Julie Le

Page 1

JULIE LE


HELLO.


Dear Product Manger and Human Resources Manager I am Julie and currently working as an intern in Product Team at Mobile Health Hanoi Office. When I first applied for a position at our company in April this year, I worked as Marketing Intern but then I had an opportunity to work on our company’s product until now. I am really grateful and excited about everything: my co-workers, my leaders and especially all the opportunities and the interactive learning environment that the company has offered me. Thanks to all of those things, I find my interest in Interaction Design and really want to pursue my future career as an UX Designer. Although my major at school is not related to design, I have gained experience in Marketing/Graphic Design and learned a lot from my previous experience, knowing the way to observe, to collaborate, to research and to get insights from customer pain points. Furthermore, I am learning by myself to get deeper knowledge of User Experience and Product Design, especially the way to find user needs, to articulate ideas through stories, visuals and task flows, to deliver beautiful final design and to build high quality products for targeted users. Although I gain the knowledge mainly from theories and not much real experience, I have tried to get myself well-prepare through online resources and believe that I am a fast learner with the help of day-by-day working with the real product. I would like to show my special interest in the work of Product Team and would love to be a part of your team in order to create great experience for all MaNaDr users. Therefore, I am writing this email to apply for the full-time Junior UI/UX Design position at our company. I am looking forward to hearing from you. Sincerely, Julie Le


Table of

CONTENT


Cover Letter

01

Curriculum Vitae

02

UX Mini Projects (Self-study)

03

Freelance Works

04

Video Production

05


1004 - Building HH1 - Meco Complex, Truong Chinh Street, HN 0334 361163 tramanh.jul@gmail.com

About me I have a special interest in Interaction Design, UX/ UI Design, Marketing and Startup. My industry interests are Technology, Event, Fashion and Entertainment.

As a highly motivated individual, I aim for perfection and innovation in my work as well as personal growth. I have participated in a variety of projects and I am eager to gain more work experience and be exposed more to opportunities. I’m currently on the hunt for my next adventure.

Job Experience 2016 - 2017

AIESEC IN FTU HANOI Marketing Executive/ Project Executive

April 2018 - Now

MOBILE HEALTH SINGAPORE Ltd. Marketing Intern/ UX Designer - Product Team

2017 - 2018

HANOI FREE TOUR GUIDE PR Executive/ Head of Design Team/ Tour guide

2017 - Now

COLORME - Graphics Center Education Lecturer/ Designer

2017 - March 2018

UBER Data Collector and Analyst

2016 - Now

FREELANCE DESIGNER Branding Design, Logo Design, Promotion Materials...


Julie Le

Le Tram Anh Designer

Skills Communication Teamwork Willingness to learn Responbility Organisation Hardworking Creative Spirit English

Indesign Photoshop Illustrator Sketch Invision Adobe Effect Adobe Premire Adobe Xd

Education

Courses

FOREIGN TRADE UNIVERSITY Falcuty of Law

INTERACTION DESIGN FOUNDATION UX Courses, Design Thinking Courses

ColorME - Graphics Center Education Certificate (Photoshop, Illustrator)

Udacity Product Design Course

Markus Marketing School Marketing Foundation Thinking

edX Design Practice in Business Course

Social FACEBOOK www.facebook.com/lee.3i INSTAGRAM www.instagram.com/lee_eii


SELFPROMOTION

WHAT I LOVE TO DO.

PHOTOGRAPHY

FACEBOOK www.facebook.com/leeeii INSTAGRAM www.instagram.com/lee_eii

DESIGN

WEBSITE http://leeei.com (unactive now)

TRAVEL & EXLORE


UX MINI PROJECT

01


JULIE LE PORTFOLIO

OWNCOFFEE F O R

C O F F E E

H O P P E R S

GET STARTED


OWN COFFEE - for coffee hoppers Mobile App

iOS / Android


ABOUT

I am a coffee lover and I am spending my twenty-one to dream of owning a coffee shop myself. Because I did not have much time and resources to do a well-prepared for user research. I did do any ones. I am my own user in this project. Thus this app was made based on my own experience. Based on some inspiring stories about making coffee in my country and the expand of the coffee shop and coffee lover as well, I created this app, which consists of feature I would like to keep in a coffee hopping app, and also the style of interface I prefer. Own Coffee is basically a coffee hopping app made for coffee hoping app made for coffee hoppers, who truly love coffee and spend time to discover the diversity of coffee tastes in different coffee shops. Own Coffee has three main features can maximize users’ experience. Users can find the right location, keep records, and journal of what you have previously orders, extra they can update the knowledge of beans and coffee provided in the explore feature. Own Coffee - I choose this name because it looks more like a coffee feel app name and also for coffee lovers who want to have their own “coffee related things”

TYPOS

COLOR

#30322f RGB 48 50 47

#3ebac2 RGB 62 186 194

#f3f2f0 RGB 243 242 240


JULIE LE PORTFOLIO

FLOWCHART



JULIE LE PORTFOLIO


VIDEO PRODUCTION

02

CHECK MY FINAL CLIPS IN THIS LINK http://bit.ly/CLIP-LTA


FREELANCE WORKS

03


JULIE LE PORTFOLIO

VISUAL IDENTITY & GUIDEBOOK

Inspire Boutique Fitness is a new fitness club in Hanoi, mostly for women and here I made their logo design and branding materials. The logo follows the trending gradient color that is relevant to company’s targeted customers: women. The color turns from purple to pink which is favourite feminine color. Gradients are more faithful to the real world because real life isn’t made of flat colors. Therefore I choose two main colours as I mentioned above and the minimal style.


JULIE LE PORTFOLIO

COLORS

#6b1241

TYPOS

Aa

Aa

RGB 107 18 65

Athelas

Century Gothic

#d41b66

abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRST UVWXYZ 0123456789 !@#$%^&*()_+

abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRST UVWXYZ 0123456789 !@#$%^&*()_+

RGB 212 27 102

CLUB MEMBERSHIP CARD lotus/ rose/ daisy


JULIE LE PORTFOLIO

NEW MEMBER’S GUIDEBOOK Inspire Boutique Fitness


JULIE LE PORTFOLIO

APP ICON DESIGN To make the App Icon consistent with the

logo design and branding, I choose the brand’s main gradient color as the background of this fitness app design, and with the text name of the brand inside.

MOCKUP Inspire Boutique Fitness


BRANDING MATERIALS - PROJECT DASH FOR IMPACT

DASH FOR IMPACT is a yearly competition - a project hosted by a non-profit international organization AIESEC. This is promotion designs for the final night. The cover facebook design has a background of the modern city based on the topic of the competition of building a smart city, and I used th gradient color to make it look more mordern and also for make information with white texts in the front easily read.


JULIE LE PORTFOLIO

OFFLINE POSTER Dash For Impact

FOLD FLYER - FRONT Summer Camp Project - AIESEC


“I could either watch it happen or be a part of it.�

Elon Musk

Julie Le

T H A N K

Y O U


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