volumes
Introduction
There’s something about working to music that changes the process of design. For me it has a sort of ‘unlocking’ affect. It seems to open up my mind to design possibilities that without music wouldn’t enter my head. Different styles of music can influence your designs in different way. Music volume helps my creative process and is absolutely essential. In graphic design,volume gives pictured objects a sense of reality as opposed to being flat. In this book, each project has its different volumes of look and its creative processes.
contents 01 02 03
human factors pa g e 0 7 - 2 2
T H IN K SMART pa g e 2 3 - 4 4
S AY I N G T R U E T O T H E M U S I C pa g e 4 5 - 6 0
04
GLAMOUR
05
it’s time for a tiger
06
pa g e 6 1 - 7 0
pa g e 7 1 - 8 8
MARKET SQUARE pa g e 9 3 - 1 1 4
07
pa g e 1 1 5 - 1 2 4
08
pa g e 1 2 3 - 1 2 8
09
VILLA COLLECTION
BLUE RIBBON
TWINKLE pa g e 1 2 9 - 1 4 0
10
pa g e 1 4 1 - 1 4 8
11
pa g e 1 4 9 - 1 5 6
s av e o u r g r e e n t r e e
I D e NTIT Y l o g o s
p r o j e c t NO
01
human factors / ob j ective Desig n a t hree day conference put on by a lead i ng organ izat ion in Furn it ure Desig n. T he Conference is meant to be v iewed t hrough experimenta l means focusing on topics t hat a l low for explorat ion in various med ia such as f i l m, d ig ita l med ia, interact ive dev ice, and scient if ic experimentat ion. T he cit y or cou nt r y where t he conference is held can have an inf luence on t he topic of t he conference as wel l. T he possibi l it ies are l im it less as long as t hey conta in dept h and mean i ng t hat w i l l inf luence its target aud ience of attendees.
/ p ro j ect Conference on Ergonomics
/ key wor d s Future Human St r uc t ur e
li wang
/ 王勾
/ instructor Ariel Grey
p ro j ect
conference on ergonomics
/ solution Not many people are pay ing attent ion to t heir post ure and sitt ing posit ion. Pa in and injuries can resu lt in t h is lack of awareness. Ergonom ics is a science created to en hance t he effect iveness w it h wh ich work and ot her hu man act iv it ies are carried out and to ma inta in or enhance certa in desirable hu man va lues of hea lt h, safet y, and sat isfact ion. T h is t hree day conference w i l l be located in San Francisco. T he ma in aud ience w i l l be doctors, desig ners, and product developers. T he book explores t he idea of using x-rays to g ive t he reader a better u nderstand ing of hu man body st r uct ure.
/ p ro j ect d imensions
/ year S p r i n g 2 0 11
7.25inĂ—9.5in
/ CLASS Ty p o g r a p h y 4
pa g e 0 7 / 0 8
course
li wang
/
type 4
/ 王勵
instructor
/
ariel grey
p ro j ect name
/
conference on ergonomics
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 1 / 1 2
course
li wang
/
type 4
/ 王勵
instructor
/
ariel grey
p ro j ect name
/
conference on ergonomics
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 3 / 1 4
course
li wang
/
type 4
/ 王勵
instructor
/
ariel grey
p ro j ect name
/
conference on ergonomics
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 5 / 1 6
course
/
li wang
type 4
/ 王勵
instructor
/
ariel grey
p ro j ect name
/
conference on ergonomics
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 7 / 1 8
course
/
li wang
type 4
/ 王勵
instructor
/
ariel grey
p ro j ect name
/
conference on ergonomics
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 9 / 2 0
course
/
li wang
type 4
/ 王勵
instructor
/
ariel grey
p ro j ect name
/
conference on ergonomics
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 2 1 / 2 2
course
/
li wang
type 4
/ 王勵
instructor
/
ariel grey
p ro j ect name
/
conference on ergonomics
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 2 3 / 2 4
course
/
li wang
type 4
/ 王勵
instructor
/
ariel grey
p ro j ect name
/
conference on ergonomics
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 2 5 / 2 6
p r o j e c t NO
02
think smart / ob j ective R3 is a collaborative effort by the graphic design students at the Academy of Art University that promotes sustainable design. The R3 approach focuses not only on redesigning better things, but better experiences as well. Good design can yield good results and that starting the creative conversation with fresh minds is the fastest way to get there.
/ p ro j ect R3 Redesign Project
/ key wor d s Healthy Substitutable Portable
li wang
/ 王勾
/ instructor To m S i e u
p ro j ect
think smart
/ solution Recent research shows that microwave oven-cooked food suffers severe molecular damage. When eaten, it causes abnormal changes in human blood and immune systems. Not surprisingly, the public has been denied details on these significant health dangers. To reduce the risk of microwave oven usage and enhance our current life style, I discovered and redesigned the microwave oven by reducing its size and adding new techniques to healthy cooking within its design. Also, the size of the new product more portable and heats food in any place you desire.
/ p ro j ect d imensions
/ year Spring 2010
11inĂ—8.5in
/ CLASS Print 2
pa g e 2 7 / 2 8
course
li wang
/
2
/ 王勵
instructor
/
tom sieu
p ro j ect name
/
conference on ergonomics
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 2 9 / 3 0
course
li wang
/
print 2
/ 王勵
instructor
/
tom sieu
p ro j ect name
/
r3
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 3 3 / 3 4
course
/
print 2
instructor
/
tom sieu
Pop Up Cap
Recyclable Plastic Food Container
Food Heating Pad
Substainalbe Plastic
USB Charger
li wang
/ 王勵
p ro j ect name
/
r3
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
Pop Up Botton
Ti m e r S c r e e n
Function Buttons
pa g e 3 5 / 3 6
/
print 2
li wang
/ 王勵
course
instructor
/
tom sieu
p ro j ect name
/
r3
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 3 7 / 3 8
course
/
instructor
print 2
/
tom sieu
MED med high med low
cook
deforst
HIGH
low
li wang
/ 王勵
p ro j ect name
/
r3
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
LOGO:
pa g e 3 9 / 4 0
course
li wang
/
print 2
/ 王勵
instructor
/
tom sieu
p ro j ect name
/
r3
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 4 1 / 4 2
course
li wang
/
print 2
/ 王勵
instructor
/
tom sieu
p ro j ect name
/
r3
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 4 3 / 4 4
p r o j e c t NO
03
saying true to the music / ob j ective Print 1 is a class invest igates t he specif ic aspects of various publ icat ions, includ ing posters, brochures, magazines and newsletter. Concepts and desig ns are developed as t hey relate to target aud iences. For t h is project, we were ask to choose a famous musician and desig n a 10 pages tour book w it h a four pages website layout. We need to develop st rong v isua l formats and st r uct ure for max imu m commu n icat ion effect iveness.
/ p ro j ect M u s i c B a n d To u r B o o k
/ key wor d s Dreamy Vivid Chill
li wang
/ 王勾
/ instructor Tr oy Adlers
p ro j ect
s ay i n g t r u e t o t h e m u s i c
/ solution Flunk is a Norwegian electronic band consisting of producer Ulf Nygaard, guitarist Jo Bakke, drummer Erik Ruud, and vocalist Anja Oyen Vister. The style of their music is very creamy with dreamy vocals over a hushed base of samples, keys, and softly strummed guitars, creating an ethereal, past-midnight vibe. The concept of book is using Lome style photography, visual elements and vivid color represent the soul of their music and personalities.
/ p ro j ect d imensions
/ year Summer 2011
9inĂ—12.5in
/ CLASS Print 1
pa g e 4 5 / 4 6
course
li wang
/
print 1
/ 王勾
instructor
/
troy a d lers
p ro j ect name
/
saying true to the music
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 4 9 / 5 0
course
li wang
/
print 2
/ 王勾
instructor
/
troy a d lers
p ro j ect name
/
saying true to the music
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 5 1 / 5 2
/
print 1
li wang
/ 王勾
course
instructor
/
troy a d lers
p ro j ect name
/
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
saying true to the music
pa g e 5 3 / 5 4
course
li wang
/
print 1
/ 王勾
instructor
/
troy al d ers
p ro j ect name
/
saying true to the music
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 5 5 / 5 6
course
/
li wang
print 1
/ 王勾
instructor
/
troy a d lers
p ro j ect name
/
saying true to the music
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 5 7 / 5 8
course
/
print 1
instructor
/
troy al d ers
biography
ULF NYGAARD
ANJA VISTER
The band began as a project between Ulf, and Jo in Oslo, Norway in winter 2000 and 2001. Beginning as an instrumental and sampled vocal project, they were signed for a track on a compilation by Beatservice Re
finished track, label manager Vidar Hanssen signed the unnamed band for a full album. During early summer 2001, Ulf and Jo recorded most of the album and Anja improvised the vocals. After their vocals, Jo lay
before the album would be completed and released. In spring 2002, the band was known as Flunk and they released their first single, a cover of New Order’s Blue Monday in April. The track was well received in th
compilations in North America and Europe. Later in April, their debut album For Sleepyheads Only was released which garnered great reviews in Norway. With the success of their album, BBC invited them to do a
The Blue Room in London. Shortly after Notting Hill Art’s Club would become the location of their live debut. In the United States, they signed with Guidance Recordings. By summer 2002, the band was getting ra
magazines and in July they played Norway’s finest rock festival. In October For Sleepyheads Only was released in the US through Guidance Recordings. In November they played the London Jazz Festival. Throug
Only was still being echoed across the globe in staggered releases with special editions released to Russia and Greece. Beatservice Records then went on to release Treat Me Like You Do - For Sleepyheads Only R ued to make its way around, the band wasted no time and began work on their second album for the majority of the year, which was recorded in Paris in October.
li wang
/ 王勵
p ro j ect name
/
saying true to the music
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
FLUNK
enter
ERIK RUUD
1. For Sleepyheads Only 2002
2. Treat Me Like You Do 2003]
3. Morning Star 2004
4. Play America2005
5. Personal Stereo 2004
6. This Is What You Get 2002
7. Miss World 2002
8. Blue Monday 2002
9. All Day And All Of The Night 2002
10. On My Balcony 2002
ecords in winter 2001. On hearing the
yered the guitars, but it would be a year
he UK and was included on numerous
a recording session for the Radio 1 show
ave reviews from British electronica
ghout 2003 their debut, For Sleepyheads
Remixed in June. While their debut contin-
7/2 santa rosa , ca
6/30 las vages , ca
6/22 los angles, ca
6/17 portland, or
6/12 denver, co
6/06 detroit, mi
5/16 orlando, fl
5/15 dallas, tx
5/10 new york, ny
tour dates
7/5 sata monica , ca
6/28 san deago , ca
6/21 san francisco, ca
6/08 chicago, il
6/14 seattle, wa
5/22 baltimore, md
5/11 austin, Tx
5/13 austin, Tx
pa g e 5 9 / 6 0
p r o j e c t NO
04
Glamour / ob j ective To redesig n a v isua l and powerfu l ident it y system t hat ref lects and commu n icates t he new spirit of compan ies, g roups and ind iv idua ls. A cor porate ident it y expresses t he va lues and ambit ion of an organ izat ion, its business, and t is business at t he right t ime.
/ p ro j ect We t V i s u a l I d e n t i t y
/ key wor d s Fresh Beauty Glamour
li wang
/ 王勾
/ instructor Hunter Wimmer
p ro j ect
glamour
/ solution Wet n Wild is a fuses high- performance formulations with the hottest palettes to offer women a full range of superior cosmetics at an unbeatable value. The overall visual standard is designed a new complete look and identity system from wet n Wild to “ Wet”. To make the brand more refreshing and deliver prestige quality, all images are bright and colorful fresh flowers with water drops to present the idea of “ wet”.
/ p ro j ect d imensions
/ year Fa l l 2 0 0 9
8.5*11
/ CLASS Identity 1
pa g e 6 1 / 6 2
course
li wang
/
identity i
/ 王勾
instructor
/
hunter wimmer
p ro j ect name
/
glamour
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 6 3 / 6 4
course
/
li wang
identity i
/ 王勾
instructor
/
hunter wimmer
p ro j ect name
/
glamour
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 6 5 / 6 6
course
li wang
/
identity i
/ 王勾
instructor
/
hunter wimmer
p ro j ect name
/
glamour
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 6 7 / 6 8
course
li wang
/
identity i
/ 王勾
instructor
/
hunter wimmer
p ro j ect name
/
glamour
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 6 9 / 7 0
p r o j e c t NO
05
It’s time for a tiger / ob j ective To better u nderstand a n iche beer w it h in a h igh ly compet it ive market, f ind a better use for t he materia ls, and create compel l ing beer packag ing t hat can a lter t he reta i l market. By doing t h is, we can better u nderstand t he use of glass, paper, sizing, and print l im itat ions, as wel l as ga in experience work i ng w it h outside venders. T he whole desig n uses cyl inder shapes, and t he desig n must be informat ive yet clear w it h its front and back panel infor mat ion. Fina l ly, we want to give people a fresh look from the packaging.
/ p ro j ect B e e r Pa ck a g in g Des ign
/ key wor d s Spr ite Ta s t e Energ y
li wang
/ 王勾
/ instructor Thomas.McNult y
p ro j ect
it’s time for a tiger
/ solution Lau nched in 1932 , Tiger Beer became Singapore’s f irst loca l ly brewed beer. It is ava i lable in more t han 60 cou nt ries worldw ide includ ing t he USA , Canada, Aust ra l ia, New Zea land and various cou nt ries in t he M idd le East, Europe and Lat in A merica. To bring a new fresh look to t he beer, my goa l was to promote Tiger’s beer cu lt ure and t he g uaranteed enjoyment of t he brand. My idea was to show freshness and energ y t hrough a new organ ic logo and i l lust rat ive elements t hat interg rate t he label.
/ p ro j ect d eliverables
/ year Spr ing 2010
B e e r Sh i p p e r Beer Can Beer Bottles
/ CLASS Pcakge 3
pa g e 7 1 / 7 2
course
/
li wang
package 3
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
it’s time for a tiger
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 7 3 / 7 4
course
/
li wang
package 3
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
it’s time for a tiger
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 7 5 / 7 6
course
/
li wang
package 3
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
it’s time for a tiger
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 7 9 / 8 0
course
/
li wang
package 3
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
it’s time for a tiger
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 8 1 / 8 2
course
/
li wang
package 3
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
it’s time for a tiger
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 8 3 / 8 4
course
/
li wang
package 3
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
it’s time for a tiger
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 8 5 / 8 6
course
/
li wang
package 3
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
it’s time for a tiger
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 8 7 / 8 8
p r o j e c t NO
06
expect the unexpected / ob j ective In order to better compete w it h major reta i lers, such as Target and Macy’s depart ment store, Koh l’s w i l l int roduce h igher qua l it y private brand products pa ired w it h improved packag ing desig n. T h is st rateg y w i l l int roduce private labels into its brand, its encourag ing sa les w it h in its a l ready establ ished h igher-t ier items t hat current ly represent 16% of its overa l l sa les.
/ p ro j ect K o h l ’s Pa ck a g i n g
/ key wor d s Unex pect Quality Interactive
li wang
/ 王勵
/ instructor Thomas McNult y
p ro j ect
expect the unexpected
/ solution Kohl’s current tag line is “Expect Great Things.” The package designs will focus on the expectation of what the customer is buying and also add unexpected elements to make the packaging more interactive and fun. Since none of kohl’s current private brands are positioned in the “better” or “best” categories in terms of quality, one main goal will be to expand their merchandise into these “luxury” categories through design.
/ p ro j ect d eliverables
/ year S p r i n g 2 0 11
Four Pr ivate Brands
/ CLASS Pcakge 4
pa g e 8 9 / 9 0
course
/
li wang
package 4
/ 王勵
instructor
/
thomas mcnulty
d ry p ackage d f oo d s
bathroom d ecor
Contemporar y
Luxury
Ta s t y
Classic
Healthy
Neutral
Gourmet
Comfortable
Quality Ingredients
Relaxing
p ro j ect name
/
expect the unexpected
p et f oo d
&
su p p lies
p ro j ect
kitchen a p p liance
baby p ro d ucts
Quality
Modern
Love
Ingredients
Contemporar y
Cute
Organic
Bright
Fr iendly
Modern Classic
H i g h Te c h
Calm
Spec ial it y
Sim ple
Fun
Clean
Sophist icate
/ 01 02 03 04 05 06 07 08 09 10
pa g e 9 1 / 9 2
course
/
li wang
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/ 01 02 03 04 05 06 07 08 09 10
pa g e 9 3 / 9 4
course
/
li wang
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/ 01 02 03 04 05 06 07 08 09 10
pa g e 9 5 / 9 6
course
/
li wang
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/ 01 02 03 04 05 06 07 08 09 10
pa g e 9 7 / 9 8
course
/
li wang
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/ 01 02 03 04 05 06 07 08 09 10
pa g e 9 9 / 1 0 0
course
li wang
/
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/ 01 02 03 04 05 06 07 08 09 10
pa g e 1 0 1 / 1 0 2
course
/
li wang
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/ 01 02 03 04 05 06 07 08 09 10
pa g e 1 0 5 / 1 0 6
course
/
li wang
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/ 01 02 03 04 05 06 07 08 09 10
pa g e 1 0 7 / 1 0 8
course
/
li wang
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/ 01 02 03 04 05 06 07 08 09 10
pa g e 1 0 9 / 1 1 0
course
/
li wang
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/ 01 02 03 04 05 06 07 08 09 10
pa g e 1 1 1 / 1 1 2
course
/
li wang
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/ 01 02 03 04 05 06 07 08 09 10
pa g e 1 1 3 / 1 1 4
course
/
li wang
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/ 01 02 03 04 05 06 07 08 09 10
pa g e 1 1 5 / 1 1 6
course
li wang
/
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 1 7 / 1 1 8
course
li wang
/
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
BATHROOM TOWELS
Rustica
f
Inclueds: >1 Bath Towel >2 Hand Towel >1 Washcloth
BATHROOM TOWELS
f
Inclueds: >1 Bath Towel >2 Hand Towel >1 Washcloth
Royal Bath
Villa Collection’s Rustica spa-quality towels are made of 100% sustainable resources, so they are as gentle on the earth as on the skin. Made exclusively for Kohl’s, these luxuriously soft and absorbent towels are 75% Bamboo Rayon and 25% Certified Organic Cotton, softly colored with low-impact organic dyes.
BY
Textile Material: >100 % Cotton
Please Visit us online at: KOHL’S.com Kohl’s® and Kohl’s brand names are trademarks of Kohl’s Illinois.
f Bathroom Decor
f Bathroom Decor
Care and cleaning: > Antimicrobial > Resistant to mold and mildew > Machine wash cold
CERAMIC BATHROOM SET
Rustica
CERAMIC BATHROOM SET Includes: >1 Soap Dish >1 Liquid Soap Lotion Dispenser >1 Bathroom Tumbler
f Bathroom Decor
Care and cleaning:
f
Includes: >1 Soap Dish >1 Liquid Soap Lotion Dispenser >1 Bathroom
f
White Ceramic
BY
Material: >Porcelain
Please Visit us online at: KOHL’S.com Kohl’s® and Kohl’s brand names are trademarks of Kohl’s Illinois.
Villa Collection’s Rustica powdered bronze bathroom set features two coordinating bathroom necessities with a bold bronze look. Crafted from powdered bronze, this set features a unique profile that will compliment any bathroom decor.
f Bathroom Decor
> Not dishwasher safe > Wipe clean with soap and water
pa g e 1 1 9 / 1 2 0
course
/
package 4
instructor
Rustica
f Bathroom Decor
f Bathroom Decor
BATH TOWEL f
f
100% Cotton Made
f
100% Cotton Made
30’’ X 36’’
30’’ X 36’’
Care and cleaning: > Not dishwasher safe > Wipe clean with soap and water
Rustica
f Bathroom Decor
f
f
HAND TOWEL 100% Cotton Made
f Bathroom Decor
30’’ X 36’’
HAND TOWEL 100% Cotton Made 30’’ X 36’’
li wang
/ 王勵
HAND TOWEL
Villa Collection’s Rustica spa-quality towels are made of 100% sustainable resources, so they are as gentle on the earth as on the skin. Made exclusively for Kohl’s, these luxuriously soft and absorbent towels are 75% Bamboo Rayon and 25% Certified Organic Cotton, softly colored with low-impact organic dyes.
f
Antimicrobial Resistant to mold and mildew Loomed to 802 grams per square meter Exceptionally soft, absorbent, and long lasting
BY Please Visit us online at: KOHL’S.com Kohl’s® and Kohl’s brand names are trademarks of Kohl’s Illinois.
MACHINE WASH COLD
Resistant to mold and mildew Antimicrobial Loomed to 802 grams per square meter Exceptionally soft, absorbent, and long lasting
f
BY
f f Bathroom Decor
f
HAND TOWEL
f
Villa Collection’s Rustica spa-quality towels are made of 100% sustainable resources, so they are as gentle on the earth as on the skin. Made exclusively for Kohl’s, these luxuriously soft and absorbent towels are 75% Bamboo Rayon and 25% Certified Organic Cotton, softly colored with low-impact organic dyes. Antimicrobial Resistant to mold and mildew Loomed to 802 grams per square meter Exceptionally soft, absorbent, and long lasting
MACHINE WASH COLD
BATH TOWEL
f
Villa Collection’s Rustica spa-quality towels are made of 100% sustainable resources, so they are as gentle on the earth as on the skin. Made exclusively for Kohl’s, these luxuriously soft and absorbent towels are 75% Bamboo Rayon and 25% Certified Organic Cotton, softly colored with low-impact organic dyes.
f
Please Visit us online at: KOHL’S.com Kohl’s® and Kohl’s brand names are trademarks of Kohl’s Illinois.
Rustica
f
BATH TOWEL
Villa Collection’s Rustica spa-quality towels are made of 100% sustainable resources, so they are as gentle on the earth as on the skin. Made exclusively for Kohl’s, these luxuriously soft and absorbent towels are 75% Bamboo Rayon and 25% Certified Organic Cotton, softly colored with low-impact organic dyes. Antimicrobial Resistant to mold and mildew Loomed to 802 grams per square meter Exceptionally soft, absorbent, and long lasting
f
MACHINE WASH COLD
f Bathroom Decor
f
f Bathroom Decor
Resistant to mold and mildew Antimicrobial Loomed to 802 grams per square meter Exceptionally soft, absorbent, and long lasting
Care and cleaning: > Not dishwasher safe > Wipe clean with soap and water
thomas mcnulty
f
BATH TOWEL
Rustica
f Bathroom Decor
/
BY Please Visit us online at: KOHL’S.com Kohl’s® and Kohl’s brand names are trademarks of Kohl’s Illinois.
Antimicrobial Resistant to mold and mildew Loomed to 802 grams per square meter Exceptionally soft, absorbent, and long lasting
MACHINE WASH COLD
BY Please Visit us online at: KOHL’S.com Kohl’s® and Kohl’s brand names are trademarks of Kohl’s Illinois.
p ro j ect name
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expect the unexpected
p ro j ect
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01 02 03 04 05 06 07 08 09 10
pa g e 1 2 1 / 1 2 2
course
li wang
/
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 2 3 / 1 2 4
course
li wang
/
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 2 5 / 1 2 6
course
li wang
/
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 2 7 / 1 2 8
course
li wang
/
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 2 9 / 1 3 0
course
li wang
/
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 3 1 / 1 3 2
course
li wang
/
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 3 3 / 1 3 4
course
li wang
/
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 3 5 / 1 3 6
course
li wang
/
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 3 7 / 1 3 8
course
li wang
/
package 4
/ 王勵
instructor
/
thomas mcnulty
p ro j ect name
/
expect the unexpected
p ro j ect
01 02 03 04 05 06 07 08 09 10
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SIZE
2 size
10-14 lbs
0-6 m
Baby
Baby
DIAPERS SHAMPOO
DIAPERS
by twinkle
Nature babycare
by twinkle
Help make potty training easier with Twinkle Natural babycare. Twinkle Natural babycare train without the mess during the day and help protect against leaks at night. The Feel ‘n Learn Liner helps your little girl learn to stay dry. Pampers Easy Ups Trainers hold approximately 25% more liquid than the leading Huggies Training Pants.
PARENT’S CHOICE
Snug & Cozy
size
10 bls
10-14 lbs
12+ m
14-22 lbs
2
size
1y
22-27 lbs
4
2y
27+ lbs
3y
35+ lbs
size
6-12 m
GRIP TABS
25 Jumbo Pack
Product by KOHL’S
Twinkle Easy Ups Training Pants:
HELPS MAKE POTTY TRAINING EASIER
HOLDS APPROXIMATELY 25% MORE THAN THE LEADING TRAINING PANTS DESIGNED FOR CHILD TO WEAR THROUGHOUT THE NIGHT
FEEL ‘N LEARN LINER HELPS YOUR LITTLE GIRL LEARN TO STAY DRY FEATURES DORA THE EXPLORER GRAPHICS
2 size
Product by KOLH’S
Nature babycare
PROTECTS AGAINST LEAKS AT NIGHT
10-14 lbs
6 size
10-14 lbs
Product by KOLH’S
5 size
size
10-14 lbs
2
3 size
for added comfort * Soft, cloth-like cover * Ultra absorbent core
0-6 m
* * * * * *
2 size
leakage protection
* Umbilical cord cutout
SIZE
1
0-6 m
6-12 m
* Flexible fit for better
6-12 m
GRIP TABS
BY
Kohl’s® and Kohl’s brand names are trademarks of Kohl’s in Illinois.
KOHL’S.com/twinkle
pa g e 1 3 9 / 1 4 0
p r o j e c t NO
10
save our green tree / ob j ective Urban Forest Project is a series of outdoor banner exh ibit ions tak ing root in cit ies arou nd t he world. T h is project is to desig n a st reet banner t hat use t he form of a t ree to make a powerfu l v isua l statement about t he env ironment and nat ure
/ p ro j ect U r b a n Fo r e s t B a n n e r P r o j e c t
/ key wor d s Green Environment Nature
li wang
/ 王勾
/ instructor Thomas.McNulty
p ro j ect
s av e o u r g r e e n t r e e
/ solution The concept for the Urban Forest Project banner emphasizes the importance on planting and saving tress in our environment. Animals and people need a place to sur vive. This design incorporated a bird and leaf theme to represent the message of “ Save Our Green Trees�. It is a message to encourage us to physically plant more tress to keep our city greener and healthier.
/ p ro j ect d eliverables
/ year Spring 2009
Stree Banner
/ CLASS Graphic Design 2
pa g e 1 4 1 / 1 4 2
course
li wang
/
graphic design 2
/ 王勾
instructor
/
thomas mcnulty
p ro j ect name
/
save our green tree
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 4 5 / 1 4 6
course
li wang
/
graphic design 2
/ 王勾
instructor
/
thomas mcnulty
p ro j ect name
/
save our green tree
p ro j ect
/
01 02 03 04 05 06 07 08 09 10
pa g e 1 4 7 / 1 4 8
Identity logos / ob j ective To desig n a v isua l and powerfu l ident it y t hat ref lects and commu n icates t he spirit of compan ies, g roups and ind iv idua ls.
/ p ro j ect Logo Collection
/ key wor d s
Thomas.McNulty
Unique
Christine Geroge
Tr u s t w o r t h y
li wang
/ 王勾
/ instructor
Morden
Hunter Wimmer
p ro j ect
identity logos
/ solution This section is a collection of some of the logos I created throughout the course of my education. They are presented in both black and white and in color in order to show the logos’ versatility.
/ p ro j ect d eliverables
/ year 2008-2011
Black white / Color logos
/ CLASS Identity 1,2 Pcakge 2,3 Grahpic Design 2,3
pa g e 1 4 9 / 1 5 0
li wang
/ 王勵
p ro j ect name
/
identity logos
pa g e 1 5 1 / 1 5 2
li wang
/ 王勵
p ro j ect name
/
identity logos
pa g e 1 5 3 / 1 5 4
li wang
/ 王勵
p ro j ect name
/
identity logos
pa g e 1 5 5 / 1 5 6
/
colo p hon
Copyright @ 2011 A l l R ights Reser ved. No part of t h is publ icat ion may be reproduced, stored i n a ret rieva l system or t ransm itted in any form or by any mean w it hout t he written perm ission of L i Wang
L i Wang Phone: +1 201 647 9523 Ema i l: v icky6587@yahoo.com website: w w w.l iwangdesig n.com Academy of A rt Un iversit y 79 New Montgomer y, San Francisco, C A Depart ment Di rector / Mar y Scott Cou rse / Sen ior Portfol io Inst r uctor / Mar y Scott
Text Book / Fi nch Bright W h ite Ult ra Smoot h 10 0lb Endsheets / Canson Paper Pri nter / Giant Horse Pri nt i ng Bi nder y / T he Key Bi nd i ng
Ty pefaces / Un ivers Condensed, L ight Ult ra Condense, Garamond Reg u lar, Ita l ic Soft ware / Adobe Indesig n CS5, Adobe I l lust rator CS5 Photog raphy / Cannon 7D
li wang
/ 王勾
thank you / f amily an d f rien d s Yu nm in Ge, Heng Qi Wang, Zh i hua Lu , Wang feng y u, X iny in Jiang, Yong n ian Ge, Ton i Wu Wang, John Wang, Iris L i, Yi Wang, Zhen hu i L i, Ph i l Wang, Eva Fang, L oiue Wang, Judy Zhu, Sa Nyg u ne, L ehu Zhang, A nh Pham, Carol ine, Yashay u Qi, Chen Chen, How ie Zuo
/ instructors Mary Scott, Tom Sieu, Hunter Wimmer, Thomas McNulty, Ariel Grey,
pa g e 1 5 7 / 1 5 8