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leisure opportunities 23 feb - 7 mar 2016 ISSUE 678
Daily news & jobs: www.leisureopportunities.co.uk
Fitness First shutters BEAT microgym Fitness First has quietly pulled and at Fitness First London Bridge Cottons, the closure down the shutters on its of the only standalone BEAT BEAT microgym in Charing site suggests the rollout of Cross, just weeks after the the concept might not be as global gym chain sold its founding site in Bournemouth. extensive as originally stated. BEAT, which opened to Fitness First owner Oaktree much fanfare in March 2014 C apit a l Ma n a g e m e nt i s was a heart-rate focused stuunderstood to have put the chain’s UK arm up for sale dio launched in response to and despite the recent clothe growing popularity of boutique studios among London sure of the Bournemouth gymgoers. The club closed at and Charing Cross sites, the the end of last month, with spokesperson was unable to say BEAT sessions now being whether further sites are likely to close in the near future. offered instead in Fitness First’s nearby club at The Strand. They added: “Over the past few years, Fitness First BEAT offered a variety of heart rate training sessions to suit a range of abilities A spokesperson told has made changes designed Leisure Opportunities that Fitness First is considering its options for upgraded,” the spokesperson said. “With a to deliver the best fitness experience on the the site of the closed BEAT club and is very high proportion of members using both market, this has included revitalising our portclubs, we felt this change was in the best long folio and reviewing the operation of a small currently in discussions with landlords. “We decided to combine the operation of term interest of our operation in the area.” number of our local clubs. However, there is Although BEAT as a training concept currently no update on any further clubs.” our Charing Cross club with our neighbouring club at The Strand, which has recently been is available now at Fitness First The Strand Details: http://lei.sr?a=g7N4c_O
EuropeActive ‘regret’ over new IHRSA office EuropeActive has broken its silence in the debate over IHRSA’s decision to expand its European presence with a new Brussels office, expressing ‘regret’ over what it calls a missed opportunity for closer collaboration between the two organisations. IHRSA’s announcement last month that it would open a new office in Brussels – which will be operated by management company MCI – was met with a frosty response from some sections of the European fitness industry, particularly in the UK. Continued on back cover
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Hendrix’s home becomes exhibit The former London home of legendary musician Jimi Hendrix is about to be opened up to the public and turned into a permanent exhibition looking at his life. Hendrix moved into 23 Brook Street in 1968, using the location to write music and entertain guests. In its new role as a visitor attraction, his bedroom/living room has been meticulously recreated with the help of Hendrix’s then girlfriend, Kathy Etchingham, to offer an authentic experience for fans. The street in London isn’t just famous for Hendrix’s musical talents, as just one door down at number 25 lived composer George Handel several centuries earlier.
Hendrix moved to the London flat in 1968
Collectively known as Handel & Hendrix in London, both Heritage Lottery Fund (HLF) projects are managed by the Handel House Trust (HHT) which has spent three years converting Hendrix’s former home into a museum. Details: http://lei.sr?a=u7B3f_O
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