International Visitors in Australia 2012

Page 1

International Visitors in Australia JUNE 2012 QUARTERLY RESULTS OF THE INTERNATIONAL VISITOR SURVEY



International Visitors in Australia

June 2012 Quarterly Results of the International Visitor Survey


Image: Ethel Beach, Yorke Peninsula, South Australia Courtesy of SATC/Ann Nolan

ISSN 1447 8595

Tourism Research Australia

Department of Resources, Energy and Tourism

GPO Box 1564 Canberra ACT 2601

ABN 46 252 861 927

For further information on the International Visitor Survey, contact Steve Matthews, Tourism

Research Australia on 02 6243 7733.

Acknowledgements: ORC International Publication Date: Wednesday, 5 September 2012 This work is licensed under a Creative Commons Attribution 3.0 Australia licence. To the extent that copyright subsists in third party quotes and diagrams it remains with the original owner and permission may be required to reuse the material. This work should be attributed as International Visitors in Australia – June 2012 Quarterly Results of the

International Visitor Survey, Tourism Research Australia, Canberra.

Enquiries regarding the licence and any use of work by Tourism Research Australia are welcome at tourism.research@ret.gov.au



Changes to International Visitor Survey data Tourism regions In December 2010 the Australian Bureau of Statistics (ABS) released the Australian Statistical Geography Standard (ASGS). This new geographical standard is based on population and replaces the previous Australian Statistical Geography Classification (ASGC) that was based on legal boundaries. The ASGS took effect from 1 July 2011. This change required the tourism regions to be redefined under the ASGS classification. Tourism Research Australia (TRA) in consultation with the state and territory tourism offices and the ABS completed this review in June 2011. The new geographical structure for the tourism regions was published in the Non-ABS Structures publication 1270.0.55.003 - Australian Statistical Geography Standard (ASGS): Volume 3 - Non ABS Structures, July 2011 on 22 July 2011. The publication contains the digital boundaries, labels and codes for the tourism regions. To preserve time series data for the International Visitor Survey (IVS), TRA undertook an extensive back-casting exercise during 2011–12. All IVS data back to 1999 has been converted to the new ASGS classification, enabling users to continue to use the full time series for trend analysis and comparative purposes at the regional level.

Weighting methodology The IVS results are benchmarked to data on international visitor numbers over the period, provided by the Department of Immigration and Citizenship, with the assistance of the ABS. The variables used in weighting the data are country of residence, state of arrival, main purpose of journey, airport of departure and age and sex of visitor. While TRA was completing the back-casting, further improvements were made to the survey methodology by weighting the education and employment categories separately. Due to low sample sizes, education and employment were previously weighted together. With considerable growth in the education sector over recent years this lead to overstated education and understated employment numbers. This change will see improved survey results in terms of accuracy for both of these categories.

International Visitors in Australia: June Quarter 2012

iii


Contents Main findings ...................................................................................................................................1

Figures Figure 1.

Average and median nights in Australia by country of residence.............................. 6

Figure 2.

Visitors to Australia by main purpose of journey ............................................................... 7

Figure 3.

Visitor nights in Australia by main purpose of journey ................................................... 7

Tables Visitors Table 1.

Visitors, visitor nights, duration of stay and expenditure by country of residence and main purpose of journey, year ended 30 June 2011 and 2012 ............................................................................................ 9

Table 2.

Visitors, visitor nights, duration of stay and expenditure by country of residence and main purpose of journey, quarter ended 30 June 2011 and 2012 .................................................................................... 10

Table 3.

Visitors by country of residence and main purpose of journey, year ended 30 June 2008–2012 ................................................................................................. 11

Table 4.

Visitors by country of residence and main purpose of journey, quarter ended 30 June 2008–2012.......................................................................................... 12

Table 5.

Visitor nights by country of residence and main purpose of journey, year ended 30 June 2008–2012 ................................................................................................ 13

Table 6.

Visitor nights by country of residence and main purpose of journey, quarter ended 30 June 2008–2012.......................................................................................... 14

Table 7.

Visitors by country of resi dence and main purpose of journey by first or return visit.................................................................................................................... 15

Table 8.

Visitors by country of resi dence and main purpose of journey by type of travel arrangements................................................................................................ 16

Table 9.

Visitors by country of resi dence and main purpose of journey by state/territory visited ............................................................................................................. 17

Table 10.

Visitors by country of residence and main purpose of journey for selected regions....................................................................................................................... 19

Table 11.

Visitors by country of resi dence and main purpose of journey by type of transport used between stopovers ................................................................... 21

Visitor nights

iv

Table 12.

Visitor nights by country of residence and main purpose of journey by state/territory visited ............................................................................................................. 23

Table 13.

Visitor nights by country of residence and main purpose of journey for selected regions....................................................................................................................... 25

Table 14.

Visitor nights by country of residence and main purpose of journey by type of accommodation used ............................................................................................. 27

Tourism Research Australia


Expenditure Table 15.

Expenditure for package tour visitors by country of residence

and main purpose of journey by expenditure category ................................................ 29

Table 16.

Expenditure for non-package tour visitors by country of residence

and main purpose of journey by expenditure category ................................................ 30

Table 17.

Average expenditure for all visitors by country of residence

and main purpose of journey by expenditure item......................................................... 31

Table 18.

Average expenditure by visitors with expenditure on item

by country of residence and main purpose of journey

by expenditure item .................................................................................................................... 34

Backpacker market Table 19.

Backpacker visitors, visitor nights, duration of stay and expenditure by

country of residence and main purpose of journey .........................................................37

Table 20.

Backpacker visitors by state/territory visited,

year ended 30 June 2008–2012 ............................................................................................... 38

Table 21.

Backpacker visitor nights by state/territory visited,

year ended 30 June 2008–2012 ............................................................................................... 38

Total Inbound Economic Value (TIEV) Table 22.

Total Inbound Economic Value (TIEV) by country of residence.................................. 39

Table 23.

Total Inbound Economic Value (TIEV) by country of residence,

year ended 30 June 2008–2012 ...............................................................................................40

Modelled regional expenditure Table 24.

Modelled international visitor expenditure in each state/territory ......................... 41

Table 25.

Modelled international visitor expenditure in each state/territory

by reason for stopover ................................................................................................................ 42

Table 26.

Modelled international visitor expenditure in capital cities

and regional areas for each state/territory ........................................................................ 43

Table 27.

Modelled international visitor expenditure in the top 20 regions ranked

by expenditure ............................................................................................................................... 44

Table 28.

Modelled international visitor expenditure in each state/territory

by country of residence .............................................................................................................. 45

International Visitors in Australia: June Quarter 2012

v


Introduction to the International Visitor Survey ................................................................... 46

Survey methodology ................................................................................................................... 46

Sample size .................................................................................................................................... 47

Data reliability .............................................................................................................................. 48

Expenditure .................................................................................................................................. 49

References ...................................................................................................................................... 52

Glossary of terms .......................................................................................................................... 53

State and territory abbreviations ..............................................................................................56

About Tourism Research Australia ............................................................................................ 57

vi

Tourism Research Australia


Main findings Year ended 30 June 2012

All visitors Total visitors

During the year ended 30 June 2012, there were 5,536,996 visitors to Australia aged 15 years and over. This was a slight increase of 1% from the year ended 30 June 2011.

Reason

The main reasons for visitors coming to Australia were: Holiday Visiting friends & relatives Business Education Employment Other

2,436,210 1,380,676 897,939 360,511 213,455 248,206

44% 25% 16% 7% 4% 4%

Source

New Zealand was the largest source of visitors during the period (1,082,354), followed by the United Kingdom (562,743), China (551,427) and USA (437,784).

Expenditure

The average trip expenditure in Australia per international visitor was $3,298, while the average nightly expenditure was $93. Total expenditure in Australia for the year ended 30 June 2012 ($18.3 billion) increased 2% from the year ended 30 June 2011.

Nights

A total of 197 million visitor nights were spent in Australia, an increase of 4% compared with the year ended 30 June 2011.

Return visits

Of all visitors to Australia, 63% had visited before.

Tours

Inclusive package travellers accounted for 15% of all visitors to Australia, while those arriving on group tours accounted for 8% of all visitor arrivals.

States

Of all visitors to Australia during the period, 50% visited New South Wales, 35% visited Queensland and 32% visited Victoria. New South Wales recorded the largest share of visitor nights (34%), followed by Victoria (22%) and Queensland (21%).

International Visitors in Australia: June Quarter 2012

1


Holiday visitors

Share

Of all international visitors to Australia, 44% stated ‘holiday’ as their main purpose of visit.

Expenditure

The average trip expenditure of holiday visitors in Australia was $2,393, with the largest component being food, drink and accommodation ($1,140). Their average expenditure per night was $92.

Nights

Holiday visitors spent a total of 64 million nights in Australia, with 25% spent in the home of a friend or relative; 28% spent in a rented house, apartment, flat or unit; and 17% spent in a hotel, resort, motel or motor inn.

Return visits

Of all holiday visitors, 52% had visited Australia before.

Tours

Inclusive package travellers accounted for 28% of all holiday visitors, while those arriving on a group tour accounted for 16%.

States

Of all holiday visitors, 56% visited New South Wales, 46% visited Queensland and 34% visited Victoria.

Duration of stay

The average duration of stay in Australia for holiday visitors was 26 nights.

Visiting friends and relatives (VFR) visitors

Share

International visitors with a main purpose of VFR accounted for 25% of all international visitors.

Expenditure

The average trip expenditure in Australia by VFR visitors was $1,632, with the largest component being food, drink and accommodation ($677). Their average expenditure per night was $59.

Nights

These visitors spent a total of 38 million nights in Australia and spent 82% of their nights in the home of a friend or relative.

Return visits

Of all VFR visitors, 75% had been to Australia before.

States

Of all VFR visitors, 46% visited New South Wales, 30% visited Victoria and 28% visited Queensland.

Duration of stay

The average duration of stay in Australia for VFR visitors was 28 nights.

2

Tourism Research Australia


Business visitors

Share

Of all international visitors to Australia, 16% stated ‘business’ as their main purpose of visit and these visitors spent a total of 13 million nights in Australia.

Expenditure

The average trip expenditure in Australia by business visitors was $2,320, with the largest component being food, drink and accommodation ($1,422). Their average expenditure per night was $166.

Nights

Business visitors spent 29% of their nights in Sydney and 21% in Melbourne, while 50% of their nights in Australia were spent in a hotel, resort, motel, or motor inn.

Return visits

Of all business visitors, 70% had visited Australia before.

States

Of all business visitors, 48% visited New South Wales, 32% visited Victoria and 23% visited Queensland.

Duration of stay

The average duration of stay in Australia for business visitors was 14 nights.

Education visitors

Share

Of all international visitors to Australia, 7% stated ‘education’ as their main purpose of visit and these visitors spent a total of 51 million nights in Australia, representing 26% of all international visitor nights.

Expenditure

The average trip expenditure in Australia by education visitors was $15,684, with the largest component being education fees ($7,186). Their average expenditure per night was $111.

Nights

While in Australia, education visitors spent 68% of their nights in a rented house, apartment, flat or unit.

Return visits

Of all education visitors, 68% had visited Australia before.

States

Of all education visitors, 49% visited New South Wales, 37% visited Victoria and 29% visited Queensland.

Duration of stay

The average duration of stay in Australia for education visitors was 142 nights.

International Visitors in Australia: June Quarter 2012

3


Employment visitors

Share

Of all international visitors to Australia, 4% stated ‘employment’ as their main purpose of visit and these visitors spent a total of 23 million nights in Australia.

Expenditure

The average trip expenditure in Australia by employment visitors was $8,755, with the largest component being food, drink and accommodation ($5,021). Their average expenditure per night was $80.

Nights

Employment visitors spent 26% of their nights in Sydney and 17% in Melbourne, while 65% of their nights in Australia were spent in a rented house, apartment, flat or unit.

Return visits

Of all employment visitors, 71% had visited Australia before.

States

Of all employment visitors, 41% visited New South Wales, 27% visited Western Australia and 26% visited Victoria.

Duration of stay

The average duration of stay in Australia for employment visitors was 109 nights.

Backpacker visitors

Share

Of all international visitors to Australia, 540,000 (10%) were classified as backpackers and they spent 43 million nights in Australia. Holiday was the main purpose of visit for 69% of backpackers.

Expenditure

Backpackers’ average trip expenditure in Australia was $5,621, with $2,809 being spent on food, drink and accommodation. Their average expenditure per night was $71.

Nights

While in Australia, backpackers spent 36% of their nights in a rented house, apartment, flat or unit and 32% in backpacker or hostel accommodation.

Return visits

Of all backpackers, 34% had visited Australia before.

States

Of all backpackers, 76% visited New South Wales, 58% visited Queensland and 46% visited Victoria.

Duration of stay

The average duration of stay in Australia for backpackers was 79 nights.

Expenditure

Spend in Australia

In the year ending 30 June 2012, international visitors spent a total of $18.3 billion within Australia.

Total trip expenditure

For the same period, international visitors had a total trip expenditure of $26.6 billion.

4

Tourism Research Australia


Total Inbound Economic Value (TIEV)

Total Inbound Economic Value

During the 12 months to June 2012, international visitors consumed around $24 billion of Australian goods and services. This was a increase of 2.0% (in nominal terms), compared with the previous 12 month period.

Source

China is now Australia's largest source market in terms of economic value, worth $3.6 billion, followed by United Kingdom ($2.6 billion), New Zealand ($2.1 billion), and USA ($1.8 billion).

Regional expenditure

Total expenditure

For the year ended 30 June 2012, modelled international visitor expenditure increased by 2% to $18.0 billion, compared with the year ended 30 June 2011.

States/territories

New South Wales received the largest share of expenditure ($6.1 billion, down 1%), followed by Victoria ($4.3 billion, up 4%) and Queensland ($3.8 billion, up 3%).

Regional expenditure

International visitors spent approximately 82% of their expenditure in the capital cities and the Gold Coast ($14.8 billion). The Northern Territory was the most reliant on expenditure in regional areas (65%), followed by Tasmania (43%) and Queensland (38%).

Tourism regions

Among the capital cities and the Gold Coast, the highest expenditure was received by Sydney ($5.4 billion), followed by Melbourne ($4.0 billion), Experience Perth ($1.8 billion) and Brisbane ($1.5 billion). Among regional areas, Tropical North Queensland received the highest expenditure ($800 million), followed by the Sunshine Coast ($201 million) and Hunter ($161 million).

Expenditure per visitor

Expenditure per visitor was highest in Experience Perth ($2,560), followed by Melbourne ($2,354) and Canberra ($2,124).

Expenditure per night

Expenditure per night was highest in Lasseter (Northern Territory) ($293), followed by the Tropical North Queensland ($147), Gold Coast ($110) and Melbourne ($102).

Country of origin

Visitors from Asia had the highest expenditure ($9.3 billion, up 2%) – including $2.8 billion by Chinese visitors, $977 million by Korean visitors and $916 million by Singaporean visitors. European visitors spent $4.2 billion (up 1%) – including $1.6 billion by United Kingdom visitors and $540 million by German visitors. Visitors from New Zealand spent $1.6 billion (up 6%) and visitors from the USA spent $1.2 billion (up 3%).

Purpose of visit

Holiday visitors contributed the most expenditure in Australia ($6.2 billion, unchanged from the previous period), followed by visitors who travelled for education purposes ($5.3 billion, unchanged from the previous period). New South Wales received the most expenditure for all purposes of visit: holiday ($2.0 billion), education ($1.9 billion), visiting friends and relatives ($821 million) and business ($708 million). Queensland received the second highest expenditure from holiday visitors ($1.9 billion) and Victoria received the second highest expenditure for all other purposes of visit: education ($1.6 billion), visiting friends and relatives ($788 million), and business ($509 million).

International Visitors in Australia: June Quarter 2012

5


Figure 1

Average and median nights in Australia by country of residence

Year ended 30 June 2012 New Zealand

Median

Japan

Average

Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea

Country of residence

China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Total 0

10

20

30

40

50

60

70

80

90

Nights Base: All visitors aged 15 years and over.

6

Tourism Research Australia


Figure 2

Visitors to Australia by main purpose of journey

Visitors for year ended 30 June 3,000

2011

2012

Visitors ('000)

2,500 2,000 1,500 1,000 500 0 Holiday

Visiting friends & relatives

Business

Education

Employment

Other

Purpose of journey

Figure 3

Visitor nights in Australia by main purpose of journey

Visitor nights for year ended 30 June 70,000

2011

2012

60,000

Nights ('000)

50,000 40,000 30,000 20,000 10,000 0 Holiday

Visiting friends & relatives

Business

Education

Employment

Other

Purpose of journey Base: All visitors aged 15 years and over.

International Visitors in Australia: June Quarter 2012

7


8

Tourism Research Australia


Table 1

Visitors, visitor nights, duration of stay and expenditure by country of residence and main purpose of journey, year ended 30 June 2011 and 2012 Year ended 30 June 2011

Year ended 30 June 2012 Expenditure

Nights in Australia Visitors Country of residence New Zealand Japan

Total

(a)

Average

Median in Australia

Expenditure

Nights in Australia Visitors

Total

(a)

Average

Median

in Australia

'000

'000

$million

'000

'000

1 073

15 096

14

7

1 569

1 082

15 438

14

7

$million 1 623

335

7 739

23

5

692

317

8 375

26

5

736

Hong Kong

155

5 018

32

9

619

154

5 505

36

9

613

Singapore

278

5 715

21

7

912

280

5 875

21

7

932

Malaysia

220

6 801

31

8

829

220

6 689

30

8

848

Indonesia

120

4 974

41

10

482

127

4 238

33

9

527 419

Taiwan

76

4 746

62

10

319

84

6 457

76

14

Thailand

82

4 246

52

12

409

75

3 973

53

18

322

Korea

189

12 327

65

7

959

185

12 394

67

8

995

China

475

25 131

53

10

2 676

551

25 962

47

8

2 827

India

136

9 357

69

25

732

143

8 481

59

30

533

Other Asia

143

8 528

60

21

659

151

10 257

68

24

708

USA

435

9 748

22

11

1 137

438

10 241

23

11

1 170

113

4 256

38

17

405

113

4 369

39

16

398

United Kingdom

Canada

596

21 355

36

20

1 712

563

20 527

36

19

1 648

Germany

154

6 675

43

22

518

147

7 042

48

23

528

Scandinavia

83

3 377

41

20

308

82

3 465

42

20

303

France

89

4 901

55

20

352

91

5 537

61

22

375

Italy

54

2 718

50

19

195

55

3 306

60

20

222

Netherlands

46

1 884

41

24

158

44

1 746

39

23

139

Switzerland

42

1 516

36

24

181

40

1 454

37

21

164

Other Europe

171

8 213

48

22

733

183

10 527

58

24

948

Other countries

397

15 225

38

14

1 275

411

15 384

37

13

1 288

Holiday

2 450

61 893

25

9

5 829

2 436

63 575

26

9

5 830

Visiting friends & relatives

1 339

36 552

27

15

2 161

1 381

38 355

28

15

2 253

Business

873

11 760

13

6

2 139

898

12 576

14

6

2 083

Education

368

51 549

140

127

5 600

361

51 134

142

130

5 654

Employment

191

21 232

111

87

1 601

213

23 322

109

76

1 869

Other

241

6 563

27

4

502

248

8 279

33

5

575

Holiday

2 031

36 065

18

7

3 994

2 065

36 599

18

7

4 021

Visiting friends & relatives

1 290

35 108

27

15

2 036

1 331

36 838

28

15

2 134

Business

857

11 220

13

6

2 093

880

12 075

14

6

2 034

Education

320

44 532

139

125

4 968

311

43 886

141

128

5 009

Employment

163

16 836

103

75

1 324

185

19 090

103

67

1 587

Other

215

4 759

22

3

390

225

6 182

27

4

445

586

41 028

70

28

3 028

540

42 572

79

30

3 034

5 461

189 549

35

11

17 832

5 537

197 241

36

11

18 264

Main purpose of journey (including backpackers)

Main purpose of journey (excluding backpackers)

Backpackers Total

(a)

Total nights in Australia are greater than the sum of nights in the states/territories (Tables 12, 14, 19, 21, 24, 26 & 27) because nights spent in transit are included.

International Visitors in Australia: June Quarter 2012

9


Table 2

Visitors, visitor nights, duration of stay and expenditure by country of residence

and main purpose of journey, quarter ended 30 June 2011 and 2012

Quarter ended 30 June 2011 Expenditure

Nights in Australia Visitors '000

Quarter ended 30 June 2012

Total Average Median '000

Expenditure

Nights in Australia

in Australia

Visitors

Total Average Median

$million

'000

'000

in Australia $million

Country of residence 267

3 292

12

7

369

274

3 401

12

7

395

Japan

New Zealand

51

1 505

30

5

136

57

1 917

34

5

143

Hong Kong

37

701

19

8

82

36

879

25

9

97

Singapore

69

1 287

19

7

202

72

1 245

17

7

194

Malaysia

53

990

19

8

125

57

1 193

21

8

137

Indonesia

30

959

32

8

103

28

800

29

9

99

Taiwan

18

1 474

80

9

70

20

1 681

83

24

100

Thailand

24

965

41

10

101

21

925

44

21

70

Korea

38

2 713

72

9

209

39

2 602

67

6

199

China

91

3 499

38

8

356

112

3 807

34

7

409

India

35

2 253

64

25

158

37

2 003

54

29

127

Other Asia

34

1 801

53

20

119

35

1 694

48

20

125

USA

94

2 271

24

11

283

99

2 541

26

11

284

Canada

20

931

46

18

80

21

859

41

19

64

102

4 414

43

20

330

88

3 869

44

20

333

Germany

23

1 309

56

25

100

22

1 145

51

20

87

Scandinavia

12

583

50

30

48

11

542

49

23

45

France

15

1 113

74

22

80

16

1 030

66

23

67

Italy

8

605

76

19

46

9

784

88

26

54

United Kingdom

Netherlands

7

361

53

23

24

6

194

33

22

19

Switzerland

6

257

44

25

27

6

220

36

14

24

Other Europe

30

1 848

63

27

177

31

2 218

70

28

195

Other countries

82

2 794

34

12

257

88

3 008

34

11

261

486

13 403

28

8

1 155

497

12 308

25

8

1 119

Visiting friends & relatives

295

8 172

28

14

455

300

8 549

29

14

527

Business

209

2 723

13

6

538

222

3 360

15

6

524

Education

55

6 739

122

113

784

53

6 516

124

118

765

Employment

45

4 715

106

89

399

52

6 216

118

89

480

Other

56

2 172

39

4

150

59

1 607

27

4

113

794

Main purpose of journey (including backpackers) Holiday

Main purpose of journey (excluding backpackers) Holiday

404

7 587

19

7

762

428

7 262

17

7

Visiting friends & relatives

284

7 834

28

14

423

292

8 319

28

14

513

Business

205

2 580

13

5

526

216

3 207

15

6

508

Education

48

5 795

121

111

691

44

5 305

120

116

646

Employment

40

3 936

99

80

352

46

5 159

111

83

412

Other

50

1 571

31

4

116

53

1 191

22

4

88

114

8 622

75

30

611

102

8 112

79

29

568

Total 1 146 Base: All visitors aged 15 years and over.

37 924

33

10

3 481

1 184

38 556

33

9

3 529

Backpackers

10

Tourism Research Australia


Table 3

Visitors by country of residence and main purpose of journey,

year ended 30 June 2008 – 2012

Year ended 30 June 2008

2009

2010

2011

2012

'000

%

'000

%

'000

%

'000

%

'000

%

1 014

20

999

20

1 021

19

1 073

20

1 082

20 6

Country of residence New Zealand

484

9

374

7

340

6

335

6

317

Hong Kong

Japan

133

3

136

3

141

3

155

3

154

3

Singapore

231

4

243

5

253

5

278

5

280

5

Malaysia

150

3

175

3

194

4

220

4

220

4

Indonesia

85

2

86

2

106

2

120

2

127

2 2

Taiwan

79

2

87

2

82

2

76

1

84

Thailand

78

2

72

1

77

1

82

2

75

1

Korea

217

4

179

3

183

3

189

3

185

3

China

357

7

340

7

377

7

475

9

551

10

India

101

2

113

2

123

2

136

2

143

3

Other Asia

114

2

128

2

140

3

143

3

151

3

USA

427

8

425

8

459

9

435

8

438

8

Canada

115

2

115

2

119

2

113

2

113

2

United Kingdom

643

12

619

12

615

12

596

11

563

10

Germany

150

3

153

3

158

3

154

3

147

3

Scandinavia

81

2

77

2

84

2

83

2

82

1

France

73

1

85

2

93

2

89

2

91

2

Italy

51

1

57

1

54

1

54

1

55

1

Netherlands

50

1

50

1

50

1

46

1

44

1

Switzerland

40

1

38

1

42

1

42

1

40

1

Other Europe

182

4

188

4

179

3

171

3

183

3

Other countries

343

7

382

7

391

7

397

7

411

7

Main purpose of journey (including backpackers) 2 520

49

2 392

47

2 409

46

2 450

45

2 436

44

Visiting friends & relatives

Holiday

1 122

22

1 200

23

1 310

25

1 339

25

1 381

25

Business

866

17

785

15

803

15

873

16

898

16

Education

303

6

332

6

363

7

368

7

361

7

Employment

177

3

176

3

174

3

191

3

213

4

Other

207

4

235

5

222

4

241

4

248

4

Main purpose of journey (excluding backpackers) Holiday

2 123

41

1 992

39

1 988

38

2 031

37

2 065

37

1 070

21

1 158

23

1 258

24

1 290

24

1 331

24

Business

851

16

773

15

787

15

857

16

880

16

Education

248

5

279

5

313

6

320

6

311

6

Employment

154

3

149

3

152

3

163

3

185

3

Other

191

4

214

4

196

4

215

4

225

4

560

11

557

11

586

11

586

11

540

10

100

5 121

100

5 280

100

5 461

100

5 537

100

Visiting friends & relatives

Backpackers

Total 5 196 Base: All visitors aged 15 years and over.

Note: Rounded percentages may not sum to 100.

International Visitors in Australia: June Quarter 2012

11


Table 4

Visitors by country of residence and main purpose of journey,

quarter ended 30 June 2008 – 2012

Quarter ended 30 June 2008 '000 %

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries

2009 '000 %

2010 '000 %

2011 '000 %

2012

'000 %

256

23

249

23

259

23

267

23

274

85

8

63

6

68

6

51

4

57

23 5

30

3

34

3

31

3

37

3

36

3

59

5

66

6

64

6

69

6

72

6

36

3

51

5

49

4

53

5

57

5

18

2

20

2

24

2

30

3

28

2

18

2

27

2

18

2

18

2

20

2

22

2

21

2

19

2

24

2

21

2

48

4

38

3

45

4

38

3

39

3

75

7

63

6

80

7

91

8

112

10

30

3

31

3

34

3

35

3

37

3

28

3

30

3

34

3

34

3

35

3

93

8

97

9

98

9

94

8

99

8

22

2

20

2

22

2

20

2

21

2

102

9

107

10

94

8

102

9

88

7

24

2

24

2

23

2

23

2

22

2

11

1

11

1

11

1

12

1

11

1

14

1

16

1

16

1

15

1

16

1

8

1

8

1

8

1

8

1

9

1

8

1

7

1

7

1

7

1

6

0

6

1

6

1

6

1

6

1

6

1

32

3

30

3

29

3

30

3

31

3

78

7

81

7

86

8

82

7

88

7

506

46

500

45

493

44

486

42

497

42

246

22

288

26

277

25

295

26

300

25

215

20

170

15

210

19

209

18

222

19

45

4

57

5

55

5

55

5

53

4

41

4

39

4

40

4

45

4

52

4

50

5

47

4

50

4

56

5

59

5

Holiday

421

38

411

37

417

37

404

35

428

36

Visiting friends & relatives Business Education Employment Other

234

21

279

25

266

24

284

25

292

25

212

19

168

15

205

18

205

18

216

18

37

3

47

4

46

4

48

4

44

4

35

3

32

3

35

3

40

3

46

4

47

4

45

4

43

4

50

4

53

5

116

11

118

11

112

10

114

10

102

9

1 103 All visitors aged 15 years and over. Rounded percentages may not sum to 100.

100

1 101

100

1 124

100

1 146

100

1 184

100

Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers)

Backpackers Total Base: Note:

12

Tourism Research Australia


Table 5

Visitor nights(a) by country of residence and main purpose of journey, year ended 30 June 2008 – 2012

Year ended 30 June

2008 '000 %

Country of residence

New Zealand

Japan

Hong Kong

Singapore

Malaysia

Indonesia

Taiwan

Thailand

Korea

China

India

Other Asia

USA

Canada

United Kingdom

Germany

Scandinavia

France

Italy

Netherlands

Switzerland

Other Europe

Other countries

2009 '000 %

2010 '000 %

2011 '000

%

2012 '000

%

14 350

9

14 010

8

13 140

7

15 096

8

15 438

8

9 749

6

8 069

5

7 506

4

7 739

4

8 375

4

4 206

3

4 495

3

5 164

3

5 018

3

5 505

3

4 910

3

5 102

3

5 613

3

5 715

3

5 875

3

5 356

3

6 440

4

6 422

4

6 801

4

6 689

3

3 174

2

3 133

2

4 276

2

4 974

3

4 238

2

2 889

2

3 898

2

4 492

2

4 746

3

6 457

3

3 086

2

3 714

2

3 714

2

4 246

2

3 973

2

10 401

7

12 772

7

13 419

7

12 327

7

12 394

6

15 356

10

17 214

10

22 219

12

25 131

13

25 962

13

5 511

3

7 137

4

7 681

4

9 357

5

8 481

4

6 283

4

7 457

4

8 200

4

8 528

4

10 257

5

9 154

6

9 098

5

10 094

6

9 748

5

10 241

5

4 545

3

5 066

3

4 185

2

4 256

2

4 369

2

20 832

13

21 971

13

22 447

12

21 355

11

20 527

10

6 871

4

7 161

4

7 203

4

6 675

4

7 042

4

2 988 3 412

2 2

3 326 4 437

2 3

3 538 5 024

2 3

3 377 4 901

2 3

3 465 5 537

2 3

1 974

1

2 503

1

2 211

1

2 718

1

3 306

2

2 287

1

1 971

1

2 090

1

1 884

1

1 746

1

1 682

1

1 551

1

1 516

1

1 516

1

1 454

1

8 252

5

8 759

5

8 755

5

8 213

4

10 527

5

11 767

7

13 912

8

13 706

8

15 225

8

15 384

8

58 075

37

62 601

36

63 259

35

61 893

33

63 575

32

26 962

17

29 422

17

33 177

18

36 552

19

38 355

19

10 316

6

9 747

6

10 677

6

11 760

6

12 576

6

42 776

27

47 795

28

51 073

28

51 549

27

51 134

26

16 570

10

18 665

11

18 441

10

21 232

11

23 322

12

4 335

3

4 968

3

5 991

3

6 563

3

8 279

4

33 304

21

34 255

20

34 944

19

36 065

19

36 599

19

25 181

16

27 798

16

31 313

17

35 108

19

36 838

19

9 872

6

9 375

5

10 058

6

11 220

6

12 075

6

34 383

22

39 542

23

43 614

24

44 532

23

43 886

22

13 495

8

14 787

9

14 993

8

16 836

9

19 090

10

3 645

2

3 641

2

3 726

2

4 759

3

6 182

3

39 154

25

43 801

25

43 969

24

41 028

22

42 572

22

Main purpose of journey

(including backpackers)

Holiday

Visiting friends & relatives

Business

Education

Employment

Other

Main purpose of journey

(excluding backpackers)

Holiday

Visiting friends & relatives

Business

Education

Employment

Other

Backpackers

Total

Base: Note: (a)

159 034 100 173 198 100 182 617 100 189 549 100 197 241 100 All visitors aged 15 years and over.

Rounded percentages may not sum to 100.

Total nights in Australia are greater than the sum of nights in the states/territories (Tables 12, 14, 19, 21, 24, 26 & 27) because nights spent in transit are included.

International Visitors in Australia: June Quarter 2012

13


Table 6

Visitor nights by country of residence and main purpose of journey, quarter ended 30 June 2008 – 2012 Quarter ended 30 June

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries

2008 '000 %

2009 '000 %

2010 '000 %

2011 '000

3 701

12

3 180

9

3 184

9

3 292

9

3 401

9

1 475

5

1 177

4

1 324

4

1 505

4

1 917

5

663

2

719

2

927

3

701

2

879

2

923

3

1 018

3

1 054

3

1 287

3

1 245

3

738

2

1 184

4

1 145

3

990

3

1 193

3

456

1

545

2

821

2

959

3

800

2

719

2

1 079

3

940

3

1 474

4

1 681

4

%

2012

'000 %

698

2

871

3

759

2

965

3

925

2

2 038

6

2 634

8

2 885

8

2 713

7

2 602

7 10

2 291

7

2 443

7

3 621

10

3 499

9

3 807

1 695

5

1 746

5

1 653

5

2 253

6

2 003

5

1 459

5

1 235

4

1 583

5

1 801

5

1 694

4

2 274

7

2 221

7

2 442

7

2 271

6

2 541

7

954

3

1 021

3

810

2

931

2

859

2

3 610

11

4 239

13

3 780

11

4 414

12

3 869

10

1 174

4

1 365

4

1 135

3

1 309

3

1 145

3

510

2

537

2

454

1

583

2

542

1

807

3

1 020

3

1 157

3

1 113

3

1 030

3

367

1

410

1

460

1

605

2

784

2

380

1

324

1

316

1

361

1

194

1

231

1

362

1

220

1

257

1

220

1

1 870

6

1 461

4

1 331

4

1 848

5

2 218

6

2 542

8

2 703

8

2 677

8

2 794

7

3 008

8

11 751

37

13 391

40

13 093

38

13 403

35

12 308

32

6 182

20

6 576

20

7 267

21

8 172

22

8 549

22

2 600

8

1 923

6

2 683

8

2 723

7

3 360

9

5 754

18

7 189

21

6 895

20

6 739

18

6 516

17

4 175

13

3 708

11

3 580

10

4 715

12

6 216

16

1 114

4

709

2

1 159

3

2 172

6

1 607

4

6 339

20

6 889

21

7 339

21

7 587

20

7 262

19

5 804

18

6 249

19

6 821

20

7 834

21

8 319

22

2 538

8

1 868

6

2 503

7

2 580

7

3 207

8

4 585

15

5 774

17

5 802

17

5 795

15

5 305

14

3 450

11

2 773

8

2 901

8

3 936

10

5 159

13

1 023

3

544

2

725

2

1 571

4

1 191

3

7 837

25

9 399

28

8 587

25

8 622

23

8 112

21

31 575 All visitors aged 15 years and over.

Rounded percentages may not sum to 100.

100

33 496

100

34 678

100

37 924

100

38 556

100

Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other Backpackers

Total Base: Note:

14

Tourism Research Australia


Table 7

Visitors by country of residence and main purpose of journey

by first or return visit

Year ended 30 June 2012 First visit

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other Backpackers Total

Return visit '000 %

Total visitors '000

'000

%

70

6

1 012

94

177

56

140

44

317

46

30

109

70

154

47

17

232

83

280

63

29

157

71

220

31

25

96

75

127

47

55

38

45

84

1 082

21

28

55

72

75

124

67

61

33

185

276

50

275

50

551

73

51

70

49

143

63

42

87

58

151

245

56

193

44

438

57

50

57

50

113

214

38

349

62

563

84

57

63

43

147

45

54

38

46

82

54

59

37

41

91

32

58

23

42

55

20

45

25

55

44

20

51

20

49

40

103

57

79

43

183

134

33

276

67

411

1 174

48

1 262

52

2 436

339

25

1 041

75

1 381

273

30

625

70

898

117

32

244

68

361

62

29

151

71

213

81

33

167

67

248

917

44

1 148

56

2 065

310

23

1 020

77

1 331

264

30

616

70

880

84

27

228

73

311

45

25

139

75

185

68

30

157

70

225

358

66

182

34

540

2 046

37

3 491

63

5 537

Base: All visitors aged 15 years and over. Note: Rounded percentages may not sum to 100. Total visitors includes ‘not stated’ responses.

International Visitors in Australia: June Quarter 2012

15


Table 8

Visitors by country of residence and main purpose of journey by type of travel arrangements Year ended 30 June 2012 Package tour visitors Group tour '000

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other Backpackers

Total Base:

16

Non-group '000

Non-package tour visitors Total '000

Group tour '000

Non-group '000

Total '000

Total visitors '000 1 082

6

70

76

11

995

1 006

31

110

141

3

173

176

317

8

9

17

1

137

137

154

7

16

23

5

251

256

280

8

9

17

3

200

203

220

7

3

10

2

115

117

127

21

3

24

1

60

61

84

1

2

4

1

71

72

75

54

8

61

2

122

124

185

209

16

225

8

318

326

551

4

5

9

1

133

134

143

3

3

6

1

144

145

151

18

34

53

8

377

385

438

2

5

7

1

105

106

113

4

42

46

2

515

517

563

4

16

19

1

127

128

147 82

2

7

9

1

73

73

1

6

6

0

85

85

91

0

8

8

0

47

47

55

1

5

5

0

39

39

44

0

5

5

0

34

35

40

3

11

14

2

167

169

183

5

18

23

6

382

388

411

362

324

686

18

1 733

1 750

2 436

1

25

25

1

1 354

1 355

1 381

19

41

60

24

814

838

898

8

9

17

6

338

343

361

1

3

4

2

207

209

213

7

8

15

10

223

233

248

359

304

663

15

1 387

1 402

2 065

1

24

25

1

1 305

1 306

1 331

19

40

59

23

798

821

880

7

7

13

4

294

298

311

1

2

4

1

180

181

185

6

7

12

10

203

213

225

6

26

32

6

501

507

540

399

410

809

60

4 669

4 728

5 537

All visitors aged 15 years and over.

Tourism Research Australia


Table 9

Visitors by country of residence and main purpose of journey by state/territory visited(a) Year ended 30 June 2012 New South Wales

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other Backpackers

Total Base: Note: (a)

Victoria

Queensland

South Australia

'000

%

'000

%

'000

%

'000

%

387

14

266

15

413

21

35

10

149

5

38

2

167

9

8

3

82

3

48

3

42

2

9

3

91

3

84

5

54

3

12

4

53

2

91

5

44

2

11

3

56

2

41

2

19

1

4

1

46

2

36

2

39

2

7

2

37

1

24

1

13

1

2

1

147

5

45

3

62

3

6

2

335

12

280

16

238

12

19

6

70

3

64

4

30

2

7

2

66

2

58

3

26

1

10

3

282

10

134

8

148

8

28

8

74

3

38

2

49

2

11

3

314

11

184

10

192

10

53

16

100

4

64

4

68

4

28

8

55

2

27

2

37

2

10

3

59

2

32

2

38

2

14

4

35

1

25

1

19

1

12

4 2

25

1

17

1

19

1

7

24

1

15

1

15

1

7

2

105

4

70

4

63

3

14

4

206

7

96

5

156

8

18

5

1 366

49

824

46

1 131

58

157

47

632

23

418

24

387

20

80

24

427

15

286

16

204

10

45

14

177

6

133

8

105

5

25

8

87

3

56

3

54

3

15

5

106

4

60

3

70

4

9

3

1 079

39

650

37

906

46

99

30

596

21

399

22

360

18

75

23

416

15

279

16

198

10

45

13

137

5

109

6

73

4

21

6

70

3

44

2

42

2

11

3

88

3

51

3

59

3

6

2

408

15

246

14

313

16

75

23

2 795 100 1 777 100 1 951 100 332 All visitors aged 15 years and over. Rounded shares may sum to more than 100. Visitors by state or territory sum to more than total visitors because some visitors stopover in more than one state or territory. Visitors who spent at least one night in the state/territory.

International Visitors in Australia: June Quarter 2012

100 Continued...

17


Table 9 (continued)

Visitors by country of residence and main purpose of journey

by state/territory visited(a) Year ended 30 June 2012

Western Australia '000 % Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other Backpackers

Total Base: Note: (a)

18

Tasmania '000 %

Northern Territory '000 %

Australian Capital Territory '000 %

76

10

13

9

13

5

18

24

3

3

2

23

9

6

11 3

16

2

9

6

4

1

3

2

69

9

6

5

5

2

5

3

60

8

7

5

2

1

4

3

31

4

1

1

1

0

4

3

9

1

2

2

5

2

1

1

12

2

3

2

1

0

2

1

10

1

3

2

5

2

6

4

28

4

11

8

3

1

18

11 3

13

2

1

1

0

0

5

17

2

2

2

5

2

9

5

48

6

19

13

35

13

18

11

16

2

7

5

10

4

6

4

134

18

17

12

35

13

17

10

27

4

7

5

30

12

9

5

14

2

5

4

13

5

5

3

17

2

5

4

18

7

2

2

11

1

2

2

12

5

1

1

9

1

2

1

8

3

2

1

10

1

3

2

8

3

2

1

37

5

7

5

19

7

6

4

51

7

5

4

7

3

14

9

294

40

79

56

196

75

62

38

200

27

31

22

21

8

41

25

128

17

13

9

19

7

29

18

39

5

10

7

10

4

18

11

57

8

4

3

10

4

6

4

23

3

4

3

6

2

7

5

223

30

54

38

117

45

42

26

192

26

30

21

18

7

39

24

125

17

12

8

18

7

29

18

34

5

7

5

3

1

15

9

48

7

2

2

7

3

5

3

18

2

3

2

4

2

5

3

102

14

34

24

96

37

29

18

163

100

742 100 141 100 263 100 All visitors aged 15 years and over.

Rounded shares may sum to more than 100.

Visitors by state or territory sum to more than total visitors because some visitors stopover in more than one state or territory. Visitors who spent at least one night in the state/territory.

Tourism Research Australia


Table 10

Visitors by country of residence and main purpose of journey

for selected regions(a) Year ended 30 June 2012

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other

Brisbane '000

Gold Coast '000

334

244

167

181

44

145

37

22

74

87

80

46

24

16

12

87

81

30

25

4

48

88

18

27

2

54

40

9

10

1

44

34

23

18

5

34

21

7

4

2

143

44

35

26

10

324

276

109

142

94

68

62

15

14

7

61

55

18

5

3

265

124

61

23

75

71

35

23

12

25

286

166

104

57

76

95

59

40

20

41

51

25

19

13

19

55

30

21

9

20

33

25

9

4

11

23

16

11

5

10

21

14

9

5

9

98

66

36

17

27

191

90

93

40

31

1 309

791

439

519

481

557

374

200

128

53

275

139

38

27

162

129

59

36

25

79

52

28

11

12

98

56

40

15

18

1 030

623

293

434

345

525

355

185

119

43

396

267

135

37

24

126

105

42

24

10

62

41

20

7

7

81

47

33

12

12

390

239

196

114

174

2 610 1 676 904 All visitors aged 15 years and over. Numbers sum to more than total visitors because some visitors stopover in more than one region. Visitors who spent at least one night in the region.

747

616 Continued...

Backpackers

Total

Melbourne '000

406

Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other

Base: Note: (a)

Sydney '000

Tropical North Queensland '000

International Visitors in Australia: June Quarter 2012

19


Table 10 (continued)

Visitors by country of residence and main purpose of journey for selected regions(a) Year ended 30 June 2012

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries

Darwin '000

Alice Springs '000

30

65

10

10

3

7

23

3

2

2

9

16

8

1

3

11

67

5

5

1

10

58

6

2

1

4

30

1

1

0

6

9

2

2

2

2

11

2

1

0

6

9

2

1

2

19

27

9

1

0

6

13

0

0

0

9

16

1

4

0

26

44

15

12

15

10

15

6

4

6

47

129

14

15

16

25

25

7

17

21

9

14

5

5

7

12

17

4

11

10

10

10

2

5

6

6

9

2

5

5

9

2

5

5

35

6

10

10

16

48

4

4

2

144

279

69

85

99

69

189

24

9

7

42

119

10

15

3

25

39

8

4

5

13

49

3

7

3

8

22

3

5

1

90

211

46

44

48

64

181

23

7

6

41

117

8

14

3

21

33

5

1

0

9

41

2

5

1

5

17

2

4

0

70

97

30

48

59

300 698 116 All visitors aged 15 years and over.

Numbers sum to more than total visitors because some visitors stopover in more than one region.

Visitors who spent at least one night in the region.

124

118

Backpackers

20

Hobart '000

6

Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other

Total

Perth '000

13

Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other

Base: Note: (a)

Adelaide '000

Tourism Research Australia


Table 11

Visitors by country of residence and main purpose of journey by type of transport used between stopovers Year ended 30 June 2012 Private or company car '000

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other Backpackers

Total Base:

All visitors aged 15 years and over.

International Visitors in Australia: June Quarter 2012

Self-drive van, Taxi or motor-home or chauffeur Rental car campervan driven hire car '000 '000 '000

Aircraft '000

Long distance train '000 22

108

81

9

8

118

13

7

0

3

91

3

11

11

1

2

42

4

18

24

1

3

39

3

17

14

0

3

38

5

7

5

0

1

26

1

9

3

0

0

31

7

7

3

0

0

13

1

13

3

0

1

64

5

30

9

1

2

250

8 3

18

2

0

2

28

19

2

0

1

29

3

46

38

4

5

166

14

18

12

3

1

48

8

111

61

16

7

206

30

26

27

20

1

69

15

14

10

3

1

36

7

13

13

12

1

37

6

7

11

3

1

25

4

9

8

5

0

19

2

6

8

6

0

16

2

32

19

8

4

74

9

53

19

3

4

93

12

214

256

76

22

885

102

258

76

10

6

281

40

43

36

1

15

201

8

42

13

3

4

94

10

29

7

2

4

63

9

20

6

2

2

33

5

151

199

42

16

661

47

246

68

7

5

251

34

42

33

1

15

191

7

31

6

0

3

56

5

21

5

1

3

45

4

15

5

1

1

23

2

99

77

41

9

328

76

604

394

93

52

1 556

174 Continued...

21


Table 11 (continued)

Visitors by country of residence and main purpose of journey

by type of transport used between stopovers Year ended 30 June 2012

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other

Four wheel drive '000

Ship, boat or ferry '000

Local public transport '000

Hotel or motel shuttle/ courtesy bus '000

11

5

21

5

5

0

3

7

3

9

1

7

0

2

4

2

2

0

5

0

1

2

3

3

1

5

0

1

4

1

7

1

2

0

0

1

0

1

0

1

0

0

5

2

5

0

7

0

1

2

1

0

0

0

0

0

Long distance coach or bus '000

Charter/ tour bus '000

Other '000

8

1

7

0

2

0

1

10

4

4

0

31

0

1

1

1

2

1

1

0

0

3

1

2

0

0

0

0

16

14

9

2

11

0

2

10

6

5

1

5

1

1

47

27

20

3

18

3

5

23

14

6

1

14

2

2

15

9

5

0

7

1

2

10

7

5

1

4

0

2

4

6

3

1

3

0

0

6

5

2

0

3

1

1

6

4

1

0

4

0

1

16

9

7

1

6

1

1

11

5

10

1

3

0

2

155

94

75

13

117

9

18

25

15

25

2

9

1

2

6

6

11

1

4

1

2

18

6

19

1

10

0

3

9

4

7

1

2

0

2

8

3

3

0

3

0

1

36

36

37

9

75

2

7

17

10

20

2

8

1

1

4

6

9

1

4

1

2

7

2

11

1

3

0

1

3

2

4

1

1

0

1

2

2

2

0

2

0

1

Backpackers

152

70

56

6

52

8

16

Total

221

128

139

19

145

11

28

Base:

22

All visitors aged 15 years and over.

Tourism Research Australia


Table 12

Visitor nights by country of residence and main purpose of journey

by state/territory visited

Year ended 30 June 2012 New South Wales

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other

Total

Queensland

South Australia

Western Australia

'000

%

'000

%

'000

%

'000

%

'000

%

4 270

6

2 546

6

5 237

13

410

4

2 261

9

3 006

5

1 124

3

2 699

7

215

2

890

3

1 971

3

1 445

3

878

2

320

3

670

3

1 375

2

1 629

4

949

2

418

4

1 120

4 6

1 502

2

2 061

5

612

1

718

8

1 447

1 468

2

1 145

3

416

1

202

2

854

3

1 381

2

1 526

3

2 118

5

239

3

894

4

1 730

3

754

2

454

1

176

2

510

2

5 233

8

1 633

4

3 772

9

333

4

781

3

10 112

15

7 860

18

3 654

9

1 605

17

1 522

6

2 557

4

3 739

8

651

2

588

6

718

3

3 205

5

3 630

8

1 032

3

717

8

1 030

4

3 968

6

1 862

4

1 785

4

360

4

1 381

5

1 397

2

871

2

1 101

3

168

2

538

2

6 889

10

3 412

8

4 519

11

890

10

3 813

15

2 281

3

1 115

3

1 835

4

391

4

846

3

1 294

2

477

1

964

2

123

1

292

1

1 722

3

1 059

2

1 308

3

142

2

936

4

1 292

2

689

2

540

1

211

2

397

2

457

1

312

1

505

1

62

1

264

1

362

1

151

0

430

1

72

1

279

1

3 305

5

2 178

5

1 912

5

265

3

2 085

8

5 320

8

2 877

7

3 860

9

706

8

1 958

8

20 349

31

11 249

26

18 213

44

1 804

19

7 712

30

12 991

20

9 441

21

6 955

17

2 093

22

4 993

20

4 280

6

2 808

6

1 818

4

493

5

2 446

10

18 351

28

13 527

31

8 828

21

3 303

35

4 594

18

7 406

11

4 599

10

4 079

10

1 190

13

4 953

19

2 721

4

2 471

6

1 334

3

450

5

789

3

12 450

19

7 079

16

9 579

23

948

10

4 457

17

12 502

19

9 229

21

6 486

16

2 024

22

4 874

19

4 102

6

2 713

6

1 730

4

489

5

2 335

9

15 966

24

12 352

28

6 371

15

3 015

32

4 045

16

5 974

9

3 794

9

3 223

8

1 070

11

4 093

16

2 134

3

2 137

5

674

2

393

4

414

2

12 970

20

6 790

15

13 165

32

1 394

15

5 267

21

66 098 All visitors aged 15 years and over. Rounded percentages may not sum to 100.

100

44 094

100

41 228

100

9 333

100

25 487

Backpackers

Base: Note:

Victoria

International Visitors in Australia: June Quarter 2012

100 Continued...

23


Table 12 (continued)

Visitor nights by country of residence and main purpose of journey

by state/territory visited

Year ended 30 June 2012

Tasmania Northern Territory '000 % '000 % Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other Backpackers

Total Base: Note: (a)

24

Australian Capital Territory '000 %

Total nights(a) '000 %

157

5

205

6

313

7

15 398

8

33

1

147

4

250

6

8 364

4

124

4

42

1

51

1

5 501

3

132

5

62

2

185

4

5 869

3

94

3

94

3

153

4

6 681

3

16

1

35

1

100

2

4 236

2

17

1

215

6

61

1

6 452

3

213

7

32

1

99

2

3 969

2

185

6

106

3

343

8

12 386

6

300

10

61

2

839

20

25 953

13

23

1

26

1

177

4

8 477

4

115

4

167

5

354

8

10 250

5

213

7

408

12

206

5

10 184

5

165

6

63

2

43

1

4 345

2

306

11

448

13

168

4

20 445

10

93

3

370

11

58

1

6 988

4

42

1

139

4

111

3

3 442

2

108

4

218

6

19

0

5 512

3

33

1

78

2

53

1

3 293

2

48

2

72

2

14

0

1 734

1

68

2

74

2

7

0

1 442

1

179

6

312

9

266

6

10 502

5

207

7

96

3

336

8

15 360

8

1 041

36

2 168

62

720

17

63 257

32

652

23

333

10

844

20

38 302

19

133

5

266

8

293

7

12 537

6

809

28

125

4

1 586

38

51 122

26

164

6

515

15

399

9

23 305

12

69

2

62

2

366

9

8 262

4

627

22

774

22

541

13

36 455

19

631

22

298

9

750

18

36 794

19

124

4

259

7

287

7

12 039

6

675

24

78

2

1 377

33

43 880

22

118

4

427

12

379

9

19 078

10

57

2

54

2

313

7

6 176

3

636

22

1 580

46

559

13

42 361

22

2 869

100

3 469

100

4 207

100

196 784

100

All visitors aged 15 years and over.

Rounded shares may sum to more than 100.

Total nights are less than visitor nights in Australia (Tables 1 and 5) because nights spent in transit are excluded.

Tourism Research Australia


Table 13

Visitor nights by country of residence and main purpose of journey

for selected regions Year ended 30 June 2012

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other Backpackers

Total Base:

All visitors aged 15 years and over.

International Visitors in Australia: June Quarter 2012

Sydney

Melbourne

Brisbane

Gold Coast

Tropical North Queensland

'000

'000

'000

'000

'000

3 217

2 012

1 709

1 798

361

2 700

999

1 044

906

470 111

1 749

1 211

565

74

1 247

1 521

582

139

31

1 198

1 847

377

179

18

1 360

1 091

227

68

36

1 061

1 176

1 365

224

93

1 499

683

216

137

19

4 786

1 517

2 229

406

360

9 062

7 545

2 638

685

226

2 438

3 498

427

64

24

2 841

3 505

653

71

50

2 883

1 451

564

216

502 202

1 061

689

382

169

5 317

2 683

1 302

759

812

1 624

856

424

183

528 204

940

372

244

228

1 517

808

347

94

392

1 077

583

140

53

234

311

203

117

127

104

261

107

111

58

99

2 712

1 844

901

171

295

4 467

2 595

1 870

977

274

16 394

9 011

5 649

3 858

3 693

10 745

8 052

3 497

1 337

449

3 691

2 589

867

334

161

16 227

12 827

5 734

1 804

485

6 028

4 022

2 121

284

445

2 245

2 296

566

167

212

10 428

6 034

3 051

2 925

1 759

10 426

7 885

3 285

1 281

370

3 586

2 498

843

311

140

14 254

11 722

4 360

1 317

290

4 995

3 368

1 749

254

232

1 821

2 018

240

135

61

9 820

5 272

4 905

1 561

2 593

55 330

38 797

18 433

7 784

5 445 Continued...

25


Table 13 (continued)

Visitor nights by country of residence and main purpose of journey

for selected regions

Year ended 30 June 2012

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other

Adelaide '000

Perth '000

Hobart '000

Darwin '000

Alice Springs '000

235

1 321

162

861

80

72

34

27

24

290

33

593

58

23

14

407

1 033

54

50

6

709

1 330

63

81

2

151

807

7

18

12

164

604

7

124

66

176

371

131

17

0 19

282

550

89

33

1 419

1 403

214

54

1

409

664

14

16

10

655

794

102

75

51

276

931

106

142

189

109

393

127

29

15

674

2 908

160

225

111 83

244

517

57

133

102

199

20

93

16

82

611

54

99

45

172

315

21

28

22

36

153

17

31

17

47

164

19

18

17

217

1 566

145

188

64

663

1 616

147

67

18

1 242

5 404

586

949

492

1 673

4 176

452

172

102

413

1 536

83

124

56

3 209

4 467

425

84

16

879

3 493

124

302

147

262

628

48

10

33

700

3 426

378

346

136

1 615

4 092

441

149

98

410

1 461

80

122

56

2 935

3 994

370

65

6

794

2 951

111

240

129

221

380

44

9

29

Backpackers

1 003

3 399

294

710

394

Total

7 678

19 704

1 717

1 640

847

Base:

26

All visitors aged 15 years and over.

Tourism Research Australia


Table 14

Visitor nights by country of residence and main purpose of journey

by type of accommodation used

Year ended 30 June 2012

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other Backpackers

Total Base: na

Backpacker hostel

Rented house/ apartment/ flat/unit

Home of friend or relative

Caravan park/ commercial camping ground

Caravan/ camping by the side of the road

'000

'000

'000

'000

'000

'000

2 861

281

3 628

6 621

264

85

1 033

355

3 685

1 039

53

3

588

296

2 553

1 177

34

2

1 210

99

2 103

1 386

11

4

748

133

3 138

1 808

6

1

461

7

2 050

1 101

2

0

262

571

4 006

642

115

4

253

27

1 677

1 293

12

48 22

Hotel, resort, motel, motor inn

614

820

8 119

1 645

126

2 300

68

14 975

5 527

3

1

852

9

3 709

3 583

2

0

561

21

4 897

3 693

3

1

2 591

482

2 527

2 791

129

77

594

554

1 076

1 642

89

31

2 312

3 168

5 120

8 043

403

164 205

796

1 810

1 425

1 199

541

420

735

776

825

79

42

400

1 144

1 861

916

474

234

341

566

1 253

753

109

40

219

372

248

517

117

59

223

244

173

277

172

61

871

1 331

4 362

2 668

256

73

1 235

300

5 496

6 375

171

67

10 579

10 287

17 780

16 105

2 441

936

1 964

410

3 183

31 225

211

61

6 228

131

3 510

1 068

55

5

1 001

664

34 713

3 865

159

56

1 300

1 261

15 189

2 109

247

55

672

640

4 481

1 151

57

109

9 625

na

9 905

12 992

1 065

240

1 898

na

2 991

30 457

195

41

6 145

na

3 404

1 005

54

5

858

na

30 775

3 489

106

11

1 171

na

13 197

1 830

85

39

628

na

3 477

1 046

12

56

1 420

13 392

15 107

4 703

1 653

831

21 744

13 392

78 856

55 523

3 171

1 222

All visitors aged 15 years and over.

Not applicable.

International Visitors in Australia: June Quarter 2012

Continued...

27


Table 14 (continued)

Visitor nights by country of residence and main purpose of journey

by type of accommodation used Year ended 30 June 2012

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other Backpackers

Total Base: (a)

28

Guest house, bed and breakfast '000

Boat, houseboat, cabin cruiser or cruise ship '000

Educational institution '000

Homestay '000

Other Total nights(a) '000 '000

72

107

161

105

809

15 398

28

8

702

1 219

170

8 364

13

1

178

508

45

5 501

46

14

639

62

78

5 869

28

13

372

94

121

6 681

19

45

192

93

96

4 236

37

0

171

333

278

6 452

3

24

193

254

109

3 969

66

1

234

535

194

12 386

35

3

584

1 133

227

25 953

22

16

117

23

128

8 477

8

68

213

346

314

10 250

82

82

781

201

353

10 184

27

35

102

33

113

4 345

107

79

189

196

522

20 445

92

24

117

492

287

6 988

10

30

237

173

114

3 442

26

15

94

263

80

5 512

6

14

33

132

44

3 293

24

19

34

51

62

1 734

9

5

14

240

24

1 442

74

20

104

272

331

10 502

47

44

522

595

341

15 360

442

255

202

1 795

1 644

63 257

101

32

14

68

92

38 302 12 537

95

157

73

131

901

108

9

4 976

4 686

238

51 122

61

157

600

391

1 526

23 305

74

56

118

283

441

8 262

275

142

109

880

456

36 455

94

23

14

64

80

36 794

92

153

60

122

818

12 039

99

4

3 872

3 837

186

43 880

43

155

565

250

1 334

19 078

41

55

114

189

382

6 176

236

134

1 248

2 012

1 586

42 361

882 667 5 983 7 354 4 842 All visitors aged 15 years and over. Total nights in accommodation are less than visitor nights in Australia (Tables 1 and 5) because nights spent in transit are excluded.

196 784

Tourism Research Australia


Table 15

Expenditure for package tour visitors by country of residence and main purpose of journey by expenditure category Year ended 30 June 2012

Package tour(a) Total Average $million $ Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries

Other pre-payments Total Average $million $

Expenditure within Australia Total Average $million $

Total Average $million $

Number of package tour visitors '000

98

1 278

10

136

69

904

177

2 319

76

446

3 159

11

77

114

806

570

4 041

141

36

2 104

6

339

15

902

57

3 346

17

39

1 674

2

69

16

674

56

2 417

23

28

1 693

1

32

16

956

44

2 682

17

27

2 708

0

20

8

782

35

3 510

10

44

1 872

0

19

15

649

60

2 540

24

11

2 982

1

195

6

1 642

17

4 820

4

150

2 447

1

10

53

860

203

3 317

61

617

2 741

7

31

254

1 131

878

3 902

225

30

3 440

1

152

12

1 383

44

4 975

9

17

2 739

1

136

8

1 246

25

4 121

6

301

5 717

5

99

51

977

358

6 792

53

49

6 659

1

197

11

1 550

62

8 405

7

218

4 751

6

121

73

1 582

296

6 454

46

101

5 238

4

221

41

2 112

146

7 571

19

52

5 611

1

74

24

2 559

76

8 243

9

34

5 427

0

39

13

2 077

47

7 543

6

60

7 250

1

138

11

1 279

71

8 667

8

27

5 071

1

221

13

2 478

42

7 770

5

27

5 314

2

310

14

2 670

42

8 294

5

73

5 240

7

488

29

2 075

109

7 803

14

70

3 065

4

172

34

1 475

107

4 712

23

Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other

2 163 81 170 87 13 39

3 153 3 168 2 817 5 019 2 976 2 587

46 4 11 9 0 1

68 168 183 531 30 78

715 38 67 50 14 14

1 043 1 480 1 105 2 891 3 252 929

2 924 122 248 146 27 54

4 263 4 816 4 105 8 441 6 258 3 594

686 25 60 17 4 15

Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other

2 080 79 167 60 11 31

3 138 3 181 2 830 4 517 2 937 2 466

42 4 11 7 0 1

63 167 186 532 9 78

637 37 65 31 10 7

961 1 475 1 100 2 363 2 709 582

2 759 120 242 99 21 39

4 162 4 822 4 115 7 412 5 656 3 126

663 25 59 13 4 12

125

3 847

7

216

110

3 396

242

7 460

32

2 552

3 157

72

89

898

1 110

3 522

4 356

809

Backpackers

Total Base: (a)

All visitors aged 15 years and over. Expenditure on package tours includes pre-paid international airfares and expenditure on accommodation and other tour components in Australia and other countries.

International Visitors in Australia: June Quarter 2012

29


Table 16

Expenditure for non-package tour visitors by country of residence and main

purpose of journey by expenditure category

Year ended 30 June 2012 Pre-paid international airfares(a) Total Average $million

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries

Other pre-payments Total Average

$

$million

510

507

259

1 472

138

Expenditure within Australia Total Average

$

$million

176

175

119

674

1 003

62

223

871

149 92

Total Average

$

$million

1 368

1 360

493

2 802

453

530

176

685

730

165

783

110

63

1 037

64 148

Number of non-package tour visitors

$

'000

2 054

2 042

1 006

870

4 948

176

3 855

730

5 310

137

739

2 880

1 138

4 437

256

809

667

3 280

980

4 819

203

941

409

3 495

610

5 220

117

34

565

369

6 082

466

7 684

61

898

40

559

275

3 827

380

5 284

72

1 191

78

629

864

6 971

1 090

8 791

124 326

332

1 016

240

736

2 325

7 124

2 897

8 875

146

1 087

76

565

444

3 310

666

4 962

134

137

949

83

576

616

4 256

837

5 782

145

817

2 121

185

481

928

2 410

1 930

5 011

385

197

1 863

35

331

350

3 304

582

5 497

106

944

1 825

120

232

1 450

2 805

2 513

4 862

517

254

1 989

54

423

429

3 359

737

5 770

128

132

1 811

25

339

254

3 474

411

5 624

73

143

1 689

22

264

340

4 011

505

5 965

85

80

1 719

22

466

189

4 031

291

6 216

47

77

1 961

9

236

115

2 937

201

5 134

39

84

2 436

27

794

121

3 507

232

6 737

35

287

1 700

55

326

857

5 078

1 199

7 104

169

551

1 419

149

383

1 101

2 838

1 801

4 641

388

Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other

2 164 1 569 1 309 297 191 296

1 236 1 158 1 562 866 914 1 270

567 166 282 983 13 51

324 123 336 2 865 63 218

4 501 2 045 1 724 4 612 1 841 509

2 572 1 509 2 058 13 437 8 806 2 182

7 232 3 780 3 314 5 892 2 046 856

4 132 2 789 3 957 17 168 9 783 3 671

1 750 1 355 838 343 209 233

Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other

1 666 1 500 1 285 236 157 273

1 188 1 149 1 565 791 867 1 282

476 159 274 845 11 45

340 122 334 2 836 59 211

2 865 1 934 1 685 4 125 1 566 392

2 044 1 481 2 051 13 844 8 649 1 842

5 007 3 593 3 244 5 206 1 733 710

3 572 2 751 3 950 17 472 9 574 3 335

1 402 1 306 821 298 181 213

709

1 398

252

497

2 665

5 253

3 626

7 147

507

3 221

23 120

4 890

4 728

Backpackers

Total Base: Note: (a)

30

5 826 1 232 2 062 436 15 231 All visitors aged 15 years and over. Non-package tour visitors are visitors who did not arrive on an inclusive, pre-paid package tour. Excludes international airfares purchased in Australia.

Tourism Research Australia


Table 17

Average expenditure for all visitors(a) by country of residence and main purpose of journey by expenditure item

Year ended 30 June 2012

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other Backpackers

Package tour $

Pre-paid international Organised airfares tours $ $

International airfares Other Self-drive cars,

bought in Domestic transport rent-a-cars,

Australia airfares fares campervans

$ $ $ $

90

471

19

33

17

59

47

1 406

817

176

74

39

83

20

230

893

95

65

43

133

67

139

799

36

30

29

99

66

127

675

33

57

39

91

38

214

722

16

90

37

126

26

527

745

121

144

106

191

20

140

856

28

102

33

146

24

809

797

110

142

73

196

34

1 118

601

103

162

44

109

17

211

1 021

39

154

43

182

21

112

910

22

147

43

160

21

688

1 866

148

64

82

99

77

431

1 742

206

93

146

117

100

387

1 677

155

73

92

128

89 282

687

1 728

277

47

110

155

629

1 608

276

112

132

178

90

372

1 574

121

125

123

150

205

1 084

1 462

124

84

125

207

113

615

1 723

244

44

111

123

241

680

2 124

330

57

127

140

408

399

1 571

160

185

118

216

113

170

1 341

47

84

54

117

54

888

888

163

44

67

98

92

58

1 137

42

34

42

58

37

189

1 457

19

33

41

115

64

241

824

120

469

92

362

33

61

895

61

444

120

280

53

158

1 193

41

80

28

102

21

1 007

807

114

27

41

68

82

59

1 127

36

34

37

55

36

189

1 460

18

32

40

114

64

193

758

71

502

66

360

22

59

849

35

442

101

263

52

136

1 211

23

63

17

88

14

231

1 313

380

158

208

266

130

Total 65 115 58 97 84 461 1 052 Base: All visitors aged 15 years and over. Continued... (a) Average expenditure data in this table are different from those presented in Table 18 as, in this table, average expenditure per international visitor is calculated by dividing expenditure by all international visitors, rather than dividing it only by the number of international visitors who had expenditure on that item. International Visitors in Australia: June Quarter 2012

31


Table 17 (continued)

Average expenditure for all visitors(a) by country of residence and main purpose of journey by expenditure item

Year ended 30 June 2012

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other Backpackers

Petrol and oil for self-drive Shopping - Shopping cars or other items for use items to take Total Food, drink and vehicles in Australia home shopping accommodation $ $ $ $ $

Horse racing and gambling Entertainment $ $

35

89

219

308

756

16

44

17

106

264

371

1 038

16

40

54

127

278

405

1 754

31

70

44

114

245

359

1 371

25

40

52

179

292

471

1 379

35

52

51

166

274

440

1 512

29

47 55

106

273

331

603

2 475

21

64

267

237

503

1 827

25

53

77

255

403

657

2 530

56

62

58

214

712

926

1 665

51

70

57

204

209

413

1 788

11

60

76

267

298

565

1 771

18

73

46

71

171

242

1 439

10

60

72

123

190

313

1 728

11

95

71

183

143

326

1 649

13

94

190

143

137

280

1 802

5

93

71

172

183

355

1 831

8

101

227

176

184

360

2 058

9

90

127

225

170

395

2 231

3

114

151

124

108

232

1 634

24

75

212

132

198

329

1 818

5

92

153

286

204

490

2 771

27

144

61

187

343

530

1 367

16

62

69

63

101

324

425

1 140

26

40

123

269

393

677

17

41

31

61

196

257

1 422

12

25

152

614

329

943

5 294

35

187

260

675

216

891

5 021

34

176

47

139

185

325

1 103

12

35

58

44

79

351

430

886

25

39

125

273

398

658

17

39

31

60

197

258

1 420

12

24

159

635

346

981

5 352

38

185

244

660

229

889

4 889

31

160

33

115

186

301

905

11

28

161

269

174

443

2 809

27

139

Total 65 157 280 437 1 489 22 65 Base: All visitors aged 15 years and over. Continued... (a) Average expenditure data in this table are different from those presented in Table 18 as, in this table, average expenditure per international visitor is calculated by dividing expenditure by all international visitors, rather than dividing it only by the number of international visitors who had expenditure on that item.

32

Tourism Research Australia


Table 17 (continued)

Average expenditure for all visitors(a) by country of residence and main purpose of journey by expenditure item

Year ended 30 June 2012

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other Backpackers

Motor Education vehicles fees $ $ 50

44

Total $

Total excluding package tours and pre-paid international airfares $

Total visitors '000

50

2 061

1 500

1 082

Phone, internet, fax and/or postage $

Other(b) $

21

30

304

39

75

4 544

2 322

317

105

1 004

60

86

5 095

3 972

154

67

1 032

45

88

4 269

3 331

280

248

1 244

58

58

4 658

3 856

220

156

1 413

74

133

5 085

4 149

127

110

830

105

77

6 237

4 965

84

33

1 246

96

86

5 262

4 267

75

199

1 054

99

86

6 982

5 376

185

193

1 583

73

73

6 846

5 126

551

42

737

97

88

4 962

3 731

143

197

1 402

107

90

5 714

4 691

151

65

223

42

75

5 226

2 672

438

33

464

59

74

5 686

3 512

113

91

29

53

66

4 992

2 928

563

78

156

61

54

6 006

3 591

147 82

90

327

55

54

5 917

3 681

332

168

75

85

6 073

4 128

91

78

234

82

122

6 582

4 036

55

137

10

44

45

5 454

3 116

44

75

429

53

56

6 936

4 132

40

328

240

110

133

7 157

5 187

183

79

494

74

95

4 644

3 134

411

45

95

36

30

4 169

2 393

2 436

42

143

21

44

2 827

1 632

1 381

91

21

43

146

3 967

2 320

898

363

7 186

271

175

16 749

15 684

361

866

77

248

224

9 711

8 755

213

148

175

52

146

3 666

2 315

248

32

93

23

25

3 761

1 947

2 065

43

146

21

45

2 790

1 603

1 331

92

21

42

143

3 961

2 312

880

398

7 490

283

185

17 041

16 090

311

927

78

246

228

9 496

8 587

185

148

148

45

151

3 324

1 976

225

126

580

114

80

7 166

5 621

540

Total 109 560 57 75 4 812 3 298 5 537 Base: All visitors aged 15 years and over. (a) Average expenditure data in this table are different from those presented in Table 18 as, in this table, average expenditure per international visitor is calculated by dividing expenditure by all international visitors, rather than dividing it only by the number of international visitors who had expenditure on that item. (b) Includes convention registration fees, medical expenses and other expenses not specified elsewhere. International Visitors in Australia: June Quarter 2012

33


Table 18

Average expenditure by visitors with expenditure on item(a)

by country of residence and main purpose of journey by expenditure item

Year ended 30 June 2012

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other

Package tour $

Pre-paid international airfares $

International Organised airfares bought in tours Australia $ $

Domestic airfares $

Other transport fares $

1 278

507

216

445

304

88

3 159

1 472

398

908

449

135

2 104

1 003

455

859

314

187

1 674

871

298

882

357

144 129

1 693

730

248

776

295

2 708

783

253

792

312

173

1 872

1 037

416

857

489

309 199

2 982

898

285

871

323

2 447

1 191

360

950

403

332

2 741

1 016

462

1 041

380

247

3 440

1 087

388

1 191

417

283

2 739

949

319

1 087

379

254

5 717

2 121

555

1 137

461

129

6 659

1 863

639

1 018

497

149

4 751

1 825

565

1 031

402

164

5 238

1 989

688

818

395

187

5 611

1 811

817

915

444

213

5 427

1 689

496

881

453

186

7 250

1 719

507

786

456

253

5 071

1 961

669

800

417

159

5 314

2 436

886

942

443

175

5 240

1 700

541

1 264

432

259

3 065

1 419

446

1 132

400

170

3 153

1 236

500

786

401

146

3 168

1 158

385

661

343

96

2 817

1 562

247

965

471

153

5 019

866

582

1 047

397

406

2 976

914

518

1 092

544

371

2 587

1 270

462

830

347

154

3 138

1 188

400

775

377

109

3 181

1 149

367

665

335

93

2 830

1 565

238

963

483

153

Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other

4 517

791

472

1 053

384

409

2 937

867

427

1 078

568

358

2 466

1 282

379

801

316

138

Backpackers

3 847

1 398

753

869

427

284

Total Base: (a)

34

3 157 1 232 475 916 402 168 All visitors aged 15 years and over. Continued... Average expenditure data in this table are different from those presented in Table 17 as, in this table, average expenditure per international visitor is calculated by dividing expenditure only by the number of international visitors who had expenditure on that item, rather than by all international visitors. Tourism Research Australia


Table 18 (continued)

Average expenditure by visitors with expenditure on item(a)

by country of residence and main purpose of journey by expenditure item

Year ended 30 June 2012

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries

Self-drive cars, rent-a-cars, campervans $

Petrol and oil Shopping for self-drive cars or other items for use in Australia vehicles $ $

Shopping items to take home $

Food, drink and Total shopping accommodation $ $

294

126

224

317

387

797

340

214

332

290

393

1 082

477

219

392

375

486

1 826

353

182

338

314

417

1 442

225

198

465

342

514

1 474

334

320

448

332

493

1 664

338

607

655

384

649

2 780 2 020

266

320

622

306

573

769

642

770

498

737

2 787

388

509

715

858

1 060

2 034

330

545

600

302

544

2 368

531

533

675

412

715

2 253

495

201

181

233

294

1 502

505

226

270

254

368

1 829

484

200

355

203

384

1 711

928

431

306

182

325

1 850

536

245

303

243

403

1 892

714

508

383

251

426

2 156

563

316

579

229

466

2 377

969

334

235

161

282

1 684

1 289

512

247

267

389

1 849

613

421

529

276

567

2 869

581

308

465

444

623

1 544

Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other

498 376 563 370 486 386

242 145 220 634 727 408

268 291 235 840 1 068 463

391 355 289 458 378 314

474 464 343 1 028 1 101 474

1 217 771 1 523 5 395 5 353 1 245

Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other

480 381 573 344 515 298

184 144 222 704 709 321

234 297 235 880 1 079 415

418 360 291 491 400 316

480 471 344 1 078 1 106 444

956 753 1 522 5 465 5 249 1 033

518

436

435

232

492

2 835

Backpackers

Total 477 269 394 368 515 1 614 Base: All visitors aged 15 years and over. Continued... (a) Average expenditure data in this table are different from those presented in Table 17 as, in this table, average expenditure per international visitor is calculated by dividing expenditure only by the number of international visitors who had expenditure on that item, rather than by all international visitors. International Visitors in Australia: June Quarter 2012

35


Table 18 (continued)

Average expenditure by visitors with expenditure on item(a)

by country of residence and main purpose of journey by expenditure item

Year ended 30 June 2012

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey (including backpackers) Holiday Visiting friends & relatives Business Education Employment Other Main purpose of journey (excluding backpackers) Holiday Visiting friends & relatives Business Education Employment Other Backpackers

Entertainment $

Motor vehicles $

Education fees $

Phone, internet, fax and/or postage $

Other(b) $

105

122

6 780

3 069

64

367

195

106

9 148

4 696

155

645

390

176

8 787

11 788

124

483

Horse racing and gambling $

297

127

8 304

14 442

106

556

362

129

18 581

12 731

133

390

559

133

20 172

11 175

140

678

167

143

2 677

7 023

206

441

197

143

7 461

9 396

180

415

432

166

7 695

7 342

261

444

490

225

14 628

12 625

189

590

151

186

4 590

10 581

225

479

219

198

8 530

11 846

233

517

118

127

11 104

8 986

88

363

122

172

3 386

13 176

109

273

127

174

5 762

2 732

111

275

135

159

2 504

4 352

98

177

127

158

4 752

6 472

98

195

156

160

6 353

5 657

124

250

54

198

1 849

4 831

132

494

344

149

11 374

1 170

77

143

130

163

4 280

5 613

96

183

257

242

5 343

4 370

181

414

240

173

6 927

7 979

150

484

223

146

3 776

3 928

86

189

157

113

10 012

9 424

69

328

224

117

16 757

3 223

96

721

383

267

8 690

11 758

320

426

295

329

8 599

1 843

328

581

205

130

8 349

4 472

117

812

213

137

6 400

4 741

65

210 340

159

110

10 748

9 572

70

228

117

17 824

3 244

96

723

458

275

9 481

12 009

334

448

314

326

10 751

1 981

330

608

199

118

13 140

4 686

110

937

241

188

2 371

6 327

153

207

Total Base: (a)

(b)

36

217 158 7 473 9 540 132 400 All visitors aged 15 years and over. Average expenditure data in this table are different from those presented in Table 17 as, in this table, average expenditure per international visitor is calculated by dividing expenditure only by the number of international visitors who had expenditure on that item, rather than by all international visitors. Includes convention registration fees, medical expenses and other expenses not specified elsewhere.

Tourism Research Australia


Table 19

Backpacker visitors, visitor nights, duration of stay and expenditure by country of residence and main purpose of journey Year ended 30 June 2012 Average expenditure in Australia(c) Nights in

Country of residence New Zealand Japan Hong Kong Singapore Malaysia Indonesia Taiwan Thailand Korea China India Other Asia USA Canada United Kingdom Germany Scandinavia France Italy Netherlands Switzerland Other Europe Other countries Main purpose of journey Holiday Visiting friends & relatives Business Education Employment Other

Total

Visitors '000

(a)

Australia '000

Average duration of Expenditure in stay Australia(b) Nights $million

Shopping $

Food, drink and accommodation $

All items $

32

719

23

66

277

1 145

2 063

21

1 948

92

126

520

3 060

5 943

11

1 052

97

64

369

2 906

5 937

11

561

53

73

473

2 434

6 833

16

414

27

41

319

1 097

2 609 5 437

2

60

30

11

260

2 341

17

2 837

167

139

837

4 380

8 138

3

157

50

15

283

2 796

4 875

31

4 173

133

250

816

4 230

7 969

9

772

85

81

633

3 157

8 951

2

145

65

12

301

1 998

5 444

3

106

34

12

418

1 436

3 912

41

1 950

48

180

265

1 911

4 435

20

1 367

67

106

365

2 433

5 199

93

6 985

75

503

369

3 017

5 383

60

4 590

77

293

366

2 409

4 909

26

1 676

65

128

364

2 315

4 948

34

3 369

100

190

469

2 848

5 620

12

1 422

119

84

536

3 892

6 989

14

922

68

60

297

2 248

4 408

14

800

58

86

384

2 411

6 248

43

4 069

95

336

603

4 404

7 846

26

2 268

88

178

586

2 890

6 951

371

26 802

72

1 809

400

2 556

4 871

50

1 507

30

119

260

1 186

2 397

18

497

28

49

242

1 523

2 753

49

7 242

147

646

705

4 932

13 115

29

4 227

147

282

907

5 872

9 836

23

2 086

91

130

559

3 038

5 629

540

42 361

78

3 034

443

2 809

5 621

Base: Visitors aged 15 years and over. (a) Total nights are less than backpacker visitor nights in Australia (Tables 1 and 5) because nights spent in transit are excluded. (b) Expenditure in Australia excludes pre-paid inclusive package tours and pre-paid international airfares. (c) Average per person expenditure in Australia and pre-paid expenditure on goods and services in Australia - excludes pre-paid inclusive package tours and pre-paid international airfares.

International Visitors in Australia: June Quarter 2012

37


Table 20

Backpacker visitors by state/territory visited, year ended 30 June 2008 – 2012 Year ended 30 June 2008

2009

2010

2011

2012

'000

%

'000

%

'000

%

'000

%

'000

%

New South Wales

439

78

438

79

458

78

444

76

408

76

Victoria

251

45

254

46

263

45

262

45

246

46

Queensland

353

63

360

65

371

63

332

57

313

58

16

75

14

State/territory visited

South Australia

94

17

93

17

102

17

91

104

19

107

19

101

17

106

18

102

19

Tasmania

43

8

42

7

37

6

40

7

34

6

Northern Territory

111

20

119

21

122

21

107

18

96

18

Australian Capital Territory

36

7

38

7

36

6

36

6

29

5

Western Australia

Total (a)

560 100 557 100 586 100 586 100 540 100 Base: Visitors aged 15 years and over. (a) Numbers sum to more than total backpacker visitors and shares sum to more than 100% because some visitors stopover in more than one state or territory.

Table 21

Backpacker visitor nights(a) by state/territory visited, year ended 30 June 2008 – 2012 Year ended 30 June 2008

2009

2010

2011

2012

'000

%

'000

%

'000

%

'000

%

'000

%

New South Wales

11 978

31

13 720

32

13 672

31

13 568

33

12 970

31

Victoria

5 970

15

6 586

15

6 581

15

6 119

15

6 790

16

Queensland

State/territory visited

12 298

32

13 674

31

13 934

32

12 183

30

13 165

31

South Australia

1 678

4

1 697

4

1 962

4

1 753

4

1 394

3

Western Australia

4 583

12

5 030

12

4 391

10

4 486

11

5 267

12

764

2

759

2

636

1

732

2

636

2

1 193

3

1 438

3

1 788

4

1 431

4

1 580

4

432

1

644

1

706

2

535

1

559

1

42 361

100

Tasmania Northern Territory Australian Capital Territory

Total (a) Base: (a)

38

38 896 100 43 549 100 43 671 100 40 807 100 Visitors aged 15 years and over. Total nights are less than backpacker visitor nights in Australia (Tables 1 and 5) because nights spent in transit are excluded.

Tourism Research Australia


Table 22

Total Inbound Economic Value (TIEV) by country of residence

Year ended 30 June 2012 Spend in Australia

Total trip expenditure

Total Inbound Economic Value (TIEV) (a)

$ million

$ million

$ million

1 623

2 231

2 109

Japan

736

1 440

1 130

Hong Kong

613

786

699

Singapore

932

1 194

1 044

Malaysia

848

1 025

949

Indonesia

527

645

596

Country of residence New Zealand

Taiwan

419

527

476

Thailand

322

397

386

Korea, South

993

1 290

1 159

2 827

3 775

3 565

India

533

709

790

Other Asia

710

865

918

1 170

2 288

1 837

398

644

568

1 648

2 809

2 572

Germany

528

883

724

Scandinavia

303

487

429

France

375

552

472

Italy

222

362

312

Netherlands

139

243

205

Switzerland

164

274

222

Other Europe

948

1 307

1 208

1 288

1 908

1 783

18 264

26 642

24 153

China

USA Canada United Kingdom

Other countries Total

Source: Tourism Research Australia (TRA) (a) Modelled estimate based on data from the IVS, Australian Bureau of Statistics, Tourism Satellite Accounts (ABS Cat. No. 5249.0) and Tourism Forecasting Committee, Forecasts. Note: The historical estimates for Total Inbound Economic Value (TIEV) have been substantially revised. The revisions reflect changes to the methodology for calculating tourism consumption in the annual Tourism Satellite Account (TSA) series in which the Australian Bureau of Statistics (ABS) measures the contribution of the tourism industry to the Australian economy. These revisions led to large downward revisions to estimates for international tourism consumption, which the Tourism Forecasting Committee uses to benchmark the estimates for TIEV.

International Visitors in Australia: June Quarter 2012

39


Table 23

Total Inbound Economic Value (TIEV)(a) by country of residence, year ended 30 June 2008 – 2012

Year ended 30 June 2008

2009

% $ million change

2010

% $ million change

% $ million change

2011

2012

% $ million change

% $ million change

Country of residence New Zealand

2 082

2

1 911

-8

1 895

-1

2 032

7

2 109

4

Japan

1 431

-16

1 387

-3

1 137

-18

1 106

-3

1 130

2

Hong Kong

600

-1

640

7

642

0

717

12

699

-2

Singapore

917

16

873

-5

921

5

1 033

12

1 044

1

Malaysia

760

20

820

8

898

9

922

3

949

3

Indonesia

426

24

389

-9

451

16

566

25

596

5

Taiwan

314

4

386

23

388

1

370

-5

476

29

Thailand

347

11

410

18

387

-6

469

21

386

-18

1 135

-12

1 137

0

1 076

-5

1 104

3

1 159

5

1 978

16

2 416

22

2 756

14

3 301

20

3 565

8

Korea, South China India

632

58

745

18

758

2

966

27

790

-18

Other Asia

618

38

732

18

810

11

869

7

918

6

1 948

4

1 877

-4

1 733

-8

1 722

-1

1 837

7

648

9

670

3

580

-13

592

2

568

-4

3 282

-7

3 171

-3

2 903

-8

2 746

-5

2 572

-6

Germany

855

10

865

1

819

-5

717

-12

724

1

Scandinavia

463

6

486

5

477

-2

450

-6

429

-5

France

399

9

480

20

479

0

458

-4

472

3

Italy

288

2

345

20

299

-13

320

7

312

-2

Netherlands

282

13

279

-1

276

-1

236

-14

205

-13

Switzerland

267

-2

251

-6

264

5

252

-5

222

-12

1 122

15

1 173

5

1 044

-11

976

-7

1 208

24

1 586

25

1 833

16

1 695

-7

1 758

4

1 783

1

22 377

6

23 275

4

22 686

-3

23 681

4

24 153

2

USA Canada United Kingdom

Other Europe Other countries Total

Source: Tourism Research Australia (TRA) (a) Modelled estimate based on data from the IVS, Australian Bureau of Statistics, Tourism Satellite Accounts (ABS Cat. No. 5249.0) and Tourism Forecasting Committee, Forecasts. Note: The historical estimates for Total Inbound Economic Value (TIEV) have been substantially revised. The revisions reflect changes to the methodology for calculating tourism consumption in the annual Tourism Satellite Account (TSA) series in which the Australian Bureau of Statistics (ABS) measures the contribution of the tourism industry to the Australian economy. These revisions led to large downward revisions to estimates for international tourism consumption, which the Tourism Forecasting Committee uses to benchmark the estimates for TIEV.

40

Tourism Research Australia


Table 24

Modelled international visitor expenditure(a) in each state/territory Year ended 30 June 2012

State/territory visited Excluding package expenditure New South Wales

Share of Expenditure expenditure $ million %

Victoria Queensland South Australia Western Australia Tasmania Northern Territory Australian Capital Territory Total Australia (b) Including package expenditure New South Wales Victoria Queensland South Australia Western Australia Tasmania Northern Territory Australian Capital Territory Total Australia (b)

Visitors(b) '000

Visitor Expenditure Expenditure nights per visitor per night '000 $ $

Average length of stay Nights

5 808

34

2 828

66 098

2 053

88

23

4 215

25

1 783

44 094

2 364

96

25

3 543

21

1 958

41 228

1 809

86

21

662

4

332

9 333

1 997

71

28

2 082

12

743

25 487

2 802

82

34

247

1

141

2 869

1 749

86

20

292

2

266

3 469

1 099

84

13

347

2

163

4 207

2 122

82

26

17 196

100

5 537

196 784

3 106

87

36

6 101

34

2 828

66 098

2 157

92

23

4 331

24

1 783

44 094

2 430

98

25

3 797

21

1 958

41 228

1 939

92

21

673

4

332

9 333

2 027

72

28

2 110

12

743

25 487

2 839

83

34 20

253

1

141

2 869

1 790

88

352

2

266

3 469

1 324

101

13

347

2

163

4 207

2 124

82

26

17 962

100

5 537

196 784

3 244

91

36

Base: (a) (b) Note:

All visitors aged 15 and over. Visitors who arrive in Australia in transit and remain at the airport are included in estimates in this table. Total Australia includes small amounts that cannot be allocated to a particular state/territory. Figures may not sum due to rounding. Numbers sum to more than total visitors, as some visitors stopover in more than one region. More information on the expenditure allocation method is at the Methodology Section and Glossary of this publication. Source: TRA expenditure allocation method applied to 2012 International Visitor Survey data.

International Visitors in Australia: June Quarter 2012

41


Modelled international visitor expenditure(a) in each state/territory by reason for stopover

Table 25

Year ended 30 June 2012

State/territory visited Excluding package expenditure New South Wales Victoria Queensland

Holiday VFR Business Education Other purposes(c) Total visitors $ % $ % $ % $ % $ % % million share million share million share million share million share $ million share 1 725

31

811

30

683

36

1 913

36

667

38

5 808

34

985

18

782

29

499

26

1 574

30

364

21

4 215

25 21

1 720

31

493

18

270

14

784

15

270

15

3 543

South Australia

159

3

91

3

63

3

288

5

61

3

662

4

Western Australia

576

10

407

15

285

15

483

9

317

18

2 082

12

Tasmania

117

2

41

2

13

1

65

1

np

np

247

1

Northern Territory

217

4

18

1

22

1

np

np

28

2

292

2

Australian Capital Territory

58

1

39

1

49

3

164

3

36

2

347

2

5 558

100

2 681

100

1 884

100

5 279

100

1 753

100

17 196

100

New South Wales

1 959

32

821

30

708

37

1 929

36

675

38

6 101

34

Victoria

1 078

17

788

29

509

26

1 577

30

367

21

4 331

24

Queensland

1 945

31

501

18

279

14

793

15

272

15

3 797

21

Total Australia

(b)

Including package expenditure

South Australia

166

3

92

3

64

3

289

5

61

3

673

4

Western Australia

594

10

410

15

289

15

485

9

318

18

2 110

12

Tasmania

123

2

41

2

13

1

65

1

np

np

253

1

Northern Territory

275

4

18

1

23

1

np

np

28

2

352

2

59

1

39

1

49

3

164

3

36

2

347

2

100

17 962

100

Australian Capital Territory Total Australia(b)

6 199 100 2 709 100 1 933 100 5 310 100 1 767 All visitors aged 15 and over. Visitors who arrive in Australia in transit and remain at the airport are included in estimates in this table. Total Australia includes small amounts that cannot be allocated to a particular state/territory. Other purposes include visiting a state/territory for employment, medical reasons, transit and reason not stated. Numbers sum to more than total visitors, as some visitors stopover in more than one region. Figures may not add to the total due to rounding. More information on the expenditure allocation method is at the Methodology Section and Glossary of this publication. np Not published due to reliability concerns.

Source: TRA expenditure allocation method applied to 2012 International Visitor Survey data.

Base: (a) (b) (c) Note:

42

Tourism Research Australia


Table 26

Modelled international visitor expenditure in capital cities and regional areas for each state/territory Year ended 30 June 2012

State/territory visited Excluding package expenditure

Expenditure

Share of expenditure

Visitor Visitors

(a)

nights

(b)

Expenditure per visitor

Expenditure Average per night length of stay

$ million

%

'000

'000

$

$

Nights

Sydney Regional New South Wales Total New South Wales Melbourne Regional Victoria Total Victoria Gold Coast Brisbane Regional Queensland Total Queensland Adelaide Regional South Australia Total South Australia Experience Perth Regional Western Australia Total Western Australia Hobart Regional Tasmania Total Tasmania Darwin Regional Northern Territory Total Northern Territory Canberra Total Australian Capital Territory Total capital cities Total regional

5 154 654 5 808 3 847 368 4 215 776 1 475 1 292 3 543 579 83 662 1 769 313 2 082 141 106 247 119 173 292 347 347 14 207 2 989

89 11 100 91 9 100 22 42 36 100 87 13 100 85 15 100 57 43 100 41 59 100 100 100 83 17

2 644 568 2 828 1 682 328 1 783 747 910 945 1 958 300 122 332 700 231 743 116 77 141 127 212 266 163 163 5 097 1 877

55 330 10 767 66 098 38 797 5 298 44 094 7 784 18 433 15 012 41 228 7 678 1 654 9 333 19 704 5 783 25 487 1 717 1 151 2 869 1 640 1 829 3 469 4 207 4 207 155 289 41 495

1 950 1 151 2 053 2 287 1 120 2 364 1 038 1 622 1 367 1 809 1 932 685 1 997 2 528 1 351 2 802 1 212 1 382 1 749 939 815 1 099 2 122 2 122 2 787 1 592

93 61 88 99 69 96 100 80 86 86 75 50 71 90 54 82 82 92 86 72 95 84 82 82 91 72

21 19 23 23 16 25 10 20 16 21 26 14 28 28 25 34 15 15 20 13 9 13 26 26 30 22

Total Australia

17 196

100

5 537

196 784

3 106

87

36

5 443 89 2 644 55 330 2 059 98 Sydney 658 11 568 10 767 1 158 61 Regional New South Wales 6 101 100 2 828 66 098 2 157 92 Total New South Wales 3 960 91 1 682 38 797 2 354 102 Melbourne 370 9 328 5 298 1 128 70 Regional Victoria 4 331 100 1 783 44 094 2 430 98 Total Victoria 859 23 747 7 784 1 149 110 Gold Coast 1 503 40 910 18 433 1 651 82 Brisbane 1 435 38 945 15 012 1 518 96 Regional Queensland 3 797 100 1 958 41 228 1 939 92 Total Queensland 585 87 300 7 678 1 954 76 Adelaide 87 13 122 1 654 716 53 Regional South Australia 673 100 332 9 333 2 027 72 Total South Australia 2 560 91 85 700 19 704 1 791 Experience Perth 15 231 5 783 1 375 55 318 Regional Western Australia 25 487 2 839 83 2 110 100 743 Total Western Australia 143 56 116 1 717 1 230 83 Hobart 110 44 77 1 151 1 431 96 Regional Tasmania 1 790 88 253 100 141 2 869 Total Tasmania 121 34 127 1 640 958 74 Darwin Regional Northern Territory 230 66 212 1 829 1 085 126 352 100 266 3 469 1 324 101 Total Northern Territory 347 100 163 4 207 2 124 82 Canberra 347 100 163 4 207 2 124 82 Total Australian Capital Territory 14 753 82 5 097 155 289 2 894 95 Total capital cities 3 209 18 1 877 41 495 1 710 77 Total regional 17 962 100 5 537 196 784 3 244 91 Total Australia Base: All visitors aged 15 and over. (a) Visitors who arrive in Australia in transit and remain at the airport are included in the estimates. (b) Visitor nights in Australia excludes nights spent in transit while in Australia. Note: Figures may not sum due to rounding. Numbers sum to more than total visitors, as some visitors stopover in more than one region. More information on the expenditure allocation method is at the Methodology Section and Glossary of this publication. Source: TRA expenditure allocation method applied to 2012 International Visitor Survey data.

21 19 23 23 16 25 10 20 16 21 26 14 28 28 25 34 15 15 20 13 9 13 26 26 30 22 36

Including package expenditure

International Visitors in Australia: June Quarter 2012

43


Table 27

Modelled international visitor expenditure in the top 20 regions ranked by expenditure Year ended 30 June 2012

Visitors(a)

Expenditure in region Tourism region

Nights in region(b)

Total

Share

Per visitor

Per night

Total

Average

$ million

%

$

$

'000

'000

Nights

5 154 3 847 1 769 1 475 776 667 579 347 197 161 141 135 119 110 108 101 90 80 80 74 16 010

30 22 10 9 5 4 3 2 1 1 1 1 1 1 1 1 1 0 0 0 93

1 950 2 287 2 528 1 622 1 038 1 080 1 932 2 122 829 1 422 1 212 1 284 939 956 1 487 540 561 752 731 520 2 966

93 99 90 80 100 122 75 82 78 66 82 73 72 67 49 64 84 75 67 174 91

2 644 1 682 700 910 747 618 300 163 238 113 116 105 127 115 73 186 161 107 109 142 5 399

55 330 38 797 19 704 18 433 7 784 5 445 7 678 4 207 2 511 2 425 1 717 1 857 1 640 1 638 2 193 1 573 1 080 1 067 1 198 423 176 699

21 23 28 20 10 9 26 26 11 21 15 18 13 14 30 8 7 10 11 3 33

17 196

100

3 106

87

5 537

196 784

36

5 443 3 960 1 791 1 503 859 800 585 347 201 161 143 136 124 121 110 110 101 93 81 81 16 750

30 22 10 8 5 4 3 2 1 1 1 1 1 1 1 1 1 1 0 0 93

2 059 2 354 2 560 1 651 1 149 1 296 1 954 2 124 844 1 425 1 230 1 293 872 958 962 1 510 541 577 741 756 3 103

98 102 91 82 110 147 76 82 80 66 83 73 293 74 67 50 64 86 67 76 95

2 644 1 682 700 910 747 618 300 163 238 113 116 105 142 127 115 73 186 161 109 107 5 399

55 330 38 797 19 704 18 433 7 784 5 445 7 678 4 207 2 511 2 425 1 717 1 857 423 1 640 1 638 2 193 1 573 1 080 1 198 1 067 176 699

21 23 28 20 10 9 26 26 11 21 15 18 3 13 14 30 8 7 11 10 33

Total Australia 17 962 100 3 244 91 5 537 196 784 Base: All visitors aged 15 and over. (a) Visitors who arrive in Australia in transit and remain at the airport are included in the estimates. (b) Total nights in Australia excludes nights spent in transit while in Australia. Note: Numbers sum to more than total visitors, as some visitors stopover in more than one region. More information on the expenditure allocation method is at the Methodology Section and Glossary of this publication. Source: TRA expenditure allocation method applied to 2012 International Visitor Survey data.

36

Excluding package expenditure Sydney Melbourne Experience Perth Brisbane Gold Coast Tropical North Queensland Adelaide Canberra Sunshine Coast Hunter Hobart and the South South Coast Darwin Australia's South West Australia's North West Northern Rivers Tropical NSW Whitsundays Northern Central Queensland Lasseter Top 20 regions

NSW Vic WA Qld Qld Qld SA ACT Qld NSW Tas NSW NT WA WA NSW Qld Qld Qld NT

Total Australia Including package expenditure Sydney Melbourne Experience Perth Brisbane Gold Coast Tropical North Queensland Adelaide Canberra Sunshine Coast Hunter Hobart and the South South Coast Lasseter Darwin Australia's South West Australia's North West Northern Rivers Tropical NSW Whitsundays Central Queensland Northern Top 20 regions

44

NSW Vic WA Qld Qld Qld SA ACT Qld NSW Tas NSW NT NT WA WA NSW Qld Qld Qld

Tourism Research Australia


Table 28

Modelled international visitor expenditure(a) in each state/territory by country of residence Year ended 30 June 2012

Country of residence

State/territory visited New Australian Total South South Western Northern Capital Wales Victoria Queensland Australia Australia Tasmania Territory Territory Australia(b) $ million

Excluding package expenditure New Zealand United Kingdom Germany Scandinavia Switzerland Netherlands France Italy Other Europe USA Canada Japan China Korea Singapore Malaysia Hong Kong Indonesia Thailand India Taiwan Other Asia Other countries Total

432 529 161 101 38 35 110 74 272 461 125 267 1 052 452 201 145 221 155 125 151 97 203 402

330 278 89 41 21 23 61 46 182 207 76 84 845 137 278 301 155 173 78 219 113 251 231

525 333 138 85 42 34 78 34 158 212 102 236 363 239 139 74 100 35 33 52 123 63 343

37 59 24 9 8 6 8 15 20 33 12 14 110 18 42 64 29 np np 16 np 41 52

147 280 55 32 32 20 48 31 155 119 43 65 154 44 196 161 57 102 32 54 39 65 150

14 24 8 np np np np np 12 25 12 np 22 np np 12 14 np np np np np np

17 39 33 13 11 7 20 8 30 39 8 13 np 7 np np np np np np np 5 np

32 14 2 np np np np np 26 18 np np 83 23 np np np np np np np 17 21

1 534 1 556 510 287 158 131 333 213 854 1 113 384 703 2 631 932 904 781 587 495 311 505 398 656 1 221

5 808

4 215

3 543

662

2 082

247

292

347

17 196

437 557 168 107 41 37 113 79 278 503 131 306 1 118 490 203 146 225 160 126 155 103 205 412

333 286 92 42 22 24 63 47 184 218 78 85 905 138 281 304 156 175 78 220 115 252 233

542 347 145 89 44 37 81 37 166 233 105 311 421 245 144 77 104 37 34 57 127 64 350

39 60 26 9 8 7 9 17 20 34 12 14 111 18 42 64 30 np np 16 np 41 52

148 285 59 33 33 21 49 31 156 121 44 69 154 44 197 163 57 103 32 54 39 66 151

15 25 8 np np np np np 12 26 13 np 22 np np 12 15 np np np np np np

17 46 39 15 12 9 23 15 34 51 10 24 np 7 np np np np np np np 5 np

32 14 2 np np np np np 26 18 np np 83 23 np np np np np np np 17 22

1 563 1 621 540 302 166 139 344 231 876 1 204 398 836 2 816 977 916 789 597 504 315 515 411 661 1 242

347

17 962

Including package expenditure New Zealand United Kingdom Germany Scandinavia Switzerland Netherlands France Italy Other Europe USA Canada Japan China Korea Singapore Malaysia Hong Kong Indonesia Thailand India Taiwan Other Asia Other countries Total Base: (a) (b) Note:

6 101 4 331 3 797 673 2 110 253 352 All visitors aged 15 and over. Visitors who arrive in Australia in transit and remain at the airport are included in the estimates. Total Australia includes small amounts that cannot be allocated to a particular state/territory. Figures may not add to the total due to rounding. More information on the expenditure allocation method is at the Methodology Section and Glossary of this publication. np Not published due to reliability concerns. Source: TRA expenditure allocation method applied to 2012 International Visitor Survey data. International Visitors in Australia: June Quarter 2012

45


Introduction to the International Visitor Survey The International Visitor Survey (IVS) represents the most comprehensive source of information on international visitors to Australia. It has been operating since the early 1970s and is jointly funded by the Australian, state and territory Governments under the guidance of the Australian Standing Committee on Tourism (ASCOT).

Survey methodology The IVS samples 40,000 departing, short-term international travellers aged 15 years and over who have been visiting Australia. The survey is conducted by Computer Assisted Personal Interviewing (CAPI) in the departure lounges of the eight major international airports: Sydney, Melbourne, Brisbane, Cairns, Perth, Adelaide, Darwin and the Gold Coast. The IVS contains around 100 questions supported by ‘show-cards’ that are used to help the respondent answer particular sections including: • • • • • • • • • •

Usual place of residence Repeat visitation Group tours Travel party Sources for obtaining information about Australia Purpose of visit and places visited Transportation and accommodation Activities Expenditure Demographics.

The survey design and management is the responsibility of the National Survey Section in Tourism Research Australia (TRA). The section works closely with the consultants, key stakeholders and industry to develop and maintain high data quality and relevant outputs. Since 2004, the IVS has been surveying international visitors in four languages: English, Japanese, Mandarin and Korean. The total number of interviews conducted with particular residents of each country or region is distributed among airports by selecting monthly samples of departing flights and visitors on those flights to achieve acceptable sample sizes in various categories. Survey results are weighted to data on international visitor numbers over the period, provided by the Department of Immigration and Citizenship (DIAC), with the assistance of the Australian Bureau of Statistics (ABS). The variables used in weighting the data are: • • • • •

country of residence state of arrival main purpose of journey airport of departure age and sex of visitor.

Overseas (visitor) arrivals and departures (OAD) data are also published by the ABS (ABS catalogue no. 3401.0) on a monthly basis.

46

Tourism Research Australia


Sample size Increase in sample size for 2005 survey Between 2001 and 2004 interviews were conducted with approximately 20,000 international visitors aged 15 years and over as they were departing Australia. Since 1 January 2005, interviews have been conducted with 40,000 international visitors on an annual basis. The sample was increased in order to enhance the estimates for smaller states, territories and regions. Increasing the sample size of the IVS by 100% has improved the reliability of survey estimates.

Visitor interviews by country or region of residence The table below shows the number of interviews conducted in the June Quarter 2012 and for the year ended 30 June 2012.

Sample size by country of residence Country of residence New Zealand Japan

Sample (n) June Quarter 2012

Year ended 30 June 2012

1 470

5 938

479

2 565

Hong Kong

395

1 179

Singapore

618

2 069

Malaysia

467

1 713

Indonesia

244

974

Taiwan

118

612

Thailand

176

585

Korea

307

1 526

China

982

4 026

India

276

1 018

Other Asia

264

1 057

USA

811

3 233

Canada

237

940

United Kingdom

1 042

3 908

Germany

290

1 293

Scandinavia

193

701

France

170

645

Italy

96

549

Netherlands

124

578

Switzerland

104

450

Other Europe

353

1 550

Other countries

Total

International Visitors in Australia: June Quarter 2012

702

2 922

9 918

40 031

47


Data reliability The results given in the IVS are based on a sample, rather than a census, of international visitors to Australia. As with all sample surveys, the results are subject to sampling variability, and therefore may differ from figures that would be obtained if all international visitors to Australia had been included in the survey. A measure of the possible degree of difference is given by the relative standard error of the survey and its associated confidence interval, which indicates the extent to which an estimate might vary by chance from the true figure because only a sample of the population was included. The table below provides the 95% confidence interval widths for a range of estimates available in the IVS. That is, there are approximately 19 chances in 20 that the true number is within the range identified by applying the figures in the table. Size of 95% Confidence Interval for Estimate (expressed as a percentage of the estimate) Estimate 2 000 5 000 10 000 20 000 50 000 100 000 200 000 500 000 1 000 000 2 000 000 5 000 000 10 000 000 20 000 000 50 000 000 100 000 000 200 000 000 500 000 000 1 000 000 000 2 000 000 000 5 000 000 000 10 000 000 000

Visits 64.4% 41.5% 29.8% 21.4% 13.8% 9.9% 7.1% 4.6% 3.3% 2.4% 1.5% 1.1%

Nights # # # # # 75.7% 55.4% 36.7% 26.9% 19.7% 13.1% 9.6% 7.0% 4.6% 3.4% 2.5% 1.7% 1.2% 0.9% 0.6% 0.4%

Expenditure # # # # # # # # # # 97.6% 72.8% 54.3% 36.8% 27.4% 20.5% 13.9% 10.3% 7.7% 5.2% 3.9%

# - 95% Confidence Interval is greater than estimate. The following example illustrates the use of this table to determine a range within which we are 95% confident that the true total lies. Say, the estimated number of Chinese visitors who stayed in Queensland was 100,000. Looking at the visits column (see table), an estimate of 100,000 visitors has a 95% Confidence Interval of 9.9%. Thus we are 95% confident that the true number of Chinese who stayed in Queensland was between 90,100 and 109,900 visitors (100,000 Âą 9.9%). The IVS relative standard errors were calculated using the Complex Survey Sampling module in SPSS V14.0. Estimates of variation are based on sampling with replacement principles and makes allowances for the IVS stratification. The covariance and estimates output from this program were then regressed with a log transformation using Ordinary Least Squares (OLS) regression to achieve three independent models (for visitors, nights and expenditure). The models were computed using the R statistical program and the actual relationship modelled was: 1n (COV) = a + b * 1n (ESTIMATE)

Where,

The model parameters were approximated as: Visits a. 2.521841 b. -0.47831

48

a = intercept b = gradient (slope) Nights 4.218551 -0.44906

Expenditure 5.837435b -0.42362

Tourism Research Australia


Expenditure Determining international visitor expenditure There are varying levels in which an international visitor’s total trip expenditure may impact on the tourism destination of Australia and its regions. This publication presents four main types of direct tourism expenditure impacts that are the result of the collection of trip spend details from international visitors as they depart Australia. These four direct expenditure classifications are specifically:    

Total trip expenditure

Spend in Australia

Total Inbound Economic Value (TIEV)

Regional expenditure.

There are subtle differences between each of these spend classifications.

Total trip expenditure When an international visitor pays for their trip to Australia they are spending money which impacts on the world economy. Total trip expenditure is all monies spent so that the respondent could undertake their trip to Australia. For example, this may include airfares, package tour expenditure, food and beverages and payment for all accommodation, leisure activities, conventions and schooling while in Australia.

Spend in Australia While international visitors may spend a lot of money on their entire trip, not all of this is spent in Australia. The international visitor is asked to separate the money they have spent in Australia from their total trip expenditure in the IVS. This is in order to determine the amount of money that is being spent by the visitor in the Australian destination. This may be on items such as food and beverages, accommodation, activities, school books, motor vehicles and shopping.

Total Inbound Economic Value (TIEV) ‘Total trip expenditure’ and ‘Spend in Australia’ both have components that over or under estimate total tourism value, in terms of consumption, to the Australian economy. Often, a visitor may book and pay for their trip outside of Australia, therefore only part of this expenditure will flow on to the Australian economy and its tourism industry. When a visitor spends his/her money in Australia, this expenditure fails to take into account package expenditure or airfares that eventually transfer to Australia. Calculating the total economic value of inbound tourism to Australia is not a simple or straightforward exercise. The main difficulty is in determining exactly how much of total trip expenditure flows on to the Australian economy. The demand expenditure estimates detailed above fail to provide insight into what proportion on total trip expenditure will reach Australia and how much stays in the home country. The best way to determine how much Australia benefits from expenditure on these items is through modelling. The United Nations World Tourism Organization (UNWTO) sets down the methodology for the Tourism Satellite Accounts (TSAs). TSAs integrate tourism expenditure data and a country’s national accounts by applying industry ratios to determine total direct impact of the tourism industry on the economy. However, the building of these tourism input-output tables is extremely time-consuming and they are characterised by long lags in publication. The Australian TSA is currently published by the ABS and is released around 10 months after the reference period. To be responsive, Tourism Research Australia has devised a methodology that attempts to estimate the economic value of the tourism industry based on the key tourism data sources and a number of practical assumptions. The data sources used include the IVS published by Tourism Research Australia, the TSA and the OAD as published by the ABS.

International Visitors in Australia: June Quarter 2012

49


TIEV methodology The TIEV methodology was developed by TRA on behalf of the Tourism Forecasting Committee. TIEV is calculated from total trip expenditure by inbound tourists to Australia (derived from the IVS) and benchmarked to the ‘International consumption’ series in the ABS Tourism Satellite Account (ABS catalogue no. 5249.0) and ABS Overseas Arrivals and Departure data (ABS catalogue no. 3401.0). Key assumptions underlying the estimates relate to the treatment of a number of expenditure items derived from the IVS. Deductions from IVS total trip expenditure include: 

fifty per cent of international airfares. This takes account of ticket revenue associated with airlines that does not flow through to the Australian economy and airfare revenue that is spent by airlines on services in Australia (e.g. departure tax, airport taxes, ground handling charges, fuel costs etc).

twenty per cent of the value of the non-airfare component of packages and other prepaid items. This allows for commissions at the retail and wholesale levels that accrue to foreign markets.

Thirty three per cent of the average international airfare component by package visitors. It is assumed that package travellers receive a discount due to bulk purchasing by the wholesaler from the airline(s) and the average class of travel for package travellers is usually lower than that of non-package travellers (a lower share of business travellers).

TIEV also includes an estimate of the value of goods and services consumed by international visitors in domestic homes. The TIEV methodology is applied and standardised across all markets. Further development of the TIEV model will be undertaken to take account of differences between source markets. TIEV estimates may therefore be revised as the model assumptions are refined. Revisions may also occur following the release of updated data from the ABS.

Regional expenditure The IVS provides information on travel activity and expenditure by international visitors. Information on expenditure by these visitors is only collected for whole trips; it is not regionally specific. In order to determine the impact that the visitor activity is having on a particular region, TRA uses a model based approach to allocate visitor expenditure to the various tourism regions. The regional expenditure by international visitors is less than TIEV because TIEV includes a proportion of international airfares purchased overseas, major purchases in Australia and imputed values for package expenditure and other indirectly purchased tourism services. The allocation of package expenditure to Australia’s regions is being revised to make it comparable to the TIEV methodology.

Regional expenditure allocation methodology A very brief summary of the process by which expenditure by international visitors is allocated to regions is given below. A full explanation of expenditure allocation methods can be found in Carter and Collins (2005). Two types of expenditure data are collected in the IVS:  

expenditure for the respondent’s entire journey

expenditure at a randomly selected location.

A ‘location’ is a more specific spatial unit than a Statistical Area Level 2 (SA2). For example, the location Bondi is in the ‘Bondi - Tamarama - Bronte’ SA2. A sub-sampling approach (selection of a single location for further study) is adopted as a starting point for regional expenditure estimation. This is because of the need for interviews to be done quickly and because it is unreasonable to expect an interviewee to remember expenditure at every stop. It is entirely feasible for a visitor to visit the same location more than once, but expenditure data are collected only if the randomly selected location has been visited only once. Four major sub-components of total IVS expenditure are identified:    

50

expenditure on domestic airfares

expenditure on travel packages

expenditure on accommodation, food and beverages

all other expenditure.

Tourism Research Australia


Domestic airfares Wherever air travel is indicated, airfare expenditure is allocated equally between the departure region and the arrival region. In cases where there is no major airport in the departure and/or arrival region, the share of airfare expenditure is allocated to the nearest region with a major airport. If air travel is specified for the first leg of the trip, the departure airport is assumed to be the airport where the visitor arrived in Australia.

Package expenditure A major part of any package for travel within Australia is taken up by airfares and other long distance travel fares. A series of studies by the ABS(1995, 1996), Australian Tourism Export Council (2000), Bureau of Tourism Research (Bonnet et al. 1994 and Skene, 1995) and Office of Economic and Statistical Research (2001) estimated the proportion of travel packages spent on things other than long distance fares to be between 26% and 35%. Based on these results, it has been decided that total package expenditure should be split with 30% being attributed to items other than long distance fares. The remaining 70% is assumed to be spent in the visitor’s home country. The non-fare component is distributed among the regions using the iterative process.

Expenditure on accommodation, food and beverages, and other expenditure Expenditure on accommodation, food and beverages (AFB) and other expenditure is obtained by summing expenditure on the relevant items. The total expenditure for each item group is allocated to the regions by the iterative process. During the iteration procedure, expenditure at the randomly selected location for which there is expenditure information is treated as a known value, and is held constant. The amount actually distributed among the remaining regions in the trip is known as net expenditure, which is equal to total expenditure minus random expenditure. If there is no expenditure at a randomly selected location (either by the interviewer failing to ask, or the interviewee failing to reply) net expenditure is equal to total expenditure.

The iterative procedure Steps in the iteration process are: 1.

An initial regional cost indicator (average expenditure per night) is calculated for each region that has an expenditure sample. Three sources of data are used for this calculation: single region trips, random expenditure for one of the regions of two-region trips, and expenditure at a randomly selected location for multiple region (more than two regions) trips. National average expenditure is used for those regions where there is no expenditure sample.

2.

For stops where there is no random expenditure, a preliminary estimate of expenditure at that stop in the trip is calculated by multiplying the cost indicator for the region at the stop by the length of stay at that stop. For stops where there is random expenditure, preliminary estimates of expenditure are left blank.

3.

Non-blank preliminary estimates of expenditure are rescaled using the formula: r = p * (E / R)

where

r = rescaled value for this stop

p = preliminary estimate for this stop

E = reported total expenditure for the trip

R = sum of preliminary estimates for the trip

4.

For stops where there is random expenditure (that is, the preliminary estimate is blank), the rescaled value is set equal to the random expenditure. Rescaled values sum to the total reported expenditure for the trip.

5.

New estimates of regional cost indicators are calculated by summing rescaled expenditure values for each region, and dividing this value by the total number of nights in each region.

International Visitors in Australia: June Quarter 2012

51


6.

If estimates of cost indicators for the current iteration differ from estimates of cost indicators from the previous iteration by less than an agreed amount the process is stopped, otherwise the procedure is repeated from step 2.

Rescaled values at the last iteration are the final estimates of expenditure at each stop. At the end of the allocation process, expenditure on the four major expenditure components are estimated for every stop in each trip. Estimates of expenditure by state/territory and region are obtained by summing expenditure estimates at each stop. It should be noted that expenditure by visitors who are in transit to another country is included in the expenditure estimates presented here.

References Australian Bureau of Statistics, 1995, ABS Survey of Inbound Tour Operators 1994 – 1995, cat no. 6401.0, ABS, Canberra. Australian Bureau of Statistics, 1996, ABS Survey of Inbound Tour Operators 1995 – 1996, cat no. 6401.0, ABS, Canberra. Australian Tourism Export Council, 2000, Survey of Inbound Tour Operators, ATEC, unpublished. Bonnet, G., Phelan, K. and Jones, B., 1994, Allocating pre-paid package tour expenditure to goods and services consumed in Australia, in Tourism and the Economy Number 1 1994, Bureau of Tourism Research, Canberra, pp.47–52. Carter, P. and Collins, D., 2005, Travel expenditure by domestic and international visitors in Australia’s Regions, 2004. Tourism Research Australia, Canberra. Office of Economic and Statistical Research, 2001, International and Domestic Visitor Expenditure in Queensland: 1985 to 1999, OESR, Queensland Treasury, Brisbane. Skene, J., 1995, Estimating the Australian component of visitor expenditure on fully inclusive package tours: Alternative methods, in Tourism and the Economy Number 1 1995, Bureau of Tourism Research, Canberra, pp.43–60. Tourism Research Australia, 2009, Background & methods – Regional expenditure 2008, Tourism Research Australia, Canberra, available: http://www.ret.gov.au/tra

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Tourism Research Australia


Glossary of terms Accommodation used

This indicates the type of accommodation used by an overnight visitor when visiting a particular location. The main categories of accommodation include:  Hotel, resort, motel or motor inn  Backpacker hotel or hostel  Rented house, apartment, flat or unit  Friend’s or relative’s property  Caravan park or commercial camping ground  Caravan or camping near a road or on private property  Guest house or bed and breakfast  Boat, houseboat, cabin cruiser or cruise ship  Educational institution  Homestay.

Australian and New Zealand Standard Industrial Classification System (ANZSIC)

A classification developed by the Australian Bureau of Statistics and the New Zealand Department of Statistics which groups businesses that carry out similar economic activities. A business is assigned an appropriate industry category on the basis of its predominant activities. ANZSIC has a structure comprising of categories at four levels: Divisions; Subdivision; Group; and Class.

Australian Tourism Satellite Account (ATSA)

See Tourism Satellite Account (TSA).

Average annual rate of growth

Average increase/decrease in value per year. Tourism Research Australia uses the geometric growth rate formula (r = exp[ln(pn/ p1)/n]-1). This formula assumes that a variable increases or decreases at the same rate during each year between the two time periods. It does not take into account intermediate values of the series.

Average nights

The sum of all nights divided by the sum of all visitors for a particular category. This is commonly referred to as average length of stay.

Backpacker visitors

Backpackers are defined by accommodation used rather than purpose of visit, and are distributed through the purpose of visit categories. Tables in this publication show purpose of visit both inclusive and exclusive of backpacker visitors.

Business visitors

Visitors who nominate business as their primary reason for travelling. Business travel comprises business, work travel for transport crews, attendance at conferences, conventions, exhibitions, trade fairs, seminars, incentive group meetings, marketing events, and training and research related to employment. The analysis presented in this publication excludes visitors who travelled on business as drivers or transport crew and those who travelled to attend training or to undertake research related to employment.

CD-MOTA (Compact Disc Monitor of Tourist Activity)

A database and software package containing results from the International Visitor Survey (IVS), the National Visitor Survey (NVS) and its predecessor the Domestic Tourism Monitor (DTM). The software on the CD allows users to select and present data within the package, define and explore market segments, and/or export results to other software. For further information contact Tourism Research Australia

International Visitors in Australia: June Quarter 2012

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Confidence Intervals (CI)

The results of the IVS and the NVS are based on a sample, rather than a census, of visitors. As with all sample surveys, the results are subject to sampling variability, that is, they may differ from figures that would have been obtained if the entire population had been included in the survey. One measure of the likely difference is given by the confidence interval, which indicates the extent to which an estimate might have varied by chance because only a sample of the population was included. The NVS and the IVS results are published with 95% confidence interval widths given for a range of estimates. A 95% confidence interval means there are approximately 19 chances in 20 that the difference between the survey results and those that would be obtained from a census are within the range identified.

Direct effects

Economic effects created by direct tourism consumption. For example, the hotel industry providing accommodation services to tourists.

Expenditure

Money spent by, and on behalf of, travellers during a trip. Expenditure items include airfares and other transport costs such as bus and train fares and amounts spent on triprelated items before and after the trip.

Expenditure on capital goods

Capital goods and other major items such as a car are included in the estimates for international visitors.

Experience Perth

This region expanded in the March quarter 2004 to include additional areas surrounding Perth and is now known as 'Experience Perth'. All data for Perth in this publication relates to the new, expanded region.

Group tours

Involve visitors with some prior association (other than family membership) who are travelling together.

Inbound tourism

Tourism within Australia by international visitors.

Indigenous tourism

Tourism activity that involves the life and culture of the Aboriginal people including an opportunity to experience Aboriginal art, craft, cultural display and visit Aboriginal sites/communities.

Indirect effects

Flow on effects created by direct tourism consumption. They are the effects on businesses that supply to the direct providers of tourism goods and services. Examples include businesses that provide inputs required in the preparation of meals a restaurant sells to tourists, for example food manufacturers, electricity companies and delivery services.

International visitors

Overseas visitors coming to Australia for a period of less than twelve months.

International Visitor Survey (IVS)

Profiles the characteristics, travel behaviour and expenditure of international visitors to Australia. Summary information from the IVS is published quarterly. Unpublished data are available on request from Tourism Research Australia via the Statistical Enquiry Service. The IVS has been conducted every year since 1981, except for 1982 and 1987.

Leisure visitors

Visitors whose main purpose of visit is for a holiday or to visit friends and relatives (VFR).

Median nights

Represents the midpoint length of stay for which 50% of visitors stay less time and 50% stay longer.

Package tour

Visitors who arrived in Australia on an inclusive, pre-paid package tour.

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Purpose of visit

The main purpose, or the major reason for visiting a particular location. The major categories of purpose of visit in the IVS are:      

Holiday/leisure Visiting friends and relatives (VFR) Business Education Employment Other - includes personal appointments, medical appointments and healthrelated travel.

Regional Australia

Includes all tourism regions in Australia, excluding the eight state/territory capital cities and the Gold Coast.

Regional expenditure

Based on a methodology devised and implemented by Tourism Research Australia. Two types of regional expenditure estimates are published, both exclude major purchases such as motor vehicles: 1.

The first form includes 30% of pre-paid package expenditure but excludes all expenditure on international airfares. 2. The second form excludes all pre-paid expenditure on both packages and international airfares. A further explanation of regional expenditure is provided in the ‘Survey methodology’ on page 46. For more detailed information see Tourism Research Australia, 2009, Background & methods – Regional expenditure 2008, Tourism Research Australia, Canberra. Return traveller

An international traveller who has visited Australia previously.

Scandinavia

Includes Denmark, Finland, Norway, Sweden and unspecified Scandinavia.

Total Inbound Economic Value (TIEV)

Represents the total amount of money that flows to the Australian tourism industry through the exportation of the tourism product. Users should note that the historical estimates for Total Inbound Economic Value (TIEV) have been substantially revised. These revisions reflect changes to the methodology for calculating tourism consumption in the annual Tourism Satellite Account (TSA) series in which the Australian Bureau of Statistics (ABS) measures the contribution of the tourism industry to the Australian economy. These revisions led to large downward revisions to estimates for international tourism consumption, which the Tourism Forecasting Committee uses to benchmark the estimates for TIEV.

Total spend in Australia

Excludes expenditure on goods pre-paid through inclusive package tours and services in Australia and pre-paid international airfares.

Total trip expenditure

Includes expenditure in Australia, pre-paid expenditure on goods and services in Australia and pre-paid inclusive package travel and pre-paid international airfares.

Tourism regions

Formed predominantly through the aggregation of Statistical Local Areas (SLAs). Tourism regions are defined by the various state and territory tourism organisations (STOs) according to their research and marketing needs. From 1998, the Bureau of Tourism Research (BTR – now Tourism Research Australia) and the Australian Bureau of Statistics (ABS) adopted a coordinated approach to the use of tourism regions to enable comparability of regional data from different tourism surveys.

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Tourism Satellite Account (TSA)

An extension from the core national accounts to focus on the tourism sector. It identifies tourism activities within the national accounting framework and compiles a comprehensive set of economic data on tourism. The first Australian TSA was released by the ABS in October 2000 (ABS catalogue no. 5249.0).

Visiting friends and relatives (VFR)

Visitors who nominate visiting friends or relatives as their main reason for travelling. Visiting friends and relatives also includes travel to a friend’s or relative’s wedding or travel to attend a funeral (see Purpose of visit).

Visitors

The weighted number of international visitor arrivals to Australia. To fall within the scope of the IVS, the respondent must be an international visitor aged 15 years and over and be departing one of the eight major Australian airports (Sydney, Melbourne, Brisbane, Cairns, Gold Coast, Darwin, Perth and Adelaide) following a visit that was not more than one year in duration.

Visitor nights

The number of nights spent in Australia by international visitors in association with individual visits.

Weighting

The IVS is a sample survey so each respondent is given a ‘weight’ equalling how many visitors they represent. Respondents are weighted to ABS Overseas Arrivals and Departures (OAD) data (ABS catalogue no. 3401.0) on international visitor numbers.

State and territory abbreviations NSW

New South Wales

Vic

Victoria

Qld

Queensland

SA

South Australia

WA

Western Australia

Tas

Tasmania

ACT

Australian Capital Territory

NT

Northern Territory

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About Tourism Research Australia Tourism Research Australia (TRA) provides statistics, research and analysis to support industry development, policy development and marketing for the Australian tourism industry. TRA is a branch of the Department of Resources, Energy and Tourism.

Research publications and reports TRA publications and reports are available in electronic format for free PDF download. For further information go to www.ret.gov.au/tra If you would like to receive email alerts advising of new releases, go to www.ret.gov.au/tra and register for TRA’s Publications Advisory Service.

Statistical Enquiry Service TRA’s Statistical Enquiry Service is available for industry operators, academics and other interested parties. This service can provide TRA data in excel tables tailored to meet specific research needs. Charges apply for research services which will be dependent on the complexity of the information required. A consultancy quotation will be provided for data needs via email. All major credit cards are accepted with the exception of Diners. A tax invoice will be supplied on completion. For further information on the Statistical Enquiry Service please contact tourism.research@ret.gov.au

Online Data Package TRA’s online facility allows paid subscribers acess to real time research information using TRA databases. This online environment provides users with the ability to manipulate and use data to generate tables which are relevant to specific needs as well as expanded functionality including:    

access to the new data each quarter on the day of release capability to store and update customised tables of user specified data in a password protected online folder saved tables which can be built to update immediately when quarterly data is uploaded by TRA access from any computer with an internet service, allowing the user improved flexibility.

If you would like to receive information about the Online Data Package subscription or have further enquiries please email tourism.research@ret.gov.au

Online Student Data Package TRA’s Online Student Data Package is available to subscribing educational institutions and accessible to students through the educational institutions’ online library services. The data includes results from the International and National Visitor Surveys and enables students to research information on visitor demographics and behaviours. Students have access to online help including an online training manual and information buttons. For more information, please email tourism.research@ret.gov.au

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Destination Visitor Surveys The Destination Visitor Surveys (DVS) program is a Australian Government funded program that began in 2004–05. The program provides destinations with high quality tourism research at the local or regional level to support their information needs and business decision-making. Projects are determined in collaboration with state tourism organisations (STOs). The research conducted within the DVS program is split into two streams:

Visitor Profile and Satisfaction program (VPS) The Visitor Profile and Satisfaction (VPS) program profiles visitors to individual regional tourism destinations and reports on their satisfaction with their visit. This information is compiled into the VPS benchmark database, enabling destinations to be benchmarked against others across a number of key indicators.

Strategic Regional Research program (SRR) Projects in the SRR program focus on broader strategic issues that are affecting regional destinations.

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Tourism Research Australia

Department of Resources,

Energy and Tourism

GPO Box 1564

Canberra ACT 2601

ABN: 46 252 861 927

Contact us at www.ret.gov.au/tra


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