Our guide to selling your home effectively
reedsrains.co.uk
Unlock the best of over 150 years of experience in property sales. We build great relationships, bringing together the service qualities of a longestablished business with the most advanced marketing techniques to help achieve a successful sale with the minimum of stress.
Selling with Reeds Rains In over 150 years of successfully helping people to sell their property, we have learned many things, but one thing remains constant; remarkable service is all about building relationships. That’s why we take the time to get to know you, your situation and your property thoroughly, to guarantee you the best possible outcome.
We’ve been selling houses since 1868
Award Winning
In that time, we have grown to become one of the UK’s
Reeds Rains have been rated EXCELLENT at the
largest estate agencies, with a network of branches
2024 Estate Agent Guide Awards 2024. This means
covering England, Wales and Northern Ireland.
we are among the top 20% of Estate Agent branches
We’ve never lost sight of the need for local expertise or moved away from our founder Samuel Rain’s principles that building great relationships, being genuinely interested in our customers and getting the job done, is the way to achieve success. Our passion for successfully selling property has never wavered. Nowadays thousands of homeowners around the UK trust Reeds Rains to sell their homes.
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Our guide to selling your home effectively
in the UK. Showing a commendable dedication to customer satisfaction and results delivery.
“It’s the first time we have sold a house and they were brilliant when it came to advice and guidance. Jo whom we dealt with on a regular basis is always full of smiles and a pleasure to speak to. She made a potentially stressful situation very efficient and easy. I would definitely recommend them.” K AT I E D O Y L E . S O L D A T W O B E D R O O M E N D O F T E R R A C E H O U S E , HANDFORTH, CHESHIRE.
Getting the best exposure for your property
Selling Options As well as offering the traditional method of sale we can also
We invest millions of pounds every year
offer the modern method of auction. The Modern Method of
on marketing and advertising homes for
Auction provides speed, transparency and security of a traditional
sale. For most addresses we already have
auction but exchange and completion take place within 56 days
a list of buyers registered with us who are
of the receipt of draft contracts by the buyer’s solicitors.
currently looking in your area so, as soon as we have completed the property details, we will email and phone these potential buyers. At the same time we will put the property details on reedsrains.co.uk and the UK’s leading portal Rightmove. We’ll also
Working with auction specialist I Am Sold we can help talk you through which method best suits your needs and property type. Some of the benefits of selling by the modern method of auction include: Complete Faster On average - Private Treaty can take over 100 days to complete whereas auction provides fixed exchange and complete within 56 days. This means you can plan your move more easily.
advertise your property in the window of
Optimised Exposure - an attractive starting bid increases interest
our local branch. Last, but by no means
and encourages competitive bidding between respective buyers,
least, we will put a smart “For Sale” board
which can help to drive up the final selling price of your property.
up outside your property for all potential
No Sale, No Fee - nothing to pay if your property doesn’t sell.
buyers to see.
You only pay an Auction Pack fee of £445 inc. VAT depending on your circumstances, but only when your property sells.
Best in class marketing
Additional Security With auction - buyers pay a
Our tried and tested property marketing*
non-refundable Reservation Fee or deposit to secure the
is designed to make your property stand
property so all parties can move forward with confidence.
out and attract more potential buyers.
A Reservation Agreement is also signed by the buyer,
It is part of our strategy to help get the
committing them to complete the purchase. This means the
best price we can for your property.
risk of fall-through with auction is less than 5%, unlike Private
• Professionally enhanced photography
Treaty which has an average fall-through rate of 30%.
*
• 360 virtual tour • Premium listing on the UK’s biggest portal Rightmove • Detailed floor plans • Social media listing
*Fee may apply.
Understanding what your property is worth. Once you have made the decision to sell your home, one of the first things you will want to know is how much it is worth.
How will you know the price is accurate?
Based on our experience of your area and how the market is performing locally, we will use our experience to give you an honest assessment and an accurate valuation that will give you a better chance of realising the best price for your home.
have strong knowledge of their local
We will provide you with comparable house prices for similar properties to yours that have sold in your area. All the Valuers in our local branches area and make it their business to understand current trends and demand for the sorts of benefits offered by your property. So in addition to factual information we have a good ‘feel’ for how much properties of your type are really worth, today.
“Joanna at Reeds Rains is irreplaceable! Every task was done promptly and with her usually saying, “Don’t worry, I will sort it .” Fantastic service!” STEPHEN DOYLE. SOLD A TWO BEDROOM H O M E , N E T H E R A L D E R LY, C H E S H I R E .
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Our guide to selling your home effectively
“I would recommend Reeds Rains as they had lots of people lined up to view my house and they were the right kind of people who were serious about buying.” D E B B I E S C H O L L I C K . S O L D A T H R E E B E D R O O M S E M I - D E TA C H E D H O U S E , W A LT O N - L E - D A L E , P R E S T O N .
6 top tips to help you sell your property 1. Remember first impressions do count
4. Be open-minded
• Presentation both inside and out makes all the
• You don’t have to accept the first offer and you can discuss with us whether we think more could be achieved by waiting.
difference. • Add a fresh coat of paint. • Tidy the front garden and clean your front door. • Make sure the rooms, particularly the kitchen, are as clutter-free as possible. • Check light bulbs are working and fix squeaky doors. • Inform potential buyers about friendly neighbours, good local shops, and transport links.
2. Access matters • Viewings at times to suit potential buyers are important. • Give us a set of keys so we can organise accompanied viewings in your absence. • Rest assured, we will sell the best features of your house on your behalf - it’s in our interests as much as yours.
3. Be patient
• Do think about what criteria might prompt you to consider offers below your asking price; for example: cash buyers or chain-free buyers. • A swift sale may save you money in the long run.
5. Be prepared to negotiate • If you are trading up and your house is perfect for first-time buyers, be aware of how you can help them Consider leaving furniture or soft furnishings like curtains. • A survey may reveal repairs that are needed which could affect the price a buyer is willing to pay. • We can help arrange an independent survey in advance of marketing your property, through our sister company e.surv, for your peace of mind.
6. Be prepared to actually move!
to a sale. It doesn’t mean there is anything wrong
• Accepting an offer is the start of the process of transferring the property from your ownership to your buyer.
with your property.
• This takes several weeks, so be prepared.
• Don’t worry if the first few positive viewings don’t lead
• Be open to any feedback from viewings. • Be prepared to listen to ideas to make your property more appealing.
• Make sure you have legal representation (we can organise this for you). • You will then be ready to move to the stage of exchanging contracts and setting a completion date. • Organise a removal company and to have the meters read and your mail forwarded.
Keeping in touch with you Communication is key to any successful relationship
Professional, knowledgeable, friendly teams
We are confident in our expertise, so we can concentrate
In the local branch there is a team
on making sure that our service is friendly and personal.
of very personable professionals, all
After all, selling your home can be quite an emotional
lined up to be at your service.
business, so we want to make sure you know what’s
Mostly they have lived and worked in the
happening at every stage – how many people are interested,
area for many years and are supported
what they said and whether they’re likely to offer.
by a head office team with up-to-
We can keep in touch with you in whichever way suits you best: email, telephone, meetings - the choice is yours. But rest assured, you will always be in the loop at every stage.
date national trend data and the latest information on industry regulations. At Reeds Rains training is important and the full team are thoroughly familiar with all necessary laws, guidelines and procedures.
Keep up to date with your sales with access to RR//Online You can access RR//Online via reedsrains.co.uk and it will enable you to: Monitor interest in your property - find our how much buyer interest there is by seeing how many people are looking at your property online. Find our details of viewings - a full list of viewings with date information available. See all offers made - view the details of any offers which have been made by interested buyers and whether any have been revised. Keep in control of the sale of your property - as your sale progresses, you will be provided with a step by step summary, showing what stage you have reached.
Scan here log into RR//Online
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Our guide to selling your home effectively
We are members of The Property Ombudsman (TPO), there to protect your interests and we abide by the TPO code of conduct.
At Reeds Rains, we are committed to building a positive professional relationship, with genuine interest in our customers’ needs to get the job of selling their property done as quickly and as stress-free as possible.
To complete the service Mortgages
Legal Services
Lettings
There are thousands of different
If you have sold a house before,
types of mortgages available and
you’ll already know about all the
for many people it is difficult to
legal requirements. If it is your first
understand them all, let alone work
time buying or selling the legal part,
out the best option. Our partners
usually referred to as conveyancing,
Embrace Financial Services will
can be quite daunting. Don’t worry.
aim to get the best deal for you,
Not only will we help organise a legal
accessing thousands of mortgages
representative for your conveyancing,
via a comprehensive panel.
we will keep you in constant touch
As well as buying and selling properties, we also have a comprehensive range of services for landlords. Indeed Samuel Rains’ first business venture back in 1868 was rent collection! Our expert lettings consultants advise on over 12,000 property lets each year, through our network of local offices. They are equipped with the best resources and latest technology to let property quickly.
Whether you are looking for a new mortgage or to re-mortgage, they will be able to search for a mortgage to meet your needs; then they will keep you informed of how your application is progressing every step of the way, right through to the funds being available.
with them, ensuring that the process goes as smoothly as possible. All of our legal packages are based on “No Sale No Fee” and “Fixed Prices”. So if anything goes wrong and the deal falls through there are no legal fees to pay. (Although if any actual costs are incurred – for example search fees – they do have to be paid.) This service also enables sellers to save time, you can instruct the legal representative
Whether you are a first time landlord, a do-it-yourself landlord, or an investor looking to expand your portfolio – we have experts on hand to discuss your options. From finding top quality tenants, securing safety certificates and insurance or fully managing the whole lettings process, our range of services cater for every landlord’s individual needs.
as soon as the house goes on the market without worrying about the legal bill. Reeds Rains will provide you with access to your transaction 24 hours a day via email updates and online access to your sale. We may receive a referral fee from ancillary service providers for recommending their services. You are not under any obligation to use the services of the recommended providers. The ancillary service provider may be an associated company of Reeds Rains.
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Our online case tracking system allows you to track your progress at anytime that suits you. In addition, every time something happens we tell you, by email, phone or letter – you choose.
Our guide to selling your home effectively
“We are very grateful for your help. Without you, we would still be negotiating with the bank, and would not even be near to a mortgage offer.” GABOR BUNKOCZI. BOUGHT A FOUR BEDROOM END TERRACE, MACCLESFIELD.
Reeds Rains is a trading name of Reeds Rains Limited operated under licence by multiple independently owned franchise businesses. For registered details of all Reeds Rains branches please visit reedsrains.co.uk/branches.
RRR1171 02/2024 - BS
reedsrains.co.uk