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In this report, I will show you how to make your own money-making blog. Just follow these 9 steps and you will have a profitable blog. Step 1 - Planning Your Blogging Profit Plan Step 2 - Choosing a Popular and Profitable Theme Step 3 - What You Need to Get Started Step 4 - Creating Your Own Blog Account Step 5 - Building Content Rich Pages Step 6 - How to Drive Targeted Traffic into Your Blog Step 7 - Increasing Your Blog’s Page Ranking & Search Engine Results Step 8 - Making Money from Your Blog Step 9 - Powerful Blogging Tips & Strategies These are the steps that I use, and I know that they will work for you too. So, let’s get started.
Step 1 - Planning Your Blogging Profit Plan Planning your blogging profit plan is crucial part of the construction of any monetized blog. But what does it usually involve? Generally, planning your blogging profit plan consists of two things: working on a traffic generation plan and improving conversion rates. When planning your blogging profit plan, you may want to work on the conversion side first. If you begin sending traffic to your blog before it is monetized properly, your conversion rates could be too low to earn a significant return on your investment; this is especially true if you are paying for traffic from pay-per-click sources, such as Adwords. One important thing you must consider when planning your blogging profit plan is how you can improve the quality of your copywriting. If you do not feel that you have the expertise or writing skills to convince someone to buy your product, you may want to hire someone to write your salespage for you. With the recent boom in freelancing markets, you should be able to find a talented copywriter on elance.com or guru.com for a relatively low price per word or page. If your copy is bad, your conversion rate will also be bad, which means you are wasting traffic. Additionally, you should consider including pre-selling tactics while planning your blog profit plan. You may want to include such pre-selling methods as giveaways, cash prizes, or some other form of interaction for visitors.
The other important part to consider while planning your blog profit plan is your traffic generation methods. No matter what the topic of your blog, you generally have five basic traffic generation methods: pay-per-click programs, which allow you to pay for targeted traffic; natural search engine traffic, which you can build by optimizing onpage and offpage factors; link-based traffic, which you can build by purchasing links from link brokers; list marketing traffic, which you can build by purchasing solo ads from list-owners; and repeat traffic, which you can build by giving visitors a reason to return and by persuading them to bookmark your site. All things being equal, you must concentrate on traffic generation and conversion rates while planning your blogging profit plan.
Step 2 - Choosing a Popular and Profitable Theme Choosing a popular and profitable theme for your blog will determine whether or not you are able to stay in business for an extended period of time. While narrowing down the theme from a list of themes can be a fairly scientific process, choosing the themes on that list to begin with is considerably more experential. If you're planning to market your own products, you may want to start by finding a need, rather than looking at data. For instance, do you know of a pressing need that many people have? Could you provide some sort of substantive solution to that need? If so, would a blog be the appropriate means though which to provide that solution? Something might come to mind immediately, but if it doesn't, you can proceed with data-analysis as a means of choosing a popular and profitable theme for your blog. You can start by using a program like WordTracker to begin choosing a popular and profitable theme. WordTracker will allow you to view a list of the 100 or 1000 most searched topics on the Internet. You can then break this list down into smaller pieces. For instance, if number 10 on the list is “cars” and you have some sort of an interest in cars, you can then take the keyphrase “cars” and search for it on Wordtracker using overture pay-per-click results and demand/supply analysis called “KEI.” This will tell you two things: it will tell you approximately how hard it is to penetrate your niche; and it will tell you roughly how much money people are making in your niche. For instance, if pay-perclick amounts are high and have a lot of bid competition, that means that people are making a lot of money in your niche, which is why they are purchasing advertising for large sums of money per click. It also means that you can potentially make a lot of money for serving ads for these advertisers via Adsense and YPN. And there you have it: through data-analysis and need-analysis, you can begin the process of choosing a popular and profitable theme for your blog. If the topic you select is popular, has a good KEI rating, and has a high PPC rating, you know you have a winner.
Step 3 - What You Need to Get Started Many people ask what you need to get started in order to make a profitable blog. The answer is nothing, provided that your only goal is to spend no money at all. Now, if you want higher returns and if you have the money to spend, the answer to “what you need to get started” might several hundred dollars to invest in tools that could make your climb to the top faster and smoother. One of the most important things you will need to get started is some form of keyword research tool or database. Currently, there are dozens of these products on the market, which range in price from free to around $500. The most popular tool on the market is probably WordTracker, which offers a limited trial version for free—or a fully-functional version for $7.50/day or $45/mo. This will allow you to find out which keywords are most profitable and have a reasonable demand (aggregate search)/supply (aggregate site) rating. Other than a keyphrase tool, the answers to the “what you need to get started” question will usually depend on the project. For instance, if you're hosting a blog and you want to monetize it with Adsense, you may want to add a thumnail generator to your “what you need to get started” list. A thumnail generator will create code that, when inserted in your blog, will generate scraped-thumnail pictures from related searches on Google images—and will place them next to your contextual ads, increasing the click-thru rate. In contrast, if you're planning to sell your own products, you may want to add an autoresponder to your “what you need to get started” list. An autoresponder will allow you to greatly improve your conversion rate by allow you to put all follow-up emails on autopilot, rather than doing them personally or strictly using your salespage. So what exactly do you need to to get started? Nothing. You can create a profitable blog without paying a cent, but if you want to take advantage of automating tools to further improve your profitability and efficiency, you will have to purchase at least a few tools.
Step 4 - Creating Your Own Blog Account Creating your own blog account is relatively easy, especially when compared to building a website. Even if you're using a what-you-see-is-what-you-get (WYSIWYG) editor to build a simple website, you will still have to design every page, purchase a domain and hosting, and figure out how to upload your work to your site. This is not so with a blog. If you create your own blog account with with a large blog network, you will actually be able to do it for free and without worry that you wont be able to figure out how to upload new pages. So how do you go about creating your own blog account? You should start by selecting the type of blog you wish to create. For instance, are you using blogs to promote your business or for to chronicle your daily life? This will affect how you go about creating your own blog account. If you're using a blog to chronicle your daily life, you may want to create an account with a network such as Myspace. Myspace will give you a simple means to design your blog, to update it, and to
communicate with other network users. Creating your own blog account with Myspace is actually completely free; and you wont actually have to host the blog yourself. Instead, Myspace will host it on their own network and will also provide you with all the tools you need to update it. If you're creating your own blog account simply to promote your business, you may want to open an account with Google Blogger—especially if you do not own a website. Upon creating your own blog account, Blogger will allow you to customize the template and the subdomain you use to display your blog. If you're trying to target a specific keyphrase with your blog, you may want to use that exact keyphrase as the subdomain. Once you have completed this process, you will want to spend some time searching through Blogger's various options. For instance, to optimize your blog completely, you will want to consider how many posts you display on each page and whether or not you will allow comments.
Step 5 - Building Content Rich Pages Building content rich pages is an absolute must if you wish to optimize your blog for search engine traffic. But what are the best ways in which to go about building content rich pages? There are essentially three factors you have to consider when building content rich pages: is this content unique? Is this content self-updating? And is this content actually useful to human beings? The first question is possibly the most important, but also the most debatable. If your site does not contain unique content—content which has not already been spidered by search engines—it more than likely will not be ranked highly. Additionally, if your unique content is in video format or in any other language other than HTML, search engine spiders might not be able to recognize it as content at all—and, in all likliness, will not be able to factor it into ranking algorithms. So when you look think about adding content, consider looking for good sources of unique textual content, such as articles written by ghostwriting agencies from guru.com or elance.com. Additionally, you will want to consider whether you are building content rich pages with self-updating content or static content. RSS feeds, Google Adsense, YPN, and Amazon Ads are all forms of selfupdating content. When search engines spider your website, they will pick up all these different forms of content and view them as “new” content, which improves your site in the eyes of the search engine spider. The last question you will want to answer when you are building content rich pages is whether your content is actually useful to human beings. For instance, is your RSS feed picking up topics that are only marginally-related to your topic? Are your articles jumbled garbage that only exist to host ads? If this is the case, your site will likely get canned by major search engines at some point in the future. Even if they don't, you are throwing away a significant amount of revenue by not encouraging repeat visits. Once you have answered these three questions, you will be well on your way to building content rich pages that will keep the spiders and the visitors coming back.
Step 6 - How to Drive Targeted Traffic into Your Blog Driving targeted traffic into your blog obviously isn't an easy, uninvolved process. If it were, blog owners would not need to purchase and review courses on targeted traffic generation methods. And while it isn't an “easy and uninvolved process,” the answer to the question of how to drive targeted traffic into your blog isn't tricky, either; it's just not something people want to hear because it is it's simple and tedious. There are essentially four basic traffic generation techniques you can use to answer the question of how to drive targeted traffic into your blog. If you adhere to these techniques and use conventional methods, you will generate a consistent stream traffic in the long run. The first technique experts say answers the question of how to drive targeted traffic into your blog is to purchase one-time, periodic-rate advertisments. This can include radio advertisements, billboard advertisements, classified advertisments, ezine solo ads, or banner advertisements. All of these advertisments will send a one-time surge of traffic to your site. From there, it is your job to “recycle” those visitors into members or repeat buyers. The second technique experts say answers the question of how to drive targeted traffic into your blog is with contextual advertising through Google Adwords. Google Adwords will allow you to specifically target your audience by selecting keyphrases and keywords, which, when searched for, will yield your ad as a “sponsored advertisement.” You can do this either exclusively on Google's search network (i.e. Google, AOL, Ask.com, Earthlink, etc.) or you can also do it on their content network, which is essentially any site that contains Google Adsense ads—possibly including your own. The third way to drive targeted traffic to your blog is through natural search engine traffic. You can do this by optimizing both onpage and offpage factors. Onpage factors include keyword density and place, titles, headers, and uniqueness and freshness of content. Offpage optimization includes exchanging links with other related sites. In order to maximize offpage optimization, you should seek out sites that have high PR and Alexa ratings and offer to exchange front page links. Also, make sure your targeted keyword is in the anchor text of the links they put on their sites. The fourth and last way of generating traffic is through “recycling.” This simply means creating a website that has build-in systems that retain visitors and encourage them to come back. This can be a number of different things—from autoresponder courses to raffles to free software downloads.
Step 7 - Increasing Your Blog’s Page Ranking & Search Engine Results Increasing your blog's page ranking & search engine results doesn't actually mean the same thing— although the process is somewhat similar. “Page rank” is a system Google uses to determine the degree to which a site (or blog in this case) is an authority. Page rank is assigned to each site Google spiders and is updated quarterly; however, this does not necessarily translate into better search engine results—even on Google. This is why increasing your blog's page ranking & search engine results do not always mean the same thing.
Increasing your blog's page ranking & search engine results can be complementary, however. When sites look for other sites to link to, they usually use two methods of deriving whether or not the site is worthy: page rank and alexa ratings. The page rank system works on a 1 to 10 scale—and is allocated primarily based on inbound links. Additionally, both increasing your blog's page ranking & search engine results are also both heavily dependant on inbound links. If you are able to get links from several sites with high page rank scores, you may be able to increase your blog's page ranking and search engine results significantly. Several links from PR 5s and 6s might raise your blog to a PR 4—and may boost your natural search engine traffic. Increasing your blog's page ranking & search engine results is complementary because you need links to do either; however, they do not necessarily translate into each other. This is because Page Rank is determined purely by Google and search engine rankings are determined by Google, MSN, Yahoo, Ask.com, and a number of other, smaller search engines. Even if your site has no page rank rating yet from Google, you could still receive a significant amount of traffic from Yahoo and MSN. Additionally, if you optimize onpage factors, such as headers, titles, and keyphrase density for targeted keyphrase niches, you can actually pull more traffic on GOOGLE with a PR 1 site than a PR 5 site that is optimized for highly competitive keyphrases.
Step 8 - Making Money from Your Blog Is making money from your blog a fantasy that Internet marketers promote to induce spending—or is actually a reality for the average person? Those who haven't yet had success with a blog might be inclined to say the former, but the truth is probably somewhere in between: making money from your blog isn't quite as easy as most marketers would like you to believe, but if you have realistic expections and maintain steady time inputs, you will reap some sort of consistent profit. What are some of the more popular ways for making money from your blog? One of the most popular ways of making money from your blog is to sell an information product. You can hire someone else to create an information product for you; and then you can compile it, and then sell it on your blog through Paypal or Clickbank. For instance, you could use a campus professor directory to contact a psychologist or biologist—and then pay them to ghostwrite a product for you. You can then setup a payment button through Paypal that will redirect them to the product download page after they pay. Another popular way of making money from your blog is through affiliate programs. If, for instance, you own a blog about real estate, you can go to Clickbank.com and find a number of different information products for real estate—most of which will pay 50-75% commissions on each sale. If your earnings are above a certain threshold, Clickbank will send you a check bi-weekly for your commissions. The last and easiest way of making money from your blog is with contextual advertising. You can do this by opening a Google Adsense account and generating code for a block that will match your blog's
layout. You can then insert that code into your blog in a “hot spot”--which visitors are likely to click. As visitors click on your ads, you will accumulate earnings, which are paid out on a monthly basis.
Step 9 - Powerful Blogging Tips & Strategies In order to position your blog as an industry leader, you will need to follow some powerful blogging tips & strategies—in addition to simply following all of the convention means of building traffic and converting visitors to subscribers or customers. So what are some of the powerful blogging tips & strategies that experts use frequently? Some of the more powerful blogging tips & strategies involve adding your blog to your RSS feeds on all of your accounts at Yahoo, MSN, and Google. This will greatly decrease the amount of time it takes your blog to get indexed by all of these search engines; however, if is crucial that you spend the time to develop your blog and to get backlinks before you use these powerful blogging tips & strategies. If you don't, you will get ranked poorly and will remain so until the search engines decide to send a spider your way again. Another genre of powerful blogging tips & strategies usually involve posting on other big blogs and including a signature. It is crucial that you do not litter the Internet with spam comments, as it is unethical and will likely get you banned or shunned in the long run. However, if you have useful comments to make, you may want to search for similar blogs and post on them. Include a signature with a link to your blog. Not only will this get your site spidered faster (and with a backlink from an authority site), but it might also get you some visitors from other people reading the blog. This is especially true if you post a controversial opinion. My last suggestion for powerful blogging tips & strategies is to ping everytime you update your site. For blogging veterans this might seem fairly obvious, but if you're new, you might not ping at all. Pinging basically alerts all of the major blog directories that you have updated your blog. In many cases, you could end up on the front page of a blog directory for several hours; additionally, your blog will get listed in dozens of high-PR directories. You can ping your site for free at places like kping.com and pingoat.com.