Protean Hospitality

Laurence R Bernstein

Protean Hospitality Partnership is an acknowledged thought leader in the complex world of Hospitality marketing, branding and experience design.

Ten Immutable Laws of Boutique Hotels

March 17, 2016

by Laurence R Bernstein

Brand confusion: Are loyalty programs part of the problem or part of the solution

October 29, 2015

by Laurence R Bernstein

Soft branding: the answer to everything?

October 29, 2015

by Laurence R Bernstein

Will Customer Experience Design Replace Marketing

May 28, 2015

by Laurence R Bernstein

The Four Cornerstones of Branding

May 8, 2015

by Laurence R Bernstein

Facing the Big-Brand Juggernaut: How to Compete Against the Big Guys

January 14, 2015

by Laurence R Bernstein

Is behavioral economics a game changer in hospitality marketing

October 15, 2014

by Laurence R Bernstein

New Insights into Luxury Branding in the Hospitality Business

July 24, 2014

by Laurence R Bernstein

The Millennials: Leading to the Damnation of Hotel Brands?

March 12, 2014

by Laurence R Bernstein

Understanding Brand Experiences that Lead to Customer Loyalty

March 12, 2014

by Laurence R Bernstein

Paradox of Hotel Choices

March 10, 2014

by Laurence R Bernstein

The Holy Grail: Achieving Customer Loyalty in a Loyalty Free Universe

March 10, 2014

by Laurence R Bernstein

New Lessons in Customer Experience Management

March 10, 2014

by Laurence R Bernstein

Managing and Profiting from Emotional Engagement in the Hospitality Industry

March 10, 2014

by Laurence R Bernstein

Consumer Understanding of Hotel Market Segments

July 10, 2013

by Laurence R Bernstein

Hospitality Loyalty Programs: Help or Hinder

April 1, 2013

by Laurence R Bernstein

Protean Hospitality E-Brochure

October 29, 2012

by Laurence R Bernstein

Introduction to Protean Hospitality Partners

September 27, 2012

by Laurence R Bernstein

Protean Hospitality Brand Emotion Study Findings Detail

September 10, 2012

by Laurence R Bernstein

Protean Study of Housekeeping Trade-offs

August 21, 2012

by Laurence R Bernstein

Protean Hospitality Brand Emotion Study

June 7, 2012

by Laurence R Bernstein

Who is really suppressing room rates?

December 20, 2010

by Laurence R Bernstein

Protean Guest Experience Audit

October 12, 2010

by Laurence R Bernstein

Our Scorecard Exercise

July 12, 2010

by Laurence R Bernstein

Opinion -- Hotel pricing in crisis

June 28, 2010

by Laurence R Bernstein

Protean White Paper Understanding Luxury in the Hospitality Business

June 28, 2010

by Laurence R Bernstein

Protean White Paper -- how business travelers choose hotels

June 27, 2010

by Laurence R Bernstein

Yield management effect

June 26, 2010

by Laurence R Bernstein

Protean White Paper -- The Nature of Luxury

June 26, 2010

by Laurence R Bernstein

Protean White Paper -- Understanding Business Travelers

January 22, 2010

by Laurence R Bernstein

Connecting with the LGBT market segment

January 21, 2010

by Laurence R Bernstein

Understanding Luxury in the Hotel Business

January 12, 2010

by Laurence R Bernstein

The Nature of Luxury

January 12, 2010

by Laurence R Bernstein