Lions Daily News 2019 Issue 1 - June 16 by Boutique Editions

LIONS DAILY NEWS IN PRINT AND ONLINE

SUNDAY/JUNE 16/2019 PUBLISHED BY BOUTIQUE EDITIONS LIONSDAILYNEWS.COM

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LIONS DAILY NEWS IN PRINT AND ONLINE

SUNDAY / JUNE 16 / 2019 PUBLISHED BY BOUTIQUE EDITIONS LIONSDAILYNEWS.COM

Lions Health: a fresh forum for creativity and wellbeing

A SELECTION OF TODAY’S SEMINARS 10.00 COMMUNICATION: PUBLICIS GROUPE CREATIVES IN CONTROL/ LUMIERE EVIN SHUTT

10.00 EXPERIENCE: TENCENT AN INSIDER’S GUIDE TO CHINA: THE LAND OF DIGITAL OPPPORTUNITY/AUDI A

DAVID BEASLEY

GABRIELA LUNGU

MADONNA BADGER

10.45 COMMUNICATION: M&C SAATCHI VISUAL DIET: WE ARE WHAT WE SEE. EXPLORING THE RELATIONSHIP BETWEEN IMAGERY & MENTAL HEALTH/ LUMIERE 11.00 REACH: TWITTER & CONTAGIOUS CONVERSATIONS THAT SHAPE CULTURE: THE PARTICIPATION PLAYBOOK/DEBUSSY

SIR JOHN HEGARTY

JAIME ROBINSON

JOHN SAUVEN

TODD KAPLAN

YVONNE ORJI

SHIVA RAICHANDANI

11.45 INNOVATION: ADOBE HOW TO FUTURE-PROOF CREATIVITY/LUMIERE 12.30 REACH: SAMSUNG ELECTRONICS DREAMERS WITH PURPOSE: THE NEXT 50 YEARS/LUMIERE 12.30 ENTERTAINMENT: HULU FUTURE IS FEMALE: WOMEN & THE DIRECT TO CONSUMER ECONOMY/DEBUSSY

Gender, diversity and poverty: a Lions agenda hungry for change

12.45 GOOD: SESAME STREET STORYTELLING WITH IMPACT: HOW SESAME STREET CHANGED THE WORLD/AUDI A

AGAINST a backdrop of political polarisation, conflict and entrenched inequality, the 2019 Cannes Lions Festival of Creativity will play host to a broad programme of initiatives designed to drive meaningful social change. Among the most eye-catching is a collaboration between the Screen Advertising World Association (SAWA) and the United Nations World Food Programme (UNWFP), a division with a mandate to eradicate hunger. The partners have been working together for more than a year, with cinema advertising helping increase brand engagement for

14.30 REACH: ADAM&EVEDDB THE WONDER OF WHAT THE F*CK/LUMIERE 14.45 COMMUNICATION: BRANDLESS AND M/H VCCP WELCOME TO A BRANDLESS WORLD/DEBUSSY 15.15 GOOD: DENTSU THE PARALYMPICS IMPACT ON OUR CREATIVITY AND HUMANITY/LUMIERE 15.30 COMMUNICATION: TIFFANY & CO. & LAIRD+PARTNERS CREATING A NEW WORLD OF TIFFANY/DEBUSSY 16.15 GOOD: TARGET A CIRCLE BIG ENOUGH FOR US ALL/DEBUSSY 17.00 EXPERIENCE: VISA THE NEXT FRONTIER OF SOUND & SENSE BRANDING/DEBUSSY

INSIDE

the UNWFP by 38% across 2018. This activity will be supported at Cannes Lions by a fully immersive, multi-platform campaign demonstrating the power of using cinema to support global efforts to end world hunger. There will be an interactive exhibition on the ground ﬂoor of the Palais des Festivals and a seminar on Tuesday at 10.00. Participating will be David Beasley, WFP’s executive director, WFP country director Corinne Fleischer (Syria), and NigerianAmerican actress and advocate Yvonne Orji of HBO’s Insecure. Also involved is advertising

legend Sir John Hegarty who will unveil a new spot created to spearhead the next phase of the SAWA/UNWFP’s “Feed Our Future” partnership. Other SAWA/UNWFP activities include activations and touchpoints at major hotels, restaurants, and bars including: menu inserts, coasters, table-top displays, digital ads/ displays and social media — all promoting the cinema medium. SAWA and UNWFP also feature on the festival app. Commenting, Cannes Lions chairman Philip Thomas said: “The UN World TURN TO P.07

SHORTLISTS TITANIUM / GLASS: THE LION FOR CHANGE / INNOVATION / HEALTH & WELLNESS / PHARMA / OUTDOOR / PRINT & PUBLISHING / DESIGN / FILM CRAFT

MAKING a proﬁt need not be at the expense of the welfare of a company’s workforce will be the message of Making Money Is Art, Good Business Is The Best Art, the ﬁrst Lions Health session tomorrow. The session, by McCann Health, opens this year’s two-day forum, which explores the role of creativity in improving people’s mental and emotional wellbeing at home, work and play worldwide. It is among the almost 40 health-themed sessions taking place on Monday and Tuesday, which will examine the use of creativity to improve healthcare; the healthcare industry’s future; the role of design to improve health services, and healthcare storytelling. As mental-health issues become the topic of major news headlines, look out for Visual Diet: We Are What We See. Exploring The Relationship Between Imagery & Mental Health, a Monday session at 10:45 hosted by M&C Saatchi. The debate will point out that, just like what we eat, what we are constantly seeing affects our health. Thinking Inside Out About Mental Health In Creative Industries is a debate that takes place at 14:45. Organised by Publicis TURN TO P.03 Health, it

MONDAY 17TH JUNE 2019 10:15-10:45AM

MATT EASTWOOD PRESENTS

HEALTH INSPIRATION STAGE, PALAIS II HEALTH

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SUNDAY / JUNE 16 / 2019 LIONS DAILY NEWS

NEWS

LIONS HEALTH: A FRESH FORUM FOR CREATIVITY AND WELLBEING questions why suicide rates are highest among women working in the creative sectors like the arts, entertainment and media. Then, at 14:45 on Tuesday, delegates get the chance to meet Lovot, the nextgeneration robot designed to “bring more love to humanity”, according to global innovation consultancy R/GA. During the session called Lovot: AI Powered By Love, the robot’s inventor Kaname Hayashi, CEO/ founder of Japan-based Groove X, will explain how mental-health problems among the lonely can be prevented by giving them companion robots made with Artiﬁcial Intelligence (AI) that recognises human emotions. Among the eye-catching headlines at this year’s Lions Health is The Big See at 14:45 on Tuesday. The challenge of ads highlighting that the outdoor lifestyle can be the cause of life-threatening skin cancer has never been PUBLISHER RICHARD WOOLLEY EDITOR IN CHIEF JULIAN NEWBY MANAGING EDITOR DEBBIE LINCOLN SUB EDITOR NEIL CHURCHMAN REPORTERS ANDY FRY - JULIANA KORANTENG - GARY SMITH - JO STEPHENS LIONSDAILYNEWS.COM/ SOCIAL MEDIA STUDIO A PHOTOGRAPHERS YANN COATSALIOU - MICHEL JOHNER LAYOUT DESIGN WWW.ANOIR.COM ARNAUD PAIKINE VALERIE MERSIER CHRISTIAN ZIVOJINOVIC SYSTEMS CO-ORDINATION EURODOC - SOPHIA ANTIPOLIS T: +33 493 00 80 00 CANNES LIONS DAILY NEWS/ EDITORIAL T: 04 92 59 00 25 ADVERTISING IN CANNES 04 92 59 00 31 JODLIN@BOUTIQUEEDITIONS.COM JERRY ODLIN +44 77 6886 0417 LISA RAY +44 77 98 662 955 NICKI WEBBER +1 912 308 6967 ADVERTISING PRODUCTION ROGER HALL PRINTER RICCOBONO OFFSET PRESSE, LE MUY GREEN PUBLISHING THE PAPER USED BY BOUTIQUE EDITIONS IS A NATURAL, RECYCLABLE PRODUCT MADE FROM WOOD GROWN IN SUSTAINABLE FORESTS. THE MANUFACTURING PROCESS CONFORMS TO THE ENVIRONMENTAL REGULATIONS OF THE COUNTRY OF ORIGIN PUBLISHED BY BOUTIQUE EDITIONS LTD 117 WATERLOO ROAD LONDON SE1 8UL T: +44 20 7902 1942 © 2019 CANNES LIONS

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PARIXIT BHATTACHARYA

ANIRUDH KOUL

easy. The Skin Cancer Foundation’s ‘Big See’ experiential campaign hopes to break that taboo. How Drinking And Driving Can Be Good For Your Health (Tuesday, 15.45) should raise a few eyebrows. But iconic creative agency BBH is actually referring to two equally iconic brands: Swedish alcohol spirit Absolut Vodka and the German auto brand Audi. BBH said the discussion aims to share lessons learned from “taking risks to strengthen their brand”. In the case of Absolut, it recently launched a campaign called ‘The Vodka With Nothing To Hide’, in which 28 naked real-life employees as well as actors bare all while revealing how the drink is distilled. “Our latest brand ﬁlm for Absolut leads the way for transparency in the most revealing way. From each seed to every bottle, Absolut’s journey is laid bare for all to see — viewer discretion advised,” BBH declared. Another session, The Doc With The Dragon Tattoo, questions the role of the modern-day doctor. Organised by Conde Nast and taking place 15:15 on Tuesday, it will look at the changing relationship between healthcare professionals and patients

SINEAD MURPHY

KANAME HAYASHI

in an era when both have access to endless amounts of health-related data online. The speakers include Publicis Health Media president Andrea Palmer. Lions Health addresses solutions for visual impairment on Monday. At 14:15, Birthing The World’s First Eye Language, by TBWA Mumbai, asks the following: “Imagine not being able to communicate that you need to be turned to the other side on your bed. If another human’s suffering doesn’t inspire innovation then what will?” The session will feature Parixit Bhattacharya, managing partner, creative, at TBWA Mumbai, talking to Dr. Alok Sharma, founder of NeuroGen, the India-based company specialising in stem-cell therapy. They will discuss ‘Blink to Speak’, a campaign that aims to help paralysed people who can only communicate by moving their eyes. It has recognised 50 eye movements to create a new language in its own right. Meanwhile, AI Empowering The Blind Community, on Monday at 15:45, sees Anirudh Koul, head of AI and research at US-based Aira, talk about a future where the world will take the concept of blind marathon athletes, blind photographers, blind divers

ANDREA PALMER

ALEXANDER SCHILL

and the visually impaired in several professions for granted. Aira, which specialises in connecting blind people with experts who can help them fulfil their professional ambitions, argues that developments in AI, the emerging 5G wireless networks and wearable tech are creating groundbreaking opportunities to make such ambitions a reality. Other Lions Health sessions to attend include tomorrow’s Enable Everybody Or Reach Nobody: Why Accessible Brands Will Win (10:30). This calls for the development of more tech services that are accessible to all to ensure both abled and disabled people can benefit. Speakers include Alexander Schill, global chief creative officer at Munich-based Serviceplan Group. #TouchOfCare — Brands As A Force For Good, at 11:15 on Monday, sees Publicis and Procter & Gamble join forces to illustrate why the ‘Touch Of Care’ initiative by over-the-counter medication brand Vicks has reached more than 100 million people in Asia. It has Vicks highlighting the achievements of reallife ordinary people with extraordinary abilities to

MATT EASTWOOD

care for others. Tomorrow at 11:45, delegates will have a chance to discover The Key Disruptions Shaping The Future Of Healthcare. Crafted by WGSN, the trends-forecasting company, the session will show how the lifestyles within five new categories are impacting developments in healthcare: Allclusive Health; High-Powered Women; The New Age; Wellness Tourism; and AI Instructors. And the session The Transformative Power Of Augmented Reality In Healthcare With Allegra, at 12:15, exemplifies the way new tech like AR in ad campaigns can help consumers understand how to adopt new pharmaceutical drugs safely, especially those bound by tough regulatory conditions. Tomorrow night’s Awards Show will celebrate the winners in the following categories: Pharma Lions, Young Lions Health, Health & Wellness Lions, Lions Health Grand Prix For Good, Healthcare Network of the Year, Healthcare Agency Of The Year, among others. And at 13:00 on Tuesday, Inside The Jury Room – Health & Wellness will see the awards’ jury members explain why they agreed on the winners and what made them groundbreaking choices. The jury members will include Matt Eastwood, global chief creative officer, McCann Health; Sinead Murphy, creative director at Syneos Health; and Shaheed Peera, executive director at Publicis Lifebrands.

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NEWS

SUNDAY / JUNE 16 / 2019 LIONS DAILY NEWS

Why strategy is the most creative discipline INTRODUCED FOR THE FIRST TIME THIS YEAR, THE CREATIVE STRATEGY LION AIMS TO CELEBRATE THE IDEA BEHIND THE IDEA, HOW STRATEGIC PLANNING CAN REDEFINE A BRAND, REINVENT ITS BUSINESS AND INFLUENCE CONSUMERS OR WIDER CULTURE. HARJOT SINGH, CHIEF STRATEGY OFFICER FOR MCCANN WORLDGROUP, WAS ON THE COMMITTEE OF INDUSTRY EXPERTS THAT HELPED DEVELOP THE NEW AWARD CATEGORY I HAVE learned that the only way to get clearly defined answers is to ask clearly deﬁned questions. It is also one of the ﬁrst rules of being a very useful and valued strategist. I love asking questions. Especially obvious ones. Often, if not always, the questions that seem obvious bear answers that are anything but obvious. One such question for me is ‘What is creativity?’ and I enjoy asking this question to

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everyone, especially everyone in our business — clients, creative directors, business leaders, strategists, interns, digital savants, CEOs, hipsters, head-hunters, jury presidents and cab drivers. Last year I was on the Creative Effectiveness jury at Cannes Lions and during the course of our debate to determine the Grand Prix, I heard and wrote down one of the most compelling explanations of what creativity means

— creativity is about ﬁnding hidden opportunities by perceiving the old in new ways. In a business like ours where strategy, at its core, is still about creating, claiming and delivering value through differentiation, this description of creativity is therefore also the most articulate explanation of why strategy is the most creative discipline in our business. The inaugural Creative Strategy Lion is meant to make us

MCCANN WORLDGROUP’S HARJOT SINGH

all deliberate on this narrative — appreciate it, applaud it, learn from it and scale it. And rightly so; as our business landscape evolves, the distinction between strategy and creativity has progressively become less clear. The principles of strategy and creativity converge because we’re all looking for new ways

to set the foundation for growth in ways that offer surprising, creative breaks from conventional thinking to address the way in which seemingly classical marketing challenges now present themselves. At its core, every effective strategy is based on a creative idea informed by the brand’s point of view and the meaningful role it seeks to earn in peoples’ lives. While not always instantly and directly measurable, creative strategy is evident along every brand action, engagement and exposure and it needs to be appreciated and evaluated as such. In a new world order, where intuition and rigour are equally critical in affecting success, the Creative Strategy Lion is meant to provoke us all to appreciate, rethink and reimagine the role of creativity in the strategy-making process.

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Screen Scotland is the dedicated partnership for screen in Scotland. Home to world-class talent, crews, facilities and breath-taking locations, Scotland also offers a range of financial, production and location support for national and international productions. Awarding funds from the Scottish Government and the UK National Lottery.

www.screen.scot | @screenscots E locations@creativescotland.com T +44 (0) 141 302 1724 Glen Shiel and Five Sisters of Kintail

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SUNDAY / JUNE 16 / 2019 LIONS DAILY NEWS

GENDER, DIVERSITY AND POVERTY: A LIONS AGENDA HUNGRY FOR CHANGE

Food Programme is such a vital initiative to address hunger and promote food security. It’s fantastic to see this inspiring, creative campaign come to life at the Festival and I’d like to urge our community to get on board, as we work together to action the UN Sustainable Development Goals, now and in the future.” Other key themes include the issue of diversity. LGBTQ will be represented by a strand of activities, including This Is What QUEER Looks Like, a session at 18.00 tomorrow. Google Creative Lab’s Tea Uglow will moderate a fast-paced chat about the importance of diversity with diverse, queer, atypical creatives. Gender is also the focal point for the Glass Lion: The Lion For Change — now in its fifth year. The Glass Lion recognises work that interrogates gender bias and challenges stereotypes about the representation of men and women. This year’s jury president is Jaime Robinson, chief creative officer at Joan Creative US. She said: “In

the past few years, we have seen seismic changes in the cultural conversations around gender, and with it, the way we portray gender in advertising. Brands are daring to step into unfamiliar territory, and the world is becoming better for it. But these ideas only progress when we put passion into progressing them. And that’s why I am so excited to be judging the 2019 Glass Lions.” Further activities to address the issue of gender bias at Cannes Lions include See It Be It, an initiative that works towards equal representation of female and male creative directors. Launched in 2014, this year’s edition will see Spotify return as partner. Chaired by Madonna Badger, founder and chief creative officer of Badger & Winters, activities include a curated executive learning programme, mentoring and peer-to-peer networking. Young Lions Week also focuses on how Creative Women Change The World. Hosted by Gabriela Lungu, founder and creative leader at Wings Creative Leadership Lab, inspiring creative leaders will share first-hand experiences of

NEWS

female resilience and stories of women overcoming challenges in their professional lives and offering practical advice to younger counterparts. Madonna Badger also hosts Rise Up on Thursday at 15.30. She will talk about the brittle borders that keep inclusivity, diversity and equality from succeeding, and how creativity has the power to change hardened borders into flexible ones. Diversity is also the subject of Why We Don’t Need Another Diversity Talk tomorrow at 16.45, about taking action and creating platforms, whether it’s female, disability, non-binary, LGBT+ or BAME. Attendees will be introduced to people like dancer Shiva Raichandani, who are showing the world what makes them different. Another highlight on this topic will be Getting Intersectionality In Advertising Right on Tuesday at 12.45. The Geena Davis Institute on Gender in Media will present findings about gender and intersectionality representation in global advertising. Participants include Mars Wrigley global chief category officer Berta de Pablos-Barbier and 72andSunny partner and

chief operating officer Evin Shutt. At the same time, Cheil Worldwide hosts Awaken The Lioness: The Battle Front Of Asian Women in the Debussy. Other sessions explore how brands can be a force for good. There will, for example, be sessions looking at Sesame Street, the Paralympics movement and Vicks platform Touch Of Care. Hosted by Publicis with Procter & Gamble, the latter (Monday 11.15) will explore what role big brands have in leading culture and whether they can sustain their role as a force for social good, by analysing Touch Of Care, a platform that has made waves in Asia, reaching more than 100 million people. This subject is also covered in episode four of the new Cannes Lions Podcast, in which Philip Thomas explores whether brands should “do good” with SY Lau, senior executive vicepresident, chairman of group marketing and global branding at Tencent, P&G’s chief brand officer Marc Pritchard, Patagonia marketing director, Europe, Alex Weller, Michelle Melendez, senior director of global philanthropy at Global Citizen, and Gustavo Lauria, the chief

creative officer of We Believers. A similar theme is explored in The Economist Big Debate, during which execs including PepsiCo vice-president of marketing Todd Kaplan explore whether companies should be focused on value for shareholders or “value for the world”. Iceland and Greenpeace’s banned palm oil protest ad is the subject of a session on Thursday at 12.30 featuring Greenpeace executive director John Sauven, while there is also an exploration of the morality of advertising in Ethical Advertising In The Intelligent Era: Lessons From The Battlefield on Thursday at 14.00. There is also a session with 3D printing activist Guac, who has made a stand against 3D Guns (Friday, 11.00). Also important are the activities run by ACT (Advertising Community Together). ACT will run an exhibition showcasing 82 of the most innovative ideas in support of good causes, responsible behaviour and sustainable development by 69 agencies from 30 countries, an opportunity to celebrate advertising’s best side at the industry’s most prestigious event.

The reality of making ads for good AFS PRODUCTIONS, a production services company based in Cape Town South Africa, worked with Sydneybased Revolver Films to create the emotive elephant-poaching spot for Standard Chartered. The global banking services company’s goal is to persuade the financial sector to join forces in the fight against the poaching of elephants and the related criminal activities that result from it. AFS’s skills and experience were specific to the wildlife content of the spot. “Elephants played a very important role in the ad and there were a few shots that needed very close interaction, such as a herd of animals running towards camera,” AFS executive producer Brin Kushner said.

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The brief was “to provide a herd of elephants that could realise all the interactions in the storyboard in a safe and realistic manner. We also had to find authentic talent that matched the look of the ethnicity of poacher/rangers that were being portrayed and who had to have great horse-riding skills,” Kushner said. “We carried out a very intensive casting and scouting process all over and ended up casting actual game rangers from the area who were familiar with the local horses.” The story plays out in Chad, so AFS had to match the look of Chad with the area of Kenya where the wild elephants were filmed. “The boards tell the story of the game rangers on horse-

ON LOCATION IN KENYA: THE STANDARD CHARTERED ANTI-POACHING SPOT

back in Chad chasing poachers they have spotted wanting to kill the elephants for their tusks. It is an action-packed board with energetic chase scenes and stunts of a poacher falling off his horse,” Kushner said. “The armory and wardrobe also needed to be

100% authentic.” For the drone shots the crew had to ensure that the elephants were comfortable and weren’t frightened by the drone. Also, the elephants and horses needed to rest and care was taken not to put the animals under

stress: “We worked with incredible horse and elephant wranglers who were extremely ethical and very excited to be part of such a worthy campaign, that would create global awareness of the plight of our African wildlife,” he added.

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SHORTLIST Communication Track LIONS DAILY NEWS / SUNDAY / JUNE 16 / 2019

Titanium TITANIUM A01/008 PAVING FOR PIZZA • DOMINO’S PIZZA • DOMINO’S PIZZA • ENT./ID. DOMINO’S PIZZA, ANN ARBOR / CRISPIN PORTER BOGUSKY+, BOULDER • MED. AG. CRISPIN PORTER BOGUSKY+, BOULDER • PROD. CO. CRISPIN PORTER BOGUSKY+, BOULDER • PR AG. CRISPIN PORTER BOGUSKY+, BOULDER / DOMINO’S PIZZA, ANN ARBOR

USA

A01/012 HIDDEN FLAG • FELGTB/ELDIARIO.ES • FELGTB • ENT./ID. LOLA MULLENLOWE, MADRID • PROD. CO. PRIMO CONTENT, BARCELONA

SPAIN

A01/073 BILLIE JEAN KING YOUR SHOES • ADIDAS • ADIDAS • ENT./ID. TBWA\CHIAT\DAY, NY • PROD. CO. REBEL AND ROGUE , NY

USA

A01/074 THE FAKE NEWS STAND • COLUMBIA JOURNALISM REVIEW • COLUMBIA JOURNALISM REVIEW - NEWS • ENT./ID. TBWA\CHIAT\DAY, NY • MED. AG. TBWA\CHIAT\DAY, NY • PROD. CO. REBEL AND ROGUE , NY

USA

A01/080 CHANGING THE GAME • MICROSOFT • XBOX • ENT./ID. MCCANN NY • MED. AG. CARAT, NY • PROD. CO. HUNGRY MAN, NY / ROCK PAPER SCISSORS, NY / COMPANY 3, NY / JSM MUSIC, NY / SONIC UNION, NY • PR AG. WAGGENER EDSTROM, SEATTLE

USA

A01/083 NIKE DREAM CRAZY • NIKE • NIKE • ENT./ID. NIKE, PORTLAND / WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND • PROD. CO. PARK PICTURES, SANTA MONICA

USA

A01/101 TOMMY HILFIGER ADAPTIVE • TOMMY HILFIGER • TOMMY HILFIGER ADAPTIVE: ADAPTIVE CLOTHING FOR PEOPLE WITH DISABILITIES • ENT./ID. WUNDERMAN THOMPSON, NY / POSSIBLE NY / WUNDERMAN, NY • PROD. CO. HUMBLE, NY

USA

A01/115 BROADWAY THE RAINBOW • MARS WRIGLEY CONFECTIONERY • SKITTLES • ENT./ID. DDB CHICAGO • MED. AG. MEDIACOM, NY • PROD. CO. DDB CHICAGO/GIANNINI CREAT, CHICAGO/SMUGGLER, NY/HUTCHCO TECHNO, LA/BLACKSMITH, LA • PR AG. ICF NEXT, CHICAGO USA A01/119 INSTA NOVELS • THE NY PUBLIC LIBRARY • LITERATURE • ENT./ID. MOTHER NY • PROD. CO. HORNET, NY / MAGOZ, MALMO / STRANGE BEAST, LONDON / BUCK DESIGN, NY / PSYOP, NY

USA

A01/120 THE WHOPPER DETOUR • BURGER KING • FOOD • ENT./ID. FCB NY • MED. AG. HORIZON MEDIA, NY • PROD. CO. O POSITIVE, NY / MACKCUT, NY / HUMAN, NY / CHEMISTRY CREATIVE, NY / ZOMBIE STUDIO, SÃO PAULO • PR AG. ALISON BROD MARKETING + COM, NY USA A01/124 A WORLD WITHOUT BORDERS • AEROMEXICO • AEROMEXICO • ENT./ID. OGILVY COLOMBIA, BOGOTÁ / OGILVY, MEXICO CITY • PROD. CO. DIREKTOR FILMS, BOGOTÁ • PR AG. OGILVY PUBLIC RELATIONS, NY

COLOMBIA

A01/144 VIVA LA VULVA • ESSITY • LIBRESSE/BODYFORM • ENT./ID. AMVBBDO, LONDON • PROD. CO. SOMESUCH, LONDON • PR AG. KETCHUM, LONDON

UNITED KINGDOM

A01/146 THE UNCENSORED PLAYLIST • REPORTERS WITHOUT BORDERS • SONGS WITH CENSORED ARTICLES • ENT./ID. DDB BERLIN • MED. AG. DDB BERLIN • PROD. CO. DAHOUSE AUDIO, SÃO PAULO / LE TOUR DU MONDE, SÃO PAULO / MEDIAMONKS, AMSTERDAM • PR AG. FINCHFACTOR, AMSTERDAM

GERMANY

A01/151 THE BLANK EDITION • AN-NAHAR • NEWSPAPER PUBLICATIONS & MEDIA • ENT./ID. IMPACT BBDO, DUBAI • MED. AG. IMPACT PORTER NOVELLI, DUBAI • PR AG. IMPACT PORTER NOVELLI, DUBAI

UNITED ARAB EMIRATES

A01/152 STORYSIGN • HUAWEI • HUAWEI BRAND • ENT./ID. FCB INFERNO, LONDON • MED. AG. WAVEMAKER , LONDON • PROD. CO. DOG EAT DOG, LONDON / AARDMAN ANIMATIONS, BRISTOL / TENTHREE EDITING, LONDON / UNIT, LONDON / MCASSO, LONDON

UNITED KINGDOM

A01/159 THE LAST EVER ISSUE • GAZETA.PL / MASTERCARD / BNP PARIBAS • GAZETA.PL (A NEWS PORTAL) • ENT./ID. VMLY&R POLAND, WARSAW • MED. AG. WAVEMAKER, WARSAW • PROD. CO. PAPAYA FILMS, WARSAW • PR AG. VMLY&R POLAND, WARSAW / WAVEMAKER, WARSAW / FUNDACJA SUKCESU PISANEGO SZMINKA, WARSAW

POLAND

A01/167 THE NON-ISSUE • L’ORÉAL PARIS • AGE PERFECT • ENT./ID. MCCANN PARIS / MCCANN LONDON • MED. AG. CONDÉ NAST INTERNATIONAL, LONDON • PROD. CO. FACEBOOK, PARIS / CRAFT LONDON

FRANCE

A01/170 THE TRUTH IS WORTH IT • THE NY TIMES • THE NY TIMES • ENT./ID. DROGA5, NY • MED. AG. ADOBE, NY • PROD. CO. FURLINED, SANTA MONICA / FINAL CUT, NY / SIGNIFICANT OTHERS, NY / COMPANY 3, NY / WAVE STUDIOS, NY A01/172 THISABLES • IKEA • IKEA THISABLES • ENT./ID. MCCANN, TEL AVIV • MED. AG. UM, TEL AVIV • PROD. CO. MCCANN, TEL AVIV / CRAFT LONDON • PR AG. MCCANN, TEL AVIV

USA ISRAEL

A01/173 #FORTHETHRONE • HBO • GAME OF THRONES • ENT./ID. DROGA5, NY / 360I, NY / GIANT SPOON, NY • PROD. CO. GIANT SPOON, NY

USA

ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

@CANNES

Tuesday, June 18 10:00AM – 3:40PM

Telaria Yacht Jetee Albert Edouard Nord Berth #N26, Cannes

Disruptor Brands: The Next Wave – New Partnerships, New Retail Models, New Stories, New Growth

In partnership with

Featured Speakers: Vikram Bhaskaran

Global Head of Vertical Strategy and Marketing Pinterest

Benjamin Cogan & Jesse Horwitz

Co-Founders & Co-CEOs Hubble Contacts

Rita Ferro

President, Advertising Sales, Direct-to-Consumer & International The Walt Disney Company

Aaron Magness

Chief Marketing Officer Brandless

Micky Onvural CEO Bonobos

Dave Spector

Co-Founder & Co-CEO ThirdLove

Jim Stengel

President & CEO The Jim Stengel Group

Melanie Travis

Founder & CEO Andie Swim

And more

Peter Naylor

SVP, Advertising Sales Hulu

Request an invite: iab.com/cannes

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SHORTLIST Food & Drink Track

LIONS DAILY NEWS / SUNDAY / JUNE 16 / 2019

Print & Publishing FOOD & DRINK A01/034 HOMEWORK • CHUPA CHUPS (SNACK TO HOME LIMITED) • CHUPA CHUPS • ENT./ID. CHEIL WORLDWIDE HONG KONG • MED. AG. CHEIL WORLDWIDE HONG KONG • PROD. CO. ILLUSION BANGKOK A01/035 MUSIC • CHUPA CHUPS (SNACK TO HOME LIMITED) • CHUPA CHUPS • ENT./ID. CHEIL WORLDWIDE HONG KONG • MED. AG. CHEIL WORLDWIDE HONG KONG • PROD. CO. ILLUSION BANGKOK A01/036 TIDY-UP • CHUPA CHUPS (SNACK TO HOME LIMITED) • CHUPA CHUPS • ENT./ID. CHEIL WORLDWIDE HONG KONG • MED. AG. CHEIL WORLDWIDE HONG KONG • PROD. CO. ILLUSION BANGKOK A01/080 PIRARUCU • AMBEV • GUARANÇ ANTARCTICA • ENT./ID. ALMAPBBDO, SÃO PAULO • PROD. CO. ALMAPBBDO, SÃO PAULO / SUGARCANE FILMES, SÃO PAULO / S DE SAMBA, SÃO PAULO A01/081 JIBÎIA • AMBEV • GUARANÇ ANTARCTICA • ENT./ID. ALMAPBBDO, SÃO PAULO • PROD. CO. ALMAPBBDO, SÃO PAULO / SUGARCANE FILMES, SÃO PAULO / S DE SAMBA, SÃO PAULO A01/082 COKE KTCHKK • COCA-COLA • COCA-COLA • ENT./ID. DAVID, MIAMI • PR AG. POWELL COMMUNICATIONS, NEW YORK A01/083 COKE PTSSHHHH • COCA-COLA • COCA-COLA • ENT./ID. DAVID, MIAMI • PR AG. POWELL COMMUNICATIONS, NEW YORK A01/084 COKE FZZZZZZZ • COCA-COLA • COCA-COLA • ENT./ID. DAVID, MIAMI • PR AG. POWELL COMMUNICATIONS, NEW YORK A01/087 THE BEER BEHIND SPORTS • AB INBEV • BUDWEISER • ENT./ID. AFRICA, SÃO PAULO • PROD. CO. LANDIA, SÃO PAULO / LUCHA LIBRE AUDIO, SÃO PAULO A01/089 LOVERS, DON’T SPREAD THE HATE - HONEY • UNILEVER • MARMITE • ENT./ID. ADAM&EVEDDB, LONDON • MED. AG. MINDSHARE, LONDON • PROD. CO. WYATT CLARKE & JONES, LONDON / KING HENRY, LONDON A01/090 LOVERS, DON’T SPREAD THE HATE - BUTTER • UNILEVER • MARMITE • ENT./ID. ADAM&EVEDDB, LONDON • MED. AG. MINDSHARE, LONDON • PROD. CO. WYATT CLARKE & JONES, LONDON / KING HENRY, LONDON A01/091 LOVERS, DON’T SPREAD THE HATE - MARMALADE • UNILEVER • MARMITE • ENT./ID. ADAM&EVEDDB, LONDON • MED. AG. MINDSHARE, LONDON • PROD. CO. WYATT CLARKE & JONES, LONDON / KING HENRY, LONDON A01/110 AIRPORT • HERSHEY’S • CHOCOLATE • ENT./ID. BETC/HAVAS, SÃO PAULO • MED. AG. BETC/HAVAS, SÃO PAULO • PROD. CO. BETC/HAVAS, SÃO PAULO A01/113 HIRING • HERSHEY’S • CHOCOLATE • ENT./ID. BETC/HAVAS, SÃO PAULO • MED. AG. BETC/HAVAS, SÃO PAULO • PROD. CO. BETC/HAVAS, SÃO PAULO

HONG KONG HONG KONG HONG KONG BRAZIL BRAZIL USA USA USA BRAZIL UNITED KINGDOM UNITED KINGDOM UNITED KINGDOM BRAZIL BRAZIL

OTHER FMCG A02/021 HARVEY MILK • S.C JOHNSON • KIWI QUALITY SHOE CARE • ENT./ID. OGILVY, CHICAGO • MED. AG. OGILVY, CHICAGO • PROD. CO. OGILVY, CHICAGO A02/022 JOHN MUIR • S.C JOHNSON • KIWI QUALITY SHOE CARE • ENT./ID. OGILVY, CHICAGO • MED. AG. OGILVY, CHICAGO • PROD. CO. OGILVY, CHICAGO A02/023 ROSA PARKS • S.C JOHNSON • KIWI QUALITY SHOE CARE • ENT./ID. OGILVY, CHICAGO • MED. AG. OGILVY, CHICAGO • PROD. CO. OGILVY, CHICAGO A02/024 KATHERINE SWITZER • S.C JOHNSON • KIWI QUALITY SHOE CARE • ENT./ID. OGILVY, CHICAGO • MED. AG. OGILVY, CHICAGO • PROD. CO. OGILVY, CHICAGO A02/068 BLUE CUBES • DURACELL • BATTERIES • ENT./ID. GREY, LONDON A02/078 BERLIN • BIC • STATIONARY STORE • ENT./ID. VMLY&R BRAZIL, SÃO PAULO • MED. AG. VMLY&R BRAZIL, SÃO PAULO • PROD. CO. VMLY&R BRAZIL, SÃO PAULO • PR AG. VMLY&R BRAZIL, SÃO PAULO A02/079 PARIS • BIC • STATIONARY STORE • ENT./ID. VMLY&R BRAZIL, SÃO PAULO • MED. AG. VMLY&R BRAZIL, SÃO PAULO • PROD. CO. VMLY&R BRAZIL, SÃO PAULO • PR AG. VMLY&R BRAZIL, SÃO PAULO A02/080 LONDON • BIC • STATIONARY STORE • ENT./ID. VMLY&R BRAZIL, SÃO PAULO • MED. AG. VMLY&R BRAZIL, SÃO PAULO • PROD. CO. VMLY&R BRAZIL, SÃO PAULO • PR AG. VMLY&R BRAZIL, SÃO PAULO

USA USA USA USA UNITED KINGDOM BRAZIL BRAZIL BRAZIL

HEALTHCARE A03/050 CHEETAHS X SLOTHS • JONTEX / RECKITT BENCKISER • CONDOM • ENT./ID. BETC/HAVAS, SÃO PAULO • MED. AG. BETC/HAVAS, SÃO PAULO • PROD. CO. BETC/HAVAS, SÃO PAULO A03/051 RABBITS X TURTLES • JONTEX / RECKITT BENCKISER • CONDOM • ENT./ID. BETC/HAVAS, SÃO PAULO • MED. AG. BETC/HAVAS, SÃO PAULO • PROD. CO. BETC/HAVAS, SÃO PAULO A03/056 CURE 1 • MINDOPENERS • COUNSELING FOR DEPRESSION • ENT./ID. MCCANN INDIA, MUMBAI A03/057 CURE 2 • MINDOPENERS • COUNSELING FOR DEPRESSION • ENT./ID. MCCANN INDIA, MUMBAI CONSUMER DURABLES A04/026 ALI • LEICA STORE BOSTON • CAMERAS • ENT./ID. ARNOLD WORLDWIDE, BOSTON • MED. AG. HAVAS MEDIA, BOSTON • PROD. CO. ARNOLD WORLDWIDE, BOSTON A04/027 CHE • LEICA STORE BOSTON • CAMERAS • ENT./ID. ARNOLD WORLDWIDE, BOSTON • MED. AG. HAVAS MEDIA, BOSTON • PROD. CO. ARNOLD WORLDWIDE, BOSTON A04/048 SPACESHIP • DKSH (THAILAND) LIMITED • LEGO • ENT./ID. OGILVY GROUP THAILAND, BANGKOK • PROD. CO. ILLUSION BANGKOK A04/056 KISS • LEICA STORE BOSTON • CAMERAS • ENT./ID. ARNOLD WORLDWIDE, BOSTON • MED. AG. HAVAS MEDIA, BOSTON • PROD. CO. ARNOLD WORLDWIDE, BOSTON A04/071 MARTIAL ARTS CHAMPIONS • SEKRON • SECURITY COMPANY • ENT./ID. GREY BRAZIL, SÃO PAULO • MED. AG. GREY BRAZIL, SÃO PAULO • PROD. CO. GREY BRAZIL, SÃO PAULO • PR AG. GREY BRAZIL, SÃO PAULO A04/072 ARMY HEADQUARTER • SEKRON • SECURITY COMPANY • ENT./ID. GREY BRAZIL, SÃO PAULO • MED. AG. GREY BRAZIL, SÃO PAULO • PROD. CO. GREY BRAZIL, SÃO PAULO • PR AG. GREY BRAZIL, SÃO PAULO A04/073 POLICE • SEKRON • SECURITY COMPANY • ENT./ID. GREY BRAZIL, SÃO PAULO • MED. AG. GREY BRAZIL, SÃO PAULO • PROD. CO. GREY BRAZIL, SÃO PAULO • PR AG. GREY BRAZIL, SÃO PAULO A04/074 DRAGON • DKSH (THAILAND) LIMITED • LEGO • ENT./ID. OGILVY GROUP THAILAND, BANGKOK • PROD. CO. ILLUSION BANGKOK A04/075 EMPIRE STATES • DKSH (THAILAND) LIMITED • LEGO • ENT./ID. OGILVY GROUP THAILAND, BANGKOK • PROD. CO. ILLUSION BANGKOK AUTOMOTIVE A05/004 CEMENT • VOLKSWAGEN • TRUCKS • ENT./ID. GEOMETRY GLOBAL, BUENOS AIRES • PROD. CO. SALAMAGICA, SANTIAGO A05/005 WINE • VOLKSWAGEN • TRUCKS • ENT./ID. GEOMETRY GLOBAL, BUENOS AIRES • PROD. CO. SALAMAGICA, SANTIAGO A05/006 SOY • VOLKSWAGEN • TRUCKS • ENT./ID. GEOMETRY GLOBAL, BUENOS AIRES • PROD. CO. SALAMAGICA, SANTIAGO A05/030 NIGERIA • VOLKSWAGEN • DRIVER ASSISTANCE FEATURES • ENT./ID. DDB ARGENTINA, BUENOS AIRES A05/031 INDIA • VOLKSWAGEN • DRIVER ASSISTANCE FEATURES • ENT./ID. DDB ARGENTINA, BUENOS AIRES A05/032 BOLIVIA • VOLKSWAGEN • DRIVER ASSISTANCE FEATURES • ENT./ID. DDB ARGENTINA, BUENOS AIRES A05/058 PARTY EMOJI • HYUNDAI • DRIVE RESPONSIBLY PROGRAM • ENT./ID. MULLENLOWE SSP3, BOGOTÁ A05/059 LAUGHTER EMOJI • HYUNDAI • DRIVE RESPONSIBLY PROGRAM • ENT./ID. MULLENLOWE SSP3, BOGOTÁ A05/061 TOY GUN EMOJI • HYUNDAI • DRIVE RESPONSIBLY PROGRAM • ENT./ID. MULLENLOWE SSP3, BOGOTÁ A05/062 FREDDIE • VOLKSWAGEN GROUP ESPAÑA DISTRIBUCIÎN, S.A. • VOLKSWAGEN BEETLE • ENT./ID. DDB SPAIN, MADRID A05/063 JIMI • VOLKSWAGEN GROUP ESPAÑA DISTRIBUCIÎN, S.A. • VOLKSWAGEN BEETLE • ENT./ID. DDB SPAIN, MADRID A05/064 JOHN • VOLKSWAGEN GROUP ESPAÑA DISTRIBUCIÎN, S.A. • VOLKSWAGEN BEETLE • ENT./ID. DDB SPAIN, MADRID

BRAZIL BRAZIL INDIA INDIA USA USA THAILAND USA BRAZIL BRAZIL BRAZIL THAILAND THAILAND ARGENTINA ARGENTINA ARGENTINA ARGENTINA ARGENTINA ARGENTINA COLOMBIA COLOMBIA COLOMBIA SPAIN SPAIN SPAIN

RETAIL A06/007 MCDELIVERY-3 • MCDONALD’S FRANCE • DELIVERY SERVICE • ENT./ID. TBWA\PARIS A06/008 MCDELIVERY-4 • MCDONALD’S FRANCE • DELIVERY SERVICE • ENT./ID. TBWA\PARIS A06/010 MCDELIVERY-6 • MCDONALD’S FRANCE • DELIVERY SERVICE • ENT./ID. TBWA\PARIS A06/041 MCDELIVERY-2 • MCDONALD’S FRANCE • DELIVERY SERVICE • ENT./ID. TBWA\PARIS A06/042 MCDELIVERY-1 • MCDONALD’S FRANCE • DELIVERY SERVICE • ENT./ID. TBWA\PARIS A06/089 ALABAMA • BURGER KING • BURGER KING • ENT./ID. LOLA MULLENLOWE, MADRID A06/090 ILLINOIS • BURGER KING • BURGER KING • ENT./ID. LOLA MULLENLOWE, MADRID A06/092 MASSACHUSETTS • BURGER KING • BURGER KING • ENT./ID. LOLA MULLENLOWE, MADRID A06/095 BIRTHDAY 1 • BURGER KING • RESTAURANTS • ENT./ID. LOLA MULLENLOWE, MADRID A06/096 BIRTHDAY 5 • BURGER KING • RESTAURANTS • ENT./ID. LOLA MULLENLOWE, MADRID A06/098 BIRTHDAY 4 • BURGER KING • RESTAURANTS • ENT./ID. LOLA MULLENLOWE, MADRID A06/099 STAR TREK DISCOVERY (AMAZON PRIME) • KFC HONG KONG, JARDINE RESTAURANT GROUP • KFC HONG KONG • ENT./ID. OGILVY HONG KONG • PROD. CO. ILLUSION BANGKOK A06/100 EXPEDITION VOLCANO (BBC) • KFC HONG KONG, JARDINE RESTAURANT GROUP • KFC HONG KONG • ENT./ID. OGILVY HONG KONG • PROD. CO. ILLUSION BANGKOK A06/101 GAME OF THRONES (HBO) • KFC HONG KONG, JARDINE RESTAURANT GROUP • KFC HONG KONG • ENT./ID. OGILVY HONG KONG • PROD. CO. ILLUSION BANGKOK A06/107 IKEA REAL LIFE SERIES SIMPSONS • IKEA • FURNITURE/LIVING ROOM • ENT./ID. PUBLICIS SPAIN, MADRID A06/108 IKEA REAL LIFE SERIES STRANGER THINGS • IKEA • FURNITURE/LIVING ROOM • ENT./ID. PUBLICIS SPAIN, MADRID A06/109 IKEA REAL LIFE SERIES FRIENDS • IKEA • FURNITURE/LIVING ROOM • ENT./ID. PUBLICIS SPAIN, MADRID A06/124 KFC ‘AFC - ZFC’ • KFC • KFC • ENT./ID. MOTHER, LONDON • MED. AG. BLUE 449, LONDON

FRANCE FRANCE FRANCE FRANCE FRANCE SPAIN SPAIN SPAIN SPAIN SPAIN SPAIN HONG KONG HONG KONG HONG KONG SPAIN SPAIN SPAIN UNITED KINGDOM

TRAVEL A07/026 A07/027 A07/028 A07/029 A07/031 A07/052

GERMANY GERMANY GERMANY GERMANY GERMANY UNITED KINGDOM

ARIZONA - RHINELAND • DEUTSCHE BAHN • DEUTSCHE BAHN • ENT./ID. OGILVY GERMANY, FRANKFURT GUILIN - KROMLAU • DEUTSCHE BAHN • DEUTSCHE BAHN • ENT./ID. OGILVY GERMANY, FRANKFURT VANCOUVER - HUNSRUECK • DEUTSCHE BAHN • DEUTSCHE BAHN • ENT./ID. OGILVY GERMANY, FRANKFURT SANTOS - BERLIN • DEUTSCHE BAHN • DEUTSCHE BAHN • ENT./ID. OGILVY GERMANY, FRANKFURT OREGON - BAVARIA • DEUTSCHE BAHN • DEUTSCHE BAHN • ENT./ID. OGILVY GERMANY, FRANKFURT IT’S COMING HOME • BRITISH AIRWAYS • FLIGHTS & DESTINATIONS • ENT./ID. OGILVY & WAVEMAKER WPP TEAM HORIZON, LONDON / OGILVY, LONDON • MED. AG. WAVEMAKER , LONDON • PR AG. OGILVY, LONDON

LEISURE A08/005 REARRANGED - 1 • BERLINER PHILHARMONIKER • BERLINER PHILHARMONIKER • ENT./ID. SCHOLZ & FRIENDS, BERLIN A08/007 REARRANGED - 3 • BERLINER PHILHARMONIKER • BERLINER PHILHARMONIKER • ENT./ID. SCHOLZ & FRIENDS, BERLIN A08/008 REARRANGED - 4 • BERLINER PHILHARMONIKER • BERLINER PHILHARMONIKER • ENT./ID. SCHOLZ & FRIENDS, BERLIN A08/012 SMALL PLANET • JOHN F. KENNEDY PRESIDENTIAL LIBRARY AND MUSEUM • LIBRARY AND MUSEUM • ENT./ID. THE MARTIN AGENCY, RICHMOND • MED. AG. THE MARTIN AGENCY, RICHMOND A08/013 FEAR SCRUTINY • JOHN F. KENNEDY PRESIDENTIAL LIBRARY AND MUSEUM • LIBRARY AND MUSEUM • ENT./ID. THE MARTIN AGENCY, RICHMOND • MED. AG. THE MARTIN AGENCY, RICHMOND A08/014 WITHOUT DEBATE • JOHN F. KENNEDY PRESIDENTIAL LIBRARY AND MUSEUM • LIBRARY AND MUSEUM • ENT./ID. THE MARTIN AGENCY, RICHMOND • MED. AG. THE MARTIN AGENCY, RICHMOND A08/018 BIRTH • POLLA CHILENA DE BENEFICENCIA • LOTO • ENT./ID. VMLY&R, SANTIAGO / PROLAM Y&R, SANTIAGO A08/020 WEDDING • POLLA CHILENA DE BENEFICENCIA • LOTO • ENT./ID. VMLY&R, SANTIAGO / PROLAM Y&R, SANTIAGO

GERMANY GERMANY GERMANY USA USA USA CHILE CHILE

ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

SL_Print&Pub.indd 10

15/06/2019 23:52

Food & Drink Track PRINT & PUBLISHING SHORTLIST

SUNDAY / JUNE 16 / 2019 / LIONS DAILY NEWS

MEDIA / ENTERTAINMENT A09/036 WATER POLO • ESPN • ESPN APP • ENT./ID. AFRICA, SÃO PAULO A09/037 BASKETBALL • ESPN • ESPN APP • ENT./ID. AFRICA, SÃO PAULO A09/054 ILL BILL • SKY • SKY • ENT./ID. SERVICEPLAN GERMANY, MUNICH A09/055 OLDFINGER • SKY • SKY • ENT./ID. SERVICEPLAN GERMANY, MUNICH A09/056 RAINSPOTIING • SKY • SKY • ENT./ID. SERVICEPLAN GERMANY, MUNICH A09/064 MOSS • NATIONAL GEOGRAPHIC • NATIONAL GEOGRAPHIC KIDS • ENT./ID. FOXP2, CAPE TOWN • PROD. CO. FOXP2, CAPE TOWN A09/065 ECHO • NATIONAL GEOGRAPHIC • NATIONAL GEOGRAPHIC KIDS • ENT./ID. FOXP2, CAPE TOWN • PROD. CO. FOXP2, CAPE TOWN A09/066 SNOW • NATIONAL GEOGRAPHIC • NATIONAL GEOGRAPHIC KIDS • ENT./ID. FOXP2, CAPE TOWN • PROD. CO. FOXP2, CAPE TOWN A09/069 FLAG 2 • FELGTB/ELDIARIO.ES • FELGTB • ENT./ID. LOLA MULLENLOWE, MADRID • PROD. CO. PRIMO CONTENT, BARCELONA A09/070 FLAG 1 • FELGTB/ELDIARIO.ES • FELGTB • ENT./ID. LOLA MULLENLOWE, MADRID • PROD. CO. PRIMO CONTENT, BARCELONA A09/071 FLAG 3 • FELGTB/ELDIARIO.ES • FELGTB • ENT./ID. LOLA MULLENLOWE, MADRID • PROD. CO. PRIMO CONTENT, BARCELONA CONSUMER SERVICES / B2B A10/045 PLAYING WITH BABY • SHUTTERSTOCK • OFFSET BY SHUTTERSTOCK • ENT./ID. MERCADO MCCANN, BUENOS AIRES • PROD. CO. MERCADO MCCANN, BUENOS AIRES A10/046 RUNNING • SHUTTERSTOCK • OFFSET BY SHUTTERSTOCK • ENT./ID. MERCADO MCCANN, BUENOS AIRES • PROD. CO. MERCADO MCCANN, BUENOS AIRES A10/047 WASHING DISHES • SHUTTERSTOCK • OFFSET BY SHUTTERSTOCK • ENT./ID. MERCADO MCCANN, BUENOS AIRES • PROD. CO. MERCADO MCCANN, BUENOS AIRES A10/048 FRENCH KISS • SHUTTERSTOCK • OFFSET BY SHUTTERSTOCK • ENT./ID. MERCADO MCCANN, BUENOS AIRES • PROD. CO. MERCADO MCCANN, BUENOS AIRES A10/062 FACE Y • ZAIN • TELECOMMUNICATION • ENT./ID. WUNDERMAN THOMPSON, DUBAI / J. WALTER THOMPSON DUBAI • PROD. CO. EMOJI INK, NEW YORK A10/063 FACE S • ZAIN • TELECOMMUNICATION • ENT./ID. WUNDERMAN THOMPSON, DUBAI / J. WALTER THOMPSON DUBAI • PROD. CO. EMOJI INK, NEW YORK A10/064 FACE G • ZAIN • TELECOMMUNICATION • ENT./ID. WUNDERMAN THOMPSON, DUBAI / J. WALTER THOMPSON DUBAI • PROD. CO. EMOJI INK, NEW YORK A10/075 ANDROID • ENTEL • ENTEL • ENT./ID. MCCANN SANTIAGO, SANTIAGO A10/076 DOVE • AMIS INSURANCE • AMIS INSURANCE • ENT./ID. VMLY&R MEXICO, MEXICO CITY A10/078 BALLOON • AMIS INSURANCE • AMIS INSURANCE • ENT./ID. VMLY&R MEXICO, MEXICO CITY NOT FOR PROFIT/CHARITY/GOVERNMENT A11/020 GUNS 1 • CHANGE THE REF • ACTIVIST FIGHTING FOR GUN CONTROL. • ENT./ID. ALMA, MIAMI • MED. AG. ALMA, MIAMI • PROD. CO. ALMA, MIAMI A11/021 GUNS 2 • CHANGE THE REF • ACTIVIST FIGHTING FOR GUN CONTROL. • ENT./ID. ALMA, MIAMI • MED. AG. ALMA, MIAMI • PROD. CO. ALMA, MIAMI A11/022 GUNS 3 • CHANGE THE REF • ACTIVIST FIGHTING FOR GUN CONTROL. • ENT./ID. ALMA, MIAMI • MED. AG. ALMA, MIAMI • PROD. CO. ALMA, MIAMI A11/023 GUNS 4 • CHANGE THE REF • ACTIVIST FIGHTING FOR GUN CONTROL. • ENT./ID. ALMA, MIAMI • MED. AG. ALMA, MIAMI • PROD. CO. ALMA, MIAMI A11/059 NEW YORK OR PARIS • GREENPEACE • AIR POLLUTION • ENT./ID. DDB MEXICO, MEXICO CITY • PROD. CO. REVOLVER MEXICO, MEXICO CITY A11/060 BANGKOK OR MEXICO CITY • GREENPEACE • AIR POLLUTION • ENT./ID. DDB MEXICO, MEXICO CITY • PROD. CO. REVOLVER MEXICO, MEXICO CITY A11/061 LOS ANGELES OR BEIJING • GREENPEACE • AIR POLLUTION • ENT./ID. DDB MEXICO, MEXICO CITY • PROD. CO. REVOLVER MEXICO, MEXICO CITY A11/075 REMEMBERING MY FATHER • REFUGE • DOMESTIC ABUSE SUPPORT AND AWARENESS • ENT./ID. MCCANN BRISTOL • MED. AG. MCCANN BRISTOL • PROD. CO. MCCANN BRISTOL • PR AG. MCCANN BRISTOL A11/112 EARTHQUAKE • AMNISTÍA INTERNACIONAL • AMNISTÍA INTERNACIONAL • ENT./ID. VMLY&R, SANTIAGO A11/113 TSUNAMI • AMNISTÍA INTERNACIONAL • AMNISTÍA INTERNACIONAL • ENT./ID. VMLY&R, SANTIAGO A11/114 HURRICANE • AMNISTÍA INTERNACIONAL • AMNISTÍA INTERNACIONAL • ENT./ID. VMLY&R, SANTIAGO A11/143 BOAR • FREELAND FOUNDATION • FREELAND • ENT./ID. OGILVY GROUP THAILAND, BANGKOK • PROD. CO. ILLUSION BANGKOK A11/144 DEER • FREELAND FOUNDATION • FREELAND • ENT./ID. OGILVY GROUP THAILAND, BANGKOK • PROD. CO. ILLUSION BANGKOK A11/145 KOUPREY • FREELAND FOUNDATION • FREELAND • ENT./ID. OGILVY GROUP THAILAND, BANGKOK • PROD. CO. ILLUSION BANGKOK A11/147 YOUNG MAN • KHALSA AID • KHALSA AID • ENT./ID. DDB MUDRA, MUMBAI A11/148 OLD MAN • KHALSA AID • KHALSA AID • ENT./ID. DDB MUDRA, MUMBAI A11/149 KID • KHALSA AID • KHALSA AID • ENT./ID. DDB MUDRA, MUMBAI A11/161 #UNIGNORABLE - DOMESTIC VIOLENCE • UNITED WAY • UNITED WY • ENT./ID. TAXI TORONTO • MED. AG. TOUCHÉ, TORONTO • PROD. CO. HANDSOME FRANK LIMITED, LONDON • PR AG. ROCK-IT PROMOTIONS, TORONTO A11/199 LIAM BETHELL • NZ TRANSPORT AGENCY • ROAD SAFETY • ENT./ID. CLEMENGER BBDO WELLINGTON • MED. AG. OMD WELLINGTON • PROD. CO. OUR PRODUCTION TEAM, AUCKLAND A11/200 JAMES MCDONALD • NZ TRANSPORT AGENCY • ROAD SAFETY • ENT./ID. CLEMENGER BBDO WELLINGTON • MED. AG. OMD WELLINGTON • PROD. CO. OUR PRODUCTION TEAM, AUCKLAND A11/201 DYLAN CHIRNSIDE • NZ TRANSPORT AGENCY • ROAD SAFETY • ENT./ID. CLEMENGER BBDO WELLINGTON • MED. AG. OMD WELLINGTON • PROD. CO. OUR PRODUCTION TEAM, AUCKLAND A11/202 WILL GILES • NZ TRANSPORT AGENCY • ROAD SAFETY • ENT./ID. CLEMENGER BBDO WELLINGTON • MED. AG. OMD WELLINGTON • PROD. CO. OUR PRODUCTION TEAM, AUCKLAND

BRAZIL BRAZIL GERMANY GERMANY GERMANY SOUTH AFRICA SOUTH AFRICA SOUTH AFRICA SPAIN SPAIN SPAIN ARGENTINA ARGENTINA ARGENTINA ARGENTINA UNITED ARAB EMIRATES UNITED ARAB EMIRATES UNITED ARAB EMIRATES CHILE MEXICO MEXICO USA USA USA USA MEXICO MEXICO MEXICO UNITED KINGDOM CHILE CHILE CHILE THAILAND THAILAND THAILAND INDIA INDIA INDIA CANADA NEW ZEALAND NEW ZEALAND NEW ZEALAND NEW ZEALAND

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SPAIN USA

ADAPTED PRINT C01/001 ROOTS • AIB • AIB • ENT./ID. ROTHCO | ACCENTURE INTERACTIVE , DUBLIN • PROD. CO. ROTHCO | ACCENTURE INTERACTIVE , DUBLIN IRELAND C01/007 THE GUN VIOLENCE HISTORY BOOK • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ENT./ID. FCB CHICAGO • PROD. CO. LORD & THOMAS, CHICAGO / THE MILL, CHICAGO • PR AG. CURRENT MARKETING, CHICAGO USA INDIA C01/008 ONE MINDFUL MIND • NEUROGEN BRAIN AND SPINE INSTITUTE • KIT • ENT./ID. TBWA\INDIA, MUMBAI • PROD. CO. MOTHERSHIP PRODUCTIONS, MUMBAI C01/010 TWIX FACE OFF • MARS • TWIX • ENT./ID. IMPACT BBDO, DUBAI • MED. AG. OMD, DUBAI / MEDIACOM MENA, DUBAI UNITED ARAB EMIRATES C01/020 THE GPS QUALITY LABEL (2) • AUCHAN RETAIL FRANCE • GPS • ENT./ID. SERVICEPLAN FRANCE, PARIS • MED. AG. SERVICEPLAN FRANCE, PARIS • PROD. CO. SERVICEPLAN FRANCE, PARIS • PR AG. SERVICEPLAN FRANCE, PARIS FRANCE INNOVATIVE USE OF PRINT C02/004 BEWARE OF BOTS • SKILLBOX • SKILLBOX «UX DESIGN» COURSE • ENT./ID. POSSIBLE MOSCOW • MED. AG. POSSIBLE MOSCOW • PROD. CO. POSSIBLE MOSCOW • PR AG. POSSIBLE MOSCOW C02/009 THE BEER BEHIND SPORTS • AB INBEV • BUDWEISER • ENT./ID. AFRICA, SÃO PAULO • PROD. CO. LANDIA, SÃO PAULO / LUCHA LIBRE AUDIO, SÃO PAULO C02/010 PAY IT FORWARD • THE BIG ISSUE • THE BIG ISSUE • ENT./ID. FCB INFERNO, LONDON • PROD. CO. ARCHER’S MARK, LONDON C02/013 THE BLANK EDITION • AN-NAHAR • NEWSPAPER PUBLICATIONS & MEDIA • ENT./ID. IMPACT BBDO, DUBAI • MED. AG. IMPACT PORTER NOVELLI, DUBAI • PR AG. IMPACT PORTER NOVELLI, DUBAI C02/014 THE GPS QUALITY LABEL • AUCHAN • GPS • ENT./ID. SERVICEPLAN FRANCE, PARIS • MED. AG. SERVICEPLAN FRANCE, PARIS • PROD. CO. SERVICEPLAN FRANCE, PARIS • PR AG. SERVICEPLAN FRANCE, PARIS C02/024 THE GUN VIOLENCE HISTORY BOOK • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ENT./ID. FCB CHICAGO • PROD. CO. LORD & THOMAS, CHICAGO / THE MILL, CHICAGO • PR AG. CURRENT MARKETING, CHICAGO C02/026 THE GOOD PRINT TEST • WORTEN • WORTEN • ENT./ID. VCCP SPAIN, MADRID • MED. AG. VCCP SPAIN, MADRID • PROD. CO. VCCP SPAIN, MADRID • PR AG. VCCP SPAIN, MADRID C02/031 AN UNREPEATABLE PHOTOGRAPH? • TRAPA CHOCOLATES • TRAPA - PALM OIL FREE CHOCOLATES • ENT./ID. FCB&FIRE, MADRID • PROD. CO. BLUA, BARCELONA C02/034 GE VOYAGES: LISTEN TO THE WORLD • GE • GE ENERGY TECHNOLOGIES • ENT./ID. GIANT SPOON, NY / GE, BOSTON / T BRAND STUDIO, NY • MED. AG. THE NEW YORK TIMES, NY / GIANT SPOON, NEW YORK • PROD. CO. GIANT SPOON, NEW YORK / T BRAND STUDIO, NEW YORK • PR AG. THE NEW YORK TIMES, NEW YORK C02/040 READ MORE. LISTEN MORE. • UNESCO, THE NEW YORK TIMES AND PARTICIPATING NEWS ORGANIZATIONS • WORLD PRESS FREEDOM DAY • ENT./ID. DROGA5, NEW YORK • MED. AG. HEARTS & SCIENCE, NEW YORK / THE NEW YORK TIMES, NEW YORK • PROD. CO. SECOND CHILD, NEW YORK

RUSSIA BRAZIL UNITED KINGDOM UNITED ARAB EMIRATES FRANCE USA SPAIN SPAIN USA USA

ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

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Design CREATION OF A NEW BRAND IDENTITY A01/025 PAL - PHASE ALTERNATING LINE • PAL - U-WERK KAROLINE • PAL • ENT./ID. MUTABOR, HAMBURG GERMANY A01/042 SPEAK THE TRUTH • ASSOCIATION OF REGISTERED GRAPHIC DESIGNERS (RGD) • ASSOCIATION OF REGISTERED GRAPHIC DESIGNERS (RGD) • ENT./ID. ZULU ALPHA KILO, TORONTO • PROD. CO. ZULU ALPHA KILO, TORONTO CANADA A01/050 THE RESTAURANT OF MISTAKEN ORDERS • THE RESTAURANT OF MISTAKEN ORDERS GENERAL INCORPORATED ASSOCIATION • NURSING CARE • ENT./ID. TBWA\HAKUHODO INC., TOKYO / DAIKI ANGEL HELP , TOKYO • PROD. CO. TBWA\HAKUHODO INC., TOKYO • PR AG. TBWA\HAKUHODO INC., TOKYO JAPAN A01/054 COAL DROPS YARD • ARGENT • COAL DROPS YARD • ENT./ID. DROGA5, LONDON UNITED KINGDOM A01/059 AMSTELDOK - A WPP CAMPUS • WPP • AMSTELDOK - A WPP CAMPUS • ENT./ID. VBAT, AMSTERDAM THE NETHERLANDS A01/062 THE LAST COLUMN • COMMITTEE TO PROTECT JOURNALISTS • THE LAST COLUMN BOOK • ENT./ID. FF NEW YORK / FF PARIS • PROD. CO. VII PHOTO, MANVILLE / HARPER COLLINS, NEW YORK USA A01/065 ACTING IDENTITY • THEATRE HOURS • BRAND IDENTITY • ENT./ID. TBWA\ISTANBUL TURKEY A01/079 THE ZERO TOLERANCE RIBBON • 28 TOO MANY • (FGM) FEMALE GENITAL MUTILATION • ENT./ID. IMPACT BBDO, DUBAI • PR AG. IMPACT PORTER NOVELLI, DUBAI UNITED ARAB EMIRATES A01/083 ADDICTED ON ARRIVAL • PREVENTION COUNCIL OF ROANOKE COUNTY / URGENT LOVE INITIATIVE • OPI’S • ENT./ID. GREY NEW YORK • MED. AG. GREY NEW YORK • PROD. CO. TOWNHOUSE, NEW YORK / TOOL OF NORTH AMERICA, LOS ANGELES • PR AG. GREY NEW YORK USA REBRAND / BRAND REFRESH A02/007 BBC TWO REBRAND • BBC • BBC TWO • ENT./ID. SUPERUNION, LONDON / BBC CREATIVE, LONDON • PROD. CO. BBC CREATIVE, LONDON A02/023 EQUAL JUSTICE INITIATIVE • EQUAL JUSTICE INITIATIVE • LEGAL SERVICE • ENT./ID. TURNER DUCKWORTH, SAN FRANCISCO / TURNER DUCKWORTH, LONDON / TURNER DUCKWORTH, NEW YORK A02/032 CRAFTING AN ICONIC BRAND • CARLSBERG • CARLSBERG • ENT./ID. TAXI STUDIO, BRISTOL • PROD. CO. CARLSBERG, COPENHAGEN A02/035 CHILDREN’S • CHILDREN’S • S • ENT./ID. COSSETTE, MONTRÉAL A02/043 NEVER STAND STILL • HONG KONG BALLET • HONG KONG BALLET • ENT./ID. DESIGN ARMY, WASHINGTON • PROD. CO. DESIGN ARMY, WASHINGTON A02/072 DUNKIN’ • DUNKIN’ BRANDS • DUNKIN’ • ENT./ID. JONES KNOWLES RITCHIE, NEW YORK A02/074 WORLD CHESS CHAMPIONSHIP 2018 • WORLD CHESS • BRANDING AND IDENTITY FOR WORLD CHESS CHAMPIONSHIP 2018 IN LONDON • ENT./ID. SHUKA DESIGN, MOSCOW DESIGN-DRIVEN EFFECTIVENESS A03/008 HUNGRY PUFFS • FOODBANK WA • HUNGRY PUFFS • ENT./ID. THE BRAND AGENCY, PERTH • MED. AG. THE BRAND AGENCY, PERTH • PROD. CO. THE BRAND AGENCY, PERTH • PR AG. THE BRAND AGENCY, PERTH A03/013 BUDWEISER RECUP ARENA • AB INBEV • BUDWEISER • ENT./ID. BOOTLEG, MOSCOW • PROD. CO. SAVE AS IT IS, MOSCOW / SUPERDESIGNERS, MOSCOW / MONOLEAK, MOSCOW • PR AG. PROMO AGE, MOSCOW A03/014 LIVING SEAWALL • VOLVO CAR AUSTRALIA • VOLVO • ENT./ID. WHITEGREY SYDNEY • PR AG. WHITEGREY SYDNEY A03/026 FOCUS LINES • MINISTERIO DE TRANSPORTE Y OBRAS PUBLICAS • ROAD SAFETY • ENT./ID. FAMOUSGREY BRUSSELS POSTERS B01/014 B01/027 B01/028 B01/031 B01/044 B01/046 B01/048 B01/083 B01/087 B01/095 B01/132 B01/139 B01/149 B01/164 B01/210

UNITED KINGDOM USA UNITED KINGDOM CANADA USA USA RUSSIA AUSTRALIA RUSSIA AUSTRALIA BELGIUM

GET BACK, TOHOKU. • EAST JAPAN RAILWAY COMPANY • TOHOKU SHINKANSEN • ENT./ID. DENTSU INC., TOKYO • PROD. CO. CREATIVE POWER UNIT, TOKYO / ICHIKURA OFFICE, TOKYO / COTORI-OFFICE, TOKYO / FUMIHITO KATAMURA PHOTOGRAPH OFFICE, TOKYO / YOKOHAMA SUPER FACTORY, TOKYO JAPAN REARRANGED • BERLINER PHILHARMONIKER • BERLINER PHILHARMONIKER • ENT./ID. SCHOLZ & FRIENDS, BERLIN GERMANY TD POSTER BANK • TD • TD POSTER BANK • ENT./ID. LEO BURNETT, TORONTO • PROD. CO. LEO BURNETT, TORONTO / FLASH REPRODUCTIONS, ETOBICOKE CANADA THE POWERPOINT LANDSCAPES • SEMINAR HOTEL HOF DE PLANIS • BUSINESS SEMINAR HOTEL „HOF DE PLANIS“ • ENT./ID. RUF LANZ, ZÜRICH SWITZERLAND ASPIRATION & PERSPIRATION • DENTSU ADVERTISING AWARDS SELECTION COUNCIL • DENTSU ADVERTISING AWARDS 2018 • ENT./ID. DENTSU INC., TOKYO • PROD. CO. BAU ADVERTISING OFFICE, TOKYO JAPAN 72POSTERS FOR SCHOOL TEAMS PARTICIPATING IN THE HIGH SCHOOL SUMO TOURNAMENT -PRO • THE HOKKOKU SHIMBUN • KANAZAWA HIGH SCHOOL SUMO WRESTLING TOURNAMENT • ENT./ID. DENTSU INC., TOKYO • PROD. CO. J.C. SPARK, TOKYO / AMANA, TOKYO JAPAN GET NEW POWER • THE JAPANESE SOCIETY FOR ARTIFICIAL INTELLIGENCE • THE 32ND NATIONAL CONVENTION OF THE JAPANESE SOCIETY FOR ARTIFICIAL INTELLIGENCE • ENT./ID. DENTSU INC., TOKYO JAPAN COAL DROPS YARD • ARGENT • COAL DROPS YARD • ENT./ID. DROGA5, LONDON UNITED KINGDOM HAPPY MOVING DAY - CAMPAIGN • MCDONALD’S CANADA • FAST FOOD • ENT./ID. COSSETTE, MONTRÉAL • MED. AG. OMD MONTREAL • PROD. CO. COSSETTE, MONTRÉAL CANADA NEVER STAND STILL • HONG KONG BALLET • HONG KONG BALLET • ENT./ID. DESIGN ARMY, WASHINGTON • PROD. CO. DESIGN ARMY, WASHINGTON USA BLOOMY DAYS «FLOWERS TALKING» • BLOOMY DAYS • BLOOMY DAYS • ENT./ID. HEIMAT, BERLIN • MED. AG. HEIMAT, BERLIN • PROD. CO. HEIMAT, BERLIN GERMANY MUTILATED WORDS • 28 TOO MANY • (FGM) FEMALE GENITAL MUTILATION • ENT./ID. IMPACT BBDO, DUBAI UNITED ARAB EMIRATES #UNIGNORABLE • UNITED WAY • UNITED WAY • ENT./ID. TAXI TORONTO • MED. AG. TOUCHÉ, TORONTO • PROD. CO. HANDSOME FRANK LIMITED, LONDON / 4ZERO1, MONTREAL / LOSSLESS FILMS, TORONTO / MICHAEL WALKER STUDIO 302, TORONTO / BERKELEY, TORONTO • PR AG. ROCK-IT PROMOTIONS, TORONTO CANADA LSO 19/20 NEW SEASON CAMPAIGN - «ROOTS & ORIGINS» • LONDON SYMPHONY ORCHESTRA • LONDON SYMPHONY ORCHESTRA • ENT./ID. SUPERUNION, LONDON UNITED KINGDOM HIGHLIGHT THE REMARKABLE • STABILO INTERNATIONAL GMBH • STABILO BOSS HIGHLIGHTER PEN • ENT./ID. DDB DÜSSELDORF • MED. AG. DDB DÜSSELDORF • PROD. CO. DDB DÜSSELDORF / STUDIO FUNK, DÜSSELDORF • PR AG. DDB DÜSSELDORF GERMANY

PROMOTIONAL PRINTED MEDIA B02/023 FEM CURRENCY • PAISLEY • WOMEN’S COLLECTION • ENT./ID. MAYD, HAMBURG • PROD. CO. MAYD, HAMBURG / THE SOUNDSHACK, HAMBURG / DONDON, BERLIN B02/037 BLOOMY DAYS «FLOWERS TALKING» • BLOOMY DAYS • BLOOMY DAYS • ENT./ID. HEIMAT, BERLIN • MED. AG. HEIMAT, BERLIN • PROD. CO. HEIMAT, BERLIN B02/043 THE REAL MACHADO • UNIVERSITY ZUMBI DOS PALMARES • CORPORATE • ENT./ID. GREY BRAZIL, SÃO PAULO • MED. AG. GREY BRAZIL, SÃO PAULO • PROD. CO. GREY BRAZIL, SÃO PAULO • PR AG. GREY BRAZIL, SÃO PAULO

GERMANY GERMANY BRAZIL

PROMOTIONAL ITEM DESIGN B03/002 FIREVASE • SAMSUNG FIRE & MARINE INSURANCE • FIREVASE • ENT./ID. CHEIL WORLDWIDE , SEOUL • MED. AG. CHEIL WORLDWIDE , SEOUL • PROD. CO. JUNPASANG PRODUCTION, SEOUL / BOUNCE CREATIVE, SEOUL • PR AG. CHEIL WORLDWIDE , SEOUL SOUTH KOREA B03/005 THE OMO BOOK OF DIRT • UNILEVER • OMO WASHING POWDER • ENT./ID. OGILVY CAPE TOWN • PROD. CO. THE INSTITUTE, CAPE TOWN SOUTH AFRICA B03/035 SEETROEN • CITROEN • CITROEN • ENT./ID. BETC, PARIS • PROD. CO. 5.5 DESIGN STUDIOS, PARIS / FURY, PARIS • PR AG. BETC, PARIS FRANCE B03/044 UNBOXING THE TRUTH • THOMSON REUTERS FOUNDATION • THOMSON REUTERS FOUNDATION • ENT./ID. TBWA\CHIAT\DAY, NEW YORK / DESIGN BY DISRUPTION, NEW YORK • MED. AG. TBWA\CHIAT\DAY, NEW YORK • PROD. CO. TBWA\CHIAT\DAY, NEW YORK / DESIGN BY DISRUPTION, NEW YORK USA B03/045 BAHLSEN - THE BAHLSEN FAMILY • BAHLSEN GMBH & CO. KG • BAHLSEN GMBH & CO. KG • ENT./ID. MUTABOR, HAMBURG GERMANY B03/062 DRINK RIGHT, F*** RIGHT • AB INBEV • SKOL BEATS • ENT./ID. WIEDEN+KENNEDY, SÃO PAULO • MED.AG. WIEDEN+KENNEDY, SÃO PAULO / BLINKS,SAO PAULO • PROD. CO. WIEDEN+KENNEDY, SÃO PAULO / LANDIA, SÃO PAULO / EVILTWIN, SÃO PAULO • PR AG. WIEDEN+KENNEDY,SÃO PAULO / IN PRESS PORTER NOVELLI,SÃO PAULO BRAZIL B03/091 GERMAN FEDERAL ASSOCIATION OF FUNERAL DIRECTORS «MY PERSONAL COFFIN» • GERMAN FEDERAL ASSOCIATION OF FUNERAL DIRECTORS • FUNERALS/COUNSELLING/COFFIN CONSULTATION AND SELECTION • ENT./ID. HEIMAT, BERLIN • MED. AG. HEIMAT, BERLIN • PROD. CO. HEIMAT, BERLIN • PR AG. HEIMAT, BERLIN GERMANY B03/095 THE GUN VIOLENCE HISTORY BOOK • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ENT./ID. FCB CHICAGO • PROD. CO. LORD & THOMAS, CHICAGO / THE MILL, CHICAGO • PR AG. CURRENT MARKETING, CHICAGO USA B03/104 LEGS TO FLY • ESPN • INSTITUTIONAL • ENT./ID. AFRICA, SÃO PAULO • PROD. CO. BOSSA NOVA FILMS, SÃO PAULO / ANTFOOD, SÃO PAULO / BOLHA, SÃO PAULO / FURF DESIGN STUDIO, CURITIBA / ID ETHNOS, RIO DE JANEIRO BRAZIL B03/124 ONE MINDFUL MIND • NEUROGEN BRAIN AND SPINE INSTITUTE • KIT • ENT./ID. TBWA\INDIA, MUMBAI • PROD. CO. MOTHERSHIP PRODUCTIONS, MUMBAI INDIA B03/128 THE TAMPON BOOK: A BOOK AGAINST TAX DISCRIMINATION • THE FEMALE COMPANY • THE TAMPON BOOK: A BOOK AGAINST TAX DISCRIMINATION • ENT./ID. SCHOLZ & FRIENDS, BERLIN • MED. AG. SCHOLZ & FRIENDS, BERLIN • PR AG. SCHOLZ & FRIENDS, BERLIN GERMANY B03/137 TRUCK ART CHILDFINDER • BERGER PAINTS • BERGER PAINTS • ENT./ID. BBDO PAKISTAN, LAHORE • MED. AG. BBDO PAKISTAN, LAHORE • PROD. CO. SARAH TAREEN PRODUCTIONS, LAHORE • PR AG. BBDO PAKISTAN, LAHORE PAKISTAN B03/140 ADDICTED ON ARRIVAL • PREVENTION COUNCIL OF ROANOKE COUNTY / URGENT LOVE INITIATIVE • OPI’S • ENT./ID. GREY NEW YORK • MED. AG. GREY NEW YORK • PROD. CO. TOWNHOUSE, NEW YORK / TOOL OF NORTH AMERICA, LOS ANGELES • PR AG. GREY NEW YORK USA PUBLICATIONS & EDITORIAL DESIGN B04/004 DER TAGESSPIEGEL - #QUEERFORMAT • DER TAGESSPIEGEL • DER TAGESSPIEGEL NEWSPAPER • ENT./ID. SCHOLZ & FRIENDS, BERLIN • MED. AG. DER TAGESSPIEGEL, BERLIN • PROD. CO. DER TAGESSPIEGEL, BERLIN B04/009 THE FAKE NEWS STAND • COLUMBIA JOURNALISM REVIEW • COLUMBIA JOURNALISM REVIEW - NEWS • ENT./ID. TBWA\CHIAT\DAY, NEW YORK • MED. AG. TBWA\CHIAT\DAY, NEW YORK • PROD. CO. REBEL AND ROGUE , NEW YORK B04/020 FONTS FOR FREEDOM • REPORTER OHNE GRENZEN E. V. • FONTS OF PROHIB.NEWSPAPERS • ENT./ID. SERVICEPLAN GERMANY• MED. AG. SERVICEPLAN GERMANY / MEDIAPLUS • PROD. CO. INSTANT WAVES, BERLIN / SUPREME MUSIC, HAMBURG / BBOX TYPE, BERLIN / STUDIO HEU.LAND / NEVEREST• PR AG. ACHTUNG!, HAMBURG BOOKS B05/011 B05/013 B05/022 B05/028 B05/032 B05/039 B05/040 B05/049 B05/050

GERMANY USA GERMANY

PAL - PHASE ALTERNATING LINE • PAL - U-WERK KAROLINE • PAL • ENT./ID. MUTABOR, HAMBURG GERMANY STIMULATE ANNUAL • COPYWRITERS CLUB NAGOYA • CCN ANNUAL 2018 • ENT./ID. DENTSU INC., TOKYO • PROD. CO. IMPACT TAKI, NAGOYA / KITO PRINTING , NAGOYA / ASTROLAND INC., NAGOYA JAPAN CREATIVE CIRCLE ANNUAL • CREATIVE CIRCLE • BOOK • ENT./ID. GREY, LONDON • PROD. CO. LOVEUROPE & PARTNERS, LONDON UNITED KINGDOM BLACK BOX • FACULDADE ZUMBI DOS PALMARES • FACULDADE ZUMBI DOS PALMARES • ENT./ID. WUNDERMAN THOMPSON, SAO PAULO / J.WALTER THOMPSON BRAZIL,SÃO PAULO • MED.AG. J.WALTER THOMPSON BRAZIL, SÃO PAULO • PROD. CO. EVILTWIN,SÃO PAULO • PR AG. J.WALTER THOMPSON BRAZIL,SÃO PAULO BRAZIL STAN SMITH: «SOME PEOPLE THINK I’M A SHOE!» • ADIDAS • THE STAN SMITH SHOE • ENT./ID. JOHANNES LEONARDO, NEW YORK / ADIDAS, HERZOGENAURACH USA THE 9’58 BIOGRAPHY • PUMA • BIOGRAPHY BOOK • ENT./ID. BETC/HAVAS, SÃO PAULO • MED. AG. BETC/HAVAS, SÃO PAULO • PROD. CO. BETC/HAVAS, SÃO PAULO BRAZIL THE GUN VIOLENCE HISTORY BOOK • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ENT./ID. FCB CHICAGO • PROD. CO. LORD & THOMAS, CHICAGO / THE MILL, CHICAGO • PR AG. CURRENT MARKETING, CHICAGO USA ONE MINDFUL MIND • NEUROGEN BRAIN AND SPINE INSTITUTE • KIT • ENT./ID. TBWA\INDIA, MUMBAI • PROD. CO. MOTHERSHIP PRODUCTIONS, MUMBAI INDIA THE TAMPON BOOK: A BOOK AGAINST TAX DISCRIMINATION • THE FEMALE COMPANY • THE TAMPON BOOK: A BOOK AGAINST TAX DISCRIMINATION • ENT./ID. SCHOLZ & FRIENDS, BERLIN • MED. AG. SCHOLZ & FRIENDS, BERLIN • PR AG. SCHOLZ & FRIENDS, BERLIN GERMANY

DATA VISUALISATION B06/001 BLINDMETERS • OVK / PEVR (PARENTS OF ROAD VICTIMS) • ROAD SAFETY AWARENESS MESSAGE • ENT./ID. HAPPINESS BRUSSELS, BRUSSELS • PROD. CO. HAPPINESS BRUSSELS, BRUSSELS / RAYGUN, BRUSSELS / LATCHO DROM, BRUSSELS / MOXY POST PRODUCTION, BRUSSELS BELGIUM B06/006 FISHACT - STOP OVERFISHING • FISHACT E.V. • FISHACT E.V. • ENT./ID. MUTABOR, HAMBURG GERMANY B06/017 ROOTS • AIB • AIB • ENT./ID. ROTHCO | ACCENTURE INTERACTIVE , DUBLIN • PROD. CO. ROTHCO | ACCENTURE INTERACTIVE , DUBLIN IRELAND B06/027 MADE IN FUKUSHIMA • METER GROUP INC • METER ENVIRONMENT • ENT./ID. SERVICEPLAN GERMANY, MUNICH / UNIVERSITY OF TOKYO / FUKUSHIMA SAISEI, TOKYO • PROD. CO. ALBERT COON, MUNICH / SAS - SHOOT IN JAPAN, TOKYO GERMANY B06/028 LSO 19/20 NEW SEASON CAMPAIGN - «ROOTS & ORIGINS» • LONDON SYMPHONY ORCHESTRA • LONDON SYMPHONY ORCHESTRA • ENT./ID. SUPERUNION, LONDON UNITED KINGDOM B06/032 MOST DANGEROUS STREET • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ENT./ID. FCB CHICAGO • PROD. CO. LORD & THOMAS, CHICAGO / FCBX, CHICAGO / UNIT9, LOS ANGELES / STRICTLY FX, CHICAGO • PR AG. CURRENT MARKETING, CHICAGO USA BRAND COLLATERAL B07/006 THE UGLY TRUTH SWEATERS • HELSINGIN SANOMAT • HELSINGIN SANOMAT NEWSPAPER • ENT./ID. TBWA\HELSINKI • PROD. CO. TBWA\HELSINKI / GRAVITY NORDIC, HELSINKI / TUORINIEMI DREAM, TURKU • PR AG. TBWA\HELSINKI B07/008 THE MOST CHALLENGING PINGPONG TABLE • JAPAN PARA TABLE TENNIS ASSOCIATION • PARA PINGPONG TABLE • ENT./ID. TBWA\HAKUHODO INC., TOKYO • PROD. CO. NOMAD TOKYO, LLC / AMANA, TOKYO / SAN-EI CORPORATION, CHIBA / QUANTUM, TOKYO • PR AG. TBWA\HAKUHODO INC., TOKYO

FINLAND JAPAN

SPECIAL EDITIONS & BESPOKE ITEMS B08/011 ACCESSIBILITY MAT • FORD MOTOR COMPANY • FORD MOTOR COMPANY • ENT./ID. GTB BRASIL, SÃO PAULO BRAZIL B08/015 SPACE EDITION • MATTEL • SCRABBLE • ENT./ID. LOLA MULLENLOWE, MADRID • PROD. CO. NATURACT, MÓSTOLES SPAIN B08/023 LEXUS X JOHN ELLIOTT: SOLE OF THE UX • LEXUS • LEXUS UX • ENT./ID. TEAM ONE, LOS ANGELES • PROD. CO. IMG , NEW YORK / CVLT, NEW YORK USA B08/029 SEETROEN • CITROEN • CITROEN • ENT./ID. BETC, PARIS • PROD. CO. 5.5 DESIGN STUDIOS, PARIS / FURY, PARIS • PR AG. BETC, PARIS FRANCE B08/038 BILLIE JEAN KING YOUR SHOES • ADIDAS • ADIDAS • ENT./ID. TBWA\CHIAT\DAY, NEW YORK • PROD. CO. REBEL AND ROGUE , NEW YORK USA B08/039 UNBOXING THE TRUTH • THOMSON REUTERS FOUNDATION • THOMSON REUTERS FOUNDATION • ENT./ID. TBWA\CHIAT\DAY, NEW YORK / DESIGN BY DISRUPTION, NEW YORK • MED. AG. TBWA\CHIAT\DAY, NEW YORK • PROD. CO. TBWA\CHIAT\DAY, NEW YORK / DESIGN BY DISRUPTION, NEW YORK USA B08/078 GLASSES OF DROUGHT • FINISH • FINISH QUANTUM • ENT./ID. HAVAS ISTANBUL, ISTANBUL • MED. AG. HAVAS MEDIATURKEY, ISTANBUL • PROD. CO. ABT POST PRODUCTION, ISTANBUL / 3K1A MUSIC, ISTANBUL / P BLOK, ISTANBUL / RPRESENTER, ISTANBUL / SAFIR CAM, İSTANBUL • PR AG. CONTENTINE, ISTANBUL TURKEY B08/085 THE GUN VIOLENCE HISTORY BOOK • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ENT./ID. FCB CHICAGO • PROD. CO. LORD & THOMAS, CHICAGO / THE MILL, CHICAGO • PR AG. CURRENT MARKETING, CHICAGO USA B08/103 THE OUTLAW BIKE • ROCKY MOUNTAIN SPORTS CONTENT. • ROCKY MOUNTAIN SPORTS CONTENT. • ENT./ID. TALENT MARCEL, SÃO PAULO • MED. AG. TALENT MARCEL, SÃO PAULO • PROD. CO. TALENT MARCEL, SÃO PAULO • PR AG. TALENT MARCEL, SÃO PAULO BRAZIL B08/106 INSTRUMENT OF HOPE • SHINEMSD • SHINE MSD • ENT./ID. PUBLICIS, NEW YORK • PROD. CO. NICE PIXELS, NEW YORK • PR AG. JANICE & ASSOCIATES PR, HAUPPAGE USA B08/111 GUMSHOE: THE FIRST SHOE MADE FROM RECYCLED CHEWING GUM • AMSTERDAM METROPOLITAN AREA • GUMSHOE • ENT./ID. PUBLICIS, AMSTERDAM • MED. AG. PUBLICIS, AMSTERDAM • PR AG. PUBLICIS, AMSTERDAM THE NETHERLANDS DIGITAL DESIGN C01/006 SAMSUNG WITHIN • SAMSUNG MOBILE • SAMSUNG MOBILE • ENT./ID. R/GA , NEW YORK • PROD. CO. R/GA , NEW YORK / ACTIVE THEORY, LOS ANGELES / MATHEMATIC, PARIS / SIDECAR, BROOKLYN

USA

ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

SL_Design.indd 12

16/06/2019 00:54

Communication Track DESIGN SHORTLIST DEISGN / JUNE 16 / 2019 / LIONS DAILY NEWS

C01/022 C01/023 C01/024 C01/029 C01/049 C01/050 C01/058

9.58 SECONDS – THE WORLD’S FASTEST ANNUAL REPORT • PUMA SE • ANNUAL REPORT • ENT./ID. PUBLICIS PIXELPARK, HAMBURG • PROD. CO. PUBLICIS PIXELPARK, HAMBURG • PR AG. PUBLICIS PIXELPARK, HAMBURG ACCESSIBILITY MAT • FORD MOTOR COMPANY • FORD MOTOR COMPANY • ENT./ID. GTB BRASIL, SÃO PAULO KUPU • SPARK • SPARK • ENT./ID. COLENSO BBDO, AUCKLAND • MED. AG. PHD, AUCKLAND • PROD. CO. RUSH DIGITAL INTERACTIVE, AUCKLAND / CREATURE, AUCKLAND / FRANKLIN RD, AUCKLAND • PR AG. DRUM, AUCKLAND THE SMOOTHEST BURGER • MCDONALD’S FRANCE • EGG MCMUFFIN • ENT./ID. TBWA\PARIS / DAN PARIS INSTA NOVELS • THE NEW YORK PUBLIC LIBRARY • LITERATURE • ENT./ID. MOTHER NEW YORK • PROD. CO. HORNET, NEW YORK / MAGOZ, MALMO / STRANGE BEAST, LONDON / BUCK DESIGN, NEW YORK / PSYOP, NEW YORK BANG & OLUFSEN BRAND EXPERIENCE • BANG & OLUFSEN • ECOMMERCE, UX • ENT./ID. PUBLICIS SAPIENT, LONDON • PROD. CO. PUBLICIS SAPIENT, LONDON DESIGN LANGUAGE.AI • BRAUN • AUTOMATED DESIGN TOOL • ENT./ID. GREY, LONDON

GERMANY BRAZIL NEW ZEALAND FRANCE USA UNITED KINGDOM UNITED KINGDOM

DIGITAL INSTALLATIONS & EVENTS C02/006 THE QUIET TAXI • HYUNDAI MOTOR GROUP • HYUNDAI SONATA LF TAXI • ENT./ID. INNOCEAN WORLDWIDE, SEOUL • MED. AG. INNOCEAN WORLDWIDE, SEOUL • PROD. CO. WALKING ON THE BLUE, SEOUL / WALKING IN MIND, SEOUL / EDITIN, SEOUL / GIANT STEP, SEOUL / AUDIOLAB, SEOUL • PR AG. INNOCEAN WORLDWIDE, SEOUL SOUTH KOREA C02/026 FOOTBALL DECODED • MICROSOFT • XBOX / FIFA 18 • ENT./ID. MCCANN LONDON • MED. AG. CARAT, LONDON • PROD. CO. CRAFT LONDON / SOMESUCH, LONDON / TWENTYFOUR SEVEN, MADRID UNITED KINGDOM C02/029 MOST DANGEROUS STREET • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ENT./ID. FCB CHICAGO • PROD. CO. LORD & THOMAS, CHICAGO / FCBX, CHICAGO / UNIT9, LOS ANGELES / STRICTLY FX, CHICAGO • PR AG. CURRENT MARKETING, CHICAGO USA C02/033 DALÉ LIVES • THE DALÉ MUSEUM • THE DALÉ MUSEUM • ENT./ID. GOODBY SILVERSTEIN & PARTNERS, SAN FRANCISCO • PROD. CO. GOODBY SILVERSTEIN & PARTNERS, SAN FRANCISCO USA UX, UI & JOURNEY DESIGN C03/002 DEADLY QUESTIONS • ABORIGINAL VICTORIA, DEPARTMENT OF PREMIER & CABINET (VICTORIA) • ABORIGINAL VICTORIA, DEPARTMENT OF PREMIER & CABINET (VICTORIA) • ENT./ID. CLEMENGER BBDO MELBOURNE • MED. AG. MEDIACOM, BRISBANE • PR AG. CLEMENGER BBDO MELBOURNE C03/007 TAKUMI: A 60,000 HOUR STORY ON THE SURVIVAL OF HUMAN CRAFT • LEXUS INTERNATIONAL • LEXUS • ENT./ID. THE&PARTNERSHIP, LONDON • PROD. CO. SAVILLE PRODUCTIONS , LOS ANGELES C03/014 9.58 SECONDS – THE WORLD’S FASTEST ANNUAL REPORT • PUMA SE • ANNUAL REPORT • ENT./ID. PUBLICIS PIXELPARK, HAMBURG • PROD. CO. PUBLICIS PIXELPARK, HAMBURG • PR AG. PUBLICIS PIXELPARK, HAMBURG C03/017 COMPLEXCON • ADIDAS ORIGINALS • ADIDAS ORIGINALS • ENT./ID. JAM3, TORONTO • PROD. CO. JAM3, TORONTO / WE ARE ROYALE, LOS ANGELES / KINDLY BEAST, OTTAWA / PIXELPUSHER, TORONTO / ASA DIGITAL, TORRANCE C03/029 CREATABILITY • GOOGLE • EXPERIMENTS IN AI + ACCESSIBILITY • ENT./ID. GOOGLE CREATIVE LAB, NEW YORK • PROD. CO. GOOGLE CREATIVE LAB, NEW YORK C03/031 THINK INSIDE THE BOX • LOCKHEED MARTIN • SPACE EXPLORATION • ENT./ID. MCCANN NEW YORK • PROD. CO. TRACTION, NEW YORK C03/034 HISTORY BLOCKS • UNESCO • INSTITUTIONAL • ENT./ID. AFRICA, SÃO PAULO • PROD. CO. HUNGRY MAN, SÃO PAULO / PUNCH AUDIO, SÃO PAULO / ASTEROIDE FILMS, CURITIBA C03/038 STORYSIGN • HUAWEI • HUAWEI BRAND • ENT./ID. FCB INFERNO, LONDON • MED. AG. WAVEMAKER , LONDON • PROD. CO. DOG EAT DOG, LONDON / AARDMAN ANIMATIONS, BRISTOL / TENTHREE EDITING, LONDON / UNIT, LONDON / MCASSO, LONDON

AUSTRALIA UNITED KINGDOM GERMANY CANADA USA USA BRAZIL UNITED KINGDOM

SOCIAL ENGAGEMENT C04/017 THE FOLDED LOGO • SAMSUNG ELECTRONICS • GALAXY FOLD / MOBILE DEVICES • ENT./ID. OGILVY, NEW YORK • PROD. CO. OGILVY, NEW YORK / DE YAN, NEW YORK C04/018 MADE IN KOREA • SAMSUNG ELECTRONICS • GALAXY FOLD / MOBILE DEVICES • ENT./ID. OGILVY, NEW YORK • MED. AG. CHEIL WORLDWIDE , SEOUL / STARCOM, LONDON • PROD. CO. OGILVY, NEW YORK / DE YAN, NEW YORK C04/023 INSTA NOVELS • THE NEW YORK PUBLIC LIBRARY • LITERATURE • ENT./ID. MOTHER NEW YORK • PROD. CO. HORNET, NEW YORK / MAGOZ, MALMO / STRANGE BEAST, LONDON / BUCK DESIGN, NEW YORK / PSYOP, NEW YORK C04/034 GET UP ALARM CLOCK • ELI LILLY AND COMPANY • LARTRUVO (OLARATUMAB) • ENT./ID. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK • PROD. CO. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK C04/038 THE EVOLVING MUSIC VIDEO STARRING ELLA MAI • THE RECORDING ACADEMY • 61ST GRAMMY AWARDS • ENT./ID. TBWA\CHIAT\DAY LOS ANGELES • PROD. CO. TOOL OF NORTH AMERICA, LOS ANGELES

USA USA USA USA USA

RETAIL ENVIRONMENT & DESIGN D01/002 HOUSE OF INNOVATION - 000 NYC AND 001 SH • NIKE, INC. • NIKE DIRECT RETAIL • ENT./ID. NIKE, PORTLAND / ACCEPT & PROCEED, LONDON / COORDINATION ASIA, SHANGHAI / HOVERCRAFT, PORTLAND • PROD. CO. NIKE, PORTLAND / CALLISONRTKL ARCHITECTS P.C., NEW YORK / COORDINATION ASIA, SHANGHAI USA RETAIL INSTALLATION & EXPERIENCE D02/005 BLIZZARD STORE • FRANQUICIAS PANAMENAS • BLIZZARD • ENT./ID. FRANQUICIAS PANAMEÑAS S.A., PANAMA / P4 OGILVY, PANAMA CITY • PROD. CO. VFX, PANAMA / GEOMETRY PANAMA / CONTEXTO PANAMA, PANAMA / LA TRIBU PERFORMANCE, PANAMA CITY PANAMA D02/007 HOUSE OF INNOVATION - 000 NYC AND 001 SH • NIKE, INC. • NIKE DIRECT RETAIL • ENT./ID. NIKE, PORTLAND / ACCEPT & PROCEED, LONDON / COORDINATION ASIA, SHANGHAI / HOVERCRAFT, PORTLAND • PROD. CO. NIKE, PORTLAND / CALLISONRTKL ARCHITECTS P.C., NEW YORK / COORDINATION ASIA, SHANGHAI USA POINT OF SALE CONSUMER TOUCHPOINTS & IN-STORE COLLATERAL D03/004 HUNGRY PUFFS • FOODBANK WA • HUNGRY PUFFS • ENT./ID. THE BRAND AGENCY, PERTH • MED. AG. THE BRAND AGENCY, PERTH • PROD. CO. THE BRAND AGENCY, PERTH • PR AG. THE BRAND AGENCY, PERTH LIVE EVENTS D04/003 HANDHELD CONCERT • ROKID • ROKID ME / THE PORTABLE SMART SPEAKER • ENT./ID. THE NINE, SHANGHAI • MED. AG. THE NINE, SHANGHAI D04/004 THE BRIDAL UNIFORM • UN WOMEN • ANTI-CHILD MARRIAGES • ENT./ID. BBDO PAKISTAN, LAHORE • MED. AG. BBDO PAKISTAN, LAHORE • PROD. CO. THE VIDEOGRAPHERS, LAHORE • PR AG. MINT PR, LAHORE D04/009 THE UNBREAKABLE RAINBOW • UNILEVER - BEN&JERRY’S • CSR EVENT • ENT./ID. 180HEARTBEATS+JUNG V MATT , WARSAW • PROD. CO. 180HEARTBEATS+JUNG V MATT , WARSAW • PR AG. 180HEARTBEATS+JUNG V MATT , WARSAW D04/042 BILLIE JEAN KING YOUR SHOES • ADIDAS • ADIDAS • ENT./ID. TBWA\CHIAT\DAY, NEW YORK • PROD. CO. REBEL AND ROGUE , NEW YORK

AUSTRALIA CHINA PAKISTAN POLAND USA

SPATIAL & SCULPTURAL EXHIBITIONS AND EXPERIENCES D05/006 PRIDE SHIELD • FONDATION ÉMERGENCE • INTERNATIONAL DAY AGAINST HOMOPHOBIA AND TRANSPHOBIA • ENT./ID. RETHINK, TORONTO • PROD. CO. MORRISON FILMS, MONTRÉAL / 1ONE, MONTRÉAL • PR AG. TÖK COMMUNICATIONS, MONTREAL CANADA D05/016 THE UNBREAKABLE RAINBOW • UNILEVER - BEN&JERRY’S • CSR EVENT • ENT./ID. 180HEARTBEATS+JUNG V MATT , WARSAW • PROD. CO. 180HEARTBEATS+JUNG V MATT , WARSAW • PR AG. 180HEARTBEATS+JUNG V MATT , WARSAW POLAND D05/019 ABSOLUT STREET TREES • PERNOD RICARD MÉXICO • ABSOLUT • ENT./ID. PERNOD RICARD, MEXICO / ANÎNIMO, MEXICO CITY • MED. AG. SUMA, MEXICO CITY MEXICO D05/026 007 ELEMENTS • NEAL CALLOW • 007 • ENT./ID. OPTIMIST , HAMBURG / BERGBAHNEN SOLDEN / NEAL CALLOW, LONDON / EON PRODUCTIONS, LONDON / OBERMOSER ARCH-OMO ZT , INNSBRUCK • MED. AG. POWELL COMMUNICATIONS, NEW YORK • PROD. CO. OPTIMIST , HAMBURG / TERRITORY STUDIO, LONDON / WERK5 , BERLIN / EMPIRE DESIGN, LONDON / FALKNER & RIML , SOLDEN • PR AG. CALAM COMMUNICATIONS, LEAMINGTON SPA / POWELL COMMUNICATIONS, NEW YORK GERMANY D05/037 THE IMPACTFUL REMINDER • VISION ZERO PROJECT (CITY OF MONTREAL) • THE IMPACTFUL REMINDER STREET EXHIBIT • ENT./ID. SID LEE, MONTRÉAL / CITY OF MONTREAL • PROD. CO. SID LEE, MONTRÉAL / OUTPOST, MONTREAL / SUD OUEST, MONTREAL / BLVD, MONTREAL CANADA D05/048 GRAVE OF THRONES • FOXTEL • GAME OF THRONES • ENT./ID. REVOLVER/WILL O’ROURKE, SYDNEY / DDB SYDNEY • PROD. CO. REVOLVER/WILL O’ROURKE, SYDNEY • PR AG. MANGO, SYDNEY AUSTRALIA D05/050 THINK INSIDE THE BOX • LOCKHEED MARTIN • SPACE EXPLORATION • ENT./ID. MCCANN NEW YORK • PROD. CO. TRACTION, NEW YORK USA D05/059 FOCUS LINES • MINISTERIO DE TRANSPORTE Y OBRAS PUBLICAS • ROAD SAFETY • ENT./ID. FAMOUSGREY BRUSSELS BELGIUM D05/063 MOST DANGEROUS STREET • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ENT./ID. FCB CHICAGO • PROD. CO. LORD & THOMAS, CHICAGO / FCBX, CHICAGO / UNIT9, LOS ANGELES / STRICTLY FX, CHICAGO • PR AG. CURRENT MARKETING, CHICAGO USA WAYFINDING & SIGNAGE D06/008 FOCUS LINES • MINISTERIO DE TRANSPORTE Y OBRAS PUBLICAS • ROAD SAFETY • ENT./ID. FAMOUSGREY BRUSSELS

BELGIUM

FOOD E01/015

BUSHE • BUSHE • A CHAIN OF A CITY CAFES • ENT./ID. BUSHE, PITER / SUPREMATIKA, MOSCOW • MED. AG. BUSHE, PITER • PROD. CO. SUPREMATIKA, MOSCOW • PR AG. SUPREMATIKA, MOSCOW

RUSSIA

DRINKS E02/024

FIT PACK • CORONA • CORONA EXTRA • ENT./ID. LEO BURNETT MÉXICO, MEXICO CITY • PROD. CO. LANDIA FILMS, MEXICO CITY / DRUGSTORE, MEXICO CITY / TRIDI MX, MEXICO CITY

MEXICO

OTHER FMCG & CONSUMER DURABLES E03/005 CHANGING THE GAME • MICROSOFT • XBOX • ENT./ID. MCCANN NEW YORK • MED. AG. CARAT, NEW YORK • PROD. CO. HUNGRY MAN, NEW YORK / ROCK PAPER SCISSORS, NEW YORK / COMPANY 3, NEW YORK / JSM MUSIC, NEW YORK / SONIC UNION, NEW YORK • PR AG. WAGGENER EDSTROM, SEATTLE USA E03/008 THE TAMPON BOOK: A BOOK AGAINST TAX DISCRIMINATION • THE FEMALE COMPANY • THE TAMPON BOOK: A BOOK AGAINST TAX DISCRIMINATION • ENT./ID. SCHOLZ & FRIENDS, BERLIN • MED. AG. SCHOLZ & FRIENDS, BERLIN • PR AG. SCHOLZ & FRIENDS, BERLIN

GERMANY

SPECIAL EDITIONS & PACKAGING E06/010 PASS THE BILL • LEAF FORWARD • LEAF FORWARD • ENT./ID. RETHINK, TORONTO • PROD. CO. RETHINK, TORONTO E06/029 BAHLSEN - THE BAHLSEN FAMILY • BAHLSEN GMBH & CO. KG • BAHLSEN GMBH & CO. KG • ENT./ID. MUTABOR, HAMBURG E06/033 FIT PACK • CORONA • CORONA EXTRA • ENT./ID. LEO BURNETT MÉXICO, MEXICO CITY • PROD. CO. LANDIA FILMS, MEXICO CITY / DRUGSTORE, MEXICO CITY / TRIDI MX, MEXICO CITY E06/034 LOSING BLUE • CORONA • CORONA EXTRA • ENT./ID. LEO BURNETT MÉXICO, MEXICO CITY / LEO BURNETT MELBOURNE • MED. AG. LEO BURNETT MÉXICO, MEXICO CITY • PROD. CO. BONICA TV, MEXICO CITY • PR AG. LEO BURNETT MÉXICO, MEXICO CITY E06/056 BLOOMY DAYS «FLOWERS TALKING» • BLOOMY DAYS • BLOOMY DAYS • ENT./ID. HEIMAT, BERLIN • MED. AG. HEIMAT, BERLIN • PROD. CO. HEIMAT, BERLIN E06/058 NISSIN - THE APOLOGY • NISSIN • NISSIN LAMEN • ENT./ID. DENTSU BRAZIL, SÃO PAULO E06/061 THE WASTE MEASURE • GREENPEOPLE • AWARENESS CAMPAIGN • ENT./ID. CHEIL WORLDWIDE, SÃO PAULO • PROD. CO. 7 FILMES, SÃO PAULO / ANGELS, SÃO PAULO E06/069 P&G ORKID - UNCOVER THE SHAME • P&G ORKID • ORKID • ENT./ID. 4129GREY, ISTANBUL • PROD. CO. VIDEOJENIK, ISTANBUL

CANADA GERMANY MEXICO MEXICO GERMANY BRAZIL BRAZIL TURKEY

CONSUMER TECHNOLOGY & HOMEWARE F01/006 THE URBAN MOBILITY SOLUTION • UJET • UJET ELECTRIC SCOOTER • ENT./ID. LEO BURNETT FRANKFURT • PROD. CO. LEO BURNETT FRANKFURT F01/008 7:1 FURNITURE COLLECTION • HOMEPRO • HOMEPRO • ENT./ID. BBDO BANGKOK F01/017 DOTMINI.THE FIRST SMART MEDIA DEVICE FOR THE VISUALLY IMPAIRED.• DOT• DOT• ENT./ID.SERVICEPLAN GERMANY,MUNICH / SERVICEPLAN KOREA,SEOUL/ DOTINCORPORATION,SEOUL• PROD.CO.DOTINCORP.,SEOUL/ PAULUS.CO,SEOUL/ CLOUDANDCO,SEOUL/ HYPERINTERACTIVE,HAMBURG / MOBYDIGG,MUNICH F01/018 CHANGING THE GAME • MICROSOFT • XBOX • ENT./ID. MCCANN NEW YORK • MED. AG. CARAT, NEW YORK • PROD. CO. HUNGRY MAN, NEW YORK / ROCK PAPER SCISSORS, NEW YORK / COMPANY 3, NEW YORK / JSM MUSIC, NEW YORK / SONIC UNION, NEW YORK • PR AG. WAGGENER EDSTROM, SEATTLE

GERMANY THAILAND GERMANY USA

FASHION, LEISURE, SPORTS & OUTDOOR F02/008 I AM TRASH, LES FLEURS DU DÉCHET • ETAT LIBRE D’ORANGE • PERFUME - I AM TRASH, LES FLEURS DU DÉCHET • ENT./ID. OGILVY, PARIS • PROD. CO. OGILVY, PARIS / TOO-YOUNG, PARIS • PR AG. OGILVY, PARIS FRANCE F02/010 BILLIE JEAN KING YOUR SHOES • ADIDAS • ADIDAS • ENT./ID. TBWA\CHIAT\DAY, NEW YORK • PROD. CO. REBEL AND ROGUE , NEW YORK USA F02/022 GERMAN FEDERALASSOCIATION OF FUNERAL DIRECTORS «MY PERSONAL COFFIN» • GERMAN FEDERALASSOCIATION OF FUNERAL DIRECTORS • FUNERALS/COUNSELLING/COFFIN CONSULTATION AND SELECTION • ENT./ID. HEIMAT, BERLIN • MED.AG. HEIMAT,BERLIN • PROD. CO. HEIMAT,BERLIN • PR AG. HEIMAT,BERLIN GERMANY F02/024 LEGS TO FLY • ESPN • INSTITUTIONAL • ENT./ID. AFRICA, SÃO PAULO • PROD. CO. BOSSA NOVA FILMS, SÃO PAULO / ANTFOOD, SÃO PAULO / BOLHA, SÃO PAULO / FURF DESIGN STUDIO, CURITIBA / ID ETHNOS, RIO DE JANEIRO BRAZIL F02/028 TOMMY HILFIGER ADAPTIVE • TOMMY HILFIGER • TOMMY HILFIGER ADAPTIVE: ADAPTIVE CLOTHING FOR PEOPLE WITH DISABILITIES • ENT./ID. WUNDERMAN THOMPSON, NEW YORK / POSSIBLE NEW YORK / WUNDERMAN, NEW YORK • PROD. CO. HUMBLE, NEW YORK USA F02/029 GUMSHOE: THE FIRST SHOE MADE FROM RECYCLED CHEWING GUM • AMSTERDAM METROPOLITAN AREA • GUMSHOE • ENT./ID. PUBLICIS, AMSTERDAM • MED. AG. PUBLICIS, AMSTERDAM • PR AG. PUBLICIS, AMSTERDAM THE NETHERLANDS INFANT PRODUCTS: TOYS & EDUCATIONAL F03/007 PROJET AU CŒUR DE TOI • ENFANTS TRANSGENRES CANADA • PROJET AU CŒUR DE TOI – EDUCATIONAL DOLL • ENT./ID. LG2, MONTRÉAL • PROD. CO. LG2, MONTRÉAL / ROMEO & FILS, MONTREAL / SHED, MONTRÉAL / CIRCONFLEX, MONTREAL / PRETTY IN PLASTIC, LOS ANGELES F03/009 SANS FORGETICA • RMIT UNIVERSITY • RMIT UNIVERSITY EDUCATION • ENT./ID. NAKED COMMUNICATIONS, SYDNEY • PROD. CO. NAKED COMMUNICATIONS, SYDNEY / BANTAM, SYDNEY / ORCHARD, SYDNEY • PR AG. NAKED COMMUNICATIONS, SYDNEY / RMIT UNIVERSITY, MELBOURNE F03/018 STORYSIGN • HUAWEI • HUAWEI BRAND • ENT./ID. FCB INFERNO, LONDON • MED. AG. WAVEMAKER , LONDON • PROD. CO. DOG EAT DOG, LONDON / AARDMAN ANIMATIONS, BRISTOL / TENTHREE EDITING, LONDON / UNIT, LONDON / MCASSO, LONDON F03/019 MASSIRA PROJECT • PLAYSTATION TALENTS • MASSIRA GAME (PLAYSTATION) • ENT./ID. TBWA\ESPAÑA, MADRID • MED. AG. TBWA\ESPAÑA, MADRID F03/020 HISTORY BLOCKS • UNESCO • INSTITUTIONAL • ENT./ID. AFRICA, SÃO PAULO • PROD. CO. HUNGRY MAN, SÃO PAULO / PUNCH AUDIO, SÃO PAULO / ASTEROIDE FILMS, CURITIBA MEDICAL PRODUCTS F04/004 HUGGIES H-SECTION • HUGGIES/KIMBERLY-CLARK • HUGGIES DIAPERS • ENT./ID. OGILVY CANADA, TORONTO

CANADA AUSTRALIA UNITED KINGDOM SPAIN BRAZIL CANADA

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SHORTLIST Health Track

LIONS DAILY NEWS / SUNDAY / JUNE 16 / 2019

Health & Wellness OTC APPLICATIONS A02/1009 PAIN IS DRAMA • GSK • VOLTAREN • ENT./ID. SAATCHI & SAATCHI SWITZERLAND, LAUSANNE • PROD. CO. GOOD PEOPLE FILMS, CAIRO A02/17001 PAIN IS DRAMA • GSK • VOLTAREN • ENT./ID. SAATCHI & SAATCHI SWITZERLAND, LAUSANNE • PROD. CO. GOOD PEOPLE FILMS, CAIRO A02/29002 NASTIEST TEST • PORTA HNOS • BIALCOHOL • ENT./ID. SANTO, BUENOS AIRES • PROD. CO. LA DOBLE A, BUENOS AIRES A02/50002 YARMULKE SWITCH • P&G • HEAD & SHOULDERS • ENT./ID. ACW GREY TEL AVIV • MED. AG. MEDIACOM CONNECTIONS, TEL AVIV • PROD. CO. MOTI BULLDOZER, BNEI BRAK • PR AG. STERN ARIELY SAAR, BNEI BRAK

SWITZERLAND SWITZERLAND ARGENTINA ISRAEL

OTC PRODUCTS / DEVICES A03/13003 VIVA LA VULVA • ESSITY • LIBRESSE/BODYFORM • ENT./ID. AMVBBDO, LONDON • PR AG. KETCHUM, LONDON UNITED KINGDOM A03/14001 VIVA LA VULVA • ESSITY • LIBRESSE/BODYFORM • ENT./ID. AMVBBDO, LONDON • PROD. CO. SOMESUCH, LONDON • PR AG. KETCHUM, LONDON UNITED KINGDOM A03/17001 VIVA LA VULVA • ESSITY • LIBRESSE/BODYFORM • ENT./ID. AMVBBDO, LONDON • PROD. CO. SOMESUCH, LONDON • PR AG. KETCHUM, LONDON UNITED KINGDOM A03/18001 VIVA LA VULVA • ESSITY • LIBRESSE/BODYFORM • ENT./ID. AMVBBDO, LONDON • PROD. CO. SOMESUCH, LONDON • PR AG. KETCHUM, LONDON UNITED KINGDOM A03/28001 THE MATRIARCHS • CAREFREE • PANTY LINERS & TAMPONS • ENT./ID. DDB SYDNEY • PROD. CO. EXIT FILMS, SYDNEY / THE EDITORS, SYDNEY AUSTRALIA A03/28002 BIG SEXY ALBUM • DWIGHT & CHURCH • TROJAN BRAND CONDOMS • ENT./ID. 72ANDSUNNY, LOS ANGELES • PROD. CO. HECHO STUDIOS, LOS ANGELES / HEARD CITY, NEW YORK / NEW MATH, NEW YORK USA A03/29001 VIVA LA VULVA • ESSITY • LIBRESSE/BODYFORM • ENT./ID. AMVBBDO, LONDON • PROD. CO. SOMESUCH, LONDON • PR AG. KETCHUM, LONDON UNITED KINGDOM A03/3001 C.L.I.T.O.R.I.S. • DWIGHT & CHURCH • TROJAN BRAND CONDOMS • ENT./ID. 72ANDSUNNY, LOS ANGELES • PROD. CO. HECHO STUDIOS, LOS ANGELES / HEARD CITY, NEW YORK / NEW MATH, NEW YORK USA A03/3002 I TOUCHED A PENIS TODAY • DWIGHT & CHURCH • TROJAN BRAND CONDOMS • ENT./ID. 72ANDSUNNY, LOS ANGELES • PROD. CO. HECHO STUDIOS, LOS ANGELES / HEARD CITY, NEW YORK / NEW MATH, NEW YORK USA A03/41001 NUMBER 2 MAGAZINE • KIMBERLY-CLARK • NEVE® • ENT./ID. FCB HEALTH BRASIL, SÃO PAULO • PROD. CO. ÇAVAART, SÃO PAULO / CANJAAUDIO CULTURE, CURITIBA / FACTORY BRASIL, SÃO PAULO / CRAFTA INTELIGENTE, SÃO PAULO / JULIAN VELEZ ART, SAO PAULO BRAZIL A03/49003 THISABLES • IKEA • IKEA THISABLES • ENT./ID. MCCANN, TEL AVIV • MED. AG. UM, TEL AVIV • PROD. CO. MCCANN, TEL AVIV / CRAFT LONDON • PR AG. MCCANN, TEL AVIV ISRAEL A03/49004 DR. PEE • LA FABRIL • DR. PEE • ENT./ID. OGILVY ECUADOR , GUAYAQUIL ECUADOR A03/50003 THISABLES • IKEA • IKEA THISABLES • ENT./ID. MCCANN, TEL AVIV • MED. AG. UM, TEL AVIV • PROD. CO. MCCANN, TEL AVIV / CRAFT LONDON • PR AG. MCCANN, TEL AVIV ISRAEL A03/8002 CONSENT PACK • TULIPAN • TULIPAN • ENT./ID. BBDO ARGENTINA, BUENOS AIRES • MED. AG. PHD , BUENOS AIRES • PROD. CO. ORUGA CINE, BUENOS AIRES • PR AG. ADVERPR, BUENOS AIRES ARGENTINA A03/8005 THISABLES • IKEA • IKEA THISABLES • ENT./ID. MCCANN, TEL AVIV • MED. AG. UM, TEL AVIV • PROD. CO. MCCANN, TEL AVIV / CRAFT LONDON • PR AG. MCCANN, TEL AVIV ISRAEL NUTRACEUTICALS A04/1009 HOW OLD ARE YOU? • PEPSICO • QUAKER OATS • ENT./ID. ALMAPBBDO, SÃO PAULO • MED. AG. ALMAPBBDO, SÃO PAULO • PROD. CO. BANDO, SÃO PAULO / SATELITE AUDIO, SÃO PAULO / UM STUDIO, SAO PAULO A04/14001 NEW NORMAL • MEDMEN • CANNABIS • ENT./ID. MJZ, LOS ANGELES / MEKANISM, NEW YORK • PROD. CO. MJZ, LOS ANGELES

BRAZIL USA

A04/19001 THE NEW NORMAL • MEDMEN • MEDMEN • ENT./ID. MEKANISM, SAN FRANCISCO / MEDMEN, LOS ANGELES • MED. AG. MEKANISM, SAN FRANCISCO / NICE DOG MEDIA, SANTA MONICA / RADIO ROBOT, INC., COMMERCE CITY / CENTRO, NEW YORK • PROD. CO. MJZ, LOS ANGELES • PR AG. AZIONE, LOS ANGELES A04/50003 PINCH • NESTLE WATERS • GLACIAR • ENT./ID. PONCE, BUENOS AIRES A04/8001 MOTHER’S LOVE EXPRESS • ILLUMA/WYETH • WYETH • ENT./ID. OGILVY, TAIPEI CITY HEALTH & WELLNESS TECH A05/11001 FACING EMOTIONS • HUAWEI • HUAWEI MATE 20 PRO • ENT./ID. DIGITAS POLAND, WARSAW • PROD. CO. DIGITAS POLAND, WARSAW • PR AG. DIGITAS POLAND, WARSAW A05/11005 BACK2LIFE • SAMSUNG • CORPORATE SOCIAL RESPONSIBILITY PROJECT (CPR) • ENT./ID. CHEIL PENGTAI, BEIJING / CHEIL WORLDWIDE HONG KONG • MED. AG. CHEIL PENGTAI, BEIJING • PROD. CO. BIGFISH, BEIJING A05/11011 STORYSIGN • HUAWEI • HUAWEI BRAND • ENT./ID. FCB INFERNO, LONDON • MED. AG. WAVEMAKER , LONDON • PROD. CO. DOG EAT DOG, LONDON / AARDMAN ANIMATIONS, BRISTOL / TENTHREE EDITING, LONDON / UNIT, LONDON / MCASSO, LONDON A05/12003 DOT TRANSLATION ENGINE. THE FIRST AI BRAILLE TRANSLATION SOFTWARE • DOT INC. • DOT TRANSLATION ENGINE • ENT./ID. SERVICEPLAN GERMANY, MUNICH / SERVICEPLAN KOREA, SEOUL / DOT INCORPORAT., SEOUL • PROD. CO. DOT INCORPORAT., SEOUL / HYPERINTERACTIVE, HAMBURG / PAULUS.CO, SEOUL A05/12011 STORYSIGN • HUAWEI • HUAWEI BRAND • ENT./ID. FCB INFERNO, LONDON • MED. AG. WAVEMAKER , LONDON • PROD. CO. DOG EAT DOG, LONDON / AARDMAN ANIMATIONS, BRISTOL / TENTHREE EDITING, LONDON / UNIT, LONDON / MCASSO, LONDON A05/13001 DOSIST ‘’NOT AVAILABLE IN CANADA’’ • DOSIST • DOSIST • ENT./ID. ANOMALY, TORONTO • MED. AG. PROVEN ADVERTISING, TORONTO • PROD. CO. UNREASONABLE STUDIOS, TORONTO • PR AG. FAULHABER COMMUNICATIONS, TORONTO A05/29001 MY LAST DAYS: MEET ANTHONY • TOBII DYNAVOX • TOBII DYNAVOX CAMERA • ENT./ID. WAYFARER ENTERTAINMENT, LOS ANGELES • MED. AG. THE CW NETWORK, LOS ANGELES • PROD. CO. WAYFARER ENTERTAINMENT, LOS ANGELES A05/3002 RADIO TINNITUS • CHIME • RADIO STATION • ENT./ID. ROTHCO | ACCENTURE INTERACTIVE , DUBLIN A05/9002 THE BLIND VOTES • ORCAM • MYEYE • ENT./ID. GITAM BBDO, TEL AVIV • PR AG. GITAM BBDO, TEL AVIV BRAND-LED EDUCATION & AWARENESS B01/11003 BACK2LIFE • SAMSUNG • CORPORATE SOCIAL RESPONSIBILITY PROJECT (CPR) • ENT./ID. CHEIL PENGTAI, BEIJING / CHEIL WORLDWIDE HONG KONG • MED. AG. CHEIL PENGTAI, BEIJING • PROD. CO. BIGFISH, BEIJING B01/13004 THISABLES • IKEA • IKEA THISABLES • ENT./ID. MCCANN, TEL AVIV • MED. AG. UM, TEL AVIV • PROD. CO. MCCANN, TEL AVIV / CRAFT LONDON • PR AG. MCCANN, TEL AVIV B01/13007 NEXT MINUTE LAW • MINISTERIO PUBLICO AND ABAP • INSTITUTIONAL • ENT./ID. VMLY&R BRAZIL, SÃO PAULO / Y&R SAO PAULO • MED. AG. Y&R SAO PAULO • PROD. CO. Y&R SAO PAULO • PR AG. Y&R SAO PAULO B01/13009 VIVA LA VULVA • ESSITY • LIBRESSE/BODYFORM • ENT./ID. AMVBBDO, LONDON • PROD. CO. SOMESUCH, LONDON • PR AG. KETCHUM, LONDON B01/14001 VIVA LA VULVA • ESSITY • LIBRESSE/BODYFORM • ENT./ID. AMVBBDO, LONDON • PROD. CO. SOMESUCH, LONDON • PR AG. KETCHUM, LONDON B01/17004 VIVA LA VULVA • ESSITY • LIBRESSE/BODYFORM • ENT./ID. AMVBBDO, LONDON • PROD. CO. SOMESUCH, LONDON • PR AG. KETCHUM, LONDON B01/18002 VIVA LA VULVA • ESSITY • LIBRESSE/BODYFORM • ENT./ID. AMVBBDO, LONDON • PROD. CO. SOMESUCH, LONDON • PR AG. KETCHUM, LONDON B01/41002 ONE MINDFUL MIND • NEUROGEN BRAIN AND SPINE INSTITUTE • KIT • ENT./ID. TBWA\INDIA, MUMBAI • PROD. CO. MOTHERSHIP PRODUCTIONS, MUMBAI

POLAND CHINA UNITED KINGDOM GERMANY UNITED KINGDOM CANADA USA IRELAND ISRAEL

CHINA ISRAEL BRAZIL UNITED KINGDOM UNITED KINGDOM UNITED KINGDOM UNITED KINGDOM

B01/49003 THISABLES • IKEA • IKEA THISABLES • ENT./ID. MCCANN, TEL AVIV • MED. AG. UM, TEL AVIV • PROD. CO. MCCANN, TEL AVIV / CRAFT LONDON • PR AG. MCCANN, TEL AVIV B01/50014 THISABLES • IKEA • IKEA THISABLES • ENT./ID. MCCANN, TEL AVIV • MED. AG. UM, TEL AVIV • PROD. CO. MCCANN, TEL AVIV / CRAFT LONDON • PR AG. MCCANN, TEL AVIV B01/8007 THISABLES • IKEA • IKEA THISABLES • ENT./ID. MCCANN, TEL AVIV • MED. AG. UM, TEL AVIV • PROD. CO. MCCANN, TEL AVIV / CRAFT LONDON • PR AG. MCCANN, TEL AVIV B01/8016 LEGS TO FLY • ESPN • INSTITUTIONAL • ENT./ID. AFRICA, SÃO PAULO • PROD. CO. BOSSA NOVA FILMS, SÃO PAULO / ANTFOOD, SÃO PAULO / BOLHA, SÃO PAULO / FURF DESIGN STUDIO, CURITIBA / ID ETHNOS, RIO DE JANEIRO B01/9001 BEAUTY MARK • CVS HEALTH • BEAUTY MARK • ENT./ID. CVS HEALTH, WOONSOCKET / DIGITAS, BOSTON / ENDEAVOR, NEW YORK, NY • MED. AG. CVS HEALTH, WOONSOCKET / DIGITAS, BOSTON / UM, NEW YORK • PROD. CO. DIGITAS, BOSTON • PR AG. CVS HEALTH, WOONSOCKET / KAPLOW PR, NEW YORK B01/9004 PRICELESS JEWELRY • JOYERÊA AURUS • JOYERÊA AURUS • ENT./ID. LOS QUILTROS, SANTIAGO • PROD. CO. CUECA, SANTIAGO B01/9007 TOXIC TOBY • BREEZOMETER / BRITISH LUNG FOUNDATION / WORLD HEALTH ORGANIZATION • BREEZOMETER / BRITISH LUNG FOUNDATION / WORLD HEALTH ORGANIZATION • ENT./ID. MCCANN LONDON • MED. AG. MCCANN LONDON • PROD. CO. CRAFT LONDON • PR AG. MCCANN LONDON NON-PROFIT/FOUNDATION-LED EDUCATION B02/1002 #DEFYTHENAME • MONICA LEWINSKY • ANTI-BULLYING • ENT./ID. BBDO NEW YORK • PROD. CO. O POSITIVE, NEW YORK • PR AG. DINI VON MUEFFLING COMMUNICATIONS, NEW YORK B02/1012 BE A MAN OF MORE WORDS • THE MOVEMBER FOUNDATION • SUICIDE PREVENTION • ENT./ID. CUMMINS & PARTNERS, MELBOURNE • PROD. CO. GOODOIL FILMS, SYDNEY B02/1029 BOYS DON’T CRY • WHITE RIBBON • WHITE RIBBON CAMPAIGN • ENT./ID. BENSIMON BYRNE,TORONTO • PROD. CO. UNTITLED FILMS,TORONTO / ROOSTER POST PRODUCTION,TORONTO / ALTER EGO,TORONTO / BERKELEY,TORONTO • PR AG. NARRATIVE, TORONTO B02/13003 PLANNED PARENTHOOD ‘F*CK NEW YORK CITY’ • PLANNED PARENTHOOD NYC • PPNYC • ENT./ID. BBH, NEW YORK B02/13008 TREATMENT BOX • TRUTH, AD COUNCIL, OFFICE OF NATIONAL DRUG CONTROL POLICY • TRUTH • ENT./ID. 72ANDSUNNY, LOS ANGELES • PROD. CO. M SS NG P ECES, LOS ANGELES / HECHO STUDIOS, LOS ANGELES / BUTTER, VENICE / CARBON VFX, SANTA MONICA / WHITEHOUSE POST, SANTA MONICA B02/15006 VOICELESS WOMEN • NEW LIVES • ANTI TRAFFICKING • ENT./ID. UITCH ISCRATCH, COPENHAGEN • PROD. CO. UITCH ISCRATCH, COPENHAGEN B02/18005 NEW MINDSET • UNITED FOR GLOBAL MENTAL HEALTH • MENTAL HEALTH AWARENESS • ENT./ID. HAVAS LYNX, MANCHESTER • PROD. CO. HAVAS LYNX, MANCHESTER / AARDMAN ANIMATIONS, BRISTOL B02/19002 VOICELESS WOMEN • NEW LIVES • ANTI TRAFFICKING • ENT./ID. UITCH ISCRATCH, COPENHAGEN • PROD. CO. UITCH ISCRATCH, COPENHAGEN B02/22004 #HOPESTEMS • SHATTERPROOF • SHATTERPROOF • ENT./ID. MCCANN HEALTH NEW YORK B02/22016 MUTILATED WORDS • 28 TOO MANY • (FGM) FEMALE GENITAL MUTILATION • ENT./ID. IMPACT BBDO, DUBAI B02/23006 REMEMBERING MY FATHER • REFUGE • DOMESTIC ABUSE SUPPORT AND AWARENESS • ENT./ID. MCCANN BRISTOL • MED. AG. MCCANN BRISTOL • PROD. CO. MCCANN BRISTOL • PR AG. MCCANN BRISTOL

USA ARGENTINA CHINESE TAIPEI

INDIA ISRAEL ISRAEL ISRAEL BRAZIL USA CHILE UNITED KINGDOM

USA AUSTRALIA CANADA USA USA DENMARK UNITED KINGDOM DENMARK USA UNITED ARAB EMIRATES UNITED KINGDOM

ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

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Health Track HEALTH & WELLNESS SHORTLIST

SUNDAY / JUNE 16 / 2019 / LIONS DAILY NEWS

B02/23007 MISTLETOE • REFUGE • DOMESTIC ABUSE SUPPORT AND AWARENESS • ENT./ID. MCCANN BRISTOL • MED. AG. MCCANN BRISTOL • PROD. CO. MCCANN BRISTOL • PR AG. MCCANN BRISTOL UNITED KINGDOM B02/23008 CHRISTMAS EVE • REFUGE • DOMESTIC ABUSE SUPPORT AND AWARENESS • ENT./ID. MCCANN BRISTOL • MED. AG. MCCANN BRISTOL • PROD. CO. MCCANN BRISTOL • PR AG. MCCANN BRISTOL UNITED KINGDOM B02/24006 MOUTH. • HEAL TRAFFICKING • HUMAN TRAFFICKING AWARENESS CAMPAIGN FOR PHYSICIANS • ENT./ID. GREY NEW YORK USA B02/24007 EYE. • HEAL TRAFFICKING • HUMAN TRAFFICKING AWARENESS CAMPAIGN FOR PHYSICIANS • ENT./ID. GREY NEW YORK USA B02/26001 THE ZERO TOLERANCE RIBBON • 28 TOO MANY • (FGM) FEMALE GENITAL MUTILATION • ENT./ID. IMPACT BBDO, DUBAI • PR AG. IMPACT PORTER NOVELLI, DUBAI UNITED ARAB EMIRATES B02/29004 TREATMENT BOX • TRUTH, AD COUNCIL, OFFICE OF NATIONAL DRUG CONTROL POLICY • TRUTH • ENT./ID. 72ANDSUNNY, LOS ANGELES • PROD. CO. M SS NG P ECES, LOS ANGELES / HECHO STUDIOS, LOS ANGELES / BUTTER, VENICE / CARBON VFX, SANTA MONICA / WHITEHOUSE POST, SANTA MONICA USA B02/29006 THE LIFE SAVING SOAP OPERAS • PERUVIAN MINISTRY OF HEALTH • PERUVIAN MINISTRY OF HEALTH • ENT./ID. CIRCUS GREY PERU, LIMA • MED. AG. AMERICA TELEVISION, LIMA • PROD. CO. DEL BARRIO PRODUCCIONES, LIMA / CANICA FILMS, LIMA / SIN ANESTESIA, LIMA • PR AG. CIRCUS GREY PERU, LIMA PERU B02/29009 THE LAST MILE • COCA-COLA • COCA-COLA AND (RED) PARTNERSHIP • ENT./ID. THE COCA-COLA COMPANY, ATLANTA / ANOMALY, NEW YORK • PROD. CO. ACE CONTENT, NEW YORK • PR AG. ZENO GROUP, NEW YORK USA B02/30001 THE HEALING HOUSE • CASEY HOUSE • HIV/AIDS AWARENESS • ENT./ID. BENSIMON BYRNE, TORONTO / NARRATIVE, TORONTO • PROD. CO. BENSIMON BYRNE, TORONTO / NARRATIVE, TORONTO / WESTSIDE STUDIO, TORONTO • PR AG. NARRATIVE, TORONTO CANADA B02/30003 THE BRIDAL UNIFORM • UN WOMEN • ANTI-CHILD MARRIAGES • ENT./ID. BBDO PAKISTAN, LAHORE • MED. AG. BBDO PAKISTAN, LAHORE • PROD. CO. THE VIDEOGRAPHERS, LAHORE • PR AG. MINT PR, LAHORE PAKISTAN B02/35001 #DEFYTHENAME • MONICA LEWINSKY • ANTI-BULLYING • ENT./ID. BBDO NEW YORK • PROD. CO. O POSITIVE, NEW YORK • PR AG. DINI VON MUEFFLING COMMUNICATIONS, NEW YORK USA B02/38004 STOP TRAFFICK • STREET GRACE • FIGHTING DOMESTIC MINOR SEX TRAFFICKING • ENT./ID. BBDO ATLANTA • MED. AG. OUTDOOR MEDIA GROUP ATLANTA • PROD. CO. BARK BARK, ATLANTA / HERO POST, ATLANTA, GA / THE COLOR SPOT, MARIETTA • PR AG. PORTER NOVELLI ATLANTA USA B02/38007 THE TOXIC FLAG • WASTE MANAGEMENT COALITION • WASTE MANAGEMENT • ENT./ID. IMPACT BBDO, DUBAI UNITED ARAB EMIRATES B02/38014 SECOND CHANCES • DONATE LIFE CALIFORNIA • DONATE LIFE CALIFORNIA • ENT./ID. CASANOVA/MCCANN, COSTA MESA/MCCANN CANADA, TORONTO/MCCANN NY • PROD. CO. CRAFT WORLDWIDE, NY/D’AVANT-GARDE MEDIA, S. MONICA/4K FILM PROD, COCHRANE/JSM MUSIC, NY/TRULOVE POST, CULVER CITY • PR AG. MCCANN NY USA B02/41004 A SIGN FROM SAINT FLORIAN • THE NATIONAL INSTITUTE OF PUBLIC HEALTH • CARBON MONOXIDE POISONING PREVENTION • ENT./ID. GREY POLAND, WARSAW • MED. AG. GREY POLAND, WARSAW • PROD. CO. GREY POLAND, WARSAW • PR AG. BURSON COHN & WOLFE , WARSAW POLAND B02/49004 THE PUCK • ADIABC (DIABETES ASSOCIATION) • DIABETES DETECTION DEVICE • ENT./ID. GREY CANADA, TORONTO / GREY NEW YORK • PROD. CO. GREY CANADA, TORONTO / GREY NEW YORK / CURRENT STUDIOS, TORONTO CANADA B02/50004 STOP TRAFFICK • STREET GRACE • FIGHTING DOMESTIC MINOR SEX TRAFFICKING • ENT./ID. BBDO ATLANTA • MED. AG. OUTDOOR MEDIA GROUP ATLANTA • PROD. CO. BARK BARK, ATLANTA / HERO POST, ATLANTA, GA / THE COLOR SPOT, MARIETTA • PR AG. PORTER NOVELLI ATLANTA USA B02/50006 THE HEALING HOUSE • CASEY HOUSE • HIV/AIDS AWARENESS • ENT./ID. BENSIMON BYRNE, TORONTO / NARRATIVE, TORONTO • PROD. CO. BENSIMON BYRNE, TORONTO / NARRATIVE, TORONTO / WESTSIDE STUDIO, TORONTO • PR AG. NARRATIVE, TORONTO CANADA B02/8006 UNDERCOVER CROSSWORDS • MINISTRY OF SOCIAL DEVELOPMENT/OFFICE FOR SENIORS • ELDER ABUSE AWARENESS • ENT./ID. FCB NEW ZEALAND, AUCKLAND • MED. AG. FCB NEW ZEALAND, AUCKLAND • PROD. CO. FCB NEW ZEALAND, AUCKLAND • PR AG. FCB NEW ZEALAND, AUCKLAND NEW ZEALAND B02/8025 THE GOOD DRUG TRAFFICKING • AYUDA HUMANITARIA PARA VENEZUELA • AYUDA HUMANITARIA PARA VENEZUELA • ENT./ID. GEOMETRY GLOBAL COLOMBIA, BOGOTÁ COLOMBIA B02/9003 #DEFYTHENAME • MONICA LEWINSKY • ANTI-BULLYING • ENT./ID. BBDO NEW YORK • PROD. CO. O POSITIVE, NEW YORK • PR AG. DINI VON MUEFFLING COMMUNICATIONS, NEW YORK USA B02/9014 ADDICTED ON ARRIVAL • PREVENTION COUNCIL OF ROANOKE COUNTY / URGENT LOVE INITIATIVE • OPI’S • ENT./ID. GREY NEW YORK • MED. AG. GREY NEWYORK • PROD. CO. TOWNHOUSE, NEWYORK / TOOL OF NORTH AMERICA, LOS ANGELES • PR AG. GREY NEWYORK USA B02/9016 THE TOXIC FLAG • WASTE MANAGEMENT COALITION • WASTE MANAGEMENT • ENT./ID. IMPACT BBDO, DUBAI UNITED ARAB EMIRATES B02/9017 THE ZERO TOLERANCE RIBBON • 28 TOO MANY • (FGM) FEMALE GENITAL MUTILATION • ENT./ID. IMPACT BBDO, DUBAI • PR AG. IMPACT PORTER NOVELLI, DUBAI UNITED ARAB EMIRATES B02/9023 THE BREAST MOVE • SANTA CASA DE MISERICÎRDIA DE SÃO PAULO • INSTITUTIONAL • ENT./ID. VMLY&R BRAZIL, SÃO PAULO • MED. AG. VMLY&R BRAZIL, SÃO PAULO • PROD. CO. VMLY&R BRAZIL, SÃO PAULO • PR AG. VMLY&R BRAZIL, SÃO PAULO BRAZIL FUNDRAISING & ADVOCACY B03/1006 WE ARE ALL EQUAL. AND NO ONE IS MORE EQUAL THAN ANYONE ELSE. • PRO INFIRMIS • PRO INFIRMIS • ENT./ID. THJNK, ZÜRICH • MED. AG. KONNEX, WINTERHUR • PROD. CO. STORIES, ZÜRICH SWITZERLAND B03/12001 THE UNSTOPPABLE RÉSUMÉ • CANCER@WORK • CANCER@WORK • ENT./ID. FAMOUS GREY PARIS, PARIS FRANCE B03/13002 LIFE LOLLI • KMSZ (BONE MARROW DONATION CENTER) • LIFE LOLLI - A LOLLIPOP DESIGNED TO SAVE LIVES • ENT./ID. BBDO, DÜSSELDORF • MED. AG. FUSE, DÜSSELDORF / OMD GERMANY, DÜSSELDORF / AREASOLUTIONS, HAMBURG • PROD. CO. CRAFTWORK, DÜSSELDORF • PR AG. KETCHUM PLEON, DÜSSELDORF GERMANY B03/15001 SICKKIDS VS: CREWS • SICKKIDS FOUNDATION • SICKKIDS HOSPITAL • ENT./ID. COSSETTE, TORONTO / SICKKIDS FOUND., TORONTO • MED. AG. OMD CANADA, TORONTO • PROD. CO. SCOUTS HONOUR / THE ASSEMBLY / THE VANITY / BERKELEY / MUSIC RIGHTS CLEARANCE, MONTREAL • PR AG. CITIZEN RELATIONS , TORONTO CANADA B03/15002 VOICELESS WOMEN • NEW LIVES • ANTI TRAFFICKING • ENT./ID. UITCH ISCRATCH, COPENHAGEN • PROD. CO. UITCH ISCRATCH, COPENHAGEN DENMARK B03/19001 SICKKIDS VS: CREWS • SICKKIDS FOUNDATION • SICKKIDS HOSPITAL • ENT./ID. COSSETTE, TORONTO / SICKKIDS FOUNDATION• MED. AG. OMD CANADA• PROD. CO. SCOUTS HONOUR / THE ASSEMBLY / THE VANITY / BERKELEY / MUSIC RIGHTS CLEARANCE, MONTREAL • PR AG. CITIZEN RELATIONS , TORONTO CANADA B03/26001 THE ZERO TOLERANCE RIBBON • 28 TOO MANY • (FGM) FEMALE GENITAL MUTILATION • ENT./ID. IMPACT BBDO, DUBAI • PR AG. IMPACT PORTER NOVELLI, DUBAI UNITED ARAB EMIRATES B03/35001 SICKKIDS VS: #10YEARCHALLENGE • SICKKIDS FOUNDATION • SICKKIDS HOSPITAL • ENT./ID. COSSETTE, TORONTO / SICKKIDS FOUNDATION, TORONTO • PR AG. SICKKIDS FOUNDATION, TORONTO CANADA B03/47001 EMMA • STOMP OUT BULLYING • BULLYING REDUCTION & PREVENTION • ENT./ID. GREY NEW YORK • PROD. CO. TOWNHOUSE, NEW YORK • PR AG. GREY NEW YORK USA B03/9009 VIRUS EVA • MÉDICOS DEL MUNDO • MÉDICOS DEL MUNDO • ENT./ID. LA DESPENSA INGREDIENTES CREATIVOS, MADRID • PROD. CO. LOBO KANE, MADRID SPAIN B03/9014 THE ZERO TOLERANCE RIBBON • 28 TOO MANY • (FGM) FEMALE GENITAL MUTILATION • ENT./ID. IMPACT BBDO, DUBAI • PR AG. IMPACT PORTER NOVELLI, DUBAI UNITED ARAB EMIRATES CORPORATE IMAGE & COMMUNICATION C01/1016 5B • JOHNSON & JOHNSON • JOHNSON & JOHNSON • ENT./ID. UM STUDIOS, NEW YORK • MED. AG. J3, NEW YORK • PROD. CO. HWY 61 FILMS, LOS ANGELES / SAVILLE, LOS ANGELES • PR AG. ROGERS & COWAN, LOS ANGELES C01/14004 1 MINUTE 46 SECONDS • HOSPITAL LEFORTE • HEALTH SERVICES FOR FÎRMULA 1 • ENT./ID. MCCANN HEALTH, SÃO PAULO • PROD. CO. VETOR ZERO, SÃO PAULO / CRAFT LONDON / PUNCH AUDIO, SÃO PAULO C01/15004 5B • JOHNSON & JOHNSON • JOHNSON & JOHNSON • ENT./ID. UM STUDIOS, NEW YORK • MED. AG. J3, NEW YORK • PROD. CO. HWY 61 FILMS, LOS ANGELES / SAVILLE, LOS ANGELES • PR AG. ROGERS & COWAN, LOS ANGELES C01/18001 1 MINUTE 46 SECONDS • HOSPITAL LEFORTE • HEALTH SERVICES FOR FÎRMULA 1 • ENT./ID. MCCANN HEALTH, SÃO PAULO • PROD. CO. VETOR ZERO, SÃO PAULO / CRAFT LONDON / PUNCH AUDIO, SÃO PAULO C01/29006 THE LIFE SAVING SOAP OPERAS • PERUVIAN MINISTRY OF HEALTH • PERUVIAN MINISTRY OF HEALTH • ENT./ID. CIRCUS GREY PERU, LIMA • MED. AG. AMERICA TELEVISION, LIMA • PROD. CO. DEL BARRIO PRODUCCIONES, LIMA / CANICA FILMS, LIMA / SIN ANESTESIA, LIMA • PR AG. CIRCUS GREY PERU, LIMA C01/49001 THISABLES • IKEA • IKEA THISABLES • ENT./ID. MCCANN, TEL AVIV • MED. AG. UM, TEL AVIV • PROD. CO. MCCANN, TEL AVIV / CRAFT LONDON • PR AG. MCCANN, TEL AVIV C01/50002 THISABLES • IKEA • IKEA THISABLES • ENT./ID. MCCANN, TEL AVIV • MED. AG. UM, TEL AVIV • PROD. CO. MCCANN, TEL AVIV / CRAFT LONDON • PR AG. MCCANN, TEL AVIV C01/50004 TOOTH FAIRY’S ADDRES • FACULDADE DE ODONTOLOGIA • SERVICES • ENT./ID. VMLY&R BRAZIL, SÃO PAULO • MED. AG. VMLY&R BRAZIL, SÃO PAULO • PROD. CO. VMLY&R BRAZIL, SÃO PAULO • PR AG. VMLY&R BRAZIL, SÃO PAULO C01/8002 THISABLES • IKEA • IKEA THISABLES • ENT./ID. MCCANN, TEL AVIV • MED. AG. UM, TEL AVIV • PROD. CO. MCCANN, TEL AVIV / CRAFT LONDON • PR AG. MCCANN, TEL AVIV C01/9002 INCLUSION SINCE THE FIRST DAY • BABYSEC • DIAPERS BABYSEC • ENT./ID. BBDO CHILE, SANTIAGO • PROD. CO. TAXI FILMS, SANTIAGO HEALTH SERVICES & FACILITIES C02/11001 TURN TO US • REFUGE • DOMESTIC ABUSE SUPPORT AND AWARENESS • ENT./ID. MCCANN BRISTOL • MED. AG. MCCANN BRISTOL • PROD. CO. MCCANN BRISTOL • PR AG. MCCANN BRISTOL C02/22001 ONE MINDFUL MIND • NEUROGEN BRAIN AND SPINE INSTITUTE • KIT • ENT./ID. TBWA\INDIA, MUMBAI • PROD. CO. MOTHERSHIP PRODUCTIONS, MUMBAI C02/23003 MISTLETOE • REFUGE • DOMESTIC ABUSE SUPPORT AND AWARENESS • ENT./ID. MCCANN BRISTOL • MED. AG. MCCANN BRISTOL • PROD. CO. MCCANN BRISTOL • PR AG. MCCANN BRISTOL C02/3001 AIR TIME • SICKKIDS FOUNDATION • SICKKIDS HOSPITAL • ENT./ID. COSSETTE, TORONTO / SICKKIDS FOUNDATION, TORONTO • MED. AG. COSSETTE MEDIA, TORONTO / OMD CANADA, TORONTO • PROD. CO. PIRATE GROUP, TORONTO C02/31002 TURN TO US • REFUGE • DOMESTIC ABUSE SUPPORT AND AWARENESS • ENT./ID. MCCANN BRISTOL • MED. AG. MCCANN BRISTOL • PROD. CO. MCCANN BRISTOL • PR AG. MCCANN BRISTOL C02/35001 SICKKIDS VS: #10YEARCHALLENGE • SICKKIDS FOUNDATION • SICKKIDS HOSPITAL • ENT./ID. COSSETTE, TORONTO / SICKKIDS FOUNDATION, TORONTO • PR AG. SICKKIDS FOUNDATION, TORONTO ANIMAL HEALTH D01/11001 SELFIESTIX • MARS • PEDIGREE • ENT./ID. COLENSO BBDO, AUCKLAND • MED. AG. WAVEMAKER, AUCKLAND • PROD. CO. COLLECTIVE FORCE, AUCKLAND / FINCH, AUCKLAND / FRANKLIN RD, AUCKLAND / DEPARTMENT OF POST, AUCKLAND / BLOCKHEAD VFX, AUCKLAND D01/11003 THE ANIMALS’ OWN EMERGENCY NUMBER • DNB • ANIMAL INSURANCE • ENT./ID. TRY REKLAME, OSLO D01/38001 STREET-VET • PURINA • PURINA VETERINARY DIETS • ENT./ID. MCCANN PARIS • PROD. CO. CRAFT PARIS / EDDY, PARIS • PR AG. WEBER SHANDWICK, PARIS D01/46001 STREET-VET • PURINA • PURINA VETERINARY DIETS • ENT./ID. MCCANN PARIS • PROD. CO. CRAFT PARIS / EDDY, PARIS • PR AG. WEBER SHANDWICK, PARIS D01/49001 STREET-VET • PURINA • PURINA VETERINARY DIETS • ENT./ID. MCCANN PARIS • PROD. CO. CRAFT PARIS / EDDY, PARIS • PR AG. WEBER SHANDWICK, PARIS D01/50001 STREET-VET • PURINA • PURINA VETERINARY DIETS • ENT./ID. MCCANN PARIS • PROD. CO. CRAFT PARIS / EDDY, PARIS • PR AG. WEBER SHANDWICK, PARIS D01/8005 THE ANIMALS’ OWN EMERGENCY NUMBER • DNB • ANIMAL INSURANCE • ENT./ID. TRY REKLAME, OSLO D01/9002 THE ANIMALS’ OWN EMERGENCY NUMBER • DNB • ANIMAL INSURANCE • ENT./ID. TRY REKLAME, OSLO D01/9003 LIFE PRINT • AMPARA ANIMAL NGO • INSTITUTIONAL • ENT./ID. AFRICA, SÃO PAULO • PROD. CO. BARRY COMPANY, SÃO PAULO / S DE SAMBA, SÃO PAULO • PR AG. SOKO, SÃO PAULO

USA BRAZIL USA BRAZIL PERU ISRAEL ISRAEL BRAZIL ISRAEL CHILE

UNITED KINGDOM INDIA UNITED KINGDOM CANADA UNITED KINGDOM CANADA

NEW ZEALAND NORWAY FRANCE FRANCE FRANCE FRANCE NORWAY NORWAY BRAZIL

ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

SL_Health.indd 15

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SHORTLIST Health Track

LIONS DAILY NEWS / SUNDAY / JUNE 16 / 2019

Pharma REGULATED: HEALTH PROFESSIONAL A03/1004 ONE WORD • THE LEARNING CORP • CONSTANT THERAPY • ENT./ID. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK • PROD. CO. LIGHTFARM STUDIOS, RIO DE JANEIRO / CANJA AUDIO CULTURE, CURITIBA A03/14002 ONE WORD • THE LEARNING CORP • CONSTANT THERAPY • ENT./ID. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK • PROD. CO. LIGHTFARM STUDIOS, RIO DE JANEIRO / CANJA AUDIO CULTURE, CURITIBA A03/15001 THE STRUGGLE INSIDE • NOVARTIS • TASIGNA • ENT./ID. PUBLICIS LIFEBRANDS, LONDON • PROD. CO. ABOVE THE SEA, NEW YORK / THE QUARRY, LONDON / WAVE STUDIOS, LONDON A03/16002 ONE WORD • THE LEARNING CORP • CONSTANT THERAPY • ENT./ID. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK • PROD. CO. LIGHTFARM STUDIOS, RIO DE JANEIRO / CANJA AUDIO CULTURE, CURITIBA A03/17002 ONE WORD • THE LEARNING CORP • CONSTANT THERAPY • ENT./ID. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK • PROD. CO. LIGHTFARM STUDIOS, RIO DE JANEIRO / CANJA AUDIO CULTURE, CURITIBA A03/18002 ONE WORD • THE LEARNING CORP • CONSTANT THERAPY • ENT./ID. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK • PROD. CO. LIGHTFARM STUDIOS, RIO DE JANEIRO / CANJA AUDIO CULTURE, CURITIBA A03/42008 COWS 1 • ABBOTT • ENSURE PLUS JUCE • ENT./ID. LANGLAND, WINDSOR • PROD. CO. ILLUSION BANGKOK / BEST OF BREED, LONDON NON-REGULATED: DIRECT TO CONSUMER A04/40001 GETTING SICK IS EASY • ONE MEDICAL • ONE MEDICAL • ENT./ID. GOODBY SILVERSTEIN & PARTNERS, SAN FRANCISCO • MED. AG. GIANT SPOON, LOS ANGELES • PROD. CO. MONIKER, SAN FRANCISCO NON-REGULATED: DIRECT TO PATIENT A05/11001 ICONS FOR MEDICINES • HOSPITAL HCOR • HOSPITAL HCOR • ENT./ID. GREY BRAZIL, SÃO PAULO / GREY NEW YORK • MED. AG. GREY BRAZIL, SÃO PAULO • PROD. CO. GREY NEW YORK • PR AG. GREY BRAZIL, SÃO PAULO REGULATED B01/1007 U=U= • VIIV HEALTHCARE • HIV AWARENESS • ENT./ID. HAVAS LYNX, MANCHESTER • PROD. CO. HAVAS LYNX, MANCHESTER B01/11001 BREATH OF LIFE • GSK GLAXOSMITHKLINE • CHRONIC OBSTRUCTIVE PULMONARY DISEASE AWARENESS (COPD) • ENT./ID. MCCANN HEALTH, SHANGHAI B01/12002 BREATH OF LIFE • GSK GLAXOSMITHKLINE • CHRONIC OBSTRUCTIVE PULMONARY DISEASE AWARENESS (COPD) • ENT./ID. MCCANN HEALTH, SHANGHAI B01/47001 BREATH OF LIFE • GSK GLAXOSMITHKLINE • CHRONIC OBSTRUCTIVE PULMONARY DISEASE AWARENESS (COPD) • ENT./ID. MCCANN HEALTH, SHANGHAI B01/50001 BÜBL FASHION • OSTEOPOROSIS CANADA IN PARTNERSHIP WITH AMGEN CANADA • OSTEOPOROSIS • ENT./ID. EDELMAN, TORONTO • MED. AG. EDELMAN, TORONTO • PROD. CO. EDELMAN, TORONTO • PR AG. EDELMAN, TORONTO B01/8002 BREATH OF LIFE • GSK GLAXOSMITHKLINE • CHRONIC OBSTRUCTIVE PULMONARY DISEASE AWARENESS (COPD) • ENT./ID. MCCANN HEALTH, SHANGHAI NON-REGULATED B02/22001 VALUABLE HEART • HOSPITAL MOINHOS DE VENTO • INSTITUTIONAL • ENT./ID. MCCANN HEALTH, SÃO PAULO • PROD. CO. LIGHTFARM STUDIOS, RIO DE JANEIRO B02/30001 AS MUCH AS I CAN • VIIV HEALTHCARE • HIV/AIDS MEDICATION • ENT./ID. HARLEY & COMPANY, NEW YORK • PROD. CO. HARLEY & COMPANY, NEW YORK B02/41001 TOILET BOOKS • SYNERGY PHARMACEUTICALS INC. • INSTITUTIONAL • ENT./ID. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK • PROD. CO. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK REGULATED C01/18001 COMMITMENT TO HARMONY • JANSSEN • PSORIASIS THERAPY • ENT./ID. PUBLICIS LIFEBRANDS, LONDON • PROD. CO. STINK STUDIOS, LONDON C01/30002 SEE BELOW • SANOFI GENZYME REGENERON • DUPIXENT • ENT./ID. HAVAS LYNX, MANCHESTER • PROD. CO. HAVAS LYNX, MANCHESTER / MAKER PROJECTS, SALFORD NON-REGULATED C02/1001 REVERSE • MERCK FOR MOTHERS • MATERNAL HEALTHCARE • ENT./ID. MATTER UNLIMITED, NEW YORK • PROD. CO. WHITELIST, LOS ANGELES

USA USA UNITED KINGDOM USA USA USA UNITED KINGDOM

USA

BRAZIL

UNITED KINGDOM CHINA CHINA CHINA CANADA CHINA

BRAZIL USA USA

UNITED KINGDOM UNITED KINGDOM

USA

REGULATED D01/12001 GET UP ALARM CLOCK • ELI LILLY AND COMPANY • LARTRUVO (OLARATUMAB) • ENT./ID. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK • PROD. CO. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK USA D01/42001 JOURNAL OF ME • ELI LILLY • PSORIASIS AWARENESS & SUPPORT • ENT./ID. HAVAS LYNX, MANCHESTER • PROD. CO. HAVAS LYNX, MANCHESTER / BERNSTEIN & ANDRIULLI, LONDON UNITED KINGDOM D01/50003 GET UP ALARM CLOCK • ELI LILLY AND COMPANY • LARTRUVO (OLARATUMAB) • ENT./ID. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK • PROD. CO. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK USA D01/9002 AUSTRALIA’S WORST SERIAL KILLER • HEART FOUNDATION AUSTRALIA • HEART DISEASE AWARENESS AND ADVOCACY • ENT./ID. NEWS CORP AUSTRALIA, SYDNEY • MED. AG. NEWS CORP AUSTRALIA, SYDNEY / CUSTOMEDIA, SYDNEY • PROD. CO. NEWS CORP AUSTRALIA, SYDNEY • PR AG. NEWS CORP AUSTRALIA, SYDNEY / THE HEART FOUNDATION OF AUSTRALIA, SYDNEY AUSTRALIA NON-REGULATED D02/22001 SMARTREAD • BAYER • SMARTREAD • ENT./ID. LANGLAND, WINDSOR • PROD. CO. MAKING PICTURES, LONDON / CHRIS HOARE, NOTTINGHAM / DAN BURN-FORTI, LONDON D02/23001 THE UFOLOGIST • HERMES PARDINI • VACCINES • ENT./ID. OGILVY, SÃO PAULO • PROD. CO. MUGSHOT, SÃO PAULO D02/23002 THE FLAT EARTHER • HERMES PARDINI • VACCINES • ENT./ID. OGILVY, SÃO PAULO • PROD. CO. MUGSHOT, SÃO PAULO D02/3001 THE UFOLOGIST • HERMES PARDINI • VACCINES • ENT./ID. OGILVY, SÃO PAULO • PROD. CO. MUGSHOT, SÃO PAULO D02/3002 THE FLAT EARTHER • HERMES PARDINI • VACCINES • ENT./ID. OGILVY, SÃO PAULO • PROD. CO. MUGSHOT, SÃO PAULO D02/42004 SMARTREAD • BAYER • SMARTREAD • ENT./ID. LANGLAND, WINDSOR • PROD. CO. MAKING PICTURES, LONDON / CHRIS HOARE, NOTTINGHAM / DAN BURN-FORTI, LONDON

UNITED KINGDOM BRAZIL BRAZIL BRAZIL BRAZIL UNITED KINGDOM

ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

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tiers 2019.indd 2 SL_Pharma.indd 16

15/06/2019 23:56 16/06/2019 00:54

Craft Track SHORTLIST

SUNDAY / JUNE 16 / 2019 / LIONS DAILY NEWS

Film Craft DIRECTION A01/017 WE RISE • RIGHT TO PLAY • CHILD EMPOWERMENT THROUGH PLAY-BASED EDUCATION • ENT./ID. BBDO TORONTO • PROD. CO. SKIN & BONES, TORONTO / MOONLIGHTING, CAPE TOWN / THE ASSEMBLY, TORONTO / PIRATE GROUP, TORONTO / ALTER EGO, TORONTO

CANADA

A01/033 PLAY FEARLESSLY • SONY PLAYSTATION • PLAYSTATION • ENT./ID. RESET, SANTA MONICA / BBH, NEW YORK • PROD. CO. RESET, SANTA MONICA A01/034 A LITTLE COMPANY • APPLE • GROUP FACETIME ON IPHONE • ENT./ID. FURLINED, SANTA MONICA / APPLE, CUPERTINO • MED. AG. APPLE, CUPERTINO • PROD. CO. FURLINED, SANTA MONICA • PR AG. APPLE, CUPERTINO

USA USA

A01/036 VELUX - THE INDOOR GENERATION • VELUX • VELUX • ENT./ID. BACON, COPENHAGEN / &CO, COPENHAGEN • PROD. CO. BACON, COPENHAGEN

DENMARK

A01/037 SAS - THE ARRIVALS • SAS • SAS • ENT./ID. BACON, COPENHAGEN / &CO, COPENHAGEN • PROD. CO. BACON, COPENHAGEN

DENMARK

A01/042 BOYS DON’T CRY • WHITE RIBBON • WHITE RIBBON CAMPAIGN • ENT./ID. BENSIMON BYRNE, TORONTO • PROD. CO. UNTITLED FILMS, TORONTO / ROOSTER POST PRODUCTION, TORONTO / ALTER EGO, TORONTO / BERKELEY, TORONTO • PR AG. NARRATIVE, TORONTO

CANADA

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GERMANY USA UNITED KINGDOM BELGIUM UNITED KINGDOM

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UNITED KINGDOM

A01/134 THE LIFT • BIANCO • BIANCO FOOTWEAR • ENT./ID. NEW LAND, COPENHAGEN / &CO, COPENHAGEN • PROD. CO. NEW LAND, COPENHAGEN • PR AG. &CO, COPENHAGEN A01/158 QUEENS • THE BLAZE • MUSIC VIDEO • ENT./ID. ICONOCLAST, PARIS • PROD. CO. ICONOCLAST, PARIS A01/160 DREAM CRAZY • NIKE • NIKE • ENT./ID. PARK PICTURES, NEW YORK / WIEDEN+KENNEDY, PORTLAND • PROD. CO. PARK PICTURES, NEW YORK

DENMARK FRANCE USA

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UNITED KINGDOM

A01/175 JACK RYAN • AMAZON • ECOMMERCE • ENT./ID. SOMESUCH, LONDON / DROGA5, LONDON • PROD. CO. SOMESUCH, LONDON

UNITED KINGDOM

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UNITED KINGDOM

A01/177 VIKINGS • AMAZON • ECOMMERCE • ENT./ID. SOMESUCH, LONDON / DROGA5, LONDON • PROD. CO. SOMESUCH, LONDON

UNITED KINGDOM

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UNITED KINGDOM

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USA

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USA

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USA AUSTRIA USA

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UNITED KINGDOM

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NORWAY GERMANY

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NEW ZEALAND

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NEW ZEALAND

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USA USA UNITED KINGDOM USA SAUDI ARABIA USA USA

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UNITED KINGDOM

A01/377 #PHONESAREGOOD • HUTCHISON 3G UK LIMITED. • THREE UK • ENT./ID. WIEDEN+KENNEDY, LONDON • PROD. CO. FRIEND, LONDON

UNITED KINGDOM

A01/385 PMU - THE CALLING • PMU • SPORTS BETTING • ENT./ID. BUZZMAN, PARIS • PROD. CO. 75 PARIS

FRANCE

A01/424 CASHEW • AUDI • AUDI • ENT./ID. VENABLES BELL & PARTNERS, SAN FRANCISCO • MED. AG. PHD, NEW YORK • PROD. CO. RATTLING STICK, SANTA MONICA / WORK EDITORIAL, LOS ANGELES / LIME STUDIOS, SANTA MONICA

USA

A01/430 THE SHOT • AT&T • AT&T • ENT./ID. BBDO NEW YORK • MED. AG. HEARTS & SCIENCE, NEW YORK • PROD. CO. BISCUIT FILMWORKS, LOS ANGELES / REVOLVER/WILL O’ROURKE, SYDNEY

USA

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USA

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USA

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USA

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USA

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USA

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USA

SCRIPT A02/006 AN OPEN MIND IS THE BEST LOOK • NORDSTROM • NORDSTROM • ENT./ID. DROGA5, NEW YORK • PROD. CO. EPOCH FILMS, NEW YORK

USA

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USA

A02/009 PERSEVERANCE • THE NEW YORK TIMES • THE NEW YORK TIMES • ENT./ID. DROGA5, NEW YORK • MED. AG. ADOBE, NEW YORK • PROD. CO. FURLINED, SANTA MONICA / FINAL CUT, NEW YORK / SIGNIFICANT OTHERS, NEW YORK / COMPANY 3, NEW YORK / WAVE STUDIOS, NEW YORK

USA

A02/010 RESOLVE • THE NEW YORK TIMES • THE NEW YORK TIMES • ENT./ID. DROGA5, NEW YORK • MED. AG. ADOBE, NEW YORK • PROD. CO. FURLINED, SANTA MONICA / FINAL CUT, NEW YORK / SIGNIFICANT OTHERS, NEW YORK / COMPANY 3, NEW YORK / WAVE STUDIOS, NEW YORK

USA

A02/011 COURAGE • THE NEW YORK TIMES • THE NEW YORK TIMES • ENT./ID. DROGA5, NEW YORK • MED. AG. ADOBE, NEW YORK • PROD. CO. FURLINED, SANTA MONICA / FINAL CUT, NEW YORK / SIGNIFICANT OTHERS, NEW YORK / COMPANY 3, NEW YORK / WAVE STUDIOS, NEW YORK

USA

A02/012 FEARLESSNESS • THE NEW YORK TIMES • THE NEW YORK TIMES • ENT./ID. DROGA5, NEW YORK • MED. AG. ADOBE, NEW YORK • PROD. CO. FURLINED, SANTA MONICA / FINAL CUT, NEW YORK / SIGNIFICANT OTHERS, NEW YORK / COMPANY 3, NEW YORK / WAVE STUDIOS, NEW YORK

USA

A02/015 DIVERSISH • THE VALUABLE 500 • THE VALUABLE 500 • ENT./ID. AMVBBDO, LONDON • PROD. CO. OUTSIDER, LONDON

UNITED KINGDOM

A02/017 WE RISE • RIGHT TO PLAY • CHILD EMPOWERMENT THROUGH PLAY-BASED EDUCATION • ENT./ID. BBDO TORONTO • PROD. CO. SKIN & BONES, TORONTO / MOONLIGHTING, CAPE TOWN / THE ASSEMBLY, TORONTO / PIRATE GROUP, TORONTO / ALTER EGO, TORONTO

CANADA

A02/051 THE LIFT • BIANCO • BIANCO FOOTWEAR • ENT./ID. NEW LAND, COPENHAGEN / &CO, COPENHAGEN • PROD. CO. NEW LAND, COPENHAGEN • PR AG. &CO, COPENHAGEN

DENMARK

ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

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FILM CRAFT SHORTLIST Craft Track LIONS DAILY NEWS / SUNDAY / JUNE 16 / 2019

A02/062 BOYS DON’T CRY • WHITE RIBBON • WHITE RIBBON CAMPAIGN • ENT./ID. BENSIMON BYRNE, TORONTO • PROD. CO. UNTITLED FILMS, TORONTO / ROOSTER POST PRODUCTION, TORONTO / ALTER EGO, TORONTO / BERKELEY, TORONTO • PR AG. NARRATIVE, TORONTO

CANADA

A02/067 APPLE AT WORK: THE UNDERDOGS • APPLE • APPLE • ENT./ID. SMUGGLER, LOS ANGELES / APPLE, CUPERTINO • PROD. CO. SMUGGLER, LOS ANGELES

USA

A02/068 JUSTIN • AD COUNCIL / BRADY CENTER TO PREVENT GUN VIOLENCE • END FAMILY FIRE CAMPAIGN • ENT./ID. SMUGGLER, LOS ANGELES / DROGA5, NEW YORK • PROD. CO. SMUGGLER, LOS ANGELES

USA

A02/071 JACK RYAN • AMAZON PRIME VIDEO • PRIME VIDEO • ENT./ID. DROGA5, LONDON • PROD. CO. SOMESUCH, LONDON

UNITED KINGDOM

A02/072 VIKINGS • AMAZON PRIME VIDEO • PRIME VIDEO • ENT./ID. DROGA5, LONDON • PROD. CO. SOMESUCH, LONDON

UNITED KINGDOM

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UNITED KINGDOM

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UNITED KINGDOM

A02/088 THE OTHERS • VOLKSWAGEN • IQ.DRIVE • ENT./ID. DDB PARIS • PROD. CO. WANDA PRODUCTIONS, PARIS / MIKROS IMAGE, PARIS / THE, PARIS / STUDIO 5, PARIS

FRANCE

A02/092 MORTGAGE • EDEN CREAMERY • HALO TOP • ENT./ID. 72ANDSUNNY, LOS ANGELES • PROD. CO. ANONYMOUS CONTENT, LOS ANGELES / ARCADE EDIT, SANTA MONICA / BUTTER, VENICE / METHOD STUDIOS, SANTA MONICA / COMPANY 3, LOS ANGELES

USA

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USA

A02/103 THE BOY AND THE PIANO • JOHN LEWIS & PARTNERS • CHRISTMAS • ENT./ID. ADAM&EVEDDB, LONDON • MED. AG. MANNING GOTTLIEB OMD, LONDON • PROD. CO. ACADEMY FILMS, LONDON / MPC LONDON / ASSEMBLY ROOMS, LONDON UNITED KINGDOM A02/107 #MOVIEPOSTERMOVIE «IN THE TIME IT TAKES TO GET THERE» • ADOBE STUDENTS • ADOBE CREATIVE CLOUD • ENT./ID. RSA FILMS, LOS ANGELES / PEREIRA O’DELL, SAN FRANCISCO • PROD. CO. RSA FILMS, LOS ANGELES

USA

A02/111 FAMOUS FINGERS • PROSTATE CANCER CANADA • PROSTATE CANCER AWARENESS • ENT./ID. MCCANN CANADA, TORONTO • MED. AG. M2, CALGARY • PROD. CO. PARTNERS FILM , TORONTO / SAINTS EDITORIAL, TORONTO / ALTER EGO, TORONTO / GRAYSON MATTHEWS, TORONTO

CANADA

A02/123 ALMOST HUMAN • CARLSBERG FOUNDATION • CARLSBERG FOUNDATION • ENT./ID. BACON, COPENHAGEN • PROD. CO. BACON, COPENHAGEN A02/159 GREENPEACE ‘RANG-TAN’ • GREENPEACE • PALM OIL AWARENESS • ENT./ID. MOTHER, LONDON • PROD. CO. PASSION ANIMATION STUDIOS, LONDON • PR AG. WEBER SHANDWICK, MANCHESTER

DENMARK UNITED KINGDOM

A02/168 MADE DEFIANT: THE MIXTAPE • BEATS BY DR. DRE • BEATS SOLO WIRELESS • ENT./ID. BEATS BY DR. DRE, CULVER CITY • MED. AG. BEATS BY DR. DRE, CULVER CITY • PROD. CO. BEATS BY DR. DRE, CULVER CITY / RESET, SANTA MONICA • PR AG. BEATS BY DR. DRE, CULVER CITY

USA

A02/181 NIKE DREAM CRAZY • NIKE • NIKE • ENT./ID. NIKE, PORTLAND / WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND • PROD. CO. PARK PICTURES, SANTA MONICA

USA

CASTING A03/005 AN OPEN MIND IS THE BEST LOOK • NORDSTROM • NORDSTROM • ENT./ID. DROGA5, NEW YORK • PROD. CO. EPOCH FILMS, NEW YORK

USA

A03/026 LEVI’S USE YOUR VOTE • LEVI STRAUSS & CO. • FASHION • ENT./ID. FCB WEST, SAN FRANCISCO • PROD. CO. PULSE, LOS ANGELES / CARTEL, SANTA MONICA / ELECTRIC THEATRE COLLECTIVE, SANTA MONICA / ELECTRIC THEATRE COLLECTIVE, SANTA MONICA / LIME STUDIOS, SANTA MONICA

USA

A03/028 BOYS DON’T CRY • WHITE RIBBON • WHITE RIBBON CAMPAIGN • ENT./ID. BENSIMON BYRNE, TORONTO • PROD. CO. UNTITLED FILMS, TORONTO / ROOSTER POST PRODUCTION, TORONTO / ALTER EGO, TORONTO / BERKELEY, TORONTO • PR AG. NARRATIVE, TORONTO

CANADA

A03/034 C’EST MAGNIFIQUE • INTERMARCHÉ • STORE • ENT./ID. GRAND BAZAR, PARIS / ROMANCE, PARIS • PROD. CO. GRAND BAZAR, PARIS A03/038 WE ARE ALL EQUAL. AND NO ONE IS MORE EQUAL THAN ANYONE ELSE. • PRO INFIRMIS • PRO INFIRMIS • ENT./ID. THJNK, ZÜRICH • MED. AG. KONNEX, WINTERHUR • PROD. CO. STORIES, ZÜRICH

FRANCE SWITZERLAND

A03/053 APPLE AT WORK: THE UNDERDOGS • APPLE • APPLE’S PRODUCTS AND SERVICES • ENT./ID. APPLE, CUPERTINO • PROD. CO. SMUGGLER, LOS ANGELES / SMUGGLER, LOS ANGELES

USA

A03/073 GET READY • DOLLAR SHAVE CLUB • MONTHLY GROOMING SUBSCRIPTION • ENT./ID. MJZ, LOS ANGELES / DOLLAR SHAVE CLUB, LOS ANGELES • PROD. CO. MJZ, LOS ANGELES

USA

A03/075 MAKE IT • SQUARESPACE • WEBSITE BUILDING AND HOSTING SOFTWARE • ENT./ID. MJZ, LOS ANGELES / SQUARESPACE, NEW YORK • PROD. CO. MJZ, LOS ANGELES

USA

A03/095 VICKS - ONE IN A MILLION #TOUCHOFCARE • P&G • VICKS VAPORUB • ENT./ID. OFFROAD FILMS, MUMBAI / PUBLICIS SINGAPORE • PROD. CO. OFFROAD FILMS, MUMBAI

INDIA

A03/107 HEROES OF TODAY • HEROES OF TODAY PLATFORM (IBERIA, CORREOS, TELEPIZZA, LALIGA, 11811, BAVIERA) • CORPORATE SOCIAL RESPONSIBILITY (CSR) • ENT./ID. DDB SPAIN, MADRID • PROD. CO. THE OMS, MADRID / GARLIC TV, MADRID / EL RANCHITO, MADRID • PR AG. QMS COMUNICACION, MADRID

SPAIN

A03/110 MERCEDES-BENZ - BERTHA BENZ • DAIMLER AG • MERCEDES-BENZ • ENT./ID. ANORAK, BERLIN / ANTONI, BERLIN • PROD. CO. ANORAK, BERLIN

GERMANY

A03/111 SPARK - GENERATION VOICE • SPARK • SPARK • ENT./ID. SPARK NEW ZEALAND, AUCKLAND / COLENSO BBDO, AUCKLAND • PROD. CO. FINCH, SYDNEY

NEW ZEALAND

A03/112 SPARK - WEDDING • SPARK • SPARK • ENT./ID. SPARK NEW ZEALAND, AUCKLAND / COLENSO BBDO, AUCKLAND • PROD. CO. FINCH, SYDNEY

NEW ZEALAND

A03/133 JACK RYAN • AMAZON • DELIVERY SERVICE • ENT./ID. SOMESUCH, LONDON / DROGA5, LONDON • PROD. CO. SOMESUCH, LONDON

UNITED KINGDOM

A03/134 OUTLANDER • AMAZON • ECOMMERCE • ENT./ID. SOMESUCH, LONDON / DROGA5, LONDON • PROD. CO. SOMESUCH, LONDON

UNITED KINGDOM

A03/135 VIKINGS • AMAZON • ECOMMERCE • ENT./ID. SOMESUCH, LONDON / DROGA5, LONDON • PROD. CO. SOMESUCH, LONDON

UNITED KINGDOM

A03/136 LUCIFER • AMAZON • ECOMMERCE • ENT./ID. SOMESUCH, LONDON / DROGA5, LONDON • PROD. CO. SOMESUCH, LONDON

UNITED KINGDOM

A03/145 SOMEWHERE OVER THE RAINBOW • PRIDE IN LONDON • PRIDE • ENT./ID. BMB, LONDON • PROD. CO. ACADEMY FILMS, LONDON / SOUNDTREE MUSIC, LONDON

UNITED KINGDOM

A03/153 GAYDR • PETER TATCHELL FOUNDATION • PETER TATCHELL FOUNDATION • ENT./ID. MCCANN LONDON • PROD. CO. CRAFT LONDON • PR AG. MCCANN LONDON

UNITED KINGDOM

A03/156 YOUR BEST NEVER COMES EASY • P&G GILLETTE • GILLETTE RAZORS • ENT./ID. GREY NEW YORK • PROD. CO. TOWNHOUSE, NEW YORK / TOOL OF NORTH AMERICA, LOS ANGELES / CUT+RUN, NEW YORK / THE MILL, NEW YORK

USA

PRODUCTION DESIGN / ART DIRECTION A04/010 AN OPEN MIND IS THE BEST LOOK • NORDSTROM • NORDSTROM • ENT./ID. DROGA5, NEW YORK • PROD. CO. EPOCH FILMS, NEW YORK

USA

A04/011 RIGOR • THE NEW YORK TIMES • THE NEW YORK TIMES • ENT./ID. DROGA5, NEW YORK • MED. AG. ADOBE, NEW YORK • PROD. CO. FURLINED, SANTA MONICA / FINAL CUT, NEW YORK / SIGNIFICANT OTHERS, NEW YORK / COMPANY 3, NEW YORK / WAVE STUDIOS, NEW YORK

USA

A04/012 PERSEVERANCE • THE NEW YORK TIMES • THE NEW YORK TIMES • ENT./ID. DROGA5, NEW YORK • MED. AG. ADOBE, NEW YORK • PROD. CO. FURLINED, SANTA MONICA / FINAL CUT, NEW YORK / SIGNIFICANT OTHERS, NEW YORK / COMPANY 3, NEW YORK / WAVE STUDIOS, NEW YORK

USA

A04/013 RESOLVE • THE NEW YORK TIMES • THE NEW YORK TIMES • ENT./ID. DROGA5, NEW YORK • MED. AG. ADOBE, NEW YORK • PROD. CO. FURLINED, SANTA MONICA / FINAL CUT, NEW YORK / SIGNIFICANT OTHERS, NEW YORK / COMPANY 3, NEW YORK / WAVE STUDIOS, NEW YORK

USA

A04/014 COURAGE • THE NEW YORK TIMES • THE NEW YORK TIMES • ENT./ID. DROGA5, NEW YORK • MED. AG. ADOBE, NEW YORK • PROD. CO. FURLINED, SANTA MONICA / FINAL CUT, NEW YORK / SIGNIFICANT OTHERS, NEW YORK / COMPANY 3, NEW YORK / WAVE STUDIOS, NEW YORK

USA

A04/015 FEARLESSNESS • THE NEW YORK TIMES • THE NEW YORK TIMES • ENT./ID. DROGA5, NEW YORK • MED. AG. ADOBE, NEW YORK • PROD. CO. FURLINED, SANTA MONICA / FINAL CUT, NEW YORK / SIGNIFICANT OTHERS, NEW YORK / COMPANY 3, NEW YORK / WAVE STUDIOS, NEW YORK

USA

A04/030 WHAT HAPPENED ? • HECATE INC. • HECATE • ENT./ID. CHERRY, TOKYO • PROD. CO. SODA! COMMUNICATIONS, TOKYO A04/081 VIVA LA VULVA • LIBRESSE • WOMEN’S HYGIENE PRODUCTS • ENT./ID. SOMESUCH, LONDON / AMVBBDO, LONDON • PROD. CO. SOMESUCH, LONDON

JAPAN UNITED KINGDOM

A04/082 SHARE YOUR GIFTS • APPLE • HOLIDAY • ENT./ID. APPLE, CUPERTINO / TBWA\MEDIA ARTS LAB, LOS ANGELES • MED. AG. OMD USA, LOS ANGELES • PROD. CO. BUCK, LOS ANGELES

USA

A04/094 GET READY • DOLLAR SHAVE CLUB • MONTHLY GROOMING SUBSCRIPTION • ENT./ID. MJZ, LOS ANGELES / DOLLAR SHAVE CLUB, LOS ANGELES • PROD. CO. MJZ, LOS ANGELES

USA

A04/118 THE BOY AND THE PIANO • JOHN LEWIS & PARTNERS • CHRISTMAS • ENT./ID. ADAM&EVEDDB, LONDON • MED. AG. MANNING GOTTLIEB OMD, LONDON • PROD. CO. ACADEMY FILMS, LONDON / MPC LONDON / ASSEMBLY ROOMS, LONDON

UNITED

KINGDOM A04/119 BOHEMIAN RHAPSODY • JOHN LEWIS & PARTNERS + WAITROSE & PARTNERS • RETAIL • ENT./ID. ADAM&EVEDDB, LONDON • MED. AG. MANNING GOTTLIEB OMD, LONDON • PROD. CO. BLINK, LONDON / FINAL CUT, LONDON / MPC LONDON / FACTORY, LONDON

UNITED KINGDOM

A04/123 SPORT THE UNEXPECTED • REEBOK • REEBOK • ENT./ID. VENABLES BELL & PARTNERS, SAN FRANCISCO • PROD. CO. BISCUIT FILMWORKS, LOS ANGELES / CUT+RUN, SAN FRANCISCO / BARKING OWL, LOS ANGELES / THE MILL, LOS ANGELES A04/131 MERCEDES-BENZ - BERTHA BENZ • DAIMLER AG • MERCEDES-BENZ • ENT./ID. ANORAK, BERLIN / ANTONI, BERLIN • PROD. CO. ANORAK, BERLIN

USA GERMANY

A04/141 JACK RYAN • AMAZON • DELIVERY SERVICE • ENT./ID. SOMESUCH, LONDON / DROGA5, LONDON • PROD. CO. SOMESUCH, LONDON

UNITED KINGDOM

A04/144 LUCIFER • AMAZON • ECOMMERCE • ENT./ID. SOMESUCH, LONDON / DROGA5, LONDON • PROD. CO. SOMESUCH, LONDON

UNITED KINGDOM

A04/171 LONELY FEELINGS • LOVE SUPREME • LOVE SUPREME • ENT./ID. ICONOCLAST, PARIS • PROD. CO. ICONOCLAST, PARIS A04/187 CITY • LACTA • 5STAR • ENT./ID. VETOR ZERO / LOBO, SÃO PAULO / WIEDEN+KENNEDY, SÃO PAULO • MED. AG. WIEDEN+KENNEDY, SÃO PAULO • PROD. CO. VETOR ZERO / LOBO, SÃO PAULO • PR AG. WIEDEN+KENNEDY, SÃO PAULO A04/188 APPLE AT WORK: THE UNDERDOGS • APPLE • APPLE • ENT./ID. SMUGGLER, LOS ANGELES / APPLE, CUPERTINO • PROD. CO. SMUGGLER, LOS ANGELES

FRANCE BRAZIL USA

ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

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Craft Track FILM CRAFT SHORTLIST

SUNDAY / JUNE 16 / 2019 / LIONS DAILY NEWS

CINEMATOGRAPHY A05/015 MAMA SAID KNOCK YOU OUT • JPMORGAN CHASE & CO • CHASE / RETAIL • ENT./ID. DROGA5, NEW YORK • PROD. CO. EPOCH FILMS, LOS ANGELES / EXILE EDITORIAL, NEW YORK / SECOND CHILD, NEW YORK / METHOD STUDIOS, NEW YORK / Q DEPARTMENT, NEW YORK • PR AG. DROGA5, NEW YORK

USA

A05/016 AN OPEN MIND IS THE BEST LOOK • NORDSTROM • NORDSTROM • ENT./ID. DROGA5, NEW YORK • PROD. CO. EPOCH FILMS, NEW YORK

USA

A05/022 WE RISE • RIGHT TO PLAY • CHILD EMPOWERMENT THROUGH PLAY-BASED EDUCATION • ENT./ID. BBDO TORONTO • PROD. CO. SKIN & BONES, TORONTO / MOONLIGHTING, CAPE TOWN / THE ASSEMBLY, TORONTO / PIRATE GROUP, TORONTO / ALTER EGO, TORONTO

CANADA

A05/023 GAMES OVER GUNS • RIGHT TO PLAY • CHILD EMPOWERMENT THROUGH PLAY-BASED EDUCATION • ENT./ID. BBDO TORONTO • PROD. CO. SKIN & BONES, TORONTO / MOONLIGHTING, CAPE TOWN / THE ASSEMBLY, TORONTO / PIRATE GROUP, TORONTO / ALTER EGO, TORONTO

CANADA

A05/034 VELUX - THE INDOOR GENERATION • VELUX • VELUX • ENT./ID. BACON, COPENHAGEN / &CO, COPENHAGEN • PROD. CO. BACON, COPENHAGEN

DENMARK

A05/037 LEVI’S USE YOUR VOTE • LEVI STRAUSS & CO. • FASHION • ENT./ID. FCB WEST, SAN FRANCISCO • PROD. CO. PULSE, LOS ANGELES / CARTEL, SANTA MONICA / ELECTRIC THEATRE COLLECTIVE, SANTA MONICA / ELECTRIC THEATRE COLLECTIVE, SANTA MONICA / LIME STUDIOS, SANTA MONICA

USA

A05/039 IN THE LONG RUN • MERCEDES BENZ • GLE • ENT./ID. ICONOCLAST, BERLIN / ANTONI, BERLIN • PROD. CO. ICONOCLAST, BERLIN

GERMANY

A05/042 REVERSE • MERCK FOR MOTHERS • MERCK FOR MOTHERS • ENT./ID. WHITELIST, LOS ANGELES • PROD. CO. WHITELIST, LOS ANGELES

USA

A05/044 DREAM THIEVES • KOHO • KOHO • ENT./ID. COSSETTE, TORONTO / KOHO, TORONTO • MED. AG. COSSETTE MEDIA, TORONTO • PROD. CO. DIVISION, PARIS / FAMILY PRODUCTION, KIEV / MIKROS MPC ADVERTISING, PARIS / KOUZ PRODUCTION, PARIS

CANADA

A05/071 A REPORT OF CONNECTED EVENTS • LIBERTY GLOBAL • LIBERTY GLOBAL • ENT./ID. THE PANICS, AMSTERDAM / NUNA9, LONDON • PROD. CO. THE PANICS, AMSTERDAM

THE NETHERLANDS

A05/077 UNKNOWN • CCSP • INSTITUCIONAL • ENT./ID. SAIGON, SÃO PAULO / FCB BRASIL, SÃO PAULO / CLUBE DE CRIACAO DE SAO PAULO • PROD. CO. SAIGON, SÃO PAULO

BRAZIL

A05/080 IT’S OK • OAKLEY • SPORT CLOTHES • ENT./ID. WANDA PRODUCTIONS, PARIS / AKQA, PARIS • PROD. CO. WANDA PRODUCTIONS, PARIS

FRANCE

A05/086 ABOVE AND BEYOND • COM HEM • BROADBAND • ENT./ID. M&C SAATCHI, STOCKHOLM • PROD. CO. BLECK, STOCKHOLM / ALWAYS FRANK, STOCKHOLM / THE GENTLEMEN BRONCOS APS, NORDHAVN

SWEDEN

A05/102 QUEENS • THE BLAZE • MUSIC VIDEO • ENT./ID. ICONOCLAST, PARIS • PROD. CO. ICONOCLAST, PARIS

FRANCE

A05/106 BOYS DON’T CRY • WHITE RIBBON • WHITE RIBBON CAMPAIGN • ENT./ID. BENSIMON BYRNE, TORONTO • PROD. CO. UNTITLED FILMS, TORONTO / ROOSTER POST PRODUCTION, TORONTO / ALTER EGO, TORONTO / BERKELEY, TORONTO • PR AG. NARRATIVE, TORONTO

CANADA

A05/114 SHOT ON IPHONE XS — DON’T MESS WITH MOTHER • APPLE • IPHONE • ENT./ID. APPLE, CUPERTINO / TBWA\MEDIA ARTS LAB, LOS ANGELES • MED. AG. OMD USA, LOS ANGELES • PROD. CO. CAMP4 COLLECTIVE, SALT LAKE CITY

USA

A05/143 THE 8 - CITY OF NO CARS • BMW • BMW 8 SERIES COUPÉ • ENT./ID. SERVICEPLAN GERMANY, MUNICH • PROD. CO. SERVICEPLAN GERMANY, MUNICH / ANORAK, BERLIN / TRIM EDITING , LONDON / THE MILL, LONDON

GERMANY

A05/144 THE OTHERS • VOLKSWAGEN • IQ.DRIVE • ENT./ID. DDB PARIS • PROD. CO. WANDA PRODUCTIONS, PARIS / MIKROS IMAGE, PARIS / THE, PARIS / STUDIO 5, PARIS

FRANCE

A05/152 THE BOY AND THE PIANO • JOHN LEWIS & PARTNERS • CHRISTMAS • ENT./ID. ADAM&EVEDDB, LONDON • MED. AG. MANNING GOTTLIEB OMD, LONDON • PROD. CO. ACADEMY FILMS, LONDON / MPC LONDON / ASSEMBLY ROOMS, LONDON UNITED KINGDOM A05/154 BOHEMIAN RHAPSODY • JOHN LEWIS & PARTNERS + WAITROSE & PARTNERS • RETAIL • ENT./ID. ADAM&EVEDDB, LONDON • MED. AG. MANNING GOTTLIEB OMD, LONDON • PROD. CO. BLINK, LONDON / FINAL CUT, LONDON / MPC LONDON / FACTORY, LONDON

UNITED KINGDOM

A05/159 SPORT THE UNEXPECTED • REEBOK • REEBOK • ENT./ID. VENABLES BELL & PARTNERS, SAN FRANCISCO • PROD. CO. BISCUIT FILMWORKS, LOS ANGELES / CUT+RUN, SAN FRANCISCO / BARKING OWL, LOS ANGELES / THE MILL, LOS ANGELES

USA

A05/161 HEROES OF TODAY • HEROES OF TODAY PLATFORM (IBERIA, CORREOS, TELEPIZZA, LALIGA, 11811, BAVIERA) • CORPORATE SOCIAL RESPONSIBILITY (CSR) • ENT./ID. DDB SPAIN, MADRID • PROD. CO. THE OMS, MADRID / GARLIC TV, MADRID / EL RANCHITO, MADRID • PR AG. QMS COMUNICACION, MADRID

SPAIN

A05/166 MERCEDES-BENZ - BERTHA BENZ • DAIMLER AG • MERCEDES-BENZ • ENT./ID. ANORAK, BERLIN / ANTONI, BERLIN • PROD. CO. ANORAK, BERLIN

GERMANY

A05/188 UNLEASHED • BEATS BY DR. DRE • EARPHONES • ENT./ID. ZAMBEZI, LOS ANGELES / BEATS BY DR. DRE, CULVER CITY • MED. AG. HAWORTH MARKETING + MEDIA , LOS ANGELES / PMG WORLDWIDE, FORT WORTH • PROD. CO. DOOMSDAY ENTERTAINEMNT, LOS ANGELES

USA

A05/196 HORNBACH «MORNING» • HORNBACH BAUMARKT AG • HORNBACH • ENT./ID. HEIMAT, BERLIN • MED. AG. MEDIAPLUS, MUNICH • PROD. CO. ANORAK, BERLIN / LOFT TONSTUDIOS, BERLIN A05/210 APPLE AT WORK: THE UNDERDOGS • APPLE • APPLE • ENT./ID. SMUGGLER, LOS ANGELES / APPLE, CUPERTINO • PROD. CO. SMUGGLER, LOS ANGELES

GERMANY USA

EDITING A06/007 GETTING READY • DOLLAR SHAVE CLUB • DOLLAR SHAVE CLUB • ENT./ID. FINAL CUT, LOS ANGELES / DOLLAR SHAVE CLUB, LOS ANGELES • PROD. CO. MJZ, LOS ANGELES

USA

A06/008 RESOLVE (MYANMAR) • THE NEW YORK TIMES • JOURNALISM • ENT./ID. FINAL CUT, NEW YORK / DROGA5, NEW YORK • PROD. CO. FINAL CUT, NEW YORK / FURLINED, SANTA MONICA / SIGNIFICANT OTHERS, NEW YORK

USA

A06/009 RIGOR (TAXES) • THE NEW YORK TIMES • JOURNALISM • ENT./ID. FINAL CUT, NEW YORK / DROGA5, NEW YORK • PROD. CO. FINAL CUT, NEW YORK / FURLINED, SANTA MONICA / SIGNIFICANT OTHERS, NEW YORK

USA

A06/010 COURAGE (MEXICAN SPYWARE) • THE NEW YORK TIMES • JOURNALISM • ENT./ID. FINAL CUT, NEW YORK / DROGA5, NEW YORK • PROD. CO. FINAL CUT, NEW YORK / FURLINED, SANTA MONICA / SIGNIFICANT OTHERS, NEW YORK

USA

A06/011 PERSEVERANCE (IMMIGRATION) • THE NEW YORK TIMES • JOURNALISM • ENT./ID. FINAL CUT, NEW YORK / DROGA5, NEW YORK • PROD. CO. FINAL CUT, NEW YORK / FURLINED, SANTA MONICA / SIGNIFICANT OTHERS, NEW YORK

USA

A06/012 FEARLESSNESS (ISIS) • THE NEW YORK TIMES • JOURNALISM • ENT./ID. FINAL CUT, NEW YORK / DROGA5, NEW YORK • PROD. CO. FINAL CUT, NEW YORK / FURLINED, SANTA MONICA / SIGNIFICANT OTHERS, NEW YORK A06/030 VIVA LA VULVA • LIBRESSE • LIBRESSE DAILY V-CARE • ENT./ID. TRIM EDITING , LONDON / AMVBBDO, LONDON • PROD. CO. SOMESUCH, LONDON

USA UNITED KINGDOM

A06/031 PLAY FEARLESSLY • SONY PLAYSTATION • GAMING BRAND • ENT./ID. BBH, NEW YORK

USA

A06/049 AN OPEN MIND IS THE BEST LOOK • NORDSTROM • CLOTHING • ENT./ID. WORK EDITORIAL, NEW YORK / DROGA5, NEW YORK • PROD. CO. / EPOCH FILMS, NEW YORK

USA

A06/051 THE UNDERDOGS • APPLE • APPLE PRODUCTS (IPHONE, IPAD, MACBOOK PRO, IMAC, APPLE WATCH) • ENT./ID. WORK EDITORIAL, LOS ANGELES / APPLE, CUPERTINO • PROD. CO. / SMUGGLER, LOS ANGELES

USA

A06/061 BOYS DON’T CRY • WHITE RIBBON • WHITE RIBBON CAMPAIGN • ENT./ID. BENSIMON BYRNE, TORONTO • PROD. CO. UNTITLED FILMS, TORONTO / ROOSTER POST PRODUCTION, TORONTO / ALTER EGO, TORONTO / BERKELEY, TORONTO • PR AG. NARRATIVE, TORONTO

CANADA

A06/075 THE OTHERS • VOLKSWAGEN • IQ.DRIVE • ENT./ID. DDB PARIS • PROD. CO. WANDA PRODUCTIONS, PARIS / MIKROS IMAGE, PARIS / THE, PARIS / STUDIO 5, PARIS

FRANCE

A06/090 BLINK. AND THEY’RE GONE. • JIMMY NELSON FOUNDATION • JIMMY NELSON FOUNDATION • ENT./ID. WUNDERMAN THOMPSON, MUMBAI / J. WALTER THOMPSON INDIA, MUMBAI / J. WALTER THOMPSON AMSTERDAM • PROD. CO. SMALL FRY PRODUCTIONS, MUMBAI

INDIA

A06/104 JACK RYAN • AMAZON • DELIVERY SERVICE • ENT./ID. SOMESUCH, LONDON / DROGA5, LONDON • PROD. CO. SOMESUCH, LONDON

UNITED KINGDOM

A06/105 OUTLANDER • AMAZON • ECOMMERCE • ENT./ID. SOMESUCH, LONDON / DROGA5, LONDON • PROD. CO. SOMESUCH, LONDON

UNITED KINGDOM

A06/106 VIKINGS • AMAZON • ECOMMERCE • ENT./ID. SOMESUCH, LONDON / DROGA5, LONDON • PROD. CO. SOMESUCH, LONDON

UNITED KINGDOM

A06/107 LUCIFER • AMAZON • ECOMMERCE • ENT./ID. SOMESUCH, LONDON / DROGA5, LONDON • PROD. CO. SOMESUCH, LONDON

UNITED KINGDOM

A06/108 5B • JOHNSON & JOHNSON • JOHNSON & JOHNSON • ENT./ID. UM STUDIOS, NEW YORK • MED. AG. J3, NEW YORK • PROD. CO. HWY 61 FILMS, LOS ANGELES / SAVILLE, LOS ANGELES • PR AG. ROGERS & COWAN, LOS ANGELES

USA

A06/128 VOICE OF BELIEF • NIKE • JUST DO IT • ENT./ID. JOINT EDITORIAL, PORTLAND / WIEDEN+KENNEDY, PORTLAND • PROD. CO. JOINT EDITORIAL, PORTLAND

USA

A06/146 NIKE DREAM CRAZY • NIKE • NIKE • ENT./ID. NIKE, PORTLAND / WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND • PROD. CO. PARK PICTURES, SANTA MONICA

USA

USE OF ORIGINAL MUSIC A07/017 BOYS DON’T CRY • WHITE RIBBON • WHITE RIBBON CAMPAIGN • ENT./ID. BENSIMON BYRNE, TORONTO • PROD. CO. UNTITLED FILMS, TORONTO / ROOSTER POST PRODUCTION, TORONTO / ALTER EGO, TORONTO / BERKELEY, TORONTO • PR AG. NARRATIVE, TORONTO

CANADA

A07/029 EXPENSIFY TH!$ • EXPENSIFY • MOBILE APP EXPENSIFY • ENT./ID. JOHNXHANNES NEW YORK • PROD. CO. BISCUIT FILMWORKS, LOS ANGELES

USA

A07/031 THE STORYTELLERS • APPLE • APPLE TV+ • ENT./ID. APPLE, CUPERTINO • PROD. CO. PARK PICTURES, SANTA MONICA

USA

A07/034 PLAY FEARLESSLY • SONY PLAYSTATION • GAMING BRAND • ENT./ID. BBH, NEW YORK

USA

A07/053 APPLE AT WORK: THE UNDERDOGS • APPLE • APPLE • ENT./ID. SMUGGLER, LOS ANGELES / APPLE, CUPERTINO • PROD. CO. SMUGGLER, LOS ANGELES

USA

A07/065 JUST BE YOU • GENERAL MILLS, INC. • CHEERIOS • ENT./ID. 72ANDSUNNY, NEW YORK • PROD. CO. NEXUS STUDIOS, LONDON / FACTORY, LONDON / NOUS VOUS, LONDON

USA

A07/066 SIT WITH SOMEONE NEW • GENERAL MILLS, INC. • CHEERIOS • ENT./ID. 72ANDSUNNY, NEW YORK • PROD. CO. NEXUS STUDIOS, LONDON / FACTORY, LONDON / NOUS VOUS, LONDON

USA

A07/067 IT’S ALL FAMILY • GENERAL MILLS, INC. • CHEERIOS • ENT./ID. 72ANDSUNNY, NEW YORK • PROD. CO. NEXUS STUDIOS, LONDON / FACTORY, LONDON / NOUS VOUS, LONDON

USA

A07/100 THE BEATBOX CATALOGUE • ETNA • ETNA • ENT./ID. ARTPLAN, SÃO PAULO • PROD. CO. PLAY IT AGAIN, SÃO PAULO A07/106 EARTH VIDEO • RYOT • EARTH SONG • ENT./ID. RYOT, LOS ANGELES • PROD. CO. RYOT, LOS ANGELES

BRAZIL USA

A07/120 I’M DRINKING IT FOR YOU • DB BREWERIES • DB BREWERIES • ENT./ID. COLENSO BBDO, AUCKLAND • MED. AG. CARAT, AUCKLAND • PROD. CO. COLENSO BBDO, / SWEETSHOP, AUCKLAND / LIQUID STUDIOS, AUCKLAND / WORLDPEACE.FYI, AUCKLAND / THE MACHINE ROOM, AUCKLAND • PR AG. DRUM, AUCKLAND A07/125 OAKLEY «IT’S OK» • OAKLEY • OAKLEY SUNGLASSES • ENT./ID. GREGORY CARON MUSIC & SOUND DESIGN, GENT / AKQA, PARIS • PROD. CO. WANDA PRODUCTIONS, PARIS / GREGORY CARON MUSIC & SOUND DESIGN, GENT

NEW ZEALAND BELGIUM

ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

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A07/126 THE SHOT • AT&T • AT&T • ENT./ID. BBDO NEW YORK • MED. AG. HEARTS & SCIENCE, NEW YORK • PROD. CO. BISCUIT FILMWORKS, LOS ANGELES / REVOLVER/WILL O’ROURKE, SYDNEY / SOMESUCH , LOS ANGELES

USA

A07/131 AN OPEN MIND IS THE BEST LOOK • NORDSTROM • NORDSTROM • ENT./ID. FOUND OBJECTS, NEW YORK / DROGA5, NEW YORK / NORDSTROM, SEATTLE • PROD. CO. FOUND OBJECTS, NEW YORK / EPOCH FILMS, NEW YORK / WORK EDITORIAL, NEW YORK / BLACKSMITH, NEW YORK / WAVE STUDIOS, NEW YORK

USA

USE OF LICENSED / ADAPTED MUSIC A08/006 MAMA SAID KNOCK YOU OUT • JPMORGAN CHASE & CO • CHASE / RETAIL • ENT./ID. DROGA5, NEW YORK • PROD. CO. EPOCH FILMS, LOS ANGELES / EXILE EDITORIAL, NEW YORK / SECOND CHILD, NEW YORK / METHOD STUDIOS, NEW YORK / Q DEPARTMENT, NEW YORK • PR AG. DROGA5, NEW YORK

USA

A08/011 A LITTLE COMPANY • APPLE • TECHNOLOGY • ENT./ID. WALKER, LOS ANGELES / APPLE, CUPERTINO • MED. AG. APPLE, CUPERTINO • PROD. CO. APPLE, CUPERTINO • PR AG. APPLE, CUPERTINO

USA

A08/012 DREAM CRAZY • NIKE • RETAIL APPAREL • ENT./ID. WALKER, LOS ANGELES / WIEDEN+KENNEDY, PORTLAND • PROD. CO. PARK PICTURES, SANTA MONICA A08/016 IN THE LONG RUN • MERCEDES BENZ • GLE • ENT./ID. ICONOCLAST, BERLIN / ANTONI, BERLIN • PROD. CO. ICONOCLAST, BERLIN A08/019 WE ARE ALL EQUAL. AND NO ONE IS MORE EQUAL THAN ANYONE ELSE. • PRO INFIRMIS • PRO INFIRMIS • ENT./ID. THJNK, ZÜRICH • MED. AG. KONNEX, WINTERHUR • PROD. CO. STORIES, ZÜRICH A08/028 DIESEL ‘HATE COUTURE’ • DIESEL • HATE COUTURE • ENT./ID. SIZZER AMSTERDAM / PUBLICIS ITALY, MILAN • PROD. CO. SIZZER AMSTERDAM A08/029 THE THRILL OF VICTORY • AMNESTY INTERNATIONAL • AMNESTY INTERNATIONAL • ENT./ID. DDB PARIS • PROD. CO. SOMESUCH, LONDON / STUDIO 5, PARIS / FRAMESTORE, LONDON / MATHEMATIC, PARIS A08/031 GET READY • DOLLAR SHAVE CLUB • DOLLAR SHAVE CLUB • ENT./ID. DOLLAR SHAVE CLUB, LOS ANGELES • PROD. CO. MJZ, LOS ANGELES A08/033 VIVA LA VULVA • ESSITY • LIBRESSE / BODYFORM • ENT./ID. SOUNDTREE MUSIC, LONDON • PROD. CO. SOUNDTREE MUSIC, LONDON A08/037 COLOR FLOOD • APPLE • IPHONE XR LIQUID RETINA DISPLAY • ENT./ID. APPLE, CUPERTINO • PROD. CO. MJZ, LOS ANGELES

USA GERMANY SWITZERLAND THE NETHERLANDS FRANCE USA UNITED KINGDOM USA

A08/083 THE BOY AND THE PIANO • JOHN LEWIS & PARTNERS • CHRISTMAS • ENT./ID. ADAM&EVEDDB, LONDON • MED. AG. MANNING GOTTLIEB OMD, LONDON • PROD. CO. ACADEMY FILMS, LONDON / MPC LONDON / ASSEMBLY ROOMS, LONDON UNITED KINGDOM A08/084 BOHEMIAN RHAPSODY • JOHN LEWIS & PARTNERS + WAITROSE & PARTNERS • RETAIL • ENT./ID. ADAM&EVEDDB, LONDON • MED. AG. MANNING GOTTLIEB OMD, LONDON • PROD. CO. BLINK, LONDON / FINAL CUT, LONDON / MPC LONDON / FACTORY, LONDON

UNITED KINGDOM

A08/089 UNIFORM OF THE FREE • G-STAR • G-STAR RAW FW18 COLLECTION • ENT./ID. HERC THE AGENCY, AMSTERDAM • PROD. CO. DIVISION, PARIS / PITCH & SYNC, LONDON / THE BLAZE, AMSTERDAM A08/092 CHASE • SPOTIFY • SPOTIFY • ENT./ID. SPOTIFY IN-HOUSE, NEW YORK • MED. AG. UM, NEW YORK • PROD. CO. MJZ, LOS ANGELES A08/124 THE GREAT BRITISH BAKE OFF • CHANNEL 4 • THE GREAT BRITISH BAKE OFF • ENT./ID. 4CREATIVE, LONDON • PROD. CO. 4CREATIVE, LONDON A08/126 REEBOK «STORM THE COURT» • REEBOK • AT&T • ENT./ID. BARKING OWL, LOS ANGELES / VENABLES BELL & PARTNERS, SAN FRANCISCO • PROD. CO. PRETTYBIRD, CULVER CITY / EXILE, SANTA MONICA

THE NETHERLANDS USA UNITED KINGDOM USA

SOUND DESIGN A09/017 FEARLESSNESS • NEW YORK TIMES • NEW YORK TIMES • ENT./ID. WAVE STUDIOS, NEW YORK / DROGA5, NEW YORK • PROD. CO. WAVE STUDIOS, NEW YORK / FURLINED, SANTA MONICA / FINAL CUT, NEW YORK / SIGNIFICANT OTHERS, NEW YORK / STENFERT CHARLES, NEW YORK

USA

A09/018 PERSEVERANCE • NEW YORK TIMES • NEW YORK TIMES • ENT./ID. WAVE STUDIOS, NEW YORK / DROGA5, NEW YORK • PROD. CO. WAVE STUDIOS, NEW YORK / FURLINED, SANTA MONICA / FINAL CUT, NEW YORK / SIGNIFICANT OTHERS, NEW YORK / STENFERT CHARLES, NEW YORK

USA

A09/027 THE BOY AND THE PIANO • JOHN LEWIS AND PARTNERS • JOHN LEWIS AND PARTNERS • ENT./ID. FACTORY, LONDON / ADAM&EVEDDB, LONDON • PROD. CO. FACTORY, LONDON / ACADEMY FILMS, LONDON

UNITED KINGDOM

A09/028 BOHEMIAN RHAPSODY • JOHN LEWIS AND PARTNERS • JOHN LEWIS AND PARTNERS • ENT./ID. FACTORY, LONDON / ADAM&EVEDDB, LONDON • PROD. CO. BLINK, LONDON

UNITED KINGDOM

A09/031 PHONES ARE GOOD • THREE MOBILE • THREE MOBILE • ENT./ID. 750MPH, LONDON / WIEDEN+KENNEDY, LONDON • PROD. CO. 750MPH, LONDON

UNITED KINGDOM

A09/036 APPLE AT WORK: THE UNDERDOGS • APPLE • APPLE • ENT./ID. SMUGGLER, LOS ANGELES / APPLE, CUPERTINO • PROD. CO. SMUGGLER, LOS ANGELES

USA

A09/049 HIDING FROM GESTAPO • POST BELLUM • NATIONAL HISTORY ARCHIVE • ENT./ID. VMLY&R PRAGUE • PROD. CO. BISTRO FILMS, PRAGUE

CZECH REPUBLIC

A09/050 ESCAPING IMPRISONMENT • POST BELLUM • NATIONAL HISTORY ARCHIVE • ENT./ID. VMLY&R PRAGUE • PROD. CO. BISTRO FILMS, PRAGUE

CZECH REPUBLIC

A09/051 SURVIVING INTERROGATION • POST BELLUM • NATIONAL HISTORY ARCHIVE • ENT./ID. VMLY&R PRAGUE • PROD. CO. BISTRO FILMS, PRAGUE

CZECH REPUBLIC

A09/053 HEROES OF TODAY • HEROES OF TODAY PLATFORM (IBERIA, CORREOS, TELEPIZZA, LALIGA, 11811, BAVIERA) • CORPORATE SOCIAL RESPONSIBILITY (CSR) • ENT./ID. DDB SPAIN, MADRID • PROD. CO. THE OMS, MADRID / GARLIC TV, MADRID / EL RANCHITO, MADRID • PR AG. QMS COMUNICACION, MADRID

SPAIN

A09/067 RANG-TAN • GREENPEACE • GREENPEACE • ENT./ID. 750MPH, LONDON / MOTHER, LONDON • PROD. CO. 750MPH, LONDON

UNITED KINGDOM

ANIMATION A10/006 VIVA LA VULVA • LIBRESSE • LIBRESSE • ENT./ID. TIME BASED ARTS, LONDON / AMVBBDO, LONDON • PROD. CO. TIME BASED ARTS, LONDON / SOMESUCH, LONDON A10/010 THE PARTY BUS • SHISEIDO • SHISEIDO • ENT./ID. SHISEIDO CO., LTD., TOKYO • PROD. CO. TOWER FILM, TOKYO / TOWER FILM, TOKYO A10/017 BBC TWO REBRAND • BBC • BBC TWO • ENT./ID. SUPERUNION, LONDON / BBC CREATIVE, LONDON • PROD. CO. BBC CREATIVE, LONDON

UNITED KINGDOM JAPAN UNITED KINGDOM

A10/020 AKUMA NO KIMURA (DEMONICALLY SPICY RAMEN) • NISSIN FOODS HOLDINGS CO., LTD. • CHICKEN RAMEN • ENT./ID. DENTSU INC., TOKYO • PROD. CO. GEEK PICTURES, TOKYO / DIGITAL GARDEN, TOKYO / SCIENCE SARU, TOKYO / CLIVER, TOKYO / J.C. SPARK, TOKYO • PR AG. ANTIL, TOKYO

JAPAN

A10/029 WORLD CUP - HISTORY WILL BE MADE • BBC • WORLD CUP • ENT./ID. BBC CREATIVE, LONDON • PROD. CO. BLINKINK, LONDON A10/030 THE LITTLE DUCK • DISNEYLAND PARIS • DISNEYLAND PARIS • ENT./ID. BETC, PARIS • PROD. CO. GENERAL POP, PANTIN / GUM, PARIS / UNIT IMAGE, PARIS A10/033 SIT WITH SOMEONE NEW • CHEERIOS • CHEERIOS • ENT./ID. NEXUS STUDIOS, LONDON / 72ANDSUNNY, LOS ANGELES • PROD. CO. NEXUS STUDIOS, LONDON A10/039 SHARE YOUR GIFTS • APPLE • HOLIDAY • ENT./ID. APPLE, CUPERTINO / TBWA\MEDIA ARTS LAB, LOS ANGELES • MED. AG. OMD USA, LOS ANGELES • PROD. CO. BUCK, LOS ANGELES A10/043 OPENING FILM — MARCH 2019 APPLE EVENT • APPLE • APPLE EVENT • ENT./ID. APPLE, CUPERTINO / TBWA\MEDIA ARTS LAB, LOS ANGELES • MED. AG. OMD USA, LOS ANGELES • PROD. CO. BUCK, LOS ANGELES A10/059 ASTRONAUT • MONDELEZ • LACTA 5STAR • ENT./ID. WIEDEN+KENNEDY, SÃO PAULO • PROD. CO. VETOR ZERO / LOBO, SÃO PAULO / EVIL TWIN, SÃO PAULO

UNITED KINGDOM FRANCE UNITED KINGDOM USA USA BRAZIL

A10/060 GARAGE • MONDELEZ • LACTA 5STAR • ENT./ID. WIEDEN+KENNEDY, SÃO PAULO • PROD. CO. VETOR ZERO / LOBO, SÃO PAULO / EVIL TWIN, SÃO PAULO

BRAZIL

A10/061 SKIER • MONDELEZ • LACTA 5STAR • ENT./ID. WIEDEN+KENNEDY, SÃO PAULO • PROD. CO. VETOR ZERO / LOBO, SÃO PAULO / EVIL TWIN, SÃO PAULO

BRAZIL

A10/062 BOY SCOUTS • MONDELEZ • LACTA 5STAR • ENT./ID. WIEDEN+KENNEDY, SÃO PAULO • PROD. CO. VETOR ZERO / LOBO, SÃO PAULO / EVIL TWIN, SÃO PAULO

BRAZIL

A10/063 CITY • MONDELEZ • LACTA 5STAR • ENT./ID. WIEDEN+KENNEDY, SÃO PAULO • PROD. CO. JOINT, SAO PAULO / EVIL TWIN, SÃO PAULO

BRAZIL

A10/065 FIRST CHRISTMAS • ERSTE GROUP BANK AG • BANK • ENT./ID. JUNG VON MATT/DONAU, VIENNA • PROD. CO. PASSION ANIMATION STUDIOS, LONDON / MCASSO, LONDON • PR AG. JUNG VON MATT/DONAU, VIENNA A10/078 MR SWAN • SIPSMITH • GIN • ENT./ID. OGILVY, LONDON • MED. AG. ZENITH, LONDON • PROD. CO. BISCUIT FILMWORKS, LONDON A10/104 EARTH VIDEO • RYOT • EARTH SONG • ENT./ID. RYOT, LOS ANGELES • PROD. CO. RYOT, LOS ANGELES

AUSTRIA UNITED KINGDOM USA

VISUAL EFFECTS A11/003 SPACE STATION • MACY’S • MACY’S • ENT./ID. BBDO NEW YORK • PROD. CO. EPOCH FILMS, NEW YORK

USA

A11/008 THE BOY AND THE PIANO • JOHN LEWIS & PARTNERS • CHRISTMAS RETAIL • ENT./ID. MPC LONDON / ADAM&EVEDDB, LONDON • PROD. CO. MPC LONDON / ACADEMY FILMS, LONDON

UNITED KINGDOM

A11/009 THE SEVEN WORLDS • HENNESSY • HENNESSY XO • ENT./ID. MPC LONDON / DDB PARIS • PROD. CO. MPC LONDON / RSA FILMS, LONDON

UNITED KINGDOM

A11/014 PLAY FEARLESSLY • PLAYSTATION • PLAYSTATION • ENT./ID. BLACKSMITH, NEW YORK / BBH, NEW YORK • PROD. CO. BLACKSMITH, NEW YORK / RESET, SANTA MONICA A11/018 CANAL PLUS - THE IDEA • CANAL PLUS • CANAL PLUS • ENT./ID. MIKROS MPC ADVERTISING, PARIS • PROD. CO. WANDA PRODUCTIONS, PARIS A11/027 A REPORT OF CONNECTED EVENTS • LIBERTY GLOBAL • LIBERTY GLOBAL • ENT./ID. THE PANICS, AMSTERDAM / NUNA9, LONDON • PROD. CO. THE PANICS, AMSTERDAM A11/029 ABOVE AND BEYOND • COM HEM • BROADBAND • ENT./ID. M&C SAATCHI, STOCKHOLM • PROD. CO. BLECK, STOCKHOLM / ALWAYS FRANK, STOCKHOLM / THE GENTLEMEN BRONCOS APS, NORDHAVN A11/036 SHARE YOUR GIFTS • APPLE • HOLIDAY • ENT./ID. APPLE, CUPERTINO / TBWA\MEDIA ARTS LAB, LOS ANGELES • MED. AG. OMD USA, LOS ANGELES • PROD. CO. BUCK, LOS ANGELES A11/059 KICKS • NISSAN • CAR • ENT./ID. TBWA\CHIAT\DAY, NEW YORK • PROD. CO. MJZ, LOS ANGELES

USA FRANCE THE NETHERLANDS SWEDEN USA USA

A11/066 IMAGINE • EASYJET • EASYJET • ENT./ID. VCCP, LONDON • PROD. CO. RIFF RAFF, LONDON / MPC LONDON

UNITED KINGDOM

A11/067 SPIDER • ROYAL NAVY • ROYAL MARINES • ENT./ID. ENGINE, LONDON • MED. AG. WAVEMAKER , LONDON / CARAT, LONDON • PROD. CO. MJZ UK, LONDON / MJZ, LOS ANGELES

UNITED KINGDOM

A11/077 THE WISH • UBISOFT • STARLINK : BATTLE FOR ATLAS • ENT./ID. CLM BBDO, PARIS • PROD. CO. WANDA PRODUCTIONS, PARIS / CHUT ON VOUS ECOUTE, PARIS / FRAMESTORE, LONDON

FRANCE

INNOVATION IN PRODUCTION A12/004 STREET LEVEL • FORMULA E • HONG KONG E-PRIX • ENT./ID. IRIS, LONDON • PROD. CO. KODE MEDIA, LONDON

UNITED KINGDOM

ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

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SUNDAY / JUNE 16 / 2019 / LIONS DAILY NEWS

Outdoor FOOD & DRINK A01/026 COKE PTSSHHHH • COCA-COLA • COCA-COLA • ENT./ID. DAVID, MIAMI • PR AG. POWELL COMMUNICATIONS, NY A01/027 COKE FZZZZZZZ • COCA-COLA • COCA-COLA • ENT./ID. DAVID, MIAMI • PR AG. POWELL COMMUNICATIONS, NY A01/028 COKE KTCHKK • COCA-COLA • COCA-COLA • ENT./ID. DAVID, MIAMI • PR AG. POWELL COMMUNICATIONS, NY A01/047 HOMEWORK • CHUPA CHUPS (SNACK TO HOME LIMITED) • CHUPA CHUPS • ENT./ID. CHEIL WORLDWIDE HONG KONG • MED. AG. CHEIL WORLDWIDE HONG KONG • PROD. CO. ILLUSION BANGKOK A01/048 MUSIC • CHUPA CHUPS (SNACK TO HOME LIMITED) • CHUPA CHUPS • ENT./ID. CHEIL WORLDWIDE HONG KONG • MED. AG. CHEIL WORLDWIDE HONG KONG • PROD. CO. ILLUSION BANGKOK OTHER FMCG A02/033 ROSA PARKS • S.C JOHNSON • KIWI QUALITY SHOE CARE • ENT./ID. OGILVY, CHICAGO • MED. AG. OGILVY, CHICAGO • PROD. CO. OGILVY, CHICAGO A02/034 KATHERINE SWITZER • S.C JOHNSON • KIWI QUALITY SHOE CARE • ENT./ID. OGILVY, CHICAGO • MED. AG. OGILVY, CHICAGO • PROD. CO. OGILVY, CHICAGO A02/035 HARVEY MILK • S.C JOHNSON • KIWI QUALITY SHOE CARE • ENT./ID. OGILVY, CHICAGO • MED. AG. OGILVY, CHICAGO • PROD. CO. OGILVY, CHICAGO A02/052 PARIS • BIC • STATIONARY STORE • ENT./ID. VMLY&R BRAZIL, S. PAULO • MED. AG. VMLY&R BRAZIL, S. PAULO • PROD. CO. VMLY&R BRAZIL, S. PAULO • PR AG. VMLY&R BRAZIL, S. PAULO A02/053 BERLIN • BIC • STATIONARY STORE • ENT./ID. VMLY&R BRAZIL, S. PAULO • MED. AG. VMLY&R BRAZIL, S. PAULO • PROD. CO. VMLY&R BRAZIL, S. PAULO • PR AG. VMLY&R BRAZIL, S. PAULO A02/054 LONDON • BIC • STATIONARY STORE • ENT./ID. VMLY&R BRAZIL, S. PAULO • MED. AG. VMLY&R BRAZIL, S. PAULO • PROD. CO. VMLY&R BRAZIL, S. PAULO • PR AG. VMLY&R BRAZIL, S. PAULO CONSUMER DURABLES A04/029 SHIRT • LAND ROVER • CLOTHES • ENT./ID. TBWA\ISTANBUL • PROD. CO. 212 STUDIO, ISTANBUL A04/030 POLO SHIRT • LAND ROVER • CLOTHES • ENT./ID. TBWA\ISTANBUL • PROD. CO. 212 STUDIO, ISTANBUL A04/045 SPACESHIP • DKSH (THAILAND) LIMITED • LEGO • ENT./ID. OGILVY, BANGKOK • PROD. CO. ILLUSION BANGKOK A04/046 EMPIRE STATES • DKSH (THAILAND) LIMITED • LEGO • ENT./ID. OGILVY, BANGKOK • PROD. CO. ILLUSION BANGKOK A04/047 DRAGON • DKSH (THAILAND) LIMITED • LEGO • ENT./ID. OGILVY, BANGKOK • PROD. CO. ILLUSION BANGKOK

USA USA USA HONG KONG HONG KONG USA USA USA BRAZIL BRAZIL BRAZIL TURKEY TURKEY THAILAND THAILAND THAILAND

AUTOMOTIVE A05/020 BOLIVIA • VOLKSWAGEN • DRIVER ASSISTANCE FEATURES • ENT./ID. DDB ARGENTINA, BUENOS AIRES A05/021 INDIA • VOLKSWAGEN • DRIVER ASSISTANCE FEATURES • ENT./ID. DDB ARGENTINA, BUENOS AIRES A05/022 NIGERIA • VOLKSWAGEN • DRIVER ASSISTANCE FEATURES • ENT./ID. DDB ARGENTINA, BUENOS AIRES

ARGENTINA ARGENTINA ARGENTINA

RETAIL A06/005 MCDELIVERY-1 • MCDONALD’S FRANCE • DELIVERY SERVICE • ENT./ID. TBWA\PARIS A06/006 MCDELIVERY-2 • MCDONALD’S FRANCE • DELIVERY SERVICE • ENT./ID. TBWA\PARIS A06/007 MCDELIVERY-3 • MCDONALD’S FRANCE • DELIVERY SERVICE • ENT./ID. TBWA\PARIS A06/008 MCDELIVERY-4 • MCDONALD’S FRANCE • DELIVERY SERVICE • ENT./ID. TBWA\PARIS A06/029 NIKE DREAM CRAZY | COLIN KAEPERNICK • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND • PROD. CO. PARK PICTURES, SANTA MONICA A06/030 NIKE DREAM CRAZY | LEBRON JAMES • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND • PROD. CO. PARK PICTURES, SANTA MONICA A06/031 NIKE DREAM CRAZY | SERENA WILLIAMS • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND • PROD. CO. PARK PICTURES, SANTA MONICA A06/032 NIKE DREAM CRAZY | SHAQUEM GRIFFIN • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND • PROD. CO. PARK PICTURES, SANTA MONICA A06/033 NIKE DREAM CRAZY | CHICAGO MARATHON • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND • PROD. CO. PARK PICTURES, SANTA MONICA A06/034 DREAM CRAZIER OOH | SERENA WILLIAMS • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND/PUBLICIS SAPIENT, SEATTLE • PROD. CO. SOMESUCH , LOS ANGELES A06/035 DREAM CRAZIER OOH | IBTIHAJ MUHAMMAD • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND/PUBLICIS SAPIENT, SEATTLE • PROD. CO. SOMESUCH , LOS ANGELES A06/036 DREAM CRAZIER OOH | CHLOE KIM • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND/PUBLICIS SAPIENT, SEATTLE • PROD. CO. SOMESUCH , LOS ANGELES A06/037 DREAM CRAZIER OOH | SIMONE MANUEL • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND/PUBLICIS SAPIENT, SEATTLE • PROD. CO. SOMESUCH , LOS ANGELES A06/038 DREAM CRAZIER OOH | SIMONE BILES • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND/PUBLICIS SAPIENT, SEATTLE • PROD. CO. SOMESUCH , LOS ANGELES A06/039 EAT LIKE ANDY • BURGER KING • WHOPPER • ENT./ID. DAVID, MIAMI • MED. AG. HORIZON MEDIA, NY • PROD. CO. COSMO STREET, SANTA MONICA • PR AG. ALISON BROD MARKETING + COMMUNICATIONS, NY A06/045 EXPEDITION VOLCANO (BBC) • KFC HONG KONG, JARDINE RESTAURANT GROUP • KFC HONG KONG • ENT./ID. OGILVY HONG KONG • PROD. CO. ILLUSION BANGKOK A06/046 GAME OF THRONES (HBO) • KFC HONG KONG, JARDINE RESTAURANT GROUP • KFC HONG KONG • ENT./ID. OGILVY HONG KONG • PROD. CO. ILLUSION BANGKOK A06/048 MOTLEY CRUE THE DIRT (NETFLIX) • KFC HONG KONG, JARDINE RESTAURANT GROUP • KFC HONG KONG • ENT./ID. OGILVY HONG KONG • PROD. CO. ILLUSION BANGKOK A06/062 BIRTHDAY 5 • BURGER KING • RESTAURANTS • ENT./ID. LOLA MULLENLOWE, MADRID A06/063 BIRTHDAY 4 • BURGER KING • RESTAURANTS • ENT./ID. LOLA MULLENLOWE, MADRID A06/064 BIRTHDAY 1 • BURGER KING • RESTAURANTS • ENT./ID. LOLA MULLENLOWE, MADRID A06/065 BIRTHDAY 3 • BURGER KING • RESTAURANTS • ENT./ID. LOLA MULLENLOWE, MADRID A06/066 BIRTHDAY 2 • BURGER KING • RESTAURANTS • ENT./ID. LOLA MULLENLOWE, MADRID

FRANCE FRANCE FRANCE FRANCE USA USA USA USA USA USA USA USA USA USA USA HONG KONG HONG KONG HONG KONG SPAIN SPAIN SPAIN SPAIN SPAIN

TRAVEL A07/024 OVER THE WALL • AEROMEXICO • AEROMEXICO • ENT./ID. OGILVY, MEXICO CITY • MED. AG. UM, MEXICO CITY LEISURE A08/007 WEDDING • POLLA CHILENA DE BENEFICENCIA • LOTO • ENT./ID. VMLY&R, SANTIAGO/PROLAM Y&R, SANTIAGO A08/009 BIRTH • POLLA CHILENA DE BENEFICENCIA • LOTO • ENT./ID. VMLY&R, SANTIAGO/PROLAM Y&R, SANTIAGO MEDIA/ENTERTAINMENT A09/019 WELCOME TO AMERICA • SPOTIFY • SPOTIFY • ENT./ID. SPOTIFY IN-HOUSE, NY • MED. AG. UM, NY • PROD. CO. ACTIVE THEORY, LOS ANGELES A09/020 GOD IS A WOMAN • SPOTIFY • SPOTIFY • ENT./ID. SPOTIFY IN-HOUSE, NY • MED. AG. UM, NY • PROD. CO. ACTIVE THEORY, LOS ANGELES CONSUMER SERVICES/B2B A10/001 SALVADOR DALI • WELTI-FURRER FINE ART LOGISTICS • WELTI-FURRER FINE ART LOGISTICS (A LEADING SWISS COMPANY FOR TRANSPORT, SETUP AND INSTALLATION OF FINE ART. SINCE 1838.) • ENT./ID. RUF LANZ, ZÜRICH A10/004 VINCENT VAN GOGH • WELTI-FURRER FINE ART LOGISTICS • WELTI-FURRER FINE ART LOGISTICS (A LEADING SWISS COMPANY FOR TRANSPORT, SETUP AND INSTALLATION OF FINE ART. SINCE 1838.) • ENT./ID. RUF LANZ, ZÜRICH

MEXICO CHILE CHILE USA USA SWITZERLAND SWITZERLAND

NOT FOR PROFIT/CHARITY/GOVERNMENT A11/009 JAMES MCDONALD • NZ TRANSPORT AGENCY • ROAD SAFETY • ENT./ID. CLEMENGER BBDO WELLINGTON • MED. AG. OMD WELLINGTON • PROD. CO. OUR PRODUCTION TEAM, AUCKLAND NEW ZEALAND A11/010 LIAM BETHELL • NZ TRANSPORT AGENCY • ROAD SAFETY • ENT./ID. CLEMENGER BBDO WELLINGTON • MED. AG. OMD WELLINGTON • PROD. CO. OUR PRODUCTION TEAM, AUCKLAND NEW ZEALAND A11/011 DYLAN CHIRNSIDE • NZ TRANSPORT AGENCY • ROAD SAFETY • ENT./ID. CLEMENGER BBDO WELLINGTON • MED. AG. OMD WELLINGTON • PROD. CO. OUR PRODUCTION TEAM, AUCKLAND NEW ZEALAND A11/012 WILLY CARBERRY • NZ TRANSPORT AGENCY • ROAD SAFETY • ENT./ID. CLEMENGER BBDO WELLINGTON • MED. AG. OMD WELLINGTON • PROD. CO. OUR PRODUCTION TEAM, AUCKLAND NEW ZEALAND A11/040 TSUNAMI • AMNISTÊA INTERNACIONAL • AMNISTÊA INTERNACIONAL • ENT./ID. VMLY&R, SANTIAGO CHILE A11/041 EARTHQUAKE • AMNISTÊA INTERNACIONAL • AMNISTÊA INTERNACIONAL • ENT./ID. VMLY&R, SANTIAGO CHILE A11/042 HURRICANE • AMNISTÊA INTERNACIONAL • AMNISTÊA INTERNACIONAL • ENT./ID. VMLY&R, SANTIAGO CHILE A11/048 SNOWFLAKES • CAPITA • THE BRITISH ARMY • ENT./ID. KARMARAMA | ACCENTURE INTERACTIVE, LONDON • MED. AG. MEDIACOM, LONDON • PROD. CO. ANONYMOUS CONTENT, LONDON/FINAL CUT, LONDON/MPC LONDON/750MPH, LONDON/SOUNDTREE MUSIC, LONDON • PR AG. KARMARAMA | ACCENTURE INTERACTIVE, LONDON UNITED KINGDOM FOOD & DRINK B01/020 LOVERS, DON’T SPREAD THE HATE - BUTTER • UNILEVER • MARMITE • ENT./ID. ADAM&EVEDDB, LONDON • MED. AG. MINDSHARE, LONDON • PROD. CO. WYATT CLARKE & JONES, LONDON/KING HENRY, LONDON B01/021 LOVERS, DON’T SPREAD THE HATE - MARMALADE • UNILEVER • MARMITE • ENT./ID. ADAM&EVEDDB, LONDON • MED. AG. MINDSHARE, LONDON • PROD. CO. WYATT CLARKE & JONES, LONDON/KING HENRY, LONDON B01/022 LOVERS, DON’T SPREAD THE HATE - HONEY • UNILEVER • MARMITE • ENT./ID. ADAM&EVEDDB, LONDON • MED. AG. MINDSHARE, LONDON • PROD. CO. WYATT CLARKE & JONES, LONDON/KING HENRY, LONDON B01/075 TUCANO • AMBEV • GUARANÇ ANTARCTICA • ENT./ID. ALMAPBBDO, S. PAULO • PROD. CO. ALMAPBBDO, S. PAULO/SUGARCANE FILMES, S. PAULO/S DE SAMBA, S. PAULO B01/076 PIRARUCU • AMBEV • GUARANÇ ANTARCTICA • ENT./ID. ALMAPBBDO, S. PAULO • PROD. CO. ALMAPBBDO, S. PAULO/SUGARCANE FILMES, S. PAULO/S DE SAMBA, S. PAULO B01/077 JIBÎIA • AMBEV • GUARANÇ ANTARCTICA • ENT./ID. ALMAPBBDO, S. PAULO • PROD. CO. ALMAPBBDO, S. PAULO/SUGARCANE FILMES, S. PAULO/S DE SAMBA, S. PAULO B01/098 HOMEWORK • CHUPA CHUPS (SNACK TO HOME LIMITED) • CHUPA CHUPS • ENT./ID. CHEIL WORLDWIDE HONG KONG • MED. AG. CHEIL WORLDWIDE HONG KONG • PROD. CO. ILLUSION BANGKOK B01/099 MUSIC • CHUPA CHUPS (SNACK TO HOME LIMITED) • CHUPA CHUPS • ENT./ID. CHEIL WORLDWIDE HONG KONG • MED. AG. CHEIL WORLDWIDE HONG KONG • PROD. CO. ILLUSION BANGKOK B01/100 TIDY-UP • CHUPA CHUPS (SNACK TO HOME LIMITED) • CHUPA CHUPS • ENT./ID. CHEIL WORLDWIDE HONG KONG • MED. AG. CHEIL WORLDWIDE HONG KONG • PROD. CO. ILLUSION BANGKOK

UNITED KINGDOM UNITED KINGDOM UNITED KINGDOM BRAZIL BRAZIL BRAZIL HONG KONG HONG KONG HONG KONG

ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

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OUTDOOR SHORTLIST Communication Track LIONS DAILY NEWS / SUNDAY / JUNE 16 / 2019

OTHER FMCG B02/006 COMPLETE • BENSON POLYMERS • POLYFIX INSTANT GLUE • ENT./ID. DENTSU IMPACT, GURGAON B02/007 REPAIRED • BENSON POLYMERS • POLYFIX INSTANT GLUE • ENT./ID. DENTSU IMPACT, GURGAON B02/011 MASTER FACIAL SCRUB - FOOT • UNILEVER PHILIPPINES, INC. • MASTER FACIAL SCRUB • ENT./ID. OGILVY PHILIPPINES, MAKATI CITY B02/012 MASTER FACIAL SCRUB - HAIRY BACK • UNILEVER PHILIPPINES, INC. • MASTER FACIAL SCRUB • ENT./ID. OGILVY PHILIPPINES, MAKATI CITY B02/013 MASTER FACIAL SCRUB - PIT • UNILEVER PHILIPPINES, INC. • MASTER FACIAL SCRUB • ENT./ID. OGILVY PHILIPPINES, MAKATI CITY HEALTHCARE B03/009 LOLLIPOP • UNILEVER • PEPSODENT TOOTHPASTE • ENT./ID. MULLENLOWE SINGAPORE B03/010 BUBBLEGUM • UNILEVER • PEPSODENT TOOTHPASTE • ENT./ID. MULLENLOWE SINGAPORE B03/011 POPCORN • UNILEVER • PEPSODENT TOOTHPASTE • ENT./ID. MULLENLOWE SINGAPORE B03/039 HUMMINGBIRDS X SNAILS • JONTEX/RECKITT BENCKISER • CONDOM • ENT./ID. BETC/HAVAS, S. PAULO • MED. AG. BETC/HAVAS, S. PAULO • PROD. CO. BETC/HAVAS, S. PAULO B03/040 RABBITS X TURTLES • JONTEX/RECKITT BENCKISER • CONDOM • ENT./ID. BETC/HAVAS, S. PAULO • MED. AG. BETC/HAVAS, S. PAULO • PROD. CO. BETC/HAVAS, S. PAULO B03/041 CHEETAHS X SLOTHS • JONTEX/RECKITT BENCKISER • CONDOM • ENT./ID. BETC/HAVAS, S. PAULO • MED. AG. BETC/HAVAS, S. PAULO • PROD. CO. BETC/HAVAS, S. PAULO B03/048 CURE 1 • MINDOPENERS • COUNSELING FOR DEPRESSION • ENT./ID. MCCANN INDIA, MUMBAI B03/049 CURE 2 • MINDOPENERS • COUNSELING FOR DEPRESSION • ENT./ID. MCCANN INDIA, MUMBAI

INDIA INDIA THE PHILIPPINES THE PHILIPPINES THE PHILIPPINES SINGAPORE SINGAPORE SINGAPORE BRAZIL BRAZIL BRAZIL INDIA INDIA

CONSUMER DURABLES B04/011 BIRD’S EYE VIEW • ADIDAS • ADIDAS • ENT./ID. TBWA\CHIAT\DAY, NY • PROD. CO. DMB MEDIA, NY B04/012 FLAMING SERVE • ADIDAS • ADIDAS • ENT./ID. TBWA\CHIAT\DAY, NY • PROD. CO. DMB MEDIA, NY B04/013 MOUNTAIN OF SUCCESS • ADIDAS • ADIDAS • ENT./ID. TBWA\CHIAT\DAY, NY • PROD. CO. DMB MEDIA, NY B04/014 TRIPLE CROWN • ADIDAS • ADIDAS • ENT./ID. TBWA\CHIAT\DAY, NY • PROD. CO. DMB MEDIA, NY B04/038 CRAZY LADIES • NIKE • NIKE WOMEN • ENT./ID. WIEDEN+KENNEDY, S. PAULO • PROD. CO. JOINT, SAO PAULO B04/068 DRAGON • DKSH (THAILAND) LIMITED • LEGO • ENT./ID. OGILVY, BANGKOK • PROD. CO. ILLUSION BANGKOK B04/069 EMPIRE STATES • DKSH (THAILAND) LIMITED • LEGO • ENT./ID. OGILVY, BANGKOK • PROD. CO. ILLUSION BANGKOK B04/070 SPACESHIP • DKSH (THAILAND) LIMITED • LEGO • ENT./ID. OGILVY, BANGKOK • PROD. CO. ILLUSION BANGKOK

USA USA USA USA BRAZIL THAILAND THAILAND THAILAND

AUTOMOTIVE B05/024 DOLORES • KIA MOTORS EUROPE • KIA PEDESTRIAN DETECTION • ENT./ID. INNOCEAN WORLDWIDE EUROPE, BERLIN • PROD. CO. MOREIRA STUDIO, CARUARU B05/075 PYRAMID • VOLKSWAGEN • VOLKSWAGEN PARK ASSIST • ENT./ID. ALMAPBBDO, S. PAULO B05/076 PISA • VOLKSWAGEN • VOLKSWAGEN PARK ASSIST • ENT./ID. ALMAPBBDO, S. PAULO

GERMANY BRAZIL BRAZIL

RETAIL B06/002 MCDELIVERY-1 • MCDONALD’S FRANCE • DELIVERY SERVICE • ENT./ID. TBWA\PARIS B06/028 ALABAMA • BURGER KING • BURGER KING • ENT./ID. LOLA MULLENLOWE, MADRID B06/029 ILLINOIS • BURGER KING • BURGER KING • ENT./ID. LOLA MULLENLOWE, MADRID B06/030 TURKEY • BURGER KING • BURGER KING • ENT./ID. LOLA MULLENLOWE, MADRID B06/031 MASSACHUSETTS • BURGER KING • BURGER KING • ENT./ID. LOLA MULLENLOWE, MADRID B06/032 TEXAS • BURGER KING • BURGER KING • ENT./ID. LOLA MULLENLOWE, MADRID B06/065 NIKE DREAM CRAZY | COLIN KAEPERNICK • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND • PROD. CO. PARK PICTURES, SANTA MONICA B06/066 NIKE DREAM CRAZY | LEBRON JAMES • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND • PROD. CO. PARK PICTURES, SANTA MONICA B06/067 NIKE DREAM CRAZY | SERENA WILLIAMS • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND • PROD. CO. PARK PICTURES, SANTA MONICA B06/068 NIKE DREAM CRAZY | SHAQUEM GRIFFIN • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND • PROD. CO. PARK PICTURES, SANTA MONICA B06/072 CHICKEN X-RAYS • KFC SPAIN • KFC • ENT./ID. PS21, MADRID • PROD. CO. PS21, MADRID • PR AG. HAVAS PR, MADRID B06/096 EXPEDITION VOLCANO (BBC) • KFC HONG KONG, JARDINE RESTAURANT GROUP • KFC HONG KONG • ENT./ID. OGILVY HONG KONG • PROD. CO. ILLUSION BANGKOK B06/097 STAR TREK DISCOVERY (AMAZON PRIME) • KFC HONG KONG, JARDINE RESTAURANT GROUP • KFC HONG KONG • ENT./ID. OGILVY HONG KONG • PROD. CO. ILLUSION BANGKOK B06/098 MOTLEY CRUE THE DIRT (NETFLIX) • KFC HONG KONG, JARDINE RESTAURANT GROUP • KFC HONG KONG • ENT./ID. OGILVY HONG KONG • PROD. CO. ILLUSION BANGKOK B06/099 GAME OF THRONES (HBO) • KFC HONG KONG, JARDINE RESTAURANT GROUP • KFC HONG KONG • ENT./ID. OGILVY HONG KONG • PROD. CO. ILLUSION BANGKOK B06/133 BIRTHDAY 4 • BURGER KING • RESTAURANTS • ENT./ID. LOLA MULLENLOWE, MADRID B06/134 BIRTHDAY 3 • BURGER KING • RESTAURANTS • ENT./ID. LOLA MULLENLOWE, MADRID B06/135 BIRTHDAY 5 • BURGER KING • RESTAURANTS • ENT./ID. LOLA MULLENLOWE, MADRID B06/136 BIRTHDAY 2 • BURGER KING • RESTAURANTS • ENT./ID. LOLA MULLENLOWE, MADRID B06/137 BIRTHDAY 1 • BURGER KING • RESTAURANTS • ENT./ID. LOLA MULLENLOWE, MADRID B06/160 IKEA REAL LIFE SERIES STRANGER THINGS • IKEA • FURNITURE/LIVING ROOM • ENT./ID. PUBLICIS SPAIN, MADRID B06/161 IKEA REAL LIFE SERIES SIMPSONS • IKEA • FURNITURE/LIVING ROOM • ENT./ID. PUBLICIS SPAIN, MADRID

FRANCE SPAIN SPAIN SPAIN SPAIN SPAIN USA USA USA USA SPAIN HONG KONG HONG KONG HONG KONG HONG KONG SPAIN SPAIN SPAIN SPAIN SPAIN SPAIN SPAIN

LEISURE B08/001 STILL UNKNOWN–A • ADVERTISING MUSEUM TOKYO/YOSHIDA HIDEO MEMORIAL FOUNDATION • D&AD AWARDS 2018 EXHIBITION IN JAPAN • ENT./ID. DENTSU INC., TOKYO • PROD. CO. CREATIVE POWER UNIT, TOKYO/DENTSU ON DEMAND GRAPHIC INC., TOKYO JAPAN B08/002 STILL UNKNOWN–B • ADVERTISING MUSEUM TOKYO/YOSHIDA HIDEO MEMORIAL FOUNDATION • D&AD AWARDS 2018 EXHIBITION IN JAPAN • ENT./ID. DENTSU INC., TOKYO • PROD. CO. CREATIVE POWER UNIT, TOKYO/DENTSU ON DEMAND GRAPHIC INC., TOKYO JAPAN B08/003 STILL UNKNOWN–C • ADVERTISING MUSEUM TOKYO/YOSHIDA HIDEO MEMORIAL FOUNDATION • D&AD AWARDS 2018 EXHIBITION IN JAPAN • ENT./ID. DENTSU INC., TOKYO • PROD. CO. CREATIVE POWER UNIT, TOKYO/DENTSU ON DEMAND GRAPHIC INC., TOKYO JAPAN B08/004 STILL UNKNOWN–D • ADVERTISING MUSEUM TOKYO/YOSHIDA HIDEO MEMORIAL FOUNDATION • D&AD AWARDS 2018 EXHIBITION IN JAPAN • ENT./ID. DENTSU INC., TOKYO • PROD. CO. CREATIVE POWER UNIT, TOKYO/DENTSU ON DEMAND GRAPHIC INC., TOKYO JAPAN B08/007 REARRANGED - 3 • BERLINER PHILHARMONIKER • BERLINER PHILHARMONIKER • ENT./ID. SCHOLZ & FRIENDS, BERLIN GERMANY B08/008 REARRANGED - 4 • BERLINER PHILHARMONIKER • BERLINER PHILHARMONIKER • ENT./ID. SCHOLZ & FRIENDS, BERLIN GERMANY B08/052 BILLBOARD • MUSEUM OF CONTEMPORARY ART • MUSEUM OF CONTEMPORARY ART • ENT./ID. LEO BURNETT, TORONTO CANADA MEDIA/ENTERTAINMENT B09/001 NEYMAR • FOX CHANNEL • THE SIMPSONS • ENT./ID. FOX NETWORKS GROUP LATIN AMERICA, BUENOS AIRES B09/002 TRUMP • FOX CHANNEL • THE SIMPSONS • ENT./ID. FOX NETWORKS GROUP LATIN AMERICA, BUENOS AIRES B09/003 LADY GAGA • FOX CHANNEL • THE SIMPSONS • ENT./ID. FOX NETWORKS GROUP LATIN AMERICA, BUENOS AIRES B09/014 WELCOME TO AMERICA • SPOTIFY • SPOTIFY • ENT./ID. SPOTIFY IN-HOUSE, NY • MED. AG. UM, NY • PROD. CO. ACTIVE THEORY, LOS ANGELES B09/015 GOD IS A WOMAN • SPOTIFY • SPOTIFY • ENT./ID. SPOTIFY IN-HOUSE, NY • MED. AG. UM, NY • PROD. CO. ACTIVE THEORY, LOS ANGELES B09/033 POLITICIANS • LEADERS • NEWS MAGAZINE • ENT./ID. THE CLASSIC PARTNERSHIP, DUBAI

ARGENTINA ARGENTINA ARGENTINA USA USA UNITED ARAB EMIRATES

CONSUMER SERVICES/B2B B10/005 WEDDING • STEM EVENTS • FLOWERS & ARRANGEMENTS • ENT./ID. DDB, GUAYNABO B10/006 NEIGHBOR • STEM EVENTS • FLOWERS & ARRANGEMENTS • ENT./ID. DDB, GUAYNABO B10/025 FACE G • ZAIN • TELECOMMUNICATION • ENT./ID. WUNDERMAN THOMPSON, DUBAI/J. WALTER THOMPSON DUBAI • PROD. CO. EMOJI INK, NY B10/026 FACE Y • ZAIN • TELECOMMUNICATION • ENT./ID. WUNDERMAN THOMPSON, DUBAI/J. WALTER THOMPSON DUBAI • PROD. CO. EMOJI INK, NY B10/027 FACE S • ZAIN • TELECOMMUNICATION • ENT./ID. WUNDERMAN THOMPSON, DUBAI/J. WALTER THOMPSON DUBAI • PROD. CO. EMOJI INK, NY B10/053 REAL LETTER RECEIVED BY ANDY WARHOL • ESCOLA PANAMERICANA DE ARTE E DESIGN • ESCOLA PANAMERICANA DE ARTE E DESIGN • ENT./ID. ALMAPBBDO, S. PAULO • PROD. CO. ALMAPBBDO, S. PAULO B10/054 REAL LETTER RECEIVED BY SAUL BASS • ESCOLA PANAMERICANA DE ARTE E DESIGN • ESCOLA PANAMERICANA DE ARTE E DESIGN • ENT./ID. ALMAPBBDO, S. PAULO • PROD. CO. ALMAPBBDO, S. PAULO B10/055 REAL LETTER RECEIVED BY TIM BURTON • ESCOLA PANAMERICANA DE ARTE E DESIGN • ESCOLA PANAMERICANA DE ARTE E DESIGN • ENT./ID. ALMAPBBDO, S. PAULO • PROD. CO. ALMAPBBDO, S. PAULO

PUERTO RICO PUERTO RICO UNITED ARAB EMIRATES UNITED ARAB EMIRATES UNITED ARAB EMIRATES BRAZIL BRAZIL BRAZIL

NOT FOR PROFIT/CHARITY/GOVERNMENT B11/053 WILL GILES • NZ TRANSPORT AGENCY • ROAD SAFETY • ENT./ID. CLEMENGER BBDO WELLINGTON • MED. AG. OMD WELLINGTON • PROD. CO. OUR PRODUCTION TEAM, AUCKLAND B11/054 LIAM BETHELL • NZ TRANSPORT AGENCY • ROAD SAFETY • ENT./ID. CLEMENGER BBDO WELLINGTON • MED. AG. OMD WELLINGTON • PROD. CO. OUR PRODUCTION TEAM, AUCKLAND B11/055 JAMES MCDONALD • NZ TRANSPORT AGENCY • ROAD SAFETY • ENT./ID. CLEMENGER BBDO WELLINGTON • MED. AG. OMD WELLINGTON • PROD. CO. OUR PRODUCTION TEAM, AUCKLAND B11/056 DAN MASON • NZ TRANSPORT AGENCY • ROAD SAFETY • ENT./ID. CLEMENGER BBDO WELLINGTON • MED. AG. OMD WELLINGTON • PROD. CO. OUR PRODUCTION TEAM, AUCKLAND B11/095 PAPAYA • CONSERVATION INTERNATIONAL • STOP PLASTIC PROGRAM • ENT./ID. MULLENLOWE SSP3, BOGOTÁ B11/096 BANANA • CONSERVATION INTERNATIONAL • STOP PLASTIC PROGRAM • ENT./ID. MULLENLOWE SSP3, BOGOTÁ B11/097 TANGERINE • CONSERVATION INTERNATIONAL • STOP PLASTIC PROGRAM • ENT./ID. MULLENLOWE SSP3, BOGOTÁ

NEW ZEALAND NEW ZEALAND NEW ZEALAND NEW ZEALAND COLOMBIA COLOMBIA COLOMBIA

ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

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SUNDAY / JUNE 16 / 2019 / LIONS DAILY NEWS

B11/118 SNOWFLAKES • CAPITA • BRITISH ARMY • ENT./ID. KARMARAMA | ACCENTURE INTERAC., LONDON • MED. AG. MEDIACOM, LONDON • PROD. CO. ANONYMOUS CONTENT/FINAL CUT,/MPC LONDON/750MPH, LONDON/SOUNDTREE MUSIC, LONDON • PR AG. KARMARAMA | ACCENTURE INTERACTIVE, LONDON UK B11/120 ME ME ME MILLENNIALS • CAPITA • BRITISH ARMY • ENT./ID. KARMARAMA | ACCENTURE INTERACTIVE, LONDON • MED. AG. MEDIACOM, LONDON • PROD. CO. ANONYMOUS CONTENT/FINAL CUT/MPC LONDON/750MPH/SOUNDTREE MUSIC, LONDON • PR AG. KARMARAMA | ACCENTURE INTERACTIVE, LONDON UK B11/121 BINGE GAMERS • CAPITA • THE BRITISH ARMY • ENT./ID. KARMARAMA | ACCENTURE INTERACT., LONDON • MED. AG. MEDIACOM, LONDON • PROD. CO. ANONYMOUS CONTENT/FINAL CUT/MPC LONDON/750MPH, LONDON/SOUNDTREE MUSIC, LONDON • PR AG. KARMARAMA | ACCENTURE INTERACTIVE, LONDON UK B11/122 CLASS CLOWNS • CAPITA • THE BRITISH ARMY • ENT./ID. KARMARAMA | ACCENTURE INTERACTIVE, LONDON • MED. AG. MEDIACOM• PROD. CO. ANONYMOUS CONTENT/FINAL CUT/MPC LONDON/750MPH/SOUNDTREE MUSIC, LONDON • PR AG. KARMARAMA | ACCENTURE INTERACTIVE, LONDON UNITED KINGDOM B11/123 SELFIE ADDICTS • CAPITA • THE BRITISH ARMY • ENT./ID. KARMARAMA | ACCENTURE INTERACTIVE, LONDON • MED. AG. MEDIACOM, LONDON • PROD. CO. ANONYMOUS CONTENT/FINAL CUT/MPC LONDON/750MPH/SOUNDTREE MUSIC, LONDON • PR AG. KARMARAMA | ACCENTURE INTERACTIVE, LONDON UK B11/162 PAIN-DREAM • 28 TOO MANY • (FGM) FEMALE GENITAL MUTILATION • ENT./ID. IMPACT BBDO, DUBAI UNITED ARAB EMIRATES B11/163 DESPAIR-JOY • 28 TOO MANY • (FGM) FEMALE GENITAL MUTILATION • ENT./ID. IMPACT BBDO, DUBAI UNITED ARAB EMIRATES B11/164 INHUMAN-HUMAN • 28 TOO MANY • (FGM) FEMALE GENITAL MUTILATION • ENT./ID. IMPACT BBDO, DUBAI UNITED ARAB EMIRATES B11/178 BLINK OFF POSTER 4 • JIMMY NELSON FOUNDATION • JIMMY NELSON FOUNDATION • ENT./ID. WUNDERMAN THOMPSON, MUMBAI /J. WALTER THOMPSON INDIA, MUMBAI/J. WALTER THOMPSON AMSTERDAM • PROD. CO. SMALL FRY PRODUCTIONS, MUMBAI INDIA B11/179 BLINK OFF POSTER 01 • JIMMY NELSON FOUNDATION • JIMMY NELSON FOUNDATION • ENT./ID. WUNDERMAN THOMPSON, MUMBAI /J. WALTER THOMPSON INDIA, MUMBAI/J. WALTER THOMPSON AMSTERDAM INDIA B11/180 BLINK OFF POSTER 02 • JIMMY NELSON FOUNDATION • JIMMY NELSON FOUNDATION • ENT./ID. WUNDERMAN THOMPSON, MUMBAI /J. WALTER THOMPSON INDIA, MUMBAI/J. WALTER THOMPSON AMSTERDAM INDIA B11/181 BLINK OFF POSTER 03 • JIMMY NELSON FOUNDATION • JIMMY NELSON FOUNDATION • ENT./ID. WUNDERMAN THOMPSON, MUMBAI /J. WALTER THOMPSON INDIA, MUMBAI/J. WALTER THOMPSON AMSTERDAM INDIA (CSR)/CORPORATE IMAGE B12/016 BEER • VOLKSWAGEN • DRIVE CAREFULLY • ENT./ID. DDB ARGENTINA, BUENOS AIRES B12/017 TEQUILA • VOLKSWAGEN • DRIVE CAREFULLY • ENT./ID. DDB ARGENTINA, BUENOS AIRES B12/020 THE SIGN • COCA-COLA • COCA-COLA • ENT./ID. PUBLICIS ITALY, MILAN

ARGENTINA ARGENTINA ITALY

ANIMATED DIGITAL SCREENS C01/006 ARMISTICE DAY • WESTMINSTER CITY COUNCIL • N/A • ENT./ID. TMW UNLIMITED, LONDON • PROD. CO. TMW UNLIMITED, LONDON C01/013 NARCOS: THE CENSOR’S CUT • NETFLIX • NETFLIX • ENT./ID. WUNDERMAN THOMPSON BANGKOK/WUNDERMAN, BANGKOK/J. WALTER THOMPSON BANGKOK • MED. AG. DENTSU X, BANGKOK • PROD. CO. THIS IS IT , BANGKOK/CINESOUND, BANGKOK • PR AG. VERVE , BANGKOK C01/025 COMPETITORS’ SALE • VOLVO • VOLVO • ENT./ID. GREY BRAZIL, S. PAULO • MED. AG. GREY BRAZIL, S. PAULO • PROD. CO. GREY BRAZIL, S. PAULO • PR AG. GREY BRAZIL, S. PAULO DYNAMIC DIGITAL SCREENS C03/010 THE SENDING MACHINE • PUBLICIS SAPIENT • DIGITAL VENDING MACHINE • ENT./ID. PUBLICIS SAPIENT, LONDON • PROD. CO. BENNY CASEY STUDIO, LONDON C03/024 FLY WITH US • FLYBONDI • FLYBONDI • ENT./ID. GREY ARGENTINA, BUENOS AIRES • MED. AG. GLOBAL MIND, BUENOS AIRES • PR AG. ADVERPR, BUENOS AIRES C03/028 STREET-VET • PURINA • PURINA VETERINARY DIETS • ENT./ID. MCCANN PARIS • PROD. CO. CRAFT PARIS/EDDY, PARIS • PR AG. WEBER SHANDWICK, PARIS

UNITED KINGDOM THAILAND BRAZIL UNITED KINGDOM ARGENTINA FRANCE

DISPLAYS D01/001 PRIDE SHIELD • FONDATION ÉMERGENCE • INTERNATIONAL DAY AGAINST HOMOPHOBIA AND TRANSPHOBIA • ENT./ID. RETHINK, TORONTO • PROD. CO. MORRISON FILMS, MONTRÉAL/1ONE, MONTRÉAL • PR AG. TÖK COMMUNICATIONS, MONTREAL CANADA D01/009 3D ACTIVIST • CHANGE THE REF • ACTIVIST FIGHTING FOR GUN CONTROL. • ENT./ID. ALMA, MIAMI • MED. AG. ALMA, MIAMI • PROD. CO. ALMA, MIAMI/ANIMAL MUSIC, MIAMI/JOINERY, CULVER CITY/VOODOO MANUFACTURING, NY/MU2 PRODUCTIONS, MIAMI • PR AG. ALMA, MIAMI USA D01/011 NIKE STREET STORY • NIKE • NIKE RUSSIA • ENT./ID. WIEDEN+KENNEDY AMSTERDAM • PROD. CO. RIFF RAFF, LONDON/TRIM EDITING , LONDON/WIZZ/QUAD GROUP, PARIS/WAVE STUDIOS, LONDON/GLASSWORKS, AMSTERDAM THE NETHERLANDS D01/013 SIGNS OF LOVE • ANZ BANK • ANZ BRAND • ENT./ID. TBWA\MELBOURNE • MED. AG. TBWA\MELBOURNE/PHD AUSTRALIA , MELBOURNE • PROD. CO. TBWA\MELBOURNE/REVOLVER/WILL O’ROURKE, SYDNEY • PR AG. TBWA\MELBOURNE/THRIVE PR + COMMUNICATIONS, MELBOURNE AUSTRALIA D01/022 HIV ON THE AGENDA • FUNDACIÎN HUÉSPED • WORLD AIDS DAY CAMPAIGN • ENT./ID. WUNDERMAN THOMPSON, BUENOS AIRES/WUNDERMAN CATO JOHNSON, BUENOS AIRES ARGENTINA D01/032 COLA TRUCE • PEPSI • BRAND PEPSI • ENT./ID. TRACYLOCKE, WILTON • MED. AG. ACCELERATION, NY/VAYNERMEDIA, NY • PROD. CO. TRACYLOCKE, WILTON • PR AG. ACCELERATION, NY USA D01/033 KOSHOGO • KLOOP • MEDIA & PUBLICATIONS • ENT./ID. LEO BURNETT MOSCOW RUSSIA D01/042 THE NOT BIG MACS • BURGER KINGS • BURGERS • ENT./ID. INGO, STOCKHOLM • PROD. CO. INGO, STOCKHOLM SWEDEN D01/043 AIR MAX GRAFFITI STORES • NIKE • AIR MAX • ENT./ID. AKQA, S. PAULO • MED. AG. WIEDEN+KENNEDY, S. PAULO • PROD. CO. ZOHAR CINEMA, RIO DE JANEIRO/HEFTY, S. PAULO BRAZIL D01/051 HASHTAGS OF ARTS • MUSEU NACIONAL DE BELAS ARTES • MUSEUM • ENT./ID. NBS, RIO DE JANEIRO • PROD. CO. MOVIE MACHINE, RIO DE JANEIRO/SONIDO, RIO DE JANEIRO/ALTA RESOLUÇÃO, RIO DE JANEIRO BRAZIL D01/057 REAL TIME MIC • METROPOLES • INSTITUTIONAL • ENT./ID. LEO BURNETT TAILOR MADE, S. PAULO • PROD. CO. BELINA FILMES, SAO PAULO/QUIET CITY MUSIC + SOUND, S. PAULO BRAZIL D01/060 WITHOUT A RAMP, A SIDEWALK IS A WALL • MOVIMENTO SUPERAÇÃO • ACESSIBILITY • ENT./ID. Z+HAVAS, S. PAULO • MED. AG. Z+HAVAS, S. PAULO • PROD. CO. Z+ COMUNICAÇÃO, S. PAULO • PR AG. GIUSTI COMUNICAÇÃO INTEGRADA, S. PAULO BRAZIL MASS DISTRIBUTED PROMOTIONAL ITEMS & PRINTED MEDIA D02/005 SEETROEN • CITROEN • CITROEN • ENT./ID. BETC, PARIS • PROD. CO. 5.5 DESIGN STUDIOS, PARIS/FURY, PARIS • PR AG. BETC, PARIS

FRANCE

LIMITED RUN PROMOTIONAL ITEMS & PRINTED MEDIA D03/024 THE HALF BISCUIT • LEGACY/RSA • LEGACY/RSA • ENT./ID. VMLY&R MELBOURNE/Y&R ANZ, MELBOURNE • MED. AG. WAVEMAKER, MELBOURNE • PROD. CO. HELL STUDIOS, MELBOURNE • PR AG. PPR, MELBOURNE AUSTRALIA D03/026 THE FAKE NEWS STAND • COLUMBIA JOURNALISM REVIEW • COLUMBIA JOURNALISM REVIEW - NEWS • ENT./ID. TBWA\CHIAT\DAY, NY • MED. AG. TBWA\CHIAT\DAY, NY • PROD. CO. REBEL AND ROGUE , NY USA D03/039 THE PIZZA PATIO SET • BOSTON PIZZA • BOSTON PIZZA • ENT./ID. JOHN ST., TORONTO/BOSTON PIZZA INTERNATIONAL, MISSISSAUGA, ONTARIO • PROD. CO. JOHN ST., TORONTO/3D PHACKTORY, TORONTO/GAS COMPANY, TORONTO • PR AG. BOSTON PIZZA INTERNATIONAL, MISSISSAUGA, ONTARIO CANADA D03/044 SOUVENIRS DE PARIS • CENTRE POMPIDOU • CENTRE POMPIDOU • ENT./ID. MARCEL, PARIS • MED. AG. BLUE 449, PARIS • PROD. CO. ARTISANS DU FILM, PARIS/ADF L’ATELIER, PARIS/PRODIGIOUS, PARIS FRANCE D03/057 BUD LIGHT CEREAL • AB INBEV • BUD LIGHT CEREAL • ENT./ID. ONLY IF, MEXICO CITY • PROD. CO. ONLY IF, MEXICO CITY MEXICO D03/073 THE GUN VIOLENCE HISTORY BOOK • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ENT./ID. FCB CHICAGO • PROD. CO. LORD & THOMAS, CHICAGO/THE MILL, CHICAGO • PR AG. CURRENT MARKETING, CHICAGO USA D03/074 BILLIE JEAN KING YOUR SHOES • ADIDAS • ADIDAS • ENT./ID. TBWA\CHIAT\DAY, NY • PROD. CO. DMB MEDIA, NY USA DESIGN FOR PROMOTIONAL ITEMS D04/013 SEETROEN • CITROEN • CITROEN • ENT./ID. BETC, PARIS • PROD. CO. 5.5 DESIGN STUDIOS, PARIS/FURY, PARIS • PR AG. BETC, PARIS FRANCE D04/026 THE FAKE NEWS STAND • COLUMBIA JOURNALISM REVIEW • COLUMBIA JOURNALISM REVIEW - NEWS • ENT./ID. TBWA\CHIAT\DAY, NY • MED. AG. TBWA\CHIAT\DAY, NY • PROD. CO. REBEL AND ROGUE , NY USA D04/035 THE ESSENTIAL PADS • GRUPPO SELEX • PADS • ENT./ID. DLV BBDO, MILAN • PROD. CO. TANDEM COMMUNICATION PARTNER, MILAN ITALY D04/039 THE OUTLAW BIKE • ROCKY MOUNTAIN SPORTS CONTENT. • ROCKY MOUNTAIN SPORTS CONTENT. • ENT./ID. TALENT MARCEL, S. PAULO • MED. AG. TALENT MARCEL, S. PAULO • PROD. CO. TALENT MARCEL, S. PAULO • PR AG. TALENT MARCEL, S. PAULO BRAZIL D04/045 SOUVENIRS DE PARIS • CENTRE POMPIDOU • CENTRE POMPIDOU • ENT./ID. MARCEL, PARIS • MED. AG. BLUE 449, PARIS • PROD. CO. ARTISANS DU FILM, PARIS/ADF L’ATELIER, PARIS/PRODIGIOUS, PARIS FRANCE D04/047 PASS THE BILL • LEAF FORWARD • LEAF FORWARD • ENT./ID. RETHINK, TORONTO • PROD. CO. RETHINK, TORONTO CANADA D04/052 THE GUN VIOLENCE HISTORY BOOK • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE • ENT./ID. FCB CHICAGO • PROD. CO. LORD & THOMAS, CHICAGO/THE MILL, CHICAGO • PR AG. CURRENT MARKETING, CHICAGO USA D04/071 THE PUCK • ADIABC (DIABETES ASSOCIATION) • DIABETES DETECTION DEVICE • ENT./ID. GREY CANADA, TORONTO/GREY NY • PROD. CO. GREY CANADA, TORONTO/GREY NY/CURRENT STUDIOS, TORONTO CANADA D04/072 SLEEPING FLAGS • O.N.E. • CHARITY DONATION • ENT./ID. ROTHCO | ACCENTURE INTERACTIVE , DUBLIN • PROD. CO. ANTIDOTE FILMS, DUBLIN/RAYGUN, DUBLIN • PR AG. ROTHCO | ACCENTURE INTERACTIVE , DUBLIN IRELAND D04/075 DIESEL X MUSTAFA • DIESEL • DIESEL • ENT./ID. PUBLICIS ITALY, MILAN • MED. AG. SIMPLE AGENCY, MILAN • PROD. CO. COURAGE FILM PRODUCTION, MILAN ITALY D04/077 BILLIE JEAN KING YOUR SHOES • ADIDAS • ADIDAS • ENT./ID. TBWA\CHIAT\DAY, NY • PROD. CO. DMB MEDIA, NY USA SPECIAL BUILD D05/004 LIL’ BENZ DEALERSHIP • MERCEDES-BENZ • MERCEDES-BENZ • ENT./ID. R/GA , NY • PROD. CO. R/GA , NY/HOUSE OF TRIM, NY/HYPERBOLIC AUDIO, NY D05/013 PAVING FOR PIZZA • DOMINO’S PIZZA • DOMINO’S PIZZA • ENT./ID. DOMINO’S PIZZA, ANN ARBOR/CRISPIN PORTER BOGUSKY+, BOULDER • MED. AG. CRISPIN PORTER BOGUSKY+, BOULDER • PROD. CO. CRISPIN PORTER BOGUSKY+, BOULDER • PR AG. CRISPIN PORTER BOGUSKY+, BOULDER/DOMINO’S PIZZA, ANN ARBOR D05/020 THE UNBREAKABLE RAINBOW • UNILEVER - BEN&JERRY’S • CSR EVENT • ENT./ID. 180HEARTBEATS+JUNG V MATT , WARSAW • PROD. CO. 180HEARTBEATS+JUNG V MATT , WARSAW • PR AG. 180HEARTBEATS+JUNG V MATT , WARSAW D05/021 CANDY CONVERTER • HERSHEY • REESE’S • ENT./ID. ANOMALY, NY • PROD. CO. FILL IN THE BLANK PRODUCTIONS, NY • PR AG. ZENO GROUP, NY D05/036 12-HOUR DRIVE-THRU • POPEYE’S LOUISIANA KITCHEN • QSR • ENT./ID. GSD&M, AUSTIN • MED. AG. HORIZON MEDIA, NY • PROD. CO. GSD&M, AUSTIN • PR AG. ABMC, NY D05/054 LIVING SEAWALL • VOLVO CAR AUSTRALIA • VOLVO • ENT./ID. WHITEGREY SYDNEY • PR AG. WHITEGREY SYDNEY D05/082 STREET-VET • PURINA • PURINA VETERINARY DIETS • ENT./ID. MCCANN PARIS • PROD. CO. CRAFT PARIS/EDDY, PARIS • PR AG. WEBER SHANDWICK, PARIS D05/087 BROADWAY THE RAINBOW • MARS WRIGLEY CONFECTIONERY • SKITTLES • ENT./ID. DDB CHICAGO • MED. AG. MEDIACOM, NY • PROD. CO. DDB CHICAGO/GIANNINI CREATIVE , CHICAGO/SMUGGLER, NY/HUTCHCO TECHNOLOGIES, LOS ANGELES/BLACKSMITH, LOS ANGELES • PR AG. ICF NEXT, CHICAGO D05/091 UBERTOYS • UBER • UBERTOYS • ENT./ID. DDB PARIS • PROD. CO. ART BRIDGE/QUAD GROUP, PARIS

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LIVE ADVERTISING AND EVENTS D06/013 DISTRACTED GOALKEEPER • UBER/ UBER • YELLOW MAY • ENT./ID. TECH AND SOUL, S. PAULO D06/015 STOP TRAFFICK • STREET GRACE • FIGHTING DOMESTIC MINOR SEX TRAFFICKING • ENT./ID. BBDO ATLANTA • MED. AG. OUTDOOR MEDIA GROUP ATLANTA • PROD. CO. BARK BARK, ATLANTA/HERO POST, ATLANTA, GA/THE COLOR SPOT, MARIETTA • PR AG. PORTER NOVELLI ATLANTA D06/019 THE UNBREAKABLE RAINBOW • UNILEVER - BEN&JERRY’S • CSR EVENT • ENT./ID. 180HEARTBEATS+JUNG V MATT , WARSAW • PROD. CO. 180HEARTBEATS+JUNG V MATT , WARSAW • PR AG. 180HEARTBEATS+JUNG V MATT , WARSAW D06/026 THE IMPOSSIBLE GAME • LACOSTE • LACOSTE • ENT./ID. BETC, PARIS D06/034 HIDDEN FLAG • FELGTB/ELDIARIO.ES • FELGTB • ENT./ID. LOLA MULLENLOWE, MADRID • PROD. CO. PRIMO CONTENT, BARCELONA D06/043 SHARK BAIT • UBER EATS • ONLINE FOOD ORDERING AND DELIVERY PLATFORM • ENT./ID. SPECIAL GROUP, AUCKLAND • PROD. CO. SPECIAL GROUP, AUCKLAND/WONDER, AUCKLAND/ODDBOY, AUCKLAND • PR AG. PEAD PR, AUCKLAND D06/051 THE FAKE NEWS STAND • COLUMBIA JOURNALISM REVIEW • COLUMBIA JOURNALISM REVIEW - NEWS • ENT./ID. TBWA\CHIAT\DAY, NY • MED. AG. TBWA\CHIAT\DAY, NY • PROD. CO. REBEL AND ROGUE , NY D06/079 SOUVENIRS DE PARIS • CENTRE POMPIDOU • CENTRE POMPIDOU • ENT./ID. MARCEL, PARIS • MED. AG. BLUE 449, PARIS • PROD. CO. ARTISANS DU FILM, PARIS/ADF L’ATELIER, PARIS/PRODIGIOUS, PARIS D06/081 THE GRAND FINALE • HEINEKEN • HEINEKEN • ENT./ID. PUBLICIS BRASIL, S. PAULO • MED. AG. PUBLICIS BRASIL, S. PAULO • PROD. CO. PUBLICIS BRASIL, S. PAULO • PR AG. PUBLICIS BRASIL, S. PAULO D06/084 BROADWAY THE RAINBOW • MARS WRIGLEY CONFECTIONERY • SKITTLES • ENT./ID. DDB CHICAGO • MED. AG. MEDIACOM, NY • PROD. CO. DDB CHICAGO/GIANNINI CREATIVE , CHICAGO/SMUGGLER, NY/HUTCHCO TECHNOLOGIES, LOS ANGELES/BLACKSMITH, LOS ANGELES • PR AG. ICF NEXT, CHICAGO D06/100 THE NOT BIG MACS • BURGER KINGS • BURGERS • ENT./ID. INGO, STOCKHOLM • PROD. CO. INGO, STOCKHOLM D06/101 MUSEUM OF ROMANTICISM • IKEA • IKEA LIVING ROOMS • ENT./ID. MCCANN SPAIN , MADRID • PROD. CO. CRAFT, MADRID D06/106 ANTHEM FOR THE WOMEN • INSTITUTO NACIONAL DEL CANCER • PREVENCIÎN DEL CANCER • ENT./ID. DDB CHILE, SANTIAGO • PROD. CO. DDB CHILE, SANTIAGO D06/126 SLEEPING FLAGS • O.N.E. • CHARITY DONATION • ENT./ID. ROTHCO | ACCENTURE INTERACTIVE , DUBLIN • PROD. CO. ANTIDOTE FILMS, DUBLIN/RAYGUN, DUBLIN • PR AG. ROTHCO | ACCENTURE INTERACTIVE , DUBLIN

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INTERACTIVE EXPERIENCES D07/014 GO BKK • NIKE • NIKE REACT • ENT./ID. BBH, SINGAPORE • MED. AG. MINDSHARE ASIA PACIFIC, SINGAPORE • PROD. CO. JACK MORTON WORLDWIDE, SINGAPORE/1MOBY, BANGKOK/EASTNESS, BANGKOK/HECKLER, SYDNEY SINGAPORE D07/017 CANDY CONVERTER • HERSHEY • REESE’S • ENT./ID. ANOMALY, NY • PROD. CO. FILL IN THE BLANK PRODUCTIONS, NY • PR AG. ZENO GROUP, NY USA D07/018 ECO PARKING • HYUNDAI • HYUNDAI KONA ELECTRIC • ENT./ID. HAVAS PR, MADRID • PROD. CO. HAVAS PR, MADRID SPAIN D07/027 UBER TOYS • UBER • CHAUFFEUR TAXI SERVICE • ENT./ID. ART BRIDGE/QUAD GROUP, PARIS/DDB PARIS • PROD. CO. ART BRIDGE/QUAD GROUP, PARIS/FIX STUDIO, PARIS FRANCE D07/035 JUST DO IT HQ AT THE CHURCH • NIKE • NIKE • ENT./ID. MOMENTUM WORLDWIDE, NY/MOMENTUM CANADA, TORONTO USA D07/044 THE SENDING MACHINE • PUBLICIS SAPIENT • DIGITAL VENDING MACHINE • ENT./ID. PUBLICIS SAPIENT, LONDON • PROD. CO. BENNY CASEY STUDIO, LONDON UNITED KINGDOM D07/059 STREET-VET • PURINA • PURINA VETERINARY DIETS • ENT./ID. MCCANN PARIS • PROD. CO. CRAFT PARIS/EDDY, PARIS • PR AG. WEBER SHANDWICK, PARIS FRANCE D07/062 BROADWAY THE RAINBOW • MARS WRIGLEY CONFECTIONERY • SKITTLES • ENT./ID. DDB CHICAGO • MED. AG. MEDIACOM, NY • PROD. CO. DDB CHICAGO/GIANNINI CREATIVE , CHICAGO/SMUGGLER, NY/HUTCHCO TECHNOLOGIES, LOS ANGELES/BLACKSMITH, LOS ANGELES • PR AG. ICF NEXT, CHICAGO USA D07/096 LESSONS FOR GOOD • LEROY MERLIN • DIY STORE • ENT./ID. PUBLICIS ITALY, MILAN • MED. AG. WAVEMAKER, MILAN • PROD. CO. DEA PRODUCTION, MILAN • PR AG. OMNICOM PUBLIC RELATIONS GROUP, MILAN ITALY D07/098 BURN THAT AD • BURGER KING • BURGER KING WHOPPER • ENT./ID. DAVID S. PAULO • MED. AG. DAVID S. PAULO, S. PAULO • PROD. CO. VETOR ZERO, S. PAULO /CAFE ROYAL, S. PAULO /HOGARTH WORLDWIDE, S. PAULO /JAMUTE, S. PAULO/CLAN VFX, S. PAULO • PR AG. DAVID S. PAULO/LOURES COMMUNICATION, S. PAULO BRAZIL D07/104 BILLIE JEAN KING YOUR SHOES • ADIDAS • ADIDAS • ENT./ID. TBWA\CHIAT\DAY, NY • PROD. CO. DMB MEDIA, NY USA TRANSIT D08/007 PAVING FOR PIZZA • DOMINO’S PIZZA • DOMINO’S PIZZA • ENT./ID. DOMINO’S PIZZA, ANN ARBOR/CRISPIN PORTER BOGUSKY+, BOULDER • MED. AG. CRISPIN PORTER BOGUSKY+, BOULDER • PROD. CO. CRISPIN PORTER BOGUSKY+, BOULDER • PR AG. CRISPIN PORTER BOGUSKY+, BOULDER/DOMINO’S PIZZA, ANN ARBOR USA D08/008 COME OUT AND PLAY • PADDY POWER • GAMBLING SERVICES • ENT./ID. OFFICER AND GENTLEMAN, MADRID SPAIN D08/010 STOP TRAFFICK • STREET GRACE • FIGHTING DOMESTIC MINOR SEX TRAFFICKING • ENT./ID. BBDO ATLANTA • MED. AG. OUTDOOR MEDIA GROUP ATLANTA • PROD. CO. BARK BARK, ATLANTA/HERO POST, ATLANTA, GA/THE COLOR SPOT, MARIETTA • PR AG. PORTER NOVELLI ATLANTA USA D08/012 SIGNS OF LOVE • ANZ BANK • ANZ BRAND • ENT./ID. TBWA\MELBOURNE • MED. AG. TBWA\MELBOURNE/PHD AUSTRALIA , MELBOURNE • PROD. CO. TBWA\MELBOURNE/REVOLVER/WILL O’ROURKE, SYDNEY • PR AG. TBWA\MELBOURNE/THRIVE PR + COMMUNICATIONS, MELBOURNE AUSTRALIA D08/020 SHARK BAIT • UBER EATS • ONLINE FOOD ORDERING AND DELIVERY PLATFORM • ENT./ID. SPECIAL GROUP, AUCKLAND • PROD. CO. SPECIAL GROUP, AUCKLAND/WONDER, AUCKLAND/ODDBOY, AUCKLAND • PR AG. PEAD PR, AUCKLAND NEW ZEALAND D08/023 FRANCE ACCESSIBLE • APF FRANCE HANDICAP • FRANCE ACCESSIBLE • ENT./ID. BRAND STATION, PARIS FRANCE D08/030 TRUCK ART CHILDFINDER • BERGER PAINTS • BERGER PAINTS • ENT./ID. BBDO PAKISTAN, LAHORE • MED. AG. BBDO PAKISTAN, LAHORE • PROD. CO. SARAH TAREEN PRODUCTIONS, LAHORE • PR AG. BBDO PAKISTAN, LAHORE PAKISTAN D08/036 THE TRAFFIC JAM WHOPPER • BURGER KING MEXICO • BURGER KING DELIVERY • ENT./ID. WE BELIEVERS, NY • PROD. CO. BONSAI3, MIAMI/PICKLE MUSIC, NY/CENTRAL FILMS, MEXICO CITY USA D08/038 UBERTOYS • UBER • UBERTOYS • ENT./ID. DDB PARIS • PROD. CO. ART BRIDGE/QUAD GROUP, PARIS FRANCE IMMERSIVE EXPERIENCES D09/018 PARKTRACKS CIVILIZATION CANCELING HEADPHONES • NATIONAL PARKS SERVICE & NATIONAL PARKS FOUNDATION • THE NATIONAL PARKS OF NORTH AMERICA • ENT./ID. GREY NY • MED. AG. GREY NY • PROD. CO. TOWNHOUSE, NY • PR AG. GREY NY USA D09/020 BROADWAY THE RAINBOW • MARS WRIGLEY CONFECTIONERY • SKITTLES • ENT./ID. DDB CHICAGO • MED. AG. MEDIACOM, NY • PROD. CO. DDB CHICAGO/GIANNINI CREATIVE , CHICAGO/SMUGGLER, NY/HUTCHCO TECHNOLOGIES, LOS ANGELES/BLACKSMITH, LOS ANGELES • PR AG. ICF NEXT, CHICAGO USA D09/021 UBERTOYS • UBER • UBERTOYS • ENT./ID. DDB PARIS • PROD. CO. ART BRIDGE/QUAD GROUP, PARIS FRANCE D09/029 GRAVE OF THRONES • FOXTEL • PAY TV • ENT./ID. DDB SYDNEY • PROD. CO. REVOLVER/WILL O’ROURKE, SYDNEY • PR AG. MANGO, SYDNEY AUSTRALIA STANDARD SITES E01/022 404 STORE NOT FOUND • VISIBLE • PHONE SERVICE • ENT./ID. MADWELL, BROOKLYN • MED. AG. ZENITH, NY • PROD. CO. PEARL MEDIA, FAIRFIELD E01/043 THE UNAFFORDABLE CAMPAIGN • RENAULT • KANGOO • ENT./ID. PUBLICIS BUENOS AIRES E01/050 STREET-VET • PURINA • PURINA VETERINARY DIETS • ENT./ID. MCCANN PARIS • PROD. CO. CRAFT PARIS/EDDY, PARIS • PR AG. WEBER SHANDWICK, PARIS E01/053 FREEZER BEERBOARD • HEINEKEN • AMSTEL • ENT./ID. WUNDERMAN THOMPSON, SAO PAULO/J. WALTER THOMPSON BRAZIL, S. PAULO • MED. AG. J. WALTER THOMPSON BRAZIL, S. PAULO • PROD. CO. BE180, SAO PAULO/BIZSYS , SAO PAULO • PR AG. J. WALTER THOMPSON BRAZIL, S. PAULO E01/065 GILLETTE DATABOARDS • PROCTER & GAMBLE • GILLETTE • ENT./ID. GREY BRAZIL, S. PAULO • MED. AG. GREY BRAZIL, S. PAULO/MEDIACOM , MIAMI • PROD. CO. GREY BRAZIL, S. PAULO • PR AG. GREY BRAZIL, S. PAULO E01/075 THE SIGN • COCA-COLA • COCA-COLA • ENT./ID. PUBLICIS ITALY, MILAN E01/077 THE NO MEANS NO ATM • HSBC • INSTITUTIONAL • ENT./ID. DAVID, BUENOS AIRES • PROD. CO. LANDIA, BUENOS AIRES • PR AG. URBAN GRUPO DE COMUNICACION, BUENOS AIRES/GRUPO MASS, CABA AMBIENT OUTDOOR E02/004 PAVING FOR PIZZA • DOMINO’S PIZZA • DOMINO’S PIZZA • ENT./ID. DOMINO’S PIZZA, ANN ARBOR/CRISPIN PORTER BOGUSKY+, BOULDER • MED. AG. CRISPIN PORTER BOGUSKY+, BOULDER • PROD. CO. CRISPIN PORTER BOGUSKY+, BOULDER • PR AG. CRISPIN PORTER BOGUSKY+, BOULDER/DOMINO’S PIZZA, ANN ARBOR E02/008 STOP TRAFFICK • STREET GRACE • FIGHTING DOMESTIC MINOR SEX TRAFFICKING • ENT./ID. BBDO ATLANTA • MED. AG. OUTDOOR MEDIA GROUP ATLANTA • PROD. CO. BARK BARK, ATLANTA/HERO POST, ATLANTA, GA/THE COLOR SPOT, MARIETTA • PR AG. PORTER NOVELLI ATLANTA E02/033 THE HALF BISCUIT • LEGACY/RSA • LEGACY/RSA • ENT./ID. VMLY&R MELBOURNE/Y&R ANZ, MELBOURNE • MED. AG. WAVEMAKER, MELBOURNE • PROD. CO. HELL STUDIOS, MELBOURNE • PR AG. PPR, MELBOURNE E02/035 THE FAKE NEWS STAND • COLUMBIA JOURNALISM REVIEW • COLUMBIA JOURNALISM REVIEW - NEWS • ENT./ID. TBWA\CHIAT\DAY, NY • MED. AG. TBWA\CHIAT\DAY, NY • PROD. CO. REBEL AND ROGUE , NY E02/040 LIVING SEAWALL • VOLVO CAR AUSTRALIA • VOLVO • ENT./ID. WHITEGREY SYDNEY • PR AG. WHITEGREY SYDNEY E02/058 SOUVENIRS DE PARIS • CENTRE POMPIDOU • CENTRE POMPIDOU • ENT./ID. MARCEL, PARIS • MED. AG. BLUE 449, PARIS • PROD. CO. ARTISANS DU FILM, PARIS/ADF L’ATELIER, PARIS/PRODIGIOUS, PARIS E02/059 THE TRAFFIC JAM WHOPPER • BURGER KING MEXICO • BURGER KING DELIVERY • ENT./ID. WE BELIEVERS, NY • PROD. CO. BONSAI3, MIAMI/PICKLE MUSIC, NY/CENTRAL FILMS, MEXICO CITY E02/060 AIR MAX GRAFFITI STORES • NIKE • AIR MAX • ENT./ID. AKQA, S. PAULO • MED. AG. WIEDEN+KENNEDY, S. PAULO • PROD. CO. ZOHAR CINEMA, RIO DE JANEIRO/HEFTY, S. PAULO E02/064 UBERTOYS • UBER • UBERTOYS • ENT./ID. DDB PARIS • PROD. CO. ART BRIDGE/QUAD GROUP, PARIS E02/070 THE NOT BIG MACS • BURGER KINGS • BURGERS • ENT./ID. INGO, STOCKHOLM • PROD. CO. INGO, STOCKHOLM E02/074 GRAVE OF THRONES • FOXTEL • PAY TV • ENT./ID. DDB SYDNEY • PROD. CO. REVOLVER/WILL O’ROURKE, SYDNEY • PR AG. MANGO, SYDNEY E02/089 BURN THAT AD • BURGER KING • BURGER KING WHOPPER • ENT./ID. DAVID S. PAULO, S. PAULO • MED. AG. DAVID S. PAULO • PROD. CO. VETOR ZERO, S. PAULO /CAFE ROYAL, S. PAULO /HOGARTH WORLDWIDE, S. PAULO /JAMUTE, S. PAULO/CLAN VFX, S. PAULO • PR AG. DAVID S. PAULO/LOURES COMMUNICATION, SAO PAULO

USA ARGENTINA FRANCE BRAZIL BRAZIL ITALY ARGENTINA

USA USA AUSTRALIA USA AUSTRALIA FRANCE USA BRAZIL FRANCE SWEDEN AUSTRALIA BRAZIL

TECHNOLOGY E03/005 SPYRO TO SNOOP • ACTIVISION • SPYRO • ENT./ID. 72ANDSUNNY, LOS ANGELES • PROD. CO. HECHO STUDIOS, LOS ANGELES/THINGERGY, BURBANK/FLITE TEST, NEW PHILADELPHIA/MPC, LOS ANGELES USA E03/012 REAL-TIME EXCEPTION SPOTTING • NEW BALANCE • FRESH FOAM CRUZ NUBUK • ENT./ID. VMLY&R, NY/VML, NY • MED. AG. HYFN, NY • PROD. CO. TOOL OF NORTH AMERICA, LOS ANGELES/DICTIONARY FILMS, CHICAGO • PR AG. DKC , NY USA E03/013 STREET-VET • PURINA • PURINA VETERINARY DIETS • ENT./ID. MCCANN PARIS • PROD. CO. CRAFT PARIS/EDDY, PARIS • PR AG. WEBER SHANDWICK, PARIS FRANCE E03/015 THE TRAFFIC JAM WHOPPER • BURGER KING MEXICO • BURGER KING DELIVERY • ENT./ID. WE BELIEVERS, NY • PROD. CO. BONSAI3, MIAMI/PICKLE MUSIC, NY/CENTRAL FILMS, MEXICO CITY USA E03/030 BURN THAT AD • BURGER KING • BURGER KING WHOPPER • ENT./ID. DAVID S. PAULO, S. PAULO • MED. AG. DAVID S. PAULO • PROD. CO. VETOR ZERO, S. PAULO /CAFE ROYAL, S. PAULO /HOGARTH WORLDWIDE, S. PAULO /JAMUTE, S. PAULO/CLAN VFX, S. PAULO • PR AG. DAVID S. PAULO, S. PAULO/LOURES COM, S. PAULO BRAZIL

ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

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15/06/2019 21:00

SHORTLIST Good Track

LIONS DAILY NEWS/SUNDAY/JUNE 16/2019

Glass GLASS A01/002 PROJECT BODY HAIR • BILLIE • BILLIE RAZORS • ENT./ID. BILLIE, NY • PROD. CO. WHITEHOUSE POST, NY/WAVE STUDIOS, NY/CARBON VFX, NY • PR AG. SMALL GIRLS PR, NY USA A01/005 THE GENDERLESS VOICE • COPENHAGEN PRIDE • Q, THE GENDERLESS VOICE • ENT./ID. VIRTUE, COPENHAGEN • PROD. CO. VIRTUE, COPENHAGEN • PR AG. VIRTUE, COPENHAGEN DENMARK A01/017 BOYS DON’T CRY • WHITE RIBBON • WHITE RIBBON CAMPAIGN • ENT./ID. BENSIMON BYRNE, TORONTO • PROD. CO. UNTITLED FILMS, TORONTO/ROOSTER POST PRODUCTION, TORONTO/ALTER EGO, TORONTO/BERKELEY, TORONTO • PR AG. NARRATIVE, TORONTO CANADA A01/027 JUST DO IT: CASTER SEMENYA • NIKE SOUTH AFRICA • NIKE SOUTH AFRICA • ENT./ID. WIEDEN+KENNEDY AMSTERDAM • PROD. CO. PARK PICTURES, LONDON/TRIM EDITING , LONDON/WAVE STUDIOS, LONDON/GLASSWORKS, AMSTERDAM THE NETHERLANDS A01/029 CLOSER THAN YOU THINK • UN WOMEN ICELAND • HE4SHE GLOBAL SOLIDARITY MOVEMENT FOR GENDER EQUALITY • ENT./ID. PIPAR\TBWA, REYKJAVIK • MED. AG. UN WOMEN ICELAND, REYKJAVÍK • PROD. CO. PIPAR\TBWA, REYKJAVIK ICELAND A01/049 #BODYPROUDMUMS • MOTHERCARE • MOTHERCARE • ENT./ID. MCGARRYBOWEN, LONDON • MED. AG. INITIATIVE, LONDON • PROD. CO. MCGARRYBOWEN, LONDON • PR AG. INKLING CULTURE AND ENTERTAINMENT, LONDON UNITED KINGDOM A01/053 THE E.V.A. INITIATIVE • VOLVO CARS • VOLVO CARS • ENT./ID. FORSMAN & BODENFORS, GOTHENBURG • MED. AG. MINDSHARE, GOTHENBURG • PROD. CO. NEW LAND, STOCKHOLM SWEDEN A01/085 NEXT MINUTE SCENE • MINISTERIO PUBLICO AND ABAP • INSTITUTIONAL • ENT./ID. VMLY&R BRAZIL, SÃO PAULO • MED. AG. VMLY&R BRAZIL, SÃO PAULO • PROD. CO. VMLY&R BRAZIL, SÃO PAULO • PR AG. VMLY&R BRAZIL, SÃO PAULO BRAZIL A01/087 MISS AMERICA 2.0 • MISS AMERICA ORGANIZATION • MISS AMERICA 2.0 REBRAND CAMPAIGN • ENT./ID. VMLY&R, NY/Y&R NY • PROD. CO. CLICKON MEDIA, NY • PR AG. Y&R NY USA A01/100 MY FIRST BRA • ANTRA - NATIONAL ASSOCIATION OF TRANSSEXUALS AND TRANSSEXUALS • INSTITUTIONAL • ENT./ID. MADRE MIA FILMES, SAO PAULO • PROD. CO. MADRE MIA FILMES, SAO PAULO/CABARET STUDIO, SÃO PAULO BRAZIL A01/101 LESSONS IN HERSTORY • DAUGHTERS OF THE EVOLUTION • EDUCATIONAL WOMEN’S HISTORY APP • ENT./ID. GOODBY SILVERSTEIN & PARTNERS, SAN FRANCISCO • PROD. CO. GOODBY SILVERSTEIN & PARTNERS, SAN FRANCISCO USA A01/116 PROJECT #SHOWUS • UNILEVER - DOVE • BEAUTY PRODUCTS • ENT./ID. PUBLICIS SAPIENT, NY • MED. AG. MINDSHARE, LONDON • PROD. CO. GIRLGAZE, LOS ANGELES/FURLINED, SANTA MONICA /COSMO STREET, NY/SWITCH FX, NY/COMPANY 3, NY • PR AG. GOLIN, LONDON/EDELMAN, NY USA A01/117 THE NOT SO BEAUTIFUL GAME • NATIONAL CENTRE FOR DOMESTIC VIOLENCE • NCDV • ENT./ID. WUNDERMAN THOMPSON, LONDON/J. WALTER THOMPSON, LONDON • PR AG. J. WALTER THOMPSON, LONDON UNITED KINGDOM A01/124 NIKE DREAM CRAZIER • NIKE • NIKE • ENT./ID. NIKE, PORTLAND/WIEDEN+KENNEDY, PORTLAND • MED. AG. WIEDEN+KENNEDY, PORTLAND/PUBLICIS SAPIENT, SEATTLE • PROD. CO. SOMESUCH , LOS ANGELES USA A01/127 WE BELIEVE: THE BEST MEN CAN BE • GILLETTE • GROOMING - BLADES & RAZORS • ENT./ID. GREY NY • MED. AG. CARAT, NY • PROD. CO. TOWNHOUSE, NY/COSMO STREET, NY/MPC, NY/SOMESUCH , LOS ANGELES • PR AG. MMK+, NY USA A01/138 FIRST SHAVE • PROCTOR & GAMBLE CANADA • GILLETTE • ENT./ID. GREY CANADA, TORONTO • MED. AG. GREY CANADA, TORONTO • PROD. CO. SKIN & BONES, TORONTO/ROOSTER POST PRODUCTION, TORONTO/THE VANITY, TORONTO/CYLINDER SOUND & FILM, TORONTO/FORT YORK VFX, TORONTO • PR AG. MMK+, NY CANADA A01/151 THE TAMPON BOOK: A BOOK AGAINST TAX DISCRIMINATION • THE FEMALE COMPANY • THE TAMPON BOOK: A BOOK AGAINST TAX DISCRIMINATION • ENT./ID. SCHOLZ & FRIENDS, BERLIN • MED. AG. SCHOLZ & FRIENDS, BERLIN • PR AG. SCHOLZ & FRIENDS, BERLIN GERMANY A01/158 HAMAM WATERPROOF SAREE • UNILEVER HAMAM • HAMAM SOAP • ENT./ID. OGILVY MUMBAI • MED. AG. HIGHLIGHT EVENT STUDIO, MUMBAI/THE REACH, MUMBAI/SATAKSHI EXPORTS, SURAT • PR AG. 6° BCW, MUMBAI INDIA A01/159 VIVA LA VULVA • ESSITY • LIBRESSE/BODYFORM • ENT./ID. AMVBBDO, LONDON • PROD. CO. SOMESUCH, LONDON • PR AG. KETCHUM, LONDON UNITED KINGDOM A01/173 TOUR DES FEMMES • SKODA • SKODA • ENT./ID. FALLON LONDON • PROD. CO. EXELL, LONDON UNITED KINGDOM A01/181 THE LAST EVER ISSUE • GAZETA.PL/MASTERCARD/BNP PARIBAS • GAZETA.PL (A NEWS PORTAL) • ENT./ID. VMLY&R POLAND, WARSAW • MED. AG. WAVEMAKER, WARSAW • PROD. CO. PAPAYA FILMS, WARSAW • PR AG. VMLY&R POLAND, WARSAW/WAVEMAKER, WARSAW/FUNDACJA SUKCESU PISANEGO SZMINKA, WARSAW POLAND A01/191 THE NON-ISSUE • L’ORÉAL PARIS • AGE PERFECT • ENT./ID. MCCANN PARIS/MCCANN LONDON • MED. AG. CONDÉ NAST INTERNATIONAL, LONDON • PROD. CO. FACEBOOK, PARIS/CRAFT LONDON FRANCE A01/196 HERE TO CREATE CHANGE • ADIDAS • ADIDAS • ENT./ID. TBWA\CHIAT\DAY, NY • PROD. CO. DMB MEDIA, NY USA

SHORTLIST Innovation Track

LIONS DAILY NEWS/SUNDAY/JUNE 16/2019

Innovation INNOVATIVE TECHNOLOGY A01/010 WHAT3WORDS VOICE • WHAT3WORDS VOICE • ENT./ID. WHAT3WORDS, LONDON • PROD. CO. WHAT3WORDS, LONDON A01/018 DOT TRANSLATION ENGINE. MAKING EVERYTHING ACCESSIBLE FOR EVERYONE. • DOT INC. • DOT TRANSLATOR • ENT./ID. SERVICEPLAN GERMANY, MUNICH/SERVICEPLAN KOREA, SEOUL/DOT INCORPORATION, SEOUL • PROD. CO. DOT INCORPORATION, SEOUL/PAULUS.CO, SEOUL/CLOUDANDCO, SEOUL/HYPERINTERACTIVE, HAMBURG/MOBY DIGG, MUNICH A01/019 IMMORTALS • SBERBANK • FINANCIAL SERVICES • ENT./ID. SBERBANK OF RUSSIA, MOSCOW/GOOD, MOSCOW • MED. AG. DENTSU SMART, MOSCOW • PROD. CO. GOOD, MOSCOW

UNITED KINGDOM GERMANY RUSSIA

APPLIED INNOVATION A02/010 SANS FORGETICA • RMIT UNIVERSITY • RMIT UNIVERSITY EDUCATION • ENT./ID. NAKED COMMUNICATIONS, SYDNEY • PROD. CO. NAKED COMMUNICATIONS, SYDNEY/BANTAM, SYDNEY/ORCHARD, SYDNEY • PR AG. NAKED COMMUNICATIONS, SYDNEY/RMIT UNIVERSITY, MELBOURNE AUSTRALIA A02/026 AR DROPS • ADIDAS • ULTRABOOST19 • ENT./ID. ADIDAS, PORTLAND/MOJO SUPERMARKET, NEW YORK • MED. AG. MOJO SUPERMARKET, NEW YORK • PROD. CO. MOJO SUPERMARKET, NEW YORK/SNAPCHAT , NEW YORK USA A02/033 THE BLIND VOTES • ORCAM • MYEYE • ENT./ID. GITAM BBDO, TEL AVIV • PR AG. GITAM BBDO, TEL AVIV ISRAEL A02/037 THIS IS A TREE • PACIFIC PAINTS (BOYSEN) PHILIPPINES INC. • BOYSEN KNOX-OUT PAINTS • ENT./ID. TBWA\SANTIAGO MANGADA PUNO, MAKATI CITY THE PHILIPPINES A02/047 MADE IN FUKUSHIMA. A SUSTAINABLE DECONTAMINATION METHOD FOR FARMING. • METER GROUP INC • METER ENVIRONMENT • ENT./ID. SERVICEPLAN GERMANY, MUNICH/UNIVERSITY OF TOKYO/FUKUSHIMA SAISEI, TOKYO/METER GROUP, MUNICH • PROD. CO. ALBERT COON, MUNICH/SAS - SHOOT IN JAPAN, TOKYO/INSTANT RECORDS, MUNICH/NEVEREST, MÜNCHEN/NICK FRANK, MUNICH GERMANY EARLY STAGE TECHNOLOGY A04/002 THE GENDERLESS VOICE • COPENHAGEN PRIDE • Q, THE GENDERLESS VOICE • ENT./ID. VIRTUE, COPENHAGEN • PROD. CO. VIRTUE, COPENHAGEN • PR AG. VIRTUE, COPENHAGEN A04/011 DEAF 911 • DEAF 911 • ENT./ID. SAATCHI & SAATCHI WELLNESS, NEW YORK • PROD. CO. SAATCHI & SAATCHI WELLNESS, NEW YORK A04/016 SMART TOUCH • ALIBABA • SMART PHONE FILM SPECIALLY FOR THE BLIND • ENT./ID. MCGARRYBOWEN SHANGHAI A04/023 SEE SOUND • WAVIO • SEE SOUND • ENT./ID. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK • PROD. CO. AREA 23, AN FCB HEALTH NETWORK COMPANY, NEW YORK A04/028 THE PUCK • ADIABC (DIABETES ASSOCIATION) • DIABETES DETECTION DEVICE • ENT./ID. GREY CANADA, TORONTO/GREY NEW YORK • PROD. CO. GREY CANADA, TORONTO/GREY NEW YORK/CURRENT STUDIOS, TORONTO A04/031 SIGNS • GERMAN YOUTH ASSOCIATION OF PEOPLE WITH HEARING LOSS • SIGNS SMART TOOL • ENT./ID. MRM//MCCANN, FRANKFURT/MCCANN FRANKFURT • PROD. CO. DROPOUT-FILMS, MAINZ BUSINESS TRANSFORMATION A05/010 VOLTS BY VOLVO • VOLVO • VOLVO • ENT./ID. FAMOUSGREY BRUSSELS • PROD. CO. FAMOUSGREY BRUSSELS • PR AG. FAMOUS RELATIONS, BRUSSELS

DENMARK USA CHINA USA CANADA GERMANY

BELGIUM

PRODUCT INNOVATION A06/017 CONSENT PACK • TULIPAN • TULIPAN • ENT./ID. BBDO ARGENTINA, BUENOS AIRES • MED. AG. PHD , BUENOS AIRES • PROD. CO. ORUGA CINE, BUENOS AIRES • PR AG. ADVERPR, BUENOS AIRES ARGENTINA A06/019 ACCESSIBILITY MAT • FORD MOTOR COMPANY • FORD MOTOR COMPANY • ENT./ID. GTB BRASIL, SÃO PAULO BRAZIL A06/027 MIMICA • MIMICA • MIMICA TOUCH • ENT./ID. R/GA LONDON/MIMICA, LONDON • PROD. CO. R/GA LONDON UNITED KINGDOM A06/031 CREATABILITY • GOOGLE • EXPERIMENTS IN AI + ACCESSIBILITY • ENT./ID. GOOGLE CREATIVE LAB, NEW YORK • PROD. CO. GOOGLE CREATIVE LAB, NEW YORK USA A06/034 7:1 FURNITURE COLLECTION • HOMEPRO • HOMEPRO • ENT./ID. BBDO BANGKOK THAILAND A06/042 FIT PACK • CORONA • CORONA EXTRA • ENT./ID. LEO BURNETT MÉXICO, MEXICO CITY • PROD. CO. LANDIA FILMS, MEXICO CITY/DRUGSTORE, MEXICO CITY/TRIDI MX, MEXICO CITY MEXICO A06/043 CHANGING THE GAME • MICROSOFT • XBOX • ENT./ID. MCCANN NEW YORK • MED. AG. CARAT, NEW YORK • PROD. CO. HUNGRY MAN, NEW YORK/ROCK PAPER SCISSORS, NEW YORK/COMPANY 3, NEW YORK/JSM MUSIC, NEW YORK/SONIC UNION, NEW YORK • PR AG. WAGGENER EDSTROM, SEATTLE USA A06/059 DO BLACK - THE CARBON LIMIT CREDIT CARD • DOCONOMY • DO BLACK • ENT./ID. RBK COMMUNICATION, STOCKHOLM • PROD. CO. MAKING WAVES, STOCKHOLM • PR AG. HILL+KNOWLTON STRATEGIES, STOCKHOLM SWEDEN A06/061 #BRAILLEBRICKSFORALL • DORINA NOWILL FOUNDATION FOR THE BLIND • #BRAILLEBRICKSFORALL • ENT./ID. LEW’LARA\TBWA, SÃO PAULO • MED. AG. LEW’LARA\TBWA, SÃO PAULO • PROD. CO. DELICATESSEN FILMES, SÃO PAULO/MUGSHOT, SÃO PAULO • PR AG. TRE ASSESSORIA, SÃO PAULO/ADVICE COMUNICACAO CORPORATIVA, SÃO PAULO BRAZIL A06/073 THISABLES • IKEA • IKEA THISABLES • ENT./ID. MCCANN, TEL AVIV • MED. AG. UM, TEL AVIV • PROD. CO. MCCANN, TEL AVIV/CRAFT LONDON • PR AG. MCCANN, TEL AVI ISRAEL ENT./ID. : ENTRANT IDEA PROD : PRODUCTION

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LIONS DAILY NEWS SUNDAY / JUNE 16 / 2019

FOCUS ON STREAMING

Billions, the Showtime drama about white-collar crime on Wall Street

SOME YOU WIN, SOME YOU LOSE OTT AND DTC ARE THE MEGATRENDS SHAPING THE AUDIOVISUAL MEDIA LANDSCAPE. THE JURY IS STILL OUT AS TO WHETHER THAT’S GOOD OR BAD NEWS FOR ADVERTISERS, WRITES TORSTEN ZARGES

F AT&T boss Randall Stephenson’s

intention was to send a wakeup call, he probably succeeded. “I have been involved in many different industries, but not many that are as reluctant to change as the media industry,” said the CEO of the world’s largest telecommunications and media group in an interview shortly after his acquisition of Time Warner last summer. “When it comes to changing business models and distribution channels, it’s a very slowmoving industry. When you talk about change, walls go up.”

RANDALL STEPHENSON: “I HAVE BEEN INVOLVED IN MANY DIFFERENT INDUSTRIES, BUT NOT MANY THAT ARE AS RELUCTANT TO CHANGE AS THE MEDIA INDUSTRY”

STREAMING+D.indd 27

Since then, HBO and Warner Bros. — now part of Stephenson’s empire — have had time to adapt to a faster pace. ‘More hours a day’ of premium content is what AT&T wants and needs out of its programming entities. All the resources are to be directed towards the upcoming global VOD service. The game is going to be similar to the one that Disney is playing. With an attractive collection of Marvel, Star Wars and Pixar content, Disney+ will launch its race for subscribers in November in the US and next spring in Europe. What is true for Warner and Disney also applies — on a more regional level — to countless legacy players in the television industry: if you want to be considered future-proof in 2019, you have to translate TV into ‘total video’

and go OTT (over the top) or DTC (direct to consumer). Faced with the massive success of global streaming platforms such as Netﬂix and Amazon, and declining linear consumption, more and more content providers are turning to a strategy that focuses on a direct relationship with consumers, without intermediaries such as cable or satellite. As a result of this comprehensive transformation, more TV and video content than ever before is available on more platforms and apps than ever before and the business model is increasingly shifting from wholesale to retail. Especially for Disney and Warner as genuine Hollywood studios, the streaming future holds the enormous potential of no longer being dependent on third-party cable

15/06/2019 21:29

FOCUS ON STREAMING

bundles or countless international broadcasters to bring series and movies to viewers. On the other hand, the legacy broadcasters are facing gigantic new investment in even more premium content, while at the same time foregoing a significant portion of their previous license revenues. The fact that Disney abstains from the $300m annually that Netflix used to pay for the VOD rights to its current blockbusters tells its own story. However, smaller examples like CBS All Access, which has around three million paying subscribers in the US, who have access to the CBS library, live programming and an increasing number of originals such as Star Trek: Discovery or The Good Fight, suggest that the path may well be worthwhile for legacy broadcasters. According to CBS’ acting CEO Joe Ianniello, CBS All Access is the holy grail of business models, as his company makes the highest margin of all its consumers from All Access subscribers. Compared to its direct competitors, CBS achieved the highest growth in earnings per share last year, which analysts attributed primarily to its early entry into the OTT business. Even though the US market is by far the biggest one when it comes to paid VOD subscriptions, many analysts see Europe as the hottest battleground to come. A Research And Markets study expects Western Europe’s SVOD volume to triple to around €11bn by 2023. That would be roughly the current volume of the US market. Regional broadcasters plan to contribute to this growth. In Germany, RTL Group has announced it will invest €350m over the next three years in its streaming services throughout Europe. Meanwhile, Joyn — the ProSiebenSat.1 and Discovery VOD (video on demand) joint venture — started its soft launch in Germany in early June. In France, the two largest commercial broadcasters, TF1 and M6, have joined forces with public broadcaster France Télévisions to launch a joint SVOD (subscription video on demand)platform called Salto. And in the UK, BBC, ITV and Channel 4 are investing €145m in expanding their Freeview digital TV platform into a fully-fledged SVOD service. While the content industry can clearly rejoice in the fact that more consumers than ever are willing to pay for premium video, the jury is still out as to whether that is good or bad news for advertisers. What years of streaming

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have taught consumers is that they can expect high-quality programming with fewer commercials — or none — depending on the price point. From Game Of Thrones to Stranger Things, today’s most coveted series sit behind paywalls in ad-free environments. Accordingly, some brands feel challenged to come up with creative workarounds. Take Heineken and its recent sponsorship around Billions, the Showtime drama about whitecollar crime on Wall Street. The pay-TV network obviously does not sell any ad space, so its viewers did not get to

JOACHIM SCHÜTZ: “THE FACT THAT RELEVANT PREMIUM INVENTORY DISAPPEARS BEHIND PAYWALLS IS DEFINITELY UNPLEASANT FOR ADVERTISERS” see the beer brand. But users of Roku, the US broadband-video service, did. Around the launch of the latest Billions season, an interactive Heineken ad on the Roku screen enabled viewers to unlock previous episodes of the show. According to Scott Rosenberg, Roku’s general manager of platform business, it was “fun for Heineken to associate themselves with a brand and content that would otherwise be ad-free. It’s like a Showtime free trial brought to you by a brand.” “The fact that relevant premium inventory disappears behind paywalls is deﬁnitely unpleasant for advertisers. It affects both video streaming and online display,” says Joachim Schütz, managing director of the German Advertisers’ Organization (OWM). Even if he does not yet see a noteworthy impact on the accessibility of target groups in the German market, Schütz points out that it would be in the interest of his members if large streaming platforms were to offer advertising opportunities. Many of the emerging VOD services from regional providers in Europe come with a hybrid model à la Hulu in the US, where users can choose between paying less for a viewing experience with ads and paying more for an ad-free version. “It’s going to be an interesting question how legacy broadcasters frame the conversation about their new services,” Schütz says. “Is it still possible to keep up the old television deal, meaning you pay nothing or little for content and therefore have to accept ads? Or do you pay a decent amount and get everything ad-free?’ Given that, in several studies across Europe,

consumers have indicated €5-€10 per month as their maximum additional willingness to pay for VOD services, there could indeed be a bigger role for ad-supported streaming ahead. Fittingly, Viacom recently bought Pluto TV for $340m and added MTV, Comedy Central and Nickelodeon content to the platform that offers free video streaming in the US, the UK and Germany. The company’s plan is to roll out the service globally. John Halley, Viacom Media Networks’ executive vice-president and chief operating ofﬁcer of ad sales, told Variety that “subscription fatigue is inevitable” with Disney, Warner, Apple and others joining Netﬂix and Amazon in the paid-VOD arena. Halley sees Pluto TV as a “reach extender” that adds impressions to the ones generated by linear-TV content. In early May, ad-supported video services made fresh headlines at this year’s NewFronts presentations in New York: YouTube announced it is to make its original premium content available for free, supported by advertising; Walmart’s video-streaming service Vudu introduced a line-up of free originals; and cable operator Altice acquired business news streamer Cheddar for $200m in cash, with the intention of bolstering its ad business — the company’s fastest growing revenue segment. Whether free of ads or free of charge, one thing seems clear: the consumer is in control, now more than ever. Whoever wants to stay relevant in the video game needs to give them choice and convenience. Not to mention the next Game Of Thrones or Stranger Things, of course. Torsten Zarges is chief reporter at DWDL.de, Germany’s leading news service for the audiovisual media industry

15/06/2019 21:30

LIONS DAILY NEWS SUNDAY / JUNE 16 / 2019

FOCUS ON #TIMETO

#TIMETO STOP SEXUAL HARASSMENT

LAUNCHED IN SUMMER 2018, ‘#TIMETO’ IS A CROSS-INDUSTRY INITIATIVE THAT SEES COMPETITORS PUT ASIDE THEIR DIFFERENCES TO TACKLE THE INSIDIOUS ISSUE OF SEXUAL HARASSMENT IN THE UK’S ADVERTISING AND MARKETING INDUSTRY. LITTLE BLACK BOOK EDITOR-IN-CHIEF LAURA SWINTON REPORTS

The UK’s ‘#timeTo’ campaign

N THE wake of ‘#MeToo’, the local

ad industry responses across the world have been wildly different. The US went full throttle, with its take-no-prisoners ‘Times Up’ campaign and the maverick ‘Diet Madison Avenue’ Insta account that’s currently mired in a lawsuit. In France, things took their time. But when, at the beginning of 2019, women began to go public with their experiences of sexism and lose their jobs as a result, Christelle Delarue, founder of agency Mad&Women, backed them and offered them jobs. Talk about Liberté, Egalité and Sororité. And the Brits? Well we really leaned into our stereotype and went for the polite, measured and steady course of action with ‘#timeTo’.

HELEN CALCRAFT: “THE ONE THING THAT CAME UP TIME AND TIME AGAIN WAS THE QUESTION OF WHAT IS AND ISN’T APPROPRIATE BEHAVIOUR. THIS CAN BE SUCH A GREY AREA”

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You see, the UK may be tearing itself apart over the tiny little question of whether, how and when to leave the European Union but, over the past 12 months, the UK advertising industry has shown itself to be a surprising pocket of collaboration and unity. In March, various associations and rivals came together with the Department for International Trade for Export Month, to forge new relationships in China, Japan and the US. In May, there was near revolt as Audi called an agency review after nearly 40 years and a track record of stellar creative from BBH — agencies including Lucky Generals, Leo Burnett, Creature, VMLY&R, Mother and more — declined to pitch in a demonstration of unity. But perhaps one of the most consistent and meaningful demonstrations of solidarity has come when attempting to tackle the pernicious subject of sexual harassment. Last year, NABS (National Advertising Benevolent Society), WACL (Women

in Advertising and Communication) and the AA (Advertising Association), with the support of ISBA (Incorporated Society of British Advertisers) and the IPA (Institute of Practitioners in Advertising), collaborated to ﬁnd out the true extent of sexual harassment in the UK industry. They launched a wideranging survey in order to confront the reality of the issue and take a baseline by which to assess any future progress. The results were shocking. Thirtyfour per cent of women and 9% of men said they had experienced it and, of those, 83% had not reported it. Sickeningly, 10% who had reported it said they had lost their job as a result. In response, the group launched a code of conduct, but one designed to help not just those who had experienced harassment but those who worried that they might have crossed a line. “Firstly and most importantly, it [the code] gives a very clear deﬁnition of what sexual

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FOCUS ON #TIMETO

harassment is, because one of the big ﬁndings from the survey was that people were not actually sure,” says Kerry Glazer, president of NABS, former president of WACL and CEO of AAR Group. “They might have experienced some unwanted sexual behaviour, but they were not sure whether they’d been harassed or not.” And the cornerstone of the approach is a simple, incisive and inﬁnitely adaptable creative strategy devised by Lucky Generals. ‘#timeTo’ is a proactive campaign, but one that engages with grey areas and ideas of personal boundaries. And the strategy was one that encouraged people to question themselves and others, rather than issuing blanket directives. Speaking to Little Black Book at the launch of the campaign, Lucky Generals founder Helen Calcraft said: “Among these varying viewpoints, the one thing that came up time and time again was the question of what is and isn’t appropriate behaviour. This can be such a grey area. We knew that we needed to engage all stakeholders in this issue as we cannot effect cultural change by alienating people. Telling them how to behave was never going to be an effective strategy; we needed an approach that allowed them to question their own behaviour and draw their own conclusions.” The campaign has an easily adaptable creative format for social media and outdoor advertising. A statement of ever-increasing creepiness asks viewers, ‘Where Do You Draw The Line?’. For example, ‘Meet me/ at 10.00/in my hotel/room/come alone’, or ‘We really want this client/ to have fun/with you/tonight/so

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flirt/like your job depends on it’. For Christmas, we saw new iterations about mistletoe and secret Santas. The campaign also launched with a series of deeply affecting films, directed by Another Film Company’s Steve Reeves, which feature the faces of people working in the ad industry as they find themselves put in deeply uncomfortable situations. “I felt that only showing the victim’s face would make the scene far more impactful than a more graphic and traditional approach to filming,” Reeves says. “This uncompromising approach not only avoided seeing the perpetrator, but it also forces the viewer to really empathise with the victim.” ‘#timeTo’ has taken on a life of its own. And thanks to co-operation from a series of media owners, from trade press to OOH, the campaign has been virtually unmissable for the UK industry, despite a media spend of zero. Part of this has been thanks to one of the most unlikely collaborations — the industry press pack. Rival titles came together in one of the most unlikely roundtables ever (love you guys, xx) as I joined the likes of The Drum, Digiday, Marketing, Campaign and more to figure out how we could each contribute media space and support. Inevitably, as rosé flows, ‘#timeTo’’s attention has turned to Cannes. Indeed, the original study last year found that 20% of people who had been harassed mentioned alcohol and 18% spoke about work parties. So new, specifically tailored creative has been devised and, hopefully, it will give all attendees pause to reflect.

For groups, individuals and associations hoping to bring the industry together back home in their own country, AA communications director Matt Bourn says his association would be happy to share its insight and experience, and welcomes any approaches along those lines. Bourn’s message to any market hoping to develop their own structured scheme is to keep two key points in mind: “Our advice would be to think very carefully about the messaging and how to make sure that

MATT BOURN: “THINK VERY CAREFULLY ABOUT NURTURING A CONVERSATION INVOLVING EVERYONE IN THE INDUSTRY, RATHER THAN PITTING PEOPLE AGAINST EACH OTHER” it nurtures a conversation involving everyone in the industry, rather than pitting people against each other. We all have to be involved to make meaningful change. Then, start by getting a benchmark of current levels. Be clear that this is something that’s still happening today and the damage it causes to the industry.” The initial ‘#timeTo’ survey report and code of conduct launched at the end of June 2018. In that time, more than 200 companies have pledged their support and adopted the code. The working group will continue to monitor the issue in order to measure the impact of the campaign. An issue as insidious as sexual harassment isn’t something that can be magicked away immediately — ‘#timeTo’ is about deep, longterm change rather than quick ﬁxes. Nonetheless, AA’s Bourn feels that, thanks to cross-industry collaboration, we have seen the start of some substantial progress. “In simple terms, we went from no companies supporting the eradication of sexual harassment in our industry to over 200 media owners, agencies, tech companies, trade associations and brands pledging their support — all in less than 12 months,” he says. “We are bringing the latest iteration of ‘Where Do You Draw The Line?’ to Cannes this summer and have tremendous support once again from our industry, including the good folk at Little Black Book. It’s in everyone’s interest to make this change happen as we all have the right to be safe in our workplace and, by doing so, we will go on to make even better work.”

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LIONS DAILY NEWS SUNDAY / JUNE 16 / 2019

FOCUS ON ESPORTS

LEARNING TO PLAY THE GAME

ESPORTS ARE ONE OF THE HOTTEST TRENDS ON THE PLANET, SAID TO BE BIGGER THAN THE MOVIE AND MUSIC INDUSTRIES COMBINED. NO SURPRISE THEN THAT THE ADVERTISING INDUSTRY IS TURNING ITS ATTENTION TO THIS GIANT MARKET, WRITES PAULO MACEDO, EDITOR OF BRAZILIAN COMMUNICATIONS WEEKLY PROPMARK

HE DIGITAL age has

supercharged the gamer universe. However, videogame consumers have very speciﬁc characteristics, necessitating a ‘concierge’ tone in terms of marketing. This is encouraging news for Walter Longo, former strategy mentor of Y&R Brazil, president of Grey Brazil and current BBL partner specialising in electronic-game events and projects. In Longo’s opinion, engagement marketing can use the video game to reach out to lost audiences. Longo explains that the concierge model means that this target audience likes to be well treated and respected by agencies, consultancies, media

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channels and research institutes. Gamers already know their potential as consumers and require special treatment from the brands that want to approach them. The followers of esports seek productive interactivity on a global scale. Ever wondered how many fans the League Of Legends has? Game metrics are not only calculated by the number of players, but also by the size of the audience that watches top gamers in action. Stadiums are already being built for gaming tournaments. These have no violence — the motto is that only the best wins. According to Longo, last year’s League Of Legends brought together 99.5 million unique users. In order to grasp

the potential of esports, its revenue was $35.8bn, compared to $23.3bn in the home-video market and $11.9bn in cinema. “Gaming has already surpassed the cinema,” Longo says. “Netﬂix is already launching games and Google is following that trend.” Engagement is the key word in the gaming environment. Unlike the millennials, the ‘perennial’ generation accepts generational ecumenism: all together and mixed together. Longo says perennials are not deﬁned by age — they range from eight to 80. They are not systematic consumers of TV: they like brands with purpose and that embrace causes. And they like electronic games and interacting globally with players of any age. “It’s a tribe that bets on epistemic

WALTER LONGO “GAMING HAS ALREADY SURPASSED THE CINEMA. NETFLIX IS ALREADY LAUNCHING GAMES AND GOOGLE IS FOLLOWING THAT TREND”

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FOCUS ON ESPORTS

diversity, because it reads more books, newspapers and magazines, and is open to knowledge,” Longo adds. “Perennials are not related by age, but by identity. Advertising — agencies especially — needs to pay attention to this new civilisation.” In the intervals between electronic games, there are opportunities for advertising displays and, during the games, brands can also participate. In Brazil, Rede Globo is already involved in the gaming market. “Gamers are a focused audience that delivers data, allowing brands to leverage big data and business intelligence,” Longo adds. He observes that, at the last SXSW, artiﬁcial intelligence was the leading trend: “But electronic games are already the seventh option for marketing and advertising.” Several major brands are already active in the world of gaming. DHL, for example, in addition to sponsoring live esports, is also responsible for the logistics of the equipment. DHL also uses static advertising boards in stadiums. Indeed, DHL is so embedded in the gamer universe that fans willingly

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express their gratitude to the brand. When a match begins, the audience spontaneously shouts DHL’s name, rewarding the brand for their patronage and taste in electronic games. Esports competitions generate engagement with experience. Gillette is very engaged, as is Unilever, the unlikely Mercedes Benz and PepsiCo. “But the approach must be mimetic, resilient, collaborative and respectful,” Longo adds. “Gaming is here to stay. Its penetration

The Group’s Fernando Guntovitch: “Communication has gained another space”

gives brands new possibilities for interaction with consumers. Communication has gained another space for integration. Advertising will gain a lot from this channel,” concludes Fernando Guntovitch, president and CEO of The Group.

FERNANDO GUNTOVITCH “GAMING IS HERE TO STAY. ITS PENETRATION GIVES BRANDS NEW POSSIBILITIES FOR INTERACTION WITH CONSUMERS”

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