Lehigh Valley Marketplace 2019 August

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august 2019

to the LV Zoo! Color the cover for $5 OFF ADMISSION See page 27.


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august 2019

to the LV Zoo! Color the cover for $5 OFF ADMISSION See page 27.

publisher’s note Whether you’re a student, parent, or empty nester, the approach of another school year can be hectic, thrilling, or nostalgic.

PRESIDENT

Matthew J. McLaughlin

CREATIVE DIRECTOR Scott Westgate

GRAPHIC DESIGNER Melissa Lascala

PRODUCTION ARTIST Shannon Austin

WEB DESIGNER Ashley Reinhard

SALES MANAGER Tina Viscomi

DIRECTOR OF PHOTOGRAPHY Ryan Hulvat

CONTRIBUTING WRITERS Andy Cook Lenora Dannelke Sarah Fulton Bryan Hay Kelly Huth Heather Mayer Irvine Fred Jerant Sidney Stevens Kate Van Druff

In Pride of Place, we celebrate the accomplishments of Ray Leibensperger and his family’s lifetime of wisdom, personality, and accomplishments. For 50 years, his yellow buses were a familiar sight for generations of school children and their families around the Lehigh Valley. In Happy Healthy Local, discover exciting educational experiences in medicine. Learn how St. Luke’s is helping local high school students prepare for a career in health care. Celebrate the oldest operating nursing school in the country. And, explore Simulation Center, where real world scenarios are recreated to help students develop new skills. In this issue, better understand The Importance of Play with insight from Dr. Shannan Boyle Schuster, Head of School at The Swain School. Just in time and designed to stimulate creativity and imagination, discover Crayola’s new Wooden Toys. Send your children to school dressed to impress. Check out Hot Ticket and visit Sweet Pea Children’s Shop in Bethlehem. Once the kids are back in school, take time for yourself. Check out Good Taste and enjoy a meal with friends at Billy’s Downtown Diner. Then, treat the kids to ice cream after school at Klein Farms. For a preview, check out We Tried It!

Enjoy,

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Meris, Inc. 1 E Broad St, Ste 420 Bethlehem, PA 18018 610.868.8595 lehighvalleymarketplace.com Meris, Inc. produces an average of 81,944 copies of Lehigh Valley Marketplace® 10x annually. The U.S. Postmaster distributes the majority of these copies. If you do not wish to receive this publication or you are moving, please send us a note with your current mailing label to the above address. Address changes and comments can also be received at publisher@meris. com. Lehigh Valley Marketplace® is a trademark of Meris, Inc. Reproduction in whole or in part without permission is prohibited.

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Matthew J. McLaughlin On this month’s cover you’ll find the Lehigh Valley Zoo's most recent addition, a joey (or baby kangaroo). To help us celebrate his arrival, color the cover, photograph your creation, and upload it to www.LehighValleyMarketplace.com/zoo to win! See page 27 for contest details.


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For physician referral, call 1-866-STLUKES or visit sluhn.org


LEHIGH VALLEY MARKETPLACE AUGUST 2019

contents DEPARTMENTS

FEATURES

6 PRIDE OF PLACE Leibensperger Bus Transportation

28 C rayola Wooden Toys

11 HAPPY HEALTHY LOCAL 24 H OT TICKET Sweet Pea Children's Shop 50 M AKING A DIFFERENCE Healing Arts 54 G OOD TASTE Billy's Downtown Diner

32 W e Tried it: Klein Farms & Happy Holstein Ice Cream 36 The New Normal 39 Living Well After SCAD 43 The Importance of Play 47 T ips for Success When Taking Online Courses

61 CALENDAR 66 SNAPSHOT

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pride of place

Leibensperger BUS TRANSPORATION

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BY BRYAN HAY


or 50 years, a yellow Leibensperger bus was a familiar sight for generations of school children and their families in the Allentown, East Penn, Northampton, Salisbury, and Southern Lehigh school districts. The former Leibensperger School Transportation Inc. of Lower Macungie Township started with a single car back when students still attended class in small rural schoolhouses.

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“My dad started the bus business in 1937 with a 1936 Hudson Terraplane,” says Ray Leibensperger. “That’s when they broke up the eight- room school houses into four rooms and transported students from one four-room school to the other four-room school, and that’s how they started. My dad drove in the morning, and my mother drove in the afternoon.” When he returned home from the Korean War in 1952 with the rank of technical sergeant in charge of a 30-vehicle motor pool, Leibensperger was ready to join the family business. Trained as a mechanic at Fort Knox, he acquired three school buses from a transportation business in Macungie after the owner was killed in an automobile accident. “So I bought his three buses, and with my dad and his three buses we re-continued with the East Penn School District for many years,” he says. “That’s how I started in the bus business.” Leibensperger buses remained a fixture on Lehigh Valley roadways until 1987, when the company was purchased by Laidlaw Transit Inc. (It was eventually sold to First Student Inc.) Leibensperger still keeps the family name alive with his Leibensperger Transportation Sales business in East Texas, which he started in 1971. The business, which he operates with his son, Russ, sells school buses and parts, wheelchair lifts, mini buses, and provides repairs services.

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When Leibensperger sold the bus company in 1987, he had 220 vehicles in his fleet and 210 employees, most of them drivers. “Way back when I first started, you were looking for somebody who could handle a larger vehicle,” he recalls. “Then you trained them, but you didn’t have to go through the training program that you have today. Now you need criminal history checks, and you have to take a test. It takes a month to get a driver on the road.” Drivers would always get close to the kids and families on their routes and hear about sports and extracurricular activities and what was going on in their lives at school and at home. It was part of the Leibensperger tradition. “The drivers often got Christmas presents,” Leibensperger says. “You got to know people because you saw them every day, like your own family, really. Some drivers told me they’d drive buses even if they wouldn’t get paid.”

“It was a great, great business,” Leibensperger says. “I wish I hadn’t sold it in 1987.” Bus safety has changed significantly since the time he entered the family business, although the boxy designs have remained fairly consistent. Stop sign arms, gates, to prevent children from walking too close to the bus, and rollover protection features are some of the key improvements he’s seen over the years.


“The safety of a school bus is almost better than an airplane,” Leibensperger says. “When you see a school bus crash, you don’t see that many injuries. They’re designed so that if you roll over you’re okay. It won’t collapse. The bus must withstand the weight of another school bus on top.” Asked why school buses aren’t equipped with seat belts, he stresses that the seats are designed ergonomically, so they slide into the cushioned, energy-absorbing seatbacks in the event of a crash. Seat belts on a school bus, which are required in some states, can be hazardous because children can trip on them, he notes.

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At one time, Leibensperger could tear apart a school bus and overhaul it as second nature. “Now it’s strictly computer; you plug it in and it tells you what’s wrong,” he says with a sigh. “They last longer, but I would have trouble working on them.” Leibensperger, who turns 89 in August, clearly enjoys doing business, although he’s thinking about easing out of his sales business in a year or so. He reports for work every day, manages his rental properties, and looks forward to his daily golf outings at Brookside Country Club in Macungie. Nevertheless, he’ll admit that he misses his old school bus business, as if he’d start it right back up if he had the chance. His school buses logged over a million miles and took up to 72 children to school and home again every day. “If I had stayed in it, with the same districts, I’d now have three times as many buses,” he says. “That’s just how much these districts have grown since 1987. It’s unreal.” But the cost of insurance became too high and he decided at the time to get out of the business. “It was a great, great business,” Leibensperger says. “I wish I hadn’t sold it in 1987.”

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HAPPY

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LOCAL

Join us as we explore the greater Lehigh Valley to bring you the best in health and wellness resources. With summer winding down and another school year right around the corner, we take a look at exciting educational experiences in health care. Get an inside peek at the day in the life of two family medicine residents. Now in its 135th year, learn how the oldest nursing school in the country continues to make an impact on its students and the community. Discover how local high school students are preparing for a career in medicine through the hands-on dissection of a real human cadaver. Explore Simulation Center St. Luke’s, where real world medical scenarios are re-created to help students and staff learn new skills or hone existing ones.

GET READY TO RUN! Now in its 13th year, the St. Luke's Via Marathon is the 6th best Boston qualifier in the United States. Join us Sunday, September 8th. To participate or make a donation, visit us at viamarathon.org.

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Caring Around the Clock A Day in the Life of a Resident BY HEATHER MAYER IRVINE

fter years of undergrad and medical school, doctors still have to undergo a grueling residency program before they can be full-fledged attending physicians. The schedules of first-year and third-year residents are incredibly different. Geny Augustine, M.D. completed her first-year of residency—the intern year—this summer. Manuel Puente, M.D. graduated from St. Luke's residency program this summer and is an assistant clinical professor of family medicine at its Sacred Heart Campus. Join us as they provide a glimpse into their daily lives and make their way into the medical profession.

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4:30 to 6:30 a.m. Depending on what Augustine has on her plate, she’ll wake before sunrise to study for her exams— yes, residents have exams—and walk her dog. “Whenever I have a spare moment, I pull out my phone to do [study] questions,” she says. If Augustine is working a 12-hour shift, she’ll get to the hospital—either St. Luke’s Allentown Campus or the Sacred Heart Campus—around 6:30 a.m. For her twice-monthly 24-hour shift she’ll get to work at 7 a.m.


MANUEL PUENTE, M.D.

GENY AUGUSTINE, M.D.

As a third-year resident, Puente was able to get eight hours of sleep every night, waking up at 6:30 a.m. before heading into his office.

7 a.m. Augustine doesn’t usually eat breakfast at home. She packs berries, and her first stop is the cafeteria for a cup of coffee. “I used to brew my own, but I don’t have time anymore,” she says. Coffee in hand, Augustine and her morning-shift coworkers will catch up with the night team to prepare for the day’s work. Her morning generally consists of visiting patients and writing up her notes. “Depending on how many patients I have, I’ll do this through noon,” she says, noting that routine work is (temporarily) abandoned if there is an emergency.

12 p.m. Lunch for Augustine usually occurs anywhere from noon to 2 p.m. to 4 p.m. “When we have a chance to eat then that’s when lunch happens,” she says. “I know I should break for a snack from time to time, but I never do.” Puente has scheduled desk time from 11:30 a.m. to 1 p.m. to catch up on paperwork and eat lunch. “If you get behind on miscellaneous tasks, it’ll bury you,” he says. “As a third-year, you’re always trying to find ways to maximize your time.” LEH I G H VALLE YM AR K E T PL AC E .C O M

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happy healthy local 4:30 p.m. Puente will continue to see patients throughout the afternoon and pack up anywhere between 4:30 and 5 p.m. He heads to the gym for a workout and Brazilian Jiu-Jitsu four to five days a week from 6 to 8:30 p.m. “It’s a pretty demanding sport, but I’m hooked on it,” says Puente, who only had time for Jiu-Jitsu—not any extra workouts—during his first-year residency.

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6:30 p.m. If Augustine is working a normal 12-hour shift, she heads home at 6:30 p.m. to finish her notes. Augustine will either go out to eat or make dinner with her husband, who works locally as a psychologist.

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“Sometimes we get together with other resident friends and keep it an early night because we know the next day will be the same thing,” she says.

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“If I’m lucky, my husband will be available to bring me something to eat. If it’s calm, we share dinner together,” she says. "Being on-call in a hospital is unpredictable. It's never the same,” she says. “Some nights I don’t get called, and I can get some rest. Others, I can’t close my eyes until 3 a.m. But you have to roll with it.”

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by 10:30 or 11 p.m. after watching TV and spending quality time with his wife.

Midnight During a 24-hour shift, Augustine might be able to lay down for a bit. “But because I’m the intern I have to answer all of the pages,” she says. “It’s the unspoken [rule].” That said, both Augustine and Puente say being the intern to answer every page is the best way to learn and also a huge reason why the first-year residency is so challenging. “When you’re a first-year resident you’re adjusting to the physical demands of the job,” Puente says. “You're running a mental marathon because you’re learning so much new stuff.” The longest Augustine has ever slept during an overnight shift is five hours, but only two hours at once.

Days Off Augustine will head home for her day off, but not to sleep. If she has time, sometimes she'll treat herself to watching "She's Gotta Have It" or the obligatory "Grey's Anatomy." During longer breaks, Augustine and her husband will travel, often to Toronto where she's from. “Whenever we have free time we try to do something with it,” she says. “We all need fun breaks here and there.” Both Puente and Augustine agree that although their residencies are very stressful and demanding, helping patients feel better and heal makes it all worthwhile.

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happy healthy local

life long

learning BY SARAH FULTON

t. Luke’s was the fourth hospital in the country to operate a school for nurses. Today, St. Luke’s School of Nursing is the nation’s oldest nursing school in continuous operation. In 1884 the school became a reality when Dr. William Estes appointed Miss M. J. Merritt from Bellevue Hospital, New York, as principal of the nursing school. Nine students formed the first class. And, while much has changed with technology and medical advancements, the program continues to flourish. During World War II, the school was approved for the Cadet Nurse Corps program and in 1962, the school was awarded full accreditation from the National League for Nursing. College credits were added to the curriculum in 1969. Keri Weintraub, MSN, RN, Vice President of Patient Care at St. Luke’s Allentown Campus, is a 1994 graduate. In various roles as a nurse manager and nursing director, she's worked with and hired many graduates of St. Luke's School of Nursing, knowing they are fully trained and ready to work in the field. “It's a wonderful program. It combines best-in-class academics and clinical experience,” Weintraub says. Weintraub says the readiness of the St. Luke’s nursing school grads shows. Thanks to the hours of hands-on experience gained over other programs, they acclimate quickly to working in the hospital. The associates and baccalaureate classes also offer much more clinical time over other choices, she continues. “That’s what makes the program stand out, they’re exceptional,” Weintraub says. “They come out and have that confidence.” KERI WEINTRAUB, VICE PRESIDENT OF PATIENT CARE

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Weintraub was inspired to become a nurse by three of her aunts who had attended St. Luke’s.


ST. LUKE'S SCHOOL OF NURSING IS THE OLDEST CONTINUOUSLY OPERATING NURSING SCHOOL IN THE NATION. “They were dynamic, wonderful, smart women in my family and that’s why I wanted to become a nurse,” she says. To date, the school has graduated 4,466 nurses. Weintraub says she always receives glowing reviews of the students from educators at the hospital. The school now has an option for taking classes on evenings and weekends. “Life is busy and people can’t step away from their full-time jobs,” Weintraub says. In their second year, students begin to rotate to different medical specialties, such as pediatric care, behavioral health, or intensive care to gain breadth in experience. Seniors do an advanced practicum where they shadow a registered nurse for a few weeks. St. Luke's even offers a Nurse Residency Program for nurses post-graduation to help them acclimate to their new roles. “They learn to manage patients just like an RN (registered nurse) would,” Weintraub says. Ninety-seven percent of the 2018 graduating class was employed within nine months of completion. As a longtime employee of St. Luke's, Weintraub has also returned to school using tuition assistance to attain two masters’ degrees. She credits her success in the field to St. Luke's School of Nursing. For more information, visit www.sluhn.org/son.

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happy healthy local

LEADING THE WAY IN

LIFESTYLE medicine BY SARAH FULTON

ust like maintaining your car with a regular tune-up to keep it running smoothly, Lifestyle Medicine teaches patients good habits to reverse or prevent disease (so they don’t end up in the hospital). This new field of practice takes a holistic view of the individual and promotes healthy lifestyle behaviors, like good nutrition and physical activity to stave off or reduce chronic disease. “It’s a field of medicine that trains doctors to participate in public health initiatives and deliver preventive services for patients,” says Bonnie Coyle, M.D., Chairman of Community Health and Preventive Medicine at St. Luke’s University Health Network. Dr. Coyle works with whole populations to develop community health approaches. Her department offers screenings for early disease detection and prevention.

BONNIE S. COYLE, M.D.

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“We are a lifestyle medicine service,” Dr. Coyle says. “We counsel patients on adopting a diet that helps prevent disease and includes exercise programs.”

According to Dr. Coyle, nearly 80% of all chronic disease can be reversed or prevented with four main steps: eating a plant-based diet, regular exercise, not smoking, and maintaining a healthy weight. "Individuals have power through their own actions," she says. Dr. Coyle is board-certified by the American College of Lifestyle Medicine. She is on the faculty at Temple/St. Luke’s School of Medicine where a new training program is about to begin to teach young doctors lifestyle medicine and how to prescribe behavior changes over medication when possible. The program is just one of only a few offered in the United States. “We want all doctors better trained to help, so people can make changes in their lives

and have greater health benefits,” Dr. Coyle says.

St. Luke’s Community Health also offers an adolescent peer mentoring program, pregnancy services and counseling for young mothers, plans for smoking cessation, cooking classes for diabetics, and counseling for sleep issues. St. Luke's also founded "Get Your Tail on the Trail" in partnership with the Delaware & Lehigh National Heritage Corridor to promote and organize hiking groups for fitness. "Walk with a Doc" sessions allow patients to join in regularly scheduled two-mile walks with physicians and chat about health matters. “It can really be empowering when someone realizes they don’t have to suffer and can recover dramatically and have a better life,” Dr. Coyle says. “We all want to live long, but we want to live healthy.” For more information, call 1-866-STLUKES.


STUDENTS EXPLORE BY FRED JERANT | PHOTO BY ANITA SERGENT, ST. LUKE’S UNIVERSITY HEALTH NETWORK

arlier this year and under the guidance of orthopedic surgeons from St. Luke’s University Health Network, students at Parkland and Phillipsburg High Schools interested in medical careers had an exciting experience: the observation and actual participation in the dissection of a shoulder from a human cadaver. At Parkland, it was part of the Project Lead The Way® human body systems class, a four-year national biomedical curriculum. Although the class had previously dissected organs of other species, this was their first encounter with an actual human body part. “Leading up to the session, Parkland’s athletic trainers reviewed shoulder anatomy and discussed common injuries,” said orthopedic surgeon Daniel Heckman, M.D., of St. Luke's Orthopedic Care. “Earlier, a sports-medicine specialist had a detailed presentation on injuries, and a St. Luke’s orthopedic specialist used one of our simulators to demonstrate arthroscopic rotator cuff repair.” Two groups of 40 students attended Dr. Heckman’s session, but only a handful participated in the dissection. “They all volunteered for it,” Dr. Heckman explained. “They helped set up our equipment before the session, as well.”

Dozens of students in an advanced anatomy class at Phillipsburg High had a similar experience with orthopedic surgeon Nicholas J. Avallone, M.D., of St. Luke's Orthopedic Care. “About 55 students observed the procedure, while 15 helped with the shoulder dissection, using scalpels, scissors, retractors, and other instruments,” he said. During the procedure, he pointed out the various muscles, tendons, bones, and joints, and led discussions about common shoulder injuries and their treatment.

THE MEDICAL TEAM COULD SEE IT WAS MAKING A REAL IMPRESSION ON THE STUDENTS “Many of these students represent the future of surgical and rehabilitative medicine, so it’s important for them to have this kind of early exposure. By the time they are practicing in the field, the technology and surgical instruments could be quite different, but the anatomy and physiology of the human body will be the same,” Dr. Heckman concluded.

The operation was rewarding for the students and the medical team. “We all had lots of fun,” he said. “The students were very interested and enthusiastic about everything. They asked ‘how realistic will this be'? They found out—the physical ‘feel’ of the various tissues and the quality of the muscles are very similar to what they’d find in a live person. And the medical team could see it was making a real impression on the students.”

DANIEL HECKMAN, M.D.

NICHOLAS J. AVALLONE, M.D.

LEH I G H VALLE YM AR K E T PL AC E .C O M

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happy healthy local

BY FRED JERANT

robotic simulator, or a manikin that sweats, sheds tears, has a heartbeat, and pulse. An imaging table that allows you to view skin, muscles, organs, and veins at any angle and to any depth. Detailed, unscripted interactions with “patients” in a serious form of improv theater. That’s just some of what you’ll find at St. Luke's Simulation Center. It’s a place where doctors, nurses, and others can sharpen existing skills (or learn new ones), as well as practice their patient-doctor interactions in a safe environment.

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center MEGAN A. AUGUSTINE, M.Ed. DIRECTOR OF NETWORK SIMULATION


“Simulation is an essential part of medical training,” says Megan A. Augustine, M.Ed., Director of Network Simulation. “Until 2014, we had separate spaces dedicated to the school of medicine and the school of nursing.” Word began to spread of the benefits simulation had on education throughout the network, and attendance at the Sim Center grew from 3,700 people in 2014 to over 12,000 in 2018. Many of us are familiar with golf simulators— devices that help you improve your game without setting foot on an actual course. And so it is with the Sim Center. Lifelike models help learners acquire proper techniques for inserting a chest tube, delivering a baby, making an incision, and other procedures without the risk of harming an actual person. “If you make a mistake,” Augustine said, “you’re in a safe, controlled environment, and will get immediate feedback from your instructor.” Properly called human patient simulators (HPS), they can imitate breathing, sweating or tearing, exhibit a pulse, and demonstrate a range of symptoms. They’re connected to medical monitors that present EKG, blood pressure, oxygen uptake, even lab results, and radiology reports.

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Their programmed responses to “treatment” can also push learners to react professionally and quickly to unexpected situations. “Learners can deliver a simulated premie or newborn baby from a birthing simulator. We can also program the birthing simulator to have a medical emergency—hemorrhaging for example—so the learner suddenly has two patients that need immediate attention,” Augustine explained. The center also features a GI Bronch Simulator and a Mimic dV-Trainer®, sophisticated simulators that replicate the action and “feel” for users to improve their bronchoscopy, GI skills, and robotic surgical skills. On a smaller scale, learners also use body part simulators (“task trainers”) to practice inserting arterial lines, performing intramuscular injections, inserting catheters, treating foot ulcers, and many other procedures. In 2017, St. Luke’s realized that its large class sizes combined with its limited number of

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Thanks to the St. Luke’s Auxiliary, the Sim Center purchased a 3D printer and other materials, enabling the facility to produce its own devices for injections; inserting peripherally inserted central catheter (PICC) lines; treating foot and leg ulcers, abscesses, pressure wounds, hand trauma; suturing, caring for ostomy stomas, and lots more. “Since 2017, when the Sim Center began to make our own task-trainers in house, we have saved over $40,000,” Augustine said. “Those items are costly to buy, and we use a lot of them. “But making the trainers in house also gave us an additional benefit; we can produce trainers to our own specifications, instead of relying only on what’s commercially available, and do it quickly. For example, the wound department asked for specific simulated deep wounds and pressure wounds, and a stomach for ostomy training. We produced exactly what was needed.” In May, the Center purchased an Anatomage table, which enables learners to see highresolution 3D images of external and internal anatomy. “Data from four fully scanned human cadavers are in its memory,” Augustine said. “Learners can call up the images, isolate portions of them if desired, rotate them in any direction, remove the skin, extract an organ—it’s essentially a virtual dissection table.” But medical training involves more than acquiring clinical technique; doctors and nurses must also consider the human side as well. What’s my bedside manner? How do I share or break bad


Have you spotted St. Luke’s Simulation in Motion yet? The 34-foot Freightliner truck, custom-built for St. Luke’s, means learners no longer must travel to Bethlehem for simulation training. Because the truck comes directly to users, there’s no need to cover shifts, or spend time on the road. “It’s fully equipped,” Augustine said, “so it provides practically every capability of the actual Sim Center, including SP sessions. It also features A/V recording capabilities; learners can review their procedures in the truck’s debriefing area.” The truck started traveling around the network in July, and will appear at some community events such as the Diabetes Fun Fair on August 10 at Camp JCC in Center Valley. Visit sluhn.org for more details!

news? How do I handle an angry patient? Am I speaking in a way that the patient understands? In the Sim Center, learners interact with standardized patients (SPs). These are actors who portray people with complex personal backstories, medical histories, and symptoms— and who stay in-character throughout the session, reacting to each learner’s questions, approach, and demeanor. Other hospital functions have benefited from the program as well. “It’s part of our constant effort to improve the care and the safety of our patients,” Augustine said. “SPs can help everyone—even the non-clinical staff—on a care team learn to engage more personally with our patients.” Want to learn more? Tune into St. Luke's Health Now on September 9 at 6:30pm on WFMZ as Augustine and others discuss the fascinating world of SIM!

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Crayola Sea Puzzle Stampers $19.99 Only on Amazon 28

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BY BRYAN HAY

Wooden Toys ust in time for the new school year, Crayola has launched a new line of educational toys designed to delight children ages 3-5 and rekindle memories for parents and grandparents with classic play patterns from their own childhood. Crayola Wooden Toys offer a series of handcrafted, colorful puzzles, blocks stampers, and dry-erase activity sets designed to stimulate creativity and imagination. There’s a nostalgic quality to the handmade toys, some of them packaged in dovetailed wooden boxes. The sets are now available on Amazon with a suggested retail price of $19.99. The new wooden toy line moves away from flashy digital toys, apps, and computer games and brings forth simple, hands-on play patterns to cultivate cognitive, problem solving, and basic motor skills. Erin Westgate, a product design manager at Crayola, spent over a year developing and refining Crayola's Wooden Toys. She provides an inside look at the inspiration behind them and what she sees as a renewed interest in the simple joys of childhood.

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WHAT INSPIRED THIS NEW LINE OF PRODUCTS? Crayola is always looking for the best ways to inspire creativity and imagination for kids. The same is true in this wooden toy line. The development team was seeking to create a new line of toys that would not only foster a toddler’s creativity but also build cognitive skills. Each product has a multi-purpose: to allow little ones to express their creativity and selfexpression and learn problem-solving, handeye cognition through puzzles, building with blocks, and basic reading and math skills. It’s all about fun, imagination, and creativity, and in addition to that, focusing on cognitive skills and problem-solving.

Crayola Creativity Stampers $19.99 Only on Amazon

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THESE TOYS SEEM TO HAVE A RETRO, HEIRLOOM QUALITY—IS THERE A RENEWED INTEREST AMONG PARENTS AND KIDS TO RETURN TO MORE BASIC TOYS? As screen time is becoming more and more prevalent, we are learning at Crayola that parents now have a desire for their children to mix in tactile, physical play. We are seeing that parents have a renewed interest in toys that allow their children to experience the joy and fun that they themselves experienced at playtime. This new toy line highlights tried and true play patterns that generation after generation of children have always gravitated towards.

HOW WERE THESE TOYS DEVELOPED? DID CHILDREN TEST THEM? Like all of our products at Crayola, these toys were developed by a cross-functional team who worked together to generate the play patterns and look of the toy line as well as evaluate the ergonomics of each individual set. The toys then went through multiple rounds of edits, redesigns, and updates prior to and after being rigorously tested by children. Toddlers tested the products many times over to ensure the toys were engaging and easy to use and parents saw the cognitive and creative benefits to these toys.

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WHAT KIND OF WOOD IS USED? A variety of wood was used to create these toys to ensure durability and longevity. Kids can be hard on their toys. We wanted these toy products to hold up to toddlerhood many times over so that they could be donated or passed down to siblings and played with for generations to come.

ARE THE TOYS DESIGNED TO BE USED SEQUENTIALLY? Children can match different play patterns and get more use out of each set of toys. For example, the blocks are age-graded for a younger child, 3+. The Dry-Erase Board can hold the attention of a 4- to 5-year-old who may have a deeper understanding of counting.

CAN YOU DESCRIBE A REACTION FROM A CHILD OR PARENT WHO TESTED THE TOYS? Children naturally gravitated towards the vivid colors and cute stamp characters. And parents really appreciated how the educational and interactive aspect of these toys made for more engaging play.

FROM AWFUL TO AWESOME

IS THIS CRAYOLA’S FIRST LINE OF WOODEN TOYS? Although we have explored many mediums and materials in the past, this is our first big launch into wooden toys. Our goal in developing this new toy line is to use our creativity to help parents raise creatively alive children. We hope children and parents love these toys as much as we enjoyed making them. Crayola Alphabet Color & Play Blocks $17.99 Only on Amazon

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“Our goal is to make the best ice cream you’ve ever tasted,” says Layne Klein, who runs the Forks Township farm with his wife, Beth. Klein says you’ll typically find at least 20 flavors in the case—made without any artificial ingredients or colorings. A SWEET IDEA: Klein says he and family friend, Daniel Duffin, had talked about making ice cream for years. They partnered to open Happy Holstein, adding the shop and product line in April 2016. It marks the newest addition to the family dairy farm that’s been in Forks Township since the ‘30s. So far, Duffin’s created more than 40 signature flavors that rotate seasonally. He starts with a liquid ice cream mix from Longacres Dairy in Barto, PA, then lets real ingredients shine in each recipe—sliced fruit, imported Italian mint, or Fair Trade Colombian coffee. MOST POPULAR FLAVOR: The biggest seller by far is the Oreeeo, Klein says. Other popular flavors include Sweet Cream Cheese (a vanilla ice cream made with cream cheese), Black Cow (a dark chocolate) and Mint Chocolate Chip (which gets its green hue from spirulina). Prices range from $2.80 (baby scoop) to $6.75 (three scoops). Can’t decide on a flavor? This summer, the shop debuted ice cream flights—a sampler with four baby scoops ($6.75). Klein says they also offer up to four flavors of Farm Ice, made with real


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Lehigh Valley Institute for Surgical Excellence offers the region’s most advanced technology and experienced surgeons hen Carl Gerhart, 72, of Nazareth needed a kidney removed, he didn’t want six weeks of recovery and an eight-inch scar. Gerhart turned to Lehigh Valley Institute for Surgical Excellence and learned he could have robotic surgery to remove his kidney. Choosing this approach meant that with a few small incisions, and precise surgery, he could count on a more rapid recovery. In fact, Gerhart was back on his feet in two weeks.

ROBOTIC SURGERY the new normal

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Angelo A. Baccala, MD Urology


Carl Gerhart

Robotic surgery is now the new normal in surgical care. At the Institute for Surgical Excellence, their expertise in robotic surgery dates back more than a decade, with more than 15,000 robotic procedures to date. “Our initial use of this technology centered around caring for patients with prostate as well as gynecologic cancers,” says surgeon Michael Pasquale, MD, with LVPG General, Bariatric and Trauma Surgery and physician-in-chief with Lehigh Valley Institute for Surgical Excellence. “We quickly realized the potential of robotics to improve care for patients while providing outcomes equivalent to those of traditional surgery.” The Institute for Surgical Excellence offers the region’s largest and most advanced robotic surgery program, with a total of 10 robots across all Lehigh Valley Health Network (LVHN) hospital campuses. More than 50 highly skilled surgeons employ the technology in 11 different specialties. Recently, the Institute for Surgical Excellence became one of only 15 sites worldwide to utilize the da Vinci SP® (single port) robotic surgery system, a next-generation technology newly cleared by the Food and Drug Administration (FDA) for urologic and certain otolaryngology procedures.

ROBOTIC ADVANTAGES “Robotic” doesn’t mean “automated.” “A surgeon still does the procedure just like in a traditional or laparoscopic surgery,” Pasquale says. “The robot is a tool—but in many cases, it’s a superior tool in terms of technical capabilities and impact on patients.” SUPERIOR ACCESS “This system allows for surgeons to see in 3D and provides refined wrist articulation to allow for precision surgery,” says gynecologic oncologist Martin Martino, MD, medical director of the Minimally Invasive and Robotic Surgery Program at LVHN. SMALLER INCISIONS Traditional thoracic surgeries may require opening the chest. “With robotic surgery, you can go through three tiny incisions on the side,” says thoracic surgeon Richard Chang, MD, with LVPG Cardiac and Thoracic Surgery. “That’s a huge advantage when it comes to returning patients to normal function.” LESS PAIN Small incisions often entail less pain. “We typically use fewer opioids both during and after a robotic surgery,” says urologist Angelo Baccala Jr., MD, with LVPG Urology and chief of urology at LVHN—“in some cases, none at all.”

ADVANCING TECHNOLOGY With the da Vinci systems, multiple highly articulated instruments access the body through one or a few small incisions. This allows less tissue disruption and unparalleled movement through all quadrants of the abdomen. “That’s valuable for procedures like colon surgery in which visualizing blood flow helps ensure a healthy connection where the two pieces of a colon are joined,” says surgeon Paul Cesanek, MD, with LVPG General, Bariatric, and Trauma Surgery. Visualization can be enhanced with a fluorescent technology called Firefly that illuminates tissue receiving blood. “Robotic technology also provides incredible strength and precision for tissue manipulation such as releasing muscles during hernia surgery,” Cesanek says. And for patients like Carl Gerhart, robotic surgery means quicker recovery. “Patients are super happy to go home the next day in some cases rather than be in the hospital for extended periods,” Baccala says. Learn more about robotic surgery by visiting LVHN.org/RoboticSurgery.

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Teri Hontz of Whitehall didn't have classic heart attack risk factors before experiencing spontaneous coronary artery dissection, or SCAD. 38

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after SCAD

BY SIDNEY STEVENS

Signs of the sneaky heart attack affecting younger women eri Hontz of Whitehall had just hit the dance floor at a wedding in 2015 when she was overcome by excruciating jaw pain. She quickly sat down, but continued feeling lightheaded and clammy. Her husband wanted to call 911, but she insisted it would pass. “I knew these were heart attack symptoms, but I didn’t believe I was a candidate for it,” Hontz says. “I was only 47 and super healthy. I exercised regularly and didn’t have high cholesterol, high blood pressure, or diabetes.” PAINFUL SYMPTOMS PERSIST During the following weeks, Hontz continued experiencing jaw pain, burning in her chest and breathlessness with minimal exertion. Her primary care doctor finally convinced her to visit the ER at Lehigh Valley Hospital (LVH)–Muhlenberg. Fellowship-trained cardiologist Nidhi Mehta, MD, with Lehigh Valley Heart Institute and the Women’s Heart Program, immediately ordered tests.

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The Signs of SCAD “We thought she might have coronary artery disease caused by plaque buildup in her heart arteries that was blocking blood flow,” Mehta says. “But a cardiac catheterization didn’t show any blockage.” After more tests, Mehta concluded Hontz had suffered a heart attack caused by a condition called spontaneous coronary artery dissection (SCAD). “SCAD is unlike coronary

Women’s Heart Program at Lehigh Valley Heart Institute Not all heart attacks are created equal, and women, in particular, have unique heart disease risk factors. The Women’s Heart Program at Lehigh Valley Heart Institute is home to the largest group of female cardiologists in the region. The team of cardiologists is uniquely skilled to prevent, treat, and manage heart conditions during all ages and stages of a woman’s life. They provide dedicated heart services for congenital issues, as well as heart challenges that arise during pregnancy or as a result of cancer treatments. Lehigh Valley Heart Institute cardiologists aim to assess your risk early, and provide comprehensive treatment beyond heart attacks, including: • Help for heart rhythm problems • Heart failure management • Heart valve treatments • Specialized care for peripheral artery disease (PAD) • Cholesterol management To learn more about the Lehigh Valley Heart Institute, visit LVHN.org/heartinstitute


Spontaneous coronary artery dissection (SCAD) largely affects women in their 40s and 50s who don’t possess the typical risk factors for heart disease like high cholesterol, high blood pressure, diabetes, or obesity. Treatment usually includes a combination of aspirin and other medications, like cholesterol or anti-platelet drugs. If you feel any of the below symptoms, call 911 immediately. • Lightheaded • Nauseous • Burning Sensation in Chest • Clammy

artery disease in which arteries narrow and harden due to cholesterol buildup. Instead, for reasons not entirely understood, the coronary artery tears, which causes blood to pool and slows or blocks blood flow,” Mehta says. This can cause heart attack, heart rhythm abnormalities, or sudden death. SCAD expertise is crucial. SCAD mainly affects women in their 40s and 50s who don’t typically have heart disease risk factors. It causes up to 35 percent of heart attacks in women under 50 and is the leading cause of heart attacks during pregnancy. “Treatment is different than for traditional heart attacks, so early identification is key,” says fellowshiptrained cardiologist Ellina Feiner, MD, with LVPG Cardiology. “Our Women’s Heart Program has the largest team of female cardiologists in the region who are skilled at treating SCAD.”

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LIVING FULLY Despite some damage to her heart, Hontz’s artery tear is healed, and she’s back to her fitness routine. She credits Mehta’s quick action and treatment plan, which includes taking a daily baby aspirin and low-dose cholesterol medication. “I continue to work out, but I don’t overdo it,” she says. “Fortunately, Dr. Mehta is always there whenever I need advice. I’m lucky to be alive.” LEH I G H VALLE YM AR K E T PL AC E .C O M

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Situated on 3.68 acres, combining elegant design & country charm with top-ofthe line accoutrements. Oak floors, soaring ceilings, soapstone countertops & farmhouse sink. Close to commuter routes & shopping. 4+ beds, 3.5 baths. $825,000

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This home sits on 9+ acres atop a secluded Bucks County hillside. Offering spacious rooms, including a 1st floor guest suite, gourmet kitchen, solarium w/ hot tub, in-ground pool, and greenhouse. 4 beds, 3 baths. $1,089,000

PINE TOP MANOR

An elegant retreat for modern families, this sun-dappled manor offers peace and privacy while still located conveniently close to Bethlehem amenities. Large family room, dining room, office, utility and mudroom. 4 beds, 3.5 baths. $748,500

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SEVEN FOXES FARM

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This stone & cedar contemporary home overlooksBY a private lake and pond. The BRYANan open floor plan, skylights, interior boasts HAY vaulted ceilings, remodeled kitchen, and an indoor heated pool with waterfall, hot tub, and sauna. 5 beds, 6 full baths. $1,850,000


t’s no secret that children learn about the world around them through playing. They discover and absorb new things like thirsty little sponges. By ensuring that children take the time to play, you have a sturdy hand in the trajectory of their future.

THE IMPORTANCE OF

Play BY KATE VAN DRUFF

“Maria Montessori said, ‘Play is the work of the child,’ says Dr. Shannan Boyle Schuster, Head of School at The Swain School, a private preschool-through-8th-grade school in Allentown. “What she should have said is, play is learning! Research has proven that the best way for a child to develop academic, social, and emotional skills is through play.” UNDERSTANDING THE VALUE OF PLAY Play boils down to two main types—free play and guided play. Kids learn different skills from each style of play and it’s important to incorporate both regularly. “Free play is just as it sounds—totally child-directed,” says Dr. Boyle. “Guided play is what great schools provide through teacher guidance. For example, a teacher may read a book about a farm and then put out farm-related toys to allow the children to play out what they heard in the book. Or they may challenge a child to create Rube Goldberg type of chain reaction while playing with cardboard and tape by introducing dominoes and marbles.” Dr. Boyle adds that young children should primarily focus on play with no more than two hours of screen time. Older children, she says, should stay within the flipside of the coin, maintaining at least two hours of time completely free from screens. “When I was growing up in the 80’s, I spent many hours watching TV,” she says. “This type of screen time is passive and is not healthy for children (or adults) for long periods of time. Today’s children tend to spend their screen time engaging actively. This means they are reading, playing games, or communicating with others. Although this is not healthy to do all day, it is definitely better than the passive screen time of my childhood.”

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“Constructing with blocks, for instance, applies concepts of mathematics and physics, while dramatic play involves reading and writing through storytelling and confidence and communication skills through delivery,” says Dr. Boyle, who has taught for more than 25 years in public and private schools. Even kids in older grades can benefit from play. Playtime serves as a great stress reliever and a powerful tool to rise above troubles common in adolescence. “So often, we hear about children during their middle school and high school years experiencing challenges with social emotional relationships,” she says. “Through play, we can set children up for success by giving them the language and tools to constructively problem solve and the grit and resilience to work through challenges.” The biggest benefit of play is indisputable—it’s brain development.

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“We know through animal research (by the way, ALL animals play) that play releases a chemical (BDNF) in the brain that results in growth of brain cells,” Dr. Boyle shares. LONG-LASTING INFLUENCE OF PLAY The importance of play cannot be overstated. When it comes down to solo playtime, play with a parent or adult, and playtime with peers, Dr. Boyle says all three are very important. She cites independent play as being pivotal for the imagination to flourish, as well as strengthening problem-solving skills. When playing with their children, parents can help to introduce and reinforce vocabulary, social skills, and emotional skills, to name a few. And, when playing with friends, kids learn to hold their attention better as well as practicing self-regulation and problemsolving, especially in cases of sharing. “Play is important at all ages! Research has shown that even adults perform better at work when play is a part of their daily life. For young children,


THE SWAIN PARENTING SERIES The Swain School places a strong focus on helping parents to navigate the trickiest parts of parenting. Each year, The Swain School offers three free programs focused on raising children. Some recent topics in the parenting series have included: ADOLESCENT RELATIONSHIPS HOW TO TALK TO KIDS ABOUT SEX PARENTING ATHLETES NAVIGATING TECHNOLOGY ANXIETY Each program focuses on raising healthy kids while staying abreast of the current trends in education. Attendees also receive guidance and best practices while learning about the latest research. At the conclusion of the presentation, panel discussions and Q&A sessions open the door to more dynamic learning.

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play should be the primary activity. For schoolaged children, it is vital for them to spend their non-school hours playing. Research has shown that young children are actually at a disadvantage when they do hours of homework at night instead of playing because play is so important for brain development. Children over 10 should have at least 1 hour of unstructured time per day to play.� When is the last time you played or did something you love? Even adults need play, as it provides relaxation and helps to protect against burnout. Besides focusing on play for your kids, be sure to schedule time for play in your own life to provide recovery and respite from the daily grind. LEH I G H VALLE YM AR K E T PL AC E .C O M

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TIPS SUCCESS WHEN TAKING ONLINE COURSES BY ANDY COOK

s someone who has taken online courses as a student, and teaches undergraduate and graduate courses as an instructor, there are many things which can help you have a successful experience. More colleges and universities are expanding their online offerings to provide you with flexibility in when and where you do your learning. One of the benefits of online learning is that you engage with the material on your schedule. So if you’re a morning person, you can get your work done early and have the rest of the day to work on other things (like a full-time job and/ or your family). If you’re a night owl, great! Online courses accommodate your schedule too. However, there are some caveats: you need to be proactive about creating some of the structure you would normally get in a face-to-face course. Here are four tips to help!

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Think about where and when you study best, and where you study worst. Perhaps studying at home is a distraction. Conversely, you might set a good example for your kids if you’re all doing your homework together in the evenings. It’s also essential to have strong time management skills. You need to schedule time in your personal calendar to study the materials in your online course and complete assignments. Treat those blocks of time seriously, letting your friends and family know you are unavailable during those times.

3. KNOW YOUR RESOURCES AND STAY ORGANIZED

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A common misconception about online courses is that students think they’ll get an easy A. However, the reality is that these courses are just as demanding, if not more, versus learning in a classroom setting. Instructors expect the same quality and assign the same amount of work as in face-to-face courses. Online courses are usually offered in shortened semesters, while still covering the same amount of material. However, people misunderstand the time commitment for online courses—they think that because they are shorter in length, there must be less material covered. Incorrect! Often, online classes are accelerated, so you’ll usually have the same assignments, readings, and lectures to cover in 8 weeks that you would in an average 16-week course, as an example.

2. SET UP A SCHEDULE OF STUDY AND COURSEWORK TIME

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1. HAVE ACCURATE EXPECTATIONS

As soon as possible, find out all of the technologies, websites, and campus resources you’ll need for the course. Ensure your computer has any needed software, and verify your browser is up-to-date. If the course will use special tools, test them out early—not on the day an assignment is due! Also, find out your school’s resources for online students (computer and library helplines, etc.). Be sure to take notes during any live video lectures, when you’re doing any readings, or watching online content—just like you would in any other class.

4. MEET YOUR CLASSMATES, INSTRUCTOR, AND DON’T BE AFRAID TO ASK FOR HELP Even though you may feel alone sitting at your computer, you are not! Just as with a face-toface course, interactions with your peers and


3 COMMON MISCONCEPTIONS ABOUT ONLINE COURSES

We’re bullish on your goals

Misconception 1: No Time Limit Incorrect! In the early days of online learning, courses were self-paced with unlimited time. Now, online courses are part of degree programs and have set time periods. If you don’t complete the course, you run the risk of failing. Who wants an F on their transcript?

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Misconception 2: Low Quality

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Wrong! Many online courses go through a design process that ensures well-organized content (readings, lectures, exams, etc.) is delivered in a way that conforms to best practices for online learning. Also, the professors who teach online may be the same as in the classroom.

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Misconception 3: No Interaction with Other Students Sorry! Peer-to-peer learning is central to online courses. There are many ways to interact with other students, including discussion forums, group projects, and web conferencing tools like Zoom or Skype. You’ll be surprised at how you can build relationships virtually!

As you’ve probably realized, there’s a lot to consider before taking online courses, and only you can decide if this makes sense for you. So, what if it does? Ask a friend, email an instructor or school program director, and find out all you can. Online courses could be just what you’re looking for to further your education!

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your instructor are critical to an engaging experience in the course. Many online courses include early-on activities to help you get to know your peers. The online space need not be an isolating one. Also, your instructor is still there to help you, even if you never meet him or her in person. The syllabus should outline how to connect, whether it’s via email, phone, video chat, or virtual office hours.

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making a difference

healing arts BY FRED JERANT

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odern medicine can do wonders for the chronically and seriously ill—providing radiation and chemotherapy for cancer patients, for example. But the powers of science don’t always address the internal stresses that often accompany major illnesses. That’s where St. Luke's Healing Arts program comes in, says Kristen Ward, program coordinator. “Artistic activity helps our patients express their thoughts and emotions. It can lower their stress and anxiety, and leave them feeling relaxed, calmer and happier.” About 65% of hospitals nationwide use similar programs. Ward has teamed up with fellow artist Virginia Abbott, who began a program at St. Luke’s several years ago through a grant from the Livestrong Foundation. Even after the funding ended, Abbott still offered about five hours of programming weekly.

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Last year, St. Luke’s accepted Ward’s proposal for expanding and formalizing the program; Healing Arts is now available at six of St. Luke's ten campuses. It’s aimed mainly at infusion patients, who spend four to six tedious hours at each treatment session. Ward is artist-in-residence at St. Luke's Anderson Campus, while Abbott is at the Allentown and Bethlehem facilities. They visit the outpatient infusion centers or patients bedside with “Erica’s Art Carts” (see sidebar) that enable patients to express themselves through adult coloring, acrylic and watercolor paints, origami, jewelry making, collage, even creating birdhouses and picture frames. The carts include photo albums of completed projects, helping patients visualize the goal. “I start by introducing myself and explaining the program,” Ward says. “Sometimes they’re reluctant to take part, but my enthusiasm helps convince them.” Each person chooses his or her project, unlike “painting parties” where everyone makes exactly

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the same thing. The budding artists can become so engrossed in their work that the real world practically vanishes. She’s seen patients who were unaware of their IV pump beeping until a nurse appeared. Distraction from illness is just part of the process. “Creating art helps our patients express their thoughts and emotions,” Ward said. “And they communicate freely with me. I may start off talking to them about what color they’d like in their pendant and then talk about how their child is dealing with their cancer diagnosis or their wig.” Serious illness can be debilitating on its own; add the rigors of chemotherapy, and some patients may be too listless to participate. In such cases, Abbott can put her own spin on the process. During her “art serenades,” she’ll create a painting alongside the patient based on a patient’s descriptions and other input. “I try to let them understand that it’s collaboration. It’s their artwork, I’m just the one doing it,” Abbott said. Ward regularly offers a popular project—creating abstract glass pendants, in collaboration with Lee B. Riley, M.D., Medical Director of Oncology Clinical Integration, and an artist in his own right. For years, Riley has crafted hundreds of glass pendants for his own cancer patients—so bringing the concept to the infusion centers was a natural fit. “People say, ‘I can’t draw’ or ‘I can’t paint,’ but they can pick out colors of glass they like and put them together in an abstract way,” Riley said.

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The process is simple. Patients select bits of colored dichroic glass (which reflects different colors at different viewing angles) and arrange them, mosaic style, on a special glass base. Riley fires the pieces at home; Ward adds the necessary hardware; and each patient has a special memento. George Young, a longshoreman and volunteer firefighter from Franklin Township, N.J., wasn’t too excited about making a pendant—until he saw the final result. “When I got it back I was really blown away by how good it looked. I said, ‘Holy cow, this is beautiful,’” he said. “Honestly, I’ll be wearing this for the rest of my life.”


a new reason to

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ERICA'S ART CART Former cancer patient Erica Curtis took a great deal of comfort in creating jewelry during her treatment at St. Luke’s. Sadly, Erica lost her two-year fight in May 2018 at the age of 40, and one of the pendants Erica made is among her mother’s treasured remembrances. “Erica was very creative,” Ward said, “and the pendant meant so much to her.” To honor her memory, and in gratitude to the St. Luke’s team, the Curtis family purchased multiple art carts, loaded with creative materials and adorned with Erica’s picture. The carts are essentially art rooms on wheels, and enable other patients to express themselves creatively. Thanks to the Curtis' and other donors, the program now reaches the Anderson, Bethlehem, Allentown, Quakertown, Warren, and Monroe campuses.

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Volunteers are welcomed at all campuses, Ward said, adding that you needn’t be an artist to help out. “We’re looking for enthusiastic, creative people,” she said. “We will train you!" Apply at sluhn.org and be sure to specify that you wish to be a Healing Arts volunteer.

Riley isn’t surprised by Young’s reaction. “I think there’s a basic human need to express oneself, to tell one’s story,” he said. “The program helps patients express themselves in a visual way.” St. Luke's Healing Arts is gradually expanding into the St. Luke’s Baby and Me Support Center and the inpatient pediatric department at St. Luke’s University Hospital Bethlehem. Volunteers for all locations are always welcome, as are donations of cash or art materials. Healing Arts is just part of St. Luke’s efforts to harness the power of art. “It really reflects St. Luke’s commitment to treating the whole patient,” Ward said. To learn more or to contribute to St. Luke's Healing Arts, visit sluhn.org/healingarts.

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good taste

Billy's

DOWNTOWN DINER BY LENORA DANNELKE

YANNA'S OMELETTE

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ong-awaited and muchanticipated, the relaunch of the dazzlingly renovated Billy’s Downtown Diner in Allentown once again brings the likes of The Cannoli Tower and The Pretzel Reuben to hungry local audiences. Of course, with a consistent menu (and pricing) at the flagship Bethlehem restaurant, opened in 2000, and an Easton locale added last year, all the familiar breakfast and lunch favorites can be experienced across the Lehigh Valley—simply choose the most convenient setting. Just don’t expect a cookie-cutter franchise-style environment. Owner Billy Kounoupis likens his trio of eateries to having three children, sharing the same DNA but each having a distinct personality.

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good taste

THE UNIQUE, PROGRESSIVE MENU OF MODERN AMERICAN CUISINE PRESENTS “comfort food with a flair”

Kounoupis explains that the unique, progressive menu of modern American cuisine presents “comfort food with a flair,” adding that he thinks about everybody’s palate, which is reflected in the recent introduction of plant-based options such as a bountiful Quinoa Potato Bowl and Red Velvet Pancakes— assuredly vegan, made with coconut milk, red beets, icing, and crushed pecans. “We’re always trying to evolve,” he says.

FORK IT OVER

With benedicts reaching a zenith of popularity in our culinary culture, more traditional forms of the English muffin, poached eggs, and Hollandaise-draped dish here are supplemented by a distinctive Zip City Benedict version, boasting slow-roasted pork carnitas, grilled plum tomatoes, and chevre cheese, topped with a sprinkle of green onions. Kounoupis clearly likes to play with his food, and customers reap the benefits.

FEATURE DISH

An original Billy’s staple introduced 20 years ago—which endures among the most-often ordered items—Berry Krunch puts a decidedly decadent accent on this multi-textured crème brûlée French toast with granola, strawberries, and cranberries drizzled with a sugar glaze and crowned with whipped cream and a powdered sugar dusting. Good for breakfast, lunch, or dessert, or any hunger-driven craving. (See the next page for a fabulous make-at-home rendition of the recipe.)

INSIDERS’ TIP

Learn the lingo for specialized versions of favorite dishes. Requesting “OPA the Papas” puts onions, potatoes, and America cheese on your order; “Billyfy the Fry” adds chili, chiles, cheddar, and sour cream; and “Make It Healthy” brings egg whites to your dish of choice.

ATMOSPHERE

MINDFREAK BURGER

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Kounoupis describes the remodeled Allentown location as having a hipster New York club feel combined with a whitetiled subway station, and glittering globe chandeliers—reminiscent of the Times Square ball that drops on New Year’s Eve—


OWNER BILLY KOUNOUPIS

decorate the entrance. There’s a fresh openness to the 10,000-square foot space, which boasts revamped fireplaces and private event spaces. The restaurant also pays homage to Allentown’s history with near-billboard sized photos of the old Hess’s store, which once dominated the corner across the street, and a photo of Hamilton Street from 1941. Industrial accents also pay tribute to the city’s past, while celebrating the present and future. In Easton, the ambiance has a crisp, Park Avenue edge, while maintaining a homey and personable appeal. The original Bethlehem Billy’s delivers the most retro and homestyle vibe. “When you’re sitting next to someone, you feel like giving them a hug for no reason,” Kounoupis says of the cozy character.

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BILLY’S ALLENTOWN

Renowned illusionist Criss Angel worked with cousin Billy to create the magical Mindfreak® Burger that puts everything you want tucked inside of and piled on top of a handcrafted burger, with a gluten-free bun option; actor Butch “Eddie Munster” Patrick and Billy teamed up on an amply-topped Breakfast Burger crowned with a sunnyside egg on a roll, plus singer Tony Orlando’s favorite light and luscious Vegan“esque” Omelette.

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august calendar

TOMATO DAY AT THE EASTON FARMERS' MARKET

SATURDAY, AUGUST 17 | 9AM-1PM | CENTRE SQUARE NORTHAMPTON & 3RD ST | EASTON It’s tomato time! Come celebrate summer’s shining star in all its glorious forms. Taste test your way through a table of farm-fresh heirlooms, savor their subtle nuances, learn about the many varieties of tomatoes grown in the Lehigh Valley, and watch the chef demo about how you can enjoy the flavors of tomatoes long after the season is over. Easton Farmers' Market vendors will have some tomato-delish specialties along with lots of local juicy tomatoes fresh from the farm. Kids activities, live music, and more! LEH I G H VALLE YM AR K E T PL AC E .C O M

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calendar ST. LUKE'S HOSPICE BETHLEHEM TIME OF REMEMBRANCE SUNDAY, AUGUST 11 | 11AM–1PM ASSUMPTION CHURCH 4101 OLD BETHLEHEM PIKE | BETHLEHEM

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Please join the St Luke’s Hospice’s Bethlehem team for a Time of Remembrance and Butterfly Release to honor the patients served in 2018 and 2019. This a Family Friendly Event. We will remember their names, share some thoughts and music gathered together in a beautiful setting. We will have a butterfly release towards the end of our time together and we encourage the children to participate and experience this symbolic expression of remembrance. Light refreshments will be provided. Please register at go.activecalendar .com/sluhn/event/torbethlehem.

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Join us once a month for Hike for Health! This program is being provided by the PA Department of Conservation and Natural Resources in partnership with St. Luke’s University Health Network and the Get Your Tail on the Trail initiative. Get some exercise while learning about health and fitness outdoors. Each hike will include a presentation from a guest health professional on topics such as physical fitness, stretching, and nutrition. A different guest will hike with us each month, sharing a topic that they specialize in. We will hike at a brisk pace over uneven terrain for 2 to 2.5 miles guided by a Jacobsburg Education Center educator. Our guest will be available during the hike to discuss the topic of the day and answer your questions. Meet at the Visitor Center. Registration is not required. You can find the full list of dates for each month, March thru October, at events.dcnr.pa.gov/event/ hike_for_health.


AWAR

ROASTING EARS OF CORN FESTIVAL SATURDAY, AUGUST 17 & SUNDAY, AUGUST 18 MUSEUM OF INDIAN CULTURE 2825 FISH HATCHERY RD | ALLENTOWN The Museum of Indian Culture invites the public to its 39th Annual Roasting Ears of Corn Festival, Pennsylvania’s oldest Native American Indian Festival. Gates are open 10:00am–6:00pm, rain or shine. Grand Entrance is at noon. Bring your lawn chairs and blankets and join a weekend of live Native American drumming, singing, and dancing. The festival includes activities for people of all ages, including a children’s hand-on activity area where they can learn to make Native American style crafts such as dreamcatchers, cornhusk dolls, and Navajo sand painting. Other activities include face painting, pony rides, life skills demonstrations including Atlatl and Tomahawk throwing, primitive fire making, flute-making, and Native Cooking demonstrations by Heart to Hearth. Vendors will offer hand-crafted items such as handmade Navajo and Zuni silver jewelry, Iroquois wampum jewelry and bead work, Kachina dolls, pottery, leather clothing, moccasins and handbags, hand drums, soap stone carvings, dreamcatchers, and other crafts. American Indian cuisine of Frybread, buffalo burgers, buffalo stew, Indian Tacos, blueberry wajopi, corn soup, and, of course, fire roasted corn. Visit museumofindianculture.org for more information.

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Join St. Luke’s University Health Network and Walk with a Doc! Enjoy the scenic views of St. Luke’s Anderson Campus with a variety of doctors and other community members each week. Events begin with a short educational talk followed by a walk at your own pace and distance. Meet at the white gazebo by the Cancer Center. The event is free but please register at go.activecalendar.com/sluhn/event/walk-with -a-doc-at-anderson-campus-19. Contact Todd Nemura at Todd.Nemura@sluhn.org for more information.

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BILL STOFANAK Kitchen Facings Since 1984

610-865-3988 • Bethlehem • billstofanak.com

My prices are lower than other refacers and lower than the cost of a new kitchen. PERIOD. The quality is second to none.

300OFF

$

ANY COMPLETE KITCHEN REFACING

Bill Stofanak Kitchen Refacings 610-865-3988 With this coupon. Not valid with other offers or prior purchases.

HANDCRAFTED JEWELRY FOR THE ELEGANT BOHEMIAN SIX WAYS

TO

STYLE

UrbanBohoChicJewelry.com Allentown, PA 64

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SATURDAY, AUGUST 23 & SUNDAY, AUGUST 24 1660 BLUE MOUNTAIN DR | PALMERTON Calling all beer lovers! Blue Mountain Resort's Beer Fest is back and sure to please with craft beer sampling, delicious food, and stunning views of the Pocono Mountains from Pennsylvania's highest vertical! Join us for our must-attend, two-day event featuring unlimited sampling of 100 brews. There will be live music and talented artisan vendors. Whether you're loyal to a certain brew style or want to broaden your palate, our Beer Fest has something for everyone! Please note, this event is for ages 21+ only. Sessions are at the following times: Friday, August 23 from 6:00pm–10:00pm; and Saturday, August 24 from 12pm–4:00pm.


BEAR CREEK FOOD TRUCK FESTIVAL SUNDAY, AUGUST 25 | 12PM-6PM BEAR CREEK MOUNTAIN RESORT 101 DOE MOUNTAIN LN | MACUNGIE Enjoy some of the area’s finest food trucks at the beautiful surroundings of Bear Creek Mountain Resort. In addition to a wide variety of food trucks, the day will also feature a beer garden, live entertainment, lawn games, and a large tented area for seating. Kids (12 and under) are free. Purchase tickets at bcmr.com.

THE GREAT ALLENTOWN FAIR TUESDAY, AUGUST 27 - MONDAY, SEPTEMBER 2 ALLENTOWN FAIRGROUNDS | 302 N 17TH ST ALLENTOWN The Great Allentown Fair offers a fun and educational experience. Dedicated to supporting the achievements of farmers, gardeners, and homemakers, the Fair invites guests to learn about agriculture while spending an exciting time riding rides, playing games, and seeing shows. It serves up tantalizing international cuisine, musical concerts, thrill shows, and the latest in gizmos and gadgets. Visit allentownfairpa.org for more information including the full line-up of Grandstand entertainment.

PA STEAM FEST 2019

& ROAD RALLY SCAVENGER HUNT AT WEONA PARK IN PEN ARGYL, PA

SUNDAY, SEPTEMBER 29 11-4pm

RAIN OR SHINE

Cash prizes, food vendors, games & live entertainment! For more information, visit

slatebeltrising.org Paid for in part with funding from the Northampton County Hotel Tax Grant program.

We look forward to

making you and your guests’ experience a memory to

last a lifetime

SATURDAY, AUGUST 31 | 11AM-5PM ARTSQUEST | 101 FOUNDERS WAY | BETHLEHEM The inaugural PA STEAM Fest 2019 focuses on a mix of Science, Technology, Engineering, Art, and Makers (STEAM), Electronic Entertainment, and Manufacturing & Production in a Steampunk theme. Our event will promote programs and interests in these industries for families, digital educators, businesses, institutes, and everyone else interested in today’s modern culture and the historical evolution of Steampunk! This event includes workshops, lesson seminars, educational panels, new innovation, demos, digital artists, makers, geek entertainment, cosplay, and more!

1 riverview place easton riverviewcountryclub.com 610.559.9700

LEH I G H VALLE YM AR K E T PL AC E .C O M

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IF YOU HAVE A PHOTO YOU’D LIKE TO SHARE, SIMPLY VISIT OUR WEBSITE LEHIGHVALLEYMARKETPLACE.COM/SNAPSHOT AND CLICK THE SNAPSHOT TAB. 66

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Our only requirement is all submitted photos must be taken within the Lehigh Valley. By submitting your photo you give Lehigh Valley Marketplace permission to publish it in print and digital forms.


LEFT PAGE CLOCKWISE: Colby Clark, Easton. Danny Dugan, Emmaus. John Zarnowski, Iron Lakes Country Club, Schnecksville. RIGHT PAGE CLOCKWISE: Jacqueline Lee-Werkheiser, Nazareth. Marilyn OBrien, Lower Macungie. Darlene Mercer, Bethlehem. Paul Sell, Easton. John Keim, Trexlertown Velodrome. LEH I G H VALLE YM AR K E T PL AC E .C O M

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advertiser index ABE Doors & Windows 14 Allentown Animal Clinic 14 American Fence & Flag 34 Apgar Oil Energy & HVAC 22 Bill Stofanak Kitchen Facings 64 Blink Optical Boutique 68 Blue Barn Nursery 35 Blue Moo Ice Cream Shop 22

Trade the corner office for a catamaran. Meet Girard.

Carol C. Dorey Real Estate 42 Contour Wealth Management 8 Creative Landscapes 10 Curtis E. Schneck, Inc. 64 Designer Awnings 35 Dreamstone Marble & Granite 21

Retirement planning that can help put your goals within reach.

Eagle Point Farm Market & Greenhouses 34 Edge of the Woods 48 Egypt Star Bakery 69

Talk to a wealth advisor about creating your customized financial planning and investment strategy.

Eyecare of the Valley 53 First Northern Bank & Trust 23 Frederick Metal Fabrication 17 Friendly Tree Service 62

MeetGirard.com

Green Acres Outdoor Living obc A UNIVEST WEALTH DIVISION

Investment advisory services are offered through Girard Advisory Services, LLC. Securities and insurance products are offered through Girard Investment Services, LLC., member FINRA and SIPC. These affiliated companies are licensed subsidiaries of Univest Financial Corporation. Products and services offered are not FDIC insured, are not a deposit of or bank guaranteed, and are subject to risks, including possible loss of any principal amount invested.

H. Winter Tile & Co. 63 Hartzell's Pharmacy 40 Hello Beautiful Salon & Boutique 10 House & Barn 9

BACK TO SCH L WE ACC EPT EY E M E D A N D VS P V I S I O N I N S U RA N C E !

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j. morgan salon & home 59 J&J Luxury Transportation 21 Jeffrey J. Febbo, CFP 14 K&R Tree Service 48 DR. SUZANNE EVANO HAUCK & ASSOC. BLINKON19TH.COM 524 N 19TH ST | ALLENTOWN 610.351.4848

SIMPLY THE BEST SELECTION & SERVICE.

Kitchen Dimensions 59 Kitchen Magic 45 Klingel's Farm 51 Lehigh Valley Zoo 17


Main Street Financial Partners ifc McCoole's at the Historic Red Lion Inn 51 Millbrook HomeCare 23 Millcreek Landscape Design 60 Mr. Handyman 49 Mueller's General Store & Kitchen 60 Nikki H. Nail & Hair Salon 7 Northwood Racquet & Fitness Club 63 Nurture Dental Health 40 Physicians Weight Control 26 RCN 41 Reagle Insurance 62 Ren Acupuncture Service 45 Richards Window Fashions 8 Riverview Country Club 65 Savory Grille 31 Schuler Service 5 Slate Belt Rising 65 St. Luke's University Health Network 3 State Farm 44 Stofanak Custom Cabinetry 52 Strassman Dental 53 The #1 Lawn Guy 8 The Baumer Wealth Management Group 49

ENJOY e n d l e s s

BARRELS

OF FUN! Well-crafted American fare made from scratch with high-end craft beer, whiskey, bourbon & wine.

80 KUNKLE DR EASTON 610-438-5655 CASKTAPHOUSE.COM

The Cask Taphouse & Grill 69 The Neffs National Bank 41 The Office Quarters 26 The Paver Savers 31 The Slatington Marketplace 44 The Vein & Skin Care Center 52 Turfpro Lawn & Landscape 1 Univest Bank 68 Urban Boho Chic Jewelry 64 Western Lehigh Landscape 15 LEH I G H VALLE YM AR K E T PL AC E .C O M

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1 E BROAD ST, STE 420 BETHLEHEM, PA 18018

PRSRT STD US POSTAGE PAID MERIS INC

POSTMASTER – REQUESTED IN-HOME DELIVERY DATE: AUGUST 7 - AUGUST 12, 2019

Area’s Largest Interior Furniture Selection!

3850 Newburg Rd. Easton, PA 18045

(610) 330-9096

www.HomeSquareFurniture.com

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All Indoor Furniture Promo-DM209 Expires 09/07/19 May NOT be combined. Prior sales excluded.


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