REPUBLIC OF SOUTH AFRICA NATIO NAL COAT OF ARMS CORPORATE IDENTITY AND BRANDING GUIDELINES
Copyright 2005 Government Communications (GCIS) Private Bag X745, Pretoria, 0001 Street address: 356 Vermeulen Street, Midtown Building, Pretoria Tel: (012) 314 2911 Fax: (012) 325 2030 E-mail: marketing@gcis.gov.za
No part of this manual may be copied, transmitted or used for any purpose without the permission of GCIS. STRATEGY Brand Leadership DESIGN Two Tone Design LEGAL Muhlberg Attorneys
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
Contents
1.
Introduction
1.1
Foreword
1
1.2
South African national Coat of Arms
2
1.3
Display of the national Coat of Arms
3
1.4
Protecting the national Coat of Arms
5
2.
Brand architecture and brand structure
2.1
The Government Brand Organogram 2.1.1 Brand structure
1 2
2.2
Level 1-branding
3
2.3
Level 2-branding
4
2.4
Level 3-branding
5
3.
Design of the national Coat of Arms
3.1
The national Coat of Arms
1
3.2
The national Coat of Arms - construction and meaning 3.2.1 The circle of Foundation 3.2.2 The circle of Ascendance
2 3 4
3.3
Correct use of the national Coat of Arms 3.3.1 Sizing grid 3.3.2 Control grid
5 6 7
3.4
Colours of the national Coat of Arms 3.4.1 Full colour 3.4.2 Black and White 3.4.3 Outline 3.4.4 Single colour applications 3.4.5 Watermark 3.4.6 Foiling and metallics
8 9 10 11 13 14
3.5
Incorrect use of the national Coat of Arms
15
3.6
The Presidential Seal 3.6.1 Foiling 3.6.2 Embossing 3.6.3 Typography
17 18 19 20
3.7
The President Consort Seal 3.7.1 Construction
21 22
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
Contents
3.8
Seal of the Republic of South Africa 3.8.1 Wet Seal 3.8.2 Dry Seal 3.8.3 Typography
23 24 25 26
3.9
The National Coat of Arms - control grid & typography combination 3.9.1 Republic of South Africa 3.9.2 Deputy President 3.9.3 Ministers and Deputy Ministers 3.9.4 Ministries 3.9.5 Ambassodors and High Commissioners 3.9.6 Diplomatic and Consular Missions 3.9.7 The Presidency 3.9.8 Typography
27 28 29 30 31 32 33 34 35
3.10
Departments 3.10.1 Control grid 3.10.2 Typography 3.10.3 Translations
36 37 38 39
3.11
Colours of the departmental logo 3.11.1 Full colour 3.11.2 One colour
41 42
Examples of implemented departmental logos 3.12.1 Functional naming structure 3.12.2 Functional naming structure in two lines 3.12.3 Acronym naming structure 3.12.4 Implemented full colour departmental logos 3.12.5 Implemented one colour departmental logos
43 44 45 46 48
Incorrect use of the departmental logo
50
3.12
3.13
4.
Media Applications
4.1
Print 4.1.1 4.1.1.1 4.1.1.2 4.1.1.3 4.1.1.4
Stationery: The Presidential Seal Letterhead Continuation sheet Compliment slip Folder
1 2 3 4
4.1.2 4.1.2.1 4.1.2.2 4.1.2.3 4.1.2.4
Stationery: Deputy President Letterhead Continuation sheet Compliment slip Folder
5 6 7 8
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
Contents
4.1.3 4.1.3.1 4.1.3.2 4.1.3.3 4.1.3.4 4.1.3.5 4.1.3.6
Stationery: Minister / Deputy Minister Letterhead Continuation sheet Compliment slip Business cards Fax cover sheet Folder
9 10 11 12 13 14
4.1.4 4.1.4.1 4.1.4.2 4.1.4.3 4.1.4.4 4.1.4.5 4.1.4.6
Stationery: The Presidency Letterhead Continuation sheet Compliment slip Business cards Fax cover sheet Folder
15 16 17 18 19 20
4.1.5 4.1.5.1 4.1.5.2 4.1.5.3 4.1.5.4 4.1.5.5 4.1.5.6 4.1.5.7
Stationery: Ministry Letterhead Continuation sheet Internal memo Compliment slip Business cards Fax cover sheet Folder
21 22 23 24 25 26 27
4.1.6 4.1.6.1 4.1.6.2 4.1.6.3 4.1.6.4 4.1.6.5 4.1.6.6 4.1.6.7 4.1.6.8 4.1.6.9 4.1.6.10
Stationery: Departmental Letterhead Continuation sheet Internal memo Fax cover sheet Compliment slip Business cards Braille Business cards Folder Official and Manila envelopes White envelopes
28 29 30 31 32 33 34 35 36 37
4.1.7
Name tags
38
4.1.8
Forms
39
4.1.9
Government Gazette
40
4.1.10 4.1.10.1 4.1.10.2
Newsletters and magazines Front cover Back cover
41 42
4.1.11
Posters
44
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
Contents
4.2
4.3
4.1.12 4.1.12.1 4.1.12.2 4.1.12.3
Brochures A4 Horizontal brochure A4 Portrait brochure DL brochure
45 46 47
4.1.13 4.1.13.1 4.1.13.2
Project advertisements 39X7 15X3
48 49
4.1.14
Project folders
50
Electronic 4.2.1 4.2.2 4.2.3 4.2.4 4.2.5 4.2.6
E-mail signature Website, departmental Powerpoint presentations CD and CD covers Video cassettes and video covers Television
51 52 54 55 56 57
Co-branding 4.3.1 Level 1-branding partners 4.3.2 Level 2-branding partners 4.3.3 Level 3-branding partners 4.3.4 Special projects 4.3.5 Multiple partners 4.3.6 National departments co-sponsoring
58 59 60 61 63 64
5.
Environmental
5.1
Identification signage 5.1.1 Pylon 5.1.2 Wall-mounted signs 5.1.3 Wall projecting signs
1 2 3
Information signage 5.2.1 Combined pylon 5.2.2 Wall projecting signs 5.2.3 Wall-mounted signs 5.2.4 Way finding signs 5.2.5 Window Decals 5.2.6 Office hours sign
4 5 6 7 8 9
Directional signage 5.3.1 Way finding signage
10
5.2
5.3
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
Contents
5.4
5.5
5.6
5.7
5.8
5.9
Emergency signage 5.4.1 Basic emergency signage
11
Exhibition 5.5.1 Pull-up banners 5.5.2 Podium 5.5.3 Backdrop 5.5.4 Special projects backdrop
12 13 15 16
Promotional items 5.6.1 Wrapping paper 5.6.2 Paper bag 5.6.3 Calendars 5.6.4 Mouse pads 5.6.5 Business organiser / filofax / diary 5.6.6 Umbrellas, bags and keyrings
17 18 19 20 21 22
Livery 5.7.1 5.7.2 5.7.3 5.7.4
23 24 25 26
Pick-up truck without canopy Hatchback Panel van with full side windows Single-decker bus
Corporate clothing 5.8.1 Name tags 5.8.2 General and project-specific clothing 5.8.3 Shirt, tie, cuff links and tie clip 5.8.4 Informal men’s and women’s wear 5.8.4.1 Sports shirt and jacket 5.8.4.2 Cap and hat
30 31
Hospitality 5.9.1 Crockery and cutlery
32
27 28 29
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
Glossary
Acronym
A word formed from the initial letters of other words.
Brand
A brand is a mixture of tangible and intangible attributes that identity and differentiate a product, service, person or organization. It embodies the promise an organization makes to its stakeholders.
Brand architecture
Brand architecture is the organizing structure of the relationship of brands in a portfolio in relation to each other.
Coat of Arms
A symbolic object or figure, typically displayed on a shield, in conformity with the principles and rules of heraldry. It is the highest graphic representation of the State as represented by the national government.
Corporate identity
The way by which the organization presents itself to its stakeholders and differentiates itself from other entities.
Brand management The management of the intangible and tangible aspects of a brand. Branding signatures The composition and placement of the brand’s logo and symbols on various elements of communication. Branding
Branding is the blending of tangible and intangible attributes to identify and differentiate a product, service, person or organization.
Braille
The system of writing or printing for the blind using characters consisting of raised dots.
Column width
The unit of measurement by which space is sold in print media.
Corporate Identity Manual
Comprehensive guidelines and instructions on the correct use of the graphic elements which make up the corporate identity.
Copyright
The exclusive legal right to produce, publish and sell a literary, musical or artistic work for a specified number of years.
Co-branding
The use of two or more brand names in a communication usually to signify a partnership, joint venture or an endorsement of an initiative.
Clear space
The area around the symbol within which no other visual elements can encroach.
CMYK
Cyan, magenta, yellow and black ink used in four-colour process printing to achieve full-colour images or graphics.
Control grid
The definition of the space and sizing rules between the various elements of the identity such as name, logo/symbol and descriptors.
Embossing
Creating a raised surface on paper by using metal dye.
Functional naming
Naming of an entity by using descriptive words that define the specific function of the entity.
(i)
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
Glossary
Foiling
Application of a thin film of colour or metallic ink to a surface.
Great Seal
The official seal of a nation used for the authentification of State documents.
Heraldry
The system, originating in medieval times, of identifying individuals by hereditary insignia.
Kerning
The space between the individual characters in a line of set type.
Leading
The measurement of space between the lines of type.
Media applications
Specifications for application of the national Coat of Arms in various media platforms.
Monolithic brand
A singular overarching identity that spans or identifies the various offerings of products and services in a portfolio.
Merchandise
Goods, products, stock or commodities.
Naming structure
Guidelines specifying the display and placement of the brand name or sub-brand name in relation to the mother brand and/or logo/symbol.
Point
Unit of measurement of the size of typography.
Pantone
International standard for colour specification and referencing.
RGB
The values of the colours red, green and blue used to make colours seen on screen, e.g. web, television, etc.
Scaling
Altering the horizontal or vertical measurement of any visual element.
Sub-brand
A product or service within a portfolio of brands with a distinct identity from the mother brand.
Stock
Specification of paper in terms of its weight in grammage (gsm) and type (bond or laid).
Symbol
Visual representation of the national Coat of Arms.
Trade mark
The name, symbol, figure, letter, work or mark attached to goods used by a particular firm or individual, and legally reserved for the exclusive use of the owner of the mark as maker or seller.
Typography
The style of characters in type.
UV-varnish
Creating a transparent glossy surface in a selected area.
X-height
The height of a type character.
Y-width
The unit of measurement to determine clear space around an object.
(ii)
Introduction
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
1.
Introduction
1
1.1
Foreword
1
1.2
South African national Coat of Arms
2
1.3
Display of the national Coat of Arms
3
1.4
Protecting the national Coat of Arms
5
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
1.1
1
Foreword
The dawn of freedom and democracy in 1994 heralded the total transformation of South African society. Among the many significant and far-reaching changes was the launch of the new national Coat of Arms on the sixth anniversary of Freedom Day, 27 April 2000. This milestone reflected yet another important step in our transition to a democratic society imbued with the patriotism of a nation proud to be united in diversity, and to express itself in an idiom rooted in the history and culture of the people as a whole. The national Coat of Arms expresses the Government’s corporate identity as a tribute to all the diverse people of our country, with whom government is forging a partnership in a people’s contract to build a better South Africa and a better world. In keeping with the principles of Batho Pele (People First) and in fulfilment of the commitment to the highest standards of service delivery, government seeks to project a distinct and uniform corporate identity to the public. Any interactive work undertaken by any organ of State should reflect the dignity and aura of a government based on the will of the people. These Guidelines serve as the central repository of the application of the national Coat of Arms. They are intended as much for civil servants as for the public who are the ultimate authority whom government should serve.
Dr Essop Pahad
INTRODUCTION
Minister in The Presidency
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
1.2
2
South Africa’s national Coat of Arms
The national Coat of Arms – the State emblem – is the State’s highest visual symbol This national Coat of Arms adopted by the Cabinet in 2000, replaced the one that had served South Africa since 17 September 1910. The national flag, the national anthem and the national Coat of Arms are the core of the national symbols that identify the Republic of South Africa. National symbols are those symbols adopted by the people in a particular country to express its values and aspirations. These symbols are key to social cohesion. Some of the roles of the national symbols include nation-building, national identity, unification and land-marking history. The national Coat of Arms is thus the highest visual symbol of the State. It is the singular identity that spans all spheres of national government, and its communication with its stakeholders. The national Coat of Arms is also the central part of the Great Seal, traditionally considered to be the highest emblem of the State. Absolute authority is given to every document with an impression of the Great Seal on it, implying that this has been approved by the President of the Republic of South Africa. A uniform national Coat of Arms allows the Government and all its agents – the various departments, foreign missions and entities – to project a uniform, consistent and coherent corporate identity to the public. In turn, all communication from government or any of its national, departmental, foreign missions or embassies or joint project with other departments, provincial or local government, non-governmental agencies, commissions, State-owned enterprises, bearing the national Coat of Arms, implies an unequivocal endorsement by the State. Given its importance, it is thus vital to project and maintain a consistent and coherent
INTRODUCTION
application and representation of the national Coat of Arms.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
1.3
3
Display of the national Coat of Arms
The national Coat of Arms can be displayed visually or verbally across several spheres of government. 1.3.1
Visual display of the national Coat of Arms (i)
On the Seal of the Republic of South Africa where it marks or indicates the transference of legitimacy, authenticity and legality.
(ii)
As decoration on the Mace of the National Assembly, by means of which the dignity and power of the South African State is signified.
(iii)
On the national minted and printed coinage and on several medals and National Orders issued.
(iv)
A symbol of The Presidency.
(v)
On government stationery and forms.
(vi)
For branding purposes on the buildings of State institutions, including national government departments.
(vii)
On rank insignia of the South African National Defence Force (SANDF).
(viii)
On crockery used by the Department of Foreign Affairs, the National
(ix)
Virtual, as applied on electronic media such as Internet, Intranet and
Parliament and The Presidency. websites. Placement of the national Coat of Arms (i)
At the front or reception area of the building occupying a high visibility point.
(ii)
At the entry point of national heritage sites.
(iii)
If on a public building, it should be high enough to avoid it being handled constantly.
(iv)
When placed within easy reach it should be of a durable material and installed in such a way that it is tamper proof.
INTRODUCTION
1.3.2.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
1.3
1.3.3
4
Display of the national Coat of Arms
Replacement process of the national Coat of Arms (i)
The national Coat of Arms that is part of a structure declared by the South African Heritage Resource Agency as a national monument should only be removed with permission of the Agency.
(ii)
If possible, attempts should be made to place new arms without interference to the old Coat of Arms.
(iii)
New national Coat of Arms should be installed creatively in buildings declared national monuments to conceal or preserve the obsolete national Coat of Arms integral to the building.
(iv)
Remains of the obsolete national Coat of Arms removed from buildings should be kept at local and national museums for historical and educational purposes.
1.3.4
Verbal representation of the national Coat of Arms
The art of praise poems is well entrenched in African society. Praise poets can be equated as academics who not only compile the history, but also convey it to a wider audience. The recital of praise songs is thus both celebratory and educational. It can be argued that the oral tradition (as represented by praise songs) is older than the art of heraldy (represented by the art and science of coats of arms). While the Coat of Arms was meant to identify the individuals and also to indicate lineage, the praise songs also give a unique character to the individual, marking the ancestral lineage through words. To promote indigenous knowledge systems, the new national Coat of Arms may be accorded praise songs. With the growing popularity of izimbongi (praise poets) in South Africa, the recital of official izimbongo (praise poems) for the national Coat of Arms promotes the African Renaissance. The Arms could be recited orally as a praise poem (isithakazelo) or delivered musically at selected events. This could be done in a way to popularise the national Coat of Arms and, furthermore, as an endeavour to entrench it deeper in the African oral tradition. Consideration should be taken not to elevate the oral rendering of the national Coat of Arms to a status
INTRODUCTION
close to that of the national anthem.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
1.4
5
Protecting the national Coat of Arms
The national Coat of Arms and its motto are the property of the State. The copy and reproduction of the national Coat of Arms for commercial or other uses, is vested in The Presidency. The national Coat of Arms endorses the seal of authority and integrity and should not be utilised for fraudulent or unauthorised transactions. The national Coat of Arms has considerable legal protection arising from various Acts of Parliament and international agreements and protocols: The Trade Marks Act, 1993 (Act 194 of 1993). This legislation allows trade-mark owners to register their trade marks for particular goods and services, and thereby obtain monopoly protection. Section 10(8) provides that the Registrar of Trade Marks must refuse any trade-mark application which consists of the armorial bearings or other State emblem of the Republic, or any imitation thereof from a heraldic point of view, if that application was filed without the necessary authority. The Registrar of Trade Marks is required to refuse any application which conflicts with this section. The Government is not obliged to register the South African national Coat of Arms as a trade mark before this section will apply. The effect of this is that no unauthorised person can register the South African national Coat of Arms as a trade mark. The Merchandise Marks Act, 1941 (Act 17 of 1941). This legislation prohibits the use of certain marks. Section 14 provides that any person who, without the authority of the Minister of Trade and Industry, uses the South African national Coat of Arms in connection with their business or goods is guilty of an offence. In addition, it is an offence to use in connection with a business, any device, emblem or words which falsely suggest State authority. A fine of R5 000 for each infringing article can be imposed, alternatively, a custodial sentence of three years, or both. Again, no registration of the South African national Coat of Arms by the Government is required before these prohibitions apply. The effect of this is that no unauthorised person can use the South African national Coat
INTRODUCTION
of Arms in a commercial manner.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
1.4
6
Protecting the national Coat of Arms
The Heraldry Act, 1962 (Act 18 of 1962). This legislation allows a body to register its coat of arms and thereby stops third-party use of its coat of arms. Once a coat of arms is registered, Section 22 makes it a criminal offence to use that coat of arms or any imitation thereof in the course of trade without the authority of the body in whose name the coat of arms is registered. A fine of R1 000 can be imposed. In addition, Section 21 provides that the body in whose name it is registered can bring a civil action against an infringer, seeking damages and an interdict. Section 22A of the Heraldry Act, 1962 (Act 18 of 1962), protects the national Coat of Arms from any indecent treatment. Any person who commits any act which displays contempt for the national Coat of Arms of the Republic or which is likely to hold it up to ridicule, shall be guilty of an offence and liable on conviction to a fine not exceeding R10 000 or, in default of payment, to imprisonment for a period not exceeding five years or both. Section 20 (1) of the Heraldry Act, 1962 protects the national Coat of Arms as heraldic representation from being ridiculed or compromised as part of artistic expression in the public arena. The South African national Coat of Arms has been registered in the name of the Government. Section 5 (a) provides that the South African national Coat of Arms will be registered automatically by the Bureau of Heraldry without any formal application by the Government being required. Sections 21 and 22 therefore apply to the South African
INTRODUCTION
national Coat of Arms.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
1.4
7
Protecting the national Coat of Arms
The Copyright Act, 1978 (Act 98 of 1978), protects a wide range of work, including artistic work from being copied. The national Coat of Arms qualifies as an artistic work. Section provides that the State will enjoy copyright in any work made under the direction or control of the State. Thus, the State, as represented by the Government Printer, has copyright protection until the year 2050. The creator of the national Coat of Arms has signed a formal assignment of the copyright. The State is entitled to sue anyone who copies the South African national Coat of Arms for copyright infringement, claiming an interdict and damages. In addition, if anyone knowingly trades in goods featuring an unauthorised copy of the South African national Coat of Arms, this will be a criminal offence. The words appearing on the South African national Coat of Arms – ‘!ke e:/xarra //ke’ – which mean ‘diverse people unite’ are declared a prohibited mark under Section 15 of the Merchandise Marks Act,1941 (Act 17 of 1941). This includes the English translation. The effect of this makes it an offence for anyone to use these words in a commercial context. The South African national Coat of Arms will enjoy legal protection in most countries. South Africa is a party to the Paris Convention for the Protection of Industrial Property, a treaty which has been signed by most countries. Article 6 provides that all member countries must agree to refuse registration of, and to prohibit use of, armorial bearings and other State
INTRODUCTION
emblems of member countries without authorisation.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
Design of the national Coat of Arms
The national Coat of Arms is the State emblem and is the Republic of South Africa’s highest visual symbol. It is what differentiates us from other countries and is an identity that reflects a unique history as well as embracing the future.
In this section we address the following elements: 3.1
The national Coat of Arms
1
3.2
The national Coat of Arms - construction and meaning 3.2.1 The circle of Foundation 3.2.2 The circle of Ascendance
2 3 4
3.3
Correct use of the national Coat of Arms 3.3.1 Sizing grid 3.3.2 Control grid
5 6 7
3.4
Colours of the national Coat of Arms 3.4.1 Full colour 3.4.2 Black and White 3.4.3 Outline 3.4.4 Single colour applications 3.4.5 Watermark 3.4.6 Foiling and metallics
8 9 10 11 13 14
3.5
Incorrect use of the national Coat of Arms
15
3.6
The Presidential Seal 3.6.1 Foiling 3.6.2 Embossing 3.6.3 Typography
17 18 19 20
3.7
The President Consort Seal 3.7.1 Construction
21 22
3.8
Seal of the Republic of South Africa 3.8.1 Wet Seal 3.8.2 Dry Seal 3.8.3 Typography
23 24 25 26
Design - national Coat of Arms
3.
3
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.
Design of the national Coat of Arms
3.9
The National Coat of Arms - control grid & typography combination 3.9.1 Republic of South Africa 3.9.2 Deputy President 3.9.3 Ministers and Deputy Ministers 3.9.4 Ministries 3.9.5 Ambassodors and High Commissioners 3.9.6 Diplomatic and Consular Missions 3.9.7 The Presidency 3.9.8 Typography
27 28 29 30 31 32 33 34 35
3.10
Departments 3.10.1 Control grid 3.10.2 Typography 3.10.3 Translations
36 37 38 39
3.11
Colours of the departmental logo 3.11.1 Full colour 3.11.2 One colour
41 42
Examples of implemented departmental logos 3.12.1 Functional naming structure 3.12.2 Functional naming structure in two lines 3.12.3 Acronym naming structure 3.12.4 Implemented full colour departmental logos 3.12.5 Implemented one colour departmental logos
43 44 45 46 48
Incorrect use of the departmental logo
50
3.12
3.13
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.1
1
The national Coat of Arms
The national Coat of Arms is the State emblem and is the Republic of South Africa’s highest visual symbol. It is what differentiates us from other countries and is an identity
DESIGN OF THE NATIONAL COAT OF ARMS
that reflects a unique history in addition to embracing the future.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.2
2
The national Coat of Arms - construction and meaning
The national Coat of Arms is a series of elements organized in two distinct circles placed on top of one another. The complete structure of the national Coat of Arms combines the lower and higher circles in a symbol of infinity. The path that connects the lower edge of the scroll, through the lines of the tusks, with the horizon above from which the sun rises at the top, forms the shape of a cosmic egg from which the secretary bird rises. It symbolizes the rebirth of our great heroic nation. The lower circle represents the elements of Foundation The first element is the Motto, in a green semicircle. Completing the semicircle are two symmetrically placed pairs of elephant tusks pointing upwards. Within the circle formed by the tusks are two symmetrical ears of wheat that, in turn, frame a centrally placed gold shield. The shape of the shield makes reference to the drum and contains two human figures from Khoisan rock art. The figures are depicted facing one another in greeting and in unity. Above the shield are placed a spear and a knobkierie, crossed in a single unit. These elements are arranged harmoniously to give focus to the shield and complete the lower circle of foundation. The circle of Ascendance Immediately above the circle of foundation, is the visual centre of the Coat of Arms, a protea. The petals of the protea are rendered in a triangular pattern reminiscent of the crafts of Africa. The secretary bird is placed above the protea and the flower forms the chest of the bird. The secretary bird stands with its wings uplifted in a regal and uprising gesture. The distinctive head feathers of the secretary bird crown a strong and vigilant head. The rising sun above the horizon is placed between the wing of the secretary bird and completes the circle of ascendance.
DESIGN OF THE NATIONAL COAT OF ARMS
The combination of the upper and lower circles intersect to form an unbroken infinite course, and the great harmony between the basic elements results in a dynamic, elegant and thoroughly distinctive design. Yet it clearly retains the stability, gravity and immediacy that a Coat of Arms demands.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.2
The national Coat of Arms - construction and meaning
3.2.1
The circle of Foundation
3
6 5 4 2
3 1
1
The motto: !ke e:/xarra//ke, written in the language of the /Xam people, literally means Diverse People Unite. It represents the nation uniting in a common sense of belonging and national pride.
2
Elephant tusks: These symbolize wisdom, strength, moderation and eternity.
3
The ears of wheat: An emblem of fertility, germination, growth and the development of potential. The ears of wheat also relate to the agricultural aspects of the earth.
4
The shield: The shape of the gold shield is drum-like. It has a dual function: the display of identity and of spiritual defence.
5
The human figures: The figures are derived from images on the Linton Stone, a worldfamous example of South African rock art. The Khoisan, oldest known inhabitants of our land, testify to our common humanity and heritage as South Africans. The figures are depicted in an attitude of greeting, symbolizing unity. It also represents the beginning of the individual’s transformation into the greater sense of belonging to the nation and humanity.
6
The spear and a knobkierie: Dual symbols of defence and authority, they also represent the powerful legs of the secretary bird. The spear and knobkierie are lying down, symbolizing peace.
DESIGN OF THE NATIONAL COAT OF ARMS
The national Coat of Arms is a series of elements organized in two distinct ovals placed on top of one another. The elements in the circle of foundation include the following:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.2
The national Coat of Arms - construction and meaning
3.2.2
The circle of Ascendance
4
9 8 7
7
The protea: An emblem of beauty of our land and the flowering of our potential as a nation in pursuit of the African Renaissance. It also symbolizes the holistic integration of forces that grow from the earth, nurtured from above.
8
The secretary bird: The secretary bird is characterized in flight, the natural consequence of growth and speed. It is a powerful bird whose legs – depicted as the spear and the knobkierie – serve it well in its hunt for snakes. It is a symbol of divine majesty. Its uplifted wing is an emblem of the ascendance of our nation, while simultaneously offering us its protection.
9
The rising sun: An emblem of brightness and splendour, the sun symbolizes the promise of rebirth, the active faculties of reflection, knowledge, good judgement and willpower. It is the very symbol of the source of life, light and the ultimate wholeness of humanity.
The complete structure of the national Coat of Arms combines the lower and higher circles in a symbol of infinity. The path that connects the lower edge of the scroll, through the lines of the tusks, with the horizon above from which the sun rises at the top, forms the shape of a cosmic egg from which the secretary bird rises. It symbolizes the rebirth of our great heroic nation.
DESIGN OF THE NATIONAL COAT OF ARMS
The Circle of Ascendance includes the following elements:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
Correct use of the national Coat of Arms
DESIGN OF THE NATIONAL COAT OF ARMS
3.3
5
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.3
Correct use of the national Coat of Arms
3.3.1
Sizing grid
6
The function of the sizing grid is to ensure that the national Coat of Arms is correctly proportioned when manipulated in various sizes and to ensure that there is no distortion or misrepresentation. The national Coat of Arms will always occupy the same space horizontally (272/8 XC) and vertically (36XC). The size of the national Coat of Arms varies according to the size of the platform in which it is used. To ensure proportional consistency, the unit measure C is used to represent the base size from which to scale the national Coat of Arms proportionally. National Coat of Arms 272:8XC Rising sun 145:8 X C
Protea 105:8 X C
Rising sun 63:8 X C Wings 151:8XC
Head 13:8 X C
Note: Do not reconstruct it under any circumstances. Use artwork supplied.
1XC
National Coat of Arms 36 X C Human figures 8 2: 8 X C
Shield 121:8 X C
Tusks 152:8 X C
Motto 42:8 X C
Shield 102:8X C
Spear & knobkierie 14 X C Wheat 16 X C
20mm
Note: Minimum size To accurately capture the fine details of the national Coat of Arms never reproduce the logo less than 20mm in height.
DESIGN OF THE NATIONAL COAT OF ARMS
Tusks 24 X C
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.3
Correct use of the national Coat of Arms
3.3.2
Control grid
7
The national Coat of Arms can appear on its own without a descriptive name (The Republic of South Africa) when used for branding and/or communication identification within the Republic of South Africa, or in co-branding State messages or property. To maximise the impact and clarity of the national Coat of Arms, a clear space area has been created around the logo. National Coat of Arms 272:8XC
1XC
Control grid: The definition of the space and sizing rules between the various elements of the identity such as name, logo, symbol and description
National Coat of Arms 36 X C
Clear space 2XC
Do not place any elements, text or graphics within this area
DESIGN OF THE NATIONAL COAT OF ARMS
Clear space 2XC
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.4
Colours of the national Coat of Arms
3.4.1
Full colour
8
It has been proven that colour has a psychological effect on people’s perceptions and moods. Consequently, colour is used strategically to visually differentiate and position brands to communicate. The national Coat of Arms is no exception and comprises eleven distinct colours, reflecting South Africa’s diversity and eleven languages. The colours below represent the full spectrum of colours that are used for the national Coat of Arms.
CMYK: 0c, 37m, 100y, 0k RGB: R249, G103, B28 Pantone: 143C
CMYK: 0c, 55m, 100y, 41k RGB: R135, G69, B21 Pantone: 146C
CMYK: 0c, 29m, 69y, 45k RGB: R130, G91, B50 Pantone: 132C
CMYK: 0c, 60m, 100y, 0k RGB: R239, G71, B24 Pantone: 152C
CMYK: 0c, 35m, 100y, 25k RGB: R180, G110, B18 Pantone: 1245C
CMYK: 0c, 11m, 63y, 15k RGB: R216, G168, B81 Pantone: 127C
CMYK: 2c, 93m, 99y, 0k RGB: R224, G31, B22 Pantone: 485C
CMYK: 100c, 14m, 100y, 41k RGB: R0, G93, B40 Pantone: 349C
CMYK: 0c, 15m, 56y, 23k RGB: R187, G143, B83 Pantone: 466C
CMYK: 0c, 0m, 0y, 100k RGB: R0, G0, B0 Pantone: black
DESIGN OF THE NATIONAL COAT OF ARMS
CMYK: 0c, 87m, 85y, 64k RGB: R83, G26, B23 Pantone: 188C
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.4
Colours of the national Coat of Arms
3.4.2
Black and White
9
In its basic form, the national Coat of Arms may be represented in black or white reflected out of any solid colour background. White reversed out of black. Black reversed out of white.
Application of a black version on white which would also apply to one colour application. When using single colour applications, neutral colours from the palette must be used. Note: DO NOT USE ANY PRIMARY COLOURS. See colours used overleaf.
Application of white version on black or dark background
DESIGN OF THE NATIONAL COAT OF ARMS
-
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.4
Colours of the national Coat of Arms
3.4.3
Outline
10
In its basic form, the national Coat of Arms may be represented in outline black reflected out of any solid colour background. Black reversed out of white.
Application of a black outline version on white.
DESIGN OF THE NATIONAL COAT OF ARMS
-
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.4
Colours of the national Coat of Arms
3.4.4
Single colour applications
11
Colours that can be used:
CMYK: 0c, 87m, 85y, 64k Pantone: 188 83r, 26g, 23b
CMYK: 0c, 37m, 100y, 0k Pantone: 132 130r, 91g, 50b
Single colour application may be used for example on backdrops.
CMYK: 0c, 15m, 56y, 23k Pantone: 466 187r, 143g, 83b
DESIGN OF THE NATIONAL COAT OF ARMS
CMYK: 0c, 35m, 100y, 25k Pantone: 1245 180r, 110g, 18b
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.4
Colours of the national Coat of Arms
3.4.4
Single colour applications
12
DESIGN OF THE NATIONAL COAT OF ARMS
Colours that can not be used:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.4
Colours of the national Coat of Arms
3.4.5
Watermark
13
The national Coat of Arms may only be used as a watermark for security puposes, e.g. money; passports, identity documents and official certificates. It may never be in full colour, only 30% or less, black.
DESIGN OF THE NATIONAL COAT OF ARMS
Note: Do not use the watermark as a background or design element.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.4
Colours of the national Coat of Arms
3.4.6
Foiling and metallics
14
The national Coat of Arms may be produced visually in gold foiling or solid metals depending on the surface. Please note that these are not the actual colours. Refer to the key below for correct specifications.
Foiling is generally used on printed materials, for example on promotional elements.
KEY Gold Foiling (Pantone 873) Metallics (Pantone 873)
DESIGN OF THE NATIONAL COAT OF ARMS
Metallics could be used for example, on signage.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.5
15
Incorrect use of the national Coat of Arms
Locally Recruited Personnel (LRP) may use the South African flag only. South African Missions Abroad - Business cards: Coat of Arms to be used by
Note: The Coat of Arms may not be used for private purposes.
transferred officials only.
The national Coat of Arms should not be overlapped by or blended with other visual objects, unless this is done for security purposes on items such as the South African passport.
No borders may be drawn around the national Coat of Arms, or changes made to the thickness of lines.
The national Coat of Arms should be displayed in whole, not in part, sections or detail as this may distort its intended symbolism. Exception to this rule is accorded to those government institutions, such as the SANDF that may have to extract certain elements to design military insignia as part of its branding strategy.
The composition area of the national Coat of Arms may not be interfered
DESIGN OF THE NATIONAL COAT OF ARMS
with, defaced or creatively adapted in any form.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
Incorrect use of the national Coat of Arms
Note: The Coat of Arms may not be used for private purposes.
The national Coat of Arms may not be used as a drop shadow, slanted or skewed.
No changes may be made to the font type. E:
/XARRA /
/K
Copying from inferior reproductions is discouraged to avoid poor quality images that may compromise the integrity of the national Coat of Arms.
No rotation or skewing may be made to the national Coat of Arms.
DESIGN OF THE NATIONAL COAT OF ARMS
!K
E
E
3.5
16
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.6
17
The Presidential Seal
To signify presidential status, the Presidential Seal features the national Coat of Arms in full colour, surrounded by two concentric circles.
DESIGN OF THE NATIONAL COAT OF ARMS
Only the President is allowed to make use of the Presidential Seal.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.6
The Presidential Seal
3.6.1
Foiling
18
To signify presidential status, the Presidential Seal features the national Coat of Arms in full colour, surrounded by two concentric circles. The circles are foiled in gold (pantone 873). Only the President is allowed to make use of the Presidential Seal.
T
P R E SI DE N E H T
1XC
PU
B
LI
FR
RE
IC A
National Coat of Arms 112:8 X C
C
OF SOUTH
This is the construction grid for the Presidential Seal. Note: Do not reconstruct it under any circumstances. Use artwork supplied.
A
24:8 XC
24:8 XC
Note: The colour pink represents gold foil.
KEY Gold foiling (Pantone 873)
DESIGN OF THE NATIONAL COAT OF ARMS
The Presidential Seal is in full colour surrounded by concentric gold circles.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.6
The Presidential Seal
3.6.2
Embossing
19
The President may also use the embossed option of the Seal. Only the President is allowed to make use of the Presidential Seal.
1XC
PU
B
LI
FR
RE
IC A
National Coat of Arms 117:8 X C
C
OF SOUTH
A
24:8 XC
This is the construction grid for the Presidential Seal. for embossed versions. Note: Do not reconstruct it under any circumstances. Use artwork supplied.
2 4: 8 XC
This is an example of an embossed Presidential Seal.
DESIGN OF THE NATIONAL COAT OF ARMS
T
P R E SI DE N E H T
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.6
The Presidential Seal
3.6.3
Typography
E TH
P R E SI DE N
20
T
PU
B
LI
FR
RE
IC A
Presidential Seal descriptor
C
OF SOU
TH
A
Arial Bold Note: Arial Bold in upper case is used for the Presidential Seal descriptor
DESIGN OF THE NATIONAL COAT OF ARMS
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !?£%&*
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.7
21
The President Consort Seal
To signify the status of the Consort of the President, the full colour, national Coat of Arms is used. It is unique as it has been framed with two circles of different weightings.
DESIGN OF THE NATIONAL COAT OF ARMS
Only the President’s spouse is permitted to use this Seal.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.7
The President Consort Seal
3.7.1
Construction
22
To signify the status of the Consort of the President, the full colour, national Coat of Arms is used. It is unique as it has been framed with two circles of different weightings. Only the President’s spouse is permitted to use this Seal.
National Coat of Arms 117:8XC
This is the construction grid for the Presidential Consort Seal. Note: Do not reconstruct it under any circumstances. Use artwork supplied.
The Presidential Consort Seal is in full colour surrounded by concentric circles.
DESIGN OF THE NATIONAL COAT OF ARMS
1XC
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
Seal of the Republic of South Africa
TH SOU
N SIO
IS
M AF
rt
A
IC
me
OF SOUTH
nt: F ore
AF
ign
irs
CA
RI
BL
Note: This is an example of a Dry seal. Use artwork supplied.
Af
DESIGN OF THE NATIONAL COAT OF ARMS
OF SOUTH
fa
CA
RI
pa pa
irs
PU
S
FA
IR PU
De
IS MIN
Mi
IC
CA
RE
BL
nt: Foreign
PU
: F oreig n A
ffa
De
AF
e rt m
M
RE
n
try
OF SOUTH
L
C A NO N D O NH C O HIG
irs
CA
PU
Mi
IC
RI
RI
RI
RE BL
Note: This is an example of a Wet seal. Use black ink. Use artwork supplied.
ffa
AF
rs
BL
ai
: Foreign A OF SOUTH ff IC
ION
TH
T
is
SOU
IS
ni
AF
AF : F OREIGN
ry st
N HIGH I C AL O N D O N C O M SS
IRS
MIN RY
R AF
MI
RE : FO IGN A F FA
Y TR
RE
3.8
23
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.8
Seal of the Republic of South Africa
3.8.1
Wet seal
24
A wet seal of the national Coat of Arms is used on the right-hand side between the last paragraph and the date of the Notes Verbales. An official will initial the original, and the attached copy and forward both Notes Verbales to the other State. One file copy will be signed and kept. NB: An official communication between South Africa and other States has to be channelled through State Protocol, at the Department of Foreign Affairs. This is according to international Protocol practices.
HC A NO NHDI G O O L
N
M IS SI O
N
SOU
A
IC FR
M
TH
National Coat of Arms 91: 8 X C
1XC National Coat of Arms 112 :8 X C
N
SOU
SIO RI
M
IS
TH
AF
Descriptor
L
C A NO N D O NH C O HIG
M
AF
N SIO IS
TH
L
C A NO N D O NH C O HIG
R I CO NA N E M N B
AN
ISCH E BO
M
BA Y
AI R
AF
SO
U
RI
S
N
A
AFT R
IK
CH
S
AI R
FF
T
FO R EIG
AF
AR
NT:
SÜD
DEP ME
When translated into the language of the host country, please ensure that the translations are set along the specified curve as per example.
BONN
TS
Note: Do not reconstruct it under any circumstances. Use artwork supplied.
DESIGN OF THE NATIONAL COAT OF ARMS
SOU
FA
IR
S
MIN
M
SS
FF
AR
N
N
A
DE P
L
TH
T
O N T: F R EIG N
HC A NO NHDI G O O
SIO
SOU
IS
AF
AF : F OREIGN
E TM
RI C
IS
IRS
MIN RY
AF
M
FOREIGN
TH
Y:
M
TR
FA
IS
4:8 12 :8 XC 11:8 XC 13 :8 XC XC
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.8
Seal of the Republic of South Africa
3.8.2
Dry seal
25
A seal is used for endorsement purposes of important and significant state documents and indicates the status of a document. It gives legal status to documents, for example, Letters of Credence and Letters of Recall of Heads of Missions.
National Coat of Arms 91: 8 X C
PU
RI
Mi
AF
rs
BL
ai
n
: Fore ign A OF SOUTH ff IC
ry ist
RE
CA 1XC
National Coat of Arms 117: 8 X C Descriptor
irs
CA
RI
IC
me
OF SOUTH
AF
nt: F oreign
A dry seal is embossed. Embossing is the art of embellishing by creating a raised surface. Font: Arial Narrow
Af
Note: Do not reconstruct it under any circumstances. Use artwork supplied.
DESIGN OF THE NATIONAL COAT OF ARMS
rt
BL
irs
pa
PU
De
nA
AF
fa
CA
RI
irs
IC BL
Foreig
OF SOUTH
CA
RE
ent:
irs
fa
pa
f : F oreig n A
rt m
PU
OF SOUTH
De
n
try
AF
fa
RE
PU
Mi
IC
f : F oreig n A
RI
CA
RE
is
BL
AF
RE
AF
try
OF SOUTH
f
RI
PU
Af
IC
ffa
OF SOUTH
rs
IC BL
Foreign
ai
Mi
ry:
BL
RI
PU
n
n
t is
CA
RE
Mi
is
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
Seal of the Republic of South Africa
3.8.3
Typography
HC A NO NHDI G O O L
N
M IS SI O
N
SOU
A
IC FR
M
TH
3.8
26
SOU RI
M
AF
IS
TH
SIO
N
Seal of the Republic of South Africa descriptor
L
C A NO N D O NH C O HIG
M
Arial Narrow Note: Arial Narrow is used for the Seal of the Republic of South Africa descriptor.
DESIGN OF THE NATIONAL COAT OF ARMS
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !?£%&*
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
National Coat of Arms - control grid and typography combination
REPU B LIC OF SOUTH AFRICA
DESIGN OF THE NATIONAL COAT OF ARMS
3.9
27
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.9
National Coat of Arms - control grid and typography combination
3.9.1
Republic of South Africa
28
The national Coat of Arms can appear on its own, with a naming structure (Republic of South Africa) when used internally in South Africa as in branding or co-branding State messages or property.
The fixed distance between the symbol and the descriptor is 16/8XC. 1XC National Coat of Arms 117: 8XC
The rule of the minimum clear space of 2XC applies when the national Coat of Arms and the descriptor are combined. 16: 8 XC
XC
RE PUBLI C O F SO UT H AF RI CA
Country Descriptor: Font: Arial Bold Colour: Black only
Note: When only the country descriptor appears with the symbol, the name appears in black. No other colour may be used.
RE PUBLIC O F SO UT H AF RI CA
DESIGN OF THE NATIONAL COAT OF ARMS
7: 8
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.9
National Coat of Arms - control grid and typography combination
3.9.2
Deputy President
29
Gold foil is used to differentiate the hierarchical structure within the Government. For the Deputy President, the whole wing and shield must be in gold foil (Pantone 873); the rest of the Coat of Arms in full colour.
1XC National Coat of Arms 117: 8XC
7: 8
XC
7: 8
XC
D E PUT Y PRESIDENT R E P U B L IC O F SO UT H AF RICA
D E PUT Y PRESIDENT R E P U B L I C O F SO UT H AF RICA
KEY Foiled area (Pantone 873)
3: 8
XC
Note: Do not reconstruct it under any circumstances. Use artwork supplied.
DESIGN OF THE NATIONAL COAT OF ARMS
16: 8 XC
Descriptor: Font: Arial Bold Colour: 100c 14m 100y 41k (green)
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.9
National Coat of Arms - control grid and typography combination
3.9.3
Ministers and Deputy Ministers
30
To identify Ministers and Deputy Ministers, the tips of the wings and the shield of the national Coat of Arms are foiled with gold (Pantone 873); the rest of the Coat of Arms in full colour.
1XC National Coat of Arms 117: 8XC
7: 8 XC 7: 8 XC 7: 8 XC
MINISTER W A TER A F FAIRS AND FORESTRY R EPU B L IC OF SOUTH AFRICA
MINISTER W A TER A F FAIRS AND FORESTRY R EPU B L IC OF SOUTH AFRICA
KEY Foiled area (Pantone 873)
3:8 XC 3:8 XC
Note: Do not reconstruct it under any circumstances. Use artwork supplied.
DESIGN OF THE NATIONAL COAT OF ARMS
16: 8 XC
Descriptor: Font: Arial Bold Colour: 100c 14m 100y 41k (green)
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.9
National Coat of Arms - control grid and typography combination
3.9.4
Ministries
31
To identify Ministries the national Coat of Arms is printed in full colour.
1XC National Coat of Arms 117: 8XC
7: 8 XC 7: 8 XC 7: 8 XC
M INISTRY W A TER A F FAIRS AND FORESTRY R EPU B L IC OF SOUTH AFRICA
M INISTRY W A TER A F FAIRS AND FORESTRY R EPU B L IC OF SOUTH AFRICA
3:8 XC 3:8 XC
Note: Do not reconstruct it under any circumstances. Use artwork supplied.
DESIGN OF THE NATIONAL COAT OF ARMS
16:8 XC
Descriptor: Font: Arial Bold Colour: 100c 14m 100y 41k (green)
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.9
National Coat of Arms - control grid and typography combination
3.9.5
Ambassadors and High Commissioners
32
To identify Ambassadors and High Commissioners, the shield on the national Coat of Arms is foiled in gold (Pantone 873); the rest of printing in full colour. Heads of Consular Missions use the same as the departmental coats.
1XC National Coat of Arms 117: 8XC
7: 8 XC
KEY Foiled area (Pantone 873)
3:8 XC
Note: Do not reconstruct it under any circumstances. Use artwork supplied.
DESIGN OF THE NATIONAL COAT OF ARMS
16: 8 XC 7: 8 XC
Descriptor: Font: Arial Bold Colour: 100c 14m 100y 41k (green)
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.9
National Coat of Arms - control grid and typography combination
3.9.6
Diplomatic and Consular Missions
33
To identify Diplomatic and Consular Missions the national Coat of Arms is printed in full colour.
1XC National Coat of Arms 117: 8XC
7: 8 XC
3:8 XC
Note: Do not reconstruct it under any circumstances. Use artwork supplied.
DESIGN OF THE NATIONAL COAT OF ARMS
16: 8 XC 7: 8 XC
Descriptor: Font: Arial Bold Colour: 100c 14m 100y 41k (green)
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.9
National Coat of Arms - control grid and typography combination
3.9.7
The Presidency
34
All departments are to use either the full colour national Coat of Arms or a single colour. No foiling is allowed for the departments.
1XC National Coat of Arms 117: 8XC
16:8 XC XC
7: 8
XC
THE PRESIDENCY REPUBL IC OF SOUTH AFRICA
3:8
XC
Descriptor: Font: Arial Bold Colour: 0c 0m 0y 100k (black) Note: Do not reconstruct it under any circumstances. Use artwork supplied.
THE PRESIDENCY REPUBL IC OF SOUTH AFRICA
DESIGN OF THE NATIONAL COAT OF ARMS
7: 8
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.9
National Coat of Arms - control grid and typography combination
3.9.8
Typography
35
National Coat of Arms descriptor
THE PRESIDENCY REPUBL IC OF SOUTH AFRICA
Arial Narrow Note: Arial Bold is used for the National Coat of Arms descriptor.
DESIGN OF THE NATIONAL COAT OF ARMS
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !?£%&*
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.10
36
Departments
National departments are allowed to distinguish themselves from one another using colour as a primary differentiator. There are four primary colour options that make up the national Coat of Arms from which departments can choose to differentiate themselves: orange, brown, black or green. Departments may not change their colour, once selected. All departments are to use either the full colour national Coat of Arms or a single colour. No foiling is allowed for the departments.
primary descriptor
DESIGN OF THE NATIONAL COAT OF ARMS
Department: Department’s full name REPUBLIC OF SOUTH AFRICA
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.10
37
Departments
3.10.1 Control grid
National departments are allowed to distinguish themselves from one another using colour as a primary differentiator. There are four primary colour options that make up the national Coat of Arms from which departments can choose to differentiate themselves: orange, brown, black or green. Departments may not change their colour, once selected. All departments are to use either the full colour national Coat of Arms or a single colour. No foiling is allowed for the departments.
Space 2XC
Primary descriptor 15:8XC
primary descriptor
Space 1XC Line 2:8XC Space 4:8XC
Department: Department’s full name REPUBLIC OF SOUTH AFRICA
Secondary descriptor 11:8XC Space 5:8XC Tertiary descriptor 11:8XC Space 5:8XC Country descriptor 11:8XC
Clear Space 2XC
Note: 2XC clear space around the symbol
primary descriptor Department: Department’s full name REPUBLIC OF SOUTH AFRICA
and descriptor.
Do not place any elements, text or graphics within this area.
DESIGN OF THE NATIONAL COAT OF ARMS
1XC National Coat of Arms 117: 8XC
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.10
38
Departments
3.10.2 Typograpahy
PRIMARY DESCRIPTOR: Gill Sans Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !?£%&*
Gill Sans Bold is only used for acronym naming structure and it must be in lower case.
PRIMARY DESCRIPTOR: Gill Sans Regular
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !?£%&*
Gill Sans Regular is used for acronym and functional naming structure and it may only be used in lower case.
Arial Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !?£%&*
Arial Bold is only used for the country descriptor. It may only be used in upper case and in black.
Arial Regular Arial Regular is only used for secondary and tertiary descriptors. It may be used in upper and lower case and in black.
DESIGN OF THE NATIONAL COAT OF ARMS
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !?£%&*
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
3.10
39
Departments
3.10.3 Translations
According to the provisions of the Constitution of the Republic of South Africa (1996), national government may use any particular official language for the purposes of government taking into account, among other things, target audience, usage, particularity and expense.
Two language options have been selected for the government brand:
OPTION 1:
English only Use only English. The name of the communicating department in full (in the tertiary descriptor) will be replicated in all other official languages and positioned at the bottom of the letterhead, fax or on the back of business cards.
education Department: Education REPUBLIC OF SOUTH AFRICA
English plus one other language The primary descriptor must always be in English, and departments may choose to use translated versions, in any official language, in the secondary, tertiary and country descriptor.
The name of the communicating department will be replicated in all other official languages as specified. The name of the communicating department will be translated in all official languages and placed under the line in descending order of secondary, tertiary and country descriptors.
education
English
uMnyango: wezeMfudo IRIPHABHLIKI YENINGIZIMU AFRIKA
isiZulu
DESIGN OF THE NATIONAL COAT OF ARMS
OPTION 2:
English
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
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Colours of the departmental logo
3.11.1 Full colour
CMYK
PANTONE
RGB
Orange
0c, 60m, 100y, 0k
PANTONE - 152C
R239, G71, B24
Brown
0c, 55m, 100y, 41k
PANTONE - 146C
R136, G70, B22
Black
0c, 0m, 0y, 100k
PANTONE - black
R0, G0, B0
Green
100c, 14m, 100y, 41k
PANTONE - 349C
R0, G93, B40
DESIGN OF THE NATIONAL COAT OF ARMS
National departments are allowed to distinguish themselves from one another using colour as a primary differentiator. There are four primary colour options that make up the national Coat of Arms from which departments can choose to differentiate themselves: orange, brown, black or green. Departments may not change their colour, once selected.
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Colours of the departmental logo
3.11.2 One colour
One colour solid signatures should only be placed on a solid background, preferably white or black. This will apply primarily on signage and corporate gifts. Please avoid placing logos on textured or patterned backgrounds. The reverse version should only be placed on 100% black to 30% black backgrounds, excluding promotional elements where it may also be embossed.
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
One colour solid, positive on 100% white background.
One colour solid, reversed out of 100% black background.
Note: See single colour applications in Section 3 on page 11.
DESIGN OF THE NATIONAL COAT OF ARMS
the dme
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Examples of implemented departmental logos
3.12.1 Functional naming structure
The grid has been carefully devised to assist in establishing the clear space area around the national Coat of Arms and serves as a guide with which to establish the different sizes on various communication elements. The clear space around the national Coat of Arms must always be 2XC. The spacing between the national Coat of Arms and the descriptor to the right must be 2XC. The primary descriptor (functional name of department e.g. water & forestry) is 15/8XC high. The secondary descriptor (word ‘Department’) is 11/8XC high. The tertiary descriptor (full name of department e.g. Water Affairs and Forestry) is also 11/8XC high. The Republic of South Africa is 11/8XC high. Above the line an ‘ampersand’ (&) symbol is used, whilst below the line an ‘and’ is used.
Space 2XC
Primary descriptor 15:8XC
National Coat of Arms 117: 8XC
water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
Space 1XC Line 2:8XC Space 4:8XC Secondary descriptor 11:8XC Space 5:8XC Tertiary descriptor 11:8XC Space 5:8XC Country descriptor 11:8XC
Primary descriptor functional name Font: Gill Sans Regular Colour: Departmental Secondary and tertiary descriptor Font: Arial Regular Colour: Black only Country descriptor Font: Arial Bold Colour: Black
DESIGN OF THE NATIONAL COAT OF ARMS
1XC
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
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Examples of implemented departmental logos
3.12.2 Functional naming structure in two lines
The grid has been carefully devised to assist in establishing the clear space area around the national Coat of Arms and serves as a guide with which to establish the different sizes on various communication elements. The clear space around the national Coat of Arms must always be 2XC. The spacing between the national Coat of Arms and the descriptor to the right must be 2XC. If the department has a long name the primary descriptor (functional name of department e.g. environment & tourism) must be two lines and each line must be 15/8XC high. The secondary descriptor (word ‘Department’) is 11/8XC high. The tertiary descriptor (full name of department e.g. Environmental Affairs and Tourism) is also 11/8XC high. The Republic of South Africa is 11/8XC high. Above the line an ‘ampersand’ (&) symbol is used, whilst below the line an ‘and’ is used. Space 2XC
Primary descriptor 15:8XC
National Coat of Arms 117: 8XC
Department: Environmental Affairs and Tourism REPUBLIC OF SOUTH AFRICA
environment & tourism Department: Environmental Affairs and Tourism REPUBLIC OF SOUTH AFRICA
Space 1XC Primary descriptor 15:8XC Line 2:8XC Space 4:8XC Secondary descriptor 11:8XC Space 5:8XC Tertiary descriptor 11:8XC Space 5:8XC Country descriptor 11:8XC
Primary descriptor functional name in two lines Font: Gill Sans Regular Colour: Departmental Secondary and tertiary descriptor Font: Arial Regular Colour: Black only Country descriptor Font: Arial Bold Colour: Black
DESIGN OF THE NATIONAL COAT OF ARMS
1XC
environment & tourism
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
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Examples of implemented departmental logos
3.12.3 Acronym naming structure
The grid has been carefully devised to assist in establishing the clear space area around the national Coat of Arms and serves as a guide with which to establish the different sizes on various communication elements. The clear space around the national Coat of Arms must always be 2XC. The spacing between the national Coat of Arms and the descriptor to the right must be 2XC. The primary descriptor (acronym name of department e.g. the dti) is 15/8XC high. The secondary descriptor (word ‘Department’) is 11/8XC high. The tertiary descriptor (full name of department e.g. Trade and Industry) is also 11/8XC high. The Republic of South Africa is 11/8XC high. When the name of the department is written as an acronym, it must be preceeded by “the”.
Space 2XC
Primary descriptor 15:8XC
National Coat of Arms 117: 8XC
the dti Department: Trade and Industry REPUBLIC OF SOUTH AFRICA
the dti Department: Trade and Industry REPUBLIC OF SOUTH AFRICA
Space 1XC Line 2:8XC Space 4:8XC Secondary descriptor 11:8XC Space 5:8XC Tertiary descriptor 11:8XC Space 5:8XC Country descriptor 11:8XC
Primary descriptor acronym Font: Gill Sans Regular Colour: Departmental Secondary and tertiary descriptor Font: Arial Regular Colour: Black only Country descriptor Font: Arial Bold Colour: Black
DESIGN OF THE NATIONAL COAT OF ARMS
1XC
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
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Examples of implemented departmental logos
3.12.4 Implemented full colour departmental logos
agriculture
health
Department: Agriculture REPUBLIC OF SOUTH AFRICA
Department: Health REPUBLIC OF SOUTH AFRICA
arts & culture
home affairs
Department: Arts and Culture REPUBLIC OF SOUTH AFRICA
Department: Home Affairs REPUBLIC OF SOUTH AFRICA
Note: Only the primary descriptor may be in colour. Secondary, tertiary and country descriptor must always
correctional services
housing
Department: Correctional Services REPUBLIC OF SOUTH AFRICA
Department: Housing REPUBLIC OF SOUTH AFRICA
defence
independant complaints directorate Department: Independant Complaints Directorate REPUBLIC OF SOUTH AFRICA
education
intelligence
Department: Education REPUBLIC OF SOUTH AFRICA
Department: National Intelligence Agency REPUBLIC OF SOUTH AFRICA
environment & tourism Department: Environmental Affairs and Tourism REPUBLIC OF SOUTH AFRICA
government communications Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA
government printing Department: Government Printing Works REPUBLIC OF SOUTH AFRICA
labour Department: Labour REPUBLIC OF SOUTH AFRICA
land affairs Department: Land Affairs REPUBLIC OF SOUTH AFRICA
national treasury Department: National Treasury REPUBLIC OF SOUTH AFRICA
DESIGN OF THE NATIONAL COAT OF ARMS
Department: Defence REPUBLIC OF SOUTH AFRICA
be in black.
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Examples of implemented departmental logos
3.12.4 Implemented full colour departmental logos
public enterprises
the doc
Department: Public Enterprises REPUBLIC OF SOUTH AFRICA
Department: Communications REPUBLIC OF SOUTH AFRICA
public works
the doj & cd
Department: Public Works REPUBLIC OF SOUTH AFRICA
Department: Justice and Constitutional Development REPUBLIC OF SOUTH AFRICA
Note: Only the primary descriptor may be in colour. Secondary, tertiary and country descriptor must always
safety & security
the dplg
Department: Safety and Security REPUBLIC OF SOUTH AFRICA
Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
science & technology
the dpsa Department: Public Service and Administration REPUBLIC OF SOUTH AFRICA
social development
the dti
Department: Social Development REPUBLIC OF SOUTH AFRICA
Department: Trade and Industry REPUBLIC OF SOUTH AFRICA
sport & recreation
the samdi
Department: Sport and Recreation South Africa REPUBLIC OF SOUTH AFRICA
Department: SA Managment Development Institution REPUBLIC OF SOUTH AFRICA
the dfa
transport
Department: Foreign Affairs REPUBLIC OF SOUTH AFRICA
Department: Transport REPUBLIC OF SOUTH AFRICA
the dme
water & forestry
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
DESIGN OF THE NATIONAL COAT OF ARMS
Department: Science and Technology REPUBLIC OF SOUTH AFRICA
be in black.
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Examples of implemented departmental logos
3.12.5 Implemented one colour departmental logos
agriculture
health
Department: Agriculture REPUBLIC OF SOUTH AFRICA
Department: Health REPUBLIC OF SOUTH AFRICA
arts & culture
home affairs
Department: Arts and Culture REPUBLIC OF SOUTH AFRICA
Department: Home Affairs REPUBLIC OF SOUTH AFRICA
The departmental logos may only be black reversed out of white or white reversed out of black.
correctional services
housing
Department: Correctional Services REPUBLIC OF SOUTH AFRICA
Department: Housing REPUBLIC OF SOUTH AFRICA
defence
independant complaints directorate Department: Independant Complaints Directorate REPUBLIC OF SOUTH AFRICA
education
intelligence
Department: Education REPUBLIC OF SOUTH AFRICA
Department: National Intelligence Agency REPUBLIC OF SOUTH AFRICA
environment & tourism Department: Environmental Affairs and Tourism REPUBLIC OF SOUTH AFRICA
government communications Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA
government printing Department: Government Printing Works REPUBLIC OF SOUTH AFRICA
labour Department: Labour REPUBLIC OF SOUTH AFRICA
land affairs Department: Land Affairs REPUBLIC OF SOUTH AFRICA
national treasury Department: National Treasury REPUBLIC OF SOUTH AFRICA
DESIGN OF THE NATIONAL COAT OF ARMS
Department: Defence REPUBLIC OF SOUTH AFRICA
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
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Examples of implemented departmental logos
3.12.5 Implemented one colour departmental logos
public enterprises
the doc
Department: Public Enterprises REPUBLIC OF SOUTH AFRICA
Department: Communications REPUBLIC OF SOUTH AFRICA
public works
the doj & cd
Department: Public Works REPUBLIC OF SOUTH AFRICA
Department: Justice and Constitutional Development REPUBLIC OF SOUTH AFRICA
The departmental logos may only be black reversed out of white or white reversed out of black.
safety & security
the dplg
Department: Safety and Security REPUBLIC OF SOUTH AFRICA
Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
science & technology
the dpsa Department: Public Service and Administration REPUBLIC OF SOUTH AFRICA
social development
the dti
Department: Social Development REPUBLIC OF SOUTH AFRICA
Department: Trade and Industry REPUBLIC OF SOUTH AFRICA
sport & recreation
the samdi
Department: Sport and Recreation South Africa REPUBLIC OF SOUTH AFRICA
Department: SA Managment Development Institution REPUBLIC OF SOUTH AFRICA
the dfa
transport
Department: Foreign Affairs REPUBLIC OF SOUTH AFRICA
Department: Transport REPUBLIC OF SOUTH AFRICA
the dme
water & forestry
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
DESIGN OF THE NATIONAL COAT OF ARMS
Department: Science and Technology REPUBLIC OF SOUTH AFRICA
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
Incorrect use of the departmental logo
public enterprises Department: Public Enterprises REPUBLIC OF SOUTH AFRICA
Do not use any colours other than the ones specified in these guidelines. Use only the colour chosen by the department, i.e.: orange or green or brown or black.
public enterprises
No changes may be made to the font type or size.
Department: Public Enterprises
case. The name must always be in the colour chosen
REPUBLIC OF SOUTH AFRICA
public enterprises Department: Public Enterprises REPUBLIC OF SOUTH AFRICA
The font must always be Gill Sans Regular in lower
by the department.
No changes may be made to the order of the national Coat of Arms and the department’s naming structure. The national Coat of Arms must always be on the lefthand side with the descriptors on the right.
public enterprises
The logo may not be overlapped or blended with other
Department: Public Enterprises REPUBLIC OF SOUTH AFRICA
such as the South African passport.
public enterprises Department: Public Enterprises REPUBLIC OF SOUTH AFRICA
public enterprises Department: Public Enterprises REPUBLIC OF SOUTH AFRICA
visual objects, except for security purposes on items
No rotation, skewing or distortion may be made to the logo. Always follow the rules for the control grid.
The full colour version of the national Coat of Arms may not be used as a watermark. DESIGN OF THE NATIONAL COAT OF ARMS
3.13
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Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
ENGLISH
SETSWANA
SESOTHO
ISIZULU
TSHIVENDA
AFRIKAANS
SEPEDI
XITSONGA
SISWATI
ISIXHOSA
ISINDEBELE
1
Department of Agriculture Republic of South Africa
Lefapha la Temothuo Repaboleki ya Aforika Borwa
Lefapha la Temo Rephaboliki ya Afrika Borwa
uMnyango wezoLimo iRiphabhliki yeNingizimu Afrika
Muhasho wa Vhulimi Riphabuliki ya Afrika Tshipembe
Departement van Landbou Republiek van Suid-Afrika
Kgoro ya Temo Repabliki ya Afrika Borwa
UmNyango WezokuLima iRiphablikhi yeSewula Afrika
Department of Arts and Culture Republic of South Africa
Lefapha la Botsweretshi le Setso Repaboleki ya Aforika Borwa
Lefapha la Bonono le Setho Rephaboliki ya Afrika Borwa
uMnyango wezoBuciko namaSiko iRiphabhliki yeNingizimu Afrika
Muhasho wa Vhutsila na Mvelele Riphabuliki ya Afrika Tshipembe
Departement van Kuns en Kultuur Republiek van Suid-Afrika
Kgoro ya Bokgabo le Setso Repabliki ya Afrika Borwa
LiTiko leTekulima IRiphabliki yeNingizimu Afrika LiTiko leTebuciko nemaSiko IRiphabliki yeNingizimu Afrika
ISebe lezoLimo IRiphabhlikhi yaseMzantsi Afrika
2
Ndzawulo Riphabliki Ndzawulo Riphabliki
ISebe lezoBugcisa neNkcubeko IRiphabhlikhi yaseMzantsi Afrika
UmNyango WobuCiko NamaSiko iRiphablikhi wobukghwari Afrika
3
Department of Communications Republic of South Africa
Lefapha la Ditlhaeletsano Repaboleki ya Aforika Borwa
Lefapha la Dikgokahano Rephaboliki ya Afrika Borwa
uMnyango wezokuXhumana iRiphabhliki yeNingizimu Afrika
Muhasho wa Vhudavhidzani Riphabuliki ya Afrika Tshipembe
Departement van Kommunikasie Republiek van Suid-Afrika
Kgoro ya Dikgokagano Repabliki ya Afrika Borwa
Ndzawulo ya swa Vuhlanganisi Riphabliki ya Afrika Dzonga
LiTiko leTekuchumana IRiphabliki yeNingizimu Afrika
ISebe lezoNxibelelwano IRiphabhlikhi yaseMzantsi Afrika
UmNyango wezokuthintana iRiphablikhi yeSewula Afrika
4
Department of Correctional Services Republic of South Africa Department of Defence Republic of South Africa
Lefapha la Ditirelo tsa Bosiamisi Repaboleki ya Aforika Borwa Lefapha la Tshireletso Repaboleki ya Aforika Borwa
Lefapha la Ditshebeletso tsa Tshokoloho Rephaboliki ya Afrika Borwa Lefapha la Tshireletso Rephaboliki ya Afrika Borwa
uMnyango weSevisi yokuQondisa iZimilo iRiphabhliki yeNingizimu Afrika uMnyango wezokuVikela iRiphabhliki yeNingizimu Afrika
Muhasho wa Tshumelo dza Vhululamisi Riphabuliki ya Afrika Tshipembe Muhasho wa Tsireledzo Riphabuliki ya Afrika Tshipembe
Departement van Korrektiewe Dienste Republiek van Suid-Afrika Departement van Verdediging Republiek van Suid-Afrika
Kgoro ya Ditirelo tsa Tshokollo Repabliki ya Afrika Borwa Kgoro ya Tshireletso Repabliki ya Afrika Borwa
Ndzawulo ya Vululamisi bya Vabohiwa Riphabliki ya Afrika Dzonga
LiTiko leTekucondziswa kweSimilo IRiphabliki yeNingizimu Afrika
UmNyango WezamaJele iRiphablikhi yeSewula Afrika
Ndzawulo ya swa Vusirheleri Riphabliki ya Afrika Dzonga
LiTiko leTekuvikela IRiphabliki yeNingizimu Afrika
ISebe leeNkonzo zoLuleko IRiphabhlikhi yaseMzantsi Afrika ISebe lezoKhuselo IRiphabhlikhi yaseMzantsi Afrika
Department of Education Republic of South Africa Department of Environmental Affairs and Tourism Republic of South Africa
Lefapha la Thuto Repaboleki ya Aforika Borwa Lefapha la Merero ya Tikologo le Bojanala Repaboleki ya Aforika Borwa
Lefapha la Thuto Rephaboliki ya Afrika Borwa Lefapha la Ditaba tsa Tikoloho le Bohahlaudi Rephaboliki ya Afrika Borwa
uMnyango wezeMfundo iRiphabhliki yeNingizimu Afrika uMnyango wesimo seNdalo nezokuVakasha iRiphabhliki yeNingizimu Afrika
Muhasho wa Pfunzo Riphabuliki ya Afrika Tshipembe Muhasho wa zwa Mupo na Vhuendelamashango Riphabuliki ya Afrika Tshipembe
Departement van Onderwys Republiek van Suid-Afrika
Kgoro ya Thuto Repabliki ya Afrika Borwa
Ndzawulo ya Dyondzo Riphabliki ya Afrika Dzonga
LiTiko leTemfundvo IRiphabliki yeNingizimu Afrika
ISebe lezeMfundo IRiphabhlikhi yaseMzantsi Afrika
UmNyango WezeFundo iRiphablikhi yeSewula Afrika
Departement van Omgewingsake en Toerisme Republiek van Suid-Afrika
Kgoro ya Merero ya Tikologo le Boeti Repabliki ya Afrika Borwa
LiTiko leTesimondzawo nekuVakasha IRiphabliki yeNingizimu Afrika
ISebe leMicimbi yezeMo esiNgqongqileyo noKhenketho IRiphabhlikhi yaseMzantsi Afrika
UmNyango wezeBhoduluko nezamaVakatjho iRiphablikhi yeSewula Afrika
Department of Foreign Affairs Republic of South Africa Government Communication & Information System Republic of South Africa
Lefapha la Merero ya Dinaga di Sele Repaboleki ya Aforika Borwa
Lefapha la Ditaba tsa Ka Ntle Rephaboliki ya Afrika Borwa
uMnyango wezangaPhandle iRiphabhliki yeNingizimu Afrika
Muhasho wa zwa Nnda Riphabuliki ya Afrika Tshipembe
Departement van Buitelandse Sake Republiek van Suid-Afrika
LiTiko leTangaphandle IRiphabliki yeNingizimu Afrika
ISebe leMicimbi yezaNgaphandle IRiphabhlikhi yaseMzantsi Afrika
Ditlhaeletsano tsa Puso le Ditirelo tsa Tshedimosetso Repaboleki ya Aforika Borwa
Dikgokahano tsa Mmuso le Mekgwatshebetso ya Tlhahisoleseding, Rephaboliki ya Afrika Borwa
EzokuXhumana koMbuso neNqubo yezoLwazi iRiphabhliki yeNingizimu Afrika
Vhudavhidzani ha Muvhuso na Tshumelo ya zwa Mafhungo, Riphabuliki ya Afrika Tshipembe
Regeringskommunikasie- en -inligtingstelsel Republiek van Suid-Afrika
Kgoro ya Merero ya Ntle Repabliki ya Afrika Borwa Dikgokagano tsa Mmuso le Ditirelo tsa Tshedimoso, Repabliki ya Afrika Borwa
Ndzawulo ya Timhaka ta Mbango na Vupfhumba Riphabliki ya Afrika Dzonga Ndzawulo ya Timhaka ta le Handle Riphabliki ya Afrika Dzonga Vuhlanganisi bya Mfumo na Fambiselo ra swa Vutivi Riphabliki ya Afrika Dzonga
Tekuchumana taHulumende neNchubo yeteLwati IRiphabliki yeNingizimu Afrika
IiNkonzo zoNxibelelwano lukaRhulumente neNkqubo yeeNkcazelo, IRiphabliki yaseMzantsi Afrika
UmNyango WeeNdaba zangaPhandle iRiphablikhi yeSewula Afrika iHlelo lomBuso lokuThintana neLwazi iRiphablikhi yeSewula Afrika
Department of Health Republic of South Africa Department of Home Affairs Republic of South Africa
Lefapha la Pholo Repaboleki ya Aforika Borwa Lefapha la Merero ya Selegae Repaboleki ya Aforika Borwa
Lefapha la Bophelo Rephaboliki ya Afrika Borwa
uMnyango wezeMpilo iRiphabhliki yeNingizimu Afrika
Departement van Gesondheid Republiek van Suid-Afrika
Ndzawulo Riphabliki Ndzawulo Riphabliki
Rihanyo Afrika Dzonga ta le Kaya Afrika Dzonga
ISebe lezeMpilo IRiphabhlikhi yaseMzantsi Afrika
UmNyango WezamaPhilo iRiphablikhi yeSewula Afrika
uMnyango wezaseKhaya iRiphabhliki yeNingizimu Afrika
Kgoro ya Maphelo Repabliki ya Afrika Borwa Kgoro ya Merero ya Selegae Repabliki ya Afrika Borwa
LiTiko leTemphilo IRiphabliki yeNingizimu Afrika
Lefapha la Ditaba tsa Lehae Rephaboliki ya Afrika Borwa
Muhasho wa Mutakalo Riphabuliki ya Afrika Tshipembe Muhasho wa zwa Muno Riphabuliki ya Afrika Tshipembe
LiTiko leTasekhaya IRiphabliki yeNingizimu Afrika
ISebe lezaseKhaya IRiphabhlikhi yaseMzantsi Afrika
UmNyango wezangeKhaya iRiphablikhi yeSewula Afrika
Lefapha la go Tlamela ka Matlo Repaboleki ya Aforika Borwa Lephata le le Ikemetseng la Dingongorego Repaboleki ya Aforika Borwa
Lefapha la Matlo Rephaboliki ya Afrika Borwa Lekala le Ikemetseng la Ditletlebo Rephaboliki ya Afrika Borwa
uMnyango wezeZindlu iRiphabhliki yeNingizimu Afrika
LiTiko leTetindlu IRiphabliki yeNingizimu Afrika
ISebe lezeZindlu IRiphabhlikhi yaseMzantsi Afrika
UmNyango wezeziNdlu iRiphablikhi yeSewula Afrika
Vufambisi lebyi Tiyimeleke bya Swivilelo Riphabliki ya Afrika Dzonga
Department of Justice and Constitutional Development Republic of South Africa
Lefapha la Toka le Ntshetsopele ya Molaotheo Rephaboliki ya Afrika Borwa
uMnyango wezoBulungisa nokuThuthukiswa koMthethosisekelo iRiphabhliki yeNingizimu Afrika
Muhasho wa Vhulamukanyi na Mvelaphanda ya Ndayotewa Riphabuliki ya Afrika Tshipembe
Kgoro ya Toka le Tlhabollo ya Molaotheo Repabliki ya Afrika Borwa
Ndzawulo ya Vululami na Nhluvukiso wa Vumbiwa Riphabliki ya Afrika Dzonga
ICandelo eliZimeleyo leZikhalazo IRiphabhlikhi yaseMzantsi Afrika Isebe lezoBulungisa noPhuhliso loMgaqo-siseko IRiphabhlikhi yaseMzantsi Afrika
15
Department of Labour Republic of South Africa
Lefapha la Bosiamisi le Tlhabololo ya Molaotheo Repaboleki ya Aforika Borwa Lefapha la Bodiri Repaboleki ya Aforika Borwa
Luphiko lwetiKhalo lolutiMele IRiphabliki yeNingizimu Afrika LiTiko leTebulungiswa nekuTfutfukiswa kweMtsetfosisekelo IRiphabliki yeNingizimu Afrika
UbuLawuli obuziJameleko beeNghonghoyilo iRiphablikhi yeSewula Afrika
14
Onafhanklike Klagtedirektoraat Republiek van Suid-Afrika Departement van Justisie en Staatkundige Ontwikkeling Republiek van Suid-Afrika
Kgoro ya Dintlo Repabliki ya Afrika Borwa Kgorwana ye e Ikemetsego ya Boipelaetso Repabliki ya Afrika Borwa
Ndzawulo ya ta Tiyindlu Riphabliki ya Afrika Dzonga
uPhiko oluziMele lweziKhalazo iRiphabhliki yeNingizimu Afrika
Muhasho wa zwa Dzinndu Riphabuliki ya Afrika Tshipembe Tshumelo yo Diimelaho ya Mbilahelo Riphabuliki ya Afrika Tshipembe
Departement van Behuising Republiek van Suid-Afrika
13
Department of Housing Republic of South Africa Independent Complaints Directorate Republic of South Africa
Lefapha la Mesebetsi Rephaboliki ya Afrika Borwa
uMnyango wezeMisebenzi iRiphabhliki yeNingizimu Afrika
Muhasho wa zwa Mishumo Riphabuliki ya Afrika Tshipembe
Departement van Arbeid Republiek van Suid-Afrika
Kgoro ya Merero ya Mesomo Repabliki ya Afrika Borwa
Ndzawulo ya ta Mintirho Riphabliki ya Afrika Dzonga
LiTiko leTemisebenti IRiphabliki yeNingizimu Afrika
ISebe lezeMisebenzi IRiphabhlikhi yaseMzantsi Afrika
UmNyango wezabaSebenzi iRiphablikhi yeSewula Afrika
16
Department of Land Affairs Republic of South Africa
Lefapha la Merero ya Lefatshe Repaboleki ya Aforika Borwa
uMnyango wezeMihlaba iRiphabhliki yeNingizimu Afrika
Muhasho wa zwa Mavu Riphabuliki ya Afrika Tshipembe
Departement van Landbou en Grondsake Republiek van Suid-Afrika
Kgoro ya Merero ya Naga Repabliki ya Afrika Borwa
Ndzawulo ya ta Misava Riphabliki ya Afrika Dzonga
UmNyango wezemiHlaba iRiphablikhi yeSewula Afrika
Department of Minerals and Energy Republic of South Africa
Lefapha la Diminerale le Eneji Repaboleki ya Aforika Borwa
uMnyango wezamaMinerali ne-Eneji iRiphabhliki yeNingizimu Afrika
Muhasho wa zwa Minirala na Fulufulu Riphabuliki ya Afrika Tshipembe
Departement van Minerale en Energie Republiek van Suid-Afrika
Kgoro ya Dimenerale le Enetsi Repabliki ya Afrika Borwa
Ndzawulo ya Timinerali na Eneji Riphabliki ya Afrika Dzonga
LiTiko leTemhlaba IRiphabliki yeNingizimu Afrika LiTiko leTimbiwa neMandla IRiphabliki yeNingizimu Afrika
ISebe lezeMihlaba IRiphabhlikhi yaseMzantsi Afrika
17
Lefapha la Ditaba tsa Mobu Rephaboliki ya Afrika Borwa Lefapha la Diminerale le Eneji Rephaboliki ya Afrika Borwa
ISebe leZimbiwa naMandla IRiphabhlikhi yaseMzantsi Afrika
UmNyango wezamaMdla nokwEnjiwako iRiphablikhi yeSewula Afrika
18
Lekgotla la Botlhodi la Bosetshaba Repaboleki ya Aforika Borwa Lefapha la Bosetshaba la Matlotlo Repaboleki ya Aforika Borwa
Lekala la Bohlwela la Naha Rephaboliki ya Afrika Borwa Matlotlo a Naha Rephaboliki ya Afrika Borwa
uPhiko lukaZwelonke lwezoBunhloli iRiphabhliki yeNingizimu Afrika
Dzhendedzi la Vhusevhi la Lushaka Riphabuliki ya Afrika Tshipembe Gwama la Muvhuso Riphabuliki ya Afrika Tshipembe
Nasionale Intelligensieagentskap Republiek van Suid-Afrika
Tirelo ya Bosetshaba ya Bohlodi Repabliki ya Afrika Borwa
Ejensi ya Vunhlori bya Tiko Riphabliki ya Afrika Dzonga
Luphiko lweTebunhloli lwaVelonkhe IRiphabliki yeNingizimu Afrika
I-Arhente yezoBuntlola beLizwe IRiphabhlikhi yaseMzantsi Afrika
IPhiko leliZweloke lobuHloli iRiphablikhi yeSewula Afrika
19
National Intelligence Agency Republic of South Africa National Treasury Republic of South Africa
Nasionale Tesourie Republiek van Suid-Afrika
Tirelo ya Matlotlo a Bosetshaba Repabliki ya Afrika Borwa
Nkwama wa Tiko Riphabliki ya Afrika Dzonga
Litiko leTetimali taVelonkhe IRiphabliki yeNingizimu Afrika
USosikhwama weLizweloke iRiphablikhi yeSewula Afrika
20
Department of Provincial and Local Government Republic of South Africa
Departement van Openbare Ondernemings Republiek van Suid-Afrika
Kgoro ya Dikgwebo tsa Mmuso Repabliki ya Afrika Borwa
Ndzawulo ya Mimfumo ya Swifundzankulu na Mimfumo ya Tindzhawu, Riphabliki ya Afrika Ndzawulo ya Tikhampani ta Mfumo Riphabliki ya Afrika Dzonga
LiTiko laboHulumende betiFundza nebaseKhaya IRiphabliki yeNingizimu Afrika
UMnyango wezinkampani zikaHulumeni iRiphabhliki yeNingizimu Afrika
Muhasho wa zwa Mavundu na Mivhusoyapo Riphabuliki ya Afrika Tshipembe Muhasho wa Mabindu a Muvhuso Riphabuliki ya Afrika Tshipembe
Kgoro ya Mebuso ya Diprofense le ya Selegae Repabliki ya Afrika Borwa
Department of Public Enterprises Republic of South Africa
Lefapha la Mebuso ya Diprovense le ya Selehae Rephaboliki ya Afrika Borwa Lefapha la Dikgwebo tsa Mmuso Rephaboliki ya Afrika Borwa
Departement van Provinsiale en Plaaslike Regering Republiek van Suid-Afrika
21
Lefapha la Puso ya Diporofense le ya Selegae Repaboleki ya Aforika Borwa Lefapha la Dikgwebo tsa Setshaba Repaboleki ya Aforika Borwa
ICandelo loNongxowa weLizwe IRiphabhlikhi yaseMzantsi Afrika ISebe looRhulumente baMaphondo nabeeNdawo zaBemi – IRiphabhlikhi yaseMzantsi Afrika ISebe lezaMashishini oMbuso IRiphabhlikhi yaseMzantsi Afrika
UmNyango wezamaBhizinisi womBuso iRiphablikhi yeSewula Afrika
22
Department of Public Service and Administration Republic of South Africa
Lefapha la Ditirelo tsa Setshaba le Tsamaiso Repaboleki ya Aforika Borwa
Lefapha la Ditshebeletso tsa Mmuso le Tsamaiso Rephaboliki ya Afrika Borwa
uMnyango wemiSebenzi kaHulumeni nokuPhatha iRiphabhliki yeNingizimu Afrika
Muhasho wa Tshumelo ya Muvhuso na Vhulanguli Riphabuliki ya Afrika Tshipembe
Departement van die Staatsdiens en Administrasie Republiek van Suid-Afrika
Kgoro ya Ditirelo tsa Mmuso le Tsamaiso Repabliki ya Afrika Borwa
Ndzawulo ya Vutirhela-Mfumo na Vulawuri Riphabliki ya Afrika Dzonga
LiTiko leTemabhizinisi aHulumende IRiphabliki yeNingizimu Afrika LiTiko leTebasebenti baHulumende nekuPhatsa IRiphabliki yeNingizimu Afrika
ISebe leNkonzo kaRhulumente noLawulo IRiphabhlikhi yaseMzantsi Afrika
UmNyango wezbkulawulwa kwemiSebenzi yomBuso iRiphablikhi yeSewula Afrika
23
Department of Public Works Republic of South Africa
Lefapha la Ditiro tsa Setshaba Repaboleki ya Aforika Borwa
Lefapha la Mesebetsi ya Mmuso Setjhabeng Rephaboliki ya Afrika Borwa
uMnyango weMisebenzi kaHulumeni kuSizwe iRiphabhliki yeNingizimu Afrika
Muhasho wa Mishumo ya Muvhuso kha Tshitshavha Riphabuliki ya Afrika Tshipembe
LiTiko leTemisebenti yaHulumende eMiphakatsini IRiphabliki yeNingizimu Afrika
ISebe lezeMisebenzi kaRhulumente kuBahlali IRiphabhlikhi yaseMzantsi Afrika
UmNyango wezemiSebenzi yomBuso iRiphablikhi yeSewula Afrika
Department of Science and Technology Republic of South Africa
Lefapha la Saense le Thekenoloji Repaboleki ya Aforika Borwa
Lefapha la Saense le Theknoloji Rephaboliki ya Afrika Borwa
uMnyango wezeSayensi neTheknoloji iRiphabhliki yeNingizimu Afrika
Muhasho wa Saintsi na Thekinolodzhi Riphabuliki ya Afrika Tshipembe
Kgoro ya Mesomo ya Mmuso Setshabeng Repabliki ya Afrika Borwa Kgoro ya Saense le Theknolotsi Repabliki ya Afrika Borwa
Ndzawulo ya Mintirho ya Mfumo eka Xichava Riphabliki ya Afrika Dzonga
24
Departement van Openbare Werke Republiek van Suid-Afrika Departement van Wetenskap en Tegnologie Republiek van Suid-Afrika
Ndzawulo ya Sayense na Theknoloji Riphabliki ya Afrika Dzonga
LiTiko leTesayensi neTheknoloji IRiphabliki yeNingizimu Afrika
ISebe lezeNzululwazi neTeknoloji IRiphabhlikhi yaseMzantsi Afrika
25
Secretariat for Safety and Security Republic of South Africa South African Management Development Institute Republic of South Africa
Lefapha la Botsamaisi jwa Tshireletso le Pabalesego Repaboleki ya Aforika Borwa Setheo sa Aforika Borwa sa Tlhabololo ya Botsamaisi Repaboleki ya Aforika Borwa
Lekala la tsa Polokeho le Tshireletso Rephaboliki ya Afrika Borwa Institjhute ya Ntshetsopele ya Botsamaisi ya Afrika Borwa Rephaboliki ya Afrika Borwa
Uphiko lwezokuPhepha nokuVikeleka iRiphabhliki yeNingizimu Afrika
Sekretariaat vir Veiligheid en Sekuriteit Republiek van Suid-Afrika
Lekala la Polokego le Tshireletsfo Repabliki ya Afrika Borwa
Huvo ya Vusirheleleki na Vuhlayiseki Riphabliki ya Afrika Dzonga
Libandla leTekuphepha nekuVikeleka IRiphabliki yeNingizimu Afrika
ICandelo loLawulo lwezoKhuselo noKhuseleko IRiphabhlikhi yaseMzantsi Afrika
Isikhungo seNingizimu Afrika seNtuthuko yezokuPhatha – iRiphabhliki yeNingizimu Afrika
Vhueletshedzi ha zwa Vhudziki na Tsireledzo Riphabuliki ya Afrika Tshipembe Tshumelo ya Mveledzisophanda ya Vhulanguli ya Afrika Tshipembe – Riphabuliki ya Afrika Tshipembe
UmNyango wezeSayensi neTheknoloji iRiphablikhi yeSewula Afrika IPhiko lezokuPhepha nokuVikeleka iRiphablikhi yeSewula Afrika
Suid-Afrikaanse Bestuursontwikkelingsinstituut Republiek van Suid-Afrika
Institshute ya Afrika Borwa ya Tswetsopele Bolaodi Repabliki ya Afrika Borwa
Insticuti ya Afrika Dzonga ya Nhluvuko wa Vufambisi Riphabliki ya Afrika Dzonga
Sikhungo seNtfutfuko yeTekuphatsa saseNingizimu Afrika – IRiphabliki yeNingizimu Afrika
Iziko loPhuhliso lobuManejala laseMzantsi Afrika IRiphabhlikhi yaseMzantsi Afrika
I-Institjuti yeTuthuko kwezokuPhatha eSewula Afrika iRiphablikhi yeSewula Afrika
Tirelo ya Sepodisi sa Aforika Borwa Repaboleki ya Aforika Borwa Lefapha la Tlhabololo ya Loago Repaboleki ya Aforika Borwa
Tshebeletso ya Sepolesa ya Afrika Borwa Rephaboliki ya Afrika Borwa Lefapha la Ntshetsopele ya Setjhaba Rephaboliki ya Afrika Borwa
iSevisi yamaPhoyisa aseNingizimu Afrika iRiphabhliki yeNingizimu Afrika uMnyango wezeNtuthuko yaBantu iRiphabhliki yeNingizimu Afrika
Tshumelo ya Tshipholisa ya Afrika Tshipembe Riphabuliki ya Afrika Tshipembe Muhasho wa zwa Mvelaphanda ya Vhathu Riphabuliki ya Afrika Tshipembe
Suid-Afrikaanse Polisiediens Republiek van Suid-Afrika Departement van Maatskaplike Ontwikkeling Republiek van Suid-Afrika
Tirelo ya Sephodisa sa Afrika Borwa Repabliki ya Afrika Borwa Kgoro ya Tlhabollo ya Leago Repabliki ya Afrika Borwa
Vutirheli bya Maphorisa ya Afrika Dzonga Riphabliki ya Afrika Dzonga
Luphiko lwemiSebenti yemaPhoyisa aseNingizimu Afrika – IRiphabliki yeNingizimu Afrika
28
South African Police Service Republic of South Africa Department of Social Development Republic of South Africa
Ndzawulo ya Nhluvuko wa Vanhu Riphabliki ya Afrika Dzonga
LiTiko leTentfutfuko yeBantfu IRiphabliki yeNingizimu Afrika
INkonzo yaMapolisa aseMzantsi Afrika IRiphabhlikhi yaseMzantsi Afrika ISebe loPhuhliso lweNtlalo yoLuntu IRiphabhlikhi yaseMzantsi Afrika
IPhiko lesiPholisa seSewula Afrika UMazibuse weSewula Afrika UmNyango weTuthuko kwezokuHlalisana iRiphablikhi yeSewula Afrika
29
Department of Sport and Recreation South Africa Republic of South Africa
Lefapha la Aforika Borwa la Metshameko le Boitapoloso Repaboleki ya Aforika Borwa
Dipapadi le Boiketlo Afrika Borwa Rephaboliki ya Afrika Borwa
ezeMidlalo nokuPhumula eNingizimu Afrika iRiphabhliki yeNingizimu Afrika
Mitambo na Vhudimvumvusi Afrika Tshipembe Riphabuliki ya Afrika Tshipembe
Departement van Sport en Ontspanning Suid-Afrika Republiek van Suid-Afrika
Kgoro ya Dipapadi le Boitapoloso - Afrika Borwa Repabliki ya Afrika Borwa
Temidlalo nekuKhibika eNingizimu Afrika IRiphabliki yeNingizimu Afrika
IMidlalo noLonwabo eMzantsi Afrika IRiphabhlikhi yaseMzantsi Afrika
30
The Presidency Republic of South Africa
iHhovisi loBungameli iRiphabhliki yeNingizimu Afrika
Ofisi ya Vhurangaphanda ha Shango Riphabuliki ya Afrika Tshipembe Muhasho wa zwa Mbambadzo na Indasiteri Riphabuliki ya Afrika Tshipembe
Die Presidensie Republiek van Suid-Afrika Departement van Handel en Nywerheid Republiek van Suid-Afrika
Kantoro ya Presidente Repabliki ya Afrika Borwa
Lihhovisi leBungameli IRiphabliki yeNingizimu Afrika
I-Ofisi loBungameli IRiphabhlikhi yaseMzantsi Afrika
Department of Trade and Industry Republic of South Africa
Ofisi ya Bookamedi Rephaboliki ya Afrika Borwa Lefapha la Kgwebo le Indasteri Rephaboliki ya Afrika Borwa
ImiDlalo nokuZithabisa eSewula Afrika iRiphablikhi yeSewula Afrika I-ofisi loBuNgameli iRiphablikhi yeSewula Afrika
31
Kantoro ya Boperesidente Repaboleki ya Aforika Borwa Lefapha la Dikgwebisano le Diintaseteri Repaboleki ya Aforika Borwa
Mintlangu na Vuhungasi eAfrika Dzonga Riphabliki ya Afrika Dzonga Hofisi ya Vuangarheli bya Tiko Riphabliki ya Afrika Dzonga
Kgoro ya Kgwebo le Indasteri Repabliki ya Afrika Borwa
Ndzawulo ya ta Mabindzu na Tiindastri Riphabliki ya Afrika Dzonga
ISebe lezoRhwebo noShishino IRiphabhlikhi yaseMzantsi Afrika
UmNyango wezeRhwebo namaBubulo iRiphablikhi yeSewula Afrika
32
Department of Transport Republic of South Africa
uMnyango wezokuThutha iRiphabhliki yeNingizimu Afrika uMnyango wezaManzi namaHlathi iRiphabhliki yeNingizimu Afrika
Departement van Vervoer Republiek van Suid-Afrika
ISebe lezoThutho IRiphabhlikhi yaseMzantsi Afrika
UmNyango wezokuThutha iRiphablikhi yeSewula Afrika
Muhasho wa zwa Madi na Vhusimamadaka Riphabuliki ya Afrika Tshipembe
Departement van Waterwese en Bosbou Republiek van Suid-Afrika
Kgoro ya Dinamelwa Repabliki ya Afrika Borwa Kgoro ya Merero ya Meetse le Dithokgwa Repabliki ya Afrika Borwa
Ndzawulo ya Vutleketli Riphabliki ya Afrika Dzonga
Department of Water Affairs and Forestry Republic of South Africa
Lefapha la Dipalangwang Rephaboliki ya Afrika Borwa Lefapha la Ditaba tsa Metsi le Meru Rephaboliki ya Afrika Borwa
Muhasho wa zwa Vhuendi ha Tshitshavha Riphabuliki ya Afrika Tshipembe
33
Lefapha la Dipalangwa Repaboleki ya Aforika Borwa Lefapha la Merero ya Metsi le Dikgwa Repaboleki ya Aforika Borwa
LiTiko leTekuhweba netiMboni IRiphabliki yeNingizimu Afrika LiTiko leTekutfutsa IRiphabliki yeNingizimu Afrika
Ndzawulo ya ta Mati na Swihlahla Riphabliki ya Afrika Dzonga
LiTiko leTemanti nemaHlatsi IRiphabliki yeNingizimu Afrika
ISebe lezaManzi naMahlathi IRiphabhlikhi yaseMzantsi Afrika
UmNyango weeNdaba zaManzi namaHlathi iRiphablikhi yeSewula Afrika
6 7 8 9 10 11 12
26 27
uPhiko lwezimali zikaZwelonke iRiphabhliki yeNingizimu Afrika uMnyango weziFundazwe noHulumeni beziNdawo iRiphabhliki yeNingizimu Afrika
uMnyango wezoHwebo neZimboni iRiphabhliki yeNingizimu Afrika
Departement van Binnelandse Sake Republiek van Suid-Afrika
ya ya ya ya
ta Vurimi Afrika Dzonga swa Vuxongi na Mindhavuko Afrika Dzonga
UmNyango WezokuVikela iRiphablikhi yeSewula Afrika
UmNyango WezobuLungiswa nokuThuthukiswa komThethosisekelo iRiphablikhi yeSewula Afrika
UmNyango waboRhulumende beemFunda nabeNdawo iRiphablikhi yeSewula Afrika
Please note that these translations are only guidelines. Each deparment is responsible for confirming their own translations before going to print.
TRANSLATIONS
5
ya ya ya ya
40
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
Media Applications
We use stationery to communicate a clear and consistent message. It is also a direct and personal form of contact. We use a very simple style, allowing for the application of the national Coat of Arms to many different items. The guidelines contained under media controls, help to ensure that the Government presents a consistent and coherent image. In this section we address the following elements: 4.1
Print 4.1.1 4.1.1.1 4.1.1.2 4.1.1.3 4.1.1.4
Stationery: The Presidential Seal Letterhead Continuation sheet Compliment slip Folder
1 2 3 4
4.1.2 4.1.2.1 4.1.2.2 4.1.2.3 4.1.2.4
Stationery: Deputy President Letterhead Continuation sheet Compliment slip Folder
5 6 7 8
4.1.3 4.1.3.1 4.1.3.2 4.1.3.3 4.1.3.4 4.1.3.5 4.1.3.6
Stationery: Minister / Deputy Minister Letterhead Continuation sheet Compliment slip Business cards Fax cover sheet Folder
9 10 11 12 13 14
4.1.4 4.1.4.1 4.1.4.2 4.1.4.3 4.1.4.4 4.1.4.5 4.1.4.6
Stationery: The Presidency Letterhead Continuation sheet Compliment slip Business cards Fax cover sheet Folder
15 16 17 18 19 20
4.1.5 4.1.5.1 4.1.5.2 4.1.5.3 4.1.5.4 4.1.5.5 4.1.5.6 4.1.5.7
Stationery: Ministry Letterhead Continuation sheet Internal memo Compliment slip Business cards Fax cover sheet Folder
Media Applications
4.
4 21 22 23 24 25 26 27
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.
Media Applications
4.2
4.3
4.1.6 4.1.6.1 4.1.6.2 4.1.6.3 4.1.6.4 4.1.6.5 4.1.6.6 4.1.6.7 4.1.6.8 4.1.6.9 4.1.6.10
Stationery: Departmental Letterhead Continuation sheet Internal memo Fax cover sheet Compliment slip Business cards Braille Business cards Folder Official and Manila envelopes White envelopes
28 29 30 31 32 33 34 35 36 37
4.1.7
Name tags
38
4.1.8
Forms
39
4.1.9
Government Gazette
40
4.1.10 4.1.10.1 4.1.10.2
Newsletters and magazines Front cover Back cover
41 42
4.1.11
Posters
44
4.1.12 4.1.12.1 4.1.12.2 4.1.12.3
Brochures A4 Horizontal brochure A4 Portrait brochure DL brochure
45 46 47
4.1.13 4.1.13.1 4.1.13.2
Project advertisements 39X7 15X3
48 49
4.1.14
Project folders
50
Electronic 4.2.1 4.2.2 4.2.3 4.2.4 4.2.5 4.2.6
E-mail signature Website, departmental Powerpoint presentations CD and CD covers Video cassettes and video covers Television
51 52 54 55 56 57
Co-branding 4.3.1 Level 1-branding partners 4.3.2 Level 2-branding partners 4.3.3 Level 3-branding partners 4.3.4 Special projects 4.3.5 Multiple partners 4.3.6 National departments co-sponsoring
58 59 60 61 63 64
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
1
4.1.1 Stationery: The Presidential Seal 4.1.1.1 Letterhead
20mm
27mm
143mm
20mm
31.5mm
35mm
PRESIDENT
REPUBLIC OF SOUTH AFRICA
20mm Addressee, Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:
10pt 0pt 12pt Black Left
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
183mm
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Kindest Regards
Letter ends
Name Surname Designation
35mm
KEY 210 mm X 297 mm (A4)
Stock: Printing:
Single sided
Stock colour:
White
Colours:
Black and Embossed
MEDIA APPLICATIONS
Size:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
2
4.1.1 Stationery: The Presidential Seal 4.1.1.2 Continuation sheet
20mm
27mm
20mm
143mm
31.5mm
21.5mm
20mm Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:
10pt 0pt 12pt Black Left
Note: All correspondence to be set in Arial.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
183mm Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Kindest Regards
Letter ends
Name Surname Designation
35mm
KEY 210 mm X 297 mm (A4)
Stock: Printing:
Single sided
Stock colour:
White
Colours:
Embossed
MEDIA APPLICATIONS
Size:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
3
4.1.1 Stationery: The Presidential Seal 4.1.1.3 Compliment slip These specifications will ensure consistency of application on the compliment slip.
20mm
18mm
152mm
20mm
24mm
35mm
PRESIDENT
REPUBLIC OF SOUTH AFRICA
PRESIDENT
REPUBLIC OF SOUTH AFRICA
The embossed version of the compliment slip only has the Presidential Seal.
40mm
KEY 210 mm X 99 mm (DL)
Stock: Printing:
Single sided
Stock colour:
White
Colours:
Black and Embossed
MEDIA APPLICATIONS
Size:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
4
4.1.1 Stationery: The Presidential Seal 4.1.1.4 Folder
229mm
229mm
121mm
14mm
317mm
75mm
121mm
centre
14mm
14mm
120mm
24mm
160mm
KEY
Size flat:
Scoring 510 mm X 451 mm
Stock: Printing:
Single sided
Size folded:
229 mm X 317 mm
Stock colour:
Brilliant White
Colours:
Embossed and UV varnish
MEDIA APPLICATIONS
Die line
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
5
4.1.2 Stationery: Deputy President 4.1.2.1 Letterhead
20mm
170mm
20mm
20mm
Descriptor: Arial Bold Colour: Green
35mm
D EPU TY PR ESI D EN T R E P U B LI C O F SO U TH A FR I C A
40mm
Addressee, Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit.
Body Copy: Arial Regular: 10pt Kerning: 0pt Leading: 12pt Colour: Black Alignment: Left
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
162mm
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely
Name Surname Designation
letter ends
40mm
centre
KEY Gold-foiling (Pantone 873C) 210 mm X 297 mm (A4)
Stock: Printing:
Single sided
Colours:
Full colour and foiling
Stock colour:
White
Screen:
133
MEDIA APPLICATIONS
Size:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
6
4.1.2 Stationery: Deputy President 4.1.2.2 Continuation sheet
20mm
20mm
170mm
20mm
35mm
40mm
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:
10pt 0pt 12pt Black Left
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
162mm
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Yours sincerely
Name, Surname Designation
letter ends
40mm
centre
KEY Gold-foiling (Pantone 873C) 210 mm X 297 mm (A4)
Stock: Printing:
Single sided
Colours:
Full colour and foiling
Stock colour:
White
Screen:
133
MEDIA APPLICATIONS
Size:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
7
4.1.2 Stationery: Deputy President 4.1.2.3 Compliment slip
210mm 10mm
26mm
Descriptor: Arial Bold Colour: Green
DEP UT Y PRESI DENT REPUBL I C O F SO UT H AF RI CA
43mm
With Compliments: Arial Bold: 8pt Kerning: 0pt Colour: Green
With Compliments
20mm
centre
DEP UT Y PRESI DENT REPUBL I C O F SO UT H AF RI CA
With Compliments
KEY Gold-foiling (Pantone 873C) 210 mm X 99 mm (DL)
Stock: Printing:
Single sided
Colours:
Full colour and foiling
Stock colour:
White
Screen:
133
MEDIA APPLICATIONS
Size:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
8
4.1.2 Stationery: Deputy President 4.1.2.4 Folder
229mm
229mm 12mm
133mm
12mm
12mm 14mm
317mm
Descriptor: Arial Bold Colour:
Green
Border: Colour: Size:
Gold foiling 3mm
51mm
DEPUTY PRESIDENT REPUBLIC OF SOUTH AFRICA
133mm
12mm 14mm
14mm 24mm
160mm
KEY Gold-foiling (Pantone 873C)
Die line Size folded:
Scoring
Size flat:
510 mm X 451 mm
Stock:
Conqueror Contour 300 gsm Stock colour:
Brilliant White
Printing:
Single sided
133
Colours:
Full colour and foiling
Screen:
229 mm X 317 mm MEDIA APPLICATIONS
120mm
centre
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
9
4.1.3 Stationery: Minister / Deputy Minister 4.1.3.1 Letterhead
20mm
170mm
20mm
20mm
Descriptor: Arial Bold Colour: Green
26mm
MINISTER WATER AFFAIRS AND FORESTRY REPUBLIC OF SOUTH AFRICA
21mm
Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.waf.gov.za
30mm
01 November 2004
Addressee Subject heading here Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit.
Address: Arial Regular: 6pt Kerning: 0pt Leading: 8pt Colour: Black Alignment: Centre Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:
10pt 0pt 12pt Black Left
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
160mm
Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely
Letter ends
Name Surname Designation
40mm
centre
KEY Gold-foiling (Pantone 873C) 210 mm X 297 mm (A4)
Stock: Printing:
Single sided
Colours:
Full colour and foiling
Stock colour:
White
Screen:
133
MEDIA APPLICATIONS
Size:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
10
4.1.3 Stationery: Minister / Deputy Minister 4.1.3.2 Continuation sheet
20mm
20mm
170mm
20mm
26mm
30mm
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
Body copy: Arial Regular: 10pt Kerning: 0pt Leading: 12pt Colour: Black Alignment: Left
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
181mm
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely
Name Surname Designation
Letter ends
40mm
centre
KEY Gold-foiling (Pantone 873C) 210 mm X 297 mm (A4)
Stock: Printing:
Single sided
Colours:
Full colour and foiling
Stock colour:
White
Screen:
133
MEDIA APPLICATIONS
Size:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
11
4.1.3 Stationery: Minister / Deputy Minister 4.1.3.3 Compliment slip
210mm
Descriptor: Arial Bold Colour:
10mm
Green
20mm M I N I STER WATER AFFAIRS AND FORESTRY REPUBLIC OF SOUTH AFRICA
16mm
Private Bag X463, PRETORIA, 0001 • Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za
Address: Arial Regular: 6pt Kerning: 0pt Colour: Black Alignment: Centre
43mm
With Compliments: Arial Bold: 8pt Kerning: 0pt Colour: Green Alignment: Centre
With Compliments
10mm centre
M I N I STER WATER AFFAIRS AND FORESTRY REPUBLIC OF SOUTH AFRICA
Private Bag X463, PRETORIA, 0001 • Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za
With Compliments
KEY Gold-foiling (Pantone 873C) 210 mm X 99 mm (DL)
Stock: Printing:
Single sided
Colours:
Full colour and foiling
Stock colour:
White
Screen:
133
MEDIA APPLICATIONS
Size:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
12
4.1.3 Stationery: Minister / Deputy Minister 4.1.3.4 Business cards These specifications will ensure consistency of application on the business cards.
42mm
4mm
4mm
Ministers’ and Deputy Ministers’ business 10mm
cards use the same specifications. Please refer to the Ministers’ logo grids.
20mm
Descriptor: Arial Bold Colour: Green
MINISTER WATER AFFAIRS AND FO REST RY REPUBLIC OF SOUTH AF RICA
21mm
Persons Name: Arial Bold: 9pt Kerning: 0pt Colour: Green Alignment: Centre
Name Surname Private Bag X463, PRETORIA, 0001 Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA
29mm
Tel: (012) 393 2800 Fax: (012) 393 2820
Address: Arial Regular: Kerning: Leading: Colour: Alignment:
Cell: 082 809 2262 e-mail: names@dpe.gov.za, www.dpe.gov.za
10mm
6pt 3pt 10pt Black Centre
centre
42mm
4mm
4mm
Note: Should the address become longer than the example, keep the baseline and leading the same and move text up.
15mm
20mm
Lefapha la Dikgwebo tsa Puso Lefapha la Dikgwebo tsa Mmuso UMnyango wezinkampani zikaHulumeni
45mm
Muhasho wa Mabindu a Muvhuso
Translations: Arial Regular: 6pt Kerning: 3pt Leading: 8pt Colour: Black Alignment: Centre
Departement van Openbare Ondernemings Kgoro ya Dikgwebo t•'5fa Set•'5fhaba Ndzawulo ya Tikhampani ta Mfumo LiTiko leTemabhizinisi aHulumende ISebe lezaMashishini oMbuso UmNyango wokuziSebenza emPhakathini
10mm centre
KEY Gold-foiling (Pantone 873C) 50 mm X 90 mm (DL)
Stock:
Stock colour:
White
Printing:
Double sided
Screen:
133
Colours front:
Full colour and foiling
Colours back:
Black
MEDIA APPLICATIONS
Size:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
13
4.1.3 Stationery: Minister / Deputy Minister 4.1.3.5 Fax cover sheet These specifications will ensure consistency of application on facsimiles.
20mm
170mm
20mm
20mm
26mm MINISTER
Descriptor: Arial Bold Colour:
Black
Address: Arial Regular: Kerning: Leading: Alignment:
6pt 0pt 8pt Centre
Note: All printing to be in black.
PUBLIC ENTERPRISES
24mm
REPUBLIC OF SOUTH AFRICA
Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za
Fax Cover Title: Arial Bold: 17pt Kerning: 15pt Alignment: Left
20mm
FAX COVER SHEET ROOM NO: TO: ORGANISATION: DEPUTY MINISTER
FAX:
PUBLIC ENTERPRISES REPUBLIC OF SOUTH AFRICA
FROM: Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za
TEL: DATE: FAX:
FAX COVER SHEET ROOM NO:
NO. PAGES:
TO: ORGANISATION: FAX:
SUBJECT:
187mm
FROM: TEL:
MESSAGE:
DATE: FAX:
NO. PAGES:
SUBJECT:
MESSAGE:
20mm
20mm centre
KEY 210 mm X 297 mm (A4)
Stock: Printing:
Single sided
Colours:
Black
Stock colour:
White
Screen:
133
MEDIA APPLICATIONS
Size:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
14
4.1.3 Stationery: Minister / Deputy Minister 4.1.3.6 Folder
229mm
229mm 12mm
133mm
12mm
12mm 14mm
317mm
Descriptor: Arial Bold Colour:
Green
Border: Colour: Size:
Green 3mm
51mm
MINIS T E R WATER AFFAIRS AND FORESTRY REPUBLIC OF SOUTH AFRICA
133mm
12mm 14mm
14mm 24mm
160mm
KEY Gold-foiling (Pantone 873C)
Die line Size folded:
Scoring
Size flat:
510 mm X 451 mm
Stock:
Conqueror Contour 300 gsm Stock colour:
Brilliant White
Printing:
Single sided
133
Colours:
Full colour and foiling
Screen:
229 mm X 317 mm MEDIA APPLICATIONS
120mm
centre
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
15
4.1.4 Stationery: The Presidency 4.1.4.1 Letterhead
20mm
170mm
20mm
20mm
26mm
Descriptor: Arial Bold Colour:
Black
Address: Arial Regular: Kerning: Leading: Colour: Alignment:
6pt 0pt 8pt Black Centre
Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:
10pt 0pt 12pt Black Left
THE PRESIDENCY REPUBLIC OF SOUTH AFRICA
21mm
Private Bag X463, PRETORIA, 0001 • Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.waf.gov.za
30mm
01 November 2004
Addressee Subject heading here Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
160mm
Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely
Letter ends
Name Surname Designation
40mm
centre
Size:
210 mm X 297 mm (A4)
Stock:
Cartridge 100-115 gsm
Stock colour:
White
Printing:
Single sided
Screen:
133
Colours:
Full colour
MEDIA APPLICATIONS
KEY
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
16
4.1.4 Stationery: The Presidency 4.1.4.2 Continuation sheet
20mm
170mm
20mm
20mm
26mm
30mm
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:
10pt 0pt 12pt Black Left
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
181mm
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely
Name Surname Designation
Letter ends
40mm
centre
Size:
210 mm X 297 mm (A4)
Stock:
Cartridge 100-115 gsm
Stock colour:
White
Printing:
Single sided
Screen:
133
Colours:
Full colour
MEDIA APPLICATIONS
KEY
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
17
4.1.4 Stationery: The Presidency 4.1.4.3 Compliment slip
210mm 10mm
Descriptor: Arial Bold Colour:
Black
Address: Arial Regular: Kerning: Colour: Alignment:
6pt 0pt Black Centre
20mm THE PRESIDENCY REPUBLI C OF SOUTH AFRI CA
Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za
43mm
With Compliments: Arial Bold: 8pt Kerning: 0pt Colour: Green Alignment: Centre
With Compliments
10mm centre
THE PRESIDENCY REPUBLI C OF S OUTH AFRI CA
Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za
With Compliments
Size:
210 mm X 99 mm (DL)
Stock:
Cartridge 100-115 gsm
Stock colour:
White
Printing:
Single sided
Screen:
133
Colours:
Full colour
MEDIA APPLICATIONS
KEY
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
18
4.1.4 Stationery: The Presidency 4.1.4.4 Business cards These specifications will ensure consistency of application on the business cards.
4mm
42mm
4mm
Please refer to the Presidency’s logo grids. 10mm
20mm
Descriptor: Arial Bold Colour: Green
THE PRESIDENCY R EPU B LI C OF SOUTH AFRICA
21mm
Persons Name: Arial Bold: 9pt Kerning: 0pt Colour: Green Alignment: Centre
Name Surname Private Bag X463, PRETORIA, 0001 Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA
29mm
Tel: (012) 393 2800 Fax: (012) 393 2820
Address: Arial Regular: Kerning: Leading: Colour: Alignment:
Cell: 082 809 2262 e-mail: names@dpe.gov.za, www.dpe.gov.za
10mm
6pt 3pt 10pt Black Centre
centre
42mm
4mm
4mm
Note: Should the address become longer than the example, keep the baseline and leading the same and move text up.
15mm
20mm
Lefapha la Dikgwebo tsa Puso Lefapha la Dikgwebo tsa Mmuso UMnyango wezinkampani zikaHulumeni
45mm
Muhasho wa Mabindu a Muvhuso
Translations: Arial Regular: 6pt Kerning: 3pt Leading: 8pt Colour: Black Alignment: Centre
Departement van Openbare Ondernemings Kgoro ya Dikgwebo t•'5fa Set•'5fhaba Ndzawulo ya Tikhampani ta Mfumo LiTiko leTemabhizinisi aHulumende ISebe lezaMashishini oMbuso UmNyango wokuziSebenza emPhakathini
10mm centre
Size:
50 mm X 90 mm
Stock:
Matt Art 300 gsm
Stock colour:
White
Printing:
Double sided
Screen:
133
Colours front:
Full colour and foiling
Colours back:
Black
MEDIA APPLICATIONS
KEY
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
19
4.1.4 Stationery: The Presidency 4.1.4.5 Fax cover sheet These specifications will ensure consistency of application on facsimiles.
20mm
170mm
20mm
20mm
25mm
Descriptor: Arial Bold Colour:
Black
Address: Arial Regular: Kerning: Leading: Alignment:
6pt 0pt 8pt Centre
THE PRESIDENCY REPUBLIC OF SOUTH AFRICA
25mm Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za
20mm
FAX COVER SHEET ROOM NO:
Fax Cover Title: Arial Bold: 17pt Kerning: 15pt Alignment: Left
TO: ORGANISATION: FAX:
FROM: TEL: DATE: FAX:
NO. PAGES:
SUBJECT:
187mm MESSAGE:
Note: All printing to be in black.
20mm centre
Size:
210 mm X 297 mm (A4)
Stock:
Cartridge 100-115 gsm
Stock colour:
White
Printing:
Single sided
Screen:
133
Colours:
Black
MEDIA APPLICATIONS
KEY
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
20
4.1.4 Stationery: The Presidency 4.1.4.6 Folder
229mm
229mm 12mm
133mm
12mm
12mm 14mm
317mm
Descriptor: Arial Bold Colour:
Black
Border: Colour: Size:
Black 3mm
51mm
THE PRESIDENCY REPUBLIC OF SOUTH AFRICA
133mm
12mm 14mm
14mm 24mm
160mm
KEY Die line
Scoring
Size flat:
510 mm X 451 mm
Size folded:
Stock:
Conqueror Contour 300 gsm Stock colour:
Brilliant White
Printing:
Single sided
133
Colours:
Full colour
Screen:
229 mm X 317 mm MEDIA APPLICATIONS
120mm
centre
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
21
4.1.5 Stationery: Ministry 4.1.5.1 Letterhead
20mm
20mm
170mm
20mm
26mm
Descriptor: Arial Bold Colour:
Green
Address: Arial Regular: Kerning: Leading: Colour: Alignment:
6pt 0pt 8pt Black Centre
Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:
10pt 0pt 12pt Black Left
MINISTRY PUBLIC ENTERPRISES REPUBLIC OF SOUTH AFRICA
21mm
Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.waf.gov.za
30mm
01 November 2004
Addressee Subject heading here Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
160mm
Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely
Letter ends
Name Surname Designation
40mm
centre
Size:
210 mm X 297 mm (A4)
Stock:
Cartridge 100-115 gsm
Stock colour:
White
Printing:
Single sided
Screen:
133
Colours:
Full colour
MEDIA APPLICATIONS
KEY
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
22
4.1.5 Stationery: Ministry 4.1.5.2 Continuation sheet
20mm
170mm
20mm
20mm
26mm
30mm
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
Body Copy: Arial Regular: 10pt Kerning: 0pt Leading: 12pt Colour: Black Alignment: Left
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
181mm
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely
Name Surname Designation
Letter ends
40mm
centre
Size:
210 mm X 297 mm (A4)
Stock:
Cartridge 100-115 gsm
Stock colour:
White
Printing:
Single sided
Screen:
133
Colours:
Full colour
MEDIA APPLICATIONS
KEY
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
23
4.1.5 Stationery: Ministry 4.1.5.3 Internal Memo
210mm 18mm
40mm
MIN ISTR Y: MINERALS AND ENERGY R EPU B LIC OF SOUTH AFRI CA
37mm
Tel: (27-12) 322 8695 • (27-12) 462 2310 Fax: (27-12) 322 8699 • (27-12) 461 0859
INTERNAL MEMO DATE:
FILE NR:
TO:
FROM:
SUBJECT:
202mm
centre
KEY 210 mm X 297 mm (A4)
Stock: Printing:
Single sided
Stock colour:
White
Colours:
Black
MEDIA APPLICATIONS
Size:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
24
4.1.5 Stationery: Ministry 4.1.5.4 Compliment slip
210mm
Descriptor: Arial Bold Colour: Green
10mm 20mm M I NI S TRY PUBLI C ENTERP RI S E S REPUBLI C OF SOUTH AFRI CA
16mm
Private Bag X463, PRETORIA, 0001 • Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za
Address: Arial Plain Kerning: Colour: Alignment:
6pt 0pt Black Centre
43mm
With Compliments: Arial Bold 8pt Kerning: 0pt Colour: Green Alignment: Centre
With Compliments
10mm centre
M I NI S TRY PUBLI C E NTERP RI S E S REPUBLI C OF S OUTH AFRI CA
Private Bag X463, PRETORIA, 0001 • Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za
With Compliments
Size:
210 mm X 99 mm (DL)
Stock:
Cartridge 100-115 gsm
Stock colour:
White
Printing:
Single sided
Screen:
133
Colours:
Full colour
MEDIA APPLICATIONS
KEY
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
25
4.1.5 Stationery: Ministry 4.1.5.5 Business cards These specifications will ensure consistency of application on the business cards.
4mm
42mm
4mm
Please refer to the Ministry’s logo grids. 10mm
20mm
Descriptor: Arial Bold Colour: Green
M I NISTRY PUBLIC ENTERPRISES R EPU B LI C OF SOUTH AFRICA
21mm
Persons Name: Arial Bold: 9pt Kerning: 0pt Colour: Green Alignment: Centre
Name Surname Private Bag X463, PRETORIA, 0001 Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA
29mm
Tel: (012) 393 2800 Fax: (012) 393 2820
Address: Arial Regular: Kerning: Leading: Colour: Alignment:
Cell: 082 809 2262 e-mail: names@dpe.gov.za, www.dpe.gov.za
10mm
6pt 3pt 10pt Black Centre
centre
42mm
4mm
4mm
Note: Should the address become longer than the example, keep the baseline and leading the same and move text up.
15mm
20mm
Lefapha la Dikgwebo tsa Puso Lefapha la Dikgwebo tsa Mmuso UMnyango wezinkampani zikaHulumeni
45mm
Muhasho wa Mabindu a Muvhuso
Translations: Arial Regular: 6pt Kerning: 3pt Leading: 8pt Colour: Black Alignment: Centre
Departement van Openbare Ondernemings Kgoro ya Dikgwebo t•'5fa Set•'5fhaba Ndzawulo ya Tikhampani ta Mfumo LiTiko leTemabhizinisi aHulumende ISebe lezaMashishini oMbuso UmNyango wokuziSebenza emPhakathini
10mm centre
Size:
50 mm X 90 mm
Stock:
Matt Art 300 gsm
Stock colour:
White
Printing:
Double sided
Screen:
133
Colours front:
Full colour and foiling
Colours back:
Black
MEDIA APPLICATIONS
KEY
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
26
4.1.5 Stationery: Ministry 4.1.5.6 Fax cover sheet These specifications will ensure consistency of application on facsimiles.
20mm
170mm
20mm
20mm
26mm
Descriptor: Arial Bold Colour:
Black
Address: Arial Regular: Kerning: Leading: Alignment:
6pt 0pt 8pt Centre
MINISTRY PUBLIC ENTERPRISES REPUBLIC OF SOUTH AFRICA
24mm
Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za
22mm
FAX COVER SHEET ROOM NO:
Fax Cover Title: Arial Bold: 17pt Kerning: 15pt Alignment: Left
TO: ORGANISATION: FAX:
FROM: TEL: DATE: FAX:
NO. PAGES:
185mm
SUBJECT:
MESSAGE:
Note: All printing to be in black.
20mm centre
Size:
210 mm X 297 mm (A4)
Stock:
Bond 80 gsm
Stock colour:
White
Printing:
Single sided
Screen:
133
Colours:
Black
MEDIA APPLICATIONS
KEY
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
27
4.1.5 Stationery: Ministry 4.1.5.7 Folder
229mm
229mm 12mm
133mm
12mm
12mm 14mm
317mm
Descriptor: Arial Bold Colour:
Green
Border: Colour: Size:
Green 3mm
51mm
MINISTRY PUBLIC ENTERPRISES REPUBLIC OF SOUTH AFRICA
133mm
12mm 14mm
14mm 24mm
160mm
KEY Die line
Scoring
Size flat:
510 mm X 451 mm
Size folded:
Stock:
Conqueror Contour 300 gsm Stock colour:
Brilliant White
Printing:
Single sided
133
Colours:
Full colour
Screen:
229 mm X 317 mm MEDIA APPLICATIONS
120mm
centre
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
28
4.1.6 Stationery: Departmental 4.1.6.1 Letterhead Stationery plays an essential role in our communication. These specifications will ensure consistency of application of the national Coat of Arms on letterheads.
170mm
20mm
20mm
Descriptor: Gill Sans Colour:
15mm
26mm
government communications
Departmental
Secondary and Tertiary Descriptor: Arial Regular Colour: Black
Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA
10mm Private Bag x 174, PRETORIA, 0001 Midtown Building, C/O Prinsloo and Vermeulen Street, PRETORIA T el (012) 314 2900, Fax (012) 314 2344
Country Descriptor: Arial Bold Caps Colour: Black
20mm 01 November 2004
Addressee Subject heading here Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
186mm
Address: Arial Regular: Kerning: Leading: Colour: Alignment:
8pt 0pt 10pt Black Centre
Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:
10pt 0pt 12pt Black Left
Translations Arial Regular: Kerning: Leading: Alignment:
6pt 0pt 12pt Left
Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam,nisl ut aliquip ex ea commodo consequat. Yours sincerely
Letter ends
Name, Surname Designation
20mm Kommunikasie- en -inligtingstelsel • Ditlhaeletsano tsa Puso • Tekuchumana taHulumende • EzokuXhumana koMbuso • Dikgokahano tsa Mmuso Vhudavhidzani ha Muvhuso • Dikgokagano t a Mmu o • IiNkonzo zoNxibelelwano lukaRhulumente • Vuhlanganisi bya Mfumo • UkuThintanisa koMbuso
10mm Batho Pele - putting people first
10mm
Departmental, transversal or other campaign Gillsans Bold Italic: 10pt Gillsans Plain: 10pt Kerning: 0pt Leading: 12pt Alignment: Left
Size:
210 mm X 297 mm (A4)
Stock:
Cartridge 100-115 gsm
Stock colour:
White
Printing:
Single sided
Screen:
133
Colours:
Full colour
MEDIA APPLICATIONS
KEY
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
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4.1.6 Stationery: Departmental 4.1.6.2 Continuation sheet
145mm
45mm
20mm
50mm
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:
10pt 0pt 12pt Black Left
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
207mm
Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely
Name Surname Designation
Letter ends
40mm
Size:
210 mm X 297 mm (A4)
Stock:
Cartridge 100-115 gsm
Stock colour:
White
Printing:
Single sided
Screen:
133
Colours:
Black
MEDIA APPLICATIONS
KEY
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
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4.1.6 Stationery: Departmental 4.1.6.3 Internal Memo
210mm 26mm
29mm
government communications Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA
23mm
Tel:
Fax:
INTERNAL MEMO DATE:
FILE NR:
TO:
FROM:
SUBJECT:
219mm
KEY 210 mm X 297 mm (A4)
Stock: Printing:
Single sided
Stock colour:
White
Colours:
Black
MEDIA APPLICATIONS
Size:
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
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31
4.1.6 Stationery: Departmental 4.1.6.4 Fax cover sheet
20mm
170mm
20mm
Descriptor: Gill Sans Colour:
15mm
26mm
government communications
Black
Secondary and Tertiary Descriptor: Arial Regular Colour: Black
Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA
10mm Private Bag x 174, PRETORIA, 0001 Midtown Building, C/O Prinsloo and Vermeulen Street, PRETORIA T el (012) 314 2900, Fax (012) 314 2344
20mm
Country Descriptor: Arial Bold Caps Colour: Black
FAX COVER SHEET ROOM NO:
Address: Arial Regular: Kerning: Leading: Alignment:
DATE:
8pt 0pt 10pt Left
Fax Cover Title: Arial Bold: 17pt Kerning: 15pt Alignment: Left 206mm
Translations: Arial Regular: 6pt Kerning: 0pt Leading: 6pt Alignment: Left
Kommunikasie- en -inligtingstelsel • Ditlhaeletsano tsa Puso • Tekuchumana taHulumende • EzokuXhumana koMbuso • Dikgokahano tsa Mmuso Vhudavhidzani ha Muvhuso • Dikgokagano t a Mmu o • IiNkonzo zoNxibelelwano lukaRhulumente • Vuhlanganisi bya Mfumo • UkuThintanisa koMbuso
10mm 10mm
Departmental, transversal or other campaign Gillsans Bold Italic: 10pt Gillsans Plain: 10pt Kerning: 0pt Leading: 12pt Alignment: Left
Size:
210 mm X 297 mm (A4)
Stock:
Bond 80 gsm
Stock colour:
White
Printing:
Single sided
Screen:
133
Colours:
Black
MEDIA APPLICATIONS
KEY
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
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32
4.1.6 Stationery: Departmental 4.1.6.5 Compliment slip
170mm
20mm
20mm
Descriptor: Gill Sans Colour:
10mm
22.6mm
7mm 6mm
government communications Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA
Departmental
Secondary and Tertiary Descriptor: Arial Regular Colour: Black
Private Bag x 174, PRETORIA, 0001 Midtown Building, C/O Prinsloo and Vermeulen Street, PRETORIA T el (012) 314 2900, Fax (012) 314 2344
Country Descriptor: Arial Bold Caps Colour: Black Address: Arial Regular: Kerning: Leading: Alignment:
with compliments
10mm
8pt 0pt 10pt Left
With Compliments: Arial Bold: 11pt - Lowercase Kerning: 0pt Colour: Departmental Alignment: Left
government communications Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA
Private Bag x 174, PRETORIA, 0001 Midtown Building, C/O Prinsloo and Vermeulen Street, PRETORIA T el (012) 314 2900, Fax (012) 314 2344
with compliments
Size:
210 mm X 99 mm (DL)
Stock:
Cartridge 100-115 gsm
Stock colour:
White
Printing:
Single sided
Screen:
133
Colours:
Full colour
MEDIA APPLICATIONS
KEY
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4.1.6 Stationery: Departmental 4.1.6.6 Business cards These specifications will ensure consistency of application on the business cards.
7mm
83mm
Descriptor - functional: Gill Sans Colour: Departmental
5mm 15mm
Descriptor - acronym: Gill Sans Regular and Bold Colour: Departmental
LINDSAY SMITH ADMINISTRATIVE SECRETARY Private Bag X59, PRETORIA, 0001. Mineralia Centre, 234 Visagie Street, PRETORIA, Tel: (012) 393 2800, Fax: (012) 393 2820, Cell: 082 809 2262, email: smith@gcis.gov.za
Secondary and Tertiary Descriptor: Arial Regular Colour: Black
5mm
Country Descriptor: Arial Bold Caps Colour: Black
7mm
83mm
5mm 15mm
the dplg Department: Government Communication & Information System REPUBLIC OF SOUTH AFRICA
LINDSAY SMITH
Name: Arial Bold: Colour: Leading: Alignment:
9pt Departmental 9pt Left
Position: Arial Regular: Colour: Leading: Alignment:
8pt Black 8pt Left
ADMINISTRATIVE SECRETARY Private Bag X59, PRETORIA, 0001. Mineralia Centre, 234 Visagie Street, PRETORIA, Tel: (012) 393 2800, Fax: (012) 393 2820, Cell: 082 809 2262, email: smith@dplg.gov.za
5mm
Address: Arial Regular: 6pt Colour: Black Leading: 8pt Alignment: Left
Note: Should the address become longer than the example, keep the baseline and leading the same and move text up.
76mm 5mm
17mm
Translations: Arial Regular: 6pt Colour: Black Kerning: 0pt Leading: 8pt Alignment: Centre
19mm
7mm centre
Size:
50 mm X 90 mm
Stock:
Matt Art 300 gsm
Stock colour:
White
Printing:
Double sided
Screen:
133
Colours front:
Full colour
Colours back:
Black
MEDIA APPLICATIONS
KEY
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
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4.1.6 Stationery: Departmental 4.1.6.7 Braille Business cards Braille only appears in one standard size. Braille can only have 13 characters in one line. The stock used for Braille business cards must not to exceed 240 gsm in thickness. The A4 stock must be untrimmed. Descriptor - functional: Gill Sans Colour: Departmental Secondary and Tertiary Descriptor: Arial Regular Colour: Black 7mm
Country Descriptor: Arial Bold Caps Colour: Black
83mm
5mm 15mm
Name: Arial Bold: Colour: Leading: Alignment:
9pt Departmental 9pt Left
Position: Arial Regular: Colour: Leading: Alignment:
8pt Black 8pt Left
LINDSAY SMITH ADMINISTRATIVE SECRETARY Private Bag X59, PRETORIA, 0001. Mineralia Centre, 234 Visagie Street, PRETORIA, Tel: (012) 393 2800, Fax: (012) 393 2820, Cell: 082 809 2262, email: smith@gcis.gov.za
5mm
Address: Arial Regular: 6pt Colour: Black Leading: 8pt Alignment: Left
Note: Should the address become longer than the example, keep the baseline and leading the same and move text up.
Note: The stock used for Braille business cards must not to exceed 240 gsm in thickness.
Size:
50 mm X 90 mm
Stock:
Matt Art 240 gsm
Stock colour:
White
Printing:
Double sided
Screen:
133
Colours front:
Full colour
Colours back:
Black
MEDIA APPLICATIONS
KEY
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4.1.6 Stationery: Departmental 4.1.6.8 Folder
229mm
229mm
12mm
145mm
Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA
12mm
government communications
12mm 14mm
317mm
27mm
Descriptor: Gill Sans Colour:
Departmental
Secondary and Tertiary Descriptor: Arial Regular Colour: Black Country Descriptor: Arial Bold Caps Colour: Black
145mm
Border: Colour: Size:
Departmental 3mm
12mm 14mm
14mm 24mm
Note: All departmental logos must be centred on the front of the folder.
160mm
KEY Die line
Scoring
Size flat:
510 mm X 451 mm
Size folded:
Stock:
Conqueror Contour 300 gsm Stock colour:
Brilliant White
Printing:
Single sided
133
Colours:
Full colour
Screen:
229 mm X 317 mm MEDIA APPLICATIONS
120mm
centre
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
36
4.1.6 Stationery: Departmental 4.1.6.9 Official and Manila envelopes
30mm 60mm
OFFICIAL
53mm
Penalty for private use to avoid payment of postage.
C3 Envelope: 324mm X 458mm Official font: Arial Bold: 50pt
30mm
70mm Note: All printing to be in black.
20mm 40mm
OFFICIAL
32mm
Penalty for private use to avoid payment of postage.
C4 Envelope: 229mm X 324mm Official font: Arial Bold: 40pt
20mm 44mm
C3 Envelope:
KEY 328 mm X 458 mm
Stock:
C4 Envelope:
229 mm X 324 mm
Stock:
Screen:
133
Screen:
133
Colours:
Black
Colours:
Black
MEDIA APPLICATIONS
KEY
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4.1.6 Stationery: Departmental 4.1.6.10 White envelopes
25mm 10mm 25mm DL Envelope: 110mm X 220mm
30mm 20mm 20mm
centre
Note: All printing to be in black.
12mm 18mm 7mm
C6 Envelope: 114mm X 162mm
centre
DL Envelope:
KEY 110 mm X 220 mm
Stock:
C6 Envelope:
114 mm X 162 mm
Stock:
Screen:
133
Screen:
133
Colours:
Black
Colours:
Black
MEDIA APPLICATIONS
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4.1.7
Name tags
38
1/2X
H
1X
Staff
Staff: Arial Bold:
NAME SURNAME Position
Name and Position: Arial Bold: 12pt Leading: 14pt
44pt
1/2X 2X
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
1/2X
Media NAME SURNAME Position
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Event NAME SURNAME Position
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
MEDIA APPLICATIONS
1/3th of H
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4.1
4.1.8
Forms
39
Many forms exist within government departments. For practical purposes, consistent size position and placing are dedicated for the departmental signature. 26mm 26mm home affairs
26mm
Department: Home Affairs REPUBLIC OF SOUTH AFRICA
26mm
home affairs Department: Home Affairs REPUBLIC OF SOUTH AFRICA
MEDIA APPLICATIONS
REPUBLIC OF SOUTH AFRICA
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
4.1.9
Government Gazette
40
REPUBLIC OF SOUTH AFRICA
Government Gazette 15mm
297mm
15mm
MEDIA APPLICATIONS
210mm
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
41
4.1.10 Newsletters and magazines 4.1.10.1 Front cover
1/2X
Example
1/2X the dme
public enterprises
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Department: Public Enterprises REPUBLIC OF SOUTH AFRICA
Note: Every government magazine or newsletter must contain the South African national Coat of Arms on the front or back cover.
1X
Headlines are regarded as information text and should be in Arial, aligned left
H
The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour. H Headline, subhead and body copy should align left, in line with the the text on the right-hand side of the national Coat of Arms.
Subhead to go here Second subhead to go here Third subhead to go here
Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left.
1/2X 1/5th of H
2X 1/2X
Government Digest December 2004 Volume 00 No 00
Government Digest December 2004 Volume 00 No 00
Headlines are regarded as information text and should be in Arial, aligned left
H
The organization of the magazine cover must follow the specifications. Pictures must be adapted and cropped to suit the typographic format for size, position and placing.
Headlines are regarded as information text and should be in Arial, aligned left
Masthead: If the national Coat of Arms forms part of the Masthead the name of the magazine must be Arial. Mastheads may have own visual identity.
Subhead to go here, Subhead to go here,Subhead to go here Subhead to go here, Subhead to go here,Subhead to go here
Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font.
Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font.
MEDIA APPLICATIONS
1/8th 2X of H 1/2X
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
42
4.1.10 Newsletters and magazines 4.1.10.1 Front cover
1/2X
Example
Own masthead
a
Government Agricultural Digest December 2004 Volume 00 No 00
Headlines are regarded as information text and should be in Arial, aligned left
Note: Every government magazine or newsletter must contain the South African national Coat of Arms on the front or back cover. The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour.
H
Headline in Arial Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. two or three columns. It must
go here in one two or three
three columns. It must align to
align to the left. Text could go
columns. It must align to the left.
the left. It may be in any preferred
here in one two or three columns.
It may be in any preferred font.
font. Text could go here in one
It must align to the left. It may be
ext could go here in one two or
Text could go here in one two or three columns. It must align to the left. It may be in
three columns. It must align to
any preferred font. Text could go here in one two or three columns. It must align to the
two or three columns. It must
in any preferred font.
preferred font.
the left.
left. Text could go here in one two or three columns. It must align to the left. It may be
Text could go here in one two or
three columns. It must align to
Text could go here in one two or
to the left. It may be in any preferred font.
three columns. It must align to
the left. It may be in any preferred
three columns. It must align to
the left. It may be in any preferred
font. Text could go here in one
the left. Text could go here in one
font. Text could go here in one
two or three columns. Text could
two or three columns. It must
align to the left.
in any preferred font. Text could go here in one two or three columns. It must align
Text could go here in one two or
Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. Text could go here in one two or three columns. It must align
1/2X 2X 1/8th of H 1/2X
water & forestry
agriculture
Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
Department: Agriculture REPUBLIC OF SOUTH AFRICA
The organization of the magazine cover must follow the specifications. Pictures must be adapted and cropped to suit the typographic format for size, position and placing.
Own masthead
the right to know December 2004 Volume 00 No 00
Headlines are regarded as information text and should be in Arial, aligned left
Headlines are regarded as information text and should be in Arial, aligned left
Subhead to go here, Subhead to go here,Subhead to go here
Subhead to go here, Subhead to go here,Subhead to go here
Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the
left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font.
Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the
Masthead: If the national Coat of Arms forms part of the Masthead the name of the magazine must be Arial. Mastheads may have own visual identity.
left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font.
MEDIA APPLICATIONS
1X
Text could go here in one two or three columns. It must align to the left. It may be in any
Text could go here in one two or
Headline, subhead and body copy should align left, in line with the the text on the right-hand side of the national Coat of Arms.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
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4.1.10 Newsletters and magazines 4.1.10.2 Back cover
1/2X
Example
1/2X 1/8th 2X of H 1/2X
the dme
water & forestry
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
1X
Note: Every government magazine or newsletter must contain the South African national Coat of Arms on the front or back cover. The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour.
H Headline, subhead and body copy should align left, in line with the the text on the right-hand side of the national Coat of Arms. The organization of the magazine cover must follow the specifications. Pictures must be adapted and cropped to suit the typographic format for size, position and placing.
H
1/2X Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
MEDIA APPLICATIONS
water & forestry
1/8th 2X of H 1/2X
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
4.1.11
Posters
44
1/2X Posters come in different sizes, ranging from A4, A3, A2, A1, A0. Here we have illustrated a basic look.
1X
The branding strip placement must be 1/8th of your poster height and the national Coat of Arms must always be on the left-hand side.
Information text should be in Arial, aligned left
If co-branded, look at the cobranding section, but the national Coat of Arms must always take the first preference in the group.
Information text should be in Arial, aligned left
H Note: The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour. Headline, subhead, body copy and information text should align left, in line with the the text on the righthand side of the national Coat of Arms.
1/2X
the dme
2X
1/8th of H
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
1/2X
Headline, subhead, body copy and information text may move up and down the vertical axis.
Information text should be in Arial, aligned left agriculture Department: Agriculture REPUBLIC OF SOUTH AFRICA
environment & tourism Department: Agriculture REPUBLIC OF SOUTH AFRICA
Partner logo
Partner logo
Partner logo
MEDIA APPLICATIONS
Pictures must be adapted and cropped to suit the typographic format for size, position and placing.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
45
4.1.12 Brochures 4.1.12.1 A4 Horizontal brochure
1/2X On brochures, the branding strip placement must be 1/6th of your brochure height and the national Coat of Arms must always be on the left-hand side.
1X
Headlines are regarded as information text and should be in Arial, aligned left
When co-branding with a special project, the special project logo must be placed in the upper or lower right hand corners.
H
Subhead to align left Subhead to align left Subhead to align left
1/2X
the dme 2X
1/6th of H
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
1/2X
Note: The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour. Headline, subhead, body copy and information text should align left, in line with the the text on the righthand side of the national Coat of Arms. Headline, subhead, body copy and information text may move up and down the vertical axis.
agriculture Department: Agriculture REPUBLIC OF SOUTH AFRICA
environment & tourism Department: Agriculture REPUBLIC OF SOUTH AFRICA
Partner logo
Partner logo
Partner logo
Pictures must be adapted and cropped to suit the typographic format for size, position and placing.
MEDIA APPLICATIONS
Headlines are regarded as information text and should be in Arial, aligned left
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
46
4.1.12 Brochures 4.1.12.2 A4 Portrait brochure
1/2X On brochures, the branding strip placement must be 1/8th of your brochure height and the national Coat of Arms must always be on the left-hand side.
1X
If co-branded, look at the cobranding section, but the national Coat of Arms must always take the first preference in the group.
Headlines are regarded as information text and should be in Arial, aligned left Subhead to align left Subhead to align left Subhead to align left
Note: The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour.
H
Headline, subhead, body copy and information text should align left, in line with the the text on the righthand side of the national Coat of Arms. Headline, subhead, body copy and information text may move up and down the vertical axis. 1/2X
the dme
2X
1/8th of H
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Pictures must be adapted and cropped to suit the typographic format for size, position and placing.
Information text should be in Arial, aligned left agriculture Department: Agriculture REPUBLIC OF SOUTH AFRICA
environment & tourism Department: Agriculture REPUBLIC OF SOUTH AFRICA
Partner logo
Partner logo
Partner logo
MEDIA APPLICATIONS
1/2X
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
47
1.1.1 Cover and Text slide 4.1.12 Brochures 4.1.12.3 DL brochure 1/2X If co-branded, look at the cobranding section, but the national Coat of Arms must always take the first preference in the group.
1X
Headlines are regarded as information Headlines text and are regarded should be in Arial, as information text and aligned left should be in Arial, aligned left
H
Subhead to align left Subhead to align left Subhead to align left
Subhead to align left Subhead to align left Subhead to align left
the dme
1/4th of H
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
H
1/2X 2X
the dme
1/8th of H
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Note: The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour.
1/2X Headline, subhead, body copy and information text should align left, in line with the the text on the righthand side of the national Coat of Arms.
Information text should be in Arial, aligned left
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
agriculture Department: Agriculture REPUBLIC OF SOUTH AFRICA
environment & tourism Department: Agriculture REPUBLIC OF SOUTH AFRICA
Partner logo
Partner logo
Pictures must be adapted and cropped to suit the typographic format for size, position and placing. MEDIA APPLICATIONS
Information text should be in Arial, aligned left
Headline, subhead, body copy and information text may move up and down the vertical axis.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
48
4.1.13 Project advertisements 4.1.13.1 39X7 (390 X 264mm)
1/2X
LOREM IPSUM DOLOR SIT AMET Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
H
UT WISI ENIM AD MINIM VENIAM Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
1X
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed
diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. AUTEM VEL EUM IRIURE DOLOR Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Headline to be placed here in Arial bold, aligned left LOREM IPSUM DOLOR SIT AMET Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. UT WISI ENIM AD MINIM VENIAM Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed
diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. AUTEM VEL EUM IRIURE DOLOR Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
1/2X 1/8th 2X of H 1/2X
water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
Partner logo
Partner logo
Partner logo
Headline to be placed here in Arial bold, aligned left LOREM IPSUM DOLOR SIT AMET Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
H
UT WISI ENIM AD MINIM VENIAM Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
1X
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu
water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
Headline to be placed here in Arial bold, aligned left
feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. AUTEM VEL EUM IRIURE DOLOR Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. UT WISI ENIM AD MINIM VENIAM Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper
LOREM IPSUM DOLOR SIT AMET
AUTEM VEL EUM IRIURE DOLOR
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. UT WISI ENIM AD MINIM VENIAM Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
1/8th 2X of H 1/2X
Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
Partner logo
Partner logo
Partner logo
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. UT WISI ENIM AD MINIM VENIAM
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
1/2X water & forestry
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
Press advertisements come in different sizes, here we have illustrated a few basic looks. The branding strip placement must be 1/8th of your press advertisement height and the national Coat of Arms must always be on the left-hand side. If co-branded, look at the cobranding section, but the national Coat of Arms must always take the first preference in the group.
Note: The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour. Headline, subhead, body copy and information text may be aligned left, in line with the the text on the right-hand side of the national Coat of Arms. If space does not allow, left in line with the national Coat of Arms. Headline, subhead, body copy and information text may move up and down the vertical axis. Pictures must be adapted and cropped to suit the typographic format for size, position and placing.
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod
MEDIA APPLICATIONS
Headline to be placed here in Arial bold, aligned left
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
49
4.1.13 Project advertisements 4.1.13.2 15X3 (150x110mm)
1/2X
H
1X
Headline to be placed here in Arial bold, aligned left
Headline to be placed here in Arial bold, aligned left
Lorem ipsum dolor sit amet Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Lorem ipsum dolor sit amet Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Duis autem vel eum iriure Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
Duis autem vel eum iriure Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
Ut wisi enim ad minim veniam Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla
Ut wisi enim ad minim veniam Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla
1/2X 2X
water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
Partner logo
Partner logo
water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
1/2X
H
1X
Headline to be placed here in Arial bold, aligned left
Headline to be placed here in Arial bold, aligned left
Lorem ipsum dolor sit amet Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Lorem ipsum dolor sit amet Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Duis autem vel eum iriure Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
Duis autem vel eum iriure Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
Ut wisi enim ad minim veniam Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in
Ut wisi enim ad minim veniam Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in
1/2X 1/5th of H
2X
water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
Partner logo
Partner logo
The branding strip placement must be 1/5th of your press advertisement height and the national Coat of Arms must always be on the left-hand side. If co-branded, look at the cobranding section, but the national Coat of Arms must always take the first preference in the group.
Note: The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour. Headline, subhead, body copy and information text may be aligned left, in line with the the text on the right-hand side of the national Coat of Arms. If space does not allow, left in line with the national Coat of Arms. Headline, subhead, body copy and information text may move up and down the vertical axis. Pictures must be adapted and cropped to suit the typographic format for size, position and placing.
water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA
1/2X MEDIA APPLICATIONS
1/5th of H
Press advertisements come in different sizes, here we have illustrated a few basic looks.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.1
4.1.14
Project folders
50
1/2X 229mm
229mm
Information text should be in Arial, aligned left 14mm
317mm
Information text should be in Arial, aligned left
H
1X 1/2X the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
2X 1/2X
1/8th of H
14mm
14mm 24mm
Note: The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour.
160mm
Headline, subhead, body copy and information text may be aligned left, in line with the the text on the right-hand side of the national Coat of Arms. Headline, subhead, body copy and information text may move up and down the vertical axis. Information text should be in Arial, aligned left agriculture Department: Agriculture REPUBLIC OF SOUTH AFRICA
environment & tourism Department: Agriculture REPUBLIC OF SOUTH AFRICA
Partner logo
Partner logo
Partner logo
Pictures must be adapted and cropped to suit the typographic format for size, position and placing.
MEDIA APPLICATIONS
120mm
If co-branded, look at the cobranding section, but the national Coat of Arms must always take the first preference in the group.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.2
Electronic
4.2.1
E-mail signature
51
Corporate identity manages electronic signature through typographic specification of the sender’s signature.
Tempoem autem quinsud et aur office debit aut tum rerum necessitnisi ut aliquip ex ea commodo consequat. Duis autem vel eum irure dolor in reprehenderit in voluptate velit esse molestaie son consequat, vel dolor repellend. Tempoem autem quinsud et aur office debit aut tum rerum necessit. Nisi ut aliquip ex ea quinsud et aur debit aut tum rerum necessitnisi ut aliquip ex ea commodo consequat. Yours sincerely The Administrator
Name Surname Marketing Director Government Communication & Information System Cell : 083 000 0000 Tel : 012 000 0000 Fax : 012 000 0000 Website: www.gcis.gov.za e-mail : marketing@gcis.gov.za
Name Surname Title/Designation Department Cell : 083 000 0000 Tel : 012 000 0000 Fax : 012 000 0000 Website: www.gcis.gov.za e-mail : marketing@gcis.gov.za
MEDIA APPLICATIONS
The e-mail signature must be in Arial Regular, black. The person’s name must be in Arial Bold.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.2
Electronic
4.2.2
Website, departmental
52
Guidelines for website design incorporating South African Government corporate identity. The following guidelines have been developed to assist in the design of banners for South African Government national department websites in line with the corporate identity: 1.
Resolution
The guidelines are for a screen resolution of 800 x 600 pixels. To allow for the scrolling bar the design has been configured on a width of 795 pixels. 2.
Margins
The margins (top and left) of all website pages should be set to 0 pixels e.g. in the html code the <body> tag would include <body topmargin="0" leftmargin="0">. 3.
Website banner
The guidelines have been devised to assist in establishing the clear space area around the national Coat of Arms and serves as a guide with which to design the banner of a website. Below is an example of a banner for South African Government national department websites. The blue lines indicate the different sections (boxes) of the banner.
3.1 Coat of Arms and departmental logo unit
3.2 Departmental branding
3.3 Flag
795 pixels â&#x20AC;&#x201C; (75 + ? + 150)
150 pixels
www.dpe.gov.za
93 pixels
government communications Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA
? pixels (to be determined by the name of the department)
795 pixels MEDIA APPLICATIONS
75 pixels
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
4.2
Electronic
4.2.2
Website, departmental
53
3.1 Coat of Arms and departmental logo unit The unit, which includes the Coat of Arms and the departmental logo, should be designed in line with Section 4 on Implementation of the Coat of Arms Corporate Identity Guidelines. Use the proportions as indicated in 4.12.4 and design the unit on a white background After designing the unit it should be resized so that the height of the unit is now 93 pixels. This would mean that the size of the Coat of Arms itself should be 60x78 pixels (widthxheight) and borders/margins should be 7.5 pixels. The Coat of Arms box (Coat of Arms and borders/margins) will therefore be 75x93 pixels (widthxheight). The width of the whole unit will depend on the name of the department. 3.2 Departmental branding In this space the departments are free to implement their own branding e.g. on the Government information website (www.info.gov.za) the branding includes the use of a map and the sign. The width of this box will be determined by the width of the departmental logo as the width will be 795 pixels, minus the Coat of Arms box (75 pixels), departmental logo box (depending on width of name of department) and the flag (150 pixels). The height of this box should be 93 pixels. 3.3 Flag
MEDIA APPLICATIONS
The flag should be inserted on the right-hand side. The size is 150X93 pixels (widthxheight).
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.2
Electronic
4.2.3
Powerpoint presentations
54
OPENING SLIDE: Grey represents the area in which you can place your visuals or any creative artwork
Headline to be placed here one or two lines Body copy to be placed as dictated by the artwork / background
OPENING SLIDE: e.g. Department example of creative artwork placed on the grey area
H
OPENING SLIDE: Example of joint project
Headline to be placed here one or two lines Body copy to be placed as dictated by the artwork / background
1/2X 2X
social development Department: Social Development REPUBLIC OF SOUTH AFRICA
1/2X Headline to be placed here in one or two lines using Arial Bold Body copy to be placed as dictated by the artwork / background
social development PARTNER LOGO
Department: Social Development REPUBLIC OF SOUTH AFRICA
PARTNER LOGO
PARTNER LOGO
PARTNER LOGO
social development Department: Social Development REPUBLIC OF SOUTH AFRICA
Text slide
Headline to be placed here one or two lines
Subtitle comes here A sentence starts here and goes on and on explaining about the project. A sentence starts here and goes on and on explaining about the project. A sentence starts here and goes on and on explaining about the project. A sentence starts here and goes on and on explaining about the project. ¥
A point goes here
¥
Another point goes here
¥
Yet another point goes here
¥
A point goes here
¥
A point goes here explaining more
¥
Yet another point goes here
The white strip running across on the Powerpoint presentation is 1/8th of the template size. On the cover page it can be moved up or down to accommodate your creative artwork, headline, date or any information. On the text slide it must always be at the bottom, and always in white to ensure the uniformity of government communication. The body copy font should be between 12 and 16pt in Arial and the headline between 18 and 24pt. MEDIA APPLICATIONS
1/6th of H
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.2
Electronic
4.2.4
CD and CD covers
55
On the CD or DVD cover the white strip must always be 1/4th in height and be at the bottom. The national Coat of Arms to be placed on the left-hand side. The top part is for your creative artwork. The CD or DVD label is printed in one colour.
public enterprises
CD TITLE HERE
Department: Public Enterprises REPUBLIC OF SOUTH AFRICA
H
1/2X X
primary descriptor Department: Department’s Full Name REPUBLIC OF SOUTH AFRICA
Partner logo
Partner logo
Partner logo
1/4th of H
MEDIA APPLICATIONS
1/2X
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.2
Electronic
4.2.5
Video cassettes and video covers
56
Bakkie
primary descriptor Department: Department’s Full Name REPUBLIC OF SOUTH AFRICA
VIDEO TITLE COMES HERE 0 0 J a nu a r y 2 0 0 4
VIDEO TITLE COMES HERE 0 0 J a nu a r y 2 0 0 4
32mm
primary descriptor Department: Department’s Full Name REPUBLIC OF SOUTH AFRICA
16mm
primary descriptor Department: Department’s Full Name REPUBLIC OF SOUTH AFRICA
76mm
H
Department: Department’s Full Name REPUBLIC OF SOUTH AFRICA
primary descriptor Department: Department’s Full Name REPUBLIC OF SOUTH AFRICA
Partner logo
Partner logo
1/8th of H
MEDIA APPLICATIONS
primary descriptor
VIDEO TITLE COMES HERE
An example of how a video cassette and cover will look. The Coat of Arms occupies 1/3rd of the label on the white space indicated. On the cover that space is 1/8th of the entire front.
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
4.2
Electronic
4.2.6
Television
57
End-frame
This is how the end-frame will look on a television screen.
social development Department: Social Development REPUBLIC OF SOUTH AFRICA
2X
X
2X
social development Department: Social Development REPUBLIC OF SOUTH AFRICA
Partner logo
X
Partner logo
2X
social development Department: Social Development REPUBLIC OF SOUTH AFRICA
Partner logo
Partner logo
MEDIA APPLICATIONS
2X
Partner logo
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
4.3
Co-branding
4.3.1
Level 1-branding partners
58
If the national Government is the main sponsor there are two options. In each case the national Coat of Arms should always take a position of priority. It should always be on the left-hand side or above the party seeking endorsement. The level 1-branding partner emblem should be no more than 3/4 of the national Coat of Arms.
3/4
Vertical application Note: When co-branded the national Coat of Arms should always take a position of priority.
Horizontal application
At all times, permission to co-brand with the national Coat of Arms or to acquire endorsement of the State should be obtained from GCIS and/or the Bureau of Heraldry. For permission e-mail: marketing@gcis.gov.za
When co-branding with a level 1-branding partner, the national Coat of Arms should always be on the left-hand side or above the provincial coat of arms or municipal logo.
CO-BRANDING WITH THE NATIONAL COAT OF ARMS
The two symbols must not be closer than 2XC. There must also be a clear space of no less than 2XC around the edge of the page.
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
4.3
Co-branding
4.3.2
Level 2-branding partners
59
Co-branding transversal programmes or entities with parliamentary exemption e.g. SAPS. The national Coat of Arms should be no less than 3/4 of the level 2-branding partner emblem.
3/4
Vertical application Note: When co-branded the national Coat of Arms should always take a position of priority.
Horizontal application
At all times, permission to co-brand with the national Coat of Arms or to acquire endorsement of the State should be obtained from GCIS and/or the Bureau of Heraldry. For permission e-mail: marketing@gcis.gov.za
When co-branding with a level 2-branding partner, the national Coat of Arms should always be on the right-hand side or below the party seeking endorsement.
CO-BRANDING WITH THE NATIONAL COAT OF ARMS
The two symbols must not be closer than 2XC. There must also be a clear space of no less than 2XC around the edge of the page.
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
4.3
Co-branding
4.3.3
Level 3-branding partners
60
If the branding partner is the lead sponsor, the national Coat of Arms should be equal to or no less than 3/4 of the party seeking endorsement. The national Coat of Arms should always be on the right-hand side or below the identity of the party seeking endorsement.
3/4
Vertical application Note: When co-branded the national Coat of Arms should always take a position of priority.
Horizontal application
At all times, permission to co-brand with the national Coat of Arms or to acquire endorsement of the State should be obtained from GCIS and/or the Bureau of Heraldry. For permission e-mail: marketing@gcis.gov.za
When co-branding with a level 3-branding partner, the national Coat of Arms should always be on the right-hand side or below the special project logo.
CO-BRANDING WITH THE NATIONAL COAT OF ARMS
The two symbols must not be closer than 2XC. There must also be a clear space of no less than 2XC around the edge of the page.
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
4.3
Co-branding
4.3.4
Special projects
61
When co-branding a special project such as 10 years of Freedom, or the Presidential Inaurguration, the following rules apply: the national Coat of Arms must always be above or on the left-hand side of the special project logo. In this manner the national Coat of Arms will be read first. The national Coat of Arms and the special projects logo should be same size.
Vertical application Note: When co-branded the national Coat of Arms should always take a position of priority.
Horizontal application
At all times, permission to co-brand with the national Coat of Arms or to acquire endorsement of the State should be obtained from GCIS and/or the Bureau of Heraldry. For permission e-mail: marketing@gcis.gov.za
When co-branding a special project, the national Coat of Arms should always be on the left-hand side or above the special project logo.
CO-BRANDING WITH THE NATIONAL COAT OF ARMS
The two symbols must not be closer than 2XC. There must also be a clear space of no less than 2XC around the edge of the page.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
4.3
Co-branding
4.3.4
Special projects
home affairs Department: Home Affairs REPUBLIC OF SOUTH AFRICA Private Bag X000, Pretoria, 0001 • Wachthuis, Pretoria Arcade, 1st Floor, 000 Pretoria Street, Pretoria Tel: (012) 000 0000 Fax: (012) 000 0000
62
When co-branding a special project, the national Coat of Arms should always be on the left-hand side or above the special project logo. This is an example of how it would apply to a departmental letterhead.
Note: When co-branded the national Coat of Arms should always take a position of priority.
Lefapha la Puso ya Porofense le ya Selegae • Lefapha la Mebuso ya Diprovense le ya Selehae • uMnyango weziFundazwe noHulumeni beziNdawo • Muhasho wa zwa Mavundu na Mivhusoyapo • Departement van Provinsiale en Plaaslike Regering • Kgoro ya Mebuso ya Diprofense le ya Selegae • Ndzawulo ya Mimfumo ya Swifundzankulu na Mimfumo ya Tindzhawu • LiTiko laboHulumende betiFundza nebaseKhaya • ISebe looRhulumente baMaphondo nabeeNdawo zaBemi • UmNyango womBuso weemFunda namaKhaya
At all times, permission to co-brand with the national Coat of Arms or to acquire endorsement of the State should be obtained from GCIS and/or the Bureau of Heraldry. For permission e-mail: marketing@gcis.gov.za
CO-BRANDING WITH THE NATIONAL COAT OF ARMS
The two symbols must not be closer than 2XC. There must also be a clear space of no less than 2XC around the edge of the page.
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
4.3
Co-branding
4.3.5
Multiple partners
63
When the State is the main sponsor, the national Coat of Arms should always be above the co-sponsor logos. The co-sponsor logos should be no more than 1/2 of the national Coat of Arms. When the State is one of the co-sponsors, the national Coat of Arms should always be on the left-hand side of the other co-sponsor logos. The national Coat of Arms and the co-sponsor logos should be same size.
1/2
Note: When co-branded the national Coat of Arms should always take a position of priority.
At all times, permission to co-brand with the national Coat of Arms or to acquire endorsement of the State should be obtained from GCIS and/or the Bureau of Heraldry. For permission e-mail: marketing@gcis.gov.za
When co-branded with multiple partners if the State is the main sponsor, the national Coat of Arms should always be above the co-sponsor logos.
If the State is one of the co-sponsors, the national Coat of Arms should always be on the left-hand side of the other co-sponsor logos.
CO-BRANDING WITH THE NATIONAL COAT OF ARMS
The two symbols must not be closer than 2XC. There must also be a clear space of no less than 2XC around the edge of the page.
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
4.3
Co-branding
4.3.6
National departments co-sponsoring
64
This branding structure is used if more than two government departments are involved in co-branding or sponsoring a single project. As all departments are communicating on behalf of the national Government, they may use the national Coat of Arms and their departmental names on the right-hand side of the national Coat of Arms. 4XC
2XC
Minerals and Energy Trade and Industry Agriculture Public Enterprises
Agriculture Correctional Services Foreign Affairs Health Home Affairs Minerals and Energy Public Enterprises Trade and Industry
2XC 2XC Space 2XC 2XC Space 2XC
Departmental names: Gill Sans: Upper and lower case Colour: Black Alignment: Left
2XC Space 2XC
CO-BRANDING WITH THE NATIONAL COAT OF ARMS
16XC
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
Environmental
Signage is one of the most visible manifestations of our emblem. We include in the following section a comprehensive range of signs for use at different locations both internally and externally. Not only does our signage need to communicate the national Coat of Arms effectively, but it must also communicate relevant information. All signs or configurations must carry the national Coat of Arms. Our signs fall into the different categories listed below: 5.1
5.2
5.3
5.4
5.5
5.6
Identification signage 5.1.1 Pylon 5.1.2 Wall-mounted signs 5.1.3 Wall projecting signs
1 2 3
Information signage 5.2.1 Combined pylon 5.2.2 Wall projecting signs 5.2.3 Wall-mounted signs 5.2.4 Way finding signs 5.2.5 Window Decals 5.2.6 Office hours sign
4 5 6 7 8 9
Directional signage 5.3.1 Way finding signage
10
Emergency signage 5.4.1 Basic emergency signage
11
Exhibition 5.5.1 Pull-up banners 5.5.2 Podium 5.5.3 Backdrop 5.5.4 Special projects backdrop
12 13 15 16
Promotional items 5.6.1 Wrapping paper 5.6.2 Paper bag 5.6.3 Calendars 5.6.4 Mouse pads 5.6.5 Business organiser / filofax / diary 5.6.6 Umbrellas, bags and keyrings
17 18 19 20 21 22
Environmental
5.
5
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
5.
Environmental
5.7
5.8
5.9
Livery 5.7.1 5.7.2 5.7.3 5.7.4
Pick-up truck without canopy Hatchback Panel van with full side windows Single-decker bus
Corporate clothing 5.8.1 Name tags 5.8.2 General and project-specific clothing 5.8.3 Shirt, tie, cuff links and tie clip 5.8.4 Informal men’s and women’s wear 5.8.4.1 Sports shirt and jacket 5.8.4.2 Cap and hat Hospitality 5.9.1 Crockery and cutlery
23 24 25 26
27 28 29 30 31
32
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.1
Identification signage
5.1.1
Pylon
1
The pylon is the primary element of the signage range, and should be positioned in prominent locations. Pylons should always feature the departmental logo at the top. Viewing distances must always be taken into account to ensure legibility. Also be aware of any obstructions which may impair visibility.
Please note that the clear space around the emblem must always be 2XC. The same clear space measurements must be used to create equal space on the entire sign.
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Note: See control grid in Section 3 on page 37.
Double unit pylon sign
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Reception Visitors Parking
Single unit pylon sign
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Reception Visitors Parking
Material and Structure All materials have been considered for the durability, ease of maintenance and manufacturing qualities, which is why external signage must be made of aluminium. For assistance in choosing materials contact the GCIS.
SIGNAGE
Side view
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.1
Identification signage
5.1.2
Wall-mounted signs
2
Wall projecting signs typically appear in prominent positions where they can be seen by members of the public. They also carry directional arrows and content that inform visitors and staff. Primary departmental identifier
the dplg
This is the primary component, the departmental identifier.
Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Primary departmental identifier with information component
the dplg 2XC 2XC Private Bag X463, Pretoria, 0001 Wachthuis, Thibault Arcade 7th Floor 231 Pretorius Street Pretoria Tel: (012) 393 2800 Fax: (012) 393 2820
This is the primary identifier with the information component in a vertical arrangement.
SIGNAGE
Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.1
Identification signage
5.1.3
Wall projecting signs
3
Wall projecting signs typically appear in prominent positions where they can be seen by members of the public. They also carry directional arrows and content that inform visitors and staff. Wall projecting signs are set at right angles to the mounting surface.
This is the primary component, the departmental identifier.
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
the dplg
This is the primary identifier with the information component in a vertical arrangement.
Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
2XC 2XC
SIGNAGE
Private Bag X463, Pretoria, 0001 Wachthuis, Thibault Arcade 7th Floor 231 Pretorius Street Pretoria Tel: (012) 393 2800 Fax: (012) 393 2820
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.2
Information signage
5.2.1
Combined pylon
4
The combined pylon brings together all classes of signage in a unit. It gives immediate overall orientation in a single sign.
Double unit pylon combined sign
the dplg This is a combined pylon. It is made up of the departmenal identifier, information signage and way finding.
Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Head Office Sandton 1st floor
Department of Agriculture
2nd floor Department of Arts and Culture 3rd floor
Department of Defence
4th floor
Department of Justice and Constitutional Development
Single unit pylon combined sign
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Head Office Sandton 1st floor
Department of Agriculture
2nd floor Department of Arts and Culture 3rd floor 4th floor
Department of Defence Department of Justice and Constitutional Development
Reception Visitors Parking
SIGNAGE
Reception Visitors Parking
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.2
Information signage
5.2.2
Wall-projecting signs
5
Wall projecting signs can be used to indicate business and building names. Legibility and location should be the determining factor in selecting the size of the required sign. Wall projecting signs are set at right angles to the mounting surface.
Vertical arrangement of information signage in relation to primary identifier of departments.
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
1st floor
Director-General
2nd floor
Human Resources
3rd floor
Finance
4th floor
Marketing and Communications Business Investments
1st floor
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Director-General
2nd floor
Human Resources
3rd floor
Finance
4th floor
Marketing and Communications
5th floor
Business Investments
Horizontal arrangement of information signage in relation to primary identifier of departments.
SIGNAGE
5th floor
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.2
Information signage
5.2.3
Wall-mounted signs
6
Wall-mounted signs can be used to indicate business and building names. Legibility and location should be the determining factor in selecting the size of the required wall-mounted sign.
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Private Bag X463, Pretoria, 0001 Wachthuis, Thibault Arcade 7th Floor 231 Pretorius Street Pretoria Tel: (012) 393 2800 Fax: (012) 393 2820
2XC 2XC
Visitors information indicating floor or department.
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Signage for reception. 1st floor
Department of Agriculture
2nd floor Department of Arts and Culture 3rd floor
Department of Defence
4th floor
Department of Justice and Constitutional Development
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Reception
Personal sign specification of offices.
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
SIGNAGE
Mr Frans Malatsi
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.2
Information signage
5.2.4
Way finding signs
7
Wall projecting signs typically appear in prominent positions where they can be seen by members of the public. They also carry directional arrows and content that inform visitors and staff.
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Wall-mounted signs indicate the direction or the building block.
Reception
Wall-mounted sign.
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Reception Visitors Parking
Ceiling-mounted sign.
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
SIGNAGE
Reception
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.2
Information signage
5.2.5
Window Decals
8
The full emblem, in light grey (sandblasted effect) should be placed on glass doors and
SIGNAGE
windows, to enhance safety and visibility of the emblem.
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
5.2
Information signage
5.2.6
Office hours sign
9
The light grey (sandblasted effect) should be placed on glass doors and windows, to enhance safety, visibility and to communicate important information. All text to be reversed out of a cool grey background. Double doors: The department logo should be placed on the left door. The ‘office hours’ and or other information should be on the right. Single doors: The department logo should be above and all other information below.
Size: 400mmX460mm Headline: Arial Blod Size: 95pt Information: 65pt Other info: 30pt
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Office Hours Mon Tues Wed Thurs Fri Sat Sun
8:30 to 4:30 8:30 to 4:30 8:30 to 4:30 8:30 to 4:30 8:30 to 3:30 Closed Closed
Lunch between 13h00-14h00 We are closed on Public Holdays
2XC
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
Office Hours Mon Tues Wed Thurs Fri Sat Sun
8:30 to 4:30 8:30 to 4:30 8:30 to 4:30 8:30 to 4:30 8:30 to 3:30 Closed Closed
Lunch between 13h00-14h00 We are closed on Public Holdays 2XC
SIGNAGE
the dplg
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.3
Directional signage
5.3.1
Way finding signage
10
Way finding signage is used to direct people to the right building or department.
the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
the dplg
Office signs indicate the direction or the building block.
Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA
2XC 2XC Private Bag X463, Pretoria, 0001 Wachthuis, Thibault Arcade 7th Floor 231 Pretorius Street Pretoria Tel: (012) 393 2800 Fax: (012) 393 2820
YOU ARE HERE
Block A Block B Block C
SIGNAGE
Block A Block B Block C
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.4
Emergency signage
5.4.1
Basic emergency signage
11
Safety is of the utmost importance. Visibility is essential and these signs should never be obscured. The signs can be ceiling suspended or wall projected. The following are examples of emergency signage:
Wall-mounted sign.
Exit
Ceiling-mounted sign.
Exit
Ceiling-mounted sign.
SIGNAGE
Exit
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.5
Exhibition
5.5.1
Pull-up banners
12
Headline comes here
government communications
Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA
Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA
government communications
1/6th of H
Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA
H
EXHIBITION
government communications
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
5.5
Exhibition
5.5.2
Podium
10cm
13
Podiums must always have a space of 10cm from the top to the tip of the national Coat of Arms’s wings. The same spacings apply whether the emblem is printed on the material or it is gold-foiled onto the actual wood or any material the podium might be.
EXHIBITION
REPUBLIC OF SOUTH AFRICA
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
Exhibition
5.5.2
Podium
REPUBLIC OF SOUTH AFRICA
When a podium is to be used for international events the national Coat of Arms must appear with a descriptor. The emblem can be used in one colour or full colour.
REPUBLIC OF SOUTH AFRICA
EXHIBITION
5.5
14
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
Exhibition
5.5.3
Backdrop
These backdrops are to be used at either local or international events. When co-branding, please refer to the co-branding section for sizes and the importance of parties sponsoring. The size of the logos must not be more that 30mm in height.
This example of a backdrop is for use at national conferences or at governmental events. The national Coat of Arms can be in full colour or embossed as illustrated below.
An example of a backdrop with the podium.
EXHIBITION
5.5
15
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
Exhibition
5.5.4
Special projects backdrop
This is the departmental backdrop to be used at local events. The size of the logos must not be more that 30mm in height.
This is an example of a special projects backdrop to be used at local events. Please refer to co-branding section for sizes of partnersâ&#x20AC;&#x2122; logos.
This is an example of a special projects backdrop to be used at local events. Departments should use the podium together with the national Coat of Arms, with or without the descriptor. No departmental podiums are allowed.
EXHIBITION
5.5
16
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.6
Promotional Items
5.6.1
Wrapping paper
17
Branded gifts and promotional items create an impression. Because of this, it is important that the item chosen reflect the Government brand characteristics. The following pages provide a guide to the correct application of the national Coat of Arms as well as the selection of appropriate items. Therefore, the presentation of items and gifts is important. Items should be wrapped in branded paper. Below are three options to choose from.
Paper printed with gold (Pantone 873), national Coat of Arms reversed out in white.
Paper printed with one colour only (Pantone 466).
White wrapping paper with a repetition of a fullcolour emblem. Paper stock: Dukuza Plus Gloss
PROMOTIONAL ITEMS
Grammage: 80gsm
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.6
Promotional Items
5.6.2
Paper bag
18
There are three kinds of paper bags: the basic bag in a single colour, a full-colour bag and a thematic project bag.
Full-colour bag
Two-colour bag (Pantone 466)
the dfa Department: Foreign Affairs REPUBLIC OF SOUTH AFRICA
PROMOTIONAL ITEMS
Thematic project bag
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
5.6
Promotional Items
5.6.3
Calendars
19
Wall calendar and desk calendar This is how an emblem can be applied to a desk calendar and wall calendar.
2006 January 1 2 3 4
January
5 6 7 8
9 10 11 12
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
9 10 11 12
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
9 10 11 12
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
9 10 11 12
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
9 10 11 12
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
January
January
January 1 2 3 4
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
1 2 3 4
5 6 7 8
9 10 11 12
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
1 2 3 4
5 6 7 8
9 10 11 12
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
January
1 2 3 4
5 6 7 8
9 10 11 12
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
1 2 3 4
5 6 7 8
9 10 11 12
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
5 6 7 8
9 10 11 12
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
1 2 3 4
5 6 7 8
9 10 11 12
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
9 10 11 12
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
9 10 11 12
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
13 14 14 16
17 18 19 20
21 22 23 24
25 26 27 28
January 1 2 3 4
5 6 7 8
H
January 1 2 3 4
5 6 7 8
January
January
5 6 7 8
1 2 3 4
January
January
5 6 7 8
1 2 3 4
January 9 10 11 12
January
5 6 7 8
1 2 3 4
5 6 7 8
January
5 6 7 8
1 2 3 4
1 2 3 4
1 2 3 4
5 6 7 8
9 10 11 12
education
1/8th of H
Department: Education REPUBLIC OF SOUTH AFRICA
Desk calendar
Tent calendar
January
2006
2005 Sun January
January
Sun
Mon
Tue
Wed
Thu
Fri
Sat
2 9 16 23 30
3 10 17 24 31
4 11 18 25
5 12 19 26
6 13 20 27
7 14 21 28
1 8 15 22 29
January
January
Sun
Mon
Tue
Wed
Thu
Fri
Sat
2 9 16 23 30
3 10 17 24 31
4 11 18 25
5 12 19 26
6 13 20 27
7 14 21 28
1 8 15 22 29
January
Sun
Mon
Tue
Wed
Thu
Fri
Sat
2 9 16 23 30
3 10 17 24 31
4 11 18 25
5 12 19 26
6 13 20 27
7 14 21 28
1 8 15 22 29
Sun
Mon
Tue
Wed
Thu
Fri
Sat
2 9 16 23 30
3 10 17 24 31
4 11 18 25
5 12 19 26
6 13 20 27
7 14 21 28
1 8 15 22 29
Sun
Mon
Tue
Wed
Thu
Fri
Sat
1
2
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Mon
Tue
Wed
Thu
Fri
1
2
3
4
5
6
7
8
18
19
20
21
22
9
10
11
12
13
14
15
16
17
23
24
25
26
27
28
29
30
31
Sat
H
January
Sun
Mon
Tue
Wed
Thu
Fri
Sat
2 9 16 23 30
3 10 17 24 31
4 11 18 25
5 12 19 26
6 13 20 27
7 14 21 28
1 8 15 22 29
Sun
Mon
Tue
Wed
Thu
Fri
Sat
2 9 16 23 30
3 10 17 24 31
4 11 18 25
5 12 19 26
6 13 20 27
7 14 21 28
1 8 15 22 29
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
28
30
1 January, Sat - New Year’s Day January
Mon
Tue
Wed
Thu
Fri
Sat
2 9 16 23 30
3 10 17 24 31
4 11 18 25
5 12 19 26
6 13 20 27
7 14 21 28
1 8 15 22 29
January
Sun
Mon
Tue
Wed
Thu
Fri
Sat
2 9 16 23 30
3 10 17 24 31
4 11 18 25
5 12 19 26
6 13 20 27
7 14 21 28
1 8 15 22 29
Sun
Mon
Tue
Wed
Thu
Fri
Sat
2 9 16 23 30
3 10 17 24 31
4 11 18 25
5 12 19 26
6 13 20 27
7 14 21 28
1 8 15 22 29
H the dpsa
January
January
Sun
Mon
Tue
Wed
Thu
Fri
Sat
2 9 16 23 30
3 10 17 24 31
4 11 18 25
5 12 19 26
6 13 20 27
7 14 21 28
1 8 15 22 29
January
Sun
Mon
Tue
Wed
Thu
Fri
Sat
2 9 16 23 30
3 10 17 24 31
4 11 18 25
5 12 19 26
6 13 20 27
7 14 21 28
1 8 15 22 29
Sun
Mon
Tue
Wed
Thu
Fri
Sat
2 9 16 23 30
3 10 17 24 31
4 11 18 25
5 12 19 26
6 13 20 27
7 14 21 28
1 8 15 22 29
Public Holidays 1 January, Sat - New Year’s Day
2 May, Mon - Public Holiday
21 March, Mon - Human Rights’ Day
16 June, Thu - Youth Day
25 March, Fri - Good Friday
9 August, Tue - National Women’s
27 March, Sun - Easter Sunday
Day
28 March, Mon - Family Day
24 September, Sat - Heritage Day
27 April, Wed - Freedom Day
16 December, Fri - Day of
1 May, Sun - Workers’ Day
Reconciliation
the dpsa Department: Public Service and Administration REPUBLIC OF SOUTH AFRICA
Department: Public Service and Administration REPUBLIC OF SOUTH AFRICA
1/4th of H
31
1/4th of H
PROMOTIONAL ITEMS
January Sun
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.6
Promotional Items
5.6.4
Mouse pads
20
Mouse pad Example of use on mouse pad. May be printed in full colour or one colour.
H
education Department: Educationn REPUBLIC OF SOUTH AFRICA
PARTNER LOGO
PARTNER LOGO
PARTNER LOGO
1/4th of H
PARTNER LOGO
education education
Department: Education REPUBLIC OF SOUTH AFRICA
Department: Education REPUBLIC OF SOUTH AFRICA
molestaie son consequat, vel dolor repellend. Tempoem autem quinsud et aur office debit aut tum rerum necessitnisi ut aliquip ex ea commodo consequat.
education
educ
Department: Education REPUBLIC OF SOUTH AFRICA
Departm Educatio REPUB
education
education
Department: Education REPUBLIC OF SOUTH AFRICA
Department: Education REPUBLIC OF SOUTH AFRICA
education
education
Department: Education REPUBLIC OF SOUTH AFRICA
Department: Education REPUBLIC OF SOUTH AFRICA
education
education
Department: Educationn REPUBLIC OF SOUTH AFRICA
Department: Education REPUBLIC OF SOUTH AFRICA
PROMOTIONAL ITEMS
Communication to be placed here in Arial bold, aligned left
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.6
Promotional Items
5.6.5
Business organiser / filofax / diary
21
The illustration shows how the emblem should placed.
A5 Organiser Foiled
Full colour
Gold
A4 Organiser
Foiled
Pens and pencils may be printed in full colour and one color.
1.
2.
3.
PROMOTIONAL ITEMS
1.Gold-foiled 2.Single colour silkscreened gold 3.Full colour silkscreen
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
Promotional Items
5.6.6
Umbrellas, bags and keyrings
The national Coat of Arms printed in full colour on umbrella. Choice of four colours to be used on colour palette (Pantone 466).
The national Coat of Arms printed in full colour on handbag.
The national Coat of Arms printed in full colour or engraved on metals.
PROMOTIONAL ITEMS
5.6
22
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.7
Livery
5.7.1
Pick-up truck without canopy
23
This is a general reference for decal placement and alignment relationships. All motor vehicle signage is to be produced in high-quality vinyl decal material. The colours, type style and spacing are to follow the specifications outlined in the following pages. Only white vehicles to be used as it enables our emblem to stand out more prominently.
X the dme
Y
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Logo centre-aligned within door panel on left side. If body trim restricts the available space, the decal should be centre-aligned within the available space.
2X
X the dme
Y
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
2X
Y the dme
X
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
LIVERY
2X
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
5.7
Livery
5.7.2
Hatchback
24
This is a general reference for decal placement and alignment relationships.
X Y
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
If manufacturer’s badges or any other fixed items prevent the application of our emblem on the righthand side of the hatch, then position our emblem on the left-hand side as shown.
2X
X the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Y
2X
X the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
2X
LIVERY
Y
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.7
Livery
5.7.3
Panel van with full side windows
25
This is a general reference for decal placement and alignment relationships.
An execution on a panel van or minibus. X the dme
Y
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
2X
X the dme
Y
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
2X
X the dme
Y
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
LIVERY
2X
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.7
Livery
5.7.4
Single-decker bus
26
This is a general reference for decal placement and alignment relationships.
Special projects co-branded with the department
X Y X Y
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
the dme the dme
Department: Department: Minerals and Energy and AFRICA Energy REPUBLIC Minerals OF SOUTH REPUBLIC OF SOUTH AFRICA
2X
2X
X
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Y
2X
X
the dme
Y
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
LIVERY
2X
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.8
Corporate clothing
5.8.1
Name tags 80mm
20mm
government communications
27
Note: All names tags must be printed on a white background.
30mm Name: Arial Bold - 13 pt Colour: Black
ESTELLE JANSE VAN RENSBURG 80mm
the dti ANANDE NOTHLING Administrative Secretary
30mm Name: Arial Bold - 13 pt Designation: Arial Bold - 10pt Colour: Black
arts & culture ESTELLE JANSE VAN RENSBURG
2 line name: Arial Bold - 13 pt Colour: Black
government communications JOLEEN ANN MOKOENA
1 line name: Arial Bold - 13 pt Colour: Black
government communications ANANDE NOTHLING Administrative Secretary
Name: Arial Bold - 13 pt Designation: Arial Bold - 10pt Colour: Black
CORPORATE CLOTHING
20mm
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.8
Corporate clothing
5.8.2
General and project-specific clothing
28
A certain degree of formality is required in uniforms. It should be functional and simple. Branding and colours are kept to a minimum with the emblem providing a focal point of identification on pockets only. In special cases thematic branding is allowed, e.g. 2010 Soccer Bid. Thematic identification of projects can alternatively occur in the form of a pin that may be worn on the left lapel.
General clothing
Black jacket
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
CORPORATE CLOTHING
Grey skirt
Republic of South Africaâ&#x20AC;&#x2122;s national Coat of Arms Corporate Identity and Branding Guidelines
5.8
Corporate clothing
5.8.3
Shirt, tie, cuff links and tie clip
29
Emblem on a shirt to be embroidered in the same colour as the shirt.
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
The national Coat of Arms printed in single colour on cuff links.
Tie clip
The national Coat of Arms printed in in single colour on ties.
the dme
CORPORATE CLOTHING
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
5.8
30
Corporate clothing
5.8.4 Informal men and women’s wear 5.8.4.1 Sports shirt and jacket General departmental and special projects. These examples are shown to illustrate the usage of the emblem.
Golf shirt
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Golf shirts and jackets may have a printed or embroidered application of the emblem in full colour or single colour.
Jacket
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
the dme
CORPORATE CLOTHING
Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines
5.8
31
Corporate clothing
5.8.4 Informal men and women’s wear 5.8.4.2 Cap and hat These examples show the usage of the departmental signature on its own and with a thematic identity. When a thematic identity is the lead communications platform, the departmental signature is placed on the back of the item as shown.
Cap Project-specific design to go on front of caps and hats.
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Caps and hats may have a printed or embroidered application of the emblem in full colour or single colour. the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
Hat
the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA
the dme
CORPORATE CLOTHING
Department: Energy Minerals and SOUTH AFRICA REPUBLIC OF