Annotated_Process_Final_Sundamaged

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A N N O TAT E D P R O C E S S J O U R N A L

Paul Thomas Anderson

ANNOTATED PROCESS JOURNAL ANDRES ARELL ANO VISUAL SYSTEMS 2

VISUAL SYSTEMS 2

CONTE NTS

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

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A N N O TAT E D P R O C E S S J O U R N A L

VISUAL SYSTEMS 2

A hypothetical film festival project is meant to help understand and coordinate complex set of materials to function together in a cohesive visual system.

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

1 2 INITIAL RESE ARCH

V I S UA L I D E N T I T Y

Paul Thomas Anderson

Festival Title & Logo Explorations

Selected Films

Festival Identity Exploration

Film Moodboards

Final Identity

Design Brief

Typography

Research Buckets

Master Board Elements

ANDRES ARELL ANO

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A N N O TAT E D P R O C E S S J O U R N A L

VISUAL SYSTEMS 2

3 DELIVERABLES

Produc tion Timeline Poster Catalog Adver tisements Media Packaging Website Business System Tickets Schedule Soundtrack

S U N D A M A G E D A N N O TAT E D P R O C E S S

VISUAL S YS TEMS 2

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

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A N N O TAT E D P R O C E S S J O U R N A L

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Paul Thomas Anderson

american DIRECTOR SCREENWRITER & PRODUCER. WAS PART OF 5 MA JOR NOMINATIONS IN 2018, WINNING 2 AWARDS.

CONTE NTS

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

CONTENT ANDRES ARELL ANO

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TS

A N N O TAT E D P R O C E S S J O U R N A L

VISUAL SYSTEMS 2

1.0

3.0

I N I T I A L R E S E A RC H

DELIVERABLES

1.1

3.1

P.T. Anderson Biography

1.2 Selected Films 1.3 Film Moodboards 1.4

Design Brief

1.5

Research Buckets

Poster

3.3 Catalog 3.4

Advertisements

3.5 Media Packaging 3.6 Website 3.7 Business System 3.8 Tickets

2 .0 V I S UA L I D E N T I T Y

3.9 Schedule 3.10 Soundtrack

2.1

Festival Title & Logo Explorations

2.2

Festival Identity Exploration

2.3

Final Identity

2.4

Typography

2.5

Master Board

2.6

Elements

1.0

INITIAL RESEARCH

1.0

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

I N I T I A L R E S E A RC H 1.1

P.T.A. Biography

1.2 Selected Films 1.3 Film Moodboards 1.4

Design Brief

1.5

Research Buckets

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A N N O TAT E D P R O C E S S J O U R N A L

"

VISUAL SYSTEMS 2

I guess what I like in my movies is where you see a character change by maybe two degrees as opposed to the traditional movie change of ninety degrees."

PAUL THOM A S A ND ERSON

1.1

P.T . A N D E R S O N

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

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VISUAL SYSTEMS 2

aul Thomas Anderson was born June 26, 1970, in the San Fernando Valley of Los Angeles, California. He would go on to set many of his films in the valley. He is one of nine children, and his father, Ernie, was an actor who read announcements for ABC and was the host of the Cleveland edition of Shock Theater. Anderson made short films from a young age, most notably The Dirk Diggler Story, which

would eventually serve as the basis for Anderson’s breakout hit Boogie Nights (1997).

Anderson briefly attended several colleges but dropped out of all of them after a short period. After leaving NYU’s film program after only two days, Anderson made a short film called Cigarettes and Coffee with the money he had intended to spend on his tuition. The film garnered significant attention at the 1993 Sundance Film Festival, eventually paving the way for him to make his feature debut, Hard Eight (1996).

The next year, he released Boogie Nights, launching his career in earnest and earning him an Academy Award nomination for Best Original Screenplay (he would go on to be nominated for the award again two years later for Magnolia and for Adapted Screenplay for both There Will Be Blood (2007) and Inherent Vice (2014).

He followed Boogie Nights with Magnolia (1999), Adam Sandler collaboration Punch-Drunk Love (2002), There Will Be Blood (2007), The Master (2012), Inherent Vice, and most recently Phantom Thread (2017).

Each film has received significant critical acclaim, and Anderson has twice been nominated for the Academy Award for Best Director (for There Will Be Blood and Phantom Thread). Anderson has not publicly discussed his next project, but it is rumored to be a historical work on the Little Harlem community of 1940s Los Angeles, made in collaboration with comedian Tiffany Haddish. Anderson is in a long-term relationship with comedian Maya Rudolph. They have four children.

1.1

P.T . A N D E R S O N

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

CHOOSING A DIRECTOR

THE PROJECT

Paul Thomas Anderson is one of the most respected

Hypothetical film festival project is meant to help understand and coordinate complex set of materials to function together in a cohesive visual system.

directors in the film industry with 8 successful feature films. Anderson's films have a consistant pattern of dysfunctional character behavior, kinetic cinematic style, and complicated relationship ties.

His movies are aethestically pleasing due to rhythmic camera effects, patterns he creates in character relationships, and colorful costumes.

His passion for film making is inspiring since his focus is on the performance The complexity of his characters allow the films to be about the theatrical performances, com

Goal is to communicate the essence of the directors aesthethic, cinematic style, & story-telling tone.

CI N E M AT I C S T Y L E -

Kinetic camera movement

-

Use of light and color

-

Multidimensional characters

F E S T I VA L T H E M E 18+ viewers are only allowed to atten do to films being Rated R with interest in artistic, psychologically inducing films. Our theme is to dress up as your favortie Paul Thomas Anderson movie character. Select any character from any movie, if it's too hard to choose check your mobile ticket for the character we've chosen for you.

LO C AT I O N Sundance Resort Park City, Utah, Salt Lake City

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FILMOGR APHY

1993

Cigarettes & Coffee

1996

Hard Eight

1997

Boogie Nights

1999

Magnolia

2002

Punch Drunk Love

2007

There Will Be Blood

2012

The Master

2014

Inherent Vice

2015

Junun

2017

Phantom Thread

2019

Anima

1.2 SELECTED FILMS

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

1.2 SELEC

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CTED FILMS

1.2 SELECTED FILMS

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

BOOGIE NIGHTS 1997

Reminiscent of Martin Scorsese’s epic masterpieces, the film is a decadent ode to the Golden Age of Porn. It solidified PTA’s career as a masterful filmmaker in all aspects, and subsequently revived Burt Reynolds’ AND Mark Wahlberg’s careers in one fell swoop.

INHERENT VICE 2014

Released in early 2015, Inherent Vice is the first - and perhaps will be the last - adaptation of a Thomas Pynchon novel. It’s been said that no Pynchon novel could possibly be adapted for film. However, there could only be one director that could make it work – this is precisely because PTA understands the southern California, drugdazed, philosophically enigmatic world in which Pynchon inhabits.

Seen through the (stoned) eyes of private detective Doc Sportello (Joaquin Phoenix), the film is wry, witty, preposterous and extremely entertaining.

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THE MASTER 2012

Originally created as a short film titled “Cigarettes & Coffee” during the Sundance Institute Filmmaker Lab, it was later turned into a fullfledged feature. Anderson’s original Director’s Cut was screened at the 1996 Cannes Film Festival to critical acclaim. However his battle with the studios caused a delay in the film’s release, so Anderson funded its distribution the following year with his own money – his

THERE WILL BE BLOOD 2007

Written after the death of his father, this exceedingly long film (even Anderson acknowledged it might have run far too long) is a heavy-hearted, elegiac masterpiece that reflects on the universal ideas of coincidence and redemption. Clearly influenced by film legend Robert Altman’s work, Magnolia is an overly sentimental and emotional film, but for fans of PTA this is precisely what makes it so sincere.

PUNCH DRUNK LOVE 2002

A psychologically troubled novelty supplier is nudged towards a romance with an English woman, all the while being extorted by a phone-sex line run by a crooked mattress salesman, and purchasing stunning amounts of pudding.

VISUAL SYSTEMS 2

1.2 SELECTED FILMS

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

1.3 FILM MOOD

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DBOARDS

1 . 3 FILM MOODBOARDS

BOOGIE NIGHTS 1997

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

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THE MASTER 2012

A N N O TAT E D P R O C E S S J O U R N A L

VISUAL SYSTEMS 2

1.2 SELECTED FILMS

INHERENT VICE 2014

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

025

THERE WILL BE BLOOD 2007

A N N O TAT E D P R O C E S S J O U R N A L

VISUAL SYSTEMS 2

1.2 SELECTED FILMS

PUNCH DRUNK LOVE 2002

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

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1.4 BRIEF

VISUAL SYSTEMS 2

1.2 SELECTED FILMS

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

PAU L T H O M A S A N D E RSO N was born June 26, 1970, in the San Fernando Valley of Los Angeles, California. He would go on to set many of his films in the valley. He is one of nine children, and his father, Ernie, was an actor who read announcements for ABC and was the host of the Cleveland edition of Shock Theater. Anderson made short films from a young age, most notably The Dirk Diggler Story, which would eventually serve as the basis for Anderson’s breakout hit Boogie Nights (1997).

Anderson briefly attended several colleges but dropped out of all of

them after a short period. After leaving NYU’s film program after only two days, Anderson made a short film called Cigarettes and Coffee with the money he had intended to spend on his tuition. The film garnered significant attention at the

“

You can tell a lot about a person by what they order for breakfast.

1993 Sundance Film Festival, eventually paving the way for him to make his feature debut, Hard Eight (1996). The next year, he released Boogie Nights, launching his career in earnest and earning him an Academy Award nomination for Best Original Screenplay he would go on to be nominated for the award again two years later for Magnolia and for Adapted Screenplay for both There Will Be Blood (2007) and Inherent Vice (2014).

FILMOGR APHY Cigarettes & Coffee (1993)

He followed Boogie Nights with Magnolia (1999), Adam Sandler collab-

oration Punch-Drunk Love (2002), There Will Be Blood (2007), The Master (2012), Inherent Vice, and most recently Phantom Thread (2017). Each film has received

Hard Eight (1996)

significant critical acclaim, and Anderson has twice been nominated for the Acade-

Boogie Nights (1997)

has not publicly discussed his next project, but it is rumored to be a historical work

Magnolia (1999) Punch Drunk Love (2002)

my Award for Best Director (for There Will Be Blood and Phantom Thread). Anderson on the Little Harlem community of 1940s Los Angeles, made in collaboration with comedian Tiffany Haddish. Anderson is in a long-term relationship with comedian Maya Rudolph. They have four children.

There Will Be Blood (2007) The Master (2012) Inherent Vice (2014) Junun (2015) Phantom Thread (2017) Anima (2019)

CINEMATIC ST YLE -

Kinetic camera movement

-

Use of light and color

-

Multidimensional characters

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A N N O TAT E D P R O C E S S J O U R N A L

THREAD: BREAKS DOWN CHAR AC TERS BEHAVIOR AL PAT TERNS FROM CHOSEN FILMS

B

A

Dysfunctional characters are presented with a situation they must C

D

confront at their expense for the benefit of others. While being tied E

F

to complicated relationships that leads to an inner struggle. Whether they rise or fall characters end up more developed than they started.

GUIDING NARR ATIVE

I am a curious middle-aged man enjoying a peaceful evening stroll through the barren streets of the San Fernando valley, admiring the emptiness as the occasional 18-wheeler speed by, shops close at sunset, and I wake wishing I was free.

VISUAL SYSTEMS 2

1.2 SELECTED FILMS

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

1.5 resea bu

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arch uckets

The following "buckets" are based on the director's style and threads after rounds of refinement, research, and in-depth exploration.

1.2 SELECTED FILMS

PHOTO STYLE: A BS T R AC T, V I N TAG E , G R I T T Y

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

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TYPOGRAPHIC STYLE: INDUSTRIAL SIGNAGE, BRIGHT AND BOLD

A N N O TAT E D P R O C E S S J O U R N A L

VISUAL SYSTEMS 2

1.2 SELECTED FILMS

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

GRAPHIC STYLE: TONE ON TONE, CROPPED COMPOSITIONS, BOLD T YPE

035

M AT E R I A L S G R I T T Y, RUS T Y, D E TA I L E D T E X T U R E S

A N N O TAT E D P R O C E S S J O U R N A L

VISUAL SYSTEMS 2

2.0

VISUAL IDENTIT Y

2.0

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

V I S UA L I D E N T I T Y 2.1

Festival Title & Logo Explorations

2.2

Festival Identity Exploration

2.3

Final Identity

2.4

Typography

2.5

Master Board

2.6

Elements

037

A N N O TAT E D P R O C E S S J O U R N A L

"

I don't think it's a director's job to peak behind the curtain too much.

PAUL THOM A S A ND ERSON

VISUAL SYSTEMS 2

2.0

VISUAL IDENTIT Y

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

2.0 FEST

TITLE

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A N N O TAT E D P R O C E S S J O U R N A L

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TIVAL E & LOGO An insight on the thought process behind the film festival's title and subtitle.

1.2 SELECTED FILMS

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

F E S T I VA L T I T L E A N D S U B T I T L E E X P L O R AT I O N : BA S E D O N F I L M S , T H R E A D, A N D G U I D I N G N A R R AT I V E

CHAOS REIGNS CO N S TA N T C H AOS ORDINARY DAMAGE DYS F U N C T I O N CONTROLLE D CHAOS

Troubled characters, chaotic storylines, beautiful settings and cinemotagraphy all influenced the thought process of our film festival. After several title exploration sundamaged seemed to represent the irony between the bright settings P.T. Anderson captures vs. the "damaged" character's behavior development.

Our title led to subtitle explorations that relate to our guiding narrative:

SU N DA M AG E D DELUSIONS CH AOS & C A N DY

Pain lies beneath the truth of corruption & chaos.

Beneath the illusion of love lies a painful reality.

BROKE N RECORDS DAMAGED DEC ADES H O P E L E S S B E H AV I O R FILM DUMP JUNKIES O R D I N A RY T R AG E DY

Discover the painful truth beneath venality & love.

In a Painful Reality Lies a Glimpse of Hope.

Painful reality meets the beauty of venality & love.

041

F E S T I VA L I D E N T I T Y E X P L O R AT I O N : INFLUENCED BY "RESEARCH BUCKETS"

A N N O TAT E D P R O C E S S J O U R N A L

VISUAL SYSTEMS 2

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

FINAL IDENTITY

01

02

01

"SUN" is graphically styled to act as a neon sign to portray the excitement and optimism of the sun.

02

"DAMAGED" has been treated to be rigid and convey a sense of imperfection by tilting the "E" slightly.

0 4F3I L M S 1.2 SELECTED

A N N O TAT E D P R O C E S S J O U R N A L

VISUAL SYSTEMS 2

T Y P O G R A P H I C PA I R I N G : SCH M A L FE T TE & SO L E I L : A N E X TE N D E D A N D CO N D E NSE D PA I R I N G

SOLEIL

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h i j k l m n o p q r s t u v w x y z

Schmalfette ABCDEFGHIJKLMNOPQRSTUVWXYZ

1.2 SELECTED FILMS

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

MASTE R BOARD : CO N S IS T S O F A L L E L E M E N T S US E D TO CR E AT E V ISUA L S YS T E M

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ELEMENTS: G R A PH I C S , CO LO R S , A N D LO G O T R E AT M E N T S US E D T H RO U G H O U T T H E V ISUA L S YS T E M

10939D

e

00B596

C5443D

s

7E70A9

C5443D

VISUAL SYSTEMS 2

3.0 DELIVERABLES

3.0

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

DELIVERABLES 3.1

Posters

3.2

Ads

3.3 Schedule 3.4

Tickets and Wristbands

3.5 Soundtrack 3.6 Website 3.7 Mobile Application 3.8 Business System 3.8 Package

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A N N O TAT E D P R O C E S S J O U R N A L

"

VISUAL SYSTEMS 2

You can tell a lot about a person by what they eat for breakfast.

PAUL THOM A S A ND ERSON

3.0 DELIVERABLES

POSTER

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

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AD #1

A N N O TAT E D P R O C E S S J O U R N A L

VISUAL SYSTEMS 2

3.0 DELIVERABLES

AD #2

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

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AD #3

A N N O TAT E D P R O C E S S J O U R N A L

VISUAL SYSTEMS 2

3.0 DELIVERABLES

F I L M F E S T I VA L S C H E D U L E

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

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F I L M F E S T I VA L S C H E D U L E C OV E R

A N N O TAT E D P R O C E S S J O U R N A L

VISUAL SYSTEMS 2

3.0 DELIVERABLES

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

F E S T I VA L T I C K E T S : DAY 1 T I C K E T S CO R R E L AT E W I T H CO LO R O F M OV I E S P L AY I N G T H AT DAY

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F E S T I VA L T I C K E T S : DAY 2 T I C K E T S CO R R E L AT E W I T H CO LO R O F M OV I E S P L AY I N G T H AT DAY

VISUAL SYSTEMS 2

3.0 DELIVERABLES

E XCLUSIVE SOUNDTR ACK : IN F LUE NCE D BY BOOG IE N IG HTS F ILM

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

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E XCLUSIVE SOUNDTR ACK : IN F LUE NCE D BY BOOG IE N IG HTS F ILM

A N N O TAT E D P R O C E S S J O U R N A L

VISUAL SYSTEMS 2

3.0 DELIVERABLES

WEBSITE: PAG E S 1-3

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3.0 DELIVERABLES

WEBSITE: PAG E S 4 - 6

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

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WEBSITE

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3.0 DELIVERABLES

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

MOBILE APP SCREENS: W E LCO M E S C R E E N , S C H E D U L E , M OV I E S P L AY I N G , M O B I L E T I C K E T

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3.0 DELIVERABLES

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

BUSINESS SYSTE M

April 9th, 2020

Mr. Bryan Garcia 120 N. Laurel St. Bridge ton, NJ 08302

SUND AM AG ED 884 1 N Alpine Loop Rd, Sundan ce, UT

Dear Mr. Garcia , Sundamaged would like to thank you for coming to our exclusive film festival . We hope your experienc e was what you expec ted.We value our guest service and focus on making every custome r feel considered.

Throughout the years we have consistentl y aimed towards reaching the best film festiva l experien ces around the country. As we come togethe r to plan our next festiva l would like invite you to be a part of it. Since you have been a loyal customer we would like to notif y you have been elected for early bird passes for next year.

Salt Lake City, Utah.

Sincerely,

Sundamaged Festiva l Team

SUND AM AG ED 884 1 N Alpine Loop Rd, Sundan ce, UT

P: 1 (886)-101-0217 W: sundamaged .sf.com

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WEBSITE

Something To Remember...

Mr. Bryan Garcia 120 N. Laurel St. Bridget on, NJ 08302

sundamaged .sf.com

3.0 DELIVERABLES

PAC K AG E

S U N D A M A G E D : A PA U L T H O M A S A N D E R S O N F I L M F E S T I VA L

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Thank you.

VISUAL SYSTEMS 2