Attractions Management Vol 27 / Issue 1

Page 40

INTERVIEW

ESTHER DUGDALE

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We design for the visitor, not for the form EXPERIENCE L

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As the Burrell Collection opens in Glasgow following a £68m transformation led by Event, we speak to the experience design agency’s creative director about creating spaces that spark joy,

PHOTO: COURTESY OF EVENT

empathy and curiosity

Creative director Esther Dugdale led the Burrell Collection project

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attractionsmanagement.com Vol 27 / ISSUE 1


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