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Love Local
At this time of year, we begin to think about love, the color pink and the taste of chocolate. We’re torn between another “greeting card” holiday or a box of chocolates to embrace the sweet moments and excuses to truly savor the season.
Do we go out for a romantic Valentine’s Day date or enjoy a cozy night at home? Do we buy a card or simply offer a heartfelt word? We tend to land somewhere in between. The answers may differ based on individual preferences and personalities, but one thing we all share is the opportunity to remind those around us how much we love them. Regardless of how you choose to celebrate, we hope the pages of this month's magazine will inspire you to do just that, as we highlight all that’s worth celebrating in your local community.
As we find ourselves between the chill of winter and the anticipation of spring, we hope you’ll be inspired to take a moment to connect with those who matter most—whether they’re under your roof, next door or part of your larger community.
“Love local” is about supporting your neighborhood businesses, but it’s also about appreciating what’s near and dear, those within your own home, your friends, your neighbors. We cherish the memories of creating Valentine boxes for school, carefully addressing cards, and exchanging them before the class party. This year, perhaps you’ll design a Valentine box for your home or office and encourage everyone to hand out handmade valentines. It’s a simple way to spread love, one thoughtful gesture at a time.
We’ve always believed what we can accomplish together far exceeds what we can do alone. This idea continues to be beautifully reflected in the many stories shared in this magazine month after month.
Thank you for allowing us to be a part of the life you’re creating, whatever that may look like. Our hope is that we inspire you to embrace it even more than you already do.
With love your favorite storytellers,
February 2025
PUBLISHERS
Gordon Montgomery
gordon.montgomery@citylifestyle.com
Kelley Lamm
kelley.lamm@citylifestyle.com
COPY EDITOR
Julie Brown Patton | julie.patton@citylifestyle.com
PUBLICATION DIRECTOR
Casey Pierce | casey.pierce@citylifestyle.com
SOCIAL MEDIA COORDINATOR
Christina Schmidt | christina.schmidt@citylifestyle.com
CONTRIBUTING WRITERS
Julie Brown Patton, Robin Seaton Jefferson
CONTRIBUTING PHOTOGRAPHERS
Jenna Whitmore, Megan Wilson
Corporate Team
CEO Steven Schowengerdt
COO Matthew Perry
CRO Jamie Pentz
CTO Ajay Krishnan
VP OF OPERATIONS Janeane Thompson
VP OF FRANCHISE DEVELOPMENT Erika Smiley
AD DESIGNER Evan Deuvall
LAYOUT DESIGNER Antanette Ray
QUALITY CONTROL SPECIALIST Anna Minnick
Le
The Marquee At New Town
Wimzy Walls
“Magic Eraser” Treatment
STAFF MEMBER SPOTLIGHT
Cheryl is an aesthetic nurse injector and laser specialist with 13 years of experience in the industry. She is part of the creative mind behind Renu Med Spa. Cheryl began her nursing career in 2005 working in the hospital setting, then transitioned to working for a well-known board-certified facial plastic surgeon for 12 years where she learned to perfect her craft in the aesthetic industry. She also trained for two well-known laser companies teaching offices how to utilize laser technology. Cheryl prides herself on creating a personal relationship with clients, getting to know them and understand their aesthetic goals. She is continuously educating herself and immersing herself within the industry to bring you the most up-to-date treatments. Cheryl will work with your lifestyle and budget to get you the most refreshed look, and then teach and assist you in maintaining it.
High
Grandparent
Child
Maintenance
Determining who is going to assist you with the sale of your home is a big decision.
You want a Realtor that has the knowledge and experience to get the job done, but also has the contacts and skills that will help to make the process of selling a home as stress-free as possible.
Whether it is assisting you with finding contractors to prepare your home for the market, offering design and staging advice (she’s a certified home stager/designer) or connecting you with a moving company for a cross-country relocation, Susan Brewer is here to make the process as easy as possible for YOU.
From the first time you meet until the door is closed on the moving truck for the final time, Susan Brewer will be there to make the sale of your home a great experience.
city scene
WHERE NEIGHBORS CAN SEE AND BE SEEN
1: Sarah Hayek, owner at The Red Beauty Salon, received the Hair Lingerie Pace Setter Award. 2: Happy retirement: Sgt. Al Howe (40-plus years), Officer David Moellering (30-plus), Officer James Tipton (30-plus). 3: Field training officer Shaun McCormick promoted to Sergeant, after being in the department 13 years. 4: Nicholas Pavelski, Colin Pyatt and Daniel Warren graduated from the Eastern Missouri Police Academy. 5: Newly opened Le Vélo Inn owners Bill and Susanne Owens with Mayor Dan Borgmeyer. 6: STC County Ambulance District received OLGA Award for Exemplary Collaboration/Partnership/Initiative from East/West Gateway Council Governments. 7: Massa’s St. Charles serves Sunday brunches with bottomless mimosas, boozy coffees and breakfast cocktails.
SCCAD
Random Acts of Kindness Honoree: Local Leader Helps Grieving Family
St. Peters Rec-Plex fitness instructor Christia Jones was honored at a St. Peters board of aldermen meeting for aiding a family during a challenging time. “Christia has made a big impact on so many people in our community for many years,” says Ward 2 Alderman Judy Bateman. Most recently, Christia raised a thousand dollars for the McCorkle family, who were grieving the loss of 34-year-old Rendall McCorkle, to help with their expenses.
Photography Courtesy of City of St. Peters
Shut The Door On Brittle Bones:
How Diet and Exercise Help To Strengthen Bone Health
By: Dr. Beth Templin
If you've recently been told that you have osteoporosis or osteopenia, it's tempting to brush it off as a "normal" part of aging. You may think that because everyone your age seems to be having the same trouble as you that it's something you will have to learn to live with.
You may not know how to live with this new diagnosis, but now you're worried about your “brittle bones”. You've even started to limit what you're willing to do, and thinking about giving things up in order to protect your fragile bones. If this is happening to you, you're not alone. We hear this all the time. In fact, Osteoporosis is one of the most common problems we work with at HouseFit
Most people realize their osteoporosis or osteopenia won't magically go away on its own, but they s till don't take action. It might be because they don't know what steps to take to improve their bone density OR they don't truly believe they can improve their bone health "at their age" Fortunately, there are several options to help manage and even reverse your osteoporosis and to keep you active as you age.
This is why it's critical to educate yourself on osteoporosis, its causes, and the best treatments available It’s why we’ve created our comprehensive guide “Osteoporosis: A Guide To Building Stronger Bones”.
In this guide you'll find: W hat really impacts your bone health. What diet best supports healthy bones. The top exercises for strong bones. Why inactivity increases bone loss AND much more!
I want to make this guide available to you absolutely free of charge! To claim your copy, simply call (314) 9391377 or visit our website housefitstl.com/bone-health to download the report directly to your computer. If you’re ready to manage your bone health and lead an active lifestyle, this guide can help you get started with confidence!
ARTICLE BY JULIE BROWN PATTON
PHOTOGRAPHY BY PATRICK POPE
Patrick Pope
Given that Susanne and Bill Owens restored a historic 1871 building into a boutique hotel just two blocks from the bicycle-inspired Katy Trail, and given that the French word vélo translates to "bicycle" or "bike" in English, it stands to reason that they christened the new destination spot as Le Vélo Inn.
The imaginative bike hotel in Frenchtown is already known as a journey through time, a celebration of the past, and a gateway to modern comfort. A grand opening was held at the Inn this past December. The property actually harkens back to its roots, given that it first served as the Short Boarding House/Saloon back in the day.
The Owens aren't originally from St. Charles, but indicated they started visiting the city during 2012 when one of their sons, Jakob, received a full scholarship at Lindenwood University. He attended Lindenwood from 2013-2017, and received a bachelor's degree in biochemistry.
"We fell in love with St. Charles immediately because of the history and eclectic Main Street, and vowed if we could ever invest in a multifamily property in St. Charles, that we would," recalls Susanne.
The couple ended up purchasing the building sight unseen. At the time, Bill was a train conductor for BNSF Railroad in Chicago. Susanne was working in Hannibal, Missouri, providing anesthesia as a certified registered nurse anesthetist/anesthesiologist.
Susanne says she called their realtor and placed a blind bid on the St. Charles property. "We ended up winning the foreclosure auction."
Bill retired from the railroad early during 2021 to handle the couple's real estate endeavors in St. Charles and Foley, Alabama. Susanne still travels two to three weeks a month to help fund the real estate projects, and Bill often travels with her while still handling decisions and ordering items for the building.
"Our inn seamlessly merges the allure of yesteryears with the convenience of today, inviting guests to relive the captivating era of the late 1800s and early 1900s," explains Bill.
Susanne adds: "As you step into Le Vélo Inn, you'll immediately sense the essence of a bygone era. The walls whisper tales of adventurers on their trusty bicycles and the echoes of other historic events that shaped the world. Every corner exudes modern nostalgia, paying homage to the golden age of cycling and the spirit of exploration."
“ WE ABSOLUTELY FELL IN LOVE WITH THIS PLACE. VERY WARM AND INVITING. THEY THOUGHT OF EVERYTHING. WE’LL DEFINITELY BE BACK.”
Located in St. Charles at 1425 N. 2nd St., there are eight, overnight rentals on the property, with each unit reflecting a bicycle that was invented and introduced in a short period of time before the car was invented. The suites are called The Penny Farthing, The Tri-Wheel, The Betty Bloomer, The Swiftwalker, The Velocipede and The Green Tyke.
"Our boutique hotel offers an intimate experience with a selection of thoughtfully designed suites. Choose from our inviting
accommodations, which include a cozy studio and five charming one-bedroom, onebath suites within the meticulously restored historic building. Each suite is a unique ode to the past, furnished with vintage-inspired pieces, antique accents and modern amenities that ensure a comfortable and memorable stay," explains Susanne.
Adding to the allure, according to Bill, are two recently renovated cottages, nestled behind the historic building: The Hub and The Quest. "These duplex cottages
provide an extra layer of privacy and versatility for guest stays."
He says the original building opened the same year the Penny-farthing high wheeler bicycle was invented.
Susanne says it was a joy to mix design and history to bring the building back to life. She adds it was a joy working with the St. Petersbased Newberry Contracting Inc. owner Brad Wilson and designer Megan Wilson, who obtained all the furniture and designed all the suites.
"This project was an effort to give back to the community with a portion of the proceeds from the building being donated to charity," she says.
For those desiring to reserve all eight Le Vélo Inn suites in the historic building and both cottages along with the private courtyard for special events, intimate celebrations or micro weddings, a total of 26 guests can be accommodated. Susanne says several local restaurants cater to their location, including La Belle Vie located just a few blocks away.
"We love to customize events and make guests' visions come to life," she adds.
Whether guests seek solitude, romance or connection, the Owens indicate they're more than ready to oblige.
Fall Head Over Frames for Your New Look
We are a boutique optometry practice located in the heart of St. Charles, Missouri, on historic Main Street.
We want you to have a colorful, individualized experience with an engaging eye exam, designer eyewear, & fun accessories.
Dr. Julie Emming-Thomas | 636.393.8888 | 115 N Main St . Saint Charles, MO
Searching for a private outdoor space for a memorable event? Check out our unique 3000 sqft venue in New Town. You can bring your catering and dine with 60+ people.
Schedule a TOUR today
The Commons Courtyard 3333 Rue Royale St Charles, MO 63301 CommonsGroup co | 636-493-0307
The Marquee At New Town
OWNERS SAY THEIR VENUE IS A ‘BLANK CANVAS’ FOR CREATING PERFECT EVENTS
ARTICLE BY ROBIN SEATON JEFFERSON
Tom Martin and Lindsay Grider believe so much in what they’ve created, they will be the first couple to marry in their new venue.
“Your Event, Our Passion” is how they describe The Marquee at New Town: the perfect 300-person, 5,000-square-foot venue with indoor and outdoor options to host weddings, wedding receptions, showers, anniversaries, birthdays, corporate gatherings and a variety of other events for people of all ages.
“Guests of your event will be transported back in time as they bask in New Town’s charming atmosphere, adorned with restaurants, shops, tranquil canals, lakes, fountains and more,” Lindsay says.
Tom's background, influenced by his mother's career as a wedding planner, his father’s experience from a band that played for all types of events, and now his daughter's 10-plus years as a wedding photographer, reflects the family's rich history and passion in the field. One of 10 children, Tom says his mom gave him this advice, which he says he intends to use: “Deliver what you promise.”
“The Marquee at New Town is a blank canvas,” Tom, a 35-year veteran DJ, says. “It’s so easy to decorate to your liking.
People come and say, ‘I feel like I’m in a Hallmark movie.' That’s exactly what you want for an event.”
Lindsay has 20-plus years of business experience in project management, providing her with the organizational and logistical skills essential for overseeing events.
“Our ultimate goal is to be a place where dreams are realized, creativity thrives, where the extraordinary is made accessible, where imaginations take flight and where shared memories and joy take center stage,” Lindsay says.
The Marquee is a one-stop shop offering an in-house DJ, preferred photographers, caterers, local florists and dress shops. Tom and Lindsay can coordinate every aspect of an event.
Amenities included in rental are tables and chairs, table linens, 20-by-20-foot parquet dance floor, prep kitchen, if catering is selected, restrooms, tent and outdoor patio space.
TheMarqueeAtNewTown.com
Joy On
Canvas
ARTICLE BY JULIE BROWN PATTON
Meet An Artist With Love For Creating Colorful, Eye-Catching Artwork
After a decade-long career in business and finance, Jessica Hitchcock decided to jump full time into her previously part-time career of art. Now, since 2019, she's excelled in creating artwork that inspires clients and their spaces, while also helping other artists create sustainable art businesses of their own.
"There’s something special about working with designers and collectors to bring ideas to life and create something so unique. My goal is to take what you have in mind and translate that vision onto canvas, all while providing a seamless, enjoyable experience. It's an exciting process I truly enjoy," the St. Charles resident explains.
Photos credit to Keli Hitchcock
Jessica creates paintings in collections available through her website, and also creates custom commissions. She says her artwork is installed in corporate offices, health facilities and boutique hotels, along with private collections throughout seven countries: Italy, The Netherlands, Mexico, United Kingdom, Australia, Canada and the United States.
"Using my business background, I also coach artists through 1:1 mentorship," she explains. "Each artist is unique: their art, talents and personalities are all distinct. I love learning about their goals, dreams, strengths and challenges. Guiding them toward understanding and taking control of their finances empowers them to build sustainable, thriving careers. Seeing their growth, both artistically and professionally, and playing a part in helping them reach their potential is truly fulfilling."
Jessica says she started creating boldly colorful paintings in 2015, first more as a hobby. Now her flourishing art business also hosts a monthly newsletter and YouTube channel.
She says her objectives for 2025 are to embrace simplicity and focus on meaningful projects. She plans to take time developing a new collection of abstract faces. "This concept has been in my mind for over three years, but it was often set aside due to client work, commissions and demands of being a full-time stay-athome mom to my two little kids. This collection will have no deadlines or pressure; I want it to evolve naturally, allowing the creative process to guide its development."
"Life has taught me that we constantly evolve, shedding old identities and creating new ones," she adds. "Transformation is a powerful and inspiring part of life."
JessicaHitchcock.org
Photos credit to Keli Hitchcock
‘REO Speedwagon Is Over’ — NOT!
REO’s Original Singer, Local Drummer And Bandmates Released ‘REO Classics Red Vinyl Album,’ Plus 2025 Touring
Still ridin' the storm out.
When REO Speedwagon band members announced they will not tour in 2025, the band's original lead singer from 1968-1972, Terry Lutrell, took up the banner and announced he'd keep the legacy alive via touring as the REO Classics Band. The new initiative features Terry with Michael Mesey, longtime drummer for rock and roll pioneer St. Louis-native Chuck Berry, as well as EastCentral Illinois-born band Head East.
Michael, a St. Peters resident and powerhouse drummer of 45 years, also produced and played drums on movie soundtracks featuring Michael McDonald, Johnnie Johnson and David Sanborn. He's known for adding solid rhythm that fuels a band's explosive energy. In fact, he was featured in Brazil last July for World Rock Day on a podcast discussing new song releases and his experiences playing with Chuck Berry.
"On tour, we'll perform all the great REO classic rock songs that fans still want to hear live," Michael and Terry assure.
ARTICLE BY JULIE BROWN PATTON
Original REO band members hailed from Champaign, Illinois, forming in 1967, starting and leaving an indelible mark on the fabric of rock 'n' roll.
Now joining Michael and Terry are Mike Baue, Greg Shute and Will Polazzo to tour regarding what they call "The Early Days," the greatness of REO Speedwagon's impactful, 1970s album-oriented rock music.
Michael says the REO Classics Band's debut album was recorded and mixed in St. Louis at Shock City Studios and mastered at the legendary Abbey Road Studios in London. He went to the London studio to work with mastering engineer Sean Magee, who also cut and mastered the lacquers for vinyl pressing. As a veteran engineer, Sean stated: "It's rock and roll. We need rock and roll!"
Longtime fans can now hear "157 Riverside Avenue." This explosive seven-track debut album features other raucous classics from R.E.O. Speedwagon's self-titled debut: "Anti-Establishment Man" and "Sophisticated Lady;" the hard chugging blues/rocker "Golden Country" from the second album R.E.O./T.W.O "Riding the Storm Out" and "Son of a Poor Man," from the third album Ridin' The Storm Out and "Roll With The Changes," from You Can Tune A Piano, But You Can't Tuna Fish.
Rewriting rules of the music game, REO Speedwagon's music was said to have redefined what it meant to rock, given their groundbreaking fusion of
hard-hitting anthems and heartfelt ballads. Their debut album reportedly not only captivated audiences worldwide but also inspired countless artists to push boundaries of creativity and self-expression.
One current Classics fan, Brandon Gehrig, posted online about the new album: "It’s really great!!! It's def got that older REO vibe. Def a must get!!!"
An after-party "limited edition red vinyl album" release party was held in St. Peters at Diamond Music Hall on Dec. 14, resulting in what the band members called "a rock show full tilt." They played, then signed and sold albums and CDs. The album was previously released only on CD, digital downloads and streaming formats.
This new REO Classics music package is available from sources such as Amazon, Tower Records, Vintage Vinyl and Collectors Choice. Now, fans get to "Keep On Lovin'" this iconic music!
Fun fact: REO stands for Ransom Eli Olds, founder of the REO Motor Car Company in 1904. The company built trucks until 1967; a picture of its 1929 truck became the band's first album cover.
WIMZY WALLS
‘This Ain’t Your Grandma’s Wallpaper’
ARTICLE BY ROBIN SEATON JEFFERSON
PHOTOGRAPHY BY JENNA WHITMORE
“This ain’t your grandma’s wallpaper.”
Though the Chinese are said to have invented wallpaper by pasting rice papers to walls as far back as the Qin dynasty, most of us are more likely to think of the little ducks or flowered patterns on our grandmothers’ bathroom and kitchen walls.
“With our peel-and-stick wallpapers, you can peel them right off and not worry about damaging your walls.”
~Veronica Schwab
This isn’t that.
Veronica Schwab and her husband started their custom vinyl wrap company, Cool Touch Graphics, 15 years ago, creating vehicle graphics, banners and signs, as well as window tinting. A trivia night at their son’s school about a year ago got Veronica thinking about what she could donate. And that eventually led them to create their sister company, Wimzy Walls.
“I started thinking about wall wraps,” Veronica says. “Wallpaper has made such a comeback.”
Wimzy Walls now not only showcases their own designs, but collaborates with artists across the world. “With a growing popularity in peel-and-stick wallpaper and our experienced team of designers and printers, it was a perfect time to grow into the interior decorating space,” Veronica says.
In the past, installing wallpaper meant thoroughly preparing the walls, measuring and cutting the wallpaper to size, applying wallpaper paste to the back of the paper, carefully aligning and hanging each strip on the wall, smoothing out any bubbles with a roller or squeegee, and then trimming excess paper at the edges for a clean finish. “The traditional paste method was such a nightmare,” Veronica says. “People got sick of it. Now it’s trendier. People are now going with a little more design in their spaces, and this is a fast way to make a big statement. You can do an accent wall or put wallpaper on the ceiling. We are seeing people starting to wallpaper their appliances—refrigerators and dishwashers. And as far as style goes, art nouveau is making a big comeback.”
Wimzy Walls wallpaper is removable and repositionable. There is no residue left behind after removal. “With our peel-andstick wallpapers, you can peel them right off and not worry about damaging your walls,” Veronica says.
The polyester fiber is wipeable: ideal for high traffic areas. It doesn’t shrink, peel or curl. It’s easy to install on any smooth, non-porous surface; and it’s safe and non-toxic: free of the synthetic plastic polyvinyl chloride or PVC, lead and phthalates, or the chemicals that make plastic soft and flexible.
“The fun thing is, we have so many styles available whether your style is stripes, geometric, floral or animal patterns, there are so many styles to choose from,” Veronica says. Customers can choose from patterns available on the company’s website or, at an added cost, customize their own with artists from Cool Touch Graphics.
Wimzy Walls does local installation, and is currently building a nationwide network for customers who don’t live in the area. But many people decide to install their own. The wallpapers come with directions and a smoothing tool or squeegee, and tutorials are provided on the company’s website.
In fact, Veronica says she has never had anyone call and say they couldn’t do it. “It’s doable,” she said. “It takes some time and patience, but it’s doable like any DIY project.”
Wimzy Walls sells its papers in two-footwide panels. “Customers measure their walls, and we send panels that line up as opposed to rolls that you had to line up yourself,” Veronica says. “So, there is not a ton of excess waste.”
The website offers a calculator for pricing, and everything is $4 per square foot.
636.463.0541
WimzyWalls.com
realty report
A SAMPLE OF RECENTLY SOLD PROPERTIES IN ST.CHARLES COUNTY.
Information is a sampling of data from the MLS from 12/5/24 - 1/4/24
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FEBRUARY 2025
events
A
SELECTION OF UPCOMING LOCAL EVENTS
SATURDAYS IN FEBRUARY
February Invitation
To Create
Foundry Art Centre | 1:00 PM
This month’s Invitation to Create will feature an art project inspired by featured artist Ronnie the Painter. This free event is designed for all ages. Drop in on a Saturday in February during 1-3 p.m. to view Ronnie’s dynamic paintings, then create your own colorful masterpiece. Instructions, inspiration and supplies will be provided.
FEBRUARY 1ST-2ND
Disney On Ice
Enterprise Center | 10:00 AM
Additional times are available over the two days: 11 a.m., 2 p.m., 3 p.m. and 6 p.m. Disney On Ice presents Into the Magic is an ice skating extravaganza that features many of Disney’s brightest stars and beloved songs. Hosted by Mickey Mouse, Minnie Mouse, Donald Duck and Goofy, Into the Magic showcases world-class ice skaters and dazzling special effects.
FEBRUARY 5TH
Ice Skate Night
Chicken N Pickle | 6:00 PM
Chicken N Pickle transfers their outdoor area to an ice skating rink. Join for $10 admission (includes skate rental) and $5 goes to Barnwell Middle School PTO. PTO representatives will be there to handout wristbands. Participants must have a wristband before paying for the sale to qualify for the school group's fundraiser.
love yournew smile
ONLY BLUE DIAMOND
CONTINUED
FEBRUARY 7TH
Enchanted Evening Formal Dance
O'Day Park | 6:00 PM
Treat your special girl (2-13 years old) to a lovely evening with fun, music, dinner, dancing and memories. Formal dress is required. There's no admission at the door, and tickets will be available online until the event is full. Cost is $50-$56 per couple; add $25/$28 for each additional child. A professional photographer will be available for a additional fee.
FEBRUARY 8TH
Electronics & Appliance Recycling
Parking Lot Adjacent To CarShield Field, Southwest Corner Of T.R. Hughes Boulevard/Tom Ginnever Avenue | 8:00 AM
Recycle just about any item with electrical cord or that takes batteries (household appliances, water heaters, furnaces, air conditioners, microwaves, kitchen appliances, computers, computer monitors, printers, keyboards, laptops, hard drives, scanners, DVDs, cell phones, pagers, fax machines, answering machines, radios, stereos, speakers, VCRs, power tools, lawn and garden equipment, LED/ LCD TVs.) Open to everyone, including non-O'Fallon residents, until 11 a.m.
FEBRUARY 15TH
MissouriCon: Winter 2025
Holiday Inn St. Louis - Downtown Convention Center | 10:00 AM
MissouriCon is a comic books collectors’ mecca convention, featuring fandoms of multiple genres. Event organizers indicate there'll be exhibitors catering to a wide-spectrum of interests including comic books, magazines, toys, video games, movies, wrestling, sci-fi, fantasy television, anime manga, cosplay, artwork sketches, apparel, gaming, sports cards, retro toys and food. To see which celebrities will be in attendance, visit MissouriCon.com.
