My role: creative executions, graphic designer, photographer, and videographer.
Background: Meathead Movers is a regional Southwestern moving company who has traditionally advertised through word of mouth. Unlike any other moving company, Meathead Movers' history and culture surrounds student athlete employees, the stars of our campaign, which won 1st place in the Chapman University Advertising major senior capstone class, judged by President and CEO Aaron Steed. Eight ideas including the commercial, graphics, social media execution, and pro-social execution, were implemented in 2017.