Landscape Ontario - May 2016

May 2016 www.horttrades.com

FAMILY

VALUES PM 40013519

Lino and Marie Ammaturo celebrate 40 years of Woodhill Garden Centre.

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PRESIDENT’S MESSAGE Combined efforts go a long way

By Paul Brydges LO President

T

he incredible success of Canada Blooms this year saw record crowds for attendance. For hours on end, the public came through the Landscape Ontario garden four wide, to see what our association of green professionals had to offer.

Congratulations to all of the garden builders on their awards and on their inspiring work that well-represents all of us as professionals.

The LO feature garden at Canada Blooms this year was an incredible amount of work and also comes at a substantial financial cost to the association.

The Ottawa Chapter was able to continue the same messaging when recreating a version of the garden at the Ottawa Home & Garden Show in March (see page 6). This recycling of material and message allowed us to spread the cost of the garden through several events and maximize the dollars spent. It also helped

May, 2016 • Volume 34, No. 5 horttrades.com Landscape Ontario’s mandate is to be the leader in representing, promoting and fostering a favourable environment for the advancement of the horticultural industry in Ontario.

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to ensure we are repeating the same message to the public at each opportunity. Ottawa plans to use the same message in their garden next year.

The struggles we seem to contend with each year at various shows is what message we, as an association, are putting forth to the public, and secondly, what the gardens to coincide with that message should be. Presently we have a committee looking at several aspects of our current messaging and branding of Landscape Ontario. The committee is looking to find a way to better put forth our message to the public and let the world know who we are and what we have to offer as an association. I believe as an association we must showcase to the public what excellence in landscape design, construction, plant material, lighting and maintenance looks like, as well as showcasing how many programs LO is involved with that help to mitigate climate change, environmental issues and habitat and species loss, to name but a few. One of the most common themes at Blooms this year was pollinator gardens and how easy it is for a single individual to make a difference.

That last statement is really incredibly

Editor Robert Ellidge rellidge@landscapeontario.com, 647-722-5645 Assistant editor Scott Barber sbarber@landscapeontario.com, 647-478-3171 Graphic designer Mike Wasilewski mikew@landscapeontario.com, 647-723-5343 Sales manager Steve Moyer stevemoyer@landscapeontario.com, 416-848-0708 Integrated solutions representative Greg Sumsion gsumsion@landscapeontario.com, 647-722-6977 Communications coordinator Angela Lindsay alindsay@landscapeontario.com, 647-723-5305 Accountant Joe Sabatino jsabatino@landscapeontario.com, 647-724-8585 Publisher Lee Ann Knudsen CLM lak@landscapeontario.com, 416-848-7557 LANDSCAPE ONTARIO STAFF Darryl Bond, Kim Burton, Myscha Burton, Rachel Cerelli, Tony DiGiovanni CHT, Denis Flanagan CLD, Sally Harvey CLT CLM CAE, Jane Leworthy, Heather MacRae, Kristen McIntyre CHT CEM, Kathy McLean, Linda Nodello, Kathleen Pugliese, Ian Service, Tom Somerville, Martha Walsh, Cassandra Wiesner

important. Many, many volunteers pour hundreds of hours into supplying materials, growing plants, constructing gardens and creating messaging on behalf of Landscape Ontario to represent us at these world class events. It is quite surprising after all of this work that we saw a shortage of volunteers for both the LO garden at Canada Blooms and at the Ottawa Home & Garden Show. The members who created the spaces gave everything they could based on the size of their company. This was honestly humbling to see. I cannot personally thank all of the members enough for their support, efforts and great attitude. I am proud to see our members being recognized with so many awards for all their efforts in showcasing what our profession has to offer. It inspires us all.

Going forward I think we all need to consider how we can each support our association in small ways more often; rather than an all-out effort at only large events. Perhaps if we all look at what we can do to help, which may be as simple as representing our association and your firm at a show for a few hours to answer questions about what you as a professional are passionate about. Who better to tell the story of your unique talent and niche in the association than yourself?

This will let the world know how vast our body of knowledge is as an association.

Paul Brydges may be reached at paulbrydges.la@sympatico.ca.

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FEATURES WOODHILL GARDEN CENTRE OTTAWA GARDEN SHOW APPRENTICESHIP

ASSOCIATION NEWS NEW MEMBERS EVENTS INDUSTRY NEWS COLUMNS AD INDEX CLASSIFIEDS

Views expressed are those of the writer concerned. Landscape Ontario assumes no responsibility for the validity or correctness of any opinions or references made by the author. Copyright 2016, reproduction or the use of whole or any part of the contents without written permission is prohibited. Published 11x per year. Rates and deadlines are available on request. Subscription price: $43.51 per year (HST included).

For subscription and address changes, please e-mail subscriptions@landscapeontario.com

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Lino Ammaturo immigrated to Canada from Italy at 22-years-old with a degree in horticulture and the dream of owning a garden centre. In 1976, he realized his vision with Woodhill Garden Centre at 320 Steeles Ave. E. in Thornhill.

Woodhill Garden Centre celebrates 40th anniversary “You can buy an instant forest,” reads the headline of a Toronto Star newspaper clipping on the office wall at Woodhill Garden Centre in Thornhill.

In the photo, a young Lino Ammaturo stands proudly on the root ball of a massive tree.

“Those people who gave you instant lawns are now offering instant forests,” the story, published sometime in the late ‘60s, says. “Woodhill Nurseries on Steeles Ave. E. has on display trees with their giant roots wrapped in burlap ready for planting with king-size price tags — from $1,000-1,200 each.”

The head grower in the greenhouse when the story was written, Ammaturo went on to purchase the business in 1976, changing its name from Woodhill Nurseries to Woodhill Garden Centre.

4 LANDSCAPE ONTARIO MAY 2016

But its specialty — large, mature and often hand picked tree specimens — has remained.

This season, the Ammaturo family celebrates 40 years in business.

How has the garden centre remained vibrant after four decades in an increasingly competitive market?

Edge over big box stores

“We are up against the big box stores, which are extremely price point driven and we can’t compete with that, so we separate ourselves by customer service,” Lino’s daughter and Woodhill’s controller, Tina Valenti, explains. “My father taught us that you have to focus on treating the customers you have with honesty and respect, rather than chasing after the next one. For us, that means providing a quality product

that we stand behind, as well as services that go far beyond what you will find at our larger competitors.”

She continues, “We have extremely knowledgeable staff members who greet many customers by their first names. We offer complimentary personal shopping services as well, and customers can even bring in photos and we will provide free instore garden consults.”

Her brother Rob, who works with Lino on the retail side of the business, echoed that sentiment.

“We take pride in providing our customers with the best quality products on the market,” he says. “Our suppliers know that if the product doesn’t meet the standards that my father and I have, we won’t take it.

It simply won’t happen.”

Rob unloads every shipment that arrives at Woodhill, meticulously inspecting all of the plants, trees and flowers.

Their annuals, for example, arrive months before they are sold, and are fertilized and weeded daily to ensure they will flourish throughout the summer in

their customer’s gardens.

But it’s the large and unique trees that get the most attention.

Many of their premium trees come from Oregon and British Columbia — places where you can’t simply ship a tree back if it doesn’t make the grade. But those growers have also learned, over the years, about the level of quality Woodhill demands.

“If a product comes in from, say Oregon for example, and it doesn’t meet dad’s standard, they are going to get a phone call within a minute of the delivery showing up; and they know that.”

The Ammaturos are intensely particular, because they always stand behind their products.

“The customer is always right,” Lino says, without a hint of irony. “You can’t win in an argument with a customer; instead, you have to do what you can to meet their needs.”

One big, happy family

Lino’s mantra, “honesty, passion and hard work,” was clear from the beginning, and he takes pride in having instilled those qualities within his family and his staff, many of which have been with business for decades and feel very much a part of the family.

Indeed, family is at the heart of Woodhill. Lino’s wife Marie has worked in the office since the beginning, eventually having been joined by Tina.

Sons Rob and Joe have done “every job and task you could think of,” for the

business, and now lead the retail and landscape divisions respectively, while son-inlaw Nazzareno Fiorini came onboard in the late ‘80s.

On a sunny day earlier this spring, the whole gang, piled into the office to reflect on the last four decades.

“He always treated it like it was his business,” Tina says of the early days before Lino took over. “He was on-call 24 hours a day. In fact, Joe was born in May and my father dropped my mother off at the hospital and went to work, and once his work was done he went back to the hospital.

That really illustrates the commitment and passion that he had, and at that time, he already had a vision for what it would be like if he had the opportunity to lead his own place.”

Growing up on the property — right next door to the garden centre — provided many cherished memories for the family.

From snow forts in the giant snow piles created when the parking lots were plowed, to running and playing with the family dogs, it was a unique place to live.

But there are challenges to operating a family business as well.

“As kids we saw the sacrifices our parents made first hand as there was no real separation between home and work life,” Tina recalls. “Many times in the spring my mom would go in to the house, cook dinner and then go back to the office to work some more. We always had an appreciation for the hard work they put into the business.”

Respecting boundaries

Once Tina, Rob, Joe and Nazzareno joined the business, there became the added concern of mixing family dynamics with work.

However, under Lino’s stern, but fair guidance, the Ammaturos have found ways to make it work.

“We each look after different areas of the business,” Joe explains. “I look after the landscape division, my dad and Rob are responsible for the retail garden centre and Tina is our controller. And we always respect that. So for example, sales people will call me, and I’ll tell them they need to talk to my brother on the retail side. I don’t ever want to overstep into his area because that makes things very confusing.”

They’re all “working towards the same goal,” Joe adds. And they are all dedicated to the business.

“Some people think that because we work with our family that we have it easy,” Tina says. “It was the opposite. From the beginning, our parents had very high expectations for us and they made sure we understood the value of hard work.”

However, hard work doesn’t seem so hard when you have a passion for it.

“You must enjoy what you do,” Lino says. “You should never wake up in the morning and not want to go to work.” It’s a platitude often spoken, but rarely lived.

Not for the Ammaturo family, who have enjoyed 40 years at Woodhill Garden Centre.

Woodhill’s retail location carries a wide selection of trees, shrubs and indoor flowering and tropical plants as well as premium quality home accents, tools, soils, planters and gardening materials. From left to right, Lino Ammaturo, Marie Ammaturo, Tina Valenti, Rob Ammaturo, Joe Ammaturo and Nazzareno Fiorini.

WWW.HORTTRADES.COM 5

Celebrating its 36th year, the Ottawa Home & Garden Show, held March 25-28 at Ottawa’s EY Centre, has come to be known as one of the first sure signs of spring. The inaugural Living Landscapes feature, presented by the Ottawa Chapter of Landscape Ontario, brought spring

to the capital with 10 gardens spanning 30,000 square feet, each designed and installed by professional members of Landscape Ontario.

“The Living Landscape hall of gardens was a natural progression of the relationship between the Ottawa Chapter — with a great deal of support from Permacon — and the Ottawa Home & Garden Show,” explains Sundaura Alford-Purvis, CLD, BCIN, and president of LO’s Ottawa Chap-

ter. “It was a big undertaking, but also a great opportunity to increase the public recognition of the Landscape Ontario brand and our members in the Eastern Ontario region.”

‘The Garden of Knowledge - Choose Your Path’ garden was a joint presentation by both the LO Ottawa and Upper Canada chapters. The lead creative and build team project co-managers were designer AlfordPurvis, of A Cultivated Art, along with build leader Paul Doornbos, CLT, CLM of Thornbusch Landscaping and Upper Canada Chapter secretary.

The intent of the ‘Choose Your Path’ garden was to inspire visitors to consider green careers by displaying the multiplicity of skills and expertise needed in landscaping and other green professions, where the demand for qualified staff is extremely high. Large scale projects require multidisciplinary teams to put all the unique aspects of the build into proper order for beauty and environmental sustainability as well as long term durability and maintenance. Design, lighting, engineering, irrigation, heavy equipment operation, masonry, plant care, biodiversity, habitat creations, green infrastructure, storm water runoff, heat island effects — there is an endless list of career opportunities for those who are team oriented and who find fulfilment in a hands-on environment.

When asked why he agreed to take-on a build like this, Doornbos shared his big picture thinking. “I wanted to be an active participant in demonstrating what makes our association great — teamwork, camaraderie, sharing, passion and professionalism. We achieved that not only in the LO garden, but also throughout the hall with all the garden builders.”

“Landscape Ontario is an association of like-minded professional companies that agree to work to certain standards.

Terrascapes Landscapes & Design

Harmony Gardens Landscaping

Canadian Tulip Festival

Landscape Ontario feature garden.

LO members shine at Ottawa Home & Garden Show

By Theresa Whalen LO Eastern Ontario Communications and Marketing Coordinator

6 LANDSCAPE ONTARIO MAY 2016

There are numerous varied career opportunities for young, older, and even second-career individuals within the green professions and there are also many scholarship opportunities available too.

Lastly, for children, building a sandbox inspires play, creativity and dreams of what’s possible — and landscaping is the grown-up equivalent!” adds Doornbos.

He continues, “In short, as an association, we need to be clear that we are not in the garden building business, but rather, we are the uniting network of professionals that connects like-minded individuals with the common goals of mutual improvement and client benefit. We are the source for landscape professionals and we can vigorously promote our membership’s talents at these shows because they are on full display.”

Thanks is extended to all the volunteers who built the LO feature garden and then returned to tear it down — as well as those who manned it during the show.

Special thanks to the horticulture students from Algonquin College, led by Steve Neumann, who provided vital assistance with the construction and planting.

The LO feature garden ‘Garden of Knowledge - Choose Your Path’ would not have been possible without the generosity of Cityscape, Cohen and Cohen Natural Stone, GeoSynthetic Systems, Greely Sand & Gravel, Gro-Bark, Ground Effects Landscapes, Highland Design Build, inlite Design, Lanark Cedar, Manderley Turf Products, Rymar, Toromont and Unilock.

A complete list of volunteers and suppliers can be found at horttrades.com/ ohgs2016-build.

In appreciation of and recognition for all the work that went into all 10 of the garden creations, visitors were asked to vote for the Living Landscapes 2016 People’s Choice Award for Best Garden

Build. With votes tallied, first place went to Terrascapes Landscape & Design; second to Hansen Lawn and Gardens; and third to Welwyn Wong Landscape Design. All voting visitors’ names were put in a draw and Thomas Kerr was the winner of the $500 Via Rail gift card, sponsored by Via Rail and the Canadian Tulip Festival.

The Living Landscape gardens were comprised of: “The Garden of Knowledge - Choose Your Path” by LO Ottawa and Upper Canada chapters “Spring Escape” by Terrascapes Landscape & Design “Your Backyard” by Hansen Lawn and Gardens “Garden of Serenity” by Welwyn Wong Landscape Design “Permacon Modern Oasis” designed by A Cultivated Art and built by Permacon and Davis Landscape and Design “Burst Forth” Harmony Gardens Landscaping designed by A Cultivated Art “Spring in the Upper Valley” by Thunderbolt “Canadian Tulip Festival” designed by A Cultivated Art in association with Permacon, Landscape Ontario, The Canadian Tulip Festival and the Ottawa Home & Garden Show “Bring Nature Home” by Les Entreprises Maréchal, designed by DM Design “Horticultural Industries Class of 2015” by fourth semester landscape design students at Algonquin College.

Thunderbolt Contracting

Welwyn Wong Landscape Design

The first annual Living Landscape feature was a welcomed addition to the Ottawa Home & Garden Show. As planning starts for 2017, LO members are encouraged to be part of the next Living Landscapes feature as ambassadors of green profession excellence. For more information contact Sally Harvey at sharvey@landscapeontario.com.

Hansen Lawn and Gardens

Les Enterprises Maréchal

Algonquin College

Permacon and Davis Landcape & Design

WWW.HORTTRADES.COM 7

Apprenticeship: 1000 per cent investment return with very few takers $1,200 to cover the education part of the program. Many companies consider the program excellent training and pay for the two terms as an investment in their workTodays investment community is very force. The provincial government then happy to get a 6-8 per cent return on their pays the training college about $4,000 investments. In these financial markets, for each term for each participant. That’s most investors look $8,000 paid to just protect their by the government. Because wealth from decreasing, and good returns our industry has are an extra bonus. achieved Red Investment advisors Seal status, the used to consider 10 federal government will then per cent as a benchmark and now regard pay the participant $1,000 for 8-10 per cent return each term they as an excellent year. successfully A 1,000 per cent complete. That’s return is unheard of. $2,000 to the With oil at a modern employee upon all-time low and the successfully comCanadian dollar substantially devalued pleting the two against the U.S. dolterms. Once the lar, there is a solid participant comGovernment can pay up to $8,000 on behalf of pletes their two investment, virtually the employer and up to $4,000 to each participant education terms guaranteed, at over after successful completion of the apprenticeship and qualifies for 1000 per cent and I program. the Certificate have trouble selling of Qualification Exam, the federal governit. Why? Please tell me! ment will then pay the participant another This investment has been available $2,000 for successfully passing it. That’s for years and it is getting better. It doesn’t depreciate and can add enormous value for a total cash bonus of $4,000 for obtaining an education that will allow the participant the future. I’m speaking about the provincial government apprenticeship program in to have a life-long career. The government horticulture. pays a total of $12,000 for each participant, First let me explain the 1000 per cent so by spending $1,200, you get $12,000 return. What is the investment? It is $600 paid on your behalf. In addition, one of per term (two 12-week terms) for a total of your employees gets a first-class educaBy Terry Murphy CLM Mohawk College Horticultural Technician Apprenticeship Program Coordinator

tion. That’s a 1,000 per cent return. Tell me where else on earth you can get such an incredible return on your investment. Not to mention you are working and getting paid a wage while you are taking the apprenticeship program.

Another important benefit is the employee also gets Employment Insurance (EI). They are eligible for EI benefits while taking the apprenticeship program. It is the only program I know of where you can receive EI benefits and still go to school.

This adds to the return on investment.

Colleges scramble each November and December to fill their enrolment for apprenticeship training in January. Many colleges don’t know if their program will even run because they don’t know if they will have enough participants enrolled. Enrolling in the late fall is the worst time of year to enter the program because the candidate misses out on obtaining about 1,800 hours of work experience by not enrolling early in the year. Enrolling early allows the candidate more time to plan their school year for the following January. The time to enrol employees in apprenticeship training is in early spring when the employer is hiring — not in late fall when employers may be laying people off for the winter season.

My point is this: industry people are missing out on a great investment and a great education in horticulture at an extremely low cost. For the horticultural profession, it might be a good idea to do some planning and consider making the best investment around that gives a tremendous return. The main cost to an employee is their time — which just happens to coincide with their off-season.

Contact Landscape Ontario or your local college to get more information about apprenticeship. It may be the most important call you make this year. Now is the time to enroll for next January’s apprenticeship program. You’ll be glad you did.

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ASSOCIATION NEWS

Safety education continues to be a large reason why professionals attend the Golden Horseshoe Chapter’s Gear Up For Spring event.

Golden Horseshoe Chapter gears up for spring Over 335 landscape professionals attended the Golden Horseshoe Chapter’s Gear Up For Spring event on March 29 at the Ancaster Fairgrounds in Jerseyville, Ont. Featuring a trade show, chapter AGM and many safety related educational sessions, the event was a great way for local companies to network, meet with suppliers and get informed before the start of another busy season.

Organizers had several ways to

engage attendees and exhibitors and bring energy and crowds to the show floor. Attendees were encouraged to play “A Passport to Win,” which proved to be a successful tool to connect and engage associate members with active landscape contractors and their employees.

Lots of new products were showcased by local associate members in another effort to connect chapter members.

Cam Edgar from Ontario Truck Driving

School felt the passport idea worked very well to increase visitor traffic to the many exhibitors. “The dialogue is important as it helps us to recommend the most appropriate driver and equipment programs to these business owners,” he said.

Also adding energy to the show, the chapter held a “stand up AGM” on the trade show floor, which included elections conducted by past-president Fiore Zenone, combined with lively give-aways that made for an energetic and enthusiastic crowd. Many exhibitors appreciated not only the crowds, but also the insight into the workings of the chapter and the association.

During the AGM, all of the chapter’s

Companies who have been an LO member for 25 years or more were recognized with special plaques on the show floor.

WWW.HORTTRADES.COM 9

ASSOCIATION NEWS current board members remained, along with two new additions — a tribute to the passion of these dedicated landscape professionals. The chapter was also able to recognize many companies who have been members of Landscape Ontario for over 25 years, handing out special plaques to those in attendance.

Education is another big reason why people attended the event and the hall was able to accommodate both the large crowd and various vehicles for the ever-popular session by the Ministry of Transportation (MTO) as well as a vehicle inspection by Halton Police Vehicle Inspection Unit.

The chapter would like to thank the main event sponsor, Group Buy Protect, as well as B.R. Dickson, Eloquip and Nisco National Leasing for sponsoring lunch and Bobcat of Hamilton, South Oakville Chrysler and WPE Windmill Power Equipment for sponsoring coffee and doughnuts.

e

Bookings for next year’s event have already begun. If you would like more information, please contact Lee Rozon, Golden Horseshoe Chapter Coordinator, at lrozon@landscapeontario.com.

GELDERMAN RECEIVES EMPLOYER AWARD

Gelderman Landscape Services was awarded 2015 Employer of the Year by the Burlington Chamber of Commerce at an awards gala held on April 7 at the Burlington Convention Centre.

With nearly 500 business people in attendance, Gelderman joined an impressive list of previous winners, including major Burlington companies such as Deloitte, O.C. Tanner and AXYZ International.

Upon receiving the award, Gelderman company president Nathan Helder said, “I am honoured to receive this award on behalf of Gelderman Landscape Services. Thank you to the Chamber, judges

and greater community.”

Heidi Cowie, incoming chair of the Burlington Chamber of Commerce, announced the winners of the Business Excellence Awards.

“Each year, the Chamber is faced with some very difficult decisions to choose award recipients,” said Cowie.

“The calibre of businesses operating in Burlington becomes more impressive each year. We had a number of extremely impressive nominations in every category and it becomes increasingly difficult to single out the winners.”

Helder concluded his acceptance speech, stating, “From our humble beginnings in 1955, our goal has always been, and continues to be, to show care in all that we do. To have thrived over the last 60 years is mainly due to our amazing staff throughout the decades.

Our tag line, ‘Caring is our nature,’ starts with our staff. We have learned to treat them as assets, not liabilities. We invest in training and treat them well, and they in turn take care of our clients.

We believe that our staff comes first, and then customers, not the other way around.”

This is the second business award

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presented to Gelderman Landscape Services in the past week. On April 1, the company was presented with an Outstanding Business Award from the Flamborough Chamber of Commerce. In the fall of 2015, Gelderman also won the City of Hamilton’s Business Appreciation Award.

LO PROMOTES TRAINING FOR GARDEN CENTRE WORKERS

Landscape Ontario and the Canadian Nursery Landscape Association have teamed up with LS Training to provide exclusive member pricing on training videos for the garden centre industry.

Starting at $199, training packages are designed to improve customer service, product knowledge and safety for newcomers and experienced staff members. Videos are accessible online, making it quick and easy for new hires to get up-to-speed before they start work.

Premium packages range from $350 (up to five employees) and $450 (six to 20 employees).

And for those in the garden centre industry looking to take their learning even further, the Landscape Industry Certified retail horticulturalist designation

Register Now At

greytogreenconference.org Presented by:

Thanks to our sponsors:

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ASSOCIATION NEWS provides employers and the public with confidence in an employee’s knowledge and skills.

Examinations include plant identifica-

tion, pruning, planting, service and selling as well as knowledge in shipping and receiving, signage, plant health and merchandising practices. Testing takes place

Chapter bursaries presented in Niagara

Golden Horseshoe Chapter board members attended the Horticultural Studies Award Ceremony at Niagara College on Apr. 6 and presented Melissa Amme from Welland (centre-left) and Cheyanna Vaillancourt from St. Catharines (middle-right) with bursaries on behalf of the chapter. Pictured with them (l-r) are board members Fiore Zenone, Tim Rivard, Scott Duff, Tim Cruickshanks, Chris DeCock and Chris Utter.

this summer at the LO home office in Milton on July 23, and at Sheridan Nurseries Aug. 8-9.

For more information on LS Training, please visit lstraining.com.

To learn more about the Landscape Industry Certified retail horticulturalist designation, check out canadanursery.com.

GMC ADMIN FEE INCREASES

Members who take advantage of the GMC vehicle discount offered through CNLA should note the administration fee for processing membership confirmation letters increased from $100 to $200 per vehicle on May 1.

This is the first time the fee has increased since the program’s inception in 1998. Proceeds are shared between CNLA and the provincial association the purchaser belongs to.

To use the discount, members should inform the sales person upfront they are a member of CNLA and plan to utilize the fleet discount and not wait until after the purchase is made.

The GMC member savings program continues to be one of the most utilized programs offered to members due to the significant discounts available.

For more information, visit canadanursery.com or call the CNLA office at 1-888446-3499.

FEEDBACK NEEDED ON ONTARIO WOODY PLANTS

As part of a new initiative by LO designers and growers to collect information on all woody plants grown in Ontario to connect those who specify plants in their designs with those who produce the

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plants, your feedback is required on the next group of plants.

Input on their suitability for various uses, the need for more or less production, problems and diseases, successful alternatives and desirable characteristics will help to benefit all those involved.

Simply visit horttrades.com/ontario-woody-plants for the full list with links to short surveys on the plants listed below and in the previous issue.

This month’s plants: Tsuga/hemlock (tree form) Picea/spruce (dwarf form) Syringa/Japanese tree lilac Cotoneaster/cotoneaster (deciduous) Sorbaria/false spirea Spiraea/spirea Stephanadra/stephanadra Symphoricarpos/snowberry Viburnum/viburnum Weigela/weigela

Thanks for a job well done

Landscape Ontario’s 2016 Canada Blooms feature garden build team presented LO president Paul Brydges with a framed enlargement of his garden design and messaging as thanks for his outstanding role in spearheading the project. The ‘Choose Your Path’ theme resonated with both builders and visitors alike and was aimed at showcasing the many career opportunities available in the green profession.

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ASSOCIATION NEWS

Expo's move to Congress in 2017 will unite all sectors of the landscape profession under one roof.

GARDEN EXPO COMING HOME TO CONGRESS 2017

More than 16 years ago a number of Congress exhibitors serving the independent garden centre market asked Landscape Ontario to create a fall trade show. LO resisted at first. The idea went



against the strategic vision and LO was concerned it would negatively affect Congress. After recurring pressure from several exhibitors LO decided to create a fall show at the Toronto Congress Centre called Garden Expo. It proved to be the right move at the time; the show

tripled in size and became an important and relevant marketplace for independent retailers.

Seven years ago attendance started to decline. The market changed very quickly; mass merchants gained market share and many independent garden centres sold their land to developers.

At the same time, hard goods suppliers consolidated, garden centres formed buying groups and both started their own “captured trade shows.” In addition, buying patterns and cycles have changed.

In the past it was necessary for independent garden centres to purchase supplies in the fall — this is no longer always true.

In reaction, LO reinvented Garden Expo in 2015 and brought together a number of other events and hosted “Thrive” at the Ancaster Fairgrounds.

Although it was an excellent experience, “Thrive” did not attract the numbers as anticipated. In order to better serve the garden centre market, LO spent the beginning of 2016 collecting valuable feedback from past exhibitors and attendees, as well as from both the LO growers and garden centre sector groups. The overwhelming direction is that LO should move Garden Expo back to Congress.

The original strategic plan for Congress directed LO to bring the entire profession together by hosting a world-class trade show that would be a conduit for professional and business development, personal growth, relationship building, networking and learning.

LO is excited and energized about Expo returning home to Congress. A

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number of enhancements will be made including the inclusion of garden centre focused education, as well as a defined Garden Expo footprint within the show.

LO’s original vision of hosting a world-class trade show incorporating all sectors of the landscape and horticultural value chain is still valid. We look forward to growth. “Change comes bearing gifts.”

TWO CHAPTERS TOUR SHERIDAN NURSERIES

The London and Golden Horseshoe Chapters of Landscape Ontario enjoyed a nursery tour, lunch and an informative speaker series at Sheridan Nurseries, Georgetown, on Mar. 21.

The group took a bus tour of the nursery production facilities at Sheridan’s Glen Williams container farm and Norval perennial and propagation operation, which included a look at the irrigation systems, watering ponds, field production and greenhouses.

The greenhouses were filled with lots of colour and greenery — heucheras were a mass of different colours and hydrangeas were just starting to bloom in time for the Easter buying season.

The group was also treated to a variety of presentations that included information on new perennials, ornamental grass usage and indoor and outdoor green living fences.

London Chapter would like to thank Permacon for their tour bus sponsorship and Sheridan Nurseries for providing a wonderful spring awakening during the cold month of March.

ONTARIO HOSTS ASSOCIATION EXECUTIVES

Nursery and landscape association executives gathered recently for their association’s annual conference, themed Take Action in Toronto! The Nursery and Landscape Association Executives of North America (NLAE) event took place Apr. 18-20 at a Toronto hotel, and included sessions on landscape software tools, labour issues, green industry marketing, effective decision-making and leadership, as well as networking opportunities. “The hospitality showed by the Canadian associations was awesome! I enjoyed the people, places and education,” said Cheryl Goar, NLAE past president and executive director of the Arizona Nursery Association. Landscape Ontario’s executive director, Tony DiGiovanni, serves on the NLAE board.

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NEW MEMBERS

Action Fleet Solutions

Robert Burda 1 - 549 Woodward Ave, Hamilton, ON L8H 6P2 Tel: 905-548-6608 Membership Type: Associate

Dutch Canuck Inc

DURHAM Enviroturf Inc

Trevor Prenevost 3095 Ninth Concession Rd Ashburn, ON L0B 1A0 Tel: 905-649-1981 Membership Type: Active

GEORGIAN LAKELANDS Bluewater Lawn Care and Landscaping Ltd

Brent Flach Box 133 - 140 Cruickshank St Shallow Lake, ON N0H 2K0 Tel: 519-379-3604 Membership Type: Active

Bremel Enterprises

Henry Bader PO Box 5032, Penetanguishene, ON L9M 2G2 Tel: 705-549-9290 Membership Type: Active

Brown’s Concrete Products Limited Rick Stinchcombe 3075 Herold Dr, Sudbury, ON P3E 6K9 Tel: 705 522 8220 Membership Type: Associate

Bruce Tait Construction Ltd.

Bruce Tait 29 Bruce St, Sudbury, ON P3E 4N1 Tel: 705-522-5001 Membership Type: Active

Crockford Landscape Construction Ltd James Crockford 1084 Sherwood Forest Rd Bracebridge, ON P1L 1X3 Tel: 705-644-9415 Membership Type: Active

G. Lefrancois

Gilles Lefrancois 1191 Carmelo Ave, Sudbury, ON P3A 4P3 Tel: 705-688-6344 Membership Type: Chapter Associate

Georgian Bay Outdoors

Dan Ebeyer 15 Gladstone Ave, Hamilton, ON L8M 2H7 Tel: 905-802-9347 Membership Type: Active

Houle Well Drilling Limited

Richard Houle 84 Houle Rd, PO Box 43, Noelville, ON P0M 2N0 Tel: 705-898-2590 Membership Type: Chapter Associate

Highbury Stone

Morrison Property Management

Jamie Morrison 111 Long Point Rd, Collingwood, ON L9Y 0T9 Tel: 705-444-4021 Membership Type: Active

RH Designs

Robert Heggie 217 Rowarwood Rd, Utterson, ON R0B 1M0 Tel: 705-787-6799 Membership Type: Active

Ripple Effect Foods Inc.

Philip Drew 8 Fred Grant Square, Barrie, ON L4M 1A2 Tel: 705-817-6734 Membership Type: Associate

Theo Devries, HLT

Theo Devries 114 Henderson Cres, Alliston, ON L9R 1Y5 Tel: 905-713-5515 Membership Type: Active

Town of Bradford West Gwillimbury Audriana VanderWerf Barrie, ON Membership Type: Horticultural

Trevisanutto’s Greenhouses & Landscaping Sean Trevisanutto 684 Woodcrest Rd, Thunder Bay, ON P7G 1J2 Tel: 807-768-1666 Membership Type: Active

Steven Haanstra 7642 Mud St, Grassie, ON L0R 1M0 Tel: 905-531-5284 Membership Type: Active

Vogelthe rate is negotiated. dvertiseRob with 9257 Beachwood Rd, Collingwood, ON L9Y 0X2 Tel: 705-445-9000 Membership Type: Chapter Associate

d to this:

The Green Alternative Inc Michael Thiessen 3480 - 120 Upper Middle Rd Burlington, ON L7M 4R8 Tel: 905-815-2682 Membership Type: Active

LONDON Fernleaf Designs

Jaime Rosser 6168 William St, Lucan, ON N0M 2J0 Tel: 519-852-3235 Membership Type: Interim

Jacob Bakker Enterprises Ltd

Jacob Bakker 6270 Parkhouse Dr, Melbourne, ON N0L 1T0 Tel: 519-289-9083 Membership Type: Active

M Worx Inc

Dan Maguire 35479 Saintsburg, Lucan, ON N0M 2J0 Tel: 519-227-4162 Membership Type: Active

Silver Spade Landscape Group

Ken VanderVeen 30634 Brick Rd, Thamesville, ON N0P 2K0 Tel: 519-615-8206 Membership Type: Active

Summers Irrigation Ltd.

GOLDEN HORSESHOE Abingdon Heights Ltd

Dave Johnston 397 Appleby Line, Burlington, ON L7L 2X9 Tel: 905-616-6176 Membership Type: Active

John Summers 36 Valerie St, St. Thomas, ON N5R 1A8 Tel: 519-631-1250 Membership Type: Active

West Shore Stone & Brick Doug Dundas 2047 Concession 12, RR 2 Ripley, ON N0G 2R0 Tel: 519-395-2747 Membership Type: Associate

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OTTAWA DLC Greenteam Landscaping

Dexter Church 16839 Boul Hymus, Kirkland, QC H9H 3L4 Tel: 514-697-9700 Membership Type: Active

Floral Design Landscaping Inc

Jim Kilgour 2860 Donelly Drive, Kemptville, ON K0G 1J0 Tel: 613-720-2735 Membership Type: Active

Splash Pools, Spas, Landscape Design

Geoff Lamesse 1143 Tighe Street, Manotick, ON K4M 1A3 Tel: -613-692-1804 Membership Type: Active

Woodlawn Contracting Inc

Greg Collinson 119 Post Rd, Kanata, ON K2L 1L1 Tel: 613-224-4600 Membership Type: Active

TORONTO Stephen Hansley

Toronto, ON Membership Type: Horticultural

Bluemax Landscaping & Interlocking Inc. Angela Paredes 30 Storica Dr, Woodbridge, ON L4H 3J2 Tel: 416-931-7169 Membership Type: Active

Core Precision Interlock Inc. Robert Pasutto 2 Golden Gate Circle Woodbridge, ON L4H 1N5 Tel: 416-919-6607 Membership Type: Active

D. Lynch Mechanical Inc.

David McColl 10 - 71 Marycroft Rd, Woodbridge, ON L4L 5Y6 Tel: 905-264-2649 Membership Type: Chapter Associate

Derrad Property Maintenance Inc Derek Inrig 9200 Dufferin St, PO Box 20042 Concord, ON L4K 0C6 Tel: 416-509-2070 Membership Type: Active

Gardenzilla Lawn & Garden

Michael Chudy 477 Oriole Parkway, Toronto, ON M5P 2H9 Tel: 647-461-0285 Membership Type: Active

General Craftwork

Frank Kuijer 30 Garnish Green, Markham, ON L3P 4P5 Tel: 416-706-9764 Membership Type: Active

Gio Concrete Inc.

Angelo Colella 5606 Queensville Sideroad E Mount Albert, ON L0G 1M0 Tel: 905-955-5001 Membership Type: Active

Greener Days Limited

Chris Volpe 1 - 19877 Bathurst St Holland Landing, ON L9N 1P5 Tel: 289-539-0123 Membership Type: Active

Hervia’s Landscaping and Snow Plowing Inc

Max Hervia 8070 Hornby Rd, Hornby, ON L0P 1E0 Tel: 416-677-8165 Membership Type: Active

Innovative Irrigation Solutions

Michael Brennan 655 Stone Haven Ave, PO Box 71072 Newmarket, ON L3X 2G2 Tel: 905-392-8209 Membership Type: Interim

Kings Valley Landscape Contractors Angelo Ferlisi 305 Healey Rd, Bolton, ON L7E 5C1 Tel: 905-857-5464 Membership Type: Active

M&W Inter-Lock-Inc

Miroslaw Gajlowski 634 Hepburn Rd, Milton, ON L9T 8Z6 Tel: 416-823-8242 Membership Type: Active

Maybee Brothers Limited

Colin Maybee 864 Tapscott Rd, Toronto, ON M1X 1C3 Tel: 416-418-4589 Membership Type: Active

Mayfair Pools & Supplies Inc

Aaron McWilliams B3 - 4261 Highway 7, Markham, ON L3R 9W6 Tel: 905-479-7665 Membership Type: Active

McFee Maintenance and Construction

John McFee 150 Ram Forest Road, Gormley, ON L0G 1R0 Tel: 905-713-1230 Membership Type: Active

Proudly growing fine perennials

Morningview Landscaping Inc.

Ryan Gibson 65 Prince Philip Bvld, Toronto, ON M1E 1J5 Tel: 647-274-2607 Membership Type: Active

Olds College

Zaki Budeiri Moreno Mississauga, ON Membership Type: Horticultural

Orangeville Building Supply Bert Niezen 205164 City Rd 109, RR 7 East Garafraxa, ON L9W 7M4 Tel: 519-942-3900 Membership Type: Associate

Technical Concrete Solutions (TCS Construction)

Dan Giordano 166 Romina Dr, Concord, ON L4K 4Z7 Tel: 905-761-9330 Membership Type: Active

Total Plumbing & Mechanical Inc.

Randy Sist 27 Arrowsmith Ave, Toronto, ON M6M 2W8 Tel: 647-346-5645 Membership Type: Chapter Associate

Twinborn Roadbuilders Inc.

R.G. Peel Construction

Remo Zeppieri 23 Lilly Valley Cres, King City, ON L7B 0B5 Tel: 416-875-6771 Membership Type: Active

Rainfrog Landscaping

Brandon Park 108 - 19 Lower Village Gate Toronto, ON M5P 3L9 Tel: 647-784-7275 Membership Type: Interim

Riverview Landscaping

Mike Weller PO Box 89, Keswick, ON L4P 3E1 Tel: 905-476-4593 Membership Type: Active

Urban Irrigation Solutions

Grant Peel 13 Riverside Dr, PO Box 1039 Bobcaygeon, ON K0M 1A0 Tel: 647-225-9170 Membership Type: Active Bruno Coelho 760 Colter St, Newmarket, ON L3X 2V4 Tel: 416-561-7392 Membership Type: Active Adriana Delima 71 Riverview Ave, Woodbridge, ON L4L 2L8 Tel: 416-857-4137 Membership Type: Active

Rock Your World Landscaping & C.C. Inc

Antonio Salciccioli 588 Wettlaufer Terrace, Milton, ON L9T 7N1 Tel: 416-859-9055 Membership Type: Active

Security Fence

Dan Figliola 10187 Regional Road 25, Milton, ON L9T 2X7 Tel: 905-693-1563 Membership Type: Chapter Associate

Shine Paving Inc

Vajihollah Ghameeshi Ramandi 2089 Hwy 7, Concord, ON L4K 1V6 Tel: 416-737-7400 Membership Type: Active

TJ Electrical Inc

Tim Jackson 6 Toby Court, Holland Landing, ON L9N 1K3 Tel: 905-868-4477 Membership Type: Associate

27

for over

W.M Weller Tree Service

UPPER CANADA Derue Designs

Rhonda Derue 102 John St, Gananoque, ON K7G 1A5 Tel: 613-483-8542 Membership Type: Active

WATERLOO Apex Lawn Services

Paul Stefanson 188 Harvard Rd, Waterloo, ON N2J 3V5 Tel: 519-502-2697 Membership Type: Interim

Canopy Farms Landscaping

Marie Paxton PO Box 341, Fergus, ON N1M 3E2 Tel: 519-949-4504 Membership Type: Active

Creo Concepts Inc

Adam Flach 695 Colquhoun St, Fergus, ON N1M 1S2 Tel: 519-843-2087 Membership Type: Active

CriVan Landscapes

Greg Vaneerde 8219 Wellington Rd 18, Fergus, ON N1M 2W5 Tel: 519-831-2699 Membership Type: Active

Ecoland Inc.

Ismet Mirena 79 Frey Cres, Kitchener, ON N2E 4K9 Tel: 416-688-0468 Membership Type: Interim

Envirolok Canada

Jay Morgan 17 Young St E, Waterloo, ON N2J 2L2 Tel: 519-241-3236 Membership Type: Chapter Associate

Forsyth Landscaping

Brad Forsyth B - 74 Woolwhich St, Kitchener, ON N2K 1S3 Tel: 519-635-3814 Membership Type: Active

Guelph Building Supply

Chris Niezen 500 Maltby Rd E, Guelph, ON N1L 1G4 Tel: 519-780-0400 Membership Type: Chapter Associate

Moonlighting Outdoor Lighting

Jason Fleming 70 Manitoba St, Guelph, ON N1E 3B9 Tel: 519-827-4643 Membership Type: Active

Natural Elements Landscaping Inc. Kyle Griffiths 71 Healey St, Elora, ON N0B 1S0 Tel: 226-203-7606 Membership Type: Interim

Pinheiro Excavating Ltd

Mario Pinheiro 198 Westcliff Way, Cambridge, ON N1S 5C2 Tel: 519-740-8430 Membership Type: Chapter Associate

Sickle Contracting Limited

Ryan Sickle 6 Griffin Gate, St George Brant, ON N0E 1N0 Tel: 519-761-0745 Membership Type: Chapter Associate

YVers Hardscaping

Yurek Vers 11 Mohawk Dr, Guelph, ON N1E 1H9 Tel: 416-606-7337 Membership Type: Active

WINDSOR Carter Enterprises

Michael Carter 57 Willow Beach, Amherstburg, ON N9V 2Y8 Tel: 519-982-4277 Membership Type: Chapter Associate

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WWW.HORTTRADES.COM 17

EVENTS

August 12

Upper Canada Chapter Golf Tournament

Full details and registration for certain events at horttrades.com/comingevents June 1-4

Grey to Green Conference

Ryerson University, 325 Church Street, Toronto Presented by Green Roofs for Healthy Cities, this event will help you to understand the value of green infrastructure (bioswales, green roofs and walls, urban forests) at Ontario’s leading forum for designers, policy makers, manufacturers, and the landscape professions. Featuring a full day of professional training courses, two days of networking events and a day of tours, the conference also includes a trade show.

Full details and registration online at greytogreenconference.org.

June 17-19

Garden Days

Paired with National Garden Day (June 17), Garden Days is a three-day celebration of events for gardening enthusiasts, families, schools and communities. Take part in a local event or get inspired at your local garden centre or travel to a nearby destination garden. See a full listing of events or register your own event at gardendays.ca.

Colonnade Golf and Country Club, Joyceville Save the date for this annual event held at a new location this year.

Details at horttrades.com/uppercanada.

August 14

Toronto Chapter Baseball Tournament

Waterloo Chapter Family Day. July 17

Waterloo Chapter Family Day

Bingemans Water Park, Kitchener Bring the family and spend a full day at the water park with the Waterloo Chapter. The day includes lunch, prizes, face painting and volleyball. Details at horttrades.com/waterloo.

July 21

Toronto Chapter Golf Tournament

Nobleton Lakes Golf Club Save the date for this annual event that enables the Toronto Chapter to raise funds for projects that make a difference in the lives of people living in their community.

Details at horttrades.com/toronto.

Fresh new plants and trees in stock

Richmond Green, 1300 Elgin Mills Road E., Richmond Hill Register your team now for this fun annual event or become a sponsor. Cost is $620 per team and includes prizes and lunch.

Details at horttrades.com/toronto.

August 19

Drystone Training Instruction and Festival

Madoc This hands-on, two-day course presented by Dean McLellan is hosted by LO’s Upper Canada Chapter and Upper Canada Stone Company.

Cost is $300 plus HST for LO members and $375 plus HST for non-members with an early bird discount of 10 per cent if registered before July 23. The festival includes social events and entertainment.

Details at horttrades.com/uppercanada.

144798 Potters Road, Tillsonburg, ON N4G 4G7

P: 519-688-0437 • F: 519-688-6359 info@pottersroadnursery.com

Pottersroadnursery.com 18 LANDSCAPE ONTARIO MAY 2016

INDUSTRY NEWS

Plant material from Canada Blooms is distributed to various city-run care facilities.

Canada Blooms donates flowers to long-term care homes There were bright eyes and wide smiles in the courtyard of Toronto’s Carefree Lodge long-term care home on March 22, as residents got a glimpse of the beautiful plants arriving from Canada Blooms.

Despite less-than-spring like weather, including chilly temperatures and rain, residents joined Canada Blooms general manager Terry Caddo, Toronto city councillor David Shiner and gardening writer and personality Mark Cullen to welcome the donation of over 600 plants.

This year, the plants were shared with Carefree Lodge, Willowdale Manor Supportive Housing and Cummer Lodge, each run by the municipality to provide long-term care and adult day programs for those in the city in need of support.

Watching residents eagerly sort through a diverse array of flowers — carefully selecting the perfect varieties for themselves and their friends — it’s clear the contribution was warmly received.

“While these plants looked absolutely breathtaking at Canada Blooms, they look even better being enjoyed by the residents of Carefree Lodge,” Caddo said. “It’s amazing to see the impact of the show live on by bringing joy to those who genuinely appreciate the plants.”

Coun. Shiner agreed. “I’m delighted to help deliver this beautiful collection of plants to the wonderful seniors at Carefree Lodge,” he said. “This donation will bring vibrant colours and sweet smells of an early spring into Carefree Lodge while allowing the great displays from Canada Blooms to continue being enjoyed.”

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Are you passionate about gardening and a believer in the importance of beautiful green spaces, a healthy environment and an active lifestyle? Garden Days are coming June 17-19 and there’s still time to get involved in the celebrations.

Organized by the Canadian Garden Council, with support from WWW.HORTTRADES.COM 19

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the Canadian Nursery Landscape Association and Landscape Ontario, Garden Days is Canada’s coast to coast to coast, threeday celebration of National Garden Day which is held annually on the Friday before Father’s Day. Garden Days is an opportunity for Canadians to enjoy their own garden, visit or take part in their favourite garden experience, get inspired at their local garden centre or travel to a nearby destination to enjoy their favourite garden.

Last year, cities both large (Toronto, Ont.) and small (Mount Pearl, Nfld.) proclaimed the Friday before Father’s Day as their ‘Official Garden Day.’ Organizers hope to add Official Garden Days in a myriad cities, towns and villages.

Television personality Frankie “Flowers” Ferragine serves as the initiative’s national spokesperson. “I am pleased to be national spokesperson for Garden Days — a terrific opportunity for everyone to visit their nearby public garden, stop in at their favourite garden centre and above all, get outdoors and garden,” says Ferragine. “Why garden? From growing your own food to cutting a fresh bouquet of flowers or improving a community space, gardening is the best way to be active and studies prove it makes you feel better too.”

For more information, or to get involved or register an event, visit gardendays.ca.

G&L GROUP NAMED ONE OF CANADA’S BEST MANAGED COMPANIES

G&L Group was named one of Canada’s Best Managed Companies in 2015 for excellence in business performance. The Best Managed program recognizes Canadian-owned and managed companies with revenues over $10 million demonstrating strategy, capability and commitment to achieve sustainable growth.

“Best managed companies embrace innovation, seize opportunities and inspire talent. They really set the bar high,” said Peter Brown, Partner, Deloitte and CoLeader, Canada’s Best Managed Companies program.

As GTA’s major construction material supplier of over 45 years, G&L Group holds true to its corporate vision to serve clients with a passion for excellence and a commitment to customer satisfaction. The family-owned and operated firm relies on Pat Lamanna a solid industry network to deliver ready mix concrete, aggregates, soil, salt, and waste services to their clients across the construction, contracting and landscaping sectors.

A forward-thinking approach of acquiring strategically located manufacturing sites, depots and receiving docks throughout Southern Ontario, together with a passion for innovation, have been pivotal in positioning G&L Group as an industry leader.

G&L Group is especially grateful to its employees for this achievement. Pat Lamanna, Senior Vice President, notes, “We’re in a good market in Canada and it allows us to grow – so long as you have the right people. We’re so thrilled to be recognized as a winner of this prestigious award. We could not have done what we’ve done without our people.”

2015 winners of the Canada’s Best Managed Companies award were honoured at the annual Canada’s Best Managed Companies gala in Toronto on April 12, 2016.

EXECUTIVE DESK Learning from Alia Tony DiGiovanni CHT LO Executive Director

S

ix months ago I joined a special and exclusive club. I became a grandfather to an extraordinary and wonderful little girl named Alia.

Every weekend since (and some weeknights) my wife Maxine and I are compelled by a mysterious internal urge to visit our granddaughter.

The visits are quite humorous. We are constantly bickering about who gets to hold the baby.

A couple of months ago Alia learned to eat real food. It was delightful to watch as she tried to figure out what to do with her tongue. The puréed food went everywhere but in her mouth. Her outstretched tongue kept getting in the way. She kept trying until it finally worked. Not being successful the first time did not matter in the least. She just kept trying. She never gave up. This pattern of unsuccessful attempts kept repeating as she learned to turn over, sit up, stand up or reach for a toy. Every unsuccessful attempt was followed by an encouraging word from her parents.

Once a new skill was mastered there was much applause and laughter. As I observed this behavior, a very obvious thought crossed my mind; success is really a product of repeated failures.

Of course it is. Why are we so hard on ourselves when we fail at something?

Failure is simply delayed success. We should always remember to encourage others and ourselves when failure occurs and applaud and celebrate success. Many of us are struggling with professional and personal challenges. We can all learn from babies.

One weekend we were asked to babysit while Alia’s parents went to a Toronto Blue Jays game. My daughter left a very detailed list of instructions including a firm time to put Alia to bed.

When that time arrived, I dutifully carried Alia to her bedroom. The second I

entered the door, the previously happy child began to fuss inconsolably. It was frustrating. Why was she crying? Instinctively, I patted her back and walked with her out the door. She stopped crying and began to smile. After several repeated attempts to put her to bed it became clear that Alia did not agree with her mother’s sleeping schedule. She let me know in no uncertain terms. What is the life lesson here? Honest and direct communication is important. Even without language, she was very clear on what her wishes were.

Watching my granddaughter develop week-to-week is an amazing gift. Alia is teaching me some great life lessons even though she can’t even say a word.

The lessons started before she was born.

My daughter and mother had a very special relationship. The name Alia was chosen to honour my mother’s memory.

Even though she is no longer with us, her caring energy lives on in her children, grandchildren and now her great grandchild Alia. The profound thread of care connects and transcends time

Alia is teaching her grandfather some great life lessons.

from one generation to the next, growing exponentially, enhancing lives and leaving a legacy of benefit. It is good to be reminded that we have the power to do the same. We can change the world through our care and positive energy.

We can benefit those who we will never know. We can make a difference.

Tony DiGiovanni may be reached at tony@landscapeontario.com.

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UNDERGROUND WORLD Public utility damages are a challenge

By Terry Murphy CLM

H

omeowners are a major problem for the damage prevention industry in Ontario. The average homeowner really knows nothing about damage prevention and what is under the soil waiting for an accident when they dig. When they buy a tree or shrub at their local garden centre or big box store, they simply go ahead and dig a hole and plant it. They think nothing about what is underground, mainly because they just don’t know or think about underground utilities. For the last four years in Ontario, the public has had an annual average of 543 utility hits. There was an annual total average of 4,696 utility hits across the province over this same four-year period.

The public is causing about 12 per cent of the damages that are recorded throughout our DIRT Reporting System. This compares to the green industry annual four-year average of 721 hits, which is 15 per cent of the annual total average number of hits. So when you think about it, the public is causing almost as much of a problem as the whole green industry which includes all contractors for landscaping, fencing, irrigation, agriculture and waterways. As you can see, this is a major problem.

Challenge

The challenge is simply this: without any advertising money, how does the Ontario Regional Common Ground Alliance (ORCGA) and the damage prevention industry solve the major problem of reducing homeowner utility hits? What can we do to reduce the number of annual utility hits by the public? This is what the ORCGA’s annual Dig Safe spring promotion program is all about. When you hear about “Dig Safe” you should understand our goal and promote it as much as you can.

The prime goal is public awareness and advising homeowners to call ON1CALL for locates before they dig. Each company in our industry can help out with advertis-

22 LANDSCAPE ONTARIO MAY 2016

ing and promoting the Dig Safe damage prevention safety program to the public and to all homeowners and to their own employees.

Spring Dig Safe program

Our main focus for public promotion is to have as many local events as possible scheduled though the ORCGA head office and the Geographic Councils or industry companies. Each spring the ORCGA schedules many Dig Safe events. One type of event that gets a great deal of attention is when we can work with a municipality. For example, we may have the attention of a mayor of a particular municipality for an hour. The mayor will read a proclamation declaring the municipality support for Dig Safe for the month, then the mayor will raise the Dig Safe Flag which will fly for the month (March or April) and the ceremony will conclude with a barbeque or networking session. We attempt to have as many of the area ORCGA Geographic Council members present in their yellow Dig Safe t-shirts to support the event. This format is also used with private companies in our industry who want to celebrate Dig Safe with their employees and have their own individual promotion. Each of the 13 Geographic Councils will have their own events scheduled throughout March and April. We will pick a certain city or town and use it for a kick-off to start the spring promotion. This year it was Kingston. Two years ago it was Toronto. Some ORCGA Geographic Councils work with a Tim Hortons or a Home Depot to hold local events. These companies not only give the public awareness of our damage prevention efforts, but also further promote the message to any local excavating contractor. These local events take place during March and April as an introduction to the spring excavating season.

As one can appreciate, it is very difficult to know if homeowners are getting the message or not.

Special events

This year the ORCGA decided to have a booth at the National Home Show in downtown Toronto. The show co-located with Canada Blooms which caters to

the landscape sector. This event draws between 150,000 and 200,000 visitors over 10 days. We probably discussed Dig Safe with over 500 people during the 10 days of the show. At the same time, the ORCGA had a landscape exhibit in the Canada Blooms portion of the show. This display, sponsored by ON1CALL, won an award for the Best Education Exhibit (for students) and probably had more than 400 visitors during the show. We probably had one-on-one sessions with almost 1,000 people during the show for the two exhibits. In the two spring months of March and April, the industry will have almost 100 separate events which promote damage prevention to more than 3,000 members of the public. Each event will have a spin-off that participants can take the information home to share with their family and neighbours. It is hard to measure the spin-off effect.

There was a Dig Safe event at Mohawk College this spring. The horticultural apprenticeship students had a twohour lecture on locates and underground safety and wore their yellow t-shirts for the day at the Stoney Creek Campus on Barton Street. This gave some exposure to the Hamilton/Stoney Creek public on the underground and about obtaining locates before they dig.

Homeowners hits decrease in 2014

In 2013 there were 790 utility hits by the public. In 2014, there were 550. That is a 30 per cent reduction in one year. This is outstanding and may represent the fact that the public is learning more about what is underground, and that they are calling ON1CALL for locates and that they are more conscious about the dangers of digging underground.

All the industry and the ORCGA can do is to continue with their spring promotion of Dig Safe events each year and continue to promote the importance of calling for locates before they dig. This year is the 12th straight year for our Dig Safe program to the public. If you want to have a Dig Safe event, please call Jennifer Parent at the ORCGA office at 1-866446-4493 for details. Thank you to all the industry participants for volunteering in our annual Dig Safe events and for participating on our Geographic Councils. Your efforts are definitely making a difference.

The statistics verify this improvement with a 30 per cent reduction in homeowner hit over the last year.

Terry Murphy can be reached at tvmurphy@ca.inter. net.

PUBLIC RELATIONS

Displays by LO chapters often draw a lot of attention at local home and garden shows. Pictured here are displays by Waterloo (above) and Windsor Chapters.

Hire a professional

By Denis Flanagan CLD Manager of Membership and Public Relations

T

he message being promoted through many outlets in 2016, is “Hire a Professional.” This began at Canada Blooms and continued throughout the many spring home and garden shows participated in by our chapters in Ottawa, Windsor, Hamilton and Waterloo. Through these events, we have distributed over 40,000 copies of Garden Inspiration magazine to the public, which includes a double-page spread titled “How to Select a Landscape Professional.” Also in print this year is a press release titled “Spring Gardening Tips for Eager Green Thumbs.” The article describes various planting combinations with hellebores, ranunculus, primula, etc. and begins “When faced with the decision of what and when to plant it helps to consult with a professional who can guide you to help pick the plants that will survive the cool spring. Consulting with a professional landscaper not only ensures your garden is the envy of the neighbourhood, it also helps protect the investment you

are making in your garden. Consulting a professional is not a blow to your ego, it’s a prudent move that will help you get the most out of your plantings.”

We are promoting similar messaging

throughout the summer and fall in regular press releases and media interviews.

We have also had signage at several consumer shows and events, including the International Master Gardeners Conference in Huntsville. These signs send a strong message to the public: • Landscape Ontario members lead the green industry in providing quality and value.

• We are full-time industry professionals.

• We abide by a statement of conduct, principles and ethics.

• We are insured, licensed, educated and trained in our areas of expertise.

• We measure our success by our client referrals and by our annual Awards of Excellence Program.

• We aim to strengthen the relationships between our industry and our clients and promote outdoor living, more green spaces, and a healthier lifestyle.

I believe if you share these statements with your staff, sub-contractors, suppliers and your local community, we will all be elevating our profession. If you would like a copy of the signage or any of the press releases, please contact me at dflanagan@landscapeontario.com.

WWW.HORTTRADES.COM 23

MEMBERSHIP New online tool for members

By Myscha Burton Membership and Chapter Coordinator

H

ello again Landscape Ontario! It’s hard to believe it has been exactly one year since I wrote my last column for the Landscape Ontario magazine. It has been a whirlwind of a year and I am thrilled to once again be your membership and chapter coordinator while Rachel Cerelli is on maternity leave.

Your membership gives you access to beneficial resources to assist in the creation of this healthy team environment. Visit horttrades.com and under the ‘Resources and Services’ tab you will find safety resources including training and compliance guidelines, as well as labour resources and an HR toolkit customized just for you to assist in dealing with any possible employeerelated challenges, as well as strategies for increasing employee engagement and retention.

Introducing LO Connects

Want to talk to a fellow professional about some of the challenges your new team may be facing? We have a new member program to assist you: Landscape Ontario Connects. LO Connects utilizes our professional network to address challenges, set goals and share the successes of you and your company. It is based on one-on-one communication in a confidential environment to encourage personal and professional growth. We are pleased to launch landscapeontarioconnects.com to better connect members across the province. On the site you will find a profile/application form. Once you have completed this, you will be emailed the password to access the exclusive information your fellow members have shared so you may begin connecting with your colleagues. We recommend connecting with other members outside of your chapter to eliminate any kind of competition factor. For more information,

24 LANDSCAPE ONTARIO MAY 2016

contact connects@ landscapeontario.com or visit the new web site.

As we’re all getting back in the saddle with the start of a new season, new staff or a new role, I want to revisit the importance of havMembers have a new networking tool at landscapeontarioconnects.com ing a healthy team that enables them to share goals and concerns and help one another. environment in the workplace. You are all part of a team — company are better employees because whether that’s part of a crew, sales team, they see your company’s results as part or the manager of employees you have of their own achievements and want to be hired. A healthy team is essential to crea part of a successful team. Implementating an environment where your staff ing quality HR policies and strong communication is essential for your team’s are actively engaged in the company success. Millennials have been raised they work for; beyond their pay cheque. in an increasingly fast paced world and Employees who are passionate about the constantly seek new excitement and new company they work for, and who respect challenges. Stagnant policies, procetheir fellow team members, are going to dures and a lack of development opporgive you their best work and go that extra tunities may cause Gen-Y employees to mile, and they are going to help represent feel they lack purpose in their work; a your company to the best of their abilities direct contradiction to how these employand will want to continue working for you ees have been developed. It is important next season. to be aware of the needs of the team that This is of particular importance to forms your company. A team that is chalyour Millennial or Gen-Y employees lenged, connected and communicating, (those born between 1982-2000). These results in a highly-efficient and effective employees come from the world of gold workforce and greater success for your stars, increased technology use and a company. Fostering a positive team envifast-paced, constantly-changing environment in different ways than the Baby ronment and utilizing the resources available to you to do so is a win-win-win for Boomers before them experienced. you, your staff and your business.

On the surface, it may just seem these As the warm weather approaches, be Gen-Y folks are just hard to please and sure to mark your calendars for the fanhave increasingly high expectations, but tastic summer events happening in our there’s more to it than that. chapters. Nothing says team building like There is an increased need for a a staff outing. Golf and baseball tournasense of accomplishment in work for Milment dates are set, as well as familylennials, as well as feedback on their friendly celebrations. Your LO staff will performance; both positive reward and also be continuing our summer member constructive criticism. This feedback and visits as well as Member Appreciation sense of pride are equated with recognition; one of the greatest motivating facDays throughout the province, hosted at tors for your staff. As a business owner, various member locations. We look forward to seeing you at these events this crew leader or foreman, your colleagues summer. Dates, pricing and registration are looking to you to help lead your new can be found in your weekly e-news and team. This leadership helps motivate your chapter’s webpage at them and connect them to the company horttrades.com, or you can contact me they work for. Staff that feel connected directly at myscha@landscapeontario.com. and that they are a key player within your

PROSPERITY PARTNERS Pricing for profit

By Jacki Hart CLM Prosperity Partners Program Manager

E

very generation has its champions, leaders, mentors, trail blazers and icons. One of ours, Charles Vander Kooi, passed away in March. Vander Kooi inspired and enabled sweeping improvements to the profitability of hundreds, if not thousands, of construction and landscape-based businesses. A guru from the ‘80s and ‘90s on recovering overhead, creating incentive systems, and budgeting for profit, his system changed lives. Vander Kooi left a legacy of success and helped to elevate the success of our industry. It’s with respect for his legacy, and of several others who have dedicated their careers to helping us be profitable, that I chose to write about profit this month.

May is the month when everyone in industry ramps up. Regardless of sector, it’s also the time when those who sell are pressured to give a better deal and be tempted to compete largely on price.

Here is a short list of phrases I’ve heard from business owners I work with when it comes to their logic for pricing strategies and overhead recovery: 1. I just double my cost on materials or products and charge that amount back to the customer.

2. My wife does the books so I don’t have the added expense of paying an office person.

3. I run my business from my home (garage or farm), so I don’t have to set up a commercial or rental facility.

4. My truck is paid for so I don’t have to charge for it.

5. I charge the same hourly rate as my competitors do.

These arguments for pricing strategy are all red flags from a profit management perspective. I would even dare to hazard a guess that Vander Kooi (and possibly our infamous Ontario pricing gurus JP

Lamarche and Mark Bradley) would agree with each of my responses below: 1. If you don’t know at what price you will break even, how can you be sure that doubling your material or product purchase cost will ensure either overhead recovery or profit? By pricing this way, you might be leaving money on the table (i.e. not charging enough), or worse, throwing spaghetti at the wall with your price, and not realizing you’re losing profit potential — or perhaps not recovering a suitable amount of overhead on products sold.

2. This will ensure that your business will never have the cost of hiring an outside bookkeeper in the budget, and in all honesty, it might benefit more from having an unbiased, professionally-trained bookkeeper or office assistant.

3. (Similar to 2) By doing this, you are neglecting to establish that the business can support an independent location, should you ever decide you want to sell the business and/or move it away from your home location (i.e. you outgrow your space). Your current overhead recovery and pricing strategy doesn’t include a place of business.

4. If you don’t build into your price a return on your investment for vehicles and equipment, you’ll never have the profit set aside to replace those things when they wear out. Your vehicles and equipment costs including ROI (either per hour or per day, or as a part of a single overhead recovery percentage) should all be included in the calculation you use to set your price.

5. Your competitors may pay their employees differently and may have different labour burdens to recoup (i.e.

WSIB rate, down-time budgets, benefits, etc.) so this strategy does not ensure you are recovering overhead or payroll costs properly, let alone including profit on labour.

For some of you reading this column, everything you just read makes sense.

You’re using a pricing and overhead recovery system and I just confirmed you’re following best practices; paying attention to the details that relate to generating profit and funding growth. For others,

it may make no sense at all, and is just more white noise people keep talking about in seminars about creating budgets and pricing from a system. Some of you may be somewhere in the middle — using a pricing system or quoting software, plugging in numbers, and trusting the resulting price will make you money. I was there too. And, it didn’t always work.

What I’ve learned over the years from working one-on-one with business owners who are using various pricing systems and software, is that few truly understand how the numbers all relate to one another. Alarmingly, few know how to read, analyze and manage from their Profit and Loss Statements. Even worse, few follow their budgets monthly, and even fewer adjust on-the-fly throughout the year.

I believe this is where the rubber really hits the road. I equate the trend of trusting software to run our businesses for us, as trusting a four-wheel drive vehicle to get us through any obstacle. By assuming you have all of the right information, no matter what transpires, and forging boldy ahead without checking for accurate facts, you might be successful and soldier through the deep mud (or snow), and, well, you might get stuck too. Stuck without cash flow and without profit.

So, as you work your way through the next critical few months of your season, I suggest a proactive approach — making sure you know how your company is REALLY performing financially. Many set a budget early in the year, then work well into the year, coming up for air in late fall when it’s too late to make any appreciable adjustments to overhead recovery or profitability. Please set aside the time for your most IMPORTANT meeting every month: the meeting where you meet with yourself, review your numbers and ensure you’re on the right track.

Remember, if you’re aiming at NOTHING, you will hit it with HUGE accuracy.

Jacki Hart may be contacted at peertopeer@landscapeontario.com.

WWW.HORTTRADES.COM 25

CLASSIFIEDS

EQUIPMENT

All classified ads must be pre-paid by credit card. Rates: $50.85 (HST included) per column inch Min. order $50.85. 15% discount on ads run for entire calendar year. Box Numbers: Additional $10.

Confidentiality ensured. Deadlines: 20th day of the month prior to issue date. (eg: June issue deadline is May 20th). January deadline is Dec. 10. Space is limited to a first come, first served basis.

To advertise: E-mail your name, phone number and ad to Robert at classifieds@landscapeontario. com. Online advertising: Website only ads are available for $67.80 (HST included) for Associaton members and $90.40 HST included for non-members. Website ads are posted for 31 days. View ads online at www.horttrades.com/classifieds. Post employment ads for free at landscape.jobs.

EMPLOYMENT OPPORTUNITIES

EMPLOYMENT OPPORTUNITIES

MACUTO NURSERIES Experienced farm workers required to perform manual work. Hand cultivating, digging and tree planting. Hourly rate $11.25.

Seasonal employment starting April 1, 2016 to Nov. 30, 2016.

Job site Keswick, Ontario Fax resume 905 476-1534 or mail P.O. Box 284 Keswick, ON L4P 3E2 Tel: 905-727-3666

GENERAL FARM LABOURER Field labour in the nursery, minimum wage, full time. Duties: Weeding, hoeing, planting, digging, watering and pruning of trees and shrubs in fields and yard.

Seasonal – April to November Skills Required: Grade 12 diploma, work experience an asset.

UXBRIDGE NURSERIES LIMITED 8080 Baldwin St., Brooklin, ON, L1M 1Y6 Contact: Wilma Muhic wilma@uxbridgenurseries.com

MORI NURSERIES HAS VARIOUS HOOP HOUSES FOR SALE • Both Gothic and Round types • Sold by the square foot • Also all specialized nursery equipment will be sold • As example: 2005 Univergo Hydra Weeder Model- SARL M 923. This is a 3-seat model in excellent condition.

Contact Mori Nurseries E-Mail shop@morinuseries.com Phone Rolf at 905-468-3217 x225 Cell: 905-933-0673

Canada’s FREE online jobs website for the landscape profession.

Post a job. Find a job.

landscape.jobs

REGISTER TODAY!

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