LocalBiz Magazine Q2 2021

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ROUNDUP

Bailey Thibodeaux is the founder of Honeywave Creative. Learn more at honeywavecreative.com.

Business roundup FIVE LITTLE-KNOWN TIPS TO SUCCESSFULLY REBRAND YOUR BUSINESS BY BAILEY THIBODEAUX With your brand delivering so much value to your business, it is beneficial to periodically evaluate it to ensure consistency and alignment with your overarching goals. When brands become unaligned with business goals, it is likely time for a rebrand. Here are some tips to make sure your next rebrand is amazing.

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1. KNOW YOUR ‘WHY’ Anyone can rebrand, but it will be a waste of time if you do not first evaluate why you need the rebrand in the first place. Take time to define your goals, vision, target market, problem, and creative solution before beginning.

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LocalBizSC.com + Q2 2021

What a difference!

Airbnb even has a name for its logo: Belo It represents the universal symbol for belonging.


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