Media Pack July 2011

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Leeds University Union.

Media Pack With a combined spending power of more than £15 billion and an average individual spend of over £6,500 per year, students form a highly lucrative market. Living away from home, students are deciding which brands to buy, use and trust for the first time. That’s why attracting them to your service or product has huge potential for generating long-term brand loyalty. It’s also why they’re the most profitable group in the 18 to 24 age bracket. We’re their students’ union, situated at the heart of a thriving University campus, with 15,000 visitors coming through our doors each day. Our range of advertising options gives you the opportunity to reach them directly, in a format that suits you. Advertising at Leeds University Union gives you direct access to 32,000 students.


In the 2010 to 2011 academic year (Aug to June), there were 811,330 total visits to

Website

Face to Face

www.leedsuniversityunion.org.uk is the official website for Leeds University Union. Various banner adverts are available.

There is no better way of promoting your product or service than getting face-to-face with your customer. The Union building has over 15,000 visitors through its doors each day so having an onsite promotion is a valuable method to reach and communicate with new and existing customers.

Homepage advert Week: £90/ Month: £400/ Term: £900 Other page advert Week: £60/ Month: £250/ Term: £600 Homepage and other page Week: £125/ Month: £600/ Term: £1250 LUU Business Directory To become a recommended retailer or service with a link to your home page costs only £250 per year Online Calendar To advertise your event online only costs £50. Your event will then feature on the only official student online calendar: www.leedsuniversityunion.org.uk/whatson

Poster Sites

Indoor stall (2m x 1m) Charity: £150 Local Company: £250 National Company: £500 Indoor promotional area (2m x 4m) Charity: £200 Local Company: £100 National Company: £650 Outside promotion Charity: £300 Local Company: £500 National Company: £ 750 Market stalls are also available for local traders, please call for more details.

We have various A0 lockable poster sites within premium areas of the Union building. Poster sites Week: £95/ Month: £350/ Term: £900 *All prices are subject to VAT


Last year, the Leeds University Union building had 2,699,152 visitors

Leeds Student Newspaper

Sponsorship

This is LUU’s official student newspaper which has over 50 years of award winning success and experience. The paper is distributed every Friday during term time and is free of charge to students across the University of Leeds campus. With a print run of 5,000 this is the perfect medium to advertise to a potential market of 30,000 students.

As a registered charity Leeds University Union has a wide variety of sponsorship opportunities, offering association to strengthen your brand. Sponsorship packages include different levels of brand presence adaptable to suit a variety of budgets.

Format and prices are listed below:

Opportunities include sponsorship of the Summer Ball, one of our 300 sports clubs and societies, our sporting events and ceremonies and our club nights.

Full page colour: £800 (w265mm x h321mm)

Contact Us

Plasma Screens Advertise on 21 state-of-the-art plasma screens located in the bars and high footfall areas of the Union building. Please contact us for the design specification. Plasma screen advert Week: £50/ Month: £200/ Term: £400

Half page colour: £550 (w265mm x h156mm)

To find out more about any of our advertising opportunities, please contact Louise Hartley.

Giant quarter colour: £400 (w160mm x h212mm)

0113 380 1394 l.j.hartley@leeds.ac.uk www.leedsuniversityunion.org.uk/aboutluu/advertise/

Back page quarter colour: £400 (w105mm x h174mm)

Thank You

Quarter Page Strip Colour: £300 (w265mm x h86.5mm)

We’re a charity here to make sure our 32,000 members love their time at Leeds. Advertising helps us to achieve this aim.

Eighth Page Strip Colour: £150 (w132.5mm x h86.5mm)

That’s because your money is used to support services like the student advice centre, over 300 activity groups, volunteering opportunities and academic support.

Full wrap-around: £2000 (w265mm x h321mm) Front Page (colour) Back Page (colour) and two inner pages (mono) *All prices are subject to VAT


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