Final Third: Cold Take
Fill me in Was Craig David really robbed at the 2001 Brit Awards? by Abi Crawford
Awards season isn’t upon us because nothing is. But it should be. If 2021 was playing by the rules the Grammys would have opened its doors on January 31 as planned and currently be reaching its halfway point, with its ‘Best Use of Footwear in an Alternative Rock Song Video with Vocals’ category. The Oscar nominations would be full of films too good to have opened in the UK, yet proudly showing in the back of seats on BA flights, while the BAFTAs would have been and gone, with a Cirque du Soleil opening routine and, actually, some pretty big celebrities thank you very much, Hollywood (Andy Serkis and Olivia Colman). But upsetting us most, of course, would be the Brit Awards. I haven’t watched it for years. I did have it on last year, but it was very much on in the background. And the year before that I think there was literally nothing else on. But I don’t watch the weekly lead-up shows on ITV2. Hardly ever. You’ll be able to resume your own questionable relationship with the Brits on May 11, but it’s a previous, cruel, sinister Brits that’s brought me here. The Brit Awards of exactly 20 years ago. The Brit Awards that inexplicably shut out Craig David. Today, you might think of David as a figure of fun, be that due to television show-turned-national-bullying-campaign Bo Selecta (named after one of his songs), his 18-30s pool party DJ sets (as TS5), or the very nature of being someone who was massive once and now isn’t. But it’s impossible to overstate his success at the turn of the century, commercially and culturally. Just as Nirvana didn’t necessarily invent grunge, UK garage wasn’t all Craig David, but he made sure the whole country heard it. From the release of ‘Re-Rewind (The Crowd Say Bo Selecta)’ in late 1999 – a track by Artful Dodger featuring David on vocals – UK clubbing changed forever. Black British music soundtracked every night out where shirts and shoes were obligatory; Ben Shermans and Base loafers if you could get them. It sounds kind of horrible, but whether you liked it or not, by summer 2000 the cab to the club, the club itself and the kebab shop afterwards were all endlessly playing Craig David. When he released his debut album Born to Do It in August, it sold 225,320 copies in its first week, making it the fastest selling debut by a British solo male – a record that stands today. So as the Brits rolled around in January 2001 it came as no surprise that Craig David was the most nominated artist, showing up for all six of the categories he was eligible for. What was a surprise was that he won none of them. The national news became who didn’t win a Brit rather than who did, and many howled at the snub. Maybe that was (and is) our cynical, British way, or maybe we were just sick of
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hearing nothing but Craig David songs. But what were the Brits thinking? There has to be an argument there for flat out racism, and while the awards continues to strive for better representation and equality on that front, a dominant Stormzy has thankfully not suffered a similar fate in recent years. The official line from the Awards at the time was that it had been an “unfortunate coincidence” that David had had such a poor night. At least he knew what he was in for – the results were leaked the weekend before the ceremony at Earls Court, allowing him to change a lyric in his live performance of ‘Fill Me In’ to: “Six nominations but no Brits this evening”. (Oh yeah, the Brits also invited him to sing at his primetime humiliation.) Or have I got it wrong? Away from my nostalgia fog of Aftershock and beige trousers, was Craig David fairly beaten six times over? Twenty years on, here’s what beat the king of UK garage, and if it was actually a fair cop.
BEST ALBUM Born to Do It Vs Parachutes by Coldplay This is closer than it looks. First you need to completely forget how Coldplay dressed at the time. Get that image out of your head, and Craig David’s 2001 look too. One act arrived at the Brits styled by the V Festival’s £5 stall, the other wore a shark skin trench coat, baby blue beany and overshirt, and ice white jeans. Neither of them should have done either of these things, but the big album prize was all about the full body of MUSIC, not bad fashion choices. Parachutes is better than you think it is. I won’t go on about the perfection of ‘Yellow’ because it’ll only push you further away from it. One day it’ll be covered on a John Lewis ad and you’ll get it, along with the good 60% of the album. Born to Do It is patchy too, although ‘Fill Me In’, ‘Rewind’ and ‘7 Days’ and ‘Time to Party’ all count as double. Two decades later it still comes down to whether you want to sleep with the person at your dinner party or not. For that reason, I’ll let Parachutes ride and give this one to the Brits. It won’t last.
