ERTI - Report

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

Apps Cover Image edited by Ronan Low Jia Lian.

ERTI Members

Kylie

Lee Yun Qi

20102384/1

Eve

Er Zhi Ni

20102380/1

Ronan

Low Jia Lian

20104043/1

Emily

Wong Pei Wen

20104046/1

Yap

Hui Yee

20104044/1

ERTI

Co:Lab Part II ERTI

INTRODUCTION

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We will be setting up a collaborative discussion platform to speak, debate and reveal ideas in a quick and iterative process, setting up our collaborative workshop.

We will examine the notion of a creative or cultural space, create our discourses through a series of the site visit and discussion sessions.

Students will be asked to identify all parties of the creative hub ecology, understand the underlying systems to run one and are asked to pitch in teams possibilities of installing such a framework involving design, programming and management systems of creative space within the context of Malaysia Institute of Art.

Co:Lab Collaborative Practice

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

CONTENTS About Our Company

Company Profile Vision and Mission Organization Chart Branding

Artisan Market & Users

Artisan Markets VS New. V Artisan Market Issue Facing Solution (Introduction the use of Technology) Target Users

Programming Plan

How it work? (WorkFlow) Mobile UI Design Business Term Direction Importance of Interacting Experience

Case Studies

Wow, Japan OFundamentO, Europe OLIVER Van HERPT, Dutch LAB SPACE, Malaysia

Site Location

Solaris Dutamas (Publika), Mont Kiara Site Analysis

Physical Plan

Flexible Space Planning Interior Design Operation Hours & Busy Hours

Financial Planning

Budget Plan How To Sustain

Potential Partnerships

Collaboration and Participation

Creative Cluster Interview

Interview Transcript

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Credit Image to Wallpaper* saved to Flagship Stores —Pinterest.

Co:Lab Part II ERTI

ABOUT US 4

E R T I Is a collaboration creative hub in Malaysia, / Which as an online innovative platform for digital collaboration technologies combined with art, / To promote cultural contribution to social and economic development.

Co:Lab Collaborative Practice

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

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Credit Image to Wallpaper* saved to Flagship Stores —Pinterest.

Co:Lab Part II ERTI

VISION Engage & Regenerate Through Inspiration To 6

engage

the creative cluster from

boundaries of contemporary practice together

regenerate a new type of Artisan Market through new inspiration experience. to promote local culture by

Co:Lab Collaborative Practice

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

MISSION To facilitate collaboration and networking among the community by introducing the art with technology.

To promote the creative inputs of consumers into end-products by experiencing and exploring the boundaries between art and technology towards innovation.

To provide the opportunity for the general public to gain a better insight into local cultural products and be supportive to our local artisan industry.

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Co:Lab Part II ERTI

ORGANIZATION CHART /

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TAUKE

Head of ERTI

Designing & implementing ERTI business operations whilst driving its direction, theme and coordination.

Co:Lab Collaborative Practice

KAKI BELANJA Business Development

Explore opportunities with business and brands alike to hop-on-board the ERTI wagon.

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

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KAKI LEPAK

PR & Communications

Media management and liaison, public relations and getting the word out on ERTI.

LENG JIE Content Strategies

Artists curations, also look into initiatives for collaborations, participations, fundings and help tell brand stories via ERTI’s social media platforms

LENG MUI

Content Strategies Assistant

Assist to develop and expand the ERTI’s engagement with related industries.

Co:Lab Part II ERTI

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BRANDING /

Credit Image to https://www.inthepursuitstudio.com/shop/dwell/accents/ vayu-ceramic-tabletop-planter/

Co:Lab Collaborative Practice

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

ARTISAN

Diagram showing how ERTI branding works, edited by Kylie Lee Yun Qi.

ERTI acts as interface Creative Hub between technology and tradition, which the creative cluster supply us their creative local art and craft products, ERTI with the mission to promote them to the communities.

The local artisan markets are facing some issue which they have slowly faded away along the time when we are exposing to the digital and technology world. We play an important role to build a bridge between the local artisan and the general public by introducing our online platform to the country and even to the whole globally worldwide.

We support the creative cluster such as artisans, artists, designers, and students not only through the digital platform, we also provide them the physical platform as well to let them conduct the workshops and events in our space. With these efforts, we wish to generate the economy in the local artisan industry at the same time to make a remarkable recognition for them.

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How are we differs from the typical artisan martkets?

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Co:Lab Part II ERTI

ARTISAN MARKETS

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Credit Image to Natural Woven Baskets. / sfgirlbybay — Pinterest.

Co:Lab Collaborative Practice

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

ARTISAN MARKETS

The concept brings local vendors, craftsmen and boutique businesses into open, loft-like spaces and often include farm-to-table food operations in the mix.

Credit Image to TheSmartLocal 13

OUR ARTISAN MARKETS

The concept brings local vendors, craftsmen and boutique businesses in online platform as well as physical platform like workshop.

Image edited by Lee Yun Qi

Co:Lab Part II ERTI

Lost of interest in local handmade art and craft especially youngsters

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i

The industry of locally handmade art and craft is being neglected & abandoned, slowly ebbing away with time

ii

There is a gap between contemporary and traditional art

iii

Co:Lab Collaborative Practice

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

ISSUES / PROBLEMS

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Co:Lab Part II ERTI

Credit Image to Moyo Studio — Pinterest.

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tech.

• Save time on visualize final product • Easy communication • Fulfil client needs in efficient way • Provide experience on Technology

Co:Lab Collaborative Practice

handi craft • Traditional handicraft market remain unchanged • A better showcase of skills & talent with the help of Technology and handcraft experience can be share

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

SOLUTION / How digital collaboration technologies with local artisan market becomes tangible

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Co:Lab Part II ERTI

- Promote own brand & products - Sell & display the products

- Utilise the space during weekend - Conduct/ join the workshop/ event related to art

- Sign Contract (min. 3 months)

Goal: To boost local creative economy

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- Appreciate the local art and craft products

- Experience the process

- Customade design

Goal: To inputs creative of consumers globally

Co:Lab Collaborative Practice

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

ARTISAN • Utilize a high level of creativity • Select materials and tools • Use artistic techniques like drawing, sculpting, and painting • Design and create decorative, original products • Present and display items to the public

TARGET USERS /

ARTIST • performs any of the creative arts • used for musicians as well • create art as an occupation, but also for those who are skilled in a particular activity such as drawing, designing, composing, etc • go beyond the social restrictions and create art for the pleasure of creating

Target Users analysis

CRAFTSMAN • Construct and assemble products for consumers • Observe safety protocols • Ensure technical specifications are met • Use power tools and advanced computer technology • Operate mechanized equipment

https://study.com/articles/difference_between_artisan_craftsman.html https://www.differencebetween.com/difference-between-artist-and-vs-artisan/

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Co:Lab Part II ERTI

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Credit Image to Cult Gaia / Refinery29 — Pinterest.

Co:Lab Collaborative Practice

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Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

PROGRAMMING PLAN

HOW IT WORKS? / TECHNOLOGY + HANDICRAFTS

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WORKFLOW

Co:Lab Part II ERTI

digital platform

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01

Customize

02

Mix & Match your design!

Digitally Visualluze Ensure your creation

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Experience or Place order Join Workshop/ End-product

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Co:Lab Collaborative Practice

Self Collection/ Join Workshop/ Deliver to Doorsteps!

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

physical platform 23

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Self Collection

Drop by to our physical shop collect your favourite & explore more Artist craft in our shop!

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Join Workshop With Artist Experience and hands on with your own design with our Local Artist

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Deliver to doorsteps Logistic service - Send item according to your order & address

Co:Lab Part II ERTI

USER INTERFACE DESIGN / Online platform for accessibilities App Images edited by Low Jia Lian

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Explore

ERTI

Fashion & Textile

engage regenerate through inspiration

Ceramic Pottery

Planner Sign Up with Email Continue with Facebook

Co:Lab Collaborative Practice

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

Overviews

All Potters

Collection

Filter Items

Plates

Bowls

Cups

50 Products

Popular

Cindy Koh @clayexpression_my

Bendang Studio @bendangstudio_ official

United Colours

Mothers

Blue & White

Black & White

Bendang Studio @bendangstudio_official BendangArtisan From clay to table, BendangArtisan’s handmade ceramic is all about bringing joy and fulfillment to your day-to-day life

Lee Ee Vee @Thirty3Eleven

Tan Vooi Yam

CUSTOMIZE PRINT

POTTERY /

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Order Types

Collection

Summary

Create With Us Self experience surface decoration workshop

Plates

Duration: 3 hours

BENDANG STUDIO BLACK & WHITE

RM 230.00

Select your sizes

Item: #735581 Print: Polka DOTs Size: M Quantity: 1

S M L XL

Select Prints

Black & White

Sub Total

RM 35.00

Delivery Select your patterns

Proceed to Place Order Delivery to door-step with no hassle.

Self-collect at Retail.

FREE

Total

RM 35.00

DELIVER Select Size TO

SELF-COLLECT

CONTACT DETAILS

XS Name:

S

Ronan Low

Contact:

LEmail:

+6018 738 4982

XL

roro_91@gmail.com

Proceed & Pay

M XXL

Co:Lab Part II ERTI

Overviews

All Artists

Collection

Karen Cheok

Filter Items

@daixykaren

description...

KarenPlanner Cheok

Vince Low @vince_low

Karen Cheok @daixykaren

Notebooks

Art Print

Marvin Chan @marvin_ys_chan

Accessories

CUSTOMIZE PRINT

Kamwei Fong @kamwaiatwork

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FINE ART / Custom Studio

Order Types

Summary

Planner Types 2020 Planner Undated Planner Twinbook (Planner + Notebook)

Create With Us Self-design and customize your own planner, notebooks or sketchbooks Duration: 2 hours

DAIXYKAREN 2020 PLANNER

RM 150.00

Planner Layout

Item: #05833

* Select up to 3 layouts Monthly Spreads + Dotted Notes

Monthly Spreads + Ruled Notes

Select Prints

Monthly Spreads + Weekly Horizontal

Monthly Spreads + Weekly Vertical

Proceed to Place Order Delivery to door-step with no hassle.

Self-collect at Retail.

Logo Stamping

Sub Total

RM 120.50

Workshop Fees

RM 150.00

Total

RM 270.50

Select SizeDETAILS CONTACT Name: XS Contact:

Name Personalisation

LEmail:

S

Ronan Low

M

+6018 738 4982

XL

roro_91@gmail.com

Custom Cover Design Proceed & Pay

Co:Lab Collaborative Practice

Quantity: 1

Planner Layout: Monthly Spreads + Dotted Notes + Ruled Notes + Weekly Vertical Logo Stamping: Name Personalisation: Ronan Cover: Gold-ďŹ sh MS Paint Series

XXL

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

Overview

All Designers

Collection

Filter Items

Scarves a set of big, comfortable SCARVES knitted with high-quality yarn.

Measures 35 x 230cm.

Pillows A set of jacquard knitted PILLOWS with high quality yarns.

Measures 50 x 50cm

Lavender Lim @laven.l_ofďŹ cial

Rico Rinaldi

Blankets

@thericorinaldi

Foo Wei Jun

A set of jacquard-knitted BLANKETS for your sofa, bed, or wherever comfortable, made with high-quality yarn.

@tayos_garden

Textile and Fashion designing, local graduated who made onto international platform in Fashion Industry

Measures 50 x 50cm

#Awards

Ponchos

Hempel Award the 27th China International Young Fashion Designers Contest

Esther

Versatile multisex PONCHOS knitted with high quality yarn, with functional pockets on the sides.

Available in S/M and L/XL.

@eyy_derpshit

CUSTOMIZE PRINT

Foo Wei Jun

@tayos_garden

TEXTILE /

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Order Types

Select Prints & Size

Summary

1-Day Workshop Self experience knitting workshop with selected artist enhancing your purchased order.

Duration: 3 hours

Tayos Garden Ponchos

RM 280.00

Item: #012384 Print: Chrysanthemum Size: XL Quantity: 1

Select Prints Sub Total

Select Prints Proceed to Place Order Delivery to door-step with no hassle.

Self-collect at Retail.

Select Size

S

M

RM 159

Delivery

FREE

Total

RM 159

Select Size TO DELIVER

SELF-COLLECT

XS

S

M

L

XL

XXL

A-17-10, BLOK A, RESIDENCE NEXUS, PERSIARAN 4, BANDAR BARU SELAYANG, 68100, BATU CAVES, SELANGOR.

L

XL

Proceed & Pay

Co:Lab Part II ERTI

BUSINESS TERM DIRECTION /

PROBLEM

• Orders from visitor and customer will be increase gradually day by day in long term operation • Limited option on type of artist and categories 28

LONG TERM • Built Mentorship Team form by students/ manual worker with relevant skill and lead by Artisan • Provide more inhouse Artist to further expand in other A&D categories • As an internship or to get working experiences

SHORT TERM • The first 6 months Artist will still able to produce each of products by themselves.

Co:Lab Collaborative Practice

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

IMPORTANCE OF INTERACTING EXPERIENCE /

WHY WE ARE DOING THIS? • To promote a space for people to meet, talk, exchange information and knowledge of art and have fun • Provide opportunities for People/ Artist to • express their various talen • Allow handcrafted item in more humanized design and emphasize in user experiences • To promote economic in the Artisan market and create remarkable recognition

WHY USER INTERACTING EXPERIENCE IS IMPORTANT? • Involved in the design experience through DIY (Do it Yourself) • Share own creation and creativeness • Fulfil own specify demands • Emotionally - Huge satisfaction and experience value during the process to produce the final product

Source from (工业设计概论 By 吴志军, 那成爱, 刘宗明, 2012)

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Co:Lab Part II ERTI

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CASE STUDY

• • • •

WOW OFundamentO OLIVER VAN HERPT FAB SPACE

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WOW: City Lights and Woodland Shade at Japan House

Japan House hosts its first digital art exhibition from 21 November 2019 – 22 March 2020. WOW: City Lights and Woodland Shade presents two immersive installations by visual design studio WOW. In Tokyo Light Odyssey guests are surrounded by a dramatic, 360-degree omnidirectional movie of urban Tokyo; while POPPO offers a digital encounter with the folk crafts of rural Yamagata Prefecture in Japan’s north.

Co:Lab Collaborative Practice

HOW TO PLAY: • Touch the screen • Use finger as tool to carve desire shape • Apply your desire colorful paint to the toy • Completed works are displayed in the digital gallery • Enjoy comparing your handiwork with your friend

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

OFundamentO (FNDMT) was born to build. Bringing together traditional craftsmanship with high-end technology, we’re creating new smart and electronic enhanced textiles for B2B customers.

Turning pixels into loops The knitting machine is the mother of computers. Modern textile machines still recognise a digital file like the old punch cards: 1 pixel = 1 needle + 1 loop.

• The Knitting Project is inspired by the Women of Bauhaus • Sustainability • Community project

OFundamentO: Knitting Project

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Co:Lab Part II ERTI

Dutch ceramicist Oliver van Herpt pushes the boundaries of 3D printing technology by merging both digital and analogue processes.

CONCEPT: An essential part of their concept is to highlight the production process. Adaptive Manufacturing takes as its point of departure the question of how technological production has replaced the craftsman and thus removed all traces of human and local influence.

OLIVER VAN HERPT: 3D-Printed Vases

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Co:Lab Collaborative Practice

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

FAB SPACE: A Digital Makerspace in Malaysia

Fabspace is a creative space where your ideas can become a tangible reality and where innovation and new ideas are birthed.

DIGITAL FABRICATION A wide range of digital fabrication machines available to bring your ideas to life

WORKSHOP & CLASSES Creative learning in a fun and casual environment suitable for everyone of every age group

CORPORATE SERVICE Tailor made unique products/ workshops, company team building, corporate campaign and collaborations

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Co:Lab Part II ERTI

Solaris Dutamas (Publika), Mont Kiara

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SITE LOCATION : • COMMERCIAL Alteration & addition for mixeduse development • LOCATION Solaris Dutamas, Mont Kiara Kuala Lumpur, Malaysia • STATUS COMPLETED PHASE 1: MARCH 2016 PHASE 2: JAN 2017 • AREA Lot Area: 1,248 SQ FT Publika is a place have many art centre nearby and also is a people gather spot. It also offer a fresh retail experience to customer.

Artseni Gallery Art Park

Kitch-N-Art-Gallery

Art Row

Hong Creative Space

Event Space

RA Fine Arts

Directory edited by Yap Hui Yee. Co:Lab Collaborative Practice

SITE LOCATION ANALYSIS

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

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Co:Lab Part II ERTI

CLEAN / LIGHTCOLOR / FLEXIBLE

36 Credit Image to https://www.pinterest.com/rootandbranchpaper/ in-the-studio/

Credit Image to https://elitacwearables.com/ services/wearable-lab/ Co:Lab Collaborative Practice

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

SPACE DESIGN PROPOSAL /

06

The notion of an artisan market is also a thread woven deeply into the store concept. The deftly crafted display system of easily adjusted interlocking shelves on the wall, custom-built by local artisans.

Aim to achieve flexibility in store for caters different space usages such workshops and reserved events.

On weekdays, the store is mainly focusing on retails with display stand in different heights in the front part of the store, whereas on weekends, the display stand will be placed beneath the woven display wall yet still able to display products.

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Co:Lab Part II ERTI

PHYSICAL PLAN SPACE PLANNING /

Retail Flexible Display Boxes (Every weekend will be stored/ kept a side)

Structure hanging from ceiling to: - display the artist profile 38

LIFT

VOID

Retail Area Space Renting for Artist Office Storage Toilet Workshop Co:Lab Collaborative Practice

Wall Panelling to: - display artist products - Ipad stand

Foldable Table for workspace or workshop

Diagram edited by Emily Wong Pei Wen, Yap Hui Yee and Kylie Lee Yun Qi.

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

Structure hanging from ceiling to: - display the artist profile

Foldable Table for workspace or workshop and can kept a side after using

39

LIFT

VOID

Retail Area Space Renting for Artist Office Storage Toilet Workshop

Foldable Table for workspace or workshop

Retail Display Shelves As Divider from Office

Diagram edited by Emily Wong Pei Wen, Yap Hui Yee and Kylie Lee Yun Qi.

Co:Lab Part II ERTI

INTERIOR DESIGN /

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Mon- Fri Space Planning

Weekend Space Planning Co:Lab Collaborative Practice

Montage edited by Emily Wong Pei Wen.

Montage edited by Emily Wong Pei Wen.

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

OPERATION HOURS & BUSY HOURS / **Workshop every week have a theme (pottery/fine art/fashion) An office admin will guide the workshop event Workshop reserve for event -upon request

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Office (Mon-Fri) Retail (Mon-Fri) Workshop (Sat-Sun) Self- Collection (Mon-Fri) Self- Collection (Sat-Sun)

Quiet Normal Peak Diagram edited by Low Jia Lian.

Co:Lab Part II ERTI

How to Sustain?

DIGITAL PLATFORM PHYSICAL PLATFORM

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OTHERS Co:Lab Collaborative Practice

Online Platform Contract (RM400 per month)

Sales Commissions (Online Platform) 3 categories x 6 artists <100 (30% per items) >100 (40% per items)

Workshop (Physical Platform) (10% per person) 3 categories

Space Renting Artist Rate - RM800 per weekend Event Rate - RM1600 per day

Sponsorship from Foundations - Yayasan

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

FINANCIAL PLAN /

07

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Co:Lab Part II ERTI

STARTUP EXPENSES / Startup Expenses Category General and Administration

Sub-Category Facilities

List Shoplot Deposit (3 Months Rental) Local Licenses and Permits

Budget RM24,000.00 RM3,000.00

Insurance Deposits

RM900.00

Legal Fee

RM100.00 RM28,000.00

Buildings and Equipment

Fixed Assets

Computers & Laptops x5 Machinery (Printer & Scanner) Ipad Pro x5 Ipad x3

RM15,000.00 RM5,000.00 RM25,000.00 RM5,000.00 RM45,000.00

44 Building Renovations

Studio Furniture (Working Tables & Chairs) Artisan Workspace Furniture / Workshops (Working Tables & Chairs) Flexible Retail Furniture Ipad Showcase Panelling

RM15,000.00 RM8,000.00 RM5,000.00 RM5,000.00 RM33,000.00

Web Site Development Marketing Development

UXUI

Web & Apps Site Set-up Expenses

RM5,000.00

Market Research

RM3,000.00

Design of Marketing Materials

RM5,000.00

Product Launch Expenses

RM5,000.00 RM13,000.00

Total:

Co:Lab Collaborative Practice

RM124,000.00

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

MONTHLY ESTIMATED EXPENSES, INCOME & PROFITS / Monthly Fix Expenses

Category General and Administration

Sub-Category Facilities

List

Budget

Rent

RM8,000.00

Utilities

RM1,000.00

Salaries and Wages

RM17,000.00

Business Insurance

RM150.00

Professional Fees (Legal and Accounting)

RM500.00

Employee Pay/Benefits

RM500.00

Business Loan Payment

RM3,000.00 RM26,000.00

Buildings and Equipment

Phones

RM500.00

Tools & Equipments Renting

RM1,000.00

Vehicle Expenses

RM500.00

Office Supplies

RM500.00 RM2,500.00

Web Site Development

Dues and Subscriptions to Professional Publications Advertising, Publicity, and Promotion Commitments, like Social Media or Continuing Online Ads

RM500.00 RM300.00 RM800.00

Miscellaneous Expenses

RM1,000.00 Total:

RM30,300.00

Monthly Variable Expenses Shipping Services

Postage, Mailing, Packaging, and Shipping Costs

RM2,700.00

Total:

RM33,000.00

Monthly Income Category Digital Platform

Sub-Category

List

Online Apps Contract

RM400.00/month

Sales Comission

<100 (30%/products) >100 (40%/products)

Target 20 Artists

Income RM8,000.00

800 Sales

RM25,000.00 RM33,000.00

Physical Platform

Workshop Space Renting (w/ Contract Artist)

RM800.00/weekend

3 Weekends

RM2,400.00

Event Renting

RM1,600.00/day

1 RSVP Event

RM1,600.00

Workshop (w/ Contract Artist)

(10%/person)

60 Persons

RM4,000.00 RM8,000.00

Sponsorship by Foundations

Yayasan

RM2,000.00/month

RM2,000.00 Total:

Total Estimated Income Total Estimated Monthly Expenses Total Estimated Profits

RM43,000.00

RM43,000.00 RM33,000.00 RM10,000.00

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Co:Lab Part II ERTI

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Collaboration 1) Artmadillo Workshop - Art & craft creative space that provides basic crafting tools & machineries 2) Makerâ&#x20AC;&#x2122;s Habitat - A creative space that hosts sewing workshops for kids and adults, we rent sewing machine from them for our workshop 3) Oriental Art & Cultural Center (OACC) - We approach them by joing their cultural event and use art gallery spaces for our artist to exhibit their work, promoting to the market and public 4) Mereka - Providing full set tools & machinery like ceramic machine / sewing machine

Co:Lab Collaborative Practice

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

POTENTIAL PARTNERS / Participations 1) RIUH 2) URBANSPACES 3) PASAR SELOKA These organization is doing Creative Bazaar & Platform for pop up event or other small business.

We will have artist participate in these event, so they can sell their own creative product to promote brand and earn extra income.

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Co:Lab Part II ERTI

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DESIGNERS & ARTIST INTERVIEW /

Karen Cheok

Fine Art Artist Malaysian-Chinese visual artist, her works are dominantly influenced by her perspective view interpretation of the world.

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Q1 ) Yes, I had tried to sell my designs/artworks on redbubble and society6, I quit those platform because of little amount of order, i prefer started my own business.

Q2) This proposal will bring me new audiences and opportunities in a different market. But I prefer focusing more on building my own business.

Q3) This online platform is helpful for artists and creators.

Q4) I’ve experienced both, as there are advantages there’s also disadvantages. Therefore I prefer to sell ready made products because I have the absolute copyright of my artworks, I don’t have to pay for any services on the platform or third-party manufacturers too.

Co:Lab Collaborative Practice

Lavender Lim

Textile & Fashion Designer Malaysia young designer Her point of aesthetic in design are chic and elegant.

Q1 ) I am working on a project collaborating with Japan company and their technology.

Customer get to customize their choices of Japanese fabrics which supplied by the Japan company.

Q2) I think it is a good idea and workable for my brand.

Q3) Will consider to join. Again it is matches my brand image of promoting local design.

Q4) Customer get to customize their own favourite is a good practice, but it could be very challenging, time-taking and cost. And now i’m selling part of my clothing in custom made and ready-made orders.

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

1)Have you ever try before to work with technology to promote your product?

2)With our proposal, how do you see this approach to your current business? Is this workable or helpful to you?

3)Now if we propose this online platform for artist gather to promote their work, will you join?

Why? 4) Do you think by selling through online with customise their own favourite is a good practice for you or you still prefer sell ready made product?

Foo Wei Jun

Textile & Fashion Designer Local graduated who make onto international platform in fashion industry

Tan Vooi Yam

Ceramic Artisan Local artisan interested in ceramic art, a third-generation pottery heir and ceramic artisan

Q1 ) Yes

Q1 ) Yes, currently in progress.

Q2) This approach may let customers clearly and easier to view or purchase our product. It will be a way to help increasing our sales.

Q2) There are currently necessary trends

Q3) Yes, i will join it. This platform will provide customers convenience to shop deifferent types of deiffent just using single app.

Q4) Its not a good practice for me I think. It is becasue produce a garment with customize item will increasing the production costing.

So, I will prefer to sell ready made product.

Q3) This project is worthwhile, but at present I have my own specific partners Q4) It depends on the positioning and direction of your own brand. Customization and mass production are two different production modes and values. Of course, the custom method must pay the high price. This is inevitable.

49

Co:Lab Part II ERTI

APPENDIX (WORK PROGRESS)

50

Co:Lab Collaborative Practice

Kylie Lee Yun Qi, Eve Er Zhi Ni, Ronan Low Jia Lian, Emily Wong Pei Wen, Yap Hui Yee

51

Co:Lab Part II ERTI

52

Co:Lab Collaborative Practice

Kylie

Lee Yun Qi

20102384/1

Eve

Er Zhi Ni

20102380/1

Ronan

Low Jia Lian

20104043/1

Emily

Wong Pei Wen

20104046/1

Yap

Hui Yee

20104044/1