Diploma in Business and Marketing Management (240 credits) Qualification listed on SQA website | Accredited by EduQual, UK | Assignment based | Tutor support via live chat
Overview The Diploma in Business and Marketing Management (BMM) offers learners the knowledge and skills needed to develop an understanding of the models, tools and techniques used in the fields of Business and Marketing Management. The course is mapped to the National Occupational Standards in Management and Leadership and Business Administration. Learners will be able to develop the competencies they need to enter work in one of these disciplines. Learners completing the Diploma in Business and Marketing Management will be able to progress onto the third year of a university honours degree in Business or Marketing. The programme has been produced to conform to the requirements of UK regulatory authorities and the relevant Quality Assurance Agency (QAA) subject benchmark statements.
Description The aims of this programme will allow learners to • Build a coherent and sound foundation in marketing and business management, at a level equivalent to a Higher National Diploma, enabling graduates to choose from a wide range of career options internationally within the marketing and business disciplines. • Pursue a specialist interest in business management and marketing and relate this expertise to professional requirements and codes of conductin line with the National Occupational Standards (NOS) and Quality Assurance Agency (QAA) subject benchmark statements. • Develop a wide range of intellectual and analytical abilities relevant to business and marketing, including those of criticalthinking and analytical decision making • Develop and practice the transferable skills necessary for continual personal development and to respond positively to change during careers in business and/ormarketing management
LONDON SCHOOL OF INTERNATIONAL BUSINESS
www.LSIB.co.uk
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Discuss terminology, concepts, principles and techniques as utilised in marketing and general business management Explain the importance of the social, political, ethical, technological, environmental and global contexts in which business organisations operate and to support small- and medium-sized business enterprise (SME) decision making Develop the attitudes, skills and abilities necessary to work in an international business context and an awareness and appreciation of different cultural values Prepare for further studies at Honours degree level.
Qualification structure Diploma in Business and Marketing Management (SCQF Level 8) consists of 16 mandatory units for a combined total of 240 credits. •
Each unit is of 15 credit value
Mandatory Units • • • • • • • • • • • • • • • •
Business Environment- 15 Credits International Marketing Management- 15 Credits Business Accounting- 15 Credits People & Organisations- 15 Credits Principles of Marketing- 15 Credits Business Analysis- 15 Credits IT for Business- 15 Credits Law for Business- 15 Credits Personal Development- 15 Credits Human Resource Management- 15 Credits Entrepreneurship & Innovation- 15 Credits Marketing Communications- 15 Credits Consumer Behaviour 15 Credits Operations Management 15 Credits Marketing Planning 15 Credits Strategic management 15 Credits
Who is this course for? The qualification is ideal for those who have started, or are planning to move into, a career in private or public sector business.
LONDON SCHOOL OF INTERNATIONAL BUSINESS
www.LSIB.co.uk
Successful completion of the qualification will provide learners with the opportunity to progress to Level 6 Diploma qualification or opt for Bachelors Degree Top Up such as :• BA (Hons) Business Management • BA (Hons) Business Studies • BSc (Hons) Management Accounting.
Requirements The Learners must possess: • Relevant NQF/QCF/RQF Level 3 Award/Diploma or at the level of GCE/GCSE or equivalent qualification or • Mature learners (over 21) with management experience (learners must check with the delivery centre regarding this experience prior to registering for the programme) and • Learner must be 18 years or older at the beginning of the course
Career path Upon successful completion of learners will be eligible to gain entry into the final year of Bachelor's degree or pursue a Level 6 Diploma in Business Management or opt for BA Degree Top Up degrees such as :• BA (Hons) Business Management • BA (Hons) Business Studies • BSc (Hons) Management Accounting.
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LONDON SCHOOL OF INTERNATIONAL BUSINESS
www.LSIB.co.uk