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GR APH IC DE SIGN PORTFOLIO_
2015–2017
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Š 2017 ALL RIGHTS RESERVED
No par t of this publication may be reproduced, stored in a retrieval system or transmit ted in any form or by any means, without expressed permission from Kush Hiren.
INTRODUCTION_
Design is meant to be taken in like a breath of fresh air. There is good design all around. I love being able to spot it and silently obser ve its magic unfold. As the famous Stanley Kubrick once said, “Obser vation is a dying ar t.” I have learned that Graphic Design is problem solving. I’ve come across so many problems throughout the course of this journey. A big par t of being able to solve a problem successfully is just obser vation. As a Graphic Designer and a visual person, I consider this skill to be a blessing. So when I say that I am ‘Just Looking’, keep in mind that I’m never ‘Just’ Looking.
CON TENTS TA B L E O F_
00_p6
Introduction 01_p10
Looking for Originalit y 02_p26
Looking for Possibilit y 03_p42
Looking at Complexit y 04_p54
Looking at Continuit y 05_p68
Looking for Familiarit y 06_p80
Looking at Oppor tunit y
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TITLE_
CLASS_
E xperiments
Type E xperiments
COMPLETION_
INSTRUCTOR_
Spring 2017
Stan Zienka
DELIVER ABLES_
TYPE OF PROJECT_
Two Posters
Poster Design
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ORIGINALITY
LOOKING FOR_
ORIGIN ALITY DESCRIPTION_
‘Experiments’ is a combination of t wo projects, both about experimenting with t ype. The first project asked us to create a poster based on a given word using only black and white type and photography. The other one is a poster for a chosen song. This poster had to be created using minimal sof t ware alterations to our photography of physical elements. CONCEPT_
The first poster is my subjective interpretation of the word ‘Fluidit y’. It revolves around a sense of ambiguit y present in a person’s mind. Also, the stor y is submerged under water which adds an organic tex ture, making it possible to read a small por tion of it. The second poster is based on the song ‘Ever y where I Go’ by The Black Keys. Here, I tried to capture the dark soul of the song and give it a visual mood.
TYPEFACES_
TOOLS_
Neue Haas Unica Pro
Nikon D5000 Adobe Photoshop Adobe Indesign
COLOR PALETTE_
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TITLE_
CLASS_
REM
Type Systems
COMPLETION_
INSTRUCTOR_
Fall 2016
David Hake
DELIVER ABLES_
TYPE OF PROJECT_
Bound book
Editorial Design
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POSSIBILITY
LOOKING FOR_
POSS IBILITY DESCRIPTION_
The goal of this project is to develop a conceptual book about the future—20 years from today. We were asked to come up with a 64 page book with content sourced and curated by us. The topic selected was ‘ the future of sleep’. CONCEPT_
The visual system of the publication revolves around the concept of dreams and futuristic technology related to dreams. For that, I used blues and grays. There is also ample negative space around elements. The book is titled ‘Rest: Evolved & Modified ’, which is a play on the term Rapid Eye Movement (REM).
TYPEFACES_
TOOLS_
Didot, Gotham
Adobe Indesign Adobe Photoshop
COLOR PALETTE_
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TITLE_
CLASS_
Classifications
Type Forms
COMPLETION_
INSTRUCTOR_
Fall 2015
John Net tleton
DELIVER ABLES_
TYPE OF PROJECT_
Three Posters
Poster Design
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COMPLEXITY
L O O K I N G AT_
COMP LEXITY DESCRIPTION_
‘Classifications’ is a series of posters that highlight the various complexities within the dif ferent cla ssifications of t ype that set them apar t. Three distinctly dif ferent categories of t ype were selected, and their key features were pointed out. This series is meant to educate people about various t ype classifications. CONCEPT_
The posters use a wit t y approach to keep the viewers’ at tention because the subject may be a little irrelevant for most people. Use of big and bold t ypography and modifications of somewhat familiar quotes are the main at trac tions, which are followed by the finer details and nuances.
TYPEFACES_
TOOLS_
Helvetica , Didot, Rock well
Adobe Illustrator Adobe Indesign
COLOR PALETTE_
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TITLE_
CLASS_
70s Rock
Type Composition
COMPLETION_
INSTRUCTOR_
Spring 2016
Lian Ng
DELIVER ABLES_
TYPE OF PROJECT_
Maga zine, Website
Editorial Design
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CONTINUITY
CONT INUITY L O O K I N G AT_
DESCRIPTION_
The goal of this project was creating a printed magazine as well as a website containing various ar ticles within a chosen subject. These ar ticles had to revolve around some unique interesting numerical facts about the selected topic. CONCEPT_
My chosen subjec t wa s ‘Rock bands of the 70s’, and I c ame up with a few fac ts about some of the most famous music groups. The individual spreads var y according to the mood of the stories, and each stor y ha s been given appropriate t ypographic treatments.
TYPEFACES_
TOOLS_
Trade Gothic, Sabon
Adobe Illustrator Adobe Indesign
COLOR PALETTE_
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TITLE_
CLASS_
Reinventing Time
Visual Literacy
COMPLETION_
INSTRUCTOR_
Spring 2016
Hunter Wimmer
DELIVER ABLES_
TYPE OF PROJECT_
Time-line, Ar tifact
Infographic, Identit y
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FAMIL IARITY LOOKING FOR_
DESCRIPTION_
This project was about reinventing the way we see time by creating a time-line made out of alternative measurements of time, and not the typical units like minutes or seconds. The final deliverable would be an ar tifact that would narrate the stor y using an appropriate visual vernacular. CONCEPT_
This stor y is about a guy who takes his girlfriend to a rock concer t. The narrative includes mea surements like the songs playing, noise levels, their excitement, amount of beer consumed, and so on. These units form the stor y which is represented graphically. The graphic time-line is then applied on to a shir t which is a par t of the stor y.
TYPEFACES_
TOOLS_
Neue Haas Grotesk
Adobe Illustrator Fabric Transfer Paper
COLOR PALETTE_
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TITLE_
CLASS_
Bot toms Up
Digital Design Studio
COMPLETION_
INSTRUCTOR_
Spring 2017
Bob Slote
DELIVER ABLES_
TYPE OF PROJECT_
Mobile App
UI Design
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OPPORTUNITY
L O O K I N G AT_
OPPOR TUNITY DESCRIPTION_
We were asked to design a mobile or a tablet app that would solve a commonly occurring problem. We had to come up with a problem and then present ways to tackle it using an app of about ten screens. CONCEPT_
My app is primarily dedicated to helping people decide on what alcoholic beverage to consume. Aptly called ‘Bot toms Up’, the app lets users create profiles, make lists of their favorite drinks, learn new drink recipes, and connec t with other individuals with similar tastes. Mainly focused on a younger target group, this app finds a way to teach users the “hows-and-whats” of drinking.
TYPEFACES_
TOOLS_
Helvetica Neue
Adobe XD Beta InvisionApp Balsamiq
COLOR PALETTE_
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ACKNOWLEDGMENTS
THANK YOU INSTRUCTORS_
Thank you John Net tleton, Carolina De Bar tolo, Scot t Rankin, Hunter Wimmer, Lian Ng, John Dobson, David Hake, Sandra Isla, Phil Hamlett, Bob Slote, Stan Zienka, Joseph O’Donnell, and Mar y Scott for ever y lesson I learned from you— big & small. I could not have asked for bet ter mentors. Thank you for the endless patience and ef for t you put in to help me get to where I am today. FAMILY_
Thank you Mom and Dad for being there and believing in me all the time. You pushed me and guided me through thick and thin. I will never stop needing the endless love and suppor t from ever yone back home. I love you. Thank you Beena Ma si, Anil Ma sa , Heer, Rahilbhai, and Khushboo for looking over me and protec ting me all this time. This would not have been possible without you. FRIENDS_
Thank you Su, Nikki, Lakshh, Monica, Jun, Mango, Irene, Nina, Diana, Aaki, Eugene, Jeet, and ever yone else. You might not know it, but you have taught me valuable things too. I wish the best for all of you in your endeavors.
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DESIGNER_
Kush Hiren +1 816 882 3328 kushhiren@yahoo.com w w w.kushhiren.com
TITLE_
TYPEFACES_
Looking
Ak zidenz-Grotesk Nex t Bauer Bodoni
INSTRUCTOR_
Mar y Scot t SEMESTER_
Fall 2017
SOFTWARE_
Adobe Creative Cloud PRINTING & BINDING_
Blurb, Imagewrap Hardcover 100# Proline Uncoated Paper
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