Brand Guidelines Republic of South Africa

Page 1

REPUBLIC OF SOUTH AFRICA NATIO NAL COAT OF ARMS CORPORATE IDENTITY AND BRANDING GUIDELINES


Copyright 2005 Government Communications (GCIS) Private Bag X745, Pretoria, 0001 Street address: 356 Vermeulen Street, Midtown Building, Pretoria Tel: (012) 314 2911 Fax: (012) 325 2030 E-mail: marketing@gcis.gov.za

No part of this manual may be copied, transmitted or used for any purpose without the permission of GCIS. STRATEGY Brand Leadership DESIGN Two Tone Design LEGAL Muhlberg Attorneys


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Contents

1.

Introduction

1.1

Foreword

1

1.2

South African national Coat of Arms

2

1.3

Display of the national Coat of Arms

3

1.4

Protecting the national Coat of Arms

5

2.

Brand architecture and brand structure

2.1

The Government Brand Organogram 2.1.1 Brand structure

1 2

2.2

Level 1-branding

3

2.3

Level 2-branding

4

2.4

Level 3-branding

5

3.

Design of the national Coat of Arms

3.1

The national Coat of Arms

1

3.2

The national Coat of Arms - construction and meaning 3.2.1 The circle of Foundation 3.2.2 The circle of Ascendance

2 3 4

3.3

Correct use of the national Coat of Arms 3.3.1 Sizing grid 3.3.2 Control grid

5 6 7

3.4

Colours of the national Coat of Arms 3.4.1 Full colour 3.4.2 Black and White 3.4.3 Outline 3.4.4 Single colour applications 3.4.5 Watermark 3.4.6 Foiling and metallics

8 9 10 11 13 14

3.5

Incorrect use of the national Coat of Arms

15

3.6

The Presidential Seal 3.6.1 Foiling 3.6.2 Embossing 3.6.3 Typography

17 18 19 20

3.7

The President Consort Seal 3.7.1 Construction

21 22


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Contents

3.8

Seal of the Republic of South Africa 3.8.1 Wet Seal 3.8.2 Dry Seal 3.8.3 Typography

23 24 25 26

3.9

The National Coat of Arms - control grid & typography combination 3.9.1 Republic of South Africa 3.9.2 Deputy President 3.9.3 Ministers and Deputy Ministers 3.9.4 Ministries 3.9.5 Ambassodors and High Commissioners 3.9.6 Diplomatic and Consular Missions 3.9.7 The Presidency 3.9.8 Typography

27 28 29 30 31 32 33 34 35

3.10

Departments 3.10.1 Control grid 3.10.2 Typography 3.10.3 Translations

36 37 38 39

3.11

Colours of the departmental logo 3.11.1 Full colour 3.11.2 One colour

41 42

Examples of implemented departmental logos 3.12.1 Functional naming structure 3.12.2 Functional naming structure in two lines 3.12.3 Acronym naming structure 3.12.4 Implemented full colour departmental logos 3.12.5 Implemented one colour departmental logos

43 44 45 46 48

Incorrect use of the departmental logo

50

3.12

3.13

4.

Media Applications

4.1

Print 4.1.1 4.1.1.1 4.1.1.2 4.1.1.3 4.1.1.4

Stationery: The Presidential Seal Letterhead Continuation sheet Compliment slip Folder

1 2 3 4

4.1.2 4.1.2.1 4.1.2.2 4.1.2.3 4.1.2.4

Stationery: Deputy President Letterhead Continuation sheet Compliment slip Folder

5 6 7 8


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Contents

4.1.3 4.1.3.1 4.1.3.2 4.1.3.3 4.1.3.4 4.1.3.5 4.1.3.6

Stationery: Minister / Deputy Minister Letterhead Continuation sheet Compliment slip Business cards Fax cover sheet Folder

9 10 11 12 13 14

4.1.4 4.1.4.1 4.1.4.2 4.1.4.3 4.1.4.4 4.1.4.5 4.1.4.6

Stationery: The Presidency Letterhead Continuation sheet Compliment slip Business cards Fax cover sheet Folder

15 16 17 18 19 20

4.1.5 4.1.5.1 4.1.5.2 4.1.5.3 4.1.5.4 4.1.5.5 4.1.5.6 4.1.5.7

Stationery: Ministry Letterhead Continuation sheet Internal memo Compliment slip Business cards Fax cover sheet Folder

21 22 23 24 25 26 27

4.1.6 4.1.6.1 4.1.6.2 4.1.6.3 4.1.6.4 4.1.6.5 4.1.6.6 4.1.6.7 4.1.6.8 4.1.6.9 4.1.6.10

Stationery: Departmental Letterhead Continuation sheet Internal memo Fax cover sheet Compliment slip Business cards Braille Business cards Folder Official and Manila envelopes White envelopes

28 29 30 31 32 33 34 35 36 37

4.1.7

Name tags

38

4.1.8

Forms

39

4.1.9

Government Gazette

40

4.1.10 4.1.10.1 4.1.10.2

Newsletters and magazines Front cover Back cover

41 42

4.1.11

Posters

44


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Contents

4.2

4.3

4.1.12 4.1.12.1 4.1.12.2 4.1.12.3

Brochures A4 Horizontal brochure A4 Portrait brochure DL brochure

45 46 47

4.1.13 4.1.13.1 4.1.13.2

Project advertisements 39X7 15X3

48 49

4.1.14

Project folders

50

Electronic 4.2.1 4.2.2 4.2.3 4.2.4 4.2.5 4.2.6

E-mail signature Website, departmental Powerpoint presentations CD and CD covers Video cassettes and video covers Television

51 52 54 55 56 57

Co-branding 4.3.1 Level 1-branding partners 4.3.2 Level 2-branding partners 4.3.3 Level 3-branding partners 4.3.4 Special projects 4.3.5 Multiple partners 4.3.6 National departments co-sponsoring

58 59 60 61 63 64

5.

Environmental

5.1

Identification signage 5.1.1 Pylon 5.1.2 Wall-mounted signs 5.1.3 Wall projecting signs

1 2 3

Information signage 5.2.1 Combined pylon 5.2.2 Wall projecting signs 5.2.3 Wall-mounted signs 5.2.4 Way finding signs 5.2.5 Window Decals 5.2.6 Office hours sign

4 5 6 7 8 9

Directional signage 5.3.1 Way finding signage

10

5.2

5.3


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Contents

5.4

5.5

5.6

5.7

5.8

5.9

Emergency signage 5.4.1 Basic emergency signage

11

Exhibition 5.5.1 Pull-up banners 5.5.2 Podium 5.5.3 Backdrop 5.5.4 Special projects backdrop

12 13 15 16

Promotional items 5.6.1 Wrapping paper 5.6.2 Paper bag 5.6.3 Calendars 5.6.4 Mouse pads 5.6.5 Business organiser / filofax / diary 5.6.6 Umbrellas, bags and keyrings

17 18 19 20 21 22

Livery 5.7.1 5.7.2 5.7.3 5.7.4

23 24 25 26

Pick-up truck without canopy Hatchback Panel van with full side windows Single-decker bus

Corporate clothing 5.8.1 Name tags 5.8.2 General and project-specific clothing 5.8.3 Shirt, tie, cuff links and tie clip 5.8.4 Informal men’s and women’s wear 5.8.4.1 Sports shirt and jacket 5.8.4.2 Cap and hat

30 31

Hospitality 5.9.1 Crockery and cutlery

32

27 28 29


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Glossary

Acronym

A word formed from the initial letters of other words.

Brand

A brand is a mixture of tangible and intangible attributes that identity and differentiate a product, service, person or organization. It embodies the promise an organization makes to its stakeholders.

Brand architecture

Brand architecture is the organizing structure of the relationship of brands in a portfolio in relation to each other.

Coat of Arms

A symbolic object or figure, typically displayed on a shield, in conformity with the principles and rules of heraldry. It is the highest graphic representation of the State as represented by the national government.

Corporate identity

The way by which the organization presents itself to its stakeholders and differentiates itself from other entities.

Brand management The management of the intangible and tangible aspects of a brand. Branding signatures The composition and placement of the brand’s logo and symbols on various elements of communication. Branding

Branding is the blending of tangible and intangible attributes to identify and differentiate a product, service, person or organization.

Braille

The system of writing or printing for the blind using characters consisting of raised dots.

Column width

The unit of measurement by which space is sold in print media.

Corporate Identity Manual

Comprehensive guidelines and instructions on the correct use of the graphic elements which make up the corporate identity.

Copyright

The exclusive legal right to produce, publish and sell a literary, musical or artistic work for a specified number of years.

Co-branding

The use of two or more brand names in a communication usually to signify a partnership, joint venture or an endorsement of an initiative.

Clear space

The area around the symbol within which no other visual elements can encroach.

CMYK

Cyan, magenta, yellow and black ink used in four-colour process printing to achieve full-colour images or graphics.

Control grid

The definition of the space and sizing rules between the various elements of the identity such as name, logo/symbol and descriptors.

Embossing

Creating a raised surface on paper by using metal dye.

Functional naming

Naming of an entity by using descriptive words that define the specific function of the entity.

(i)


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Glossary

Foiling

Application of a thin film of colour or metallic ink to a surface.

Great Seal

The official seal of a nation used for the authentification of State documents.

Heraldry

The system, originating in medieval times, of identifying individuals by hereditary insignia.

Kerning

The space between the individual characters in a line of set type.

Leading

The measurement of space between the lines of type.

Media applications

Specifications for application of the national Coat of Arms in various media platforms.

Monolithic brand

A singular overarching identity that spans or identifies the various offerings of products and services in a portfolio.

Merchandise

Goods, products, stock or commodities.

Naming structure

Guidelines specifying the display and placement of the brand name or sub-brand name in relation to the mother brand and/or logo/symbol.

Point

Unit of measurement of the size of typography.

Pantone

International standard for colour specification and referencing.

RGB

The values of the colours red, green and blue used to make colours seen on screen, e.g. web, television, etc.

Scaling

Altering the horizontal or vertical measurement of any visual element.

Sub-brand

A product or service within a portfolio of brands with a distinct identity from the mother brand.

Stock

Specification of paper in terms of its weight in grammage (gsm) and type (bond or laid).

Symbol

Visual representation of the national Coat of Arms.

Trade mark

The name, symbol, figure, letter, work or mark attached to goods used by a particular firm or individual, and legally reserved for the exclusive use of the owner of the mark as maker or seller.

Typography

The style of characters in type.

UV-varnish

Creating a transparent glossy surface in a selected area.

X-height

The height of a type character.

Y-width

The unit of measurement to determine clear space around an object.

(ii)


Introduction

Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

1.

Introduction

1

1.1

Foreword

1

1.2

South African national Coat of Arms

2

1.3

Display of the national Coat of Arms

3

1.4

Protecting the national Coat of Arms

5


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

1.1

1

Foreword

The dawn of freedom and democracy in 1994 heralded the total transformation of South African society. Among the many significant and far-reaching changes was the launch of the new national Coat of Arms on the sixth anniversary of Freedom Day, 27 April 2000. This milestone reflected yet another important step in our transition to a democratic society imbued with the patriotism of a nation proud to be united in diversity, and to express itself in an idiom rooted in the history and culture of the people as a whole. The national Coat of Arms expresses the Government’s corporate identity as a tribute to all the diverse people of our country, with whom government is forging a partnership in a people’s contract to build a better South Africa and a better world. In keeping with the principles of Batho Pele (People First) and in fulfilment of the commitment to the highest standards of service delivery, government seeks to project a distinct and uniform corporate identity to the public. Any interactive work undertaken by any organ of State should reflect the dignity and aura of a government based on the will of the people. These Guidelines serve as the central repository of the application of the national Coat of Arms. They are intended as much for civil servants as for the public who are the ultimate authority whom government should serve.

Dr Essop Pahad

INTRODUCTION

Minister in The Presidency


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

1.2

2

South Africa’s national Coat of Arms

The national Coat of Arms – the State emblem – is the State’s highest visual symbol This national Coat of Arms adopted by the Cabinet in 2000, replaced the one that had served South Africa since 17 September 1910. The national flag, the national anthem and the national Coat of Arms are the core of the national symbols that identify the Republic of South Africa. National symbols are those symbols adopted by the people in a particular country to express its values and aspirations. These symbols are key to social cohesion. Some of the roles of the national symbols include nation-building, national identity, unification and land-marking history. The national Coat of Arms is thus the highest visual symbol of the State. It is the singular identity that spans all spheres of national government, and its communication with its stakeholders. The national Coat of Arms is also the central part of the Great Seal, traditionally considered to be the highest emblem of the State. Absolute authority is given to every document with an impression of the Great Seal on it, implying that this has been approved by the President of the Republic of South Africa. A uniform national Coat of Arms allows the Government and all its agents – the various departments, foreign missions and entities – to project a uniform, consistent and coherent corporate identity to the public. In turn, all communication from government or any of its national, departmental, foreign missions or embassies or joint project with other departments, provincial or local government, non-governmental agencies, commissions, State-owned enterprises, bearing the national Coat of Arms, implies an unequivocal endorsement by the State. Given its importance, it is thus vital to project and maintain a consistent and coherent

INTRODUCTION

application and representation of the national Coat of Arms.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

1.3

3

Display of the national Coat of Arms

The national Coat of Arms can be displayed visually or verbally across several spheres of government. 1.3.1

Visual display of the national Coat of Arms (i)

On the Seal of the Republic of South Africa where it marks or indicates the transference of legitimacy, authenticity and legality.

(ii)

As decoration on the Mace of the National Assembly, by means of which the dignity and power of the South African State is signified.

(iii)

On the national minted and printed coinage and on several medals and National Orders issued.

(iv)

A symbol of The Presidency.

(v)

On government stationery and forms.

(vi)

For branding purposes on the buildings of State institutions, including national government departments.

(vii)

On rank insignia of the South African National Defence Force (SANDF).

(viii)

On crockery used by the Department of Foreign Affairs, the National

(ix)

Virtual, as applied on electronic media such as Internet, Intranet and

Parliament and The Presidency. websites. Placement of the national Coat of Arms (i)

At the front or reception area of the building occupying a high visibility point.

(ii)

At the entry point of national heritage sites.

(iii)

If on a public building, it should be high enough to avoid it being handled constantly.

(iv)

When placed within easy reach it should be of a durable material and installed in such a way that it is tamper proof.

INTRODUCTION

1.3.2.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

1.3

1.3.3

4

Display of the national Coat of Arms

Replacement process of the national Coat of Arms (i)

The national Coat of Arms that is part of a structure declared by the South African Heritage Resource Agency as a national monument should only be removed with permission of the Agency.

(ii)

If possible, attempts should be made to place new arms without interference to the old Coat of Arms.

(iii)

New national Coat of Arms should be installed creatively in buildings declared national monuments to conceal or preserve the obsolete national Coat of Arms integral to the building.

(iv)

Remains of the obsolete national Coat of Arms removed from buildings should be kept at local and national museums for historical and educational purposes.

1.3.4

Verbal representation of the national Coat of Arms

The art of praise poems is well entrenched in African society. Praise poets can be equated as academics who not only compile the history, but also convey it to a wider audience. The recital of praise songs is thus both celebratory and educational. It can be argued that the oral tradition (as represented by praise songs) is older than the art of heraldy (represented by the art and science of coats of arms). While the Coat of Arms was meant to identify the individuals and also to indicate lineage, the praise songs also give a unique character to the individual, marking the ancestral lineage through words. To promote indigenous knowledge systems, the new national Coat of Arms may be accorded praise songs. With the growing popularity of izimbongi (praise poets) in South Africa, the recital of official izimbongo (praise poems) for the national Coat of Arms promotes the African Renaissance. The Arms could be recited orally as a praise poem (isithakazelo) or delivered musically at selected events. This could be done in a way to popularise the national Coat of Arms and, furthermore, as an endeavour to entrench it deeper in the African oral tradition. Consideration should be taken not to elevate the oral rendering of the national Coat of Arms to a status

INTRODUCTION

close to that of the national anthem.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

1.4

5

Protecting the national Coat of Arms

The national Coat of Arms and its motto are the property of the State. The copy and reproduction of the national Coat of Arms for commercial or other uses, is vested in The Presidency. The national Coat of Arms endorses the seal of authority and integrity and should not be utilised for fraudulent or unauthorised transactions. The national Coat of Arms has considerable legal protection arising from various Acts of Parliament and international agreements and protocols: The Trade Marks Act, 1993 (Act 194 of 1993). This legislation allows trade-mark owners to register their trade marks for particular goods and services, and thereby obtain monopoly protection. Section 10(8) provides that the Registrar of Trade Marks must refuse any trade-mark application which consists of the armorial bearings or other State emblem of the Republic, or any imitation thereof from a heraldic point of view, if that application was filed without the necessary authority. The Registrar of Trade Marks is required to refuse any application which conflicts with this section. The Government is not obliged to register the South African national Coat of Arms as a trade mark before this section will apply. The effect of this is that no unauthorised person can register the South African national Coat of Arms as a trade mark. The Merchandise Marks Act, 1941 (Act 17 of 1941). This legislation prohibits the use of certain marks. Section 14 provides that any person who, without the authority of the Minister of Trade and Industry, uses the South African national Coat of Arms in connection with their business or goods is guilty of an offence. In addition, it is an offence to use in connection with a business, any device, emblem or words which falsely suggest State authority. A fine of R5 000 for each infringing article can be imposed, alternatively, a custodial sentence of three years, or both. Again, no registration of the South African national Coat of Arms by the Government is required before these prohibitions apply. The effect of this is that no unauthorised person can use the South African national Coat

INTRODUCTION

of Arms in a commercial manner.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

1.4

6

Protecting the national Coat of Arms

The Heraldry Act, 1962 (Act 18 of 1962). This legislation allows a body to register its coat of arms and thereby stops third-party use of its coat of arms. Once a coat of arms is registered, Section 22 makes it a criminal offence to use that coat of arms or any imitation thereof in the course of trade without the authority of the body in whose name the coat of arms is registered. A fine of R1 000 can be imposed. In addition, Section 21 provides that the body in whose name it is registered can bring a civil action against an infringer, seeking damages and an interdict. Section 22A of the Heraldry Act, 1962 (Act 18 of 1962), protects the national Coat of Arms from any indecent treatment. Any person who commits any act which displays contempt for the national Coat of Arms of the Republic or which is likely to hold it up to ridicule, shall be guilty of an offence and liable on conviction to a fine not exceeding R10 000 or, in default of payment, to imprisonment for a period not exceeding five years or both. Section 20 (1) of the Heraldry Act, 1962 protects the national Coat of Arms as heraldic representation from being ridiculed or compromised as part of artistic expression in the public arena. The South African national Coat of Arms has been registered in the name of the Government. Section 5 (a) provides that the South African national Coat of Arms will be registered automatically by the Bureau of Heraldry without any formal application by the Government being required. Sections 21 and 22 therefore apply to the South African

INTRODUCTION

national Coat of Arms.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

1.4

7

Protecting the national Coat of Arms

The Copyright Act, 1978 (Act 98 of 1978), protects a wide range of work, including artistic work from being copied. The national Coat of Arms qualifies as an artistic work. Section provides that the State will enjoy copyright in any work made under the direction or control of the State. Thus, the State, as represented by the Government Printer, has copyright protection until the year 2050. The creator of the national Coat of Arms has signed a formal assignment of the copyright. The State is entitled to sue anyone who copies the South African national Coat of Arms for copyright infringement, claiming an interdict and damages. In addition, if anyone knowingly trades in goods featuring an unauthorised copy of the South African national Coat of Arms, this will be a criminal offence. The words appearing on the South African national Coat of Arms – ‘!ke e:/xarra //ke’ – which mean ‘diverse people unite’ are declared a prohibited mark under Section 15 of the Merchandise Marks Act,1941 (Act 17 of 1941). This includes the English translation. The effect of this makes it an offence for anyone to use these words in a commercial context. The South African national Coat of Arms will enjoy legal protection in most countries. South Africa is a party to the Paris Convention for the Protection of Industrial Property, a treaty which has been signed by most countries. Article 6 provides that all member countries must agree to refuse registration of, and to prohibit use of, armorial bearings and other State

INTRODUCTION

emblems of member countries without authorisation.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Design of the national Coat of Arms

The national Coat of Arms is the State emblem and is the Republic of South Africa’s highest visual symbol. It is what differentiates us from other countries and is an identity that reflects a unique history as well as embracing the future.

In this section we address the following elements: 3.1

The national Coat of Arms

1

3.2

The national Coat of Arms - construction and meaning 3.2.1 The circle of Foundation 3.2.2 The circle of Ascendance

2 3 4

3.3

Correct use of the national Coat of Arms 3.3.1 Sizing grid 3.3.2 Control grid

5 6 7

3.4

Colours of the national Coat of Arms 3.4.1 Full colour 3.4.2 Black and White 3.4.3 Outline 3.4.4 Single colour applications 3.4.5 Watermark 3.4.6 Foiling and metallics

8 9 10 11 13 14

3.5

Incorrect use of the national Coat of Arms

15

3.6

The Presidential Seal 3.6.1 Foiling 3.6.2 Embossing 3.6.3 Typography

17 18 19 20

3.7

The President Consort Seal 3.7.1 Construction

21 22

3.8

Seal of the Republic of South Africa 3.8.1 Wet Seal 3.8.2 Dry Seal 3.8.3 Typography

23 24 25 26

Design - national Coat of Arms

3.

3


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.

Design of the national Coat of Arms

3.9

The National Coat of Arms - control grid & typography combination 3.9.1 Republic of South Africa 3.9.2 Deputy President 3.9.3 Ministers and Deputy Ministers 3.9.4 Ministries 3.9.5 Ambassodors and High Commissioners 3.9.6 Diplomatic and Consular Missions 3.9.7 The Presidency 3.9.8 Typography

27 28 29 30 31 32 33 34 35

3.10

Departments 3.10.1 Control grid 3.10.2 Typography 3.10.3 Translations

36 37 38 39

3.11

Colours of the departmental logo 3.11.1 Full colour 3.11.2 One colour

41 42

Examples of implemented departmental logos 3.12.1 Functional naming structure 3.12.2 Functional naming structure in two lines 3.12.3 Acronym naming structure 3.12.4 Implemented full colour departmental logos 3.12.5 Implemented one colour departmental logos

43 44 45 46 48

Incorrect use of the departmental logo

50

3.12

3.13


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.1

1

The national Coat of Arms

The national Coat of Arms is the State emblem and is the Republic of South Africa’s highest visual symbol. It is what differentiates us from other countries and is an identity

DESIGN OF THE NATIONAL COAT OF ARMS

that reflects a unique history in addition to embracing the future.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.2

2

The national Coat of Arms - construction and meaning

The national Coat of Arms is a series of elements organized in two distinct circles placed on top of one another. The complete structure of the national Coat of Arms combines the lower and higher circles in a symbol of infinity. The path that connects the lower edge of the scroll, through the lines of the tusks, with the horizon above from which the sun rises at the top, forms the shape of a cosmic egg from which the secretary bird rises. It symbolizes the rebirth of our great heroic nation. The lower circle represents the elements of Foundation The first element is the Motto, in a green semicircle. Completing the semicircle are two symmetrically placed pairs of elephant tusks pointing upwards. Within the circle formed by the tusks are two symmetrical ears of wheat that, in turn, frame a centrally placed gold shield. The shape of the shield makes reference to the drum and contains two human figures from Khoisan rock art. The figures are depicted facing one another in greeting and in unity. Above the shield are placed a spear and a knobkierie, crossed in a single unit. These elements are arranged harmoniously to give focus to the shield and complete the lower circle of foundation. The circle of Ascendance Immediately above the circle of foundation, is the visual centre of the Coat of Arms, a protea. The petals of the protea are rendered in a triangular pattern reminiscent of the crafts of Africa. The secretary bird is placed above the protea and the flower forms the chest of the bird. The secretary bird stands with its wings uplifted in a regal and uprising gesture. The distinctive head feathers of the secretary bird crown a strong and vigilant head. The rising sun above the horizon is placed between the wing of the secretary bird and completes the circle of ascendance.

DESIGN OF THE NATIONAL COAT OF ARMS

The combination of the upper and lower circles intersect to form an unbroken infinite course, and the great harmony between the basic elements results in a dynamic, elegant and thoroughly distinctive design. Yet it clearly retains the stability, gravity and immediacy that a Coat of Arms demands.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.2

The national Coat of Arms - construction and meaning

3.2.1

The circle of Foundation

3

6 5 4 2

3 1

1

The motto: !ke e:/xarra//ke, written in the language of the /Xam people, literally means Diverse People Unite. It represents the nation uniting in a common sense of belonging and national pride.

2

Elephant tusks: These symbolize wisdom, strength, moderation and eternity.

3

The ears of wheat: An emblem of fertility, germination, growth and the development of potential. The ears of wheat also relate to the agricultural aspects of the earth.

4

The shield: The shape of the gold shield is drum-like. It has a dual function: the display of identity and of spiritual defence.

5

The human figures: The figures are derived from images on the Linton Stone, a worldfamous example of South African rock art. The Khoisan, oldest known inhabitants of our land, testify to our common humanity and heritage as South Africans. The figures are depicted in an attitude of greeting, symbolizing unity. It also represents the beginning of the individual’s transformation into the greater sense of belonging to the nation and humanity.

6

The spear and a knobkierie: Dual symbols of defence and authority, they also represent the powerful legs of the secretary bird. The spear and knobkierie are lying down, symbolizing peace.

DESIGN OF THE NATIONAL COAT OF ARMS

The national Coat of Arms is a series of elements organized in two distinct ovals placed on top of one another. The elements in the circle of foundation include the following:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.2

The national Coat of Arms - construction and meaning

3.2.2

The circle of Ascendance

4

9 8 7

7

The protea: An emblem of beauty of our land and the flowering of our potential as a nation in pursuit of the African Renaissance. It also symbolizes the holistic integration of forces that grow from the earth, nurtured from above.

8

The secretary bird: The secretary bird is characterized in flight, the natural consequence of growth and speed. It is a powerful bird whose legs – depicted as the spear and the knobkierie – serve it well in its hunt for snakes. It is a symbol of divine majesty. Its uplifted wing is an emblem of the ascendance of our nation, while simultaneously offering us its protection.

9

The rising sun: An emblem of brightness and splendour, the sun symbolizes the promise of rebirth, the active faculties of reflection, knowledge, good judgement and willpower. It is the very symbol of the source of life, light and the ultimate wholeness of humanity.

The complete structure of the national Coat of Arms combines the lower and higher circles in a symbol of infinity. The path that connects the lower edge of the scroll, through the lines of the tusks, with the horizon above from which the sun rises at the top, forms the shape of a cosmic egg from which the secretary bird rises. It symbolizes the rebirth of our great heroic nation.

DESIGN OF THE NATIONAL COAT OF ARMS

The Circle of Ascendance includes the following elements:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Correct use of the national Coat of Arms

DESIGN OF THE NATIONAL COAT OF ARMS

3.3

5


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.3

Correct use of the national Coat of Arms

3.3.1

Sizing grid

6

The function of the sizing grid is to ensure that the national Coat of Arms is correctly proportioned when manipulated in various sizes and to ensure that there is no distortion or misrepresentation. The national Coat of Arms will always occupy the same space horizontally (272/8 XC) and vertically (36XC). The size of the national Coat of Arms varies according to the size of the platform in which it is used. To ensure proportional consistency, the unit measure C is used to represent the base size from which to scale the national Coat of Arms proportionally. National Coat of Arms 272:8XC Rising sun 145:8 X C

Protea 105:8 X C

Rising sun 63:8 X C Wings 151:8XC

Head 13:8 X C

Note: Do not reconstruct it under any circumstances. Use artwork supplied.

1XC

National Coat of Arms 36 X C Human figures 8 2: 8 X C

Shield 121:8 X C

Tusks 152:8 X C

Motto 42:8 X C

Shield 102:8X C

Spear & knobkierie 14 X C Wheat 16 X C

20mm

Note: Minimum size To accurately capture the fine details of the national Coat of Arms never reproduce the logo less than 20mm in height.

DESIGN OF THE NATIONAL COAT OF ARMS

Tusks 24 X C


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.3

Correct use of the national Coat of Arms

3.3.2

Control grid

7

The national Coat of Arms can appear on its own without a descriptive name (The Republic of South Africa) when used for branding and/or communication identification within the Republic of South Africa, or in co-branding State messages or property. To maximise the impact and clarity of the national Coat of Arms, a clear space area has been created around the logo. National Coat of Arms 272:8XC

1XC

Control grid: The definition of the space and sizing rules between the various elements of the identity such as name, logo, symbol and description

National Coat of Arms 36 X C

Clear space 2XC

Do not place any elements, text or graphics within this area

DESIGN OF THE NATIONAL COAT OF ARMS

Clear space 2XC


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.4

Colours of the national Coat of Arms

3.4.1

Full colour

8

It has been proven that colour has a psychological effect on people’s perceptions and moods. Consequently, colour is used strategically to visually differentiate and position brands to communicate. The national Coat of Arms is no exception and comprises eleven distinct colours, reflecting South Africa’s diversity and eleven languages. The colours below represent the full spectrum of colours that are used for the national Coat of Arms.

CMYK: 0c, 37m, 100y, 0k RGB: R249, G103, B28 Pantone: 143C

CMYK: 0c, 55m, 100y, 41k RGB: R135, G69, B21 Pantone: 146C

CMYK: 0c, 29m, 69y, 45k RGB: R130, G91, B50 Pantone: 132C

CMYK: 0c, 60m, 100y, 0k RGB: R239, G71, B24 Pantone: 152C

CMYK: 0c, 35m, 100y, 25k RGB: R180, G110, B18 Pantone: 1245C

CMYK: 0c, 11m, 63y, 15k RGB: R216, G168, B81 Pantone: 127C

CMYK: 2c, 93m, 99y, 0k RGB: R224, G31, B22 Pantone: 485C

CMYK: 100c, 14m, 100y, 41k RGB: R0, G93, B40 Pantone: 349C

CMYK: 0c, 15m, 56y, 23k RGB: R187, G143, B83 Pantone: 466C

CMYK: 0c, 0m, 0y, 100k RGB: R0, G0, B0 Pantone: black

DESIGN OF THE NATIONAL COAT OF ARMS

CMYK: 0c, 87m, 85y, 64k RGB: R83, G26, B23 Pantone: 188C


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.4

Colours of the national Coat of Arms

3.4.2

Black and White

9

In its basic form, the national Coat of Arms may be represented in black or white reflected out of any solid colour background. White reversed out of black. Black reversed out of white.

Application of a black version on white which would also apply to one colour application. When using single colour applications, neutral colours from the palette must be used. Note: DO NOT USE ANY PRIMARY COLOURS. See colours used overleaf.

Application of white version on black or dark background

DESIGN OF THE NATIONAL COAT OF ARMS

-


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.4

Colours of the national Coat of Arms

3.4.3

Outline

10

In its basic form, the national Coat of Arms may be represented in outline black reflected out of any solid colour background. Black reversed out of white.

Application of a black outline version on white.

DESIGN OF THE NATIONAL COAT OF ARMS

-


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.4

Colours of the national Coat of Arms

3.4.4

Single colour applications

11

Colours that can be used:

CMYK: 0c, 87m, 85y, 64k Pantone: 188 83r, 26g, 23b

CMYK: 0c, 37m, 100y, 0k Pantone: 132 130r, 91g, 50b

Single colour application may be used for example on backdrops.

CMYK: 0c, 15m, 56y, 23k Pantone: 466 187r, 143g, 83b

DESIGN OF THE NATIONAL COAT OF ARMS

CMYK: 0c, 35m, 100y, 25k Pantone: 1245 180r, 110g, 18b


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.4

Colours of the national Coat of Arms

3.4.4

Single colour applications

12

DESIGN OF THE NATIONAL COAT OF ARMS

Colours that can not be used:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.4

Colours of the national Coat of Arms

3.4.5

Watermark

13

The national Coat of Arms may only be used as a watermark for security puposes, e.g. money; passports, identity documents and official certificates. It may never be in full colour, only 30% or less, black.

DESIGN OF THE NATIONAL COAT OF ARMS

Note: Do not use the watermark as a background or design element.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.4

Colours of the national Coat of Arms

3.4.6

Foiling and metallics

14

The national Coat of Arms may be produced visually in gold foiling or solid metals depending on the surface. Please note that these are not the actual colours. Refer to the key below for correct specifications.

Foiling is generally used on printed materials, for example on promotional elements.

KEY Gold Foiling (Pantone 873) Metallics (Pantone 873)

DESIGN OF THE NATIONAL COAT OF ARMS

Metallics could be used for example, on signage.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.5

15

Incorrect use of the national Coat of Arms

Locally Recruited Personnel (LRP) may use the South African flag only. South African Missions Abroad - Business cards: Coat of Arms to be used by

Note: The Coat of Arms may not be used for private purposes.

transferred officials only.

The national Coat of Arms should not be overlapped by or blended with other visual objects, unless this is done for security purposes on items such as the South African passport.

No borders may be drawn around the national Coat of Arms, or changes made to the thickness of lines.

The national Coat of Arms should be displayed in whole, not in part, sections or detail as this may distort its intended symbolism. Exception to this rule is accorded to those government institutions, such as the SANDF that may have to extract certain elements to design military insignia as part of its branding strategy.

The composition area of the national Coat of Arms may not be interfered

DESIGN OF THE NATIONAL COAT OF ARMS

with, defaced or creatively adapted in any form.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Incorrect use of the national Coat of Arms

Note: The Coat of Arms may not be used for private purposes.

The national Coat of Arms may not be used as a drop shadow, slanted or skewed.

No changes may be made to the font type. E:

/XARRA /

/K

Copying from inferior reproductions is discouraged to avoid poor quality images that may compromise the integrity of the national Coat of Arms.

No rotation or skewing may be made to the national Coat of Arms.

DESIGN OF THE NATIONAL COAT OF ARMS

!K

E

E

3.5

16


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.6

17

The Presidential Seal

To signify presidential status, the Presidential Seal features the national Coat of Arms in full colour, surrounded by two concentric circles.

DESIGN OF THE NATIONAL COAT OF ARMS

Only the President is allowed to make use of the Presidential Seal.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.6

The Presidential Seal

3.6.1

Foiling

18

To signify presidential status, the Presidential Seal features the national Coat of Arms in full colour, surrounded by two concentric circles. The circles are foiled in gold (pantone 873). Only the President is allowed to make use of the Presidential Seal.

T

P R E SI DE N E H T

1XC

PU

B

LI

FR

RE

IC A

National Coat of Arms 112:8 X C

C

OF SOUTH

This is the construction grid for the Presidential Seal. Note: Do not reconstruct it under any circumstances. Use artwork supplied.

A

24:8 XC

24:8 XC

Note: The colour pink represents gold foil.

KEY Gold foiling (Pantone 873)

DESIGN OF THE NATIONAL COAT OF ARMS

The Presidential Seal is in full colour surrounded by concentric gold circles.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.6

The Presidential Seal

3.6.2

Embossing

19

The President may also use the embossed option of the Seal. Only the President is allowed to make use of the Presidential Seal.

1XC

PU

B

LI

FR

RE

IC A

National Coat of Arms 117:8 X C

C

OF SOUTH

A

24:8 XC

This is the construction grid for the Presidential Seal. for embossed versions. Note: Do not reconstruct it under any circumstances. Use artwork supplied.

2 4: 8 XC

This is an example of an embossed Presidential Seal.

DESIGN OF THE NATIONAL COAT OF ARMS

T

P R E SI DE N E H T


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.6

The Presidential Seal

3.6.3

Typography

E TH

P R E SI DE N

20

T

PU

B

LI

FR

RE

IC A

Presidential Seal descriptor

C

OF SOU

TH

A

Arial Bold Note: Arial Bold in upper case is used for the Presidential Seal descriptor

DESIGN OF THE NATIONAL COAT OF ARMS

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !?£%&*


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.7

21

The President Consort Seal

To signify the status of the Consort of the President, the full colour, national Coat of Arms is used. It is unique as it has been framed with two circles of different weightings.

DESIGN OF THE NATIONAL COAT OF ARMS

Only the President’s spouse is permitted to use this Seal.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.7

The President Consort Seal

3.7.1

Construction

22

To signify the status of the Consort of the President, the full colour, national Coat of Arms is used. It is unique as it has been framed with two circles of different weightings. Only the President’s spouse is permitted to use this Seal.

National Coat of Arms 117:8XC

This is the construction grid for the Presidential Consort Seal. Note: Do not reconstruct it under any circumstances. Use artwork supplied.

The Presidential Consort Seal is in full colour surrounded by concentric circles.

DESIGN OF THE NATIONAL COAT OF ARMS

1XC


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Seal of the Republic of South Africa

TH SOU

N SIO

IS

M AF

rt

A

IC

me

OF SOUTH

nt: F ore

AF

ign

irs

CA

RI

BL

Note: This is an example of a Dry seal. Use artwork supplied.

Af

DESIGN OF THE NATIONAL COAT OF ARMS

OF SOUTH

fa

CA

RI

pa pa

irs

PU

S

FA

IR PU

De

IS MIN

Mi

IC

CA

RE

BL

nt: Foreign

PU

: F oreig n A

ffa

De

AF

e rt m

M

RE

n

try

OF SOUTH

L

C A NO N D O NH C O HIG

irs

CA

PU

Mi

IC

RI

RI

RI

RE BL

Note: This is an example of a Wet seal. Use black ink. Use artwork supplied.

ffa

AF

rs

BL

ai

: Foreign A OF SOUTH ff IC

ION

TH

T

is

SOU

IS

ni

AF

AF : F OREIGN

ry st

N HIGH I C AL O N D O N C O M SS

IRS

MIN RY

R AF

MI

RE : FO IGN A F FA

Y TR

RE

3.8

23


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.8

Seal of the Republic of South Africa

3.8.1

Wet seal

24

A wet seal of the national Coat of Arms is used on the right-hand side between the last paragraph and the date of the Notes Verbales. An official will initial the original, and the attached copy and forward both Notes Verbales to the other State. One file copy will be signed and kept. NB: An official communication between South Africa and other States has to be channelled through State Protocol, at the Department of Foreign Affairs. This is according to international Protocol practices.

HC A NO NHDI G O O L

N

M IS SI O

N

SOU

A

IC FR

M

TH

National Coat of Arms 91: 8 X C

1XC National Coat of Arms 112 :8 X C

N

SOU

SIO RI

M

IS

TH

AF

Descriptor

L

C A NO N D O NH C O HIG

M

AF

N SIO IS

TH

L

C A NO N D O NH C O HIG

R I CO NA N E M N B

AN

ISCH E BO

M

BA Y

AI R

AF

SO

U

RI

S

N

A

AFT R

IK

CH

S

AI R

FF

T

FO R EIG

AF

AR

NT:

SÜD

DEP ME

When translated into the language of the host country, please ensure that the translations are set along the specified curve as per example.

BONN

TS

Note: Do not reconstruct it under any circumstances. Use artwork supplied.

DESIGN OF THE NATIONAL COAT OF ARMS

SOU

FA

IR

S

MIN

M

SS

FF

AR

N

N

A

DE P

L

TH

T

O N T: F R EIG N

HC A NO NHDI G O O

SIO

SOU

IS

AF

AF : F OREIGN

E TM

RI C

IS

IRS

MIN RY

AF

M

FOREIGN

TH

Y:

M

TR

FA

IS

4:8 12 :8 XC 11:8 XC 13 :8 XC XC


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.8

Seal of the Republic of South Africa

3.8.2

Dry seal

25

A seal is used for endorsement purposes of important and significant state documents and indicates the status of a document. It gives legal status to documents, for example, Letters of Credence and Letters of Recall of Heads of Missions.

National Coat of Arms 91: 8 X C

PU

RI

Mi

AF

rs

BL

ai

n

: Fore ign A OF SOUTH ff IC

ry ist

RE

CA 1XC

National Coat of Arms 117: 8 X C Descriptor

irs

CA

RI

IC

me

OF SOUTH

AF

nt: F oreign

A dry seal is embossed. Embossing is the art of embellishing by creating a raised surface. Font: Arial Narrow

Af

Note: Do not reconstruct it under any circumstances. Use artwork supplied.

DESIGN OF THE NATIONAL COAT OF ARMS

rt

BL

irs

pa

PU

De

nA

AF

fa

CA

RI

irs

IC BL

Foreig

OF SOUTH

CA

RE

ent:

irs

fa

pa

f : F oreig n A

rt m

PU

OF SOUTH

De

n

try

AF

fa

RE

PU

Mi

IC

f : F oreig n A

RI

CA

RE

is

BL

AF

RE

AF

try

OF SOUTH

f

RI

PU

Af

IC

ffa

OF SOUTH

rs

IC BL

Foreign

ai

Mi

ry:

BL

RI

PU

n

n

t is

CA

RE

Mi

is


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Seal of the Republic of South Africa

3.8.3

Typography

HC A NO NHDI G O O L

N

M IS SI O

N

SOU

A

IC FR

M

TH

3.8

26

SOU RI

M

AF

IS

TH

SIO

N

Seal of the Republic of South Africa descriptor

L

C A NO N D O NH C O HIG

M

Arial Narrow Note: Arial Narrow is used for the Seal of the Republic of South Africa descriptor.

DESIGN OF THE NATIONAL COAT OF ARMS

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !?£%&*


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

National Coat of Arms - control grid and typography combination

REPU B LIC OF SOUTH AFRICA

DESIGN OF THE NATIONAL COAT OF ARMS

3.9

27


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.9

National Coat of Arms - control grid and typography combination

3.9.1

Republic of South Africa

28

The national Coat of Arms can appear on its own, with a naming structure (Republic of South Africa) when used internally in South Africa as in branding or co-branding State messages or property.

The fixed distance between the symbol and the descriptor is 16/8XC. 1XC National Coat of Arms 117: 8XC

The rule of the minimum clear space of 2XC applies when the national Coat of Arms and the descriptor are combined. 16: 8 XC

XC

RE PUBLI C O F SO UT H AF RI CA

Country Descriptor: Font: Arial Bold Colour: Black only

Note: When only the country descriptor appears with the symbol, the name appears in black. No other colour may be used.

RE PUBLIC O F SO UT H AF RI CA

DESIGN OF THE NATIONAL COAT OF ARMS

7: 8


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.9

National Coat of Arms - control grid and typography combination

3.9.2

Deputy President

29

Gold foil is used to differentiate the hierarchical structure within the Government. For the Deputy President, the whole wing and shield must be in gold foil (Pantone 873); the rest of the Coat of Arms in full colour.

1XC National Coat of Arms 117: 8XC

7: 8

XC

7: 8

XC

D E PUT Y PRESIDENT R E P U B L IC O F SO UT H AF RICA

D E PUT Y PRESIDENT R E P U B L I C O F SO UT H AF RICA

KEY Foiled area (Pantone 873)

3: 8

XC

Note: Do not reconstruct it under any circumstances. Use artwork supplied.

DESIGN OF THE NATIONAL COAT OF ARMS

16: 8 XC

Descriptor: Font: Arial Bold Colour: 100c 14m 100y 41k (green)


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.9

National Coat of Arms - control grid and typography combination

3.9.3

Ministers and Deputy Ministers

30

To identify Ministers and Deputy Ministers, the tips of the wings and the shield of the national Coat of Arms are foiled with gold (Pantone 873); the rest of the Coat of Arms in full colour.

1XC National Coat of Arms 117: 8XC

7: 8 XC 7: 8 XC 7: 8 XC

MINISTER W A TER A F FAIRS AND FORESTRY R EPU B L IC OF SOUTH AFRICA

MINISTER W A TER A F FAIRS AND FORESTRY R EPU B L IC OF SOUTH AFRICA

KEY Foiled area (Pantone 873)

3:8 XC 3:8 XC

Note: Do not reconstruct it under any circumstances. Use artwork supplied.

DESIGN OF THE NATIONAL COAT OF ARMS

16: 8 XC

Descriptor: Font: Arial Bold Colour: 100c 14m 100y 41k (green)


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.9

National Coat of Arms - control grid and typography combination

3.9.4

Ministries

31

To identify Ministries the national Coat of Arms is printed in full colour.

1XC National Coat of Arms 117: 8XC

7: 8 XC 7: 8 XC 7: 8 XC

M INISTRY W A TER A F FAIRS AND FORESTRY R EPU B L IC OF SOUTH AFRICA

M INISTRY W A TER A F FAIRS AND FORESTRY R EPU B L IC OF SOUTH AFRICA

3:8 XC 3:8 XC

Note: Do not reconstruct it under any circumstances. Use artwork supplied.

DESIGN OF THE NATIONAL COAT OF ARMS

16:8 XC

Descriptor: Font: Arial Bold Colour: 100c 14m 100y 41k (green)


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.9

National Coat of Arms - control grid and typography combination

3.9.5

Ambassadors and High Commissioners

32

To identify Ambassadors and High Commissioners, the shield on the national Coat of Arms is foiled in gold (Pantone 873); the rest of printing in full colour. Heads of Consular Missions use the same as the departmental coats.

1XC National Coat of Arms 117: 8XC

7: 8 XC

KEY Foiled area (Pantone 873)

3:8 XC

Note: Do not reconstruct it under any circumstances. Use artwork supplied.

DESIGN OF THE NATIONAL COAT OF ARMS

16: 8 XC 7: 8 XC

Descriptor: Font: Arial Bold Colour: 100c 14m 100y 41k (green)


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.9

National Coat of Arms - control grid and typography combination

3.9.6

Diplomatic and Consular Missions

33

To identify Diplomatic and Consular Missions the national Coat of Arms is printed in full colour.

1XC National Coat of Arms 117: 8XC

7: 8 XC

3:8 XC

Note: Do not reconstruct it under any circumstances. Use artwork supplied.

DESIGN OF THE NATIONAL COAT OF ARMS

16: 8 XC 7: 8 XC

Descriptor: Font: Arial Bold Colour: 100c 14m 100y 41k (green)


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.9

National Coat of Arms - control grid and typography combination

3.9.7

The Presidency

34

All departments are to use either the full colour national Coat of Arms or a single colour. No foiling is allowed for the departments.

1XC National Coat of Arms 117: 8XC

16:8 XC XC

7: 8

XC

THE PRESIDENCY REPUBL IC OF SOUTH AFRICA

3:8

XC

Descriptor: Font: Arial Bold Colour: 0c 0m 0y 100k (black) Note: Do not reconstruct it under any circumstances. Use artwork supplied.

THE PRESIDENCY REPUBL IC OF SOUTH AFRICA

DESIGN OF THE NATIONAL COAT OF ARMS

7: 8


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.9

National Coat of Arms - control grid and typography combination

3.9.8

Typography

35

National Coat of Arms descriptor

THE PRESIDENCY REPUBL IC OF SOUTH AFRICA

Arial Narrow Note: Arial Bold is used for the National Coat of Arms descriptor.

DESIGN OF THE NATIONAL COAT OF ARMS

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !?£%&*


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.10

36

Departments

National departments are allowed to distinguish themselves from one another using colour as a primary differentiator. There are four primary colour options that make up the national Coat of Arms from which departments can choose to differentiate themselves: orange, brown, black or green. Departments may not change their colour, once selected. All departments are to use either the full colour national Coat of Arms or a single colour. No foiling is allowed for the departments.

primary descriptor

DESIGN OF THE NATIONAL COAT OF ARMS

Department: Department’s full name REPUBLIC OF SOUTH AFRICA


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.10

37

Departments

3.10.1 Control grid

National departments are allowed to distinguish themselves from one another using colour as a primary differentiator. There are four primary colour options that make up the national Coat of Arms from which departments can choose to differentiate themselves: orange, brown, black or green. Departments may not change their colour, once selected. All departments are to use either the full colour national Coat of Arms or a single colour. No foiling is allowed for the departments.

Space 2XC

Primary descriptor 15:8XC

primary descriptor

Space 1XC Line 2:8XC Space 4:8XC

Department: Department’s full name REPUBLIC OF SOUTH AFRICA

Secondary descriptor 11:8XC Space 5:8XC Tertiary descriptor 11:8XC Space 5:8XC Country descriptor 11:8XC

Clear Space 2XC

Note: 2XC clear space around the symbol

primary descriptor Department: Department’s full name REPUBLIC OF SOUTH AFRICA

and descriptor.

Do not place any elements, text or graphics within this area.

DESIGN OF THE NATIONAL COAT OF ARMS

1XC National Coat of Arms 117: 8XC


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.10

38

Departments

3.10.2 Typograpahy

PRIMARY DESCRIPTOR: Gill Sans Bold

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !?£%&*

Gill Sans Bold is only used for acronym naming structure and it must be in lower case.

PRIMARY DESCRIPTOR: Gill Sans Regular

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !?£%&*

Gill Sans Regular is used for acronym and functional naming structure and it may only be used in lower case.

Arial Bold

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !?£%&*

Arial Bold is only used for the country descriptor. It may only be used in upper case and in black.

Arial Regular Arial Regular is only used for secondary and tertiary descriptors. It may be used in upper and lower case and in black.

DESIGN OF THE NATIONAL COAT OF ARMS

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !?£%&*


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

3.10

39

Departments

3.10.3 Translations

According to the provisions of the Constitution of the Republic of South Africa (1996), national government may use any particular official language for the purposes of government taking into account, among other things, target audience, usage, particularity and expense.

Two language options have been selected for the government brand:

OPTION 1:

English only Use only English. The name of the communicating department in full (in the tertiary descriptor) will be replicated in all other official languages and positioned at the bottom of the letterhead, fax or on the back of business cards.

education Department: Education REPUBLIC OF SOUTH AFRICA

English plus one other language The primary descriptor must always be in English, and departments may choose to use translated versions, in any official language, in the secondary, tertiary and country descriptor.

The name of the communicating department will be replicated in all other official languages as specified. The name of the communicating department will be translated in all official languages and placed under the line in descending order of secondary, tertiary and country descriptors.

education

English

uMnyango: wezeMfudo IRIPHABHLIKI YENINGIZIMU AFRIKA

isiZulu

DESIGN OF THE NATIONAL COAT OF ARMS

OPTION 2:

English


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

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Colours of the departmental logo

3.11.1 Full colour

CMYK

PANTONE

RGB

Orange

0c, 60m, 100y, 0k

PANTONE - 152C

R239, G71, B24

Brown

0c, 55m, 100y, 41k

PANTONE - 146C

R136, G70, B22

Black

0c, 0m, 0y, 100k

PANTONE - black

R0, G0, B0

Green

100c, 14m, 100y, 41k

PANTONE - 349C

R0, G93, B40

DESIGN OF THE NATIONAL COAT OF ARMS

National departments are allowed to distinguish themselves from one another using colour as a primary differentiator. There are four primary colour options that make up the national Coat of Arms from which departments can choose to differentiate themselves: orange, brown, black or green. Departments may not change their colour, once selected.


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Colours of the departmental logo

3.11.2 One colour

One colour solid signatures should only be placed on a solid background, preferably white or black. This will apply primarily on signage and corporate gifts. Please avoid placing logos on textured or patterned backgrounds. The reverse version should only be placed on 100% black to 30% black backgrounds, excluding promotional elements where it may also be embossed.

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

One colour solid, positive on 100% white background.

One colour solid, reversed out of 100% black background.

Note: See single colour applications in Section 3 on page 11.

DESIGN OF THE NATIONAL COAT OF ARMS

the dme


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Examples of implemented departmental logos

3.12.1 Functional naming structure

The grid has been carefully devised to assist in establishing the clear space area around the national Coat of Arms and serves as a guide with which to establish the different sizes on various communication elements. The clear space around the national Coat of Arms must always be 2XC. The spacing between the national Coat of Arms and the descriptor to the right must be 2XC. The primary descriptor (functional name of department e.g. water & forestry) is 15/8XC high. The secondary descriptor (word ‘Department’) is 11/8XC high. The tertiary descriptor (full name of department e.g. Water Affairs and Forestry) is also 11/8XC high. The Republic of South Africa is 11/8XC high. Above the line an ‘ampersand’ (&) symbol is used, whilst below the line an ‘and’ is used.

Space 2XC

Primary descriptor 15:8XC

National Coat of Arms 117: 8XC

water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

Space 1XC Line 2:8XC Space 4:8XC Secondary descriptor 11:8XC Space 5:8XC Tertiary descriptor 11:8XC Space 5:8XC Country descriptor 11:8XC

Primary descriptor functional name Font: Gill Sans Regular Colour: Departmental Secondary and tertiary descriptor Font: Arial Regular Colour: Black only Country descriptor Font: Arial Bold Colour: Black

DESIGN OF THE NATIONAL COAT OF ARMS

1XC


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Examples of implemented departmental logos

3.12.2 Functional naming structure in two lines

The grid has been carefully devised to assist in establishing the clear space area around the national Coat of Arms and serves as a guide with which to establish the different sizes on various communication elements. The clear space around the national Coat of Arms must always be 2XC. The spacing between the national Coat of Arms and the descriptor to the right must be 2XC. If the department has a long name the primary descriptor (functional name of department e.g. environment & tourism) must be two lines and each line must be 15/8XC high. The secondary descriptor (word ‘Department’) is 11/8XC high. The tertiary descriptor (full name of department e.g. Environmental Affairs and Tourism) is also 11/8XC high. The Republic of South Africa is 11/8XC high. Above the line an ‘ampersand’ (&) symbol is used, whilst below the line an ‘and’ is used. Space 2XC

Primary descriptor 15:8XC

National Coat of Arms 117: 8XC

Department: Environmental Affairs and Tourism REPUBLIC OF SOUTH AFRICA

environment & tourism Department: Environmental Affairs and Tourism REPUBLIC OF SOUTH AFRICA

Space 1XC Primary descriptor 15:8XC Line 2:8XC Space 4:8XC Secondary descriptor 11:8XC Space 5:8XC Tertiary descriptor 11:8XC Space 5:8XC Country descriptor 11:8XC

Primary descriptor functional name in two lines Font: Gill Sans Regular Colour: Departmental Secondary and tertiary descriptor Font: Arial Regular Colour: Black only Country descriptor Font: Arial Bold Colour: Black

DESIGN OF THE NATIONAL COAT OF ARMS

1XC

environment & tourism


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Examples of implemented departmental logos

3.12.3 Acronym naming structure

The grid has been carefully devised to assist in establishing the clear space area around the national Coat of Arms and serves as a guide with which to establish the different sizes on various communication elements. The clear space around the national Coat of Arms must always be 2XC. The spacing between the national Coat of Arms and the descriptor to the right must be 2XC. The primary descriptor (acronym name of department e.g. the dti) is 15/8XC high. The secondary descriptor (word ‘Department’) is 11/8XC high. The tertiary descriptor (full name of department e.g. Trade and Industry) is also 11/8XC high. The Republic of South Africa is 11/8XC high. When the name of the department is written as an acronym, it must be preceeded by “the”.

Space 2XC

Primary descriptor 15:8XC

National Coat of Arms 117: 8XC

the dti Department: Trade and Industry REPUBLIC OF SOUTH AFRICA

the dti Department: Trade and Industry REPUBLIC OF SOUTH AFRICA

Space 1XC Line 2:8XC Space 4:8XC Secondary descriptor 11:8XC Space 5:8XC Tertiary descriptor 11:8XC Space 5:8XC Country descriptor 11:8XC

Primary descriptor acronym Font: Gill Sans Regular Colour: Departmental Secondary and tertiary descriptor Font: Arial Regular Colour: Black only Country descriptor Font: Arial Bold Colour: Black

DESIGN OF THE NATIONAL COAT OF ARMS

1XC


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Examples of implemented departmental logos

3.12.4 Implemented full colour departmental logos

agriculture

health

Department: Agriculture REPUBLIC OF SOUTH AFRICA

Department: Health REPUBLIC OF SOUTH AFRICA

arts & culture

home affairs

Department: Arts and Culture REPUBLIC OF SOUTH AFRICA

Department: Home Affairs REPUBLIC OF SOUTH AFRICA

Note: Only the primary descriptor may be in colour. Secondary, tertiary and country descriptor must always

correctional services

housing

Department: Correctional Services REPUBLIC OF SOUTH AFRICA

Department: Housing REPUBLIC OF SOUTH AFRICA

defence

independant complaints directorate Department: Independant Complaints Directorate REPUBLIC OF SOUTH AFRICA

education

intelligence

Department: Education REPUBLIC OF SOUTH AFRICA

Department: National Intelligence Agency REPUBLIC OF SOUTH AFRICA

environment & tourism Department: Environmental Affairs and Tourism REPUBLIC OF SOUTH AFRICA

government communications Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA

government printing Department: Government Printing Works REPUBLIC OF SOUTH AFRICA

labour Department: Labour REPUBLIC OF SOUTH AFRICA

land affairs Department: Land Affairs REPUBLIC OF SOUTH AFRICA

national treasury Department: National Treasury REPUBLIC OF SOUTH AFRICA

DESIGN OF THE NATIONAL COAT OF ARMS

Department: Defence REPUBLIC OF SOUTH AFRICA

be in black.


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Examples of implemented departmental logos

3.12.4 Implemented full colour departmental logos

public enterprises

the doc

Department: Public Enterprises REPUBLIC OF SOUTH AFRICA

Department: Communications REPUBLIC OF SOUTH AFRICA

public works

the doj & cd

Department: Public Works REPUBLIC OF SOUTH AFRICA

Department: Justice and Constitutional Development REPUBLIC OF SOUTH AFRICA

Note: Only the primary descriptor may be in colour. Secondary, tertiary and country descriptor must always

safety & security

the dplg

Department: Safety and Security REPUBLIC OF SOUTH AFRICA

Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

science & technology

the dpsa Department: Public Service and Administration REPUBLIC OF SOUTH AFRICA

social development

the dti

Department: Social Development REPUBLIC OF SOUTH AFRICA

Department: Trade and Industry REPUBLIC OF SOUTH AFRICA

sport & recreation

the samdi

Department: Sport and Recreation South Africa REPUBLIC OF SOUTH AFRICA

Department: SA Managment Development Institution REPUBLIC OF SOUTH AFRICA

the dfa

transport

Department: Foreign Affairs REPUBLIC OF SOUTH AFRICA

Department: Transport REPUBLIC OF SOUTH AFRICA

the dme

water & forestry

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

DESIGN OF THE NATIONAL COAT OF ARMS

Department: Science and Technology REPUBLIC OF SOUTH AFRICA

be in black.


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Examples of implemented departmental logos

3.12.5 Implemented one colour departmental logos

agriculture

health

Department: Agriculture REPUBLIC OF SOUTH AFRICA

Department: Health REPUBLIC OF SOUTH AFRICA

arts & culture

home affairs

Department: Arts and Culture REPUBLIC OF SOUTH AFRICA

Department: Home Affairs REPUBLIC OF SOUTH AFRICA

The departmental logos may only be black reversed out of white or white reversed out of black.

correctional services

housing

Department: Correctional Services REPUBLIC OF SOUTH AFRICA

Department: Housing REPUBLIC OF SOUTH AFRICA

defence

independant complaints directorate Department: Independant Complaints Directorate REPUBLIC OF SOUTH AFRICA

education

intelligence

Department: Education REPUBLIC OF SOUTH AFRICA

Department: National Intelligence Agency REPUBLIC OF SOUTH AFRICA

environment & tourism Department: Environmental Affairs and Tourism REPUBLIC OF SOUTH AFRICA

government communications Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA

government printing Department: Government Printing Works REPUBLIC OF SOUTH AFRICA

labour Department: Labour REPUBLIC OF SOUTH AFRICA

land affairs Department: Land Affairs REPUBLIC OF SOUTH AFRICA

national treasury Department: National Treasury REPUBLIC OF SOUTH AFRICA

DESIGN OF THE NATIONAL COAT OF ARMS

Department: Defence REPUBLIC OF SOUTH AFRICA


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Examples of implemented departmental logos

3.12.5 Implemented one colour departmental logos

public enterprises

the doc

Department: Public Enterprises REPUBLIC OF SOUTH AFRICA

Department: Communications REPUBLIC OF SOUTH AFRICA

public works

the doj & cd

Department: Public Works REPUBLIC OF SOUTH AFRICA

Department: Justice and Constitutional Development REPUBLIC OF SOUTH AFRICA

The departmental logos may only be black reversed out of white or white reversed out of black.

safety & security

the dplg

Department: Safety and Security REPUBLIC OF SOUTH AFRICA

Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

science & technology

the dpsa Department: Public Service and Administration REPUBLIC OF SOUTH AFRICA

social development

the dti

Department: Social Development REPUBLIC OF SOUTH AFRICA

Department: Trade and Industry REPUBLIC OF SOUTH AFRICA

sport & recreation

the samdi

Department: Sport and Recreation South Africa REPUBLIC OF SOUTH AFRICA

Department: SA Managment Development Institution REPUBLIC OF SOUTH AFRICA

the dfa

transport

Department: Foreign Affairs REPUBLIC OF SOUTH AFRICA

Department: Transport REPUBLIC OF SOUTH AFRICA

the dme

water & forestry

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

DESIGN OF THE NATIONAL COAT OF ARMS

Department: Science and Technology REPUBLIC OF SOUTH AFRICA


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Incorrect use of the departmental logo

public enterprises Department: Public Enterprises REPUBLIC OF SOUTH AFRICA

Do not use any colours other than the ones specified in these guidelines. Use only the colour chosen by the department, i.e.: orange or green or brown or black.

public enterprises

No changes may be made to the font type or size.

Department: Public Enterprises

case. The name must always be in the colour chosen

REPUBLIC OF SOUTH AFRICA

public enterprises Department: Public Enterprises REPUBLIC OF SOUTH AFRICA

The font must always be Gill Sans Regular in lower

by the department.

No changes may be made to the order of the national Coat of Arms and the department’s naming structure. The national Coat of Arms must always be on the lefthand side with the descriptors on the right.

public enterprises

The logo may not be overlapped or blended with other

Department: Public Enterprises REPUBLIC OF SOUTH AFRICA

such as the South African passport.

public enterprises Department: Public Enterprises REPUBLIC OF SOUTH AFRICA

public enterprises Department: Public Enterprises REPUBLIC OF SOUTH AFRICA

visual objects, except for security purposes on items

No rotation, skewing or distortion may be made to the logo. Always follow the rules for the control grid.

The full colour version of the national Coat of Arms may not be used as a watermark. DESIGN OF THE NATIONAL COAT OF ARMS

3.13

50


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

ENGLISH

SETSWANA

SESOTHO

ISIZULU

TSHIVENDA

AFRIKAANS

SEPEDI

XITSONGA

SISWATI

ISIXHOSA

ISINDEBELE

1

Department of Agriculture Republic of South Africa

Lefapha la Temothuo Repaboleki ya Aforika Borwa

Lefapha la Temo Rephaboliki ya Afrika Borwa

uMnyango wezoLimo iRiphabhliki yeNingizimu Afrika

Muhasho wa Vhulimi Riphabuliki ya Afrika Tshipembe

Departement van Landbou Republiek van Suid-Afrika

Kgoro ya Temo Repabliki ya Afrika Borwa

UmNyango WezokuLima iRiphablikhi yeSewula Afrika

Department of Arts and Culture Republic of South Africa

Lefapha la Botsweretshi le Setso Repaboleki ya Aforika Borwa

Lefapha la Bonono le Setho Rephaboliki ya Afrika Borwa

uMnyango wezoBuciko namaSiko iRiphabhliki yeNingizimu Afrika

Muhasho wa Vhutsila na Mvelele Riphabuliki ya Afrika Tshipembe

Departement van Kuns en Kultuur Republiek van Suid-Afrika

Kgoro ya Bokgabo le Setso Repabliki ya Afrika Borwa

LiTiko leTekulima IRiphabliki yeNingizimu Afrika LiTiko leTebuciko nemaSiko IRiphabliki yeNingizimu Afrika

ISebe lezoLimo IRiphabhlikhi yaseMzantsi Afrika

2

Ndzawulo Riphabliki Ndzawulo Riphabliki

ISebe lezoBugcisa neNkcubeko IRiphabhlikhi yaseMzantsi Afrika

UmNyango WobuCiko NamaSiko iRiphablikhi wobukghwari Afrika

3

Department of Communications Republic of South Africa

Lefapha la Ditlhaeletsano Repaboleki ya Aforika Borwa

Lefapha la Dikgokahano Rephaboliki ya Afrika Borwa

uMnyango wezokuXhumana iRiphabhliki yeNingizimu Afrika

Muhasho wa Vhudavhidzani Riphabuliki ya Afrika Tshipembe

Departement van Kommunikasie Republiek van Suid-Afrika

Kgoro ya Dikgokagano Repabliki ya Afrika Borwa

Ndzawulo ya swa Vuhlanganisi Riphabliki ya Afrika Dzonga

LiTiko leTekuchumana IRiphabliki yeNingizimu Afrika

ISebe lezoNxibelelwano IRiphabhlikhi yaseMzantsi Afrika

UmNyango wezokuthintana iRiphablikhi yeSewula Afrika

4

Department of Correctional Services Republic of South Africa Department of Defence Republic of South Africa

Lefapha la Ditirelo tsa Bosiamisi Repaboleki ya Aforika Borwa Lefapha la Tshireletso Repaboleki ya Aforika Borwa

Lefapha la Ditshebeletso tsa Tshokoloho Rephaboliki ya Afrika Borwa Lefapha la Tshireletso Rephaboliki ya Afrika Borwa

uMnyango weSevisi yokuQondisa iZimilo iRiphabhliki yeNingizimu Afrika uMnyango wezokuVikela iRiphabhliki yeNingizimu Afrika

Muhasho wa Tshumelo dza Vhululamisi Riphabuliki ya Afrika Tshipembe Muhasho wa Tsireledzo Riphabuliki ya Afrika Tshipembe

Departement van Korrektiewe Dienste Republiek van Suid-Afrika Departement van Verdediging Republiek van Suid-Afrika

Kgoro ya Ditirelo tsa Tshokollo Repabliki ya Afrika Borwa Kgoro ya Tshireletso Repabliki ya Afrika Borwa

Ndzawulo ya Vululamisi bya Vabohiwa Riphabliki ya Afrika Dzonga

LiTiko leTekucondziswa kweSimilo IRiphabliki yeNingizimu Afrika

UmNyango WezamaJele iRiphablikhi yeSewula Afrika

Ndzawulo ya swa Vusirheleri Riphabliki ya Afrika Dzonga

LiTiko leTekuvikela IRiphabliki yeNingizimu Afrika

ISebe leeNkonzo zoLuleko IRiphabhlikhi yaseMzantsi Afrika ISebe lezoKhuselo IRiphabhlikhi yaseMzantsi Afrika

Department of Education Republic of South Africa Department of Environmental Affairs and Tourism Republic of South Africa

Lefapha la Thuto Repaboleki ya Aforika Borwa Lefapha la Merero ya Tikologo le Bojanala Repaboleki ya Aforika Borwa

Lefapha la Thuto Rephaboliki ya Afrika Borwa Lefapha la Ditaba tsa Tikoloho le Bohahlaudi Rephaboliki ya Afrika Borwa

uMnyango wezeMfundo iRiphabhliki yeNingizimu Afrika uMnyango wesimo seNdalo nezokuVakasha iRiphabhliki yeNingizimu Afrika

Muhasho wa Pfunzo Riphabuliki ya Afrika Tshipembe Muhasho wa zwa Mupo na Vhuendelamashango Riphabuliki ya Afrika Tshipembe

Departement van Onderwys Republiek van Suid-Afrika

Kgoro ya Thuto Repabliki ya Afrika Borwa

Ndzawulo ya Dyondzo Riphabliki ya Afrika Dzonga

LiTiko leTemfundvo IRiphabliki yeNingizimu Afrika

ISebe lezeMfundo IRiphabhlikhi yaseMzantsi Afrika

UmNyango WezeFundo iRiphablikhi yeSewula Afrika

Departement van Omgewingsake en Toerisme Republiek van Suid-Afrika

Kgoro ya Merero ya Tikologo le Boeti Repabliki ya Afrika Borwa

LiTiko leTesimondzawo nekuVakasha IRiphabliki yeNingizimu Afrika

ISebe leMicimbi yezeMo esiNgqongqileyo noKhenketho IRiphabhlikhi yaseMzantsi Afrika

UmNyango wezeBhoduluko nezamaVakatjho iRiphablikhi yeSewula Afrika

Department of Foreign Affairs Republic of South Africa Government Communication & Information System Republic of South Africa

Lefapha la Merero ya Dinaga di Sele Repaboleki ya Aforika Borwa

Lefapha la Ditaba tsa Ka Ntle Rephaboliki ya Afrika Borwa

uMnyango wezangaPhandle iRiphabhliki yeNingizimu Afrika

Muhasho wa zwa Nnda Riphabuliki ya Afrika Tshipembe

Departement van Buitelandse Sake Republiek van Suid-Afrika

LiTiko leTangaphandle IRiphabliki yeNingizimu Afrika

ISebe leMicimbi yezaNgaphandle IRiphabhlikhi yaseMzantsi Afrika

Ditlhaeletsano tsa Puso le Ditirelo tsa Tshedimosetso Repaboleki ya Aforika Borwa

Dikgokahano tsa Mmuso le Mekgwatshebetso ya Tlhahisoleseding, Rephaboliki ya Afrika Borwa

EzokuXhumana koMbuso neNqubo yezoLwazi iRiphabhliki yeNingizimu Afrika

Vhudavhidzani ha Muvhuso na Tshumelo ya zwa Mafhungo, Riphabuliki ya Afrika Tshipembe

Regeringskommunikasie- en -inligtingstelsel Republiek van Suid-Afrika

Kgoro ya Merero ya Ntle Repabliki ya Afrika Borwa Dikgokagano tsa Mmuso le Ditirelo tsa Tshedimoso, Repabliki ya Afrika Borwa

Ndzawulo ya Timhaka ta Mbango na Vupfhumba Riphabliki ya Afrika Dzonga Ndzawulo ya Timhaka ta le Handle Riphabliki ya Afrika Dzonga Vuhlanganisi bya Mfumo na Fambiselo ra swa Vutivi Riphabliki ya Afrika Dzonga

Tekuchumana taHulumende neNchubo yeteLwati IRiphabliki yeNingizimu Afrika

IiNkonzo zoNxibelelwano lukaRhulumente neNkqubo yeeNkcazelo, IRiphabliki yaseMzantsi Afrika

UmNyango WeeNdaba zangaPhandle iRiphablikhi yeSewula Afrika iHlelo lomBuso lokuThintana neLwazi iRiphablikhi yeSewula Afrika

Department of Health Republic of South Africa Department of Home Affairs Republic of South Africa

Lefapha la Pholo Repaboleki ya Aforika Borwa Lefapha la Merero ya Selegae Repaboleki ya Aforika Borwa

Lefapha la Bophelo Rephaboliki ya Afrika Borwa

uMnyango wezeMpilo iRiphabhliki yeNingizimu Afrika

Departement van Gesondheid Republiek van Suid-Afrika

Ndzawulo Riphabliki Ndzawulo Riphabliki

Rihanyo Afrika Dzonga ta le Kaya Afrika Dzonga

ISebe lezeMpilo IRiphabhlikhi yaseMzantsi Afrika

UmNyango WezamaPhilo iRiphablikhi yeSewula Afrika

uMnyango wezaseKhaya iRiphabhliki yeNingizimu Afrika

Kgoro ya Maphelo Repabliki ya Afrika Borwa Kgoro ya Merero ya Selegae Repabliki ya Afrika Borwa

LiTiko leTemphilo IRiphabliki yeNingizimu Afrika

Lefapha la Ditaba tsa Lehae Rephaboliki ya Afrika Borwa

Muhasho wa Mutakalo Riphabuliki ya Afrika Tshipembe Muhasho wa zwa Muno Riphabuliki ya Afrika Tshipembe

LiTiko leTasekhaya IRiphabliki yeNingizimu Afrika

ISebe lezaseKhaya IRiphabhlikhi yaseMzantsi Afrika

UmNyango wezangeKhaya iRiphablikhi yeSewula Afrika

Lefapha la go Tlamela ka Matlo Repaboleki ya Aforika Borwa Lephata le le Ikemetseng la Dingongorego Repaboleki ya Aforika Borwa

Lefapha la Matlo Rephaboliki ya Afrika Borwa Lekala le Ikemetseng la Ditletlebo Rephaboliki ya Afrika Borwa

uMnyango wezeZindlu iRiphabhliki yeNingizimu Afrika

LiTiko leTetindlu IRiphabliki yeNingizimu Afrika

ISebe lezeZindlu IRiphabhlikhi yaseMzantsi Afrika

UmNyango wezeziNdlu iRiphablikhi yeSewula Afrika

Vufambisi lebyi Tiyimeleke bya Swivilelo Riphabliki ya Afrika Dzonga

Department of Justice and Constitutional Development Republic of South Africa

Lefapha la Toka le Ntshetsopele ya Molaotheo Rephaboliki ya Afrika Borwa

uMnyango wezoBulungisa nokuThuthukiswa koMthethosisekelo iRiphabhliki yeNingizimu Afrika

Muhasho wa Vhulamukanyi na Mvelaphanda ya Ndayotewa Riphabuliki ya Afrika Tshipembe

Kgoro ya Toka le Tlhabollo ya Molaotheo Repabliki ya Afrika Borwa

Ndzawulo ya Vululami na Nhluvukiso wa Vumbiwa Riphabliki ya Afrika Dzonga

ICandelo eliZimeleyo leZikhalazo IRiphabhlikhi yaseMzantsi Afrika Isebe lezoBulungisa noPhuhliso loMgaqo-siseko IRiphabhlikhi yaseMzantsi Afrika

15

Department of Labour Republic of South Africa

Lefapha la Bosiamisi le Tlhabololo ya Molaotheo Repaboleki ya Aforika Borwa Lefapha la Bodiri Repaboleki ya Aforika Borwa

Luphiko lwetiKhalo lolutiMele IRiphabliki yeNingizimu Afrika LiTiko leTebulungiswa nekuTfutfukiswa kweMtsetfosisekelo IRiphabliki yeNingizimu Afrika

UbuLawuli obuziJameleko beeNghonghoyilo iRiphablikhi yeSewula Afrika

14

Onafhanklike Klagtedirektoraat Republiek van Suid-Afrika Departement van Justisie en Staatkundige Ontwikkeling Republiek van Suid-Afrika

Kgoro ya Dintlo Repabliki ya Afrika Borwa Kgorwana ye e Ikemetsego ya Boipelaetso Repabliki ya Afrika Borwa

Ndzawulo ya ta Tiyindlu Riphabliki ya Afrika Dzonga

uPhiko oluziMele lweziKhalazo iRiphabhliki yeNingizimu Afrika

Muhasho wa zwa Dzinndu Riphabuliki ya Afrika Tshipembe Tshumelo yo Diimelaho ya Mbilahelo Riphabuliki ya Afrika Tshipembe

Departement van Behuising Republiek van Suid-Afrika

13

Department of Housing Republic of South Africa Independent Complaints Directorate Republic of South Africa

Lefapha la Mesebetsi Rephaboliki ya Afrika Borwa

uMnyango wezeMisebenzi iRiphabhliki yeNingizimu Afrika

Muhasho wa zwa Mishumo Riphabuliki ya Afrika Tshipembe

Departement van Arbeid Republiek van Suid-Afrika

Kgoro ya Merero ya Mesomo Repabliki ya Afrika Borwa

Ndzawulo ya ta Mintirho Riphabliki ya Afrika Dzonga

LiTiko leTemisebenti IRiphabliki yeNingizimu Afrika

ISebe lezeMisebenzi IRiphabhlikhi yaseMzantsi Afrika

UmNyango wezabaSebenzi iRiphablikhi yeSewula Afrika

16

Department of Land Affairs Republic of South Africa

Lefapha la Merero ya Lefatshe Repaboleki ya Aforika Borwa

uMnyango wezeMihlaba iRiphabhliki yeNingizimu Afrika

Muhasho wa zwa Mavu Riphabuliki ya Afrika Tshipembe

Departement van Landbou en Grondsake Republiek van Suid-Afrika

Kgoro ya Merero ya Naga Repabliki ya Afrika Borwa

Ndzawulo ya ta Misava Riphabliki ya Afrika Dzonga

UmNyango wezemiHlaba iRiphablikhi yeSewula Afrika

Department of Minerals and Energy Republic of South Africa

Lefapha la Diminerale le Eneji Repaboleki ya Aforika Borwa

uMnyango wezamaMinerali ne-Eneji iRiphabhliki yeNingizimu Afrika

Muhasho wa zwa Minirala na Fulufulu Riphabuliki ya Afrika Tshipembe

Departement van Minerale en Energie Republiek van Suid-Afrika

Kgoro ya Dimenerale le Enetsi Repabliki ya Afrika Borwa

Ndzawulo ya Timinerali na Eneji Riphabliki ya Afrika Dzonga

LiTiko leTemhlaba IRiphabliki yeNingizimu Afrika LiTiko leTimbiwa neMandla IRiphabliki yeNingizimu Afrika

ISebe lezeMihlaba IRiphabhlikhi yaseMzantsi Afrika

17

Lefapha la Ditaba tsa Mobu Rephaboliki ya Afrika Borwa Lefapha la Diminerale le Eneji Rephaboliki ya Afrika Borwa

ISebe leZimbiwa naMandla IRiphabhlikhi yaseMzantsi Afrika

UmNyango wezamaMdla nokwEnjiwako iRiphablikhi yeSewula Afrika

18

Lekgotla la Botlhodi la Bosetshaba Repaboleki ya Aforika Borwa Lefapha la Bosetshaba la Matlotlo Repaboleki ya Aforika Borwa

Lekala la Bohlwela la Naha Rephaboliki ya Afrika Borwa Matlotlo a Naha Rephaboliki ya Afrika Borwa

uPhiko lukaZwelonke lwezoBunhloli iRiphabhliki yeNingizimu Afrika

Dzhendedzi la Vhusevhi la Lushaka Riphabuliki ya Afrika Tshipembe Gwama la Muvhuso Riphabuliki ya Afrika Tshipembe

Nasionale Intelligensieagentskap Republiek van Suid-Afrika

Tirelo ya Bosetshaba ya Bohlodi Repabliki ya Afrika Borwa

Ejensi ya Vunhlori bya Tiko Riphabliki ya Afrika Dzonga

Luphiko lweTebunhloli lwaVelonkhe IRiphabliki yeNingizimu Afrika

I-Arhente yezoBuntlola beLizwe IRiphabhlikhi yaseMzantsi Afrika

IPhiko leliZweloke lobuHloli iRiphablikhi yeSewula Afrika

19

National Intelligence Agency Republic of South Africa National Treasury Republic of South Africa

Nasionale Tesourie Republiek van Suid-Afrika

Tirelo ya Matlotlo a Bosetshaba Repabliki ya Afrika Borwa

Nkwama wa Tiko Riphabliki ya Afrika Dzonga

Litiko leTetimali taVelonkhe IRiphabliki yeNingizimu Afrika

USosikhwama weLizweloke iRiphablikhi yeSewula Afrika

20

Department of Provincial and Local Government Republic of South Africa

Departement van Openbare Ondernemings Republiek van Suid-Afrika

Kgoro ya Dikgwebo tsa Mmuso Repabliki ya Afrika Borwa

Ndzawulo ya Mimfumo ya Swifundzankulu na Mimfumo ya Tindzhawu, Riphabliki ya Afrika Ndzawulo ya Tikhampani ta Mfumo Riphabliki ya Afrika Dzonga

LiTiko laboHulumende betiFundza nebaseKhaya IRiphabliki yeNingizimu Afrika

UMnyango wezinkampani zikaHulumeni iRiphabhliki yeNingizimu Afrika

Muhasho wa zwa Mavundu na Mivhusoyapo Riphabuliki ya Afrika Tshipembe Muhasho wa Mabindu a Muvhuso Riphabuliki ya Afrika Tshipembe

Kgoro ya Mebuso ya Diprofense le ya Selegae Repabliki ya Afrika Borwa

Department of Public Enterprises Republic of South Africa

Lefapha la Mebuso ya Diprovense le ya Selehae Rephaboliki ya Afrika Borwa Lefapha la Dikgwebo tsa Mmuso Rephaboliki ya Afrika Borwa

Departement van Provinsiale en Plaaslike Regering Republiek van Suid-Afrika

21

Lefapha la Puso ya Diporofense le ya Selegae Repaboleki ya Aforika Borwa Lefapha la Dikgwebo tsa Setshaba Repaboleki ya Aforika Borwa

ICandelo loNongxowa weLizwe IRiphabhlikhi yaseMzantsi Afrika ISebe looRhulumente baMaphondo nabeeNdawo zaBemi – IRiphabhlikhi yaseMzantsi Afrika ISebe lezaMashishini oMbuso IRiphabhlikhi yaseMzantsi Afrika

UmNyango wezamaBhizinisi womBuso iRiphablikhi yeSewula Afrika

22

Department of Public Service and Administration Republic of South Africa

Lefapha la Ditirelo tsa Setshaba le Tsamaiso Repaboleki ya Aforika Borwa

Lefapha la Ditshebeletso tsa Mmuso le Tsamaiso Rephaboliki ya Afrika Borwa

uMnyango wemiSebenzi kaHulumeni nokuPhatha iRiphabhliki yeNingizimu Afrika

Muhasho wa Tshumelo ya Muvhuso na Vhulanguli Riphabuliki ya Afrika Tshipembe

Departement van die Staatsdiens en Administrasie Republiek van Suid-Afrika

Kgoro ya Ditirelo tsa Mmuso le Tsamaiso Repabliki ya Afrika Borwa

Ndzawulo ya Vutirhela-Mfumo na Vulawuri Riphabliki ya Afrika Dzonga

LiTiko leTemabhizinisi aHulumende IRiphabliki yeNingizimu Afrika LiTiko leTebasebenti baHulumende nekuPhatsa IRiphabliki yeNingizimu Afrika

ISebe leNkonzo kaRhulumente noLawulo IRiphabhlikhi yaseMzantsi Afrika

UmNyango wezbkulawulwa kwemiSebenzi yomBuso iRiphablikhi yeSewula Afrika

23

Department of Public Works Republic of South Africa

Lefapha la Ditiro tsa Setshaba Repaboleki ya Aforika Borwa

Lefapha la Mesebetsi ya Mmuso Setjhabeng Rephaboliki ya Afrika Borwa

uMnyango weMisebenzi kaHulumeni kuSizwe iRiphabhliki yeNingizimu Afrika

Muhasho wa Mishumo ya Muvhuso kha Tshitshavha Riphabuliki ya Afrika Tshipembe

LiTiko leTemisebenti yaHulumende eMiphakatsini IRiphabliki yeNingizimu Afrika

ISebe lezeMisebenzi kaRhulumente kuBahlali IRiphabhlikhi yaseMzantsi Afrika

UmNyango wezemiSebenzi yomBuso iRiphablikhi yeSewula Afrika

Department of Science and Technology Republic of South Africa

Lefapha la Saense le Thekenoloji Repaboleki ya Aforika Borwa

Lefapha la Saense le Theknoloji Rephaboliki ya Afrika Borwa

uMnyango wezeSayensi neTheknoloji iRiphabhliki yeNingizimu Afrika

Muhasho wa Saintsi na Thekinolodzhi Riphabuliki ya Afrika Tshipembe

Kgoro ya Mesomo ya Mmuso Setshabeng Repabliki ya Afrika Borwa Kgoro ya Saense le Theknolotsi Repabliki ya Afrika Borwa

Ndzawulo ya Mintirho ya Mfumo eka Xichava Riphabliki ya Afrika Dzonga

24

Departement van Openbare Werke Republiek van Suid-Afrika Departement van Wetenskap en Tegnologie Republiek van Suid-Afrika

Ndzawulo ya Sayense na Theknoloji Riphabliki ya Afrika Dzonga

LiTiko leTesayensi neTheknoloji IRiphabliki yeNingizimu Afrika

ISebe lezeNzululwazi neTeknoloji IRiphabhlikhi yaseMzantsi Afrika

25

Secretariat for Safety and Security Republic of South Africa South African Management Development Institute Republic of South Africa

Lefapha la Botsamaisi jwa Tshireletso le Pabalesego Repaboleki ya Aforika Borwa Setheo sa Aforika Borwa sa Tlhabololo ya Botsamaisi Repaboleki ya Aforika Borwa

Lekala la tsa Polokeho le Tshireletso Rephaboliki ya Afrika Borwa Institjhute ya Ntshetsopele ya Botsamaisi ya Afrika Borwa Rephaboliki ya Afrika Borwa

Uphiko lwezokuPhepha nokuVikeleka iRiphabhliki yeNingizimu Afrika

Sekretariaat vir Veiligheid en Sekuriteit Republiek van Suid-Afrika

Lekala la Polokego le Tshireletsfo Repabliki ya Afrika Borwa

Huvo ya Vusirheleleki na Vuhlayiseki Riphabliki ya Afrika Dzonga

Libandla leTekuphepha nekuVikeleka IRiphabliki yeNingizimu Afrika

ICandelo loLawulo lwezoKhuselo noKhuseleko IRiphabhlikhi yaseMzantsi Afrika

Isikhungo seNingizimu Afrika seNtuthuko yezokuPhatha – iRiphabhliki yeNingizimu Afrika

Vhueletshedzi ha zwa Vhudziki na Tsireledzo Riphabuliki ya Afrika Tshipembe Tshumelo ya Mveledzisophanda ya Vhulanguli ya Afrika Tshipembe – Riphabuliki ya Afrika Tshipembe

UmNyango wezeSayensi neTheknoloji iRiphablikhi yeSewula Afrika IPhiko lezokuPhepha nokuVikeleka iRiphablikhi yeSewula Afrika

Suid-Afrikaanse Bestuursontwikkelingsinstituut Republiek van Suid-Afrika

Institshute ya Afrika Borwa ya Tswetsopele Bolaodi Repabliki ya Afrika Borwa

Insticuti ya Afrika Dzonga ya Nhluvuko wa Vufambisi Riphabliki ya Afrika Dzonga

Sikhungo seNtfutfuko yeTekuphatsa saseNingizimu Afrika – IRiphabliki yeNingizimu Afrika

Iziko loPhuhliso lobuManejala laseMzantsi Afrika IRiphabhlikhi yaseMzantsi Afrika

I-Institjuti yeTuthuko kwezokuPhatha eSewula Afrika iRiphablikhi yeSewula Afrika

Tirelo ya Sepodisi sa Aforika Borwa Repaboleki ya Aforika Borwa Lefapha la Tlhabololo ya Loago Repaboleki ya Aforika Borwa

Tshebeletso ya Sepolesa ya Afrika Borwa Rephaboliki ya Afrika Borwa Lefapha la Ntshetsopele ya Setjhaba Rephaboliki ya Afrika Borwa

iSevisi yamaPhoyisa aseNingizimu Afrika iRiphabhliki yeNingizimu Afrika uMnyango wezeNtuthuko yaBantu iRiphabhliki yeNingizimu Afrika

Tshumelo ya Tshipholisa ya Afrika Tshipembe Riphabuliki ya Afrika Tshipembe Muhasho wa zwa Mvelaphanda ya Vhathu Riphabuliki ya Afrika Tshipembe

Suid-Afrikaanse Polisiediens Republiek van Suid-Afrika Departement van Maatskaplike Ontwikkeling Republiek van Suid-Afrika

Tirelo ya Sephodisa sa Afrika Borwa Repabliki ya Afrika Borwa Kgoro ya Tlhabollo ya Leago Repabliki ya Afrika Borwa

Vutirheli bya Maphorisa ya Afrika Dzonga Riphabliki ya Afrika Dzonga

Luphiko lwemiSebenti yemaPhoyisa aseNingizimu Afrika – IRiphabliki yeNingizimu Afrika

28

South African Police Service Republic of South Africa Department of Social Development Republic of South Africa

Ndzawulo ya Nhluvuko wa Vanhu Riphabliki ya Afrika Dzonga

LiTiko leTentfutfuko yeBantfu IRiphabliki yeNingizimu Afrika

INkonzo yaMapolisa aseMzantsi Afrika IRiphabhlikhi yaseMzantsi Afrika ISebe loPhuhliso lweNtlalo yoLuntu IRiphabhlikhi yaseMzantsi Afrika

IPhiko lesiPholisa seSewula Afrika UMazibuse weSewula Afrika UmNyango weTuthuko kwezokuHlalisana iRiphablikhi yeSewula Afrika

29

Department of Sport and Recreation South Africa Republic of South Africa

Lefapha la Aforika Borwa la Metshameko le Boitapoloso Repaboleki ya Aforika Borwa

Dipapadi le Boiketlo Afrika Borwa Rephaboliki ya Afrika Borwa

ezeMidlalo nokuPhumula eNingizimu Afrika iRiphabhliki yeNingizimu Afrika

Mitambo na Vhudimvumvusi Afrika Tshipembe Riphabuliki ya Afrika Tshipembe

Departement van Sport en Ontspanning Suid-Afrika Republiek van Suid-Afrika

Kgoro ya Dipapadi le Boitapoloso - Afrika Borwa Repabliki ya Afrika Borwa

Temidlalo nekuKhibika eNingizimu Afrika IRiphabliki yeNingizimu Afrika

IMidlalo noLonwabo eMzantsi Afrika IRiphabhlikhi yaseMzantsi Afrika

30

The Presidency Republic of South Africa

iHhovisi loBungameli iRiphabhliki yeNingizimu Afrika

Ofisi ya Vhurangaphanda ha Shango Riphabuliki ya Afrika Tshipembe Muhasho wa zwa Mbambadzo na Indasiteri Riphabuliki ya Afrika Tshipembe

Die Presidensie Republiek van Suid-Afrika Departement van Handel en Nywerheid Republiek van Suid-Afrika

Kantoro ya Presidente Repabliki ya Afrika Borwa

Lihhovisi leBungameli IRiphabliki yeNingizimu Afrika

I-Ofisi loBungameli IRiphabhlikhi yaseMzantsi Afrika

Department of Trade and Industry Republic of South Africa

Ofisi ya Bookamedi Rephaboliki ya Afrika Borwa Lefapha la Kgwebo le Indasteri Rephaboliki ya Afrika Borwa

ImiDlalo nokuZithabisa eSewula Afrika iRiphablikhi yeSewula Afrika I-ofisi loBuNgameli iRiphablikhi yeSewula Afrika

31

Kantoro ya Boperesidente Repaboleki ya Aforika Borwa Lefapha la Dikgwebisano le Diintaseteri Repaboleki ya Aforika Borwa

Mintlangu na Vuhungasi eAfrika Dzonga Riphabliki ya Afrika Dzonga Hofisi ya Vuangarheli bya Tiko Riphabliki ya Afrika Dzonga

Kgoro ya Kgwebo le Indasteri Repabliki ya Afrika Borwa

Ndzawulo ya ta Mabindzu na Tiindastri Riphabliki ya Afrika Dzonga

ISebe lezoRhwebo noShishino IRiphabhlikhi yaseMzantsi Afrika

UmNyango wezeRhwebo namaBubulo iRiphablikhi yeSewula Afrika

32

Department of Transport Republic of South Africa

uMnyango wezokuThutha iRiphabhliki yeNingizimu Afrika uMnyango wezaManzi namaHlathi iRiphabhliki yeNingizimu Afrika

Departement van Vervoer Republiek van Suid-Afrika

ISebe lezoThutho IRiphabhlikhi yaseMzantsi Afrika

UmNyango wezokuThutha iRiphablikhi yeSewula Afrika

Muhasho wa zwa Madi na Vhusimamadaka Riphabuliki ya Afrika Tshipembe

Departement van Waterwese en Bosbou Republiek van Suid-Afrika

Kgoro ya Dinamelwa Repabliki ya Afrika Borwa Kgoro ya Merero ya Meetse le Dithokgwa Repabliki ya Afrika Borwa

Ndzawulo ya Vutleketli Riphabliki ya Afrika Dzonga

Department of Water Affairs and Forestry Republic of South Africa

Lefapha la Dipalangwang Rephaboliki ya Afrika Borwa Lefapha la Ditaba tsa Metsi le Meru Rephaboliki ya Afrika Borwa

Muhasho wa zwa Vhuendi ha Tshitshavha Riphabuliki ya Afrika Tshipembe

33

Lefapha la Dipalangwa Repaboleki ya Aforika Borwa Lefapha la Merero ya Metsi le Dikgwa Repaboleki ya Aforika Borwa

LiTiko leTekuhweba netiMboni IRiphabliki yeNingizimu Afrika LiTiko leTekutfutsa IRiphabliki yeNingizimu Afrika

Ndzawulo ya ta Mati na Swihlahla Riphabliki ya Afrika Dzonga

LiTiko leTemanti nemaHlatsi IRiphabliki yeNingizimu Afrika

ISebe lezaManzi naMahlathi IRiphabhlikhi yaseMzantsi Afrika

UmNyango weeNdaba zaManzi namaHlathi iRiphablikhi yeSewula Afrika

6 7 8 9 10 11 12

26 27

uPhiko lwezimali zikaZwelonke iRiphabhliki yeNingizimu Afrika uMnyango weziFundazwe noHulumeni beziNdawo iRiphabhliki yeNingizimu Afrika

uMnyango wezoHwebo neZimboni iRiphabhliki yeNingizimu Afrika

Departement van Binnelandse Sake Republiek van Suid-Afrika

ya ya ya ya

ta Vurimi Afrika Dzonga swa Vuxongi na Mindhavuko Afrika Dzonga

UmNyango WezokuVikela iRiphablikhi yeSewula Afrika

UmNyango WezobuLungiswa nokuThuthukiswa komThethosisekelo iRiphablikhi yeSewula Afrika

UmNyango waboRhulumende beemFunda nabeNdawo iRiphablikhi yeSewula Afrika

Please note that these translations are only guidelines. Each deparment is responsible for confirming their own translations before going to print.

TRANSLATIONS

5

ya ya ya ya

40


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Media Applications

We use stationery to communicate a clear and consistent message. It is also a direct and personal form of contact. We use a very simple style, allowing for the application of the national Coat of Arms to many different items. The guidelines contained under media controls, help to ensure that the Government presents a consistent and coherent image. In this section we address the following elements: 4.1

Print 4.1.1 4.1.1.1 4.1.1.2 4.1.1.3 4.1.1.4

Stationery: The Presidential Seal Letterhead Continuation sheet Compliment slip Folder

1 2 3 4

4.1.2 4.1.2.1 4.1.2.2 4.1.2.3 4.1.2.4

Stationery: Deputy President Letterhead Continuation sheet Compliment slip Folder

5 6 7 8

4.1.3 4.1.3.1 4.1.3.2 4.1.3.3 4.1.3.4 4.1.3.5 4.1.3.6

Stationery: Minister / Deputy Minister Letterhead Continuation sheet Compliment slip Business cards Fax cover sheet Folder

9 10 11 12 13 14

4.1.4 4.1.4.1 4.1.4.2 4.1.4.3 4.1.4.4 4.1.4.5 4.1.4.6

Stationery: The Presidency Letterhead Continuation sheet Compliment slip Business cards Fax cover sheet Folder

15 16 17 18 19 20

4.1.5 4.1.5.1 4.1.5.2 4.1.5.3 4.1.5.4 4.1.5.5 4.1.5.6 4.1.5.7

Stationery: Ministry Letterhead Continuation sheet Internal memo Compliment slip Business cards Fax cover sheet Folder

Media Applications

4.

4 21 22 23 24 25 26 27


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.

Media Applications

4.2

4.3

4.1.6 4.1.6.1 4.1.6.2 4.1.6.3 4.1.6.4 4.1.6.5 4.1.6.6 4.1.6.7 4.1.6.8 4.1.6.9 4.1.6.10

Stationery: Departmental Letterhead Continuation sheet Internal memo Fax cover sheet Compliment slip Business cards Braille Business cards Folder Official and Manila envelopes White envelopes

28 29 30 31 32 33 34 35 36 37

4.1.7

Name tags

38

4.1.8

Forms

39

4.1.9

Government Gazette

40

4.1.10 4.1.10.1 4.1.10.2

Newsletters and magazines Front cover Back cover

41 42

4.1.11

Posters

44

4.1.12 4.1.12.1 4.1.12.2 4.1.12.3

Brochures A4 Horizontal brochure A4 Portrait brochure DL brochure

45 46 47

4.1.13 4.1.13.1 4.1.13.2

Project advertisements 39X7 15X3

48 49

4.1.14

Project folders

50

Electronic 4.2.1 4.2.2 4.2.3 4.2.4 4.2.5 4.2.6

E-mail signature Website, departmental Powerpoint presentations CD and CD covers Video cassettes and video covers Television

51 52 54 55 56 57

Co-branding 4.3.1 Level 1-branding partners 4.3.2 Level 2-branding partners 4.3.3 Level 3-branding partners 4.3.4 Special projects 4.3.5 Multiple partners 4.3.6 National departments co-sponsoring

58 59 60 61 63 64


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

1

Print

4.1.1 Stationery: The Presidential Seal 4.1.1.1 Letterhead

20mm

27mm

143mm

20mm

31.5mm

35mm

PRESIDENT

REPUBLIC OF SOUTH AFRICA

20mm Addressee, Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:

10pt 0pt 12pt Black Left

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.

183mm

Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Kindest Regards

Letter ends

Name Surname Designation

35mm

KEY 210 mm X 297 mm (A4)

Stock: Printing:

Single sided

Stock colour:

White

Colours:

Black and Embossed

MEDIA APPLICATIONS

Size:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

2

Print

4.1.1 Stationery: The Presidential Seal 4.1.1.2 Continuation sheet

20mm

27mm

20mm

143mm

31.5mm

21.5mm

20mm Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.

Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:

10pt 0pt 12pt Black Left

Note: All correspondence to be set in Arial.

Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

183mm Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Kindest Regards

Letter ends

Name Surname Designation

35mm

KEY 210 mm X 297 mm (A4)

Stock: Printing:

Single sided

Stock colour:

White

Colours:

Embossed

MEDIA APPLICATIONS

Size:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

3

Print

4.1.1 Stationery: The Presidential Seal 4.1.1.3 Compliment slip These specifications will ensure consistency of application on the compliment slip.

20mm

18mm

152mm

20mm

24mm

35mm

PRESIDENT

REPUBLIC OF SOUTH AFRICA

PRESIDENT

REPUBLIC OF SOUTH AFRICA

The embossed version of the compliment slip only has the Presidential Seal.

40mm

KEY 210 mm X 99 mm (DL)

Stock: Printing:

Single sided

Stock colour:

White

Colours:

Black and Embossed

MEDIA APPLICATIONS

Size:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

4

Print

4.1.1 Stationery: The Presidential Seal 4.1.1.4 Folder

229mm

229mm

121mm

14mm

317mm

75mm

121mm

centre

14mm

14mm

120mm

24mm

160mm

KEY

Size flat:

Scoring 510 mm X 451 mm

Stock: Printing:

Single sided

Size folded:

229 mm X 317 mm

Stock colour:

Brilliant White

Colours:

Embossed and UV varnish

MEDIA APPLICATIONS

Die line


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

5

Print

4.1.2 Stationery: Deputy President 4.1.2.1 Letterhead

20mm

170mm

20mm

20mm

Descriptor: Arial Bold Colour: Green

35mm

D EPU TY PR ESI D EN T R E P U B LI C O F SO U TH A FR I C A

40mm

Addressee, Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit.

Body Copy: Arial Regular: 10pt Kerning: 0pt Leading: 12pt Colour: Black Alignment: Left

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.

162mm

Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely

Name Surname Designation

letter ends

40mm

centre

KEY Gold-foiling (Pantone 873C) 210 mm X 297 mm (A4)

Stock: Printing:

Single sided

Colours:

Full colour and foiling

Stock colour:

White

Screen:

133

MEDIA APPLICATIONS

Size:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

6

Print

4.1.2 Stationery: Deputy President 4.1.2.2 Continuation sheet

20mm

20mm

170mm

20mm

35mm

40mm

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:

10pt 0pt 12pt Black Left

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.

162mm

Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Yours sincerely

Name, Surname Designation

letter ends

40mm

centre

KEY Gold-foiling (Pantone 873C) 210 mm X 297 mm (A4)

Stock: Printing:

Single sided

Colours:

Full colour and foiling

Stock colour:

White

Screen:

133

MEDIA APPLICATIONS

Size:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

7

Print

4.1.2 Stationery: Deputy President 4.1.2.3 Compliment slip

210mm 10mm

26mm

Descriptor: Arial Bold Colour: Green

DEP UT Y PRESI DENT REPUBL I C O F SO UT H AF RI CA

43mm

With Compliments: Arial Bold: 8pt Kerning: 0pt Colour: Green

With Compliments

20mm

centre

DEP UT Y PRESI DENT REPUBL I C O F SO UT H AF RI CA

With Compliments

KEY Gold-foiling (Pantone 873C) 210 mm X 99 mm (DL)

Stock: Printing:

Single sided

Colours:

Full colour and foiling

Stock colour:

White

Screen:

133

MEDIA APPLICATIONS

Size:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

8

Print

4.1.2 Stationery: Deputy President 4.1.2.4 Folder

229mm

229mm 12mm

133mm

12mm

12mm 14mm

317mm

Descriptor: Arial Bold Colour:

Green

Border: Colour: Size:

Gold foiling 3mm

51mm

DEPUTY PRESIDENT REPUBLIC OF SOUTH AFRICA

133mm

12mm 14mm

14mm 24mm

160mm

KEY Gold-foiling (Pantone 873C)

Die line Size folded:

Scoring

Size flat:

510 mm X 451 mm

Stock:

Conqueror Contour 300 gsm Stock colour:

Brilliant White

Printing:

Single sided

133

Colours:

Full colour and foiling

Screen:

229 mm X 317 mm MEDIA APPLICATIONS

120mm

centre


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

9

Print

4.1.3 Stationery: Minister / Deputy Minister 4.1.3.1 Letterhead

20mm

170mm

20mm

20mm

Descriptor: Arial Bold Colour: Green

26mm

MINISTER WATER AFFAIRS AND FORESTRY REPUBLIC OF SOUTH AFRICA

21mm

Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.waf.gov.za

30mm

01 November 2004

Addressee Subject heading here Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit.

Address: Arial Regular: 6pt Kerning: 0pt Leading: 8pt Colour: Black Alignment: Centre Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:

10pt 0pt 12pt Black Left

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

160mm

Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely

Letter ends

Name Surname Designation

40mm

centre

KEY Gold-foiling (Pantone 873C) 210 mm X 297 mm (A4)

Stock: Printing:

Single sided

Colours:

Full colour and foiling

Stock colour:

White

Screen:

133

MEDIA APPLICATIONS

Size:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

10

Print

4.1.3 Stationery: Minister / Deputy Minister 4.1.3.2 Continuation sheet

20mm

20mm

170mm

20mm

26mm

30mm

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

Body copy: Arial Regular: 10pt Kerning: 0pt Leading: 12pt Colour: Black Alignment: Left

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.

181mm

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely

Name Surname Designation

Letter ends

40mm

centre

KEY Gold-foiling (Pantone 873C) 210 mm X 297 mm (A4)

Stock: Printing:

Single sided

Colours:

Full colour and foiling

Stock colour:

White

Screen:

133

MEDIA APPLICATIONS

Size:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

11

Print

4.1.3 Stationery: Minister / Deputy Minister 4.1.3.3 Compliment slip

210mm

Descriptor: Arial Bold Colour:

10mm

Green

20mm M I N I STER WATER AFFAIRS AND FORESTRY REPUBLIC OF SOUTH AFRICA

16mm

Private Bag X463, PRETORIA, 0001 • Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za

Address: Arial Regular: 6pt Kerning: 0pt Colour: Black Alignment: Centre

43mm

With Compliments: Arial Bold: 8pt Kerning: 0pt Colour: Green Alignment: Centre

With Compliments

10mm centre

M I N I STER WATER AFFAIRS AND FORESTRY REPUBLIC OF SOUTH AFRICA

Private Bag X463, PRETORIA, 0001 • Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za

With Compliments

KEY Gold-foiling (Pantone 873C) 210 mm X 99 mm (DL)

Stock: Printing:

Single sided

Colours:

Full colour and foiling

Stock colour:

White

Screen:

133

MEDIA APPLICATIONS

Size:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

12

Print

4.1.3 Stationery: Minister / Deputy Minister 4.1.3.4 Business cards These specifications will ensure consistency of application on the business cards.

42mm

4mm

4mm

Ministers’ and Deputy Ministers’ business 10mm

cards use the same specifications. Please refer to the Ministers’ logo grids.

20mm

Descriptor: Arial Bold Colour: Green

MINISTER WATER AFFAIRS AND FO REST RY REPUBLIC OF SOUTH AF RICA

21mm

Persons Name: Arial Bold: 9pt Kerning: 0pt Colour: Green Alignment: Centre

Name Surname Private Bag X463, PRETORIA, 0001 Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA

29mm

Tel: (012) 393 2800 Fax: (012) 393 2820

Address: Arial Regular: Kerning: Leading: Colour: Alignment:

Cell: 082 809 2262 e-mail: names@dpe.gov.za, www.dpe.gov.za

10mm

6pt 3pt 10pt Black Centre

centre

42mm

4mm

4mm

Note: Should the address become longer than the example, keep the baseline and leading the same and move text up.

15mm

20mm

Lefapha la Dikgwebo tsa Puso Lefapha la Dikgwebo tsa Mmuso UMnyango wezinkampani zikaHulumeni

45mm

Muhasho wa Mabindu a Muvhuso

Translations: Arial Regular: 6pt Kerning: 3pt Leading: 8pt Colour: Black Alignment: Centre

Departement van Openbare Ondernemings Kgoro ya Dikgwebo t•'5fa Set•'5fhaba Ndzawulo ya Tikhampani ta Mfumo LiTiko leTemabhizinisi aHulumende ISebe lezaMashishini oMbuso UmNyango wokuziSebenza emPhakathini

10mm centre

KEY Gold-foiling (Pantone 873C) 50 mm X 90 mm (DL)

Stock:

Stock colour:

White

Printing:

Double sided

Screen:

133

Colours front:

Full colour and foiling

Colours back:

Black

MEDIA APPLICATIONS

Size:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

13

Print

4.1.3 Stationery: Minister / Deputy Minister 4.1.3.5 Fax cover sheet These specifications will ensure consistency of application on facsimiles.

20mm

170mm

20mm

20mm

26mm MINISTER

Descriptor: Arial Bold Colour:

Black

Address: Arial Regular: Kerning: Leading: Alignment:

6pt 0pt 8pt Centre

Note: All printing to be in black.

PUBLIC ENTERPRISES

24mm

REPUBLIC OF SOUTH AFRICA

Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za

Fax Cover Title: Arial Bold: 17pt Kerning: 15pt Alignment: Left

20mm

FAX COVER SHEET ROOM NO: TO: ORGANISATION: DEPUTY MINISTER

FAX:

PUBLIC ENTERPRISES REPUBLIC OF SOUTH AFRICA

FROM: Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za

TEL: DATE: FAX:

FAX COVER SHEET ROOM NO:

NO. PAGES:

TO: ORGANISATION: FAX:

SUBJECT:

187mm

FROM: TEL:

MESSAGE:

DATE: FAX:

NO. PAGES:

SUBJECT:

MESSAGE:

20mm

20mm centre

KEY 210 mm X 297 mm (A4)

Stock: Printing:

Single sided

Colours:

Black

Stock colour:

White

Screen:

133

MEDIA APPLICATIONS

Size:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

14

Print

4.1.3 Stationery: Minister / Deputy Minister 4.1.3.6 Folder

229mm

229mm 12mm

133mm

12mm

12mm 14mm

317mm

Descriptor: Arial Bold Colour:

Green

Border: Colour: Size:

Green 3mm

51mm

MINIS T E R WATER AFFAIRS AND FORESTRY REPUBLIC OF SOUTH AFRICA

133mm

12mm 14mm

14mm 24mm

160mm

KEY Gold-foiling (Pantone 873C)

Die line Size folded:

Scoring

Size flat:

510 mm X 451 mm

Stock:

Conqueror Contour 300 gsm Stock colour:

Brilliant White

Printing:

Single sided

133

Colours:

Full colour and foiling

Screen:

229 mm X 317 mm MEDIA APPLICATIONS

120mm

centre


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

15

Print

4.1.4 Stationery: The Presidency 4.1.4.1 Letterhead

20mm

170mm

20mm

20mm

26mm

Descriptor: Arial Bold Colour:

Black

Address: Arial Regular: Kerning: Leading: Colour: Alignment:

6pt 0pt 8pt Black Centre

Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:

10pt 0pt 12pt Black Left

THE PRESIDENCY REPUBLIC OF SOUTH AFRICA

21mm

Private Bag X463, PRETORIA, 0001 • Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.waf.gov.za

30mm

01 November 2004

Addressee Subject heading here Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

160mm

Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely

Letter ends

Name Surname Designation

40mm

centre

Size:

210 mm X 297 mm (A4)

Stock:

Cartridge 100-115 gsm

Stock colour:

White

Printing:

Single sided

Screen:

133

Colours:

Full colour

MEDIA APPLICATIONS

KEY


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

16

Print

4.1.4 Stationery: The Presidency 4.1.4.2 Continuation sheet

20mm

170mm

20mm

20mm

26mm

30mm

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:

10pt 0pt 12pt Black Left

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.

181mm

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely

Name Surname Designation

Letter ends

40mm

centre

Size:

210 mm X 297 mm (A4)

Stock:

Cartridge 100-115 gsm

Stock colour:

White

Printing:

Single sided

Screen:

133

Colours:

Full colour

MEDIA APPLICATIONS

KEY


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

17

Print

4.1.4 Stationery: The Presidency 4.1.4.3 Compliment slip

210mm 10mm

Descriptor: Arial Bold Colour:

Black

Address: Arial Regular: Kerning: Colour: Alignment:

6pt 0pt Black Centre

20mm THE PRESIDENCY REPUBLI C OF SOUTH AFRI CA

Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za

43mm

With Compliments: Arial Bold: 8pt Kerning: 0pt Colour: Green Alignment: Centre

With Compliments

10mm centre

THE PRESIDENCY REPUBLI C OF S OUTH AFRI CA

Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za

With Compliments

Size:

210 mm X 99 mm (DL)

Stock:

Cartridge 100-115 gsm

Stock colour:

White

Printing:

Single sided

Screen:

133

Colours:

Full colour

MEDIA APPLICATIONS

KEY


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

18

Print

4.1.4 Stationery: The Presidency 4.1.4.4 Business cards These specifications will ensure consistency of application on the business cards.

4mm

42mm

4mm

Please refer to the Presidency’s logo grids. 10mm

20mm

Descriptor: Arial Bold Colour: Green

THE PRESIDENCY R EPU B LI C OF SOUTH AFRICA

21mm

Persons Name: Arial Bold: 9pt Kerning: 0pt Colour: Green Alignment: Centre

Name Surname Private Bag X463, PRETORIA, 0001 Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA

29mm

Tel: (012) 393 2800 Fax: (012) 393 2820

Address: Arial Regular: Kerning: Leading: Colour: Alignment:

Cell: 082 809 2262 e-mail: names@dpe.gov.za, www.dpe.gov.za

10mm

6pt 3pt 10pt Black Centre

centre

42mm

4mm

4mm

Note: Should the address become longer than the example, keep the baseline and leading the same and move text up.

15mm

20mm

Lefapha la Dikgwebo tsa Puso Lefapha la Dikgwebo tsa Mmuso UMnyango wezinkampani zikaHulumeni

45mm

Muhasho wa Mabindu a Muvhuso

Translations: Arial Regular: 6pt Kerning: 3pt Leading: 8pt Colour: Black Alignment: Centre

Departement van Openbare Ondernemings Kgoro ya Dikgwebo t•'5fa Set•'5fhaba Ndzawulo ya Tikhampani ta Mfumo LiTiko leTemabhizinisi aHulumende ISebe lezaMashishini oMbuso UmNyango wokuziSebenza emPhakathini

10mm centre

Size:

50 mm X 90 mm

Stock:

Matt Art 300 gsm

Stock colour:

White

Printing:

Double sided

Screen:

133

Colours front:

Full colour and foiling

Colours back:

Black

MEDIA APPLICATIONS

KEY


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

19

Print

4.1.4 Stationery: The Presidency 4.1.4.5 Fax cover sheet These specifications will ensure consistency of application on facsimiles.

20mm

170mm

20mm

20mm

25mm

Descriptor: Arial Bold Colour:

Black

Address: Arial Regular: Kerning: Leading: Alignment:

6pt 0pt 8pt Centre

THE PRESIDENCY REPUBLIC OF SOUTH AFRICA

25mm Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za

20mm

FAX COVER SHEET ROOM NO:

Fax Cover Title: Arial Bold: 17pt Kerning: 15pt Alignment: Left

TO: ORGANISATION: FAX:

FROM: TEL: DATE: FAX:

NO. PAGES:

SUBJECT:

187mm MESSAGE:

Note: All printing to be in black.

20mm centre

Size:

210 mm X 297 mm (A4)

Stock:

Cartridge 100-115 gsm

Stock colour:

White

Printing:

Single sided

Screen:

133

Colours:

Black

MEDIA APPLICATIONS

KEY


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

20

Print

4.1.4 Stationery: The Presidency 4.1.4.6 Folder

229mm

229mm 12mm

133mm

12mm

12mm 14mm

317mm

Descriptor: Arial Bold Colour:

Black

Border: Colour: Size:

Black 3mm

51mm

THE PRESIDENCY REPUBLIC OF SOUTH AFRICA

133mm

12mm 14mm

14mm 24mm

160mm

KEY Die line

Scoring

Size flat:

510 mm X 451 mm

Size folded:

Stock:

Conqueror Contour 300 gsm Stock colour:

Brilliant White

Printing:

Single sided

133

Colours:

Full colour

Screen:

229 mm X 317 mm MEDIA APPLICATIONS

120mm

centre


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

21

Print

4.1.5 Stationery: Ministry 4.1.5.1 Letterhead

20mm

20mm

170mm

20mm

26mm

Descriptor: Arial Bold Colour:

Green

Address: Arial Regular: Kerning: Leading: Colour: Alignment:

6pt 0pt 8pt Black Centre

Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:

10pt 0pt 12pt Black Left

MINISTRY PUBLIC ENTERPRISES REPUBLIC OF SOUTH AFRICA

21mm

Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.waf.gov.za

30mm

01 November 2004

Addressee Subject heading here Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

160mm

Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely

Letter ends

Name Surname Designation

40mm

centre

Size:

210 mm X 297 mm (A4)

Stock:

Cartridge 100-115 gsm

Stock colour:

White

Printing:

Single sided

Screen:

133

Colours:

Full colour

MEDIA APPLICATIONS

KEY


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

22

Print

4.1.5 Stationery: Ministry 4.1.5.2 Continuation sheet

20mm

170mm

20mm

20mm

26mm

30mm

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

Body Copy: Arial Regular: 10pt Kerning: 0pt Leading: 12pt Colour: Black Alignment: Left

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.

181mm

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely

Name Surname Designation

Letter ends

40mm

centre

Size:

210 mm X 297 mm (A4)

Stock:

Cartridge 100-115 gsm

Stock colour:

White

Printing:

Single sided

Screen:

133

Colours:

Full colour

MEDIA APPLICATIONS

KEY


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

23

Print

4.1.5 Stationery: Ministry 4.1.5.3 Internal Memo

210mm 18mm

40mm

MIN ISTR Y: MINERALS AND ENERGY R EPU B LIC OF SOUTH AFRI CA

37mm

Tel: (27-12) 322 8695 • (27-12) 462 2310 Fax: (27-12) 322 8699 • (27-12) 461 0859

INTERNAL MEMO DATE:

FILE NR:

TO:

FROM:

SUBJECT:

202mm

centre

KEY 210 mm X 297 mm (A4)

Stock: Printing:

Single sided

Stock colour:

White

Colours:

Black

MEDIA APPLICATIONS

Size:


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

24

Print

4.1.5 Stationery: Ministry 4.1.5.4 Compliment slip

210mm

Descriptor: Arial Bold Colour: Green

10mm 20mm M I NI S TRY PUBLI C ENTERP RI S E S REPUBLI C OF SOUTH AFRI CA

16mm

Private Bag X463, PRETORIA, 0001 • Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za

Address: Arial Plain Kerning: Colour: Alignment:

6pt 0pt Black Centre

43mm

With Compliments: Arial Bold 8pt Kerning: 0pt Colour: Green Alignment: Centre

With Compliments

10mm centre

M I NI S TRY PUBLI C E NTERP RI S E S REPUBLI C OF S OUTH AFRI CA

Private Bag X463, PRETORIA, 0001 • Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za

With Compliments

Size:

210 mm X 99 mm (DL)

Stock:

Cartridge 100-115 gsm

Stock colour:

White

Printing:

Single sided

Screen:

133

Colours:

Full colour

MEDIA APPLICATIONS

KEY


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

25

Print

4.1.5 Stationery: Ministry 4.1.5.5 Business cards These specifications will ensure consistency of application on the business cards.

4mm

42mm

4mm

Please refer to the Ministry’s logo grids. 10mm

20mm

Descriptor: Arial Bold Colour: Green

M I NISTRY PUBLIC ENTERPRISES R EPU B LI C OF SOUTH AFRICA

21mm

Persons Name: Arial Bold: 9pt Kerning: 0pt Colour: Green Alignment: Centre

Name Surname Private Bag X463, PRETORIA, 0001 Wachthuis, Thuvalk Arcade, 7th Floor, 231 Pretorius Street, PRETORIA

29mm

Tel: (012) 393 2800 Fax: (012) 393 2820

Address: Arial Regular: Kerning: Leading: Colour: Alignment:

Cell: 082 809 2262 e-mail: names@dpe.gov.za, www.dpe.gov.za

10mm

6pt 3pt 10pt Black Centre

centre

42mm

4mm

4mm

Note: Should the address become longer than the example, keep the baseline and leading the same and move text up.

15mm

20mm

Lefapha la Dikgwebo tsa Puso Lefapha la Dikgwebo tsa Mmuso UMnyango wezinkampani zikaHulumeni

45mm

Muhasho wa Mabindu a Muvhuso

Translations: Arial Regular: 6pt Kerning: 3pt Leading: 8pt Colour: Black Alignment: Centre

Departement van Openbare Ondernemings Kgoro ya Dikgwebo t•'5fa Set•'5fhaba Ndzawulo ya Tikhampani ta Mfumo LiTiko leTemabhizinisi aHulumende ISebe lezaMashishini oMbuso UmNyango wokuziSebenza emPhakathini

10mm centre

Size:

50 mm X 90 mm

Stock:

Matt Art 300 gsm

Stock colour:

White

Printing:

Double sided

Screen:

133

Colours front:

Full colour and foiling

Colours back:

Black

MEDIA APPLICATIONS

KEY


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

26

Print

4.1.5 Stationery: Ministry 4.1.5.6 Fax cover sheet These specifications will ensure consistency of application on facsimiles.

20mm

170mm

20mm

20mm

26mm

Descriptor: Arial Bold Colour:

Black

Address: Arial Regular: Kerning: Leading: Alignment:

6pt 0pt 8pt Centre

MINISTRY PUBLIC ENTERPRISES REPUBLIC OF SOUTH AFRICA

24mm

Private Bag X463, PRETORIA, 0001 • Wachthuis, Thibault Arcade, 7th Floor, 231 Pretorius Street, PRETORIA Tel: (012) 393 2800 Fax: (012) 393 2820 www.dpe.gov.za

22mm

FAX COVER SHEET ROOM NO:

Fax Cover Title: Arial Bold: 17pt Kerning: 15pt Alignment: Left

TO: ORGANISATION: FAX:

FROM: TEL: DATE: FAX:

NO. PAGES:

185mm

SUBJECT:

MESSAGE:

Note: All printing to be in black.

20mm centre

Size:

210 mm X 297 mm (A4)

Stock:

Bond 80 gsm

Stock colour:

White

Printing:

Single sided

Screen:

133

Colours:

Black

MEDIA APPLICATIONS

KEY


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

27

Print

4.1.5 Stationery: Ministry 4.1.5.7 Folder

229mm

229mm 12mm

133mm

12mm

12mm 14mm

317mm

Descriptor: Arial Bold Colour:

Green

Border: Colour: Size:

Green 3mm

51mm

MINISTRY PUBLIC ENTERPRISES REPUBLIC OF SOUTH AFRICA

133mm

12mm 14mm

14mm 24mm

160mm

KEY Die line

Scoring

Size flat:

510 mm X 451 mm

Size folded:

Stock:

Conqueror Contour 300 gsm Stock colour:

Brilliant White

Printing:

Single sided

133

Colours:

Full colour

Screen:

229 mm X 317 mm MEDIA APPLICATIONS

120mm

centre


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

28

Print

4.1.6 Stationery: Departmental 4.1.6.1 Letterhead Stationery plays an essential role in our communication. These specifications will ensure consistency of application of the national Coat of Arms on letterheads.

170mm

20mm

20mm

Descriptor: Gill Sans Colour:

15mm

26mm

government communications

Departmental

Secondary and Tertiary Descriptor: Arial Regular Colour: Black

Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA

10mm Private Bag x 174, PRETORIA, 0001 Midtown Building, C/O Prinsloo and Vermeulen Street, PRETORIA T el (012) 314 2900, Fax (012) 314 2344

Country Descriptor: Arial Bold Caps Colour: Black

20mm 01 November 2004

Addressee Subject heading here Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

186mm

Address: Arial Regular: Kerning: Leading: Colour: Alignment:

8pt 0pt 10pt Black Centre

Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:

10pt 0pt 12pt Black Left

Translations Arial Regular: Kerning: Leading: Alignment:

6pt 0pt 12pt Left

Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam,nisl ut aliquip ex ea commodo consequat. Yours sincerely

Letter ends

Name, Surname Designation

20mm Kommunikasie- en -inligtingstelsel • Ditlhaeletsano tsa Puso • Tekuchumana taHulumende • EzokuXhumana koMbuso • Dikgokahano tsa Mmuso Vhudavhidzani ha Muvhuso • Dikgokagano t a Mmu o • IiNkonzo zoNxibelelwano lukaRhulumente • Vuhlanganisi bya Mfumo • UkuThintanisa koMbuso

10mm Batho Pele - putting people first

10mm

Departmental, transversal or other campaign Gillsans Bold Italic: 10pt Gillsans Plain: 10pt Kerning: 0pt Leading: 12pt Alignment: Left

Size:

210 mm X 297 mm (A4)

Stock:

Cartridge 100-115 gsm

Stock colour:

White

Printing:

Single sided

Screen:

133

Colours:

Full colour

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4.1.6 Stationery: Departmental 4.1.6.2 Continuation sheet

145mm

45mm

20mm

50mm

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.

Body Copy: Arial Regular: Kerning: Leading: Colour: Alignment:

10pt 0pt 12pt Black Left

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

207mm

Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours sincerely

Name Surname Designation

Letter ends

40mm

Size:

210 mm X 297 mm (A4)

Stock:

Cartridge 100-115 gsm

Stock colour:

White

Printing:

Single sided

Screen:

133

Colours:

Black

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4.1.6 Stationery: Departmental 4.1.6.3 Internal Memo

210mm 26mm

29mm

government communications Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA

23mm

Tel:

Fax:

INTERNAL MEMO DATE:

FILE NR:

TO:

FROM:

SUBJECT:

219mm

KEY 210 mm X 297 mm (A4)

Stock: Printing:

Single sided

Stock colour:

White

Colours:

Black

MEDIA APPLICATIONS

Size:


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4.1.6 Stationery: Departmental 4.1.6.4 Fax cover sheet

20mm

170mm

20mm

Descriptor: Gill Sans Colour:

15mm

26mm

government communications

Black

Secondary and Tertiary Descriptor: Arial Regular Colour: Black

Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA

10mm Private Bag x 174, PRETORIA, 0001 Midtown Building, C/O Prinsloo and Vermeulen Street, PRETORIA T el (012) 314 2900, Fax (012) 314 2344

20mm

Country Descriptor: Arial Bold Caps Colour: Black

FAX COVER SHEET ROOM NO:

Address: Arial Regular: Kerning: Leading: Alignment:

DATE:

8pt 0pt 10pt Left

Fax Cover Title: Arial Bold: 17pt Kerning: 15pt Alignment: Left 206mm

Translations: Arial Regular: 6pt Kerning: 0pt Leading: 6pt Alignment: Left

Kommunikasie- en -inligtingstelsel • Ditlhaeletsano tsa Puso • Tekuchumana taHulumende • EzokuXhumana koMbuso • Dikgokahano tsa Mmuso Vhudavhidzani ha Muvhuso • Dikgokagano t a Mmu o • IiNkonzo zoNxibelelwano lukaRhulumente • Vuhlanganisi bya Mfumo • UkuThintanisa koMbuso

10mm 10mm

Departmental, transversal or other campaign Gillsans Bold Italic: 10pt Gillsans Plain: 10pt Kerning: 0pt Leading: 12pt Alignment: Left

Size:

210 mm X 297 mm (A4)

Stock:

Bond 80 gsm

Stock colour:

White

Printing:

Single sided

Screen:

133

Colours:

Black

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4.1.6 Stationery: Departmental 4.1.6.5 Compliment slip

170mm

20mm

20mm

Descriptor: Gill Sans Colour:

10mm

22.6mm

7mm 6mm

government communications Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA

Departmental

Secondary and Tertiary Descriptor: Arial Regular Colour: Black

Private Bag x 174, PRETORIA, 0001 Midtown Building, C/O Prinsloo and Vermeulen Street, PRETORIA T el (012) 314 2900, Fax (012) 314 2344

Country Descriptor: Arial Bold Caps Colour: Black Address: Arial Regular: Kerning: Leading: Alignment:

with compliments

10mm

8pt 0pt 10pt Left

With Compliments: Arial Bold: 11pt - Lowercase Kerning: 0pt Colour: Departmental Alignment: Left

government communications Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA

Private Bag x 174, PRETORIA, 0001 Midtown Building, C/O Prinsloo and Vermeulen Street, PRETORIA T el (012) 314 2900, Fax (012) 314 2344

with compliments

Size:

210 mm X 99 mm (DL)

Stock:

Cartridge 100-115 gsm

Stock colour:

White

Printing:

Single sided

Screen:

133

Colours:

Full colour

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4.1.6 Stationery: Departmental 4.1.6.6 Business cards These specifications will ensure consistency of application on the business cards.

7mm

83mm

Descriptor - functional: Gill Sans Colour: Departmental

5mm 15mm

Descriptor - acronym: Gill Sans Regular and Bold Colour: Departmental

LINDSAY SMITH ADMINISTRATIVE SECRETARY Private Bag X59, PRETORIA, 0001. Mineralia Centre, 234 Visagie Street, PRETORIA, Tel: (012) 393 2800, Fax: (012) 393 2820, Cell: 082 809 2262, email: smith@gcis.gov.za

Secondary and Tertiary Descriptor: Arial Regular Colour: Black

5mm

Country Descriptor: Arial Bold Caps Colour: Black

7mm

83mm

5mm 15mm

the dplg Department: Government Communication & Information System REPUBLIC OF SOUTH AFRICA

LINDSAY SMITH

Name: Arial Bold: Colour: Leading: Alignment:

9pt Departmental 9pt Left

Position: Arial Regular: Colour: Leading: Alignment:

8pt Black 8pt Left

ADMINISTRATIVE SECRETARY Private Bag X59, PRETORIA, 0001. Mineralia Centre, 234 Visagie Street, PRETORIA, Tel: (012) 393 2800, Fax: (012) 393 2820, Cell: 082 809 2262, email: smith@dplg.gov.za

5mm

Address: Arial Regular: 6pt Colour: Black Leading: 8pt Alignment: Left

Note: Should the address become longer than the example, keep the baseline and leading the same and move text up.

76mm 5mm

17mm

Translations: Arial Regular: 6pt Colour: Black Kerning: 0pt Leading: 8pt Alignment: Centre

19mm

7mm centre

Size:

50 mm X 90 mm

Stock:

Matt Art 300 gsm

Stock colour:

White

Printing:

Double sided

Screen:

133

Colours front:

Full colour

Colours back:

Black

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4.1.6 Stationery: Departmental 4.1.6.7 Braille Business cards Braille only appears in one standard size. Braille can only have 13 characters in one line. The stock used for Braille business cards must not to exceed 240 gsm in thickness. The A4 stock must be untrimmed. Descriptor - functional: Gill Sans Colour: Departmental Secondary and Tertiary Descriptor: Arial Regular Colour: Black 7mm

Country Descriptor: Arial Bold Caps Colour: Black

83mm

5mm 15mm

Name: Arial Bold: Colour: Leading: Alignment:

9pt Departmental 9pt Left

Position: Arial Regular: Colour: Leading: Alignment:

8pt Black 8pt Left

LINDSAY SMITH ADMINISTRATIVE SECRETARY Private Bag X59, PRETORIA, 0001. Mineralia Centre, 234 Visagie Street, PRETORIA, Tel: (012) 393 2800, Fax: (012) 393 2820, Cell: 082 809 2262, email: smith@gcis.gov.za

5mm

Address: Arial Regular: 6pt Colour: Black Leading: 8pt Alignment: Left

Note: Should the address become longer than the example, keep the baseline and leading the same and move text up.

Note: The stock used for Braille business cards must not to exceed 240 gsm in thickness.

Size:

50 mm X 90 mm

Stock:

Matt Art 240 gsm

Stock colour:

White

Printing:

Double sided

Screen:

133

Colours front:

Full colour

Colours back:

Black

MEDIA APPLICATIONS

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4.1.6 Stationery: Departmental 4.1.6.8 Folder

229mm

229mm

12mm

145mm

Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA

12mm

government communications

12mm 14mm

317mm

27mm

Descriptor: Gill Sans Colour:

Departmental

Secondary and Tertiary Descriptor: Arial Regular Colour: Black Country Descriptor: Arial Bold Caps Colour: Black

145mm

Border: Colour: Size:

Departmental 3mm

12mm 14mm

14mm 24mm

Note: All departmental logos must be centred on the front of the folder.

160mm

KEY Die line

Scoring

Size flat:

510 mm X 451 mm

Size folded:

Stock:

Conqueror Contour 300 gsm Stock colour:

Brilliant White

Printing:

Single sided

133

Colours:

Full colour

Screen:

229 mm X 317 mm MEDIA APPLICATIONS

120mm

centre


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4.1.6 Stationery: Departmental 4.1.6.9 Official and Manila envelopes

30mm 60mm

OFFICIAL

53mm

Penalty for private use to avoid payment of postage.

C3 Envelope: 324mm X 458mm Official font: Arial Bold: 50pt

30mm

70mm Note: All printing to be in black.

20mm 40mm

OFFICIAL

32mm

Penalty for private use to avoid payment of postage.

C4 Envelope: 229mm X 324mm Official font: Arial Bold: 40pt

20mm 44mm

C3 Envelope:

KEY 328 mm X 458 mm

Stock:

C4 Envelope:

229 mm X 324 mm

Stock:

Screen:

133

Screen:

133

Colours:

Black

Colours:

Black

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4.1.6 Stationery: Departmental 4.1.6.10 White envelopes

25mm 10mm 25mm DL Envelope: 110mm X 220mm

30mm 20mm 20mm

centre

Note: All printing to be in black.

12mm 18mm 7mm

C6 Envelope: 114mm X 162mm

centre

DL Envelope:

KEY 110 mm X 220 mm

Stock:

C6 Envelope:

114 mm X 162 mm

Stock:

Screen:

133

Screen:

133

Colours:

Black

Colours:

Black

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4.1.7

Name tags

38

1/2X

H

1X

Staff

Staff: Arial Bold:

NAME SURNAME Position

Name and Position: Arial Bold: 12pt Leading: 14pt

44pt

1/2X 2X

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

1/2X

Media NAME SURNAME Position

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

Event NAME SURNAME Position

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

MEDIA APPLICATIONS

1/3th of H


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4.1.8

Forms

39

Many forms exist within government departments. For practical purposes, consistent size position and placing are dedicated for the departmental signature. 26mm 26mm home affairs

26mm

Department: Home Affairs REPUBLIC OF SOUTH AFRICA

26mm

home affairs Department: Home Affairs REPUBLIC OF SOUTH AFRICA

MEDIA APPLICATIONS

REPUBLIC OF SOUTH AFRICA


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

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4.1.9

Government Gazette

40

REPUBLIC OF SOUTH AFRICA

Government Gazette 15mm

297mm

15mm

MEDIA APPLICATIONS

210mm


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4.1.10 Newsletters and magazines 4.1.10.1 Front cover

1/2X

Example

1/2X the dme

public enterprises

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

Department: Public Enterprises REPUBLIC OF SOUTH AFRICA

Note: Every government magazine or newsletter must contain the South African national Coat of Arms on the front or back cover.

1X

Headlines are regarded as information text and should be in Arial, aligned left

H

The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour. H Headline, subhead and body copy should align left, in line with the the text on the right-hand side of the national Coat of Arms.

Subhead to go here Second subhead to go here Third subhead to go here

Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left.

1/2X 1/5th of H

2X 1/2X

Government Digest December 2004 Volume 00 No 00

Government Digest December 2004 Volume 00 No 00

Headlines are regarded as information text and should be in Arial, aligned left

H

The organization of the magazine cover must follow the specifications. Pictures must be adapted and cropped to suit the typographic format for size, position and placing.

Headlines are regarded as information text and should be in Arial, aligned left

Masthead: If the national Coat of Arms forms part of the Masthead the name of the magazine must be Arial. Mastheads may have own visual identity.

Subhead to go here, Subhead to go here,Subhead to go here Subhead to go here, Subhead to go here,Subhead to go here

Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font.

Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font.

MEDIA APPLICATIONS

1/8th 2X of H 1/2X


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4.1.10 Newsletters and magazines 4.1.10.1 Front cover

1/2X

Example

Own masthead

a

Government Agricultural Digest December 2004 Volume 00 No 00

Headlines are regarded as information text and should be in Arial, aligned left

Note: Every government magazine or newsletter must contain the South African national Coat of Arms on the front or back cover. The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour.

H

Headline in Arial Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. two or three columns. It must

go here in one two or three

three columns. It must align to

align to the left. Text could go

columns. It must align to the left.

the left. It may be in any preferred

here in one two or three columns.

It may be in any preferred font.

font. Text could go here in one

It must align to the left. It may be

ext could go here in one two or

Text could go here in one two or three columns. It must align to the left. It may be in

three columns. It must align to

any preferred font. Text could go here in one two or three columns. It must align to the

two or three columns. It must

in any preferred font.

preferred font.

the left.

left. Text could go here in one two or three columns. It must align to the left. It may be

Text could go here in one two or

three columns. It must align to

Text could go here in one two or

to the left. It may be in any preferred font.

three columns. It must align to

the left. It may be in any preferred

three columns. It must align to

the left. It may be in any preferred

font. Text could go here in one

the left. Text could go here in one

font. Text could go here in one

two or three columns. Text could

two or three columns. It must

align to the left.

in any preferred font. Text could go here in one two or three columns. It must align

Text could go here in one two or

Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. Text could go here in one two or three columns. It must align

1/2X 2X 1/8th of H 1/2X

water & forestry

agriculture

Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

Department: Agriculture REPUBLIC OF SOUTH AFRICA

The organization of the magazine cover must follow the specifications. Pictures must be adapted and cropped to suit the typographic format for size, position and placing.

Own masthead

the right to know December 2004 Volume 00 No 00

Headlines are regarded as information text and should be in Arial, aligned left

Headlines are regarded as information text and should be in Arial, aligned left

Subhead to go here, Subhead to go here,Subhead to go here

Subhead to go here, Subhead to go here,Subhead to go here

Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the

left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font.

Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the

Masthead: If the national Coat of Arms forms part of the Masthead the name of the magazine must be Arial. Mastheads may have own visual identity.

left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font. Text could go here in one two or three columns. It must align to the left. Text could go here in one two or three columns. It must align to the left. It may be in any preferred font.

MEDIA APPLICATIONS

1X

Text could go here in one two or three columns. It must align to the left. It may be in any

Text could go here in one two or

Headline, subhead and body copy should align left, in line with the the text on the right-hand side of the national Coat of Arms.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

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4.1.10 Newsletters and magazines 4.1.10.2 Back cover

1/2X

Example

1/2X 1/8th 2X of H 1/2X

the dme

water & forestry

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

1X

Note: Every government magazine or newsletter must contain the South African national Coat of Arms on the front or back cover. The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour.

H Headline, subhead and body copy should align left, in line with the the text on the right-hand side of the national Coat of Arms. The organization of the magazine cover must follow the specifications. Pictures must be adapted and cropped to suit the typographic format for size, position and placing.

H

1/2X Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

MEDIA APPLICATIONS

water & forestry

1/8th 2X of H 1/2X


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4.1.11

Posters

44

1/2X Posters come in different sizes, ranging from A4, A3, A2, A1, A0. Here we have illustrated a basic look.

1X

The branding strip placement must be 1/8th of your poster height and the national Coat of Arms must always be on the left-hand side.

Information text should be in Arial, aligned left

If co-branded, look at the cobranding section, but the national Coat of Arms must always take the first preference in the group.

Information text should be in Arial, aligned left

H Note: The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour. Headline, subhead, body copy and information text should align left, in line with the the text on the righthand side of the national Coat of Arms.

1/2X

the dme

2X

1/8th of H

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

1/2X

Headline, subhead, body copy and information text may move up and down the vertical axis.

Information text should be in Arial, aligned left agriculture Department: Agriculture REPUBLIC OF SOUTH AFRICA

environment & tourism Department: Agriculture REPUBLIC OF SOUTH AFRICA

Partner logo

Partner logo

Partner logo

MEDIA APPLICATIONS

Pictures must be adapted and cropped to suit the typographic format for size, position and placing.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

45

Print

4.1.12 Brochures 4.1.12.1 A4 Horizontal brochure

1/2X On brochures, the branding strip placement must be 1/6th of your brochure height and the national Coat of Arms must always be on the left-hand side.

1X

Headlines are regarded as information text and should be in Arial, aligned left

When co-branding with a special project, the special project logo must be placed in the upper or lower right hand corners.

H

Subhead to align left Subhead to align left Subhead to align left

1/2X

the dme 2X

1/6th of H

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

1/2X

Note: The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour. Headline, subhead, body copy and information text should align left, in line with the the text on the righthand side of the national Coat of Arms. Headline, subhead, body copy and information text may move up and down the vertical axis.

agriculture Department: Agriculture REPUBLIC OF SOUTH AFRICA

environment & tourism Department: Agriculture REPUBLIC OF SOUTH AFRICA

Partner logo

Partner logo

Partner logo

Pictures must be adapted and cropped to suit the typographic format for size, position and placing.

MEDIA APPLICATIONS

Headlines are regarded as information text and should be in Arial, aligned left


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

46

Print

4.1.12 Brochures 4.1.12.2 A4 Portrait brochure

1/2X On brochures, the branding strip placement must be 1/8th of your brochure height and the national Coat of Arms must always be on the left-hand side.

1X

If co-branded, look at the cobranding section, but the national Coat of Arms must always take the first preference in the group.

Headlines are regarded as information text and should be in Arial, aligned left Subhead to align left Subhead to align left Subhead to align left

Note: The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour.

H

Headline, subhead, body copy and information text should align left, in line with the the text on the righthand side of the national Coat of Arms. Headline, subhead, body copy and information text may move up and down the vertical axis. 1/2X

the dme

2X

1/8th of H

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

Pictures must be adapted and cropped to suit the typographic format for size, position and placing.

Information text should be in Arial, aligned left agriculture Department: Agriculture REPUBLIC OF SOUTH AFRICA

environment & tourism Department: Agriculture REPUBLIC OF SOUTH AFRICA

Partner logo

Partner logo

Partner logo

MEDIA APPLICATIONS

1/2X


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

47

Print

1.1.1 Cover and Text slide 4.1.12 Brochures 4.1.12.3 DL brochure 1/2X If co-branded, look at the cobranding section, but the national Coat of Arms must always take the first preference in the group.

1X

Headlines are regarded as information Headlines text and are regarded should be in Arial, as information text and aligned left should be in Arial, aligned left

H

Subhead to align left Subhead to align left Subhead to align left

Subhead to align left Subhead to align left Subhead to align left

the dme

1/4th of H

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

H

1/2X 2X

the dme

1/8th of H

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

Note: The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour.

1/2X Headline, subhead, body copy and information text should align left, in line with the the text on the righthand side of the national Coat of Arms.

Information text should be in Arial, aligned left

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

agriculture Department: Agriculture REPUBLIC OF SOUTH AFRICA

environment & tourism Department: Agriculture REPUBLIC OF SOUTH AFRICA

Partner logo

Partner logo

Pictures must be adapted and cropped to suit the typographic format for size, position and placing. MEDIA APPLICATIONS

Information text should be in Arial, aligned left

Headline, subhead, body copy and information text may move up and down the vertical axis.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

48

Print

4.1.13 Project advertisements 4.1.13.1 39X7 (390 X 264mm)

1/2X

LOREM IPSUM DOLOR SIT AMET Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

H

UT WISI ENIM AD MINIM VENIAM Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

1X

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed

diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. AUTEM VEL EUM IRIURE DOLOR Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

Headline to be placed here in Arial bold, aligned left LOREM IPSUM DOLOR SIT AMET Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. UT WISI ENIM AD MINIM VENIAM Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed

diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. AUTEM VEL EUM IRIURE DOLOR Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

1/2X 1/8th 2X of H 1/2X

water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

Partner logo

Partner logo

Partner logo

Headline to be placed here in Arial bold, aligned left LOREM IPSUM DOLOR SIT AMET Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

H

UT WISI ENIM AD MINIM VENIAM Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

1X

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu

water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

Headline to be placed here in Arial bold, aligned left

feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. AUTEM VEL EUM IRIURE DOLOR Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. UT WISI ENIM AD MINIM VENIAM Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper

LOREM IPSUM DOLOR SIT AMET

AUTEM VEL EUM IRIURE DOLOR

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. UT WISI ENIM AD MINIM VENIAM Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

1/8th 2X of H 1/2X

Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

Partner logo

Partner logo

Partner logo

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. DUIS AUTEM VEL EUM IRIURE Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. UT WISI ENIM AD MINIM VENIAM

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.

1/2X water & forestry

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

Press advertisements come in different sizes, here we have illustrated a few basic looks. The branding strip placement must be 1/8th of your press advertisement height and the national Coat of Arms must always be on the left-hand side. If co-branded, look at the cobranding section, but the national Coat of Arms must always take the first preference in the group.

Note: The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour. Headline, subhead, body copy and information text may be aligned left, in line with the the text on the right-hand side of the national Coat of Arms. If space does not allow, left in line with the national Coat of Arms. Headline, subhead, body copy and information text may move up and down the vertical axis. Pictures must be adapted and cropped to suit the typographic format for size, position and placing.

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod

MEDIA APPLICATIONS

Headline to be placed here in Arial bold, aligned left


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

49

Print

4.1.13 Project advertisements 4.1.13.2 15X3 (150x110mm)

1/2X

H

1X

Headline to be placed here in Arial bold, aligned left

Headline to be placed here in Arial bold, aligned left

Lorem ipsum dolor sit amet Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

Lorem ipsum dolor sit amet Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

Duis autem vel eum iriure Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

Duis autem vel eum iriure Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

Ut wisi enim ad minim veniam Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla

Ut wisi enim ad minim veniam Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla

1/2X 2X

water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

Partner logo

Partner logo

water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

1/2X

H

1X

Headline to be placed here in Arial bold, aligned left

Headline to be placed here in Arial bold, aligned left

Lorem ipsum dolor sit amet Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

Lorem ipsum dolor sit amet Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

Duis autem vel eum iriure Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

Duis autem vel eum iriure Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

Ut wisi enim ad minim veniam Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in

Ut wisi enim ad minim veniam Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in

1/2X 1/5th of H

2X

water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

Partner logo

Partner logo

The branding strip placement must be 1/5th of your press advertisement height and the national Coat of Arms must always be on the left-hand side. If co-branded, look at the cobranding section, but the national Coat of Arms must always take the first preference in the group.

Note: The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour. Headline, subhead, body copy and information text may be aligned left, in line with the the text on the right-hand side of the national Coat of Arms. If space does not allow, left in line with the national Coat of Arms. Headline, subhead, body copy and information text may move up and down the vertical axis. Pictures must be adapted and cropped to suit the typographic format for size, position and placing.

water & forestry Department: Water Affairs and Forestry REPUBLIC OF SOUTH AFRICA

1/2X MEDIA APPLICATIONS

1/5th of H

Press advertisements come in different sizes, here we have illustrated a few basic looks.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.1

Print

4.1.14

Project folders

50

1/2X 229mm

229mm

Information text should be in Arial, aligned left 14mm

317mm

Information text should be in Arial, aligned left

H

1X 1/2X the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

2X 1/2X

1/8th of H

14mm

14mm 24mm

Note: The Coat of Arms may be in any one of the approved colours (see single colour applications), or full colour.

160mm

Headline, subhead, body copy and information text may be aligned left, in line with the the text on the right-hand side of the national Coat of Arms. Headline, subhead, body copy and information text may move up and down the vertical axis. Information text should be in Arial, aligned left agriculture Department: Agriculture REPUBLIC OF SOUTH AFRICA

environment & tourism Department: Agriculture REPUBLIC OF SOUTH AFRICA

Partner logo

Partner logo

Partner logo

Pictures must be adapted and cropped to suit the typographic format for size, position and placing.

MEDIA APPLICATIONS

120mm

If co-branded, look at the cobranding section, but the national Coat of Arms must always take the first preference in the group.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.2

Electronic

4.2.1

E-mail signature

51

Corporate identity manages electronic signature through typographic specification of the sender’s signature.

Tempoem autem quinsud et aur office debit aut tum rerum necessitnisi ut aliquip ex ea commodo consequat. Duis autem vel eum irure dolor in reprehenderit in voluptate velit esse molestaie son consequat, vel dolor repellend. Tempoem autem quinsud et aur office debit aut tum rerum necessit. Nisi ut aliquip ex ea quinsud et aur debit aut tum rerum necessitnisi ut aliquip ex ea commodo consequat. Yours sincerely The Administrator

Name Surname Marketing Director Government Communication & Information System Cell : 083 000 0000 Tel : 012 000 0000 Fax : 012 000 0000 Website: www.gcis.gov.za e-mail : marketing@gcis.gov.za

Name Surname Title/Designation Department Cell : 083 000 0000 Tel : 012 000 0000 Fax : 012 000 0000 Website: www.gcis.gov.za e-mail : marketing@gcis.gov.za

MEDIA APPLICATIONS

The e-mail signature must be in Arial Regular, black. The person’s name must be in Arial Bold.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.2

Electronic

4.2.2

Website, departmental

52

Guidelines for website design incorporating South African Government corporate identity. The following guidelines have been developed to assist in the design of banners for South African Government national department websites in line with the corporate identity: 1.

Resolution

The guidelines are for a screen resolution of 800 x 600 pixels. To allow for the scrolling bar the design has been configured on a width of 795 pixels. 2.

Margins

The margins (top and left) of all website pages should be set to 0 pixels e.g. in the html code the <body> tag would include <body topmargin="0" leftmargin="0">. 3.

Website banner

The guidelines have been devised to assist in establishing the clear space area around the national Coat of Arms and serves as a guide with which to design the banner of a website. Below is an example of a banner for South African Government national department websites. The blue lines indicate the different sections (boxes) of the banner.

3.1 Coat of Arms and departmental logo unit

3.2 Departmental branding

3.3 Flag

795 pixels – (75 + ? + 150)

150 pixels

www.dpe.gov.za

93 pixels

government communications Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA

? pixels (to be determined by the name of the department)

795 pixels MEDIA APPLICATIONS

75 pixels


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.2

Electronic

4.2.2

Website, departmental

53

3.1 Coat of Arms and departmental logo unit The unit, which includes the Coat of Arms and the departmental logo, should be designed in line with Section 4 on Implementation of the Coat of Arms Corporate Identity Guidelines. Use the proportions as indicated in 4.12.4 and design the unit on a white background After designing the unit it should be resized so that the height of the unit is now 93 pixels. This would mean that the size of the Coat of Arms itself should be 60x78 pixels (widthxheight) and borders/margins should be 7.5 pixels. The Coat of Arms box (Coat of Arms and borders/margins) will therefore be 75x93 pixels (widthxheight). The width of the whole unit will depend on the name of the department. 3.2 Departmental branding In this space the departments are free to implement their own branding e.g. on the Government information website (www.info.gov.za) the branding includes the use of a map and the sign. The width of this box will be determined by the width of the departmental logo as the width will be 795 pixels, minus the Coat of Arms box (75 pixels), departmental logo box (depending on width of name of department) and the flag (150 pixels). The height of this box should be 93 pixels. 3.3 Flag

MEDIA APPLICATIONS

The flag should be inserted on the right-hand side. The size is 150X93 pixels (widthxheight).


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.2

Electronic

4.2.3

Powerpoint presentations

54

OPENING SLIDE: Grey represents the area in which you can place your visuals or any creative artwork

Headline to be placed here one or two lines Body copy to be placed as dictated by the artwork / background

OPENING SLIDE: e.g. Department example of creative artwork placed on the grey area

H

OPENING SLIDE: Example of joint project

Headline to be placed here one or two lines Body copy to be placed as dictated by the artwork / background

1/2X 2X

social development Department: Social Development REPUBLIC OF SOUTH AFRICA

1/2X Headline to be placed here in one or two lines using Arial Bold Body copy to be placed as dictated by the artwork / background

social development PARTNER LOGO

Department: Social Development REPUBLIC OF SOUTH AFRICA

PARTNER LOGO

PARTNER LOGO

PARTNER LOGO

social development Department: Social Development REPUBLIC OF SOUTH AFRICA

Text slide

Headline to be placed here one or two lines

Subtitle comes here A sentence starts here and goes on and on explaining about the project. A sentence starts here and goes on and on explaining about the project. A sentence starts here and goes on and on explaining about the project. A sentence starts here and goes on and on explaining about the project. ¥

A point goes here

¥

Another point goes here

¥

Yet another point goes here

¥

A point goes here

¥

A point goes here explaining more

¥

Yet another point goes here

The white strip running across on the Powerpoint presentation is 1/8th of the template size. On the cover page it can be moved up or down to accommodate your creative artwork, headline, date or any information. On the text slide it must always be at the bottom, and always in white to ensure the uniformity of government communication. The body copy font should be between 12 and 16pt in Arial and the headline between 18 and 24pt. MEDIA APPLICATIONS

1/6th of H


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.2

Electronic

4.2.4

CD and CD covers

55

On the CD or DVD cover the white strip must always be 1/4th in height and be at the bottom. The national Coat of Arms to be placed on the left-hand side. The top part is for your creative artwork. The CD or DVD label is printed in one colour.

public enterprises

CD TITLE HERE

Department: Public Enterprises REPUBLIC OF SOUTH AFRICA

H

1/2X X

primary descriptor Department: Department’s Full Name REPUBLIC OF SOUTH AFRICA

Partner logo

Partner logo

Partner logo

1/4th of H

MEDIA APPLICATIONS

1/2X


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.2

Electronic

4.2.5

Video cassettes and video covers

56

Bakkie

primary descriptor Department: Department’s Full Name REPUBLIC OF SOUTH AFRICA

VIDEO TITLE COMES HERE 0 0 J a nu a r y 2 0 0 4

VIDEO TITLE COMES HERE 0 0 J a nu a r y 2 0 0 4

32mm

primary descriptor Department: Department’s Full Name REPUBLIC OF SOUTH AFRICA

16mm

primary descriptor Department: Department’s Full Name REPUBLIC OF SOUTH AFRICA

76mm

H

Department: Department’s Full Name REPUBLIC OF SOUTH AFRICA

primary descriptor Department: Department’s Full Name REPUBLIC OF SOUTH AFRICA

Partner logo

Partner logo

1/8th of H

MEDIA APPLICATIONS

primary descriptor

VIDEO TITLE COMES HERE

An example of how a video cassette and cover will look. The Coat of Arms occupies 1/3rd of the label on the white space indicated. On the cover that space is 1/8th of the entire front.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.2

Electronic

4.2.6

Television

57

End-frame

This is how the end-frame will look on a television screen.

social development Department: Social Development REPUBLIC OF SOUTH AFRICA

2X

X

2X

social development Department: Social Development REPUBLIC OF SOUTH AFRICA

Partner logo

X

Partner logo

2X

social development Department: Social Development REPUBLIC OF SOUTH AFRICA

Partner logo

Partner logo

MEDIA APPLICATIONS

2X

Partner logo


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.3

Co-branding

4.3.1

Level 1-branding partners

58

If the national Government is the main sponsor there are two options. In each case the national Coat of Arms should always take a position of priority. It should always be on the left-hand side or above the party seeking endorsement. The level 1-branding partner emblem should be no more than 3/4 of the national Coat of Arms.

3/4

Vertical application Note: When co-branded the national Coat of Arms should always take a position of priority.

Horizontal application

At all times, permission to co-brand with the national Coat of Arms or to acquire endorsement of the State should be obtained from GCIS and/or the Bureau of Heraldry. For permission e-mail: marketing@gcis.gov.za

When co-branding with a level 1-branding partner, the national Coat of Arms should always be on the left-hand side or above the provincial coat of arms or municipal logo.

CO-BRANDING WITH THE NATIONAL COAT OF ARMS

The two symbols must not be closer than 2XC. There must also be a clear space of no less than 2XC around the edge of the page.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.3

Co-branding

4.3.2

Level 2-branding partners

59

Co-branding transversal programmes or entities with parliamentary exemption e.g. SAPS. The national Coat of Arms should be no less than 3/4 of the level 2-branding partner emblem.

3/4

Vertical application Note: When co-branded the national Coat of Arms should always take a position of priority.

Horizontal application

At all times, permission to co-brand with the national Coat of Arms or to acquire endorsement of the State should be obtained from GCIS and/or the Bureau of Heraldry. For permission e-mail: marketing@gcis.gov.za

When co-branding with a level 2-branding partner, the national Coat of Arms should always be on the right-hand side or below the party seeking endorsement.

CO-BRANDING WITH THE NATIONAL COAT OF ARMS

The two symbols must not be closer than 2XC. There must also be a clear space of no less than 2XC around the edge of the page.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.3

Co-branding

4.3.3

Level 3-branding partners

60

If the branding partner is the lead sponsor, the national Coat of Arms should be equal to or no less than 3/4 of the party seeking endorsement. The national Coat of Arms should always be on the right-hand side or below the identity of the party seeking endorsement.

3/4

Vertical application Note: When co-branded the national Coat of Arms should always take a position of priority.

Horizontal application

At all times, permission to co-brand with the national Coat of Arms or to acquire endorsement of the State should be obtained from GCIS and/or the Bureau of Heraldry. For permission e-mail: marketing@gcis.gov.za

When co-branding with a level 3-branding partner, the national Coat of Arms should always be on the right-hand side or below the special project logo.

CO-BRANDING WITH THE NATIONAL COAT OF ARMS

The two symbols must not be closer than 2XC. There must also be a clear space of no less than 2XC around the edge of the page.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.3

Co-branding

4.3.4

Special projects

61

When co-branding a special project such as 10 years of Freedom, or the Presidential Inaurguration, the following rules apply: the national Coat of Arms must always be above or on the left-hand side of the special project logo. In this manner the national Coat of Arms will be read first. The national Coat of Arms and the special projects logo should be same size.

Vertical application Note: When co-branded the national Coat of Arms should always take a position of priority.

Horizontal application

At all times, permission to co-brand with the national Coat of Arms or to acquire endorsement of the State should be obtained from GCIS and/or the Bureau of Heraldry. For permission e-mail: marketing@gcis.gov.za

When co-branding a special project, the national Coat of Arms should always be on the left-hand side or above the special project logo.

CO-BRANDING WITH THE NATIONAL COAT OF ARMS

The two symbols must not be closer than 2XC. There must also be a clear space of no less than 2XC around the edge of the page.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.3

Co-branding

4.3.4

Special projects

home affairs Department: Home Affairs REPUBLIC OF SOUTH AFRICA Private Bag X000, Pretoria, 0001 • Wachthuis, Pretoria Arcade, 1st Floor, 000 Pretoria Street, Pretoria Tel: (012) 000 0000 Fax: (012) 000 0000

62

When co-branding a special project, the national Coat of Arms should always be on the left-hand side or above the special project logo. This is an example of how it would apply to a departmental letterhead.

Note: When co-branded the national Coat of Arms should always take a position of priority.

Lefapha la Puso ya Porofense le ya Selegae • Lefapha la Mebuso ya Diprovense le ya Selehae • uMnyango weziFundazwe noHulumeni beziNdawo • Muhasho wa zwa Mavundu na Mivhusoyapo • Departement van Provinsiale en Plaaslike Regering • Kgoro ya Mebuso ya Diprofense le ya Selegae • Ndzawulo ya Mimfumo ya Swifundzankulu na Mimfumo ya Tindzhawu • LiTiko laboHulumende betiFundza nebaseKhaya • ISebe looRhulumente baMaphondo nabeeNdawo zaBemi • UmNyango womBuso weemFunda namaKhaya

At all times, permission to co-brand with the national Coat of Arms or to acquire endorsement of the State should be obtained from GCIS and/or the Bureau of Heraldry. For permission e-mail: marketing@gcis.gov.za

CO-BRANDING WITH THE NATIONAL COAT OF ARMS

The two symbols must not be closer than 2XC. There must also be a clear space of no less than 2XC around the edge of the page.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.3

Co-branding

4.3.5

Multiple partners

63

When the State is the main sponsor, the national Coat of Arms should always be above the co-sponsor logos. The co-sponsor logos should be no more than 1/2 of the national Coat of Arms. When the State is one of the co-sponsors, the national Coat of Arms should always be on the left-hand side of the other co-sponsor logos. The national Coat of Arms and the co-sponsor logos should be same size.

1/2

Note: When co-branded the national Coat of Arms should always take a position of priority.

At all times, permission to co-brand with the national Coat of Arms or to acquire endorsement of the State should be obtained from GCIS and/or the Bureau of Heraldry. For permission e-mail: marketing@gcis.gov.za

When co-branded with multiple partners if the State is the main sponsor, the national Coat of Arms should always be above the co-sponsor logos.

If the State is one of the co-sponsors, the national Coat of Arms should always be on the left-hand side of the other co-sponsor logos.

CO-BRANDING WITH THE NATIONAL COAT OF ARMS

The two symbols must not be closer than 2XC. There must also be a clear space of no less than 2XC around the edge of the page.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

4.3

Co-branding

4.3.6

National departments co-sponsoring

64

This branding structure is used if more than two government departments are involved in co-branding or sponsoring a single project. As all departments are communicating on behalf of the national Government, they may use the national Coat of Arms and their departmental names on the right-hand side of the national Coat of Arms. 4XC

2XC

Minerals and Energy Trade and Industry Agriculture Public Enterprises

Agriculture Correctional Services Foreign Affairs Health Home Affairs Minerals and Energy Public Enterprises Trade and Industry

2XC 2XC Space 2XC 2XC Space 2XC

Departmental names: Gill Sans: Upper and lower case Colour: Black Alignment: Left

2XC Space 2XC

CO-BRANDING WITH THE NATIONAL COAT OF ARMS

16XC


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Environmental

Signage is one of the most visible manifestations of our emblem. We include in the following section a comprehensive range of signs for use at different locations both internally and externally. Not only does our signage need to communicate the national Coat of Arms effectively, but it must also communicate relevant information. All signs or configurations must carry the national Coat of Arms. Our signs fall into the different categories listed below: 5.1

5.2

5.3

5.4

5.5

5.6

Identification signage 5.1.1 Pylon 5.1.2 Wall-mounted signs 5.1.3 Wall projecting signs

1 2 3

Information signage 5.2.1 Combined pylon 5.2.2 Wall projecting signs 5.2.3 Wall-mounted signs 5.2.4 Way finding signs 5.2.5 Window Decals 5.2.6 Office hours sign

4 5 6 7 8 9

Directional signage 5.3.1 Way finding signage

10

Emergency signage 5.4.1 Basic emergency signage

11

Exhibition 5.5.1 Pull-up banners 5.5.2 Podium 5.5.3 Backdrop 5.5.4 Special projects backdrop

12 13 15 16

Promotional items 5.6.1 Wrapping paper 5.6.2 Paper bag 5.6.3 Calendars 5.6.4 Mouse pads 5.6.5 Business organiser / filofax / diary 5.6.6 Umbrellas, bags and keyrings

17 18 19 20 21 22

Environmental

5.

5


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.

Environmental

5.7

5.8

5.9

Livery 5.7.1 5.7.2 5.7.3 5.7.4

Pick-up truck without canopy Hatchback Panel van with full side windows Single-decker bus

Corporate clothing 5.8.1 Name tags 5.8.2 General and project-specific clothing 5.8.3 Shirt, tie, cuff links and tie clip 5.8.4 Informal men’s and women’s wear 5.8.4.1 Sports shirt and jacket 5.8.4.2 Cap and hat Hospitality 5.9.1 Crockery and cutlery

23 24 25 26

27 28 29 30 31

32


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.1

Identification signage

5.1.1

Pylon

1

The pylon is the primary element of the signage range, and should be positioned in prominent locations. Pylons should always feature the departmental logo at the top. Viewing distances must always be taken into account to ensure legibility. Also be aware of any obstructions which may impair visibility.

Please note that the clear space around the emblem must always be 2XC. The same clear space measurements must be used to create equal space on the entire sign.

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Note: See control grid in Section 3 on page 37.

Double unit pylon sign

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Reception Visitors Parking

Single unit pylon sign

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Reception Visitors Parking

Material and Structure All materials have been considered for the durability, ease of maintenance and manufacturing qualities, which is why external signage must be made of aluminium. For assistance in choosing materials contact the GCIS.

SIGNAGE

Side view


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.1

Identification signage

5.1.2

Wall-mounted signs

2

Wall projecting signs typically appear in prominent positions where they can be seen by members of the public. They also carry directional arrows and content that inform visitors and staff. Primary departmental identifier

the dplg

This is the primary component, the departmental identifier.

Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Primary departmental identifier with information component

the dplg 2XC 2XC Private Bag X463, Pretoria, 0001 Wachthuis, Thibault Arcade 7th Floor 231 Pretorius Street Pretoria Tel: (012) 393 2800 Fax: (012) 393 2820

This is the primary identifier with the information component in a vertical arrangement.

SIGNAGE

Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.1

Identification signage

5.1.3

Wall projecting signs

3

Wall projecting signs typically appear in prominent positions where they can be seen by members of the public. They also carry directional arrows and content that inform visitors and staff. Wall projecting signs are set at right angles to the mounting surface.

This is the primary component, the departmental identifier.

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

the dplg

This is the primary identifier with the information component in a vertical arrangement.

Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

2XC 2XC

SIGNAGE

Private Bag X463, Pretoria, 0001 Wachthuis, Thibault Arcade 7th Floor 231 Pretorius Street Pretoria Tel: (012) 393 2800 Fax: (012) 393 2820


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.2

Information signage

5.2.1

Combined pylon

4

The combined pylon brings together all classes of signage in a unit. It gives immediate overall orientation in a single sign.

Double unit pylon combined sign

the dplg This is a combined pylon. It is made up of the departmenal identifier, information signage and way finding.

Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Head Office Sandton 1st floor

Department of Agriculture

2nd floor Department of Arts and Culture 3rd floor

Department of Defence

4th floor

Department of Justice and Constitutional Development

Single unit pylon combined sign

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Head Office Sandton 1st floor

Department of Agriculture

2nd floor Department of Arts and Culture 3rd floor 4th floor

Department of Defence Department of Justice and Constitutional Development

Reception Visitors Parking

SIGNAGE

Reception Visitors Parking


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.2

Information signage

5.2.2

Wall-projecting signs

5

Wall projecting signs can be used to indicate business and building names. Legibility and location should be the determining factor in selecting the size of the required sign. Wall projecting signs are set at right angles to the mounting surface.

Vertical arrangement of information signage in relation to primary identifier of departments.

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

1st floor

Director-General

2nd floor

Human Resources

3rd floor

Finance

4th floor

Marketing and Communications Business Investments

1st floor

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Director-General

2nd floor

Human Resources

3rd floor

Finance

4th floor

Marketing and Communications

5th floor

Business Investments

Horizontal arrangement of information signage in relation to primary identifier of departments.

SIGNAGE

5th floor


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.2

Information signage

5.2.3

Wall-mounted signs

6

Wall-mounted signs can be used to indicate business and building names. Legibility and location should be the determining factor in selecting the size of the required wall-mounted sign.

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Private Bag X463, Pretoria, 0001 Wachthuis, Thibault Arcade 7th Floor 231 Pretorius Street Pretoria Tel: (012) 393 2800 Fax: (012) 393 2820

2XC 2XC

Visitors information indicating floor or department.

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Signage for reception. 1st floor

Department of Agriculture

2nd floor Department of Arts and Culture 3rd floor

Department of Defence

4th floor

Department of Justice and Constitutional Development

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Reception

Personal sign specification of offices.

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

SIGNAGE

Mr Frans Malatsi


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.2

Information signage

5.2.4

Way finding signs

7

Wall projecting signs typically appear in prominent positions where they can be seen by members of the public. They also carry directional arrows and content that inform visitors and staff.

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Wall-mounted signs indicate the direction or the building block.

Reception

Wall-mounted sign.

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Reception Visitors Parking

Ceiling-mounted sign.

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

SIGNAGE

Reception


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.2

Information signage

5.2.5

Window Decals

8

The full emblem, in light grey (sandblasted effect) should be placed on glass doors and

SIGNAGE

windows, to enhance safety and visibility of the emblem.


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.2

Information signage

5.2.6

Office hours sign

9

The light grey (sandblasted effect) should be placed on glass doors and windows, to enhance safety, visibility and to communicate important information. All text to be reversed out of a cool grey background. Double doors: The department logo should be placed on the left door. The ‘office hours’ and or other information should be on the right. Single doors: The department logo should be above and all other information below.

Size: 400mmX460mm Headline: Arial Blod Size: 95pt Information: 65pt Other info: 30pt

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Office Hours Mon Tues Wed Thurs Fri Sat Sun

8:30 to 4:30 8:30 to 4:30 8:30 to 4:30 8:30 to 4:30 8:30 to 3:30 Closed Closed

Lunch between 13h00-14h00 We are closed on Public Holdays

2XC

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

Office Hours Mon Tues Wed Thurs Fri Sat Sun

8:30 to 4:30 8:30 to 4:30 8:30 to 4:30 8:30 to 4:30 8:30 to 3:30 Closed Closed

Lunch between 13h00-14h00 We are closed on Public Holdays 2XC

SIGNAGE

the dplg


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.3

Directional signage

5.3.1

Way finding signage

10

Way finding signage is used to direct people to the right building or department.

the dplg Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

the dplg

Office signs indicate the direction or the building block.

Department: Provincial and Local Government REPUBLIC OF SOUTH AFRICA

2XC 2XC Private Bag X463, Pretoria, 0001 Wachthuis, Thibault Arcade 7th Floor 231 Pretorius Street Pretoria Tel: (012) 393 2800 Fax: (012) 393 2820

YOU ARE HERE

Block A Block B Block C

SIGNAGE

Block A Block B Block C


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.4

Emergency signage

5.4.1

Basic emergency signage

11

Safety is of the utmost importance. Visibility is essential and these signs should never be obscured. The signs can be ceiling suspended or wall projected. The following are examples of emergency signage:

Wall-mounted sign.

Exit

Ceiling-mounted sign.

Exit

Ceiling-mounted sign.

SIGNAGE

Exit


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.5

Exhibition

5.5.1

Pull-up banners

12

Headline comes here

government communications

Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA

Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA

government communications

1/6th of H

Department: Government Communication and Information System REPUBLIC OF SOUTH AFRICA

H

EXHIBITION

government communications


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.5

Exhibition

5.5.2

Podium

10cm

13

Podiums must always have a space of 10cm from the top to the tip of the national Coat of Arms’s wings. The same spacings apply whether the emblem is printed on the material or it is gold-foiled onto the actual wood or any material the podium might be.

EXHIBITION

REPUBLIC OF SOUTH AFRICA


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Exhibition

5.5.2

Podium

REPUBLIC OF SOUTH AFRICA

When a podium is to be used for international events the national Coat of Arms must appear with a descriptor. The emblem can be used in one colour or full colour.

REPUBLIC OF SOUTH AFRICA

EXHIBITION

5.5

14


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Exhibition

5.5.3

Backdrop

These backdrops are to be used at either local or international events. When co-branding, please refer to the co-branding section for sizes and the importance of parties sponsoring. The size of the logos must not be more that 30mm in height.

This example of a backdrop is for use at national conferences or at governmental events. The national Coat of Arms can be in full colour or embossed as illustrated below.

An example of a backdrop with the podium.

EXHIBITION

5.5

15


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Exhibition

5.5.4

Special projects backdrop

This is the departmental backdrop to be used at local events. The size of the logos must not be more that 30mm in height.

This is an example of a special projects backdrop to be used at local events. Please refer to co-branding section for sizes of partners’ logos.

This is an example of a special projects backdrop to be used at local events. Departments should use the podium together with the national Coat of Arms, with or without the descriptor. No departmental podiums are allowed.

EXHIBITION

5.5

16


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.6

Promotional Items

5.6.1

Wrapping paper

17

Branded gifts and promotional items create an impression. Because of this, it is important that the item chosen reflect the Government brand characteristics. The following pages provide a guide to the correct application of the national Coat of Arms as well as the selection of appropriate items. Therefore, the presentation of items and gifts is important. Items should be wrapped in branded paper. Below are three options to choose from.

Paper printed with gold (Pantone 873), national Coat of Arms reversed out in white.

Paper printed with one colour only (Pantone 466).

White wrapping paper with a repetition of a fullcolour emblem. Paper stock: Dukuza Plus Gloss

PROMOTIONAL ITEMS

Grammage: 80gsm


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.6

Promotional Items

5.6.2

Paper bag

18

There are three kinds of paper bags: the basic bag in a single colour, a full-colour bag and a thematic project bag.

Full-colour bag

Two-colour bag (Pantone 466)

the dfa Department: Foreign Affairs REPUBLIC OF SOUTH AFRICA

PROMOTIONAL ITEMS

Thematic project bag


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.6

Promotional Items

5.6.3

Calendars

19

Wall calendar and desk calendar This is how an emblem can be applied to a desk calendar and wall calendar.

2006 January 1 2 3 4

January

5 6 7 8

9 10 11 12

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

9 10 11 12

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

9 10 11 12

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

9 10 11 12

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

9 10 11 12

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

January

January

January 1 2 3 4

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

1 2 3 4

5 6 7 8

9 10 11 12

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

1 2 3 4

5 6 7 8

9 10 11 12

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

January

1 2 3 4

5 6 7 8

9 10 11 12

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

1 2 3 4

5 6 7 8

9 10 11 12

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

5 6 7 8

9 10 11 12

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

1 2 3 4

5 6 7 8

9 10 11 12

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

9 10 11 12

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

9 10 11 12

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

13 14 14 16

17 18 19 20

21 22 23 24

25 26 27 28

January 1 2 3 4

5 6 7 8

H

January 1 2 3 4

5 6 7 8

January

January

5 6 7 8

1 2 3 4

January

January

5 6 7 8

1 2 3 4

January 9 10 11 12

January

5 6 7 8

1 2 3 4

5 6 7 8

January

5 6 7 8

1 2 3 4

1 2 3 4

1 2 3 4

5 6 7 8

9 10 11 12

education

1/8th of H

Department: Education REPUBLIC OF SOUTH AFRICA

Desk calendar

Tent calendar

January

2006

2005 Sun January

January

Sun

Mon

Tue

Wed

Thu

Fri

Sat

2 9 16 23 30

3 10 17 24 31

4 11 18 25

5 12 19 26

6 13 20 27

7 14 21 28

1 8 15 22 29

January

January

Sun

Mon

Tue

Wed

Thu

Fri

Sat

2 9 16 23 30

3 10 17 24 31

4 11 18 25

5 12 19 26

6 13 20 27

7 14 21 28

1 8 15 22 29

January

Sun

Mon

Tue

Wed

Thu

Fri

Sat

2 9 16 23 30

3 10 17 24 31

4 11 18 25

5 12 19 26

6 13 20 27

7 14 21 28

1 8 15 22 29

Sun

Mon

Tue

Wed

Thu

Fri

Sat

2 9 16 23 30

3 10 17 24 31

4 11 18 25

5 12 19 26

6 13 20 27

7 14 21 28

1 8 15 22 29

Sun

Mon

Tue

Wed

Thu

Fri

Sat

1

2

Mon

Tue

Wed

Thu

Fri

Sat

Sun

Mon

Tue

Wed

Thu

Fri

1

2

3

4

5

6

7

8

18

19

20

21

22

9

10

11

12

13

14

15

16

17

23

24

25

26

27

28

29

30

31

Sat

H

January

Sun

Mon

Tue

Wed

Thu

Fri

Sat

2 9 16 23 30

3 10 17 24 31

4 11 18 25

5 12 19 26

6 13 20 27

7 14 21 28

1 8 15 22 29

Sun

Mon

Tue

Wed

Thu

Fri

Sat

2 9 16 23 30

3 10 17 24 31

4 11 18 25

5 12 19 26

6 13 20 27

7 14 21 28

1 8 15 22 29

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

26

27

28

28

30

1 January, Sat - New Year’s Day January

Mon

Tue

Wed

Thu

Fri

Sat

2 9 16 23 30

3 10 17 24 31

4 11 18 25

5 12 19 26

6 13 20 27

7 14 21 28

1 8 15 22 29

January

Sun

Mon

Tue

Wed

Thu

Fri

Sat

2 9 16 23 30

3 10 17 24 31

4 11 18 25

5 12 19 26

6 13 20 27

7 14 21 28

1 8 15 22 29

Sun

Mon

Tue

Wed

Thu

Fri

Sat

2 9 16 23 30

3 10 17 24 31

4 11 18 25

5 12 19 26

6 13 20 27

7 14 21 28

1 8 15 22 29

H the dpsa

January

January

Sun

Mon

Tue

Wed

Thu

Fri

Sat

2 9 16 23 30

3 10 17 24 31

4 11 18 25

5 12 19 26

6 13 20 27

7 14 21 28

1 8 15 22 29

January

Sun

Mon

Tue

Wed

Thu

Fri

Sat

2 9 16 23 30

3 10 17 24 31

4 11 18 25

5 12 19 26

6 13 20 27

7 14 21 28

1 8 15 22 29

Sun

Mon

Tue

Wed

Thu

Fri

Sat

2 9 16 23 30

3 10 17 24 31

4 11 18 25

5 12 19 26

6 13 20 27

7 14 21 28

1 8 15 22 29

Public Holidays 1 January, Sat - New Year’s Day

2 May, Mon - Public Holiday

21 March, Mon - Human Rights’ Day

16 June, Thu - Youth Day

25 March, Fri - Good Friday

9 August, Tue - National Women’s

27 March, Sun - Easter Sunday

Day

28 March, Mon - Family Day

24 September, Sat - Heritage Day

27 April, Wed - Freedom Day

16 December, Fri - Day of

1 May, Sun - Workers’ Day

Reconciliation

the dpsa Department: Public Service and Administration REPUBLIC OF SOUTH AFRICA

Department: Public Service and Administration REPUBLIC OF SOUTH AFRICA

1/4th of H

31

1/4th of H

PROMOTIONAL ITEMS

January Sun


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.6

Promotional Items

5.6.4

Mouse pads

20

Mouse pad Example of use on mouse pad. May be printed in full colour or one colour.

H

education Department: Educationn REPUBLIC OF SOUTH AFRICA

PARTNER LOGO

PARTNER LOGO

PARTNER LOGO

1/4th of H

PARTNER LOGO

education education

Department: Education REPUBLIC OF SOUTH AFRICA

Department: Education REPUBLIC OF SOUTH AFRICA

molestaie son consequat, vel dolor repellend. Tempoem autem quinsud et aur office debit aut tum rerum necessitnisi ut aliquip ex ea commodo consequat.

education

educ

Department: Education REPUBLIC OF SOUTH AFRICA

Departm Educatio REPUB

education

education

Department: Education REPUBLIC OF SOUTH AFRICA

Department: Education REPUBLIC OF SOUTH AFRICA

education

education

Department: Education REPUBLIC OF SOUTH AFRICA

Department: Education REPUBLIC OF SOUTH AFRICA

education

education

Department: Educationn REPUBLIC OF SOUTH AFRICA

Department: Education REPUBLIC OF SOUTH AFRICA

PROMOTIONAL ITEMS

Communication to be placed here in Arial bold, aligned left


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.6

Promotional Items

5.6.5

Business organiser / filofax / diary

21

The illustration shows how the emblem should placed.

A5 Organiser Foiled

Full colour

Gold

A4 Organiser

Foiled

Pens and pencils may be printed in full colour and one color.

1.

2.

3.

PROMOTIONAL ITEMS

1.Gold-foiled 2.Single colour silkscreened gold 3.Full colour silkscreen


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

Promotional Items

5.6.6

Umbrellas, bags and keyrings

The national Coat of Arms printed in full colour on umbrella. Choice of four colours to be used on colour palette (Pantone 466).

The national Coat of Arms printed in full colour on handbag.

The national Coat of Arms printed in full colour or engraved on metals.

PROMOTIONAL ITEMS

5.6

22


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.7

Livery

5.7.1

Pick-up truck without canopy

23

This is a general reference for decal placement and alignment relationships. All motor vehicle signage is to be produced in high-quality vinyl decal material. The colours, type style and spacing are to follow the specifications outlined in the following pages. Only white vehicles to be used as it enables our emblem to stand out more prominently.

X the dme

Y

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

Logo centre-aligned within door panel on left side. If body trim restricts the available space, the decal should be centre-aligned within the available space.

2X

X the dme

Y

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

2X

Y the dme

X

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

LIVERY

2X


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.7

Livery

5.7.2

Hatchback

24

This is a general reference for decal placement and alignment relationships.

X Y

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

If manufacturer’s badges or any other fixed items prevent the application of our emblem on the righthand side of the hatch, then position our emblem on the left-hand side as shown.

2X

X the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

Y

2X

X the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

2X

LIVERY

Y


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.7

Livery

5.7.3

Panel van with full side windows

25

This is a general reference for decal placement and alignment relationships.

An execution on a panel van or minibus. X the dme

Y

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

2X

X the dme

Y

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

2X

X the dme

Y

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

LIVERY

2X


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.7

Livery

5.7.4

Single-decker bus

26

This is a general reference for decal placement and alignment relationships.

Special projects co-branded with the department

X Y X Y

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

the dme the dme

Department: Department: Minerals and Energy and AFRICA Energy REPUBLIC Minerals OF SOUTH REPUBLIC OF SOUTH AFRICA

2X

2X

X

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

Y

2X

X

the dme

Y

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

LIVERY

2X


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.8

Corporate clothing

5.8.1

Name tags 80mm

20mm

government communications

27

Note: All names tags must be printed on a white background.

30mm Name: Arial Bold - 13 pt Colour: Black

ESTELLE JANSE VAN RENSBURG 80mm

the dti ANANDE NOTHLING Administrative Secretary

30mm Name: Arial Bold - 13 pt Designation: Arial Bold - 10pt Colour: Black

arts & culture ESTELLE JANSE VAN RENSBURG

2 line name: Arial Bold - 13 pt Colour: Black

government communications JOLEEN ANN MOKOENA

1 line name: Arial Bold - 13 pt Colour: Black

government communications ANANDE NOTHLING Administrative Secretary

Name: Arial Bold - 13 pt Designation: Arial Bold - 10pt Colour: Black

CORPORATE CLOTHING

20mm


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.8

Corporate clothing

5.8.2

General and project-specific clothing

28

A certain degree of formality is required in uniforms. It should be functional and simple. Branding and colours are kept to a minimum with the emblem providing a focal point of identification on pockets only. In special cases thematic branding is allowed, e.g. 2010 Soccer Bid. Thematic identification of projects can alternatively occur in the form of a pin that may be worn on the left lapel.

General clothing

Black jacket

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

CORPORATE CLOTHING

Grey skirt


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.8

Corporate clothing

5.8.3

Shirt, tie, cuff links and tie clip

29

Emblem on a shirt to be embroidered in the same colour as the shirt.

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

The national Coat of Arms printed in single colour on cuff links.

Tie clip

The national Coat of Arms printed in in single colour on ties.

the dme

CORPORATE CLOTHING

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.8

30

Corporate clothing

5.8.4 Informal men and women’s wear 5.8.4.1 Sports shirt and jacket General departmental and special projects. These examples are shown to illustrate the usage of the emblem.

Golf shirt

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

Golf shirts and jackets may have a printed or embroidered application of the emblem in full colour or single colour.

Jacket

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

the dme

CORPORATE CLOTHING

Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA


Republic of South Africa’s national Coat of Arms Corporate Identity and Branding Guidelines

5.8

31

Corporate clothing

5.8.4 Informal men and women’s wear 5.8.4.2 Cap and hat These examples show the usage of the departmental signature on its own and with a thematic identity. When a thematic identity is the lead communications platform, the departmental signature is placed on the back of the item as shown.

Cap Project-specific design to go on front of caps and hats.

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

Caps and hats may have a printed or embroidered application of the emblem in full colour or single colour. the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

Hat

the dme Department: Minerals and Energy REPUBLIC OF SOUTH AFRICA

the dme

CORPORATE CLOTHING

Department: Energy Minerals and SOUTH AFRICA REPUBLIC OF


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