Hµ nÈi: T«ng 8, sË G8, 96 ßfinh C´ng, Ph≠¨ng Li÷t, Q.Thanh Xu©n, Hµ NÈi. Tel: (04) 3984 2415 - Fax: (04) 3984 3012
MEDIAKIT 2014
ALEXIS MABILLE - HAUTE COUTURE FALL 2013
Two tones STAR
Florals
SCHOOL
Trend of the month: The latest trends in: jewelry makeup and hair
fashion
accessories
Portrait: In-depth interviews with famous artists, models, successful businessmen, modern women and more. Beauty: This section provides readers with useful information and advice from experienced dermatologists, helps them to choose the right cosmetics for their skin, and keeps them up-to-date with the latest make up trends. Beauty trend Sanh Dieu Style choice New products Expert talks Spa reviews Skin care Hair care
About Sµnh ßi÷u Style
Objectives Sanh Dieu Style is one of Vietnam's leading high-end magazines. Featuring the worlds most prestigious luxury brands, it showcases the latest international fashion trends helping to def ine style for its readers. Where to eat Where to play How to be happy How to spend Sanh Dieu Style is renowned for its beautiful fashion shoots, its lively, eye-catching design and its engaging feature articles written by some of Vietnames top journalists. CIRCULATION & DISTRIBUTION Size : 210mmx290mm Number of pages: 240 pages Paper : Inside: Couchä matte 230 / Cover: Couchä 230 Printing color : Inside: Inside: 4 colors / Cover: 5 colors Circulation Total print run: 150,000 copies per year Average copies distributed per month: 15.000 Number of readers: 200,000 per month Frequency: Monthly th Date of publication: 1 each month COPY price Price: 34.800VND/copy (this price does not apply to special issues) Gifts on subscription
Double Page Spread Trim size: 410 x 275 mm Bleed size: 424 x 289 mm
Health: Each month, a health issue is covered in-depth with expert advice provided by doctors, while the health news section provides current information about health and health services.
Distribution channels Newsstands Subscription Beauty salons, Coffee shops, off ices, resorts, spas Phnom Penh-Campuchia Gifts, complementary copies, others
20% 20% 5% 15%
40%
Features: A unique section in Sanh Dieu Style. Our features cover a broad array of topics across a range of f ields from culture and art to fashion and celebrity.
Sanh Dieu is available in f lights: Eva Airlines, Lufthansa, Air France, Emirates, Turkish Airlines. Sanh Dieu is also available art 130 resorts & hotels nation wide
Readership Young people with stable incomes Professionals, predominantly working in business, arts and culture People who are passionate about luxury brands and shopping
By Category Business Off ice Housewife Other industries
5%
Female Male
By Age From 20-40 Over 40 and Under
20%
Luxury: Luxury news
Full Page Trim size: 200 x 275 mm Bleed size: 212 x 289 mm
South North Central Abroad
10% 5%
Legend of luxury world
LifeStyle: Humourous articles exclusively written for Sanh Dieu Style by our famous writers Sex life Eva's Secret Adam's corner A moment of life in memory (by artist Quoc Bao)
By Areas 80%
Luxury trend
Living: Mystery world, Discovery, Travel, Photo Essay, Resort Reviews, Recipes, Wine, Cocktails, Bars, Cafäs, Restaurants, Home, Decor. 70%
30%
Car: A smaller section about a luxury car brand or a new model
By Gender
40% 35% 25%
Fashion: This is the most important section of Sanh Dieu Style. Sophisticated fashion collections are supported by cutting edge fashion news, interesting stories about famous fashion designers and icons, plus practical advice from designers. Fashion news Trends Fashion stories Fashion shoots Fashion icons Style guide
35%
Entertaiment: The showbiz world in Vietnam and around the world
50%
NGHå THUÜT TH¶ôNG TH`C
L°NG KêNH ADAM
Special Position Gate Fold Cover 1 Cover 2 Cover 3 Cover 4 Insert Cover 1
ROP 1st Single Page 2nd Single Page 3rd Single Page 4th Single Page Insert inside
54,000,000 after contents 52,000,000 after contents 50,000,000 after index 47,000,000 after editorial letter 42,000,000
1/6 1/4 1/3 1/2
11.000.000 17.000.000 22.000.000 27.000.000
page page page page
Single page Double page spread
Deadline Booking : 18th of the month Artwork : 20th of the month Terms and Conditions The special rate is valid from January - December 2014. Frequency discounts only apply for multiple insertions that appear within 12 months of signing the contract. Rates quoted are for basic process colors: Cyan, Magenta, Yellow and Black. Special colors require a surplus charge. Cancellation will be accepted only up to one-month before the publication date. The content and design of all advertisements are subject to the Publisher's approval. Payment terms are net 15 days from date of publication or VAT invoiced issued Payment are made in US Dollars or Vietnam Dong, (Note: All prices above are not included of 10% VAT)
Relax: Humourous point of view from famous author Idle talk: a fictitious interview by film director Quang DÚng with himself about a hot issue or event Funny stories
LIVING LIFESTYLE KHÉM PHÉ TH⁄ GIõI
ADVERTISING RATE & ADVERT Premium Position (VND) First DPS 139,000,000 Second DPS 160,000,000 Third DPS 115,000,000 Forth DPS 107,000,000 Fifth DPS 102,000,000 Sixth to Tenth DPS 98,000,000
1/4 trang Trim size: 100 x 130 mm Bleed size: 107 x 138 mm
S`C KHìE
1/2 page Trim size: 200 x 138 mm Bleed size: 212 x 145 mm
1/2 page Trim size: 100 x 275 mm Bleed size: 107 x 289 mm
1/3 trang Trim size: 200 x 90 mm Bleed size: 207 x 97 mm
1/6 trang Trim size: 95 x 85 mm Bleed size: 102 x 92 mm
1/3 trang Trim size: 65 x 275 mm Bleed size: 72 x 289 mm
(VND) 143,000,000 132,000,000 88,000,000 55,000,000 127,000,000 66,000,000
45.000.000 77.000.000