STYLE CULTURE BROCHURE

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STYLE CULTURE

SIMPLIFY & STREAMLINE

7 multifunctional hair styling products has revolutionised the way our approach to our styling collection.

Style Culture a design inspired and celebrated by Aboriginal culture. Showcasing Australian heritage and life’s journey through indigenous art.

THE ARTISTS

PREP THE HAIR

HEAT DEFENDER 350ml/11.8oz

When it comes to heat styling, protecting your hair is of utmost importance. A thermal heat protectant spray forms a protective barrier between your hair and the heat-emitting tools.

• No Hold

• Shields hair from heat styling with *HAT

• Enhances hair manageability

• Improves colour retention with UV protection properties

• Porosity filler for colour and lightening prep

• Contains Vitamin B5 & Babassu oil

BLOW OUT SPRITZ 350ml/11.8oz

Perfect for fine, flat, thin, or lifeless hair, longing for a boost to achieve thicker and fuller results. This exceptional product serves as an excellent blow-drying primer and volumiser, allowing you to effortlessly create a workable and stunning hairstyle.

• Medium Hold

• Shields hair from heat styling with *HAT

• Perfect for fine, flat, thin, or lifeless hair,

• Boosts hair to achieve thicker and fuller appearance

• Excellent blow-drying primer and volumiser

• Contains Babassu oil & Vitamin B5

DEFINED CONTROL 250ml/8.4oz

Define and enhance your natural waves and curls, eliminating any unwanted crunch and frizz. Whether the desire is for beautifully smooth hair or bouncy, curl-filled locks, this versatile cream is the ultimate solution for achieving all-day, non-greasy perfection.

• Light Hold

• Shields hair from heat styling with *HAT

• Define and enhance natural waves or smooth out curly locks

• Contains UV protection properties

• Non greasy cream

• Contains Jojoba & Babassu Oil

* see glossary

BUILD & FINISH

SHINE SHAPER 100ml/3.3oz

A flexible vegan, creamy reshaping pomade. Allows for versatile styling options, resistant to humidity and moisture, ensuring your hairstyle stays intact in any weather condition. Illuminating your hair and imparting a sublime light gloss, whether you desire sleek upstyle or wedding do, this hair wax is your ultimate styling companion.

• Light Hold

• Resistant to humidity and moisture

• Illuminates hair and adds the perfect light gloss

• Sweetly fragranced

• Contains Argania Spinosa Kernel Oil (Argan Oil)

SHIMMER OIL 100ml/3.3oz

Effortlessly creates a soft shimmer effect. It pairs exceptionally well with Defined Control cream product, allowing for a light hold and an illuminating finish when combined. Contains humidity and moisture resistance, this oil ensures your hairstyle remains intact even in challenging conditions.

• No Hold

• Subtle shimmer effects with no greasy effect

• Imparts light gloss, leaving hair with luminous shine

• Resistant to humidity and moisture

• Contains Linseed and Japonica Seed oils

• Sweet subtle fragrance

BUILD & FINISH

STYLE MASTER EXTRA STRONG HAIRSPRAY

500ml/10oz

For optimal control and support and flexibility in your hairstyle. Whether you desire a structured, polished or natural finish, this hairspray has you covered.

Ideal for all hair types for maximum hold and lasting results

• Extra Strong Hold

• Provides maximum control and support with flexibility

• Create structured or natural finish

• Brushes out well without residue

• Contains Bamboo extract

HAIR CRAFT DRY TEXTURE SPRAY 200ml/7oz

Discover the versatility of Hair Craft, designed to revolutionise your hairstyling routine. Not only functions like a dry shampoo, but gives roots fullness and texture. The perfect solution for refreshing and reviving unwashed hair, especially on the second or third day, leaving you with stunning and voluminous locks.

• Medium Hold

• Versatile dry texturising spray

• Absorbs hair oil

• Perfect for refreshing and reviving unwashed hair for a flawless finish

• No white residue

GLOSSARY

HEAT ACTIVATED TECHNOLOGY (HAT)

Thermo-activated and multifunctional formula containing amino acids and Panthenol (B5) to provide protection for the roots, hair shaft, and Keratin.

It prevents flaking of hair scales, ensuring optimal hair health and appearance. Particularly effective when subjected to heat styling. This unique formula, known as HAT, offers a versatile solution for maintaining and enhancing hair quality.

BABASSU OIL

Rich in fatty acids, particularly lauric acid. Lauric acid has moisturising properties to hydrate hair and scalp, making it an excellent natural conditioning agent. Additionally, babassu oil is lightweight and easily absorbed.

JOJOBA OIL

Similar composition to natural oils produced by the scalp. An excellent moisturiser to help balance the scalp’s natural oil production. Rich in vitamin E, B and zinc, to nourish the hair follicles.

VITAMIN B5

Also known as Panthenol. Panthenol is beneficial for hair health due to its ability to deeply moisturise and nourish the hair follicles and strands. Contains humectant properties, to retain moisture helping hydrate dry, brittle hair.

LINSEED OIL

High in omega-3 fatty acids, essential for maintaining healthy hair. Result in softer, smoother hair with improved manageability and shine.

JAPONICA SEED OIL

Rich in oleic acid, linoleic acid, and other beneficial fatty acids. Supports hair health by strengthening the hair shaft and promoting elasticity. Japonica Seed oil seals moisture into the hair, keeping it hydrated and preventing dryness and frizz.

ARGANIA SPINOSA KERNEL OIL

Also known as Argan oil, prized for its moisturising, nourishing, and protective properties. Rich in Vitamin E and omega-6 fatty acids to prevent dryness, frizz, and damage caused by UV radiation and pollution and promote hydrate and condition the hair, promoting softness, smoothness, and shine.

PHYLLOSTACHYS BAMBUSOIDES EXTRACT

Bamboo extract, valued in hair care for its strengthening, protective, moisturising, and beautifying properties, contributing to overall hair health and appearance. Can assist to reduce breakage and split ends.

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