London Runway Issue 56: The Festive Issue

CHRISTMAS GIFT GUIDE . SHOPPING AT LIBERTY . GREENWASHING IN FASHION . SUSTAINABILITY AWARDS

EIRINN HAYHOW . FACE OF LONDON RUNWAY 2020 ORPHEUS . MISS LONDON CITY GALA . BTS ON SET

ISSUE 56 27TH NOVEMBER 2020

THE FESTIVE ISSUE

RRP £9.99

LONDON RUNWAY

CONTRIBUTORS Chief Editor: Rhiannon D'Averc - editor@londonrunway.co.uk Editorial Assistant: Candice Wu - info@londonrunway.co.uk Lead Photographer:Â Fil Mazzarino Staff Photographers: Ian Clark, Mrityunjoy 'MJ' Mitra Lead Graphic Designer: Alex Panek Staff Graphic Designers: Lauren Rowley, Karishma Alreja, Barbara Mascarenhas Staff Writers: Maria Henry, Cicilia Brognoli, Darcey Sergison Advertising enquiries - info@londonrunway.co.uk Submissions - londonrunway.co.uk/submit Contributors: Hundred Showroom, Lil Safonova, Ekaterina Zueva, Sidrah Sardar, Jared Rehal, Orpheus Sloma. Tereshchenko Anna, Nina Shelekhova, Nina Tarasova, Vera Basalaeva, Olga MikhailovaYarovaya, Ronya, Razvan Cataraga, LanaSvet, CC Beauty Studio, Pandas, Ermakova Anastasiya, Lysakova Kristina, Deys Elena, Yakimova Julia, Sitnova Julia, Dario Tucci, Carmine Caruso, Simona Fanto, Daniel Panzironi, Sonia Di Sarno, Paolo Sardo, Cecilia Fefe, Mario Constantino Triolo, Davide Muccinelli, Sara Festinese, Kevin Valdepena, Fabiola Hernandez at Blink, Alessandro Navarro Duque at ET Modelos, Gael Garcia, Pablo Rojas, Julia Bailey, H-Town, Kez Anderson, Precious Beattie, Charmanique Thompson, Kaily O'Brien, Federica Maricotti, Saima Malik, Margot Iwanowska at Wonderwall MGMT, Chloe Traichell at Select Model Milano, Rossana Fasano, Mirko Burin, Giovanni Gori and Andrea Aldrovandi for Total Black, Matteo Susini, Bianca Tancini, Giada Mindardi, Vivienne Monique, Le Tran Duc Ngoc, Dani Geddes, Takeisha Batchelor, Alora Safari, Love Baby J Couture, Dani Geddes, Nelli Horvath, Niki Horvath, Ilyes Biborka

Interested in working with us?

We currently have internships available in the following positions: Staff Writers Advertising department Staff Illustrator Send your CV and covering letter to info@londonrunway.co.uk

Š 2020, London Runway Ltd and contributors Printed by Mixam and distributed in-house by London Runway Ltd London distributors: The Model Workshops London at 40 Cumberland Road, N22 7SG All rights reserved. No part of this publication may be reproduced in whole or part without permission from the publisher. The views expressed in London Runway are those of the respective contributors and are not necessarily shared by the magazine or its staff.

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CONTENTS

LONDON RUNWAY

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82

VISUALS

WORDS

Backstage at LFW - Paul Costelloe / Bora Aksu

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London Runway's Sustainability Awards

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Eirinn Hayhow SS21

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#LRSecondHand Competition Winner Announced

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Regenerating Fast Fashion: The Dangers of Greenwashing

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London Runway Christmas Gift Guide 2020

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She Feels... (Editorial); Oral Fixation 16 (Cover Editorial) New Faces

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Portfolio Piece

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King Pyromancy Queen (Editorial); Sweet Dreams (Editorial)

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Intimidating Woman! Julia Bailey (Interview)

60

Eastwood Danso/Shereens Flashback

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Book Club: Mary Beard

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Shopping Guide - Liberty

94

BTS: London Runway Archive

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Your Style Horoscope

108

Style (Conscious) Guide: Party All Night

The Big Question

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A Glitzy Reindeer (Editorial); Snow Fairies (Editorial); Wildnight (Editorial)

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Miss London City Gala

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101 Tis The Season To Be Jolly (Editorial); Festive Mood (Editorial); VS Lockdown (Editorial)

s ' r o t i d E ter t e l Here we are in the final month of 2020, and I think we can all agree that it’s been one for the history books. From political events to the obvious elephant in the room (you’ll recognise it by the face mask), so much has happened this year.

And at the same time, so little: so many events cancelled or postponed, so many life experiences missed out on or changed irrevocably.

For our last issue before Christmas, we’ve got lots of presents for you. They include the completion of this year’s Face of London Runway contest with our latest cover star, our menswear winner. We’ve also got a gift guide that will sort you out if you have anyone to buy for, and with our festive theme, plenty of party-ready editorials to get you in the mood (even if the parties are going to be virtual this year).

Make sure to keep up with us on Instagram @londonrunwaymag, where we’re going to be sharing an advent calendar full of treats for you guys.

Freebies, competitions, and even opportunities to star in the magazine

yourself will all be coming up, so don’t miss out on those!

We’re also making a big announcement this issue (the suspense won’t last for long, as it’s the first feature you’re about to read). We’re holding our own awards ceremony this January, and we want you to be the ones to help us out with deciding who should be nominated – and later, who should win. We can’t wait to see your suggestions!

We’ve made some changes around here, too, though you probably won’t notice them. For the first time, we’re now producing our print copies with 100% recycled paper. Could you tell the difference? I didn’t think so! This is just another part of our drive towards becoming more and more sustainable.

We already use our pre-order period to make sure that we don’t print more copies than you guys want to buy, to avoid creating unnecessary waste, and this is a big additional step that will really help us to reduce our impact on the planet. Of course, we’ll have more big steps coming next year, as the

journey is never truly over – we can always find ways to be more ecofriendly both in the ways we produce content and the type of content we produce!

If you love what you see in these pages and want to join our amazing creatives, remember that we accept submissions through kavyar.com/London-runwaymagazine. We’ve got some really exciting themes coming up, and even if you’re not able to go out and shoot, we do love seeing art of all kinds – painting, collage, sculpture, embroidery, you name it! If you’re stuck at home for yet another lockdown, go ahead and chuck us some of your work to look at. We’re bored too!

Anyway, until next time, we hope you have a great festive period – no matter what you celebrate or don’t celebrate – and that you can look towards the end of 2020 on a high note, not a low. We’ll see you on the 27th December for our next issue as we usher in 2021!

Enjoy -

RHIANNON D'AVERC

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LONDON RUNWAY’S SUSTAINABILITY AWARDS

Photography via Adobe Stock

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With the end of the year nearing, we are announcing London Runway’s Sustainability Awards to feature and highlight those brands and makers that truly embody the spirit of ethical and sustainable creativity!

The awards will be conducted in two phases with much input from you guys, our devoted readers who align with our ethos of brands that are both good for us and the planet.

Phase 1: Nominations

Phase 1: Public Votes

We will ask you guys to put forth brands that you think would fit best in each of the listed categories below. You can do this either by commenting on our website or the many social media polls that will be conducted!

The nominations will then be all compiled for the public vote! The companies’ efforts made throughout the year to reduce their ecological footprint while still providing quality, humanely made products that last will be gauged and determined through your guys’ votes as well as our own in-team vetting of the brands.

The categories include: Best Fashion Designer: the designer that devotes themselves and their work to environmentally friendly practices and methods Best Accessories Designer: the sustainable and eco-friendly accessories brand you love for jazzing up your outfits Best Makeup Brand: the cruelty-free, sustainable and eco makeup brand we all need on our faces Sustainable Store of the Year: the store that has been at the forefront of sustainable fashion or production, whether a single brand, department store, pop-up, or even just an online shop Influencer of the Year: the person that has promoted and encouraged a more eco-friendly way of life with a substantial social media presence, whose posts you always look forward to seeing Sustainable Breakthrough of the Year: a recent policy, change or reform that has paved the ways for ecological change and positivity with the biggest impact

We’ll be choosing one from all of the winners to also receive our coveted highest prize of the night: the London Runway Sustainability Hero of 2020.

Our team will deliberate for hours until we are unanimous on the person, brand, or store that deserves the most recognition this year.

The Winners: Collaborations, Digital Awards Ceremony, and Prizes!

Prizes for Winners:

To celebrate the winning brands, and in true 2020 style, there will be a live stream of the awards ceremony! We’re not likely to be able to give out physical trophies on the night, so we’re doing the next best thing and inviting you all along for free. It will be a glorious, glitzy bash with only one subtle difference – that we’ll all be in our living rooms instead of a ballroom!

an interview in our January issue participation in an editorial photoshoot (when it is safe to do so) promotional posts across all of our social media channels!

If you know of any brands or creators that would fit the bill, get to nominating!

We’ll be accepting nominations of brands until the 15th of December and then the public voting will commence.

Final winners will be announced in the January issue!

Interviews with the winning brands will also be conducted, giving us a chance to tell them the good news and allow us to have a more in-depth conversation with them on their future sustainability goals and aims for the brand. We’ll also showcase their products in a special editorial, conducted as soon as it is safe to bring them together.

Where can I nominate my favourite brands?

Head to any of our social media channels! We’ll accept nominations through DMs, mentions, comments, or even emails – and we’ll be putting up some dedicated posts so you know where to leave your comments if you’re feeling a bit lost. Don’t be shy – let us know who you think are the stars of sustainability today!

LONDON RUNWAY

#LRSECONDHAND

COMPETITION WINNER ANNOUNCED Darcey Sergison announces the winner of the #LRsecondhand competition and how we can continue to live a sustainable way of life.

Nafisa has demonstrated how important it is to look at second-hand clothing while remaining stylish and how both can be done simultaneously.

Throughout October, we have been running the #LRsecondhand competition to promote sustainable lifestyles.

While this competition has run for a month, don’t forget that sustainable clothing choices are not just for competition entries. This competition is part of a more significant movement to close the loop in fast fashion. By rewearing, recycling, and upcycling clothes, this will make a massive difference to the amount of waste produced daily from the fashion industry.

We have been very excited to see lots of you getting involved by posting your second-hand outfits to Instagram. By posting these pictures to Instagram, it has shown how many fabulous outfits can be made from re-wearing old clothes and restyling them. It has also encouraged many more people to go to their local charity shops, myself included, and root around for the best finds.

I would like to announce that Nafisa Kiani is the winner of #LRsecondhand.

Posting a lot of inspiration for how to re-wear and upcycle second-hand clothes, we have loved Nafisa’a posts.

Our favourite has to be the styling of her coats, which are great a inspiration as we are now in the heart of winter.

While we recognise that a lot needs to be done by designers upstream in the production of clothes, we can play our part in taking action against the needless waste of clothes. This why at London Runway, we have decided to make a change too. The paper used for our magazines is now made from 100% recycled paper. You didn’t notice?

Exactly! This is the best part about being sustainable. All you have to do is make a small change and it can have a huge impact on the environment.

BACKSTAGE AT LFW Behind the scenes at Paul Costelloe and Bora Aksu, SS21

Photography by Fil Mazzarino

LONDON RUNWAY

LONDON RUNWAY

LONDON RUNWAY

EIRINN HAYHOW SS21 Photography via Hundred Showroom

LONDON RUNWAY LONDON RUNWAY

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LONDON RUNWAY LONDON RUNWAY

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SHE FEELS...

Photographer - Lil Safonova @lilphotographer.ru Model: Ekaterina Zueva @katharinezue

Ekaterina wears: Dress - Monsoon

LONDON RUNWAY

REGENERATING FAST FASHION: THE DANGERS OF GREENWASHING This month Maria Henry explores fast fashion’s efforts towards sustainability. Is it real or is it performative?

By now, most of us are aware that fast fashion is taking a massive toll on our earth’s natural environment. The overproduction of garments using nonsustainable methods has led the fashion industry into being one of the top contributors to global warming and the ecological suffering we face today. The main issue here is that the fashion industry isn’t slowing down – especially in the wake of social media and online shopping, fast fashion brands are growing like they have never before and show no signs of halting production.

So, what can be done about it? Well, with the help of environmental campaigners and with a growing pressure from consumers, a lot of fast fashion companies have begun taking small steps towards becoming more sustainable platforms. Though these are only small steps in the right direction, they work together to create a much larger stride towards changing the way the industry functions.

As LaRhea Pepper, managing Director of ecological charity TextileExchange explains: “The textile industry draws significantly upon the ecosystem for the raw materials that create our fabrics, but some production processes tend to be more ‘unfriendly’ than others. The great news is that as major brands become increasingly eco-conscious, sustainability standards are also gaining traction across the industry, such as the internationally recognized Organic

Content Standard, Responsible Down and Wools Standards, and Global Recycled Standard by Textile Exchange as well as the Global Organic Textile Standard.”

Since 2017, over 39 major fashion brands such as ASOS, H&M, Nike, and Burberry took a pledge with TextileExchange to create an 100% sustainable cotton production line by 2025. This means that everything used for the garments would be sustainably and ethically sourced, having a smaller ecological footprint and a higher level of ethical production (i.e. no underpaid workers in sweatshops).

Now that we’re in 2020, we reflect on the progress some of these major fast fashion companies have taken towards sustainability, who has actually stuck to their pledge?

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Earlier this year ASOS released its ‘Circular Collection’. This collection had a few main aims based on three points for ‘circularity’, as defined by the environmental charity The Ellen McArthur Foundation. These included: design out waste and pollution, keep products and materials in use, and regenerate natural systems.

On their website they introduce the collection to their buyers, writing: “Style meets sustainability in our innovative new ASOS line, which is all about future-proofing fashion. So, not only are these pieces as eco-friendly as possible, they're also 100% on-point.

Think fresh cuts in the season’s key colours, with some throwback 90s vibes added in for good measure. The kind of

LONDON RUNWAY fashion that’s good for your wardrobe, and better for the environment.”

ASOS defines its collection's three main aims as sustainably, durability and versatility, and, finally, recycling.

SUSTAINABILITY: They aimed to use only recycled materials instead of virgin ones like polyester or nylon, which are processed with petroleum and coal which creates damaging effects on the environment when processed and extracted. They also claimed to use all of the fabric they had for the garments, so that none went to waste disposal or landfills and everything was repurposed.

DURABILITY AND VERSITITLY: They wanted to make products that would last a long time and could be worn in lots of different ways. This includes things such as reversable shirts and jackets, unisex clothing, and dresses that can be worn in multiple styles. They also vowed to include care guides to show their consumers how to properly care for fabrics such as denim, meaning they’ll last longer.

ASOS also do not yet have a system in place for when people want to rerecycle their clothes. They wrote on their website that all of the fabric can be recycled once more after it reaches the end of its use; however, they do not provide any sort of system that allows people to send back their clothes to do this. This means that most of these clothes, once disposed of, will end up in landfill. In 2018 ClothesAid reported that of every 30kg of clothes sent to recycling, only 4.5% of it is actually able to be re-used, the rest ends up as waste.

As Benson writes, “where do these easily disassembled, recyclable clothes go if ASOS aren’t the ones to actually close the loop?”.

There is also the issue that this small collection is nothing in comparison to the thousands of fast fashion items ASOS continue to manufacture constantly (and sends out in single-use plastic packaging). Though it’s a small step towards change and an interesting idea, it is still an extremely minor effort in the face of continued damage.

RECYCLING: Creating products from recycled materials that can be rerecycled following their use.

While this all sounds extremely promising, the collection has gained a substantial amount of criticism for its ‘performative environmentalism’ and some have even described the collection as an attempt to ‘greenwash’.

Greenwashing is a term that was first introduced in the 1980’s by environmentalist Jay Westerveld to describe when companies pretend to be going ‘green’ or over-emphasise their environmental values when they really aren’t doing that much to help the cause or change their production processes.

As journalist Sophie Benson reported for the Independent, “ASOS states that each piece within the collection must meet at least two of eight principles in order to be considered circular. This is where the problems start. The three foundations of the circular economy inherently work in tandem with each other. If you don’t design out waste, you don’t keep products and materials in use. If you don’t tackle pollution, you can’t regenerate natural systems. You cannot regenerate natural systems if you don’t keep materials in use because you constantly tap them for virgin resources”.

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Similarly, to ASOS, Nike has created a few collections over the last few years which aim to use recycled materials.

When you search for sustainability on their website, they claim that “transforming trash into source materials to make our products is one of the biggest ways we can reduce waste and lower our global carbon footprint.”

They released the Vapormax 2020 Flyknit this year, a shoe “designed with sustainability in mind.” The Vapormax is made from at least 50% recycled materials and offers the same comfort and technology as its usual sportswear, encouraging athletes to take the leap towards a sustainable future. On their website they claim that the Flyknit is made with an average of 60% less waste than in traditional footwear manufacturing. In creating the fabric for the Flyknit, 31 million water bottles were diverted from landfills in 2019 and these were repurposed as materials for the shoes.

The ‘Nike Flyleather’ is also supposedly made from at least 50% recycled leather fibre and this means it has a smaller carbon footprint than if they were to use traditional leather manufacturing

LONDON RUNWAY like they do for most of their shoes.

They have also worked to improve cutting efficiency, meaning fewer waste materials are created than in traditional cut-and-sew methods for full-grain leather.

The Nike Air soles, which have been designed since 1994, now contain at least 50% recycled manufacturing waste - and since 2008, they have been made with 100% renewable energy at Nike’s AirMI facilities. They claim that they now reuse more than 90% of the waste from materials used for the Air soles to make new innovative cushioning systems.

They also mention the agreement to create sustainable cotton lines, explaining on their website that “Since 2010, we've been on a drive toward 100% sustainable cotton. Certified organic cotton, recycled cotton and the Better Cotton Initiative (BCI) are three ways that we are pushing sustainability in our materials”.

Though this does sound like Nike is taking a big strive forward in terms of creating new technologies that incorporate recycled materials and still have the same comforts and functions as their world-renowned sporting products, how sustainable actually are they?

Well, unfortunately, just like ASOS, though the brand is taking steps

All images via Unsplash

towards sustainability, it still does not account for the hundreds of other products it creates via un-sustainable methods. Leather production is a big issue for the brand as the process of making leather leaks harmful chemicals into the environment and by many perspectives is also unethical as it involves the harvesting of animals for fashion. Though they claim they are taking steps towards rectifying this, they company just isn’t there yet in terms of sustainability.

There is also the issue of ethical production. In February 2020, EthicalConsumer.com reported that a large Nike supplier factory, Qingdao Taekwang Shoes Co., had been employing Uighurs, a small marginalised ethnic group from the Xinjiang region of China. These people were working “under conditions that strongly suggest forced labour” and there was no evidence found that Nike was paying them a living wage. This under-paid sweatshop labour is a key factor of fast fashion which allows companies to make products at a low price and sell them for a mass profit. In 2014, Nike reported that it costs an average of $28.50 to manufacture one pair of sneakers and ship them to the United States. These shoes would then be sold for $100+, meaning the company makes over 70% profit on all that it sells and still does not pay its workers outside of the West enough for basic necessities.

What happens next?

Obviously, the efforts fast-fashion companies are taking towards sustainability are flawed and far from world-changing environmentalist movements at present.

However, as small as these steps may be, they do reflect a conscious effort on behalf of these companies to start making change. As consumer demand for ethical products grows, companies are having to change their production to cater to this demand.

At the end of the day, the fashion industry is a business and sellers need to know they can continue to make money. When they begin to lose profit as consumers choose to shop ethically, they will have to begin to change their processes to reflect their consumer base’s needs.

Therefore, though we must continue to hope and campaign for ethical change from the top of these companies, as consumers we can also play a large part in creating change together. By shopping ethically, making conscious choices about what we buy and confronting companies when they try to greenwash – we can begin to make a path towards a more sustainable future.

If you enjoyed this article and want to read more, you can find Maria @mariawriteshere on Twitter

ORAL FIXATION Photographer: Rhiannon D'Averc Makeup Artist: Â Sidrah Sardar Assistant: Jared Rehal Model: Orpheus Sloma Wardrobe: Model's own

LONDON RUNWAY

LONDON RUNWAY CHRISTMAS GIFT GUIDE 2020 Haven’t started Christmas shopping yet? Here is a gift guide that covers everything from stocking fillers to family presents with a mixture of small businesses and sustainable gifts to make everyone happy this Christmas. Curated by Darcey Sergison

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Emergency Supplies for Refugees by Choose Love from £5 Have you seen it on the news, but don’t know how to help? Make your shopping count this year by choosing to send a gift that gives more.

Give the gift that keeps on giving.

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Cross Stitch Cards and Gift Tags by RaesCrossStitch at Etsy from £4

Add these personalised cards and gifts tags to your basket immediately if you want to add that extra special touch to your cards and gifts this year. With these traditional and personalised cards, you will sure to be the sender ofeveryone’s favourite card.’

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Relaxation Pamper Box by Lillylotties at Etsy, for £13.95

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Chocolate Advent Calendar by Venchi for £14.95

This scrumptious gluten free advent calendar will have you getting up early every morning in the lead up to Christmas Day. Or sneaking one more day open before you’re supposed to!

Perfect for a letter box gift for friends and family that deserve an at-home pamper session.

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Book delivery subscription by Libreria from £12.49 per month For people that want to carve more time to read or avid London Runway Book Club followers, this gift will deliver hand-picked books to their door every month. Select from four subscription offers for adults and children to inspire reading outside of their norm.

Retreat Candle by Reve Candles for £16 Adding a touch of serenity, this gift is perfect for all the hard workers you know. Lighting one of these vegan and eco-friendly soy and coconut wax candles instantly aids a calming environment.

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Illustrated Posters from Alyx by Alyx from £10 Available in a range of designs, these are great presents for fashion lovers who want to add a personalised illustration to their walls.

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Karaoke Set by Lucky Voice for £60 With a great big X Factor hole in our heart this year, you can bring the singing to your own living room.

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Crystal Jewellery Gift Box by shop Emmahandmades at Etsy, for £15

For crystal fanatics, these are staple pieces to add to their collection with the option of choosing the crystals yourself to make it personalised.

Resurrection Aromatique Hand Balm by Aesop, for £21 An essential gift after a year of washing and drying our hands has left us needing some restoration.

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Reusable Silk Face Covering by Slip, for £39 Stylish but practical, this gift is a great idea for teenagers, or anyone, suffering from maskne (mask acne).

12 Pillow Talk Lip Secrets Gift Set by Charlotte Tilbury, for £40 Mixing 4 of her greatest products, Charlotte Tilbury has created the ultimate set for nude lip lovers.

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LONDON RUNWAY

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Leather Trinket Box by Monica Vinader, for £75

Made from responsible leather by jewellery experts, this is a great gift for jewellery collectors who want (or need to) organise their collections.

Dried Flower Bouquet by Bloom and Wild, for £36 Know anyone that loves flowers but just can’t keep them alive? This is an ideal lasting gift for floral fanatics which will look great for months on end.

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Pre-loved Rockstud Spike Leather Cross-body Bag

by Valentino, for £1410 Perfect for designer vintage lovers, this classic yet statement bag is a steal.

Logo Stainless Steel Water Bottle by Prada, for £60 Great for anyone on the go or a statement work from home accessory.

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Cooling Gin Stones by Men’s Society, for £15

Gin lovers will have their drinks changed forever with this amazing invention. These are the best switch for ice you can make as they keep your drink cool while not diluting the flavour.

Colour Block Ribbed Turtleneck Jumper by Victoria Beckham, for £660 Sweater weather just got even more stylish! This is a timeless piece and on trend, with tonal colour blocking with a hint of neon.

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BOOST LED Mask by The Light Salon, for £395 Using near infrared to boost circulation, this mask helps to remove toxins, deliver oxygen and nourish the skin while enhancing the production of collagen through red light. This is a great way to bring the spa quality technology to your home!

Personalised Family Mugs by Shelly Klein at Uncommon Goods, from £23.16

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Personalised with names and artwork depicting family members, this is a great gift for your family or even family friends.

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LONDON RUNWAY Item Finder by Chipolo, for £25 There will always be one person that comes to mind when you see this gift idea! No doubt you will know someone that needs this gift immediately so don’t hesitate to order one now.

Baby Hand and Foot Inkless Print Kit by Elizabeth Jane at Not On The High Street, for £11 With the latest baby boom upon us, this is a great gift for new parents to safely capture and treasure memories.

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Fifty Shades of Earl by Nuditea, from £3 Making tea fun, functional, and tasty, this is the perfect gift for tea lovers. While upgrading classics, Nuditea also use fully biodegradable packaging to help you shop sustainably this Christmas.

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Maxine Playing Card Set by Liberty, for £15.99 Perfect for a stocking filler, this sure will be one of the mostentertaining gifts you can give.

With more time spent at home than ever it’s time to replace old worn playing cards with these new artistic cards.

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LONDON RUNWAY

25 Vinyl Record by Vinyl Tap, from £4.99 Flipping through a record collection will remind many of when they were a child searching for the latest album, but now you can add to any music lover’s collection by searching for their favourite album or new releases.

2021 Diary by Scribble and Dot co at Etsy, for £14.95 Ideal for those with a busy (or busy-ish) schedule to keep track of the most important events next year. Busy bees will love this week-to-view planner, making it easier than ever to keep a diary or schedule planner.

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LONDON RUNWAY

NEW FACE: NINA Name: Nina Shelekhova Age: 24 Location: Krasnodar Agency: Freelance

Do you have an unusual talent or party trick?

Everything I start to do I do the best

How long have you been modelling for?

Since recently

What would surprise people to know about you?

People would be surprised by my kindness

Where are you from originally?

Krasnodar

What are your modelling ambitions?

Take pictures more often

Photographer: Tereshchenko Anna @a_nyuta Model: Nina Shelekhova @shelekhova_n

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LONDON RUNWAY

NEW FACE: NINA Name: Nina Tarasova Age: 36 Location: Russia Agency: Freelance

Do you have an unusual talent or party trick?

I can cook tasty things from any kind of ingredients without the recipe.

How long have you been modelling for?

I’m a beginner in modeling, my profession is Pastry Chef. I'm a graduate of the Ecole Nationale Superieure De La Patisserie, participant of numerous professional competitions, consultant in the field of confectionery skills, author of confectionery columns in magazines.

What would surprise people to know about you?

I’m single!

What are your modelling ambitions?

I just want that people feel happy and calm, when they look at my photos.

That with my example of a single, hard working woman, they can believe - it’s possible to combine femininity with power.

Where are you from originally?

I’m from Russia, St. Petersburg Model: Nina Tarasova @niksya Makeup Artist/Hair Stylist: Vera Basalaeva @verabasalaeva Creative Director/Photographer/Retoucher: Olga Mikhailova-Yarovaya @photojarovey Assistant: Ronya @vrnks.mk

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LONDON RUNWAY

NEW FACE: RAZVAN Name: Razvan Cataraga Age: 9 Location: Moldova Agency: Freelance How long have you been modelling for?

I have been modelling for 5 years. It all started when I was spotted by a national brand and was invited to model for Moldova Fashion Days event, which is held two times a year.

Where are you from originally?

Do you have an unusual talent or party trick?

I am good at drawing, chess, football. I am a member of the school team.

What would surprise people to know about you?

I have a twin sister and together we are singing. Recently we have released a cover of 'You Are The Reason' by Calum Scott, dedicated to all the people who are missing someone regardless of where they are in the world.

I come from Republic of Moldova, Chişinău.

Photographer: LanaSvet @lana_svet_photo Model: Razvan Cataraga @Razvan_catarag Makeup Artist: Beauty @Cc__beauty_studio Fashion Designer: Pandas @Pandas_elat_boutique

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DARIO TUCCI I was born in Naples on 15th July 1986.

Most of all, my town, a symbol of resistance, inclusivity, and also fascinating contradictions, gave me a desperate desire to explore new worlds and people far away from my culture, and capture all this in my pictures.

My first goal with photography is indeed to represent portraits we are not used to seeing; I love to mix different cultures or genders, and I like to think that’s a little, humble way to break down social and visual prejudices.

PORTFOLIO PIECE

Sonia wears: Dress - Mario Costantino Triolo; Shoes - Michael Kors

Daniel wears: Trousers - H&M; Mantle - Italo Marseglia; Foulard & Gilet - Vintage Market

Sonia wears: Shirt - Soledancewear

LONDON RUNWAY My concept of ‘beauty’ in photography also means to show the importance of the past that comes in our present, of the art, of the memories, of the magnificent monument in the street we absentmindedly walk through: that’s why statues, columns, arches, ancient and historical palaces are often recurring.

I keep on improving my techniques to have a greater knowledge of my instrument and to establish an exchange and comparison with people who have the same passion as me, but never being too picky and demanding about them; photography, just like painting, should aim at inspiring some feelings, emotions, and not only at giving ‘beautifully taken’ images to be admired.

Daniel wears: T-shirt - Zara

Sonia wears: Dress - Mario Costantino Triolo

Photographer: Dario Tucci @dariotucciph Assistants: Carmine Caruso @carminecaruso89, Simona Fantò @simona_fantò Models: Daniel Panzironi @dan.ieldan; Sonia Di Sarno @soniadisarno Hair Stylist: Paola Sardo @paolasardo_hair Fashion Designers: Cecilia Fefè @ciolf; Mario Costantino Triolo @mariocostantinotriolo Fashion Designer Assistant: Davide Muccinelli @muccinellidavide Makeup Artist: Sara Festinese @sara_fleo

Daniel wears: Trousers - & other stories; Corset - Asos; Shoes - Prada; Jacket - Collusion

King Pyromancy Queen Makeup Artist: Kevin ValdepeĂąa @kevinvpena Models: Fabiola Hernandez at Blink @fabiolaaah_; Alessandro Navarro Duque at ET Modelos @alessandruken Photographer: Gael GarcĂ­a @jackmga Fashion Designer: Pablo Rojas @pablorojasdisenador

Alessandro wears: Coat, Trousers, Tank Top - Pablo Rojas @pablorojasdisenador; Sunglasses - Salvatore Ferragamo @ferragamo; Boots - Timberland @timberland_mx; Nails - Vainilla Salon @vainilla.salon

Fabiola wears: Jumpsuit and Gloves - Pablo Rojas @pablorojasdisenador; Heels - Salvatore Ferragamo @ferragamo

Sweet Dream

Photographer: Ermakova Anastasiya @nastya_erma Makeup Artist: Lysakova Kristina @nikolaeva_makeup__ Hair Stylist: Deys Elena @deis_elena Model: Yakimova Julia @cosmoyuliya Wardrobe Credits: Wedding dress - Sitnova Julia @sitnova_dress

LONDON RUNWAY

INTIMIDATING WOMAN! Darcey Sergison interviews Boston’s empowering new designer, Julia Bailey, about her first collection focused on embracing and redefining the meaning behind ‘intimidating’.

Hi Julia, it is great to talk to you about your new brand Julia Bailey Designs. For those new and current, in three words, who is Julia Bailey Designs?

Hi everyone! My name is Julia Bailey, and I am an apparel designer from Boston, Massachusetts. If I had to describe Julia Bailey Designs in three words it would be bold, feminine, and fearless.

Congratulations on your launch of Julia Bailey Designs! Tell us, what are the origins of this new label? What sparked the idea to create your own label?

Thank you! Julia Bailey Designs was created for all women, and those who want to feel feminine and edgy, in mind.

The main goal of my work has always been to promote confidence and inspire everyone to fully embrace who they are.

My very first collection, Future of Femme, really emphasises that, and is the foundation of my brand and design aesthetic. This collection is based on the idea of owning your own power and femininity and I aim to carry these morals with me throughout my next collections and years to come.

What does fashion mean to you?

I could probably talk about what fashion means to me for hours! I started sewing when I was seven years old and never really stopped. It sounds so cheesy, but fashion is literally my whole life. I have never pictured myself doing anything else. It is such a powerful art form and there is so much emotion and passion put into it that is so inspiring. I love the feeling of sketching out a new design and seeing it come to life. When you finish the final stitches and see what it looks like on a person for the first time it is like an adrenaline rush!

It is so cool to know that you put your heart and soul into something and no one else has the piece that you created.

It can be extremely stressful and frustrating at times, but it is all worth it once you see the final product.

I get inspired by a lot of things but mostly by other females and their stories and personalities. If I can make just one other female feel powerful and confident then I know I have achieved my goal.

Julia Bailey Designs aims to empower women. What drew you to creating womenswear specifically? And where do you draw inspiration for your signature styles?

I love this question! The sole purpose of Julia Bailey Designs, and in life in general, is to show women how capable they are. There have been so many times in my life when I have been told that I can’t do something or that I won’t be successful, and I have heard so many more stories of women relating to this and that makes me so mad. I also have so many powerful female figures in my life, like my mom, my sister and all of my aunts, who inspire me daily to be the best version of myself and be bold and unapologetic.

JULIA BAILEY

Tell us about the Future of Femme Collection: Where did you find inspiration for the colours, silhouettes, and textures you used in your designs?

The Future of Femme Collection means everything to me and my brand. It really is the foundation of who I am as a designer. It was initially inspired by the idea of “femininity vs. intimidation” and the negative connotations that come along with a female being called intimidating. When a man is called intimidating, he is praised, but when a woman is called intimidating, she is told to change herself or tone down who she is. Personally, I have been told I am intimidating, and I can bet a lot of the London Runway readers have too. It made me feel horrible and like I was doing something wrong. The Future of Femme Collection aims to change those ideas and connotations attached to the word “intimidating” and turn it into a positive and powerful thing. When I started designing, I knew I wanted to use the classic femme colour pink and mix it with lots of blacks and metallics to make it more edgy and bold. I also took lots of inspiration from a snake shedding its skin but turned that into a woman shedding the negative skin that intimidation has trapped her in.

All of the looks from the collection have parts that are extending from the body or look like they are falling or “shedding” off just like the snake. I love playing with texture and most of the looks all have either a leather mixed with a power mesh to play with transparency or a cool textured double woven to mimic the texture of snakeskin.

Tell us more about your research behind the word intimidating and how this inspired your work?

The research aspect of Future of Femme and the word “intimidating” were so eye-opening and fun! This collection originally started with my personal experiences, but I knew there had to be women out there who have also had similar experiences with the word. So, with that, I took to Instagram and created a poll for my followers to interact with. The first question asked if any of my female identifying followers have been told they are intimidating.

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About 372 people viewed it and of those who answered 76% said they have been told they were intimidating. The second question asked if this was a good or bad experience. 44% said it was a good experience and 56% said it was a negative experience. For the last part I put a response box and asked if anyone would feel comfortable sharing how they reacted and how it made them feel.

The responses were truly remarkable.

Some females said that it made them feel strong and like they were doing something right but most of the responses were of females saying they felt like they had to change who they were. Some said they felt isolated, confused, hurt, unapproachable and so much more. That is when Future of Femme became so much more than a collection of garments and really a place and a platform for all females to fully embrace their personal power and feel free to express who they truly are.

What is the biggest takeaway you want women to feel while wearing your apparel collections?

The biggest takeaway that I want women to feel while wearing my clothes is that they are capable of anything they put their mind to and no matter what someone is always there to support them, even if it’s just me. I believe that we are all capable of so much and hold so much power within ourselves and I want my clothes to mimic that power and strength. It's like that feeling when you put on your most favourite outfit and feel like you can take over the world, I want all of the garments in my collection to hold that power.

What can we expect from future projects?

I have so many ideas for future projects!

One thing that I would really love to do is take a stab at sportswear and create a tennis collection. I have always been an athlete and exercise is a huge part of my life so I would love to combine my two passions of design and sport. Tennis is my favourite sport and can also be very fashionable so I would love to design a collection for on and off the court. No matter the concept of my future collections they will all centre around the theme of female empowerment and helping females to realise and embrace their inner strengths and power.

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LONDON RUNWAY Final words! Anything you'd like to say to our readers?

First, I would just like to say thank you so much for letting me speak with you and get to know the London Runway family a bit more. It is such an honour to be able to share my story and my first collection with you all. It is crazy to think that Future of Femme started as an idea in my head and has now made it all the way from Boston to London. While reading this and exploring the collection I hope you find something to relate to, whether it be the experiences with the word “intimidation”, or ever feeling like you are too “feminine”, or that you have to tone yourself down just because someone else said to. You are not alone, and you have so much power inside you. I hope this collection and my future collections help you to realise your inner power and inspire you to own it for all that it is. This is only the beginning, welcome to the Future of Femme and Julia Bailey Designs.

Photos by Gabbi Rae Photography

(FLASHBACK)

EASTWOOD DANSO Images via HTown

LONDON RUNWAY

LONDON RUNWAY

LONDON RUNWAY

SHEREENS LONDON RUNWAY

FLASHBACK

Photography by Fil Mazzarino

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Here's a dip into our archives, with a look at a couple of photoshoots put together by our in-house team for previous issues.

You might remember these looks from the cover of Issue 22 and Issue 23! Both editorials were shot in one day at Kitsch Studios in London, meaning we could get the most use out of the space and of our team's time.

Enjoy these behind the scenes photographs provided by Ian Clark, which show the makeup process taking place with two talented makeup artists and three models.

Photographer: Ian Clark Models: Kaily O'Brien, Federica Maricotti, Precious Beattie, Kez Anderson Makeup Artists: Charmanique Thompson, Saima Malik Designers: Kandumathi, Figure of A, Julie Nicaisse

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BEHIND THE SCENES: LONDON RUNWAY ARCHIVE

LONDON RUNWAY

STYLE (CONSCIOUS) GUIDE ethical and sustainable style guide selected by Rhiannon D'Averc

SARVIN Lucille - High Neck Backless Sequin Mini Dress £240.00

AGGI Isabella Lipstick Red Blazer £210.00

SARVIN Jade - Metallic Green Cut-Out Bodycon Maxi Dress £320.00

MANIMEKALA Chandra Blouse Dreamscape Print £195.00 INTROVERT Pearly Earrings £18.00

AGGI Alessandra Vegas Gold Dress £310.00

LE SLAP Le SLAP 1980 Sequin shorts £95.00

OPULINE Sophia Adjustable Bangle £160.00

LAMPERTI MILANO Diotima £294.00 INTROVERT St Tropez Earrings £21.00

PARTY ALL NIGHT PAGE 72

LONDON RUNWAY

BOOK CLUB

Mary Beard’s Woman & Power: A Manifesto

Do you feel like you need a little bit of feminist wisdom in your life? Or do you like ancient mythology and would like to find out more about it?

If so, Mary Beard’s Woman & Power: A Manifesto is the perfect book for you this month.

Beard, a scholar of Ancient Roman Civilisation and Professor of Classics at Cambridge University, explores stories from the Age of Antiquity, and from them extracts important lessons that relate to the 21st Century. In particular, Beard sheds light on the way women were portrayed in this era. From hypothesising about plays, such as Aristophanes’ Lysistrata, to musing on myths like Medusa and the Amazon Warriors, Beard covers a whole host of ancient tales. In all of these narratives, women have been told that their voices shouldn’t be heard. In fact, Beard starts the book with the ‘first recorded example of a man telling a woman to ‘shut up’’ in Homer’s ‘Odyssey’. Throughout this fascinating book, Beard asks the reader the question: how have these women been silenced, and why does this still happen to this day?

Beard intertwines the classical with the contemporary. She starts with one of the oldest existing pieces of

Each issue, London Runway’s very own Book Club discusses their favourite book of the month. For our fourth recommendation, Cara Balen reviews Mary Beard’s Woman & Power: A Manifesto.

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LONDON RUNWAY

literature, and casts an eagle eye over a whole history of women who have been immortalised through poem, play, or parable. Beard argues that the very same patriarchal views that kept even the most powerful women quiet before the dawn of Christianity are still at work today.

By reflecting upon the way that women in the public eye are constantly criticised and scrutinised, it becomes easy to see that the sexism faced by Penelope at the start of the Odyssey, when she is told to ‘shut up’, has not gone away over time. Women have been told to sit down and shut up for over 2000 years.

This book is a captivating account of the relationship between women and power, for Beard suggests that the very definition of power presumes the exclusion of women. Powerful people have deep, authoritative voices, a commanding presence, and cool rational thinking. This is in direct opposition to the common conceptions of women, who are seen as passive and are constantly criticised for having whiney voices and being overly emotional. You only have to Google the word ‘powerful’ to see that ‘manly’ is its synonym. As a consequence, women in all facets of society face the problem of being seen as unable to hold positions of power or authority.

Beard’s narrative strikes a personal tone as she details the distressing threats she receives each time she speaks publicly. Unbelievably, Beard was described as whining by a British magazine, when tweeting about a horrific insult she received.

It is as if they were trying to prove her point! But this vile sexism isn’t just directed at Beard, of course: women in positions of power are constantly berated for being out of place. An example that stands out in my mind is what the Guardian called the “verbal attack” on Congresswoman Alexandria OcasioCortez by Congressman Ted

Yoho in front of the New York State Capitol. Yoho called AOC a “f***ing b***h” after pointing his finger in her face and calling her disgusting. AOC responded in a speech that has since racked up millions of views on YouTube, in which she stated “this issue is not about one incident. It is cultural. It is a culture of a lack of impunity, of acceptance of violence and violent language against women, an entire structure of power that supports that”. The fact that Yoho felt he could dehumanise and belittle AOC stems from the general belief that this kind of behaviour is acceptable towards women. It comes from the conviction that any woman in a position of power can be spoken down to, because ultimately, she does not belong. Beard brings what is readily accepted within our society into question, and gives her readers the tools to expose these misogynistic attitudes for what they really are.

My favourite part of Beard’s brilliant guide to women and power is her rereading of the famous myth about Medusa. With terrifying snakes for hair and literally petrifying eyes, Medusa is the archetypal female antagonist. It came as a surprise to me, whilst reading this book, that she was actually turned into a monster as a result of Athena’s anger after Medusa was raped in a temple of Athena. This puts a dark twist on Medusa’s fate, making it all the more grim that Perseus was tasked to track and kill her. Medusa has often been seen as a symbol for women who disobey patriarchal authority. Beard includes depictions of female political figures with their faces superimposed onto artworks of Medusa. Angela Merkel and Hilary Clinton both get the Medusa treatment, and one goes so far as to depict Donald Trump as the valiant Perseus vanquishing the decapitated head of Clinton. It is no

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wonder, then, that Luciano Garbati’s statue, a reimagining of this mythic tale called ‘Medusa with the Head of Perseus’, has become a symbol of feminist strength to some.

This book means a lot to me, because it helped me to realise that I wanted to pursue a Master’s degree on gender and the law. It really opened my eyes to the way in which power is defined, and how this definition is complicit in keeping women out of the public sphere. Although Beard often focuses on Ancient literature, do not be mistaken in thinking that these throwbacks to an earlier time have nothing to do with the world as we know it today. It is a manifesto for tearing down antiquated notions of authority. Reading this book will empower you to see power in a feminist light, and learn some history on the way!

If you decide this is the book for you here are some ways to support independent book shops: Hive.co.uk supports local bookshops on an online platform making it easy to shop for a variety of books Wordery is an alternative online bookshop which offers free worldwide delivery and vows to help bookworms find their new favourite book Blackwells is an academic independent bookshop which has grown from Oxford to other parts of the UK but hasn’t lost the charm of its welcoming and helpful staff World of Books is a second-hand online book retailer that buys good quality unsold books from charity shops and delivers them to your door You can read more of Cara’s work by following @Balencara on Twitter

VIVIENNE MONIQUE: A Glitzy Reindeer Model: Vivienne Monique @vivienne.monique Designer: Lê Trần Đắc Ngọc - @dacngoc HMUA and Photographer: Dani Geddes - @danigeddes

SNOW FAIRIES: Vivienne Monique & Takeisha Batchelor Vivienne Monique is wearing a powder blue 3D flower dress with pearls and crystals designed by Alora Safari, and Takeisha is wearing a subtle beige dress with ostrich feathers and flower laces from the designer Love Baby J Couture.

Models: Vivienne Monique @vivienne.monique; Takeisha Batchelor @takeisha_kiki_uk Fashion Designers: Alora Safari @alorasafari; Love Baby J Couture @lovebabyjcouture Photographer & HMUA: Dani Geddes Photography & Artistry @danigeddes

Models: Margot Iwanowska at Wonderwall MGMT; Chloe Traichel at Select Model Milano Makeup Artist: Rossano Fasano @rossanofasano Wardrobe Stylist: Mirko Burin @mkbstylist Photographer: Giovanni Gori And Andrea Aldrovandi for Total Black Hair Stylist: Matteo Susini Fashion Stylist Assistant: Bianca Tancini Nails Artist: Giada Minardi

Margot wears: Pink Coat - MaestĂ Milano; Gold Dress - Aniye By Chloe wears: Red Coat - MSGM; Animal Print Dress - Aniye By

Chloe wears: Silver Turtleneck - MSGM; Lavender Dress MSGM; Jeans - Red Valentino; Heels - Claudia Bruschini; Jewellery - Tachetè Bijoux

Margot wears: Sequins Tuxedo - Sartoria 74 Chloe wears: Leather jacket and pants - 8 pm; Bralette Tpn; Jewellery - Tachetè Bijoux

Chloe wears: Jacket - Aniye By; Boots: Claudia Bruschini Margot wears: Floral Dress - MSGM; Polka Dot Shirt Maestà Milano All Jewellery - Tachetè Bijoux

Chloe wears: Jumpsuit - Sartoria 74 Margot wears: Jumpsuit with Beads - Maestà Milano All Jewellery - Tachetè Bijoux

Margot wears: Dress - Maesta

Chloe wears: Jacket - Aniye By; Boots: Claudia Bruschini

Margot wears: Floral Dress - MSGM; Polka Dot Shirt - MaestĂ Milano

Margot wears: Bronze Sequin Dress - Aniye By Chloe wears: Black Sequin Top - Aniye By; Belt - Hanita; Fishnets Oroblù; Boots - Claudia Bruschini; Jewellery - Tachetè Bijoux

Chloe and Margo wear: Jewellery Techetè Bijoux; Bag - Salar

Margot wears: Trench - MSGM Chloe wears: Shoes - Claudia Bruschini

Chloe wears: Shoes - Claudia Bruschini; Beret - RadĂ

Chloe wears: Silver Turtleneck - MSGM; Lavender Dress - MSGM; Jewellery - Tachetè Bijoux

LONDON RUNWAY

SHOPPING GUIDE - LIBERTY

This month Cicilia Brognoli presents Liberty, one of the most fascinating department stores in the world.

LOCATION Liberty is located in the heart of London, a stone's throw from Oxford Street Station. Although the official address of Liberty is on the website (Regent Street London, United Kingdom W1B 5AH), it is much faster to look for a side street of Regent Street called Great Marlborough Street.

HISTORY This department store takes its name from its founder Arthur Lasenby Liberty. In 1875, he went into debt with his father-in-law to pursue his dream, to found his own emporium. However,

he did not want to create a shop comparable to a thousand others.

Arthur Liberty was a luxury and design lover and he knew that his wealthy clientele would appreciate an uncommon emporium. So, he started importing fabrics and luxuries from faraway lands. He defined his shop as a ship loaded with treasure from the East.

Mr Liberty thrilled his customers and repaid his debt in just 18 months. The society of that time was wild about the Eastern style, and many of Liberty’s products reflected the design of Art Nouveau which was hugely popular.

Liberty’s success was so great that in Italy this particular style is still called ‘Stile Liberty’ referring to the influence of the London department store.

THE STORE While strolling through Soho, it's easy to find Liberty. In fact, its black and white architecture stands out, and it's not a recent marketing gimmick. In the 1920s there was a huge revival of Tudor architecture. This fact encouraged Mr Liberty to have his emporium rebuilt.

This architectural gem cannot fail to have equally unique interiors. The store interior lies three atriums overlooked by the rooms, just like in a Tudor house.

The East Asian design treasures still

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hide on six floors full of charm and history. Unfortunately, Arthur Liberty died before the completion of the building. However, the interiors we can admire today are just as he had designed them. Wood reigns supreme in the store's stunning interiors, and in the 1920s some London craftsmen carved every column, panel, and handrail using the wood of two merchant ships that used to sail to the East.

SHOPPING TIME Look at the panel with the floor plan, otherwise, you risk spending an entire day wandering around the huge Liberty collection. If this is your intent, you are not alone. Indeed, many locals and tourists stroll through the Liberty floors enjoying every design and fashion piece displayed in the shop.

On the ground floor, you find an atrium with designer bags, beauty, and a jewellery section. There’s also a lovely area with Liberty branded accessories, perfect as a gift for any occasion, while those with sweet tooth should visit the food room. This includes an infinite choice of chocolate. Beautiful tablets and truffles boxes with refined packaging, strategically positioned at the exit, will amaze you, making you stay a little longer inside the shop.

Due to the COVID-19 regulations, a oneway system allows you to enter from the main façade on Great Marlborough Street and exit on Carnaby Street.

Liberty is famous for its fine artefacts and beautiful fabrics. However, there are many services such as a barbershop, personal shopping, a piercing service, and a brow bar. If you’re not interested in going home with a piercing done in one of the most fascinating department stores in the world, head up or down one floor. The lower ground level is the menswear one and offers a great choice of clothes, accessories, and shoes. Plus, there’s also a barber shop, in case you fancy a little trim.

The first floor hosts womenswear where you can find the designer area, shoes, and a vintage section. If shopping is already exhausting you, you can stop in the luxurious treatment rooms for a quick pampering. The womenswear section continues on the second floor, and has a decidedly more contemporary style. Denim lovers cannot miss the dedicated section hosting every possible type of jeans imaginable. If I were you, I would stop for a little break at Arthur's Café, also on the second floor. Rest for a moment, the Liberty tour is far from over.

The third floor in my opinion is truly unmissable. This floor hosts the most extravagant and curious furnishings and home accessories that make Liberty

so famous. The Tudor style wooden interiors and the white ceramic section will make you crave a nice Sunday banquet with steaming Sunday roast lying on that precious tableware.

For the contemporary design lovers, I suggest looking for the vases collection.

You can admire female silhouette shaped pottery, and statue heads that are actually vases in eye-catching fluoro colours. All the larger furnishings are arranged creating small thematic settings, to suggest compositions that can be easily recreated once products have been purchased.

One of the rooms overlooking the third-floor balcony is dedicated to body and bath. Let yourself be guided by your

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nostrils, albeit hidden by the mask, and in no time the triumph of the scents will take you to the aforementioned room.

The products are arranged on tables adorned with ancient statue heads lightly sprayed with rose gold paint.

Liberty is also famous for its beautifully printed fabric, and on the third floor there’s a big dress textiles area and a haberdashery room. Trimmings of all kinds but above all dozens of buttons will delight you, making dozens of creative fashion projects blend in your head.

On the fourth floor there are further furnishings with dedicated fabrics and childrenswear. The Liberty design studio creates the fabrics prints often reinterpreting the ones sold by Mr

Liberty. In particular, the floral motifs are the iconic Liberty ones, in fact you will find dozens of them printed on luxurious silks, velvets and satin.

Another interesting room is dedicated to carpets and rugs, and it feels like entering a real Middle Eastern souk. I strongly advise you to visit this area, even just out of curiosity. Carpets designs, like in this case, are owned by the artisans and therefore cannot be photographed.

Every year Liberty sets up a Christmas area on the fourth floor, hosting dozens of particular decorations. The variety of themes includes transparent glass ones, exotic animals, peacock style, and much more. Every year Liberty offers its branded Christmas balls and fabric decorations and these are truly an unmissable souvenir. This year will certainly be a different Christmas for everyone, but don’t worry, you can also find all the decorations on the Liberty website.

For fashion and home decor lovers Liberty is the Pleasure Island where you can find statement pieces for stylish outfits and objects to make your home very chic. For those who do not love shopping and will find themselves accompanying a loved one unwillingly, I propose a challenge. Enjoy this little treasure hunt, making your Liberty tour more fun.

TREASURE HUNT: Mr Liberty was a dreamer, a lover of distant lands, and his store was for him like a treasure-loaded sailing ship. A precious 4-foot tall golden copper ship is docked right in Liberty. The captain used to admire the deep blue sea. He imagined adventurous stories featuring the miniature paintings of characters on the windows of the ship. The sailors were fascinated by the exotic animals they saw, and these wild beasts still roam on the carved wooden panels in the central atrium of the third floor. If you feel observed, it is the six wives of Henry VIII portrayed here and there that look at you curiously. Don't forget to pay homage to the fallen of the Great War and WW2 remembered in two engraved wood panels. Well, now that

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you are almost done with the treasure hunt you can leave. Look for the clock depicting St George and the Dragon on the facade overlooking Kingly Street.

How long did your Liberty tour last?

You can read more of Cicilia’s articles on ciciliabrognoli.weebly.com/ Photographs by Cicilia Brognoli

MISS LONDON CITY GALA Images via Fil Mazzarino

TIS THE SEASON TO BE JOLLY Wardrobe Stylist/Creative Director/Photographer/Retoucher: Nelli Horvath @pixeliaportraits Model: Niki Horvath @niki_horvath Makeup Artist/Hair Stylist: Illyés Bíborka @illyesbiborka.cosmetic Niki wears: Dress - MOSCHINO; Shoes - MNG

Niki wears: Jumper - 29.99, Zara; Socks - V&A Museum shop

Niki wears: Faux leather shirt with belt - £49.99, Zara; Rexy Face mask - £15, Coach

Niki wears: Dress - MOSCHINO

Niki wears: Top - Zara Woman

Niki wears: Faux leather shirt with belt - £49.99, Zara; Rexy Face mask - £15, Coach

LONDON RUNWAY

YOUR STYLE HOROSCOPE Candice brings you uniquely matched Reusable Face Masks for that special zodiac sign or signs in your life.

Seasons are changing and we all know that hints at the perfect time for present hunting! These personalised protective face coverings will bring these signs a sense of individuality and being during these crazy times while protecting them during London's second lockdown.

Aries March 21 - April 20

Any Aries will love this cobalt blue and deep red patterned face mask by Isabel Manns. The Mandevilla Cinve Cotton Mask suits the confident and courageous natures of these dynamic signs.

Taurus April 21 - May 21 Sold on Not on the High Street, these Handmade 100% Cotton Washable Face Mask by Perfect Personalised gIfts comes in stunning nautical prints that the determined and warm-hearted Taurus will adore!

Gemini May 22- June 21

Birdsong’s quirky Living Wage Embroidered Optimist Face Masks are just what these carefree, bubbly signs need to combat their lockdown glooms!

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LONDON RUNWAY

Cancer June 22- July 22 The Sustainable Mask by The Simple Folk are the ideal, minimalistic face adornment for the intuitive Cancers. Every mask sold is a mask donation to women and children in need, perfectly aligning with these empathetic souls.

Leo July 23- August 21

Haley Solar’s Cheetah Face Mask will merge flawlessly with the fierce natures of these dignified signs. According to the brand’s website, the designs “echo sensuality and old Hollywood glamour.”

What a fitting description!

Virgo August 22- September 23 Practical Virgos will love Reformation’s tie strap masks. Giving them the flexibility to adjust and fit it perfectly to their face, they’ll comfortably and stylishly get all their tasks down in a breeze!

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LONDON RUNWAY

Libra September 24- October 23 As lovers of pastels, this Organic Cotton Face Covering in Pink by Breathe Lifestyle will showcase the romantic and charming nature of Libras when essential grocery shopping!

Scorpio October 24- November 22 Labrum London’s Black Washable and Reusable Mask is great for Scorpios. The all black mask might seem intimidating at first, but the passionate and intuitive nature of Scorpios will shine through anything!

Sagittarius November 23- December 22

For these daredevil signs, Tabiatha Eve’s Reusable Face Masks comes in a “Surprise Me!” option for the pattern!

The thrill of not knowing what colour mask they will receive will be exciting for these adventurous signs.

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LONDON RUNWAY

Capricorn December 23- January 20

This Checked and Striped Face Mask Set

by Sabinna (sold on Wearth London) comes in a pack of 5 or 10, and the assortment of classy patterns will provide the selective Capricorn a range of options to choose from!

Aquarius January 21 - February 19 The entertaining Aquarius will fall in love with these peach patterned Face Masks by Pressy Box. Both eccentric and cute, it’s the perfect match!

Pisces February 20 - March 20

Boden’s mystery 3pk Non-medical Face Covering Set has a mixed array of vibrant and planet-friendly patterns that fittingly reflect the Piscean creative and whimsical nature.

All images via respective retailers Horoscope illustrations by Lauren Rowley You can see more of Candice's work on Instagram by following @Candice_x9.

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FESTIVE MOOD Photographer: Natasha Bart @natasha.bart_ Makeup Artist & Hair Stylist: Oksana Kurakina @ksenja_mua Model: Marat Kisanov @marat_kicanov at PODIUModels @podium.m.a

Photographer: Ira Moralee @miramora_ldn Model: Anita @Ani_taaa22

Anita wears: Suit - River Island

VS LOCKDOWN

LONDON RUNWAY

Anita wears: Suit - River Island; Boots - River Island

Anita wears: High Neck Jumper - M&S; Trousers - Miss Selfridge; Boots - River Island

PAGE 119

LONDON RUNWAY

Anita wears: High Neck Jumper - M&S; Trousers - Miss Selfridge; Boots - River Island

PAGE 120

LONDON RUNWAY

Anita wears: Jumper - H&M

Anita wears: High Neck Jumper - M&S; Trousers - Miss Selfridge; Boots - River Island

PAGE 121

Q A THE BIG QUESTION We asked, you answered

What's your wish for 2021? &

"Wish we could travel again"

- Fil Mazzarino, photographer

"Wish our brides could have the wedding they were hoping for!"

- Lame Coeur Paris, bridal store

“That we can live in a more cohesive, accepting, kind society.”

- Joti Gata-Aura at Positively Diverse, presenter and influencer

"I hope to attend some fashion shows. At least one - even that would be better than nothing!"

- Rhiannon D'Averc, Chief Editor

“To find the vaccine for Covid - this for me is the biggest one. But we are launching at the end of the year our new shop, we want to grow, we want to have more brands involved, we want more brands to think about diversity.”

– Samanta Bullock, model, ambassador and advocate, Paralympian, owner of SB shop

"I KNOW THIS IS REALLY CHEESY, BUT MY WISH IS GENUINELY THAT WE CAN START TO GET BACK TO NORMAL AND EVERYONE CAN SEE THE PEOPLE THEY LOVE AND CARE ABOUT AGAIN" - Louise Hunt, Paralympic Tennis Player

Get in on the action - follow @londonrunwaymag on Instagram to spot next issue's question

NEXT: THE GOLD ISSUE THE FESTIVE ISSUE FIND LONDON RUNWAY: LONDONRUNWAY.CO.UK @LONDONRUNWAYMAG INFO@LONDONRUNWAY.CO.UK

BACK COVER: PHOTOGRAPHY

BY FIL MAZZARINO AT DB BERDAN