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spokanecdawoman.com

Emily Guevarra Bozzi

January_February 2014 | Issue 13

Foreign

Born Women

Building Lives & Businesses in Spokane

Exploring

Local Author Scores Big with The Billionaire and the Mechanic

New

Pregnancy Rules

compassionate women's healthcare

Jody M. Hechtman, M.D. F.M. McCaffree, M.D. Robin Messinger, M.D. Steven J. Richards, M.D. Traci A. Satterfield, M.D. Lori S. Smetana, M.D. Susan Reinhardt, A.R.N.P. L. Jan Wills, A.R.N.P BrieAnne Gray, A.R.N.P. Sally Delger A.R.N.P

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January_February 2014

contents

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Inside

features

Role Model: Jessica Havens The last 10 years of Jessica Havens life read like a movie script: Successful glass artist, dutiful daughter stepping in to save the family business, wife, innovator, industry leader and now, new mother. There goes the old “You can’t have it all” argument. In this month’s Role Model profile, we asked Jessica to share her unique and inspiring story.

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Girl Power: Women of Diversity Spokane has a host of female business owners that came here as immigrants and have developed successful businesses. We take a look at three local women building their lives and their businesses right here.

Billionaire 30 The and the Mechanic

Perhaps no one from Spokane watched the 34th America’s Cup with more interest than Julian Guthrie. Julian, a Spokane native and reporter for the San Francisco Chronicle, had just finished writing a book about the billionaire bankroller behind the America’s Cup, Larry Ellison, known as one of the richest men in the world.

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Family: Emily Oster, author of the controversial book Expecting Better: Why the Conventional Pregnancy Wisdom is Wrong— and What You Really Need to Know, attempts to machete her way through the pregnancy-information games with an unusual tool, specifically her mastery of economics. Certainly, carrying and giving birth to a healthy child is of paramount importance to responsible mothers-tobe, so why not apply the principles of preference theory and consumer choice to the maddening array of “pregnancy rules,” she asks.

Emily Bozzi Photography: Diane Maehl Photography Born in the Philippines, Emily Bozzi moved to the United States in 1987. A natural entrepreneur, Emily has helped create the Bozzi Media magazine empire, including Spokane CDA Woman.

on the cover January_February 2014

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Vol. 3 Issue 1

January_ February 2014

Editorial

Editor | Stephanie Regalado editor@spokanecdawoman.com

Art Direction | Graphics Art Director/Lead Graphic Designer Kristi Somday | kristi@spokanecda.com Graphic Designer Camille Mackie | camille@spokanecda.com

Photographers

CToreson Photography | Dan Eslinger Keith Currie Photography Michael Fisk Photography | Guilain Grenier Diane Maehl Photography | Cheryl-Anne Millsap

Contributors

Kate Armstrong | Jennifer Ferrero Julie Humphreys | Cheryl-Anne Millsap Megan Marama | Katie Collings Nichol Rachel Sandall

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Operations

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Co-Publisher | Emily Guevarra Bozzi emily@spokanecda.com

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Spokane CDA Woman magazine is published bi-monthly by Bozzi Media.

104 S Freya | Ste 209 | Spokane WA 99202-4866 Phone: 509.533.5350 | Fax: 509.535.3542 All contents © 2014. No portion of this magazine may be reproduced without the written consent of the publisher.

Neither Bozzi Media nor Spokane CDA Woman magazine assume responsibility for errors in content, photos or advertisements.

Editor's letter

Communicating Kindly… to Yourself

T

he marriage counselor broke the tension in the air by sharing a personal story of one of the most confident women he had ever known. “She was Hawaiian, with gorgeous skin,” he smiled. “She exuded sexual confidence. And she was about 400 pounds.” The conversation was in effort to address my lack of sexual drive in the relationship; and the men in the room where speculating it had to do with my body image issues (side note: if you have ever been unhappy in a relationship, you understand what that does to intimate interactions, regardless of your body image. But that’s another story).

As the counselor continued on about his favorite 400 pound woman, I replied that I understood the concept of self-acceptance and that women, at any size, shape or form, could still love and respect themselves, celebrate themselves even. My girlfriends and I had often talked about ‘owning it’ regardless of our lists of body image gripes. We agreed that, in the now, we would pull ourselves together and ‘get out there and live.’

That confidence can become some distant romantic fantasy though, as media feeds our eyes ‘flawless’ human images, and we begin to feel ‘less.’ Less than anything and everything. And although most of us have watched the videos exposing the extensivity of photo altering which occurs to already gorgeous people, we can be hard on ourselves as we inspect our reflection in the mirror and see all the ways it

doesn’t align with what is etched in our minds as perfect or even good enough.

And there isn’t a time like a new year to make us take a hard look at our reflection. ‘Losing weight’ leads the list of New Year’s resolutions, across genders. And it probably should top the list as obesity rates—and the diseases that follow—hit all time highs. Anytime you feel motivated to care for yourself and focus on self-improvement goals is a good time. But there can be a cruel side to it all; and the most damaging cruelty comes from our own selfdialogue.

We’ve heard a little self-criticism can be a good thing, serving as a reality check that helps us become better people. But we must take note that saying “I’m a fat cow” or “I’m such an idiot for letting it get this bad” just isn’t acceptable, it’s cruel and it hurts.

We can be kind to ourselves, even amidst feelings of disappointed, and we can make changes and choices that continue us on the journey of becoming all we know we can be… inside and out.

This is our magazine, WE are Spokane CDA Woman. Together, we can be sure we are all better because of it,

Stephanie Regalado editor@spokanecdawoman.com

January_February 2014

7

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Fair Trade : Secret Message Shirts : Meditation Rings : hipS-sister : Paleo Deliver y

Fair Trade

Equals

Up Front

Women’s

Empowerment Ganesh Himal Trading Reminds Us to Think Globally and Act Locally

W

By Judith Spitzer

hat comes to mind when someone says ‘fair trade’?

According to Daniel Webster ‘fair trade’ is “a movement whose goal is to help producers in developing countries to get a fair price for their products so as to reduce poverty, provide for the ethical treatment of workers and farmers, and promote environmentally sustainable practices.”

What comes to mind for Denise Atwood is that definition and many other things, among them: women’s empowerment, economically self-sustainable communities, children’s education, traditional artisans and fair working partnerships.

It also means Ganesh Himal Trading, a for-profit fair trade wholesale company started in 1984 by Denise and her partner, Ric Connor, just out of college.

January_February 2014

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Up Front “After college, we set out on a six-month backpacking trip to Asia,” Denise says. “Our trek began in Nepal where we met a Tibetan refugee family who made these beautiful, wool sweaters we wore constantly during our trip.”

When they returned to Nepal at the end of their journey, the family asked them for help in marketing the sweaters in the United States.

“We said we’ll try something,” she says even though she was headed back to the University of Washington Law School and Ric was off to fish in Alaska.

Back in the U.S., with the help of Denise’s parents, they rented the Civic Theater in Spokane and invited the community to see and buy the sweaters.

Long story short, the profits from the sweaters went back to Tibet and with the remaining money the couple bought more sweaters to sell at summer festivals.

Fast forward two or so years and Denise was back in Nepal to work with other individuals and producer groups. Denise felt she had found a way to follow her bliss – which was social justice.

And social justice is where her heart continues to take her.

“When we first started Ganesh Himal Trading we decided to seek out producer groups in Nepal that worked with marginalized people, particularly women and Tibetan refugees, so that they could gain access to trading relationships that allowed them to lead dignified lives,” she says.

Today five different groups of knitters produce Ganesh Himal’s knitwear. Denise says they’ve worked with these knitters since the 1980's when they were first learning to knit.

“Our newest addition is a social enterprise dedicated to uplifting women who have been victims of trafficking,

domestic violence and the political turmoil in Nepal,” she says. “Their goal is to help these disadvantaged women create an economically self-sustainable community by training them to produce high quality wool knit accessories.”

She says knitting is a perfect cottage industry in Nepal to provide them with a source of income.

The woman can work in their homes as time allows, or in neighborhood community groups.

They’re able to sit and talk with elders and children while they’re crafting their items.

As they generate their own income their status and decision making in their families grows.

“It gives women access to money and developing their skills.

So many times when women have access to money things change.

It empowers women to change the culture – it affects education and women’s rights,” she says.

Denise works closely with producers, advancing them funds if need be and designing products for the American market. “A lot of them tend to be farmers and in summer they’re planting and then harvesting crops. We try to work with them to redesign products and sometimes reduce prices so they will sell to U.S. buyers. We have relationships based on business but it’s about long term relationships and well being,” she says.

Other products they wholesale include scarves, sweaters, felted phone covers, table runners, woven place mats, unique jewelry, bags made from recycled rubber tires, handmade paper, traditional Tibetan incense and other accessories made from recycled saris and scraps of felted wool.

Some of their home décor items are made by a group of Tibetan monks living in exile in Kathmandu who financially support their communities in exile and the refugees who flock to the monasteries.

Up Front

Secret shirts Megan message

Marama

read a study several years ago from a scientist that examined the effects words had on water.

The study revealed that when kind or beautiful words where placed near the water, beautiful crystals would form, seemingly matching the words meanings, she explains. “The experiment proved what science and many of us already know, that everything carries a vibrational energy with it, including our words, emotions, and beliefs.”

“Many of us have forgotten who we are, and where we come from,” Megan says.

“Our struggles may be different but our essence is the same.” Megan designed the shirts to be a continual reminder of who we are authentically, the beautiful, lovable,

courageous, healthy, joyful, blessed and wise woman of so much worth! “You are enough, right now, and always. The hidden messages in this shirt are there to create new imprints...authentic ones. May you find the joy from their innate truth.”

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Up Front photo by Dan Eslinger

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Living Life Hands

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to the everlasting problem of “where do I put my keys, wallet, and phone” when you’re exercising, hanging out at the beach, or out on the town… hipS-sister reinvents the dreaded fanny pack in an adorable, trendy and extremely convenient accessory to hold your belongings. Available in a variety of colors and styles, hipS-sister offers a collection for every personality. Honing into the three F’s: fashionable, functional, and flattering, the brand is the go-to accessory for women all over the map.

With collections including “Vegas Sister,” which offers numerous funky and exotic prints to “SwimS-sister,” an adorable swimwear cover-up that holds your belongings, creator Sonia Kanner completely reinvents the concept of an active wear accessory. Each hipS-sister piece contains at least two zippered pockets and one top loading pocket, allowing you to live life “hands free” in every scenario. Offering customization and supporting organizations like Pay it Forward, hipS-sister is always giving back to the community. With a price point ranging from $26-$40—and the ultimate balance between fashion and function—hipS-sister is a must-have.

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every “diet” possible and being diagnosed with Pulmonary hypertension—while serving in the army overseas in Iraq, and therefore being put on a host of medications and given a death sentence of 10 years—Crystal Scott was introduced to CrossFit and Paleo.

“I did a Paleo challenge just for myself and my family and within 6 months, I was off all my medications and the doctors were dumbfounded they couldn’t find my disease,” says Crystal. “I have been doctor and medication free ever since. I started leading nutrition seminars at CrossFit Spokane and enrolled into a masters program for nutrition.”

At the time, Cheryl was an X-ray technologist and she and her husband would take turns everyday cooking their food. When her job ended in 2012, the idea hit her to offer a healthy meal delivery service to the community.

“I knew how hard it was working fulltime, going to school, and taking care of my family, my house, and all the extra curricular activities and eat healthy,” she says. “I wanted to bring a service to Spokane and Idaho that offered healthy, pre-portioned meals to people. In our society, eating healthy while on the go can be difficult.”

So that is how Paleo Rx was born. They offer meals that are healthy, portioned and convenient. The menu is ever expanding in order to appeal to everyone. Paleo RX Delivery Service can be used for on-the-go convenience, to help in your weight loss efforts, to increase energy, to sleep better and/or better performance in the gym.

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Up Front Local Plastic Surgeons Form Group to Raise Public Awareness L a c k of Tr a ining i n Pl ast i c Su rg e r y Can B e D i s as tro u s

E

ye doctors doing breast implants, OBGYN’s doing tummy tucks, Family Practitioners specializing in liposuction. Critics say it’s like the Wild West in cosmetic surgery these days. Doctors of most every stripe are getting into this lucrative field. The results can be disastrous.

Even so, there’s no shortage of patients: An aging—and often overweight—population is willing to spend money on cosmetic procedures, and people often are seeking lower-cost options to board-certified, sometimes higher-priced plastic surgeons.

A Spokane native and mother of two, Anne, age 47, thought she was going to a board certified “plastic” surgeon when she decided to have minimally invasive liposuction. She had heard of the physician through an ad and was made to believe she was a perfect candidate and it was a safe way to lose a little stomach fat that she couldn’t get rid of in the gym. Only after she had too much fat removed from her stomach did she find out the physician’s board certification was in general surgery, not plastics. Now, Anne, a normally confident person, is second-guessing everything she wears, especially anything that shows her now sagging skin on her stomach.

Another Spokane native, Linda, age 58, saw some ads on TV with the promise of having fat removed while tightening the skin with little downtime.

Linda thought this sounded better than surgery and was convinced she was a perfect candidate. She only wanted the under part of her arms done but was talked into having her legs done also for over $24,000. Linda was very dissatisfied with the results with crepey skin on her legs and saggy skin on her arms. She ended up having to spend the rest of her savings on a Board Certified Plastic Surgeon to repair the damage. “These type of unqualified practitioners fill a niche in the market offering discounted surgery,” says Dr. Carol Hathaway, who says she sees multiple patients a month whose surgeries were botched by non-plastic surgeons.

Unlike any other specialty area of medicine, the lucrative, cashup-front industry of cosmetic surgery procedures seems to attract an alarming number of unqualified and unscrupulous practitioners who draw in patients by offering deep discounts and over-the-top advertising campaigns. Medical authorities (such as state licensing boards) do not monitor or restrict specialty medical practices, making it legal for any licensed physician to practice plastic surgery or any other medical specialty regardless of his/her training or experience level. Board certified plastic surgeons have at least six years of surgical training; have passed rigorous testing; and operate only in accredited medical facilities.

Ten local members of the American Society of Plastic Surgeons (ASPS) decided to take matters into their own hands by forming a plastic surgeon cooperative for the greater good. The result is an advertising campaign including TV, print ads and a website to help inform and educate the public.

“We are concerned about some of the local advertising and websites that promise the world to potential patients—without explaining that the world into which they were being lured is a mirage. We are trying to educate the public about the skill level of American Board of Plastic Surgery-certified plastic surgeons. These other physicians are operating out of their scope of practice. We can’t just say ‘we’re the plastic surgeons’ and expect the public to understand what that means,” says to Dr. Carol Hathaway, local ASPS member.

For more information about the Inland Northwest Plastic Surgeons or their educational efforts, visit the Inland Northwest Plastic Surgeon’s website at www.InlandNWPlasticSurgeons.com.

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Websites featuring online personal trainers or even peer advisory groups are gaining popularity.

Try Fit Orbit, Hitch Fit or Fit Studio for general online training, or find a Facebook Group that address your particular workout interest.

2

HIIT it.

This format is not new to the fitness world, but as more research keeps getting released weekly about the benefits, the concept will continue to be buzzin’. “High-intensity Interval Training” is a great time-saver that nets results by incorporating brief intervals of highintensity exertion with brief recovery intervals.

3

The More The Merrier. Many

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with a personal trainer. It’s different than the bootcamp approach because it considers personal workout progression and it’s smaller numbers, too. And they don’t yell at you.

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Stand Up for Yourself!

Standing desks and raised cubicle layouts are just starting to be offered across the board in the corporate world (whereas before, it was for those with special requests/needs). Expect to hear more about the dangers of sitting for hours on end this year, and concurrently, expect to see the costs of these “advanced workstations” decrease just a bit. Check out FitDesk, NextDesk and UpDesk for more insights.

5

Not-So-Serious Exercise.

Themed runs such as mud dashes and color runs appeal to the non-so-serious runner.

Be on the lookout for more obstacle-type of runs to debut this year (zombie and warrior, for example) that incorporate not only fun and fellowship with friends but challenges and the spirit of competition.

But whatever your workout cup of tea may be, there is undoubtedly going to be plenty of ways for you to keep your health on track and a priority in the year to come.

Additionally, if you find that you are not a fan of these trends, don’t worry….they’ll be changing soon.

In addition to her full-time job in Corporate America, Kate Armstrong is a licensed fitness instructor, producing annual Zumba Fitness events in Spokane. www.ZMeDance.com.

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Travel manitoba

Churchill, Manitoba

I

Story and Photo By Cheryl-Anne Millsap

’ve never met anyone who experienced the Northern Lights and didn’t come away from the experience with a sense of wonder. The lights seem to connect to something deep within us.

I wanted to see those lights for myself and that’s why last March I did the opposite of what so many of my friends were doing at the end of a long winter. I didn’t go to Hawaii or Mexico to escape the cold. I went north. Far north to Churchill, Manitoba, one of the best places in the world to see the Northern Lights.

It was cold. I put on as many layers of clothing as I could fit under my warmest parka and braved an arctic wind, with temperatures dipping as low as -40 degrees, to see the Northern Lights and I was rewarded with a show that topped anything I’d imagined.

My nights in Churchill were as dramatic and memorable as I’d hoped. It’s the trip I recommend whenever I’m asked for a “bucket list” experience recommendation.

Route: I flew into Manitoba with Frontiers North and spent a few days in Winnipeg. We then boarded a Calm Air jet for the short flight up to Churchill.

Accommodations: The hotels in the small town of Churchill are warm, hospitable and comfortable. All of the guests are there for the same experience and they’re an interesting and diverse group. Informal after-dinner gatherings are

common and a great chance to meet fellow travelers from all over the world.

Dining: Just like the Churchill hotel/motel scene, dining is casual, informal and delicious. Most hotels and restaurants are family owned and operated. Prepare for hearty servings and good company.

Extras: There is more to the Frontiers North Northern Lights tour than stargazing. After all, the lights can only be seen at night. During the day you’ll get to try your hand at activities like dog sledding and snowshoeing. There are museum tours, wildlife programs and numerous opportunities to learn more about Inuit art and culture. When the lights do come out to play, the Frontiers North Tundra Buggy, the same vehicle that takes you into polar bear country in the fall, provides a warm, safe and fun way to get out to the best viewing spots. Note: There may be a chance to work with a professional photographer who will help you take home the best souvenir of all: a photo.

The takeaway: My Northern Lights excursion to Churchill was exactly the wild and wonderful experience I’d hoped for.

The hours I spent watching the Northern Lights glow in the wide dark Manitoba skies, even in the coldest temperatures I’ve ever experienced, was the trip of a lifetime.

For more information, go to www.frontiersnorth.com.

Cheryl-Anne Millsap is a travel writer whose audio essays can be heard on Spokane Public Radio and on public radio stations across the country. She is the author of “Home Planet: A Life in Four Seasons” (available at Auntie’s Bookstore in Spokane) and can be reached at catmillsap@gmail.com.

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woman | spokanecdawoman.com

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Foreign Born

Entrepreneurs 20

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Girl power

Emily started out working in retail when she moved to Spokane and has a degree in education with a major in biology. The Bozzi’s, Emily along with her husband and co-publisher, Vince, just celebrated the 100th issue of their flagship publication, Spokane Coeur d’Alene Living in December.

While Emily loves running a business, she does note that there may be greater challenges for foreign-born women business owners.

“There are a lot of challenges,” she says. She notes that setting up a business and working with the government can be tough. She also says that the language barrier adds complexity in doing business. “For a foreign born woman to speak English, the greatest challenge is that people are jumping to what you are going to

By Jennifer Ferrero say when you are thinking, that is not what I am trying to say.”

Emily is proud that she has found success mily Bozzi is a natural entrepreneur. in magazine publishing because she says that Born in the Philippines, she moved to she is one of the few Philippine women to have the United States in 1987. Seventeen done so. years ago it was Emily who started “The language is a hindrance; but I find, the sales department of the magazine actually, that I really enjoy talking to people. enterprise that has now grown to five The more I get to know them…I find that glossy publications about our city and whatever happens I will make it a successful region. The Account Executive and co-owner of and fulfilling business relationship, often Bozzi Media says that she loves working with communicating in genuine friendship people and so advertising .” was a natural fit.

She says that she is a trailblazer and There are many foreign- The language is a hindrance; but I find, actually, that I really enjoy she is willing to “test the water out born women, like Emily, there” and try different things. who start businesses in talking to people. The more I Another local business owner, Spokane and Emily says get to know them…I find that that she feels it is because whatever happens I will make it a Vietnamese born Stephanie Vi Nguyen, is the owner of Foxy Nails on many immigrants follow successful and fulfilling business Spokane’s north side. She has been in their families to the United relationship, often culminating in the United States for 22 years and has States. While she feels that genuine friendship. a husband and three children. most will first move to - Emily Bozzi In 1998, she and husband Steven bigger cities for work, she moved from California to Spokane. says, “How exciting that They found a nail salon for sale and decided they choose Spokane as the city to open their to buy it. She says, “Starting a new business is business.” very hard for the first five years, because you For her, she enjoys being a business owner have to build up your clients and reputation.” and being in the magazine business is an asset to She notes that building a business has cost her skillset. them time and money, but now they have gone “Sales is an adventure, it is very interesting. from two pedicure chairs and six nail stations I am very good one-on-one with people. I can to 16 pedicure chairs and 12 nail stations. focus on the person I am talking to and they Currently she has 14 employees, including focus on me. My accent is an asset because they a nephew that has recently moved here from tend to listen to me carefully,” she shares.

Spokane has a host of female business owners that came here as immigrants and have developed successful businesses.

E

January_February 2014

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Girl power

Vietnam. With a hopping little shop, she serves an estimated 100 customers per day in the summer and about half of that in the winter.

Stephanie likes the independence of owing her own business and can choose to change services or update her salon as desired. But most of all, she loves the customer relationships, “I like to talk to my customers, it is therapeutic to work with people. I have a lot of nice, nice customers that are like family.

Some customers have been with me for 15 years; they have seen my kids grow up.”

She says, “I came to the US for independence, freedom, and democracy…I am very grateful to the United States of America for giving us a chance to make our life and future better. Many thanks to the people of Spokane, who have opened their arms and treated us like family.”

Opening a restaurant of any kind can be risky and challenging. But Almaz Ainuu, originally from Ethiopia, took the challenge and opened Queen of Sheba, Ethiopian Cuisine in the Flour Mill.

One look at their menu, online at www.queenofshebaspokane. com, and prospective diners can see that she makes diverse, traditional dishes with flatbread, vegetarian, vegan, chicken, gluten free, and beef. She offers a unique dining experience with a traditional coffee ceremony.

I came to the US for independence, freedom, and democracy…I am very grateful to the United States of America for giving us a chance to make our life and future better. Many thanks to the people of Spokane, who have opened their arms and treated us like family.

- Stephanie Vi Nguyen

I have a lot of regular customers. I really enjoy building relationships – I cherish my customers... I am passionate about it and I love Spokane people.

- Almaz Ainuu

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photo by Keith Currie Photography

Quality work from skilled craftsmen The coffee ceremony is described as, “Ethiopia’s coffee ceremony is an integral part of their social and cultural life. An invitation to attend a coffee ceremony is considered a mark of friendship or respect and is an excellent example of Ethiopian hospitality. Performing the ceremony is almost obligatory in the presence of a visitor, whatever the time of day.”

Friendly and with only a hint of an accent, this business owner, wife, and mother of two says that she grew up speaking English while going to a private Christian school in Ethiopia. She came to the United States with her husband who was from here, but is Samoan. She earned a degree in Early Childhood Education and went on to teach pre-school for 12 years in California and five in Spokane.

It was her friends that encouraged her to take the leap into entrepreneurship.

“I used to entertain a lot and friends always said, ‘you should open a restaurant’,” Almaz says. After two years of planning and research and taking business classes through Community Minded Enterprises, Almaz opened her restaurant in the Flour Mill.

One early challenge was not being sure if people would like the food, but she is now glad that she took the risk. “I have a lot of regular customers. I really enjoy building relationships – I cherish my customers... I am passionate about it and I love Spokane people,” Almaz shares.

Emily Bozzi has learned much through the years about being a business owner, and it includes a good deal of hard work.

“In 1997 when we started the magazine, someone told us, you need to have either one million dollars to start the magazine, or you are going to have to work like crazy. We didn’t have a million dollars, so for me, my philosophy is that failure is not an option, this is it.”

She notes that she never overpromises to customers and if she can’t deliver on a promise, she won’t commit to them.

Emily says that she meets so many business owners in her line of work and adds, “I meet so many foreign-born women.” She concluded that Spokane is not intimidating, so it is a good place to open a business.

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January_February 2014

23

Role model

Jessica

Havens T

By Cheryl-Anne Millsap

he last 10 years of Jessica Havens life read like a movie script: Successful glass artist, dutiful daughter stepping in to save the family business, wife, innovator, industry leader and now, new mother. There goes the old “You can’t have it all” argument. In this month’s Role Model profile, we asked Jessica to share her unique and inspiring story.

SCW: You have an interesting job. Tell us what you do.

J.H.: I am the owner and president of Diesel Supply Co., Inc., a locomotive parts supplier and manufacturer. I purchased the business from my father in 2007 after working the business since 2004. My grandfather started the business in 1971 after running supply trains in WWII between Iran and Russia and then working as a field mechanic for the American Locomotive Company (ALCO). My father worked alongside him until grandpa retired in the mid 70s. I’m actually a fourth generation railroader, as my great grandfather worked as a trainman for Chicago Northwestern Railroad in the 1930s and 40s.

What brought you to Spokane?

I met my husband Todd (CEO and president at Western Rail) at a railroad convention in Chicago and since the majority of my business can be handled via Internet, and his requires a considerable amount of track for his locomotives, it was easier for me to head west than for him to move east. Also, he has three wonderful children here that I’m lucky enough to be a stepmother to, so I was more than happy to make the move.

You’re in an industry that many might see as “male dominated.” How do you navigate that?

It’s no easy task. There is definitely a ‘good old boy’ culture in the railroad industry, although more and more women are holding leadership positions at executive levels. Being a woman-owned manufacturing business presents it’s own set of challenges given the technical nature of my business. I have to be well versed in the lingo of the train operators and be able to engage them in conversation in order to be taken seriously.

You took over a family business. Were there elements of the transfer that were particularly difficult?

Definitely. I had never intended to work in the family business, nor had I ever worked a day in Dad’s warehouse. I studied art in college and graduated with a BFA in glassblowing from the University of Wisconsin River Falls and, following graduation, moved to Florida where I worked in various glass studios doing everything from production glass blowing to consulting to teaching.

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Q& A photo by Lori Johnson of River Falls, WI.

It wasn’t until my father had a near-fatal car accident in 2004 that I really understood what it was he did for a living. There was no one to run the business while he was recovering in the hospital, so I quickly sold my house and quit my job in Florida and moved home to help my mother care for him and to keep the business afloat. What was to be a relatively short-term endeavor turned out to be a full-fledged career change.

Although Dad made a remarkable recovery despite the severity of his injuries, he did take an early retirement from the company at which point I was in a position to make a go of it myself. To my surprise, I really enjoyed the railroad business and gained a deep appreciation for the decades of hard work my father had put into his company. I embraced the challenge of learning the thousands of parts that comprise a locomotive, and eventually figured out a way to streamline the business into something manageable and profitable for me.

I wasn’t going to fool myself into thinking I could absorb 30 years of knowledge in a matter of months and keep the doors open, so I downsized and focused on the parts of a locomotive that were more universal and that I knew I could market to a broader clientele.

Do you feel you have had to prove yourself to co-workers or others in the industry?

Despite the railroad reaching every corner of the country, it really is a tightknit community. My father had established a good reputation in the business and his customers and vendors were gracious enough to help me navigate my way through a very unfamiliar industry. I often had to ask them to draw me a picture of what part they were calling for so I could head out to the warehouse in hopes of finding it. There are thousands of pages of tech-

nical drawings for each individual model of locomotive and with Dad laid up and no one to show me how to use them, it was all Greek to me. They’ve since become second nature, but there were days when I thought I would never figure out which end of a locomotive was the front!

Truth be told, I think that a lot of people in the business didn’t expect me to last this long. I was up against a lot of obstacles, but failure wasn’t an option. In the beginning, my determination came from the necessity to keep the business going while my family needed it to. Eventually, my incentive to succeed came from the desire to prove to myself that I could give these boys a run for their money.

How do you deal with the pressures of being a mother with a small child, and a business owner?

I’m still figuring that one out! I’m fortunate enough to be able to run my company primarily from home, which allows me to be available to the needs of my 10-month-old son, Taggart. I never realized how short 24 hours can be until I was faced with diapers and purchase orders at the same time.

I want to leave a legacy for my son and give him the opportunity to carry on the family tradition, should he choose to, and this motivates me each and every day to answer the phone and do the trade shows and be an active leader in my industry. I currently serve on two boards: the League of Railway Industry Women as their corporate sponsor chair, and the Railway Supply Institute as a director (The only female, I might add).

You have a creative side. How do you balance that with the demands of owning and running a business?

Unfortunately, since taking over the business, I haven’t been making any art. I do enjoy collecting and supporting the arts any chance I get. We try to stay involved in the glass community in Seattle and are steadily building a glass collection of our own here in Spokane. My goal is to have a glass studio up and running within the next five years so I can get back to creating with my hands again. I would love to teach again, too.

Tell us about the new locomotive brake shoe you helped design.

My father came up with the idea 15 years ago of making a better locomotive brake shoe that was lighter, stronger, and safer than what was being offered. Dad’s business

model was based around locomotive sales and leasing, with the parts business being a cushion for the cyclical nature of the railroad economy.

When I bought the business, there was far more competition in the locomotive end of business, and twice that in parts distributors and manufacturers. I realized that in order to be competitive, I would have to focus my energy on a select few items that could weather economic downturns as well as service a wide variety of locomotives, not just a select few.

We were already distributors for locomotive starting batteries and lighting, so I ramped up advertising in that department, and really focused on building the brake shoe business, which we manufacture out of a foundry in Minnesota. I sold off 30 plus years of miscellaneous inventory in the warehouse and began development of another brake shoe that utilized the same metallurgy as the shoe my dad developed, but had an application on a much wider variety of locomotives.

I spent a year testing the brake shoes on locomotives in Washington, where I could oversee firsthand their performance and make the necessary adjustments to perfect the fit of the shoe to the wheels. I wanted to be able to tell my customers that I could stand behind my product and wasn’t just a salesperson on the other end of the phone.

I’m certainly not the biggest manufacturer of brake shoes out there, but I’m definitely giving the other players a run for their money, and I’m doing it with a product made entirely in the United States.

What are the rewards of doing what you do?

The flexibility to work from a home office much of the time is a huge advantage as a new mom. I often find myself processing orders and creating shipping documents in the middle of the night when the baby sleeps. I couldn’t do that if I worked off site. Being mobile and having the ability to meet the needs of my family is incredibly important to me. I wouldn’t have been able to do this 20 years ago without the technology in my purse. It’s a huge advantage.

Most rewarding, however, is how proud I know my father is of what I’ve accomplished in the past 10 years. He joined me last week on a business trip to Southern Minnesota and as he sat back and watched me negotiate the terms of a new business venture, the knowing smile across his face said it all.

I appreciate how valuable your time is, and I will do my best to see you in a timely fashion while still addressing your personal issues.

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January_February 2014

25

Health nutrition Back

to

Basics

101

nutrition

Build a nutrient-dense foundation to sustain year-long healthy eating habits

“L

By Katie C. Nichol

ose ten pounds.” “Train for a half marathon.” “Stop drinking Diet Coke.” “Get toned and look hot for my husband on Valentine’s Day” (don’t tell me you haven’t created a secret Pinterest board chock full of babe-spiration to get in shape!). When it comes to New Year’s resolutions, healthrelated ambitions are seemingly inevitable. Why? Because our health is foundational to our well-being. In an era where massive cinnamon dolce lattes, desk jobs, and teeming schedules are all too commonplace, there is always room for improvement.

To achieve these goals, and everything else on our self-betterment checklist, we must start with our diet. Food not only affects the way we feel about ourselves and others, it has the power to heal— as well as to hurt— our bodies. As the saying goes, “abs are made in the kitchen, not the gym.” Well, that, and really great genetics, but you get the picture!

The key to changing your eating habits is to focus on the basics, while keeping an eye on science and history. If soaring rates of cancer, diabetes, obesity, stroke, and heart disease are any indication, the past few decades have been rough on our bodies. As awareness of environmental toxins and how food affects the body increases, we have returned to viewing food and lifestyle choices as integral to our health.

As of late, an abundance of health-based prescriptions have surfaced, encouraged by bloggers, nutritionists, and doctors, many of which aim to help us combat a multi-billion dollar food industry promoting processed food devoid of anything but cheap, damaged carbs and fats which provide you with none of the nutrients you need to survive and thrive.

The terms “paleo,” “vegan,” “organic,” and “juice cleanse” are now part of our everyday nomenclature and represent the ubiquity of these hopeful and varied approaches. Successful and effective programs have a few things in common, however, particularly the following: 1) they focus on a traditional diet full of nutrient-dense, minimally processed, whole foods, 2) they advocate for a lifestyle change or “way of eating,” not just a temporary diet, and most importantly, 3) they don’t promote a one-size-fits-all method! Every body is different; our genetic constitutions require varying calorie and nutrient needs, let alone those dictated by our personal tastes and budgets. In many cases, trial and error (read: food journal!) is crucial to determining what works for you.

As much as we struggle with our bodies, it’s also a wonderful time in history because, as stated earlier, we are starting to re-awaken to the fact that the most important element in the prevention and treatment of disease is diet and lifestyle. The key here is that we have a large amount of control— we have the ability to make progress daily, which is incredibly satisfying. Most of us know that we need to eat more vegetables and fruits, but beyond that, it gets a little hazy. The following is quick outline of basic nutrition to get you started. You will need to look at everything in your shopping cart with new awareness and a willingness to change.

Over time (and it will be sooner than you think!), your tastes will subtly evolve to crave what your body truly needs to feel satisfied, as opposed to what we’ve been conditioned to salivate toward, only to be left with a

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The Body’s Basic Nutrient Requirements water Protein Fat Carbs Vitamins Minerals blood sugar nose-dive and a lingering sense of hunger. It will take focus and commitment, but the benefits will be well worth it: less sickness and decreased food cravings, better mental clarity and emotional wellness, a healthy weight, and a lifetime of good habits that you will pass down to your children!

The Body’s Basic Nutrient Requirements There are only six nutrient groups essential to life. In order of importance they are: water, proteins, fats, carbohydrates, vitamins, and minerals.

Water

1

“Water is the driving force in nature,” said Leonardo da Vinci. Every cell of the body requires water to function. Water carries nutrients and energy

to our cells, and takes toxins and metabolic waste away from them. Our bodies are comprised of almost two-thirds water, or 60%, the majority of which we obtain from the foods and liquids we consume. Many of the beverages we drink on a daily basis contain flavorings, sweeteners, caffeine, and other additives that tax the liver unnecessarily, actually causing a net fluid loss.

Obtaining pure, clean drinking water that the body can use without delay can be a challenge these days. Chlorine and fluoride is found in abundance in tap water in order to kill bacteria and other protozoa. The most economical option is to purify tap water through a store-bought filter that stands alone or attaches to the faucet, a water pitcher, or water bottle. Refrigerator filtration systems work moderately well, as long as you remember to change out the filter.

A second option is to buy BPA-free bottled spring or filtered water, or naturally-carbonated mineral water (glass bottles are ideal).

Avoid mineral water with “carbonation-added” and seek out spring water with low TDS, or “total dissolved solids” with amounts below 100 parts per million (ppm) found on the label. Distilled water is okay for shortterm detoxification, but will lead to mineral deficiency over time as it is completely devoid of life-giving minerals retained in purified water, such as calcium, sodium, potassium, and magnesium. To calculate your approximate daily water requirement, divide your weight in pounds by two and drink that many ounces. For example, if you weigh 150 pounds, you should be drinking 75 ounces of water per day.

Protein Protein is made up of amino acids which are crucial to constructing and maintaining the structure of the body, primarily the organs, nerves, muscles, and tissues. Even the word “protein” means “of primary importance” in Greek. The human body requires twenty amino acids to function— nine of these are called essential amino acids because they must come directly from our diets. The remaining eleven nonessential amino acids can be manufactured by the body. Protein is found in both plant and animal foods. Protein from animal sources, such as meat, fish, poultry, eggs, milk, and cheese are called complete proteins because they supply all nine essential amino acids (as well

2

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Health nutrition as taurine, which is an additional amino acid essential to other living species). Plant-based proteins are missing one or more essential amino acids and must be combined to create a complete protein, such as the yummy and economical duo, beans and rice.

Adults normally require 60 to 100 grams of protein daily, and possibly more for heavy exercisers or those under a lot of stress.

Quality protein sources include naturally raised meats such as grass-fed beef, organic and free-range chicken, lamb, turkey, organ meats, wild-caught fish from shallow waters, fresh eggs from pastured poultry, legumes, lentils, seeds (like quinoa and hemp) and small amounts of soy, preferably fermented, such as tempeh and miso. Avoid processed meats such as conventional deli meats, sausage and bacon with preservatives such as nitrates, as well as hydrolyzed protein and soy protein isolates (check your protein bar!). If needed, protein powder can supplement real food protein for individuals wanting to build muscle. Good sources include pea, rice, hemp, spirulina, and whey protein (for those who can tolerate milk).

Fat Fat is your friend!

Healthful fats, also called fatty acids, are highly nutritious and vitally important for the energy, health, and structure of every cell in the body, as well as for the absorption of fat soluble vitamins A, D, E, and K. Dietary fat has become the scapegoat for the real effects of refined, sweet and starchy carbohydrates.

In addition, the quality of fat in these processed foods, namely “synthetic fats” such as hydrogenated and trans fats, cause oxidation and cell damage as well.

Fatty acids (or, fats) are categorized into three families: omega-3, 6, and 9. They are responsible for everything from immune function to skin, hair, and nail health. It is crucial that we are consuming a proper balance of fatty acids, particularly equal amounts of omega-3 and omega-6. The typical Western diet tips the scale in favor of omega-6 fatty consumption, which must be counterbalanced by consuming more omega3 found in foods such as cold water fish, chia and flax seeds, eggs, and whole grains. Other quality sources of fat should come from full fat and cultured dairy products (if tolerated),

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avocados, fresh nuts, butter or ghee (clarified butter) from grass-fed cows, rendered fat from pastured animals (lard), and coldpressed, unrefined olive, flax, coconut, palm, macadamia, peanut, and sesame oils. Avoid all processed vegetable oils (soybean, canola, and corn oil), margarine, vegetable shortening, fried foods, and all “low fat” products.

Although savagely maligned, saturated fats, such as those found in animal products and tropical fruits such as coconut, have now been proved both nutritionally essential and safe. So eat up your beef, thai curry, and grass-fed butter or ghee!

Carbohydrates Dr. Atkin’s worst nightmare! Actually, carbohydrates are the most efficient source of energy for all bodily functions. Although protein and fat can be burned for energy, it takes more work to do it. Carbohydrates provide quick energy for our muscles and help to regulate our metabolism as well. Carbohydrates are essentially sugar molecules joined together.

The simplest of sugar molecules are glucose, fructose (fruit sugar), and lactose (milk sugar). Sucrose, aka table sugar, is comprised of 50% glucose and 50% fructose, and is an example of a simple carbohydrate, as opposed to a complex carbohydrate. Most simple carbohydrates (with the exception of fruit, a whole food supplying fiber and antioxidants) are refined sugars or refined “white” flour-based starches, which deplete you of nutrients and cause inflammation.

Your body reacts to candy, cookies, sugary cereals, condiments, salad dressings, sodas, and fruit drinks with a spike of insulin and subsequently, causes you to crave more food.

And when you consume more calories than your body requires, the excess carbs are stored as fat.

On a more positive note, complex carbohydrates also consist of sugars, but the sugar molecules are made up of longer, more complex chains. Combined with the right ratio of protein and fat, they provide sustained energy. Vegetables are the perfect carbohydrate source. Ideally, the majority of your dietary carbohydrates will come from non-starchy vegetables, which should be approximately four cups per day (most of us don’t get enough of them!). Overall, about

4

40% of our calories should come from carbohydrates, with varying requirements from person to person. Other sources of healthy carbohydrates are properly prepared beans and legumes and a modest amount of whole grains (gluten –free is ideal) and fresh fruit.

Vitamins Vitamins are essential to promote growth, health, and life itself.

With few exceptions, vitamins must be supplied daily in our diets or as supplements, because our bodies cannot synthesize them.

Vitamin content is highest when food is fresh and minimal when heat or any other processing is applied. However, cooking and preparing certain foods properly (specifically nuts, seeds, and whole grains) increases their digestibility and ability to be absorbed, so a balance of raw and cooked foods should be included in a healthy diet according to your digestive needs.

There are thirteen recognized vitamins: fat-soluble A, D, E, and K; and water-soluble C and B complex (thiamine, riboflavin, niacin, pantothenic acid, B6, B12, biotin, and folic acid). Fat-soluble vitamins can be stored in the liver and the body’s fatty tissue, whereas water-soluble vitamins need to be eaten or taken daily, as they will be eliminated by the body in one to four days.

5

Minerals Minerals are not produced in the body and must be consumed.

Minerals buffer acids, which makes them crucial. They help buffer mild acids found in protein and fats and neutralize harmful acids from sugar and caffeine. There are twenty-two minerals vital to human health which act as catalysts for numerous biological reactions, including nerve transmission, tissue growth and healing, muscle response, energy production, and digestion. Foods that supply the best source of minerals are unrefined sea salt, broth-based soups made from cooking animal bones in water (like our grandmothers did), and a variety of vegetables, fruits, and legumes.

So there you have it. Be kind to yourself and eat well throughout 2014!

6

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29

Local Author Scores Big with

photo by Chris Hardy

The Billionaire and the Mechanic

By Julie Humphreys

O

n a late September afternoon in San Francisco Bay an American sailing team pulled off one of the most remarkable comebacks in modern sports history. A stunning come from behind effort after trailing 8-1, Oracle Team USA defended the America’s Cup and retained title to the oldest trophy in international sports. The win would be described as spectacular, grand, epic. It was the 34th America’s Cup and perhaps no one from Spokane watched the race with more interest than Julian Guthrie. Julian, a Spokane native and reporter for the San Francisco Chronicle, had just finished writing a book about the billionaire bankroller behind the America’s Cup, Larry Ellison. Co-founder and CEO of the massive software maker Oracle, Ellison is known for his flamboyance, pride, and relentless business savvy. Between being one of the world’s richest men, his business, and his involvement in the premiere sailing competition in the world (The 2013 America’s Cup was the fourth race with an Ellison backed boat competing), Ellison is no stranger to the media. But he had sworn off reporters

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for a time when Julian convinced him otherwise, doggedly contacting Ellison for three months straight. He finally agreed to be interviewed with a three-word email that read simply “Happy to talk.”

Hence began a series of interviews with Ellison that Julian says were the best of her career. “I would go to his beautiful home in Woodside, about an hour south of San Francisco, and we would talk for three to four hours at a time. The book went off in some directions I didn’t anticipate, so it was a matter of prioritizing what to write.”

What Julian wrote was a book called The Billionaire and the Mechanic: How Larry Ellison and a Car Mechanic Teamed Up to Win Sailing’s Greatest Race, the America’s Cup. It’s about an unlikely partnership between Ellison and mechanic Norbert Bajurin that launched team Oracle and catapulted a failing yacht club into a first class holder of the America’s Cup. Julian wrote the book prior to this latest America’s Cup victory. It first came out in May 2013 and became a national best seller. Julian made appearances on national televi-

Westmont College in Santa Barbara. “Being sion, on shows including CBS This Morning, from Spokane where it’s cold and gray in The Today Show, and Charlie Rose. Then the the winter, California winters looked pretfar from ordinary September 2013 victory ty good! My mom and dad and I visited made for some compelling copy that begged Westmont in late November and there were to be written. So Julian went to work addpalm trees and kids playing volleyball on the ing 25,000 new words in a demanding three beach, of course it was an enticing option for week deadline. Her publisher was eager to college.” But Westmont also had a strong get the book to print with everyone still English department, says Julian, and she talking about the incredible America’s Cup was interested in comeback. writing.

The new edition photo by Guilain Grenier Her senior year in of The Billionaire college, Julian wrote and the Mechanic is poetry for the school due out in papernewspaper.

The back in early editor said she was 2014. Julian says pretty good and had it promises even an aptitude for writmore detail than ing. That encouragethe first edition, ment stuck with her adding the behind as she graduated the scenes story of from college with the comeback, and an English degree how it happened.

Oracle Team USA and headed to Los “But the new ediAngeles to take a job tion also reveals as an editorial assistant. Later she moved to how Ellison will move forward. I am one of San Francisco where she spent a few years the few people in the world who knows his doing freelance writing for newspapers and plans for the 35th America’s Cup. And that other publications. Eventually, Julian was will be part of the paperback,” exclaims hired as a staff reporter for the San Francisco Julian. She says there are also new photo Examiner, the afternoon paper in competiinserts from the 2013 America’s Cup as well tion with The Chronicle. as a beautiful new cover image from the “I don’t think you are born a good writer,” race. And book to big screen is in the works says Julian, “like 99-percent of professions, as film company Skydance, run by Ellison’s it’s staying at it, trying different things.” son David, has already purchased rights to a And it helped that Julian loved what she movie based on Julian’s book. David Ellison’s was doing. “As a reporter, I was exposed to company, in partnership with Paramount worlds I had never seen before. I saw the Pictures, has produced such films as “Mission seedy side of life, the down and outs, a side Impossible,” “Star Trek: Into Darkness” of life I had not seen growing up. And I love and “World War Z.” Julian loves the names being able to ask any question that popped being tossed around as lead actors; Robert into my mind. I learned as a reporter, there Downey Jr. as Ellison and Owen Wilson playare no dumb questions.” ing Bajurin the mechanic. The movie, of That passion for interviewing people and course, will look different from the book but learning their stories has served Julian well Guthrie says Skydance company officials say in her now 20-year career at The Chronicle. they will be respectful to the story she wrote.

One particular story led to her first pub“The fact that someone thinks my book is lished book. Julian was interested in a beaufilm worthy is flattering.” says Julian. tiful, century-old San Francisco church that Flattery aside, while Julian landed unprechad weathered depressions, natural disasedented reporter access to one of the world’s ters, earthquakes, and a massive fire. It had richest men—with a net worth of more than a loyal congregation, active and growing, $40 billion—and a bird’s eye view of sporting when suddenly in 1993, the Catholic archhistory as it unfolded, she comes with strong dioceses ordered the church closed. Julian’s credentials. research and articles on St. Brigid church, After graduating from Lewis and Clark and the parishioners who fought to keep High School in Spokane, Julian went to

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Norbert Bajurin, Julian Guthrie, Larry Ellison

the church open, became the basis for her book The Grace of Everyday Saints. “I had a resounding response to the articles I wrote on St. Brigid and I knew this story was a book that had to be written.” She says, “One of the most exciting days of my life was when my literary agent called and told me an editor wanted to talk to me about my book!”

That was in 2008. Julian took a six month leave of absence from the newspaper and wrote the book. It was published in 2011.

Getting the book deal was especially sweet because Julian had actually written a novel prior to The Grace of Everyday Saints. A dark, psychological thriller, it was rejected by a dozen agents. For now, Julian says, that book is shelved.

With one published book, Julian started thinking about the next. She had written a magazine piece on Ellison in 2002 that she liked a lot. It was about Ellison’s decision to go after the America’s Cup and his partnering with a doubtful host for the prestigious Cup, the blue-collar Golden Gate Yacht Club, and the club’s commodore, a radiator repairman. By 2011, a decade after Julian wrote the article, Ellison and the Golden Gate—a kind of little engine that could—had won sailing’s top race, returning the Cup to America after 15 years. The 34th America’s Cup would play out on San Francisco Bay in 2013. Julian knew that was the story she wanted to write.

This time Julian was not able to take a leave from the newspaper to write, so she embarked on what she says was the most focused and demanding period of her life.

Working full time at the newspaper and raising her young son, Julian began writing The Billionaire and the Mechanic at nights, on weekends, and on vacation time. “I focused on my son, my book, my job, and my family, in that order. I made sacrifices and cut out my social life. By the time Larry agreed to do the book, I had nine months to get it written. I had a book deal pending and major research and writing ahead of me.”

Julian calls the book a reconstructive nar-

rative. In such, it required research on the history of Ellison’s and Bajurin’s journey to the America’s Cup bid, their personal histories, and most daunting, the history of yachting and the incredible detail of boats. “I had to learn the science, the engineering, and the physics of boats. I researched what it takes to build a boat. I talked to as many people as I could for each scene in the book. It was overwhelming, but I loved the writing,” says Julian adding, “While the book has a lot of detail, there is some beautiful, creative writing with language that is lyrical.”

The book continues to get great reviews.

Forbes writers and editors were asked to select the most entertaining and illuminating nonfiction books of 2013. The Billionaire and the Mechanic made the list with this description, “The entertaining tale of billionaire Larry Ellison’s quest for the America’s Cup, including his improbable partnership with a Croatian immigrant radiator-shop owner. Ellison gave extensive access to the author, who describes him pursuing the Cup with the same relentless competitiveness he showed in the software business.”

You also may glean from the book, another side of Ellison that Julian found pleasantly surprising. “He is very different from his media image of a take-no-prisoners warrior type man. He is much more textured than that. Larry is very reflective, self-deprecating in his humor, and outrageously funny!

Maybe 41 or 42 billion dollars gets you there,” says Guthrie. “But here’s a guy who could be resting on his laurels, yet he’s all about the next great challenge. He was very inspiring to me. He focuses on what is important in life and cuts out the noise which means he’s learned to say no. Larry lets very few people into his life, but is fiercely loyal to his close friends and family. I still think he is pretty misunderstood. I hope my book went a way toward correcting that.”

Now with two published books, one a best seller and potential movie, to her name, what’s next for the writer from Spokane?

The next book of course. “I’m always on the lookout for stories and people are always emailing me story ideas. I’m close to finalizing my next book, but I’m not at liberty to talk about it yet.” Something based in Spokane perhaps? “Oh, there are many good stories out of Spokane, like the drama-filled story of the Paulsen family and their contribution to the Inland Northwest. My family members have suggested stories to me,” says Julian. For now we will just have to wait and see, unless you happen to know one of those family members and are as good as Julian Guthrie at getting the story!

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Emily Oster, author of the controversial book Expecting Better: Why the Conventional Pregnancy Wisdom is Wrong— and What You Really Need to Know attempts to machete her way through the pregnancyinformation games with an unusual tool, specifically her mastery of economics. “Microeconomics,” says Oster, “is decision science— a way to structure your thinking so you make good choices.” Certainly, carrying and giving birth to a healthy child is of paramount importance to responsible mothers-tobe, so why not apply the principles of preference theory and consumer choice to the maddening array of “pregnancy rules”?

Oster, an associate professor of economics at the University of Chicago, former TED Talk presenter, and mother to Penelope, discovered that the dos and don’ts of prenatal care greatly outweigh the accessibility to data that supports these dictums. “Pregnancy seemed to be treated as a one-size-fits-all affair,” reflects Oster.

“The way I was used to making decisions— thinking about my personal preferences, combined with the data— was barely used at all.”

Of course, other interactions with the medical system appear to function similarly, from treatment options for prostate cancer to deciding whether or not to get a flu shot. The fact that the data doesn’t present itself is most likely due to the fact that it would confuse and frustrate many people— not everyone is a professor of economics. Oster addresses only briefly the advantages of simplicity and clarity when critiquing the “rules-based” structure of pregnancy medical care. However, the

fact that even she could not find any data on, say, whether or not an occasional glass of wine during the second or third trimesters would affect the IQ of her child, makes one question the prevailing no alcohol rule, at least a little bit.

Throughout the book, Oster distills the information surrounding common fertility, pregnancy, and birthing questions into digestible and succinct guidelines, summarizing each chapter with a “bottom line” featuring takeaways in bullet-points, an attractive format for a time-strapped mother-to-be (or rather, someone with too many books on pregnancy than they know what to do with!). The author takes pains to remain objective stressing that everyone has difference circumstances and personal preferences which would affect the choices they make within the recommended guidelines.

For data-driven readers, the twentytwo chapters are rich with Oster’s own quantitative analysis, citing the most relevant and up-to-date studies, with sources listed in the appendix for further investigation (all peerreviewed articles in medical journals). Oster appropriately relies on information available to her via reproducible, clinical studies, which fall within the confines of the medical establishment.

However, she is not afraid to note other, more unconventional resources. For example, in Chapter Two, Oster cites “Taking Charge of Your Fertility” (TCOYF), the most comprehensive book available on the “Fertility Awareness Method” (FAM).

Popular in circles of women seeking a nonpharmacological approach to contraception, as well as a time and data-tested approach to achieving pregnancy, TCOYF explains

Pregnancy seemed to be treated as a one-size-fits-all affair

the complex factors contributing to your ability to get pregnant. “It’s amazing that the human race continues to exist at all,” muses Oster.

The book is divided into five parts, beginning with conception, followed by a section for each of the three trimesters, and finishing with labor and delivery. The longest section is Part 2, or “The First Trimester,” where Oster tackles everything from “The Vices: Caffeine, Alcohol, and Tobacco,” to “The Surprising Perils of Gardening,” in which she concludes that “changing the cat litter is fine (as long as you wash your hands)…but gardening is associated with increased risk of toxoplasmosis.”

And for those readers worried about being pregnant and in desperate need of getting their roots touched up, “Dye away! Concerns about hair dye are overblown,” concludes Oster.

Many of Oster’s admitted neuroses, much like many women, revolve around labor and delivery. She adopts an “intermediate path” between bifurcated groups, one avoiding any medical intervention whatsoever, and the other embracing “whatever is the standard birth practice.” She walks readers through her birth plan, bullet-point by bullet-point, noting that for anyone who has experienced labor, “of course, the name ‘birth plan’ is silly,” but that “writing them down gives you something concrete to discuss with your doctor.”

With her signature dry humor, Oster reminds you that “many doctors are appropriately skeptical of birth plans with details like, ‘I want “Somewhere Over the Rainbow” to be playing when the baby is crowning.’”

Overall, Emily Oster’s book is an enjoyable and comprehensive resource for expectant mothers and those trying to conceive. Readers can rest assured that a detail-oriented, numbers-obsessed professor has done all the work for them.

As it turns out, being informed, your daily (albeit modest) caffeine fix, and the occasional glass of wine might just be the prescription for enjoying a healthy pregnancy after all.

January_February 2014

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If they only knew

“The non-descript sedan with

government plates pulls up to the house and two uniformed officers step out of the car and make their way to the door.

They always park a few houses away from their intended destination as to not alarm the family. The whole neighborhood notices and neighbors come outside to stand on the lawns, calling the children inside, praying they aren’t coming to their own homes. The wives breathe a sigh of relief when they see the officers aren’t coming to their door.”

I had recently started graduate school and was taking a class on the Sociology of death and dying, as required by my program. The professor was describing what happens when an active duty military officer is killed in action and they come to inform the family. The scene he described had been well documented by social scientists in the journals of Marriage and Family and the Sociology of Military journals (yes that is a field of study) and the journals of Symbolic Interaction.

As the professor continued with his lecture, presenting the scenario in detail and the subsequent scientific data on military deaths, the training the Casualty Officers receive, the “benefits” bestowed on the family, etc., I scanned the classroom of my peers, looking for any sense of recognition of what was happening to me. They had various looks of interest; inquisitive and boredom, but not recognition. As the lecture continued, my heart beat faster, my hands began to shake, and I tried to concentrate on note taking and the data—anything but the reality the science depicted. I shook my leg, tapped my pencil, looked at my shoes, squinted back the tears, and did all I could to stifle the audible scream coming up through my throat.

Little did any of them know, it was my door the officers came to less than a year prior to that lecture, in that hot, stuffy classroom, full of peers who only

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knew me as a fellow student, with a professor who barely knew my name, on a university campus far away from the life I had lived on the NAS Pensacola air base.

I didn’t make it through the class.

About 10 minutes before it ended, I couldn’t take it. I quietly gathered my things, stood up, and squeaked out an “I’m so sorry I need to leave.” I didn’t make it to my car before the tears started, and some days it feels as though they never stopped. It has been 20 years since I lost my husband, I’ve gone on to start a career, marry again, bury my mother, have children, bury a sister, bury his father, bury my best friend, divorce, survive cancer, and most people still don’t know, so I wonder… If They Only Knew. To this day, my heart will beat fast, my hands will shake and my words will stammer when talking about this loss. This is what PTSD is all about, there is a lot we don’t know about others.

PS: I did go speak to my professor to let him know that there is a face behind the data, a real experience with emotions and messiness. He thanked me for that. I strive to remember that when doing my own science and in the classroom.

“If They Only Knew” is an anonymous guest column featuring essays from the ‘snapshot’ life moments of courage and perseverance in Spokane Coeur d’Alene women. If you would like to share a moment of your life when you thought, “If They Only Knew,” please send an email to editor@spokanecdawoman.com or mail a hard copy to our editor, Stephanie Regalado, at 104 S Freya, Ste 209, Spokane, WA 99202.

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