JULIE LE
HELLO.
Dear Product Manger and Human Resources Manager I am Julie and currently working as an intern in Product Team at Mobile Health Hanoi Office. When I first applied for a position at our company in April this year, I worked as Marketing Intern but then I had an opportunity to work on our company’s product until now. I am really grateful and excited about everything: my co-workers, my leaders and especially all the opportunities and the interactive learning environment that the company has offered me. Thanks to all of those things, I find my interest in Interaction Design and really want to pursue my future career as an UX Designer. Although my major at school is not related to design, I have gained experience in Marketing/Graphic Design and learned a lot from my previous experience, knowing the way to observe, to collaborate, to research and to get insights from customer pain points. Furthermore, I am learning by myself to get deeper knowledge of User Experience and Product Design, especially the way to find user needs, to articulate ideas through stories, visuals and task flows, to deliver beautiful final design and to build high quality products for targeted users. Although I gain the knowledge mainly from theories and not much real experience, I have tried to get myself well-prepare through online resources and believe that I am a fast learner with the help of day-by-day working with the real product. I would like to show my special interest in the work of Product Team and would love to be a part of your team in order to create great experience for all MaNaDr users. Therefore, I am writing this email to apply for the full-time Junior UI/UX Design position at our company. I am looking forward to hearing from you. Sincerely, Julie Le
Table of
CONTENT
Cover Letter
01
Curriculum Vitae
02
UX Mini Projects (Self-study)
03
Freelance Works
04
Video Production
05
1004 - Building HH1 - Meco Complex, Truong Chinh Street, HN 0334 361163 tramanh.jul@gmail.com
About me I have a special interest in Interaction Design, UX/ UI Design, Marketing and Startup. My industry interests are Technology, Event, Fashion and Entertainment.
As a highly motivated individual, I aim for perfection and innovation in my work as well as personal growth. I have participated in a variety of projects and I am eager to gain more work experience and be exposed more to opportunities. I’m currently on the hunt for my next adventure.
Job Experience 2016 - 2017
AIESEC IN FTU HANOI Marketing Executive/ Project Executive
April 2018 - Now
MOBILE HEALTH SINGAPORE Ltd. Marketing Intern/ UX Designer - Product Team
2017 - 2018
HANOI FREE TOUR GUIDE PR Executive/ Head of Design Team/ Tour guide
2017 - Now
COLORME - Graphics Center Education Lecturer/ Designer
2017 - March 2018
UBER Data Collector and Analyst
2016 - Now
FREELANCE DESIGNER Branding Design, Logo Design, Promotion Materials...
Julie Le
Le Tram Anh Designer
Skills Communication Teamwork Willingness to learn Responbility Organisation Hardworking Creative Spirit English
Indesign Photoshop Illustrator Sketch Invision Adobe Effect Adobe Premire Adobe Xd
Education
Courses
FOREIGN TRADE UNIVERSITY Falcuty of Law
INTERACTION DESIGN FOUNDATION UX Courses, Design Thinking Courses
ColorME - Graphics Center Education Certificate (Photoshop, Illustrator)
Udacity Product Design Course
Markus Marketing School Marketing Foundation Thinking
edX Design Practice in Business Course
Social FACEBOOK www.facebook.com/lee.3i INSTAGRAM www.instagram.com/lee_eii
SELFPROMOTION
WHAT I LOVE TO DO.
PHOTOGRAPHY
FACEBOOK www.facebook.com/leeeii INSTAGRAM www.instagram.com/lee_eii
DESIGN
WEBSITE http://leeei.com (unactive now)
TRAVEL & EXLORE
UX MINI PROJECT
01
JULIE LE PORTFOLIO
OWNCOFFEE F O R
C O F F E E
H O P P E R S
GET STARTED
OWN COFFEE - for coffee hoppers Mobile App
iOS / Android
ABOUT
I am a coffee lover and I am spending my twenty-one to dream of owning a coffee shop myself. Because I did not have much time and resources to do a well-prepared for user research. I did do any ones. I am my own user in this project. Thus this app was made based on my own experience. Based on some inspiring stories about making coffee in my country and the expand of the coffee shop and coffee lover as well, I created this app, which consists of feature I would like to keep in a coffee hopping app, and also the style of interface I prefer. Own Coffee is basically a coffee hopping app made for coffee hoping app made for coffee hoppers, who truly love coffee and spend time to discover the diversity of coffee tastes in different coffee shops. Own Coffee has three main features can maximize users’ experience. Users can find the right location, keep records, and journal of what you have previously orders, extra they can update the knowledge of beans and coffee provided in the explore feature. Own Coffee - I choose this name because it looks more like a coffee feel app name and also for coffee lovers who want to have their own “coffee related things”
TYPOS
COLOR
#30322f RGB 48 50 47
#3ebac2 RGB 62 186 194
#f3f2f0 RGB 243 242 240
JULIE LE PORTFOLIO
FLOWCHART
JULIE LE PORTFOLIO
VIDEO PRODUCTION
02
CHECK MY FINAL CLIPS IN THIS LINK http://bit.ly/CLIP-LTA
FREELANCE WORKS
03
JULIE LE PORTFOLIO
VISUAL IDENTITY & GUIDEBOOK
Inspire Boutique Fitness is a new fitness club in Hanoi, mostly for women and here I made their logo design and branding materials. The logo follows the trending gradient color that is relevant to company’s targeted customers: women. The color turns from purple to pink which is favourite feminine color. Gradients are more faithful to the real world because real life isn’t made of flat colors. Therefore I choose two main colours as I mentioned above and the minimal style.
JULIE LE PORTFOLIO
COLORS
#6b1241
TYPOS
Aa
Aa
RGB 107 18 65
Athelas
Century Gothic
#d41b66
abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRST UVWXYZ 0123456789 !@#$%^&*()_+
abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRST UVWXYZ 0123456789 !@#$%^&*()_+
RGB 212 27 102
CLUB MEMBERSHIP CARD lotus/ rose/ daisy
JULIE LE PORTFOLIO
NEW MEMBER’S GUIDEBOOK Inspire Boutique Fitness
JULIE LE PORTFOLIO
APP ICON DESIGN To make the App Icon consistent with the
logo design and branding, I choose the brand’s main gradient color as the background of this fitness app design, and with the text name of the brand inside.
MOCKUP Inspire Boutique Fitness
BRANDING MATERIALS - PROJECT DASH FOR IMPACT
DASH FOR IMPACT is a yearly competition - a project hosted by a non-profit international organization AIESEC. This is promotion designs for the final night. The cover facebook design has a background of the modern city based on the topic of the competition of building a smart city, and I used th gradient color to make it look more mordern and also for make information with white texts in the front easily read.
JULIE LE PORTFOLIO
OFFLINE POSTER Dash For Impact
FOLD FLYER - FRONT Summer Camp Project - AIESEC
“I could either watch it happen or be a part of it.�
Elon Musk
Julie Le
T H A N K
Y O U