Website Layout Design
Leonardo Fonseca LXFM 740 Professor Oscar Betancur
Clients Anthony Lawrence Seven
Story
Creative Brief Seven Story is an exclusive and sophisticated appointment only styling service created to solve the
wardrobe needs of Atlanta’s Affluent African American women. As sizes, styles, and cuts in apparel offered are not always geared toward these women’s body types, options are limited when seeking luxury and designer pieces inthe Atlanta luxury market. Seven Story wants to become the number one choice for consumers in Atlanta by offering each client an individualized shopping experience, identifying and replacing items in her wardrobe that no longer work, and curating merchandise specifically for her body. The African American consumer is increasingly diverse. The overall picture of the African American community in America reflects rising influence, income, and social empowerment as established African American consumers enter their prime earning years and younger consumers make gains in education. As Seven Story is a new brand, creating a webpage will benefit their rising business and also engage with future female consumers. The company values exlusiveness, community, style and opportunities. These elements will be reflected in their webpage.
Seven
Story
“It is our goal to bring together affluent African Americans in the community through fashion and philanthropy. These efforts will bridge the gap between the fashion industry and this community of women.”
-Seven Story
HOME SERVICES ABOUT US
ABOUT US
PHILANTHROPY
PHILANTHROPY
DESIGNER COLLAB
DESIGNER COLLAB
SEVEN STORY
CONTACT US
Seven Story
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Seven Story
HOME SERVICES OUR STORY PHILANTHROPY
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SEARCH OUR SERVICES Tem faccae. Ut libus prae. Nam eniscia que que eum quiamus, aperend ipsaper rovidus et voluptaquo berovid itatemam si bla acillab orionsero te erum laccust iatemporerum
Styling and Closet Editing
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FACEBOOK, INSTAGRAM, TWITTER [LOGOS]
Brands we Carry
View our customers testimonials
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Custom made
INFORMATION OUR STORE FAQ
HELP SIZE GUIDES FACTS CONTACT US
FOLLOW OUR STORY ON FACEBOOK, INSTAGRAM, TWITTER [LOGOS]
Creative Brief
Anthony Lawrence is a Kuwaiti Sound Design junior at SCAD. He transferred from Kuwait inspired by his professor who also studied arts at SCAD. He aspires to be a record producer and is currently adding a variety of activies such as location sound, composes music and dabbles in photography and videos. Soon to be a senior, an online portfolio will result beneficial to expose his projects to employers.He’s very down to earth and claims to have an “obsession for music”. The color storie reflects his personal style and Kuwaiti heritage.
ABOUT ME RESUME ANTHONY PORTFOLIO
LOGO
LOGO
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PICTURE OF HIM
FRIENDLY PICTURES
FRIENDLY PICTURES
FRIENDLY PICTURES
FRIENDLY PICTURES
PROMO VIDEO OF HIS MUSIC
ABOUT ME INFORMATION
CHEESY QUOTE ABOUT ME
RESUME
PORTFOLIO
CONTACT
ABOUT ME SOCIAL MEDIA LOGOS ANTHONY LAWRENCE (LOGO OR SPECIAL FONT)
RESUME
PORTFOLIO
CONTACT
SOCIAL MEDIA LOGOS ANTHONY LAWRENCE (LOGO OR SPECIAL FONT)
Creative Brief Kiehl’s is a privately owned American luxury cosmetics brand that specializes in natural premium skin, hair, and body care products for both men and women. Despite the fact that the cosmetic industry is traditionally associated with women; there is an increasing demand for cosmetics by men to solve their imperfections instantly by using make-up. Furthermore, the discussion of male versus female genders and their respective stereotyping over time has led more and more millenial men to realize the advantages of cosmetics products. This provides the opportunity to explore the potential of men offering color cosmetics or ‘make-up’ as they have taken an active interest in promptly enhancing their appearance. For Kiehl’s to be able to sell male make-up, which is usually associated with women, their male section of their website should be optimized completely. This includes the text, images, user interface and masculine aesthetics to further attract Kiehl’s male customer.
NEW FACE KIEHL’S
BODY HAIR OFFERS
NEW
BODY
SKINCARE
EYE & LIP CARE
Customer Service Store Locator SHOPPING BAG
HAIR
SHAVE
ANTI-AGING
OFFERS
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LOGO
Sign up - Login SEARCH BAR NEW
BODY
SKINCARE
EYE & LIP CARE
PEODUCT NAME
INGREDIENTS
KIEHL’S GIVES
SPA 1981 & BARBERSHOP
SOCIAL MEDIA
““
LIVE CHAT
““
TRY OUR ROUTINE SKIN FINDER HERITAGE
SHAVE
ANTI-AGING
OFFERS
INGREDIENTS (ICONS)WQWW
RECOMMEND 4...
***** ““
HAIR
PRICE
PROMO AD
Top Product 2
SHOPPING BAG
SMALL DESCRIP
Product
Top Product 1
Customer Service Store Locator
CONTACT
size
Review
ADD TO BAG
HOW TO USE
VIDEO
HERITAGE
INGREDIENTS
Qt
Rpt
(NOT) IN STOCK
SITE TO STORE
KIEHL’S GIVES
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SPA 1981 & BARBERSHOP
SOCIAL MEDIA
LIVE CHAT
LOGO
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CONTACT