London Runway is an indie fashion magazine exploring fashion shows, events, beauty, art, and editorial fashion in the UK's capital. We support diversity, sustainability, and equality.
MEDIA KIT
W W W L O N D O N R U N W A Y C O U K
A M B E R @ L O N D O N R U N W A Y C O U K /londonrunwaymag @londonrunwaymag
@londonrunwaymag
Print and digital exposure - all paid advertisements and advertorials are included for customers to read for free online Free artwork design service - let us put your advert together if you don't have your own design team Locked in dates for publicationin your issue of choice
Inclusion in our networkconsideration for all opportunities such as photoshoots, discounts, and sponsorship, and more
25-44 57%
77% 10%
Issue release alert - receive links to purchase and read issue as well as tearsheets to share on the day of release
Discount code for purchase of print copies featuring your placement at 10% off the cover price
Social media inclusion with prominent features on our Instagram
Age Range Women From USA
We feature: 4K+ 6K+
Menswear, womenswear, and kidswear
Clothing, accessories, bags, sunglasses, makeup and beauty products, swimwear and lingerie, outerwear, athletics and athleisure, technology, and more
Event previews, reviews, interviews, and promotional articles
Instagram Facebook
From UK Monthly website views
Monthly digital edition views
2.2K+ 1M+
When you advertise with us, you can expect:
ADVERTISING PACKAGES
We're often asked if our front cover is for sale
We only sell the front cover as part of our issue sponsorship package In all other cases, we use our own content for the front cover, such as in-house competition winner photoshoots
PACKAGES & RATES
Full page advertisement
Two-page spread advertisement
Half-page advertisement
Issue sponsorship with your logo & image on cover plus editorial or interview (10pp)
Back cover (full page, replacing our standard format with your own design)
Show partnership (see page 4 for details)
Your flyer in our print editionper 50
Product, service, or ticket giveaway
Editorial photoshoot (see page 5 for details)
£220 £330 £110 £550 £275 £1995 £20 FREE £950
NEW FOR 2023
SHOW PARTNERSHIP
If you run an event, our partnership is the best way to sell tickets and get designers involved, spread the word, and publicise your success after the show
Before event: two full-page ads in the issues leading up to the event, advertising either for designers to sign up or for readers to buy tickets.
During event: our photographer to capture your show in full plus backstage shots, with full catwalk gallery published in subsequent issue(s)
After event: issue sponsorship - logo and photo on cover, 2-page event report, 4-page style guide using exclusively the designs from your show, 4 pages of designer special features (max 8 designers)
After event: full in-house photoshoot featuring your top designers (up to 10 looks) published across 10 pages
Bonus: backstage shots used on back cover for potentially up to a year after the event, given suitability of images.
Value £440 Value £330 Value £550 Value £950 Exclusive package benefit
Book 2x Show Partnerships in a year and pay in advance to receive an additional free Instagram stories takeover day for each event.
EDITORIAL PHOTOSHOOT
Our photographers:
Rhiannon D'Averc pcistudio.co.uk
Fil Mazzarino @filmazzarino
Mrityunjoy Mitra @the mj studio
We are unable to feature real fur, models that we deem to appear very unhealthy, drug use, self-harm, portrayal of discrimination or unpleasant stereotypes, or smoking at this time
The collaborative level of our editorial photoshoots is dependent on you. You can join us on set and help style your pieces, or you can send some items over for us to use and work with. You can also tell us your ideas and what you want us to do, or let us use our creativity.
The process begins with working on a moodboard for your approval. Once you're happy with the direction we will take the shoot in, we book a date to shoot and organise the rest of the team, including models and makeup artists We will also be able to confirm the issue publication date at this stage
Included in the price: model casting, model hire, location hire, photographer fees, makeup and hair artist hire
u
JAN 27TH
The Romance Issue
Valentines special Revealing the results of our Sustainability Awards
FEB 27TH
The Portrait Issue
LFW special Opportunities for priority featured show galleries
MAR 27TH
The Fantasy Issue
Avante garde and digital fantasy
New issue format!
APR 27TH
The Luxe Issue
Haute couture, all that glitters
Launching the Face of London Runway 2023
MAY 27TH
The Rainbow Issue Pride month special Showcase your products that tie in with the month
JUN 27TH
The Solar Issue
Sunny fashion
Advertise your swimwear, summer fashions, and sun beauty
JUL 27TH
The Fine Art Issue
Celebrating artistry Face of London Runway voting round and London Runway Virtual Festival
OCT 27TH
The Green Issue Sustainability for all
Lens of London Runway voting round
AUG 27TH
The Rose Issue Florals for days Face of London Runway winners announced, launching the Lens of London Runway
NOV 27TH
The Festive Issue Christmas special Christmas Gift Guide opportunities, Lens winners announced
SEP 27TH
The Fragile Issue
LFW special Opportunities for priority featured show galleries
DEC 27TH
The Newness Issue
New year, new us Voting round for London Runway Sustainability Awards
2023 SCHEDULE
London Runway is an indie fashion magazine exploring fashion shows, events, beauty, art, and editorial fashion in the UK's capital. We support diversity, sustainability, and equality.
MEDIA KIT W W W L O N D O N R U N W A Y C O U K
A M B E R @ L O N D O N R U N W A Y C O U K /londonrunwaymag @londonrunwaymag @londonrunwaymag (EXTRA OPPORTUNITIES)
ADDITIONAL OPPORTUNITIES
On top of our usual advertising opportunities, which you can view at londonrunway co uk/advertising, we also run several events each year that offer further opportunities If you want to gain true exposure for your brand with an engaged audience, this is a fantastic way to do it
EVENTS & DATES
Face of London Runway
A modelling competition seeking out the best new faces Our biggest event of the year!
London Runway Virtual Festival
A weekend of livestreams covering a live photoshoot, musical performances, demonstrations, and more
Lens of London Runway
A photography competition for amateur and new-to-fashion photographers
Christmas Gift Guide
The biggest retail opportinity in our calendar - and the only buying guide of the year we specifically sell spaces for.
April 27th -
August 27th
August 12th -
August 13th
August 27th
-
November 27th
November 27th
In 2022, our Christmas Gift Guide issue (Issue 80), had 750,000 reads before Christmas Day.
CHRISTMAS GIFT GUIDE
The perfect way to get your products in front of our readers during the gift buying season All prices reflect one single product placement
Our Christmas gift guide will feature 25 products hand-picked for our readers – including yours. They love sustainable, unique, quirky, and fashionable products that make them stand out from the crowd.
Featured – your image, product name and description, and website link
Premium – your image, product name and description and website link in a highlighted box in the guide, and shared on our social media
Optimum – all the above, with your product highlight as one of our top three picks
Social Media ONLY (not published in the magazine) – your image and product name shared on our social media stories
£20
12 spots
£35
10 spots £50
3 spots £10 unlimited
Book two or more products at a time and receive an additional free placement in our style guides in an upcoming issue!
FACE OF LONDON RUNWAY
Our biggest event each year In 2022, we had over 800 applicants who came not just from the length and breadth of the UK, but also from as far afield as Australia, the USA, Canada, Nigeria, Malaysia, and a number of European countries
The event runs for five issues:
April 27th: First, the launch issue, which opens the application process The launch is also posted on StarNow, a reputable international model casting site
May 27th: We report on the casting process in a one-page update
June: the judges meet all quarter-final contestants over Zoom
June 27th: Another one-page update. All contestants who have reached the semi-final are notified
July: semi-final takes place at an in-person event with the top 50 contestants
July 27th: we announce and launch the social media voting round for the top ten finalists
August 27th: we announce the winners
September to April 2024: we publish at minimum two shoots featuring the winners
PACKAGE & RATE
EVENT SPONSORSHIP
Your name in the title of our event ("The Adidas Face of London Runway"), sponsor info box included in every article, your name used in all videos, your products if applicable used in final round images, option to join the judging panel
IN-KIND SPONSORSHIP
Lend us something we need for the event and you'll be featured in every article. Options include venue, refreshments, wardrobe for semi-finalists or winners, services eg makeup or hair
£995 FREE
LONDON RUNWAY VIRTUAL FESTIVAL
One weekend in August, we take to social media and Twitch to livestream content. This includes a live photoshoot, live interview with our Face of London Runway contestants, demonstrations, music, and more We also publish the results of the photoshoot as an editorial
You can still watch all of our videos from last year. Head to @londonrunwaymag to view them!
TITLE SPONSORSHIP
Your company name in our event title (e.g. The London Runway Virtual Festival sponsored by Louboutin); your logo on all of our promotional materials; a half-hour slot to talk about your brand or pre-recorded video created by you, broadcast by us; 1x 300-word sponsored messages read out per day
CONTENT SPONSORSHIP
A 15-minute pre-recorded video created by you, broadcast by us
AD SPONSORSHIP
A 300-word ad read out by us twice during the live broadcast (at different times or on different days)
MINI SPONSORSHIP
A 300-word ad read out by us once during the live broadcast
£195
All content from the LRVF, including sponsored content and ads, will be saved on Instagram, ensuring it reaches more than the live viewers.
£40 £30 £15
