Engagement & PPRR Director
Manual of Functions
AIESEC UNINORTE Manual of Functions Area Position Name Report to
Marketing Engagement & PPRR Director LCVP Marketing
Timeframe: January 9 – June 30 2012 Hours: 15/ week
Job Description The E&PPRR Director, will be in charge of the new step in the AIESEC XP, Engagement, will create and execute activities in order to achieve the BHAG, and also will have the opportunity to create GCPs not only for AIESEC Colombia, also for AIESEC International, and be the best LC in Engagement Activities in the World. Also will be in charge of the Brand Management of the LC in the external sector, trough media apparitions, newsletters and execution of a PPRR Plan, this plan has been created and the Director will only be in charge of tracking and execution with the LCVPs. You will dare yourself in a professional way, developing PPRR Skills, Sales skills, Project development and product development skills, and finally you will be the bridge in positioning between the LC and Barranquilla.
Main Functions 1 Execute the Casual Engagement Activities (JNLJ, GV, and Leadership School for Schools) 2 Create and execute a Engagement Portfolio 3 Create and Execute a Media Plan
4 Send Newsletter to Stakeholders 5 Track Every single activity of the PPRR Plan 6 GCP Generator
Critical Success Factors 1 # of Engagement Activities Executed 2 # of Apparitions on External Media 3 # of Engagement activities in Portfolio
4 # of Newsletters to Stakeholders 5 # of PPRR Activities Executed 6 # GCPs Generated
Leadership Competencies Evidence of competencies required Competency Required
Poor Evidence Social Responsibility Entrepreneurial Outlook Global Mindset Emotional Intelligence Proactive Learning
Regular Evidence
Strong Evidence
Soft Skills Technical Competencies/Skills required
Basic
Average
Good
Excellent
Team Management
Assertiveness Training Skills Performance Management Listening Skills Decision Making Project Management Time Management Meeting Facilitation Conflict Management
English Level Listening
Reading
Speaking
Writing
Excellent
Excellent
Excellent
Excellent
Knowledge Specific Knowledge AIESEC Way AIESEC 2015 EB 2012 – Strategic Framework AIESEC as a system Global Competency Model Local Compendium Marketing Basic Knowledge (Marketing Mix, Marketing Processes) PPRR Knowledge Event Organization Approved by Position
Software Microsoft Office: (Word, PowerPoint, Excel, Access) Internet Outlook Myaiesec.net Movie Maker Photoshop, Illustrator
Leonardo SolĂłrzano LCVP Marketing
Publication Day December 27th, 2011
Occupation Day January 9th, 2012