LOGO DESIGN GUIDELINE FOR Direvual Studio Brand Guidelines Implementing the Direvual Studio brand in communications
Our logo The logotype should always contrast with the background. There are 4 versions of the logotype to ensure legibility and optimum reproduction quality in all printing processes and digital needs.
Logo when the logo is place on a white background.
Logo when the logo is place on a dark background.
Logo when the logo place on a navy blue background.
Direvual Studio Colors
C 92% M 75% Y 51% K 55%
C 69% M 15% Y 0% K 0%
C 30% M 19% Y 20% K 0%
FONT(s) USED IN THE LOGO
C O D E
B o l d
a b c d e f g h i j k l m n o p q r st uv w x y z 1234567890!@#$%^&*()-=+
C O D E L I G H T a b c d e f g h i j k l m n o p q r st uv w x y z 1 2 3 4 5 678 9 0 ! @ # $ % ^ & * ( ) - = +
| Direvual Studio | brand guidelines | July 23 .2015
Logo when the logo is place on a blue background.
Logo when the logo is place on a grey background.
Logo Variation CORPORATE SIGNATURE Graphic mark and logotype in vertical configuration and centered. minimum height: 0.875 inch
LOGOTYPE Logotype without the graphic mark. Use when space doesn’t allow for the graphic mark, when reproduction quality fails at small sizes, for theweb, or if the desi gn calls for a simpler logo. X
minimum height: ~0.375 inch, must be legible.
HORIZONTAL LOGO Graphic mark to the left of the logotype. Use this option when space doesn’t allow for the primary logo’s vertical configuration. Ideal for placement on the left side in compositions. minimum height: 0.625 inch | Direvual Studio | brand guidelines | July 23 .2015
Clear Space The clear space around the logotype and icon on all sides shouldbe equal to the height of the letters for maximum legibility and impact. X
X
X
X
X
The clear space requirement is designed to maintain the integrity of the logo. This ensures visibility and legibility. These illustrations show the clear space around the approved logos. The clear space around the logo is equal to the circle radius of the graphic mark. No graphic elements, including patterns, photos or colors (other than approved colors) can be used in the clear space.
Log Lorem ipsum dolor sit amet, id nam urna nostra erat, at vulputate in, donec neque vestibulum amet viverra integer maecenas, consectetuer sit leo ac eget nunc mi, sit metus. Integer lectus proin, nibh tempor ut id. Nulla amet eu eros cursus sodales, vivamus semper posuere sed donec sit, velit proin pharetra parturient integer eu. Dictumst suspendisse sed tortor auctor metus, laoreet auctor velit rhoncus, potenti diam luctus dolor.
Mininum Size To preserve legibility, the logotype should never be printed smaller than .75� and should never appear at less than 75 pixels in digital formats. DIGITAL PRINT
75PX
| Direvual Studio | brand guidelines | July 23 .2015
75�
Improper Usage WARNING! please do not abuse your logo
Logotype colors inconsistent with brand standards.
Background colors inconsistent with brand standards.
Icon and letters are stretched out and distorted.
| Direvual Studio | brand guidelines | July 23 .2015
| Direvual Studio | brand guidelines | July 23 .2015
| Direvual Studio | brand guidelines | July 23 .2015
| Direvual Studio | brand guidelines | July 23 .2015