writes, “that it has become real to me.” His family had to arrange an intervention, he says, to prevent him buying more jackalope kitsch.

The reality of this bunny myth is stranger than many books of fiction. Within the Mandalay Bay Resort in Las Vegas, a massive winged jackalope occupies an entire wall.

In the shady niches of that colored mural nestle breasts, butts, and other disconnected anatomical parts – proper iconography for a gambling mecca that has cultivated the moniker of Sin City.

One chapter of the book is “an international horned rabbit expedition.” It surveys natural histories from the Middle 112 BOZZIMEDIA.com AUGUST 2022

Ages and the Renaissance. Science was so embryonic back then that “horns” on rabbits caused them to be classified as a species distinct from other rabbits and hares.

The factual basis for those horns is a carcinoma or cancer. That cancer visibly afflicts cottontail rabbits in the Midwest.

They sprout warts resembling horns on their heads and necks. Dr. Richard Shope isolated the carcinoma; it later became known as the “Shope papillomavirus.” Before Shope died, he turned over his original research to a colleague who won a Nobel Prize.

Epidemiologists, oncologists, and virologists built on Shope’s work. They proved that certain viruses cause varieties of cancer. Those cancers often go undetected but can manifest as warts in human genitals, mouths, tonsils, and throats. Such human warts are the viral likeness of the signature “antlers” on cottontails and other rabbits throughout the ages.

The Centers for Disease Control and Prevention estimate that upwards of fifty million U.S. citizens contract the human papillomavirus, or HPV, every year. Millions of people around the world have died of

HPV-caused cancers, which activate warts in clammy anatomical parts.

“Through a circuitous, intergenerational path of painstaking medical research,” the book concludes, “what ultimately emerged from Dr. Shope’s work with warty rabbits is a vaccine so safe and effective that it has put the goal of ending HPV-caused cancers within our reach.” The Gardasil 9 vaccine, approved in 2006, is the leading pharmaceutical product that developed indirectly from rabbit research. It guards against transmissible cancers in humans.

On the Trail of the Jackalope will not convince anyone that jackalopes exist. But that is not the goal. The goal is to track the vast outlands of the imagination. The inland Northwest is home to mule deer, jackrabbits, jackasses, and more than a few jackalope mounts collecting dust.

Paul Lindholdt’s most recent book, Interrogating Travel, is due out in 2023.

He can be found online at Inside.ewu.edu/ plindholdt/.

Every business has a story Well Dressed Walrus wants to tell it Curt Stockwell always thought he’d own and manage his own business. Getting there, though, was a bit of a circuitous path.

“My background is actually in landscape design, and I knew I didn’t want to own a landscaping company,” he explains. His experience as a landscape architect in Colorado from the late ‘90s to early 2000s confirmed this.

He did reach his goal, however.

He and business partner Andy Dentone founded Well Dressed Walrus in 2010. The Spokane-based web development and marketing firm has steadily grown to have a national reach, with four full-time employees and six go-to contractors on hand, “when we need to kind of flex our muscles,” says Stockwell.

So how did a landscape architect land where he is? Well, there’s a story to tell there—because there’s always a story to tell.

“So, I kind of had a knack for graphic design.

Then I started teaching myself how to build websites. By the time I met Andy, I had the design part of it down, and Andy was building websites, but he wasn’t really designing them very well. And I was designing websites, but not building them very well.”

They joined forces in 2010 as a genuine ‘boot strap’ operation.

Business really took when Stockwell, who speaks with the fervor of a convert, stumbled upon a book entitled Building a Story Brand, by Donald Miller.

“It really changed how I approach what we do,” he explains.

“We were designing great websites, but really when it comes down to it, what makes marketing work? It’s the words, and the words that you hear; the words are really the reason behind how you make a decision about a purchase.”

It’s a counterintuitive assertion from a graphic designer. Words over pictures? Indeed, Stockwell’s title at Well Dressed Walrus is “Director of Clarity, Colors and Shapes.” He knows how to make things look attractive. But he also happens to be a StoryBrand Certified Guide.

“I think that’s really what sets us apart as a website development company and marketing agency; we

know the right words to use to connect with your customers.”

The StoryBrand certification process is a four-day training program in Nashville, followed up with regular workshops throughout one’s career. A master storyteller is always improving his or her craft. Nowadays Stockwell leads some of those workshops as a StoryBrand coach.

He wants others to understand that there are several core principles about how to make good ad copy.

After all, anyone can get a GoDaddy page up and running within a day, but without the narrative, the story, a webpage is just an online

Yellow Page ad. (Remember the Yellow Pages?)

Well Dressed Walrus could be based anywhere. After all, it’s essentially an online company, but its founders are staying put in the Inland Northwest as the business continues to grow outward. (Their portfolio includes a handful of international clients.)

“I like Spokane. I like the weather. I like all four seasons. I like being outside,” says Stockwell. “I like that it’s not a tiny city, but it’s also not a big city. I’m from a Northern Illinois town called Rockford, Illinois.

Rockford’s very similar to Spokane in size and in feel. A lot of people say, you know, it’s like two degrees of separation in Spokane, that once you start to get connected here, people know everyone, everybody knows everybody eventually. I like that. And I like that there’s no humidity, so that’s a big deal for me because I came from the Midwest, and once I got away from humidity, I realized I didn’t want to go back to it.”

He mentions that his wife isn’t keen on the city growing much bigger, despite all signs pointing in that direction. He feels differently. “I want Spokane to grow because that means more businesses are coming into town, and that means more businesses will be created.”

And that means more stories to tell.

To find out more about Well Dressed Walrus and what they can do for your company or product, visit them online at WellDressedWalrus.com.

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