July 2015 CPARealtor News by Lynn Mooney

EALTOR NEWS VOL. 6 / ISSUE 7 JULY 2015

EDUCATION ~ SERVICE ~ INTEGRITY In this Issue: CPAR Calendar

Letter from your President

AE Corner, What’s Due Next?

FR Conference & Expo

New CPAR Members

RPAC Committee News

“MyPasco” App Launched

FR 1st Quarter Sales

8-9

NAR News

Code of Ethics Case Review

What are PHHHOTOS?

Business Partner Spotlight

Business Partners

15-16

www.facebook.com/ CentralPascoRealtors @CPARealtors

27642 Cashford Circle ~ Wesley Chapel, FL 33544 www.cparfl.com ~ Phone 813-406-6081 ~ Fax 813-712-2865 ~ info@cparfl.org 1

CPAR Board of Directors PRESIDENT Lynn Mooney

TREASURER Vicki Derbes

DIRECTOR Louise Richardson

PRESIDENT-ELECT Dwight McDonald

PAST PRESIDENT Toby Caroline

DIRECTOR Robert Kane

Sun ‘n Fun Realty TobyParadise@aol.com

Powers Real Estate Services RobKane76@gmail.com

DIRECTOR Patsy Peterman

DIRECTOR David Chen

djderbes@BHHSFloridaProperties.com

Seagrass Realty Patsy@SeagrassRealEstate.com

Florida Capital Realty DChen4649@yahoo.com

SECRETARY Adam Jonas

DIRECTOR Pete Rundel

BUSINESS PARTNER LIAISON

SouthShore Homes & Properties Lynn@LynnMooney.com

Berkshire Hathaway Home Services VDerbes@BHHSFloridaProperties.com

International Realty Plus-Tampa Bay EmailMyBroker@verizon.net

VICE PRESIDENT Dennis Derbes

Berkshire Hathaway Home Services

Gulf Coast Executive Realty Adam@AdamRJonas.com

Pro-Active Realty LouiseRichardson71@gmail.com

Ruth Peeples

First American Title Company RPeeples@firstam.com

WestBay Real Estate Pete@PetesRealty.com

July 2015 Sun

Mon

Tue

Wed

Thu

Fri

Sat

CPAR Oﬃce Closed Independence Day

CPAR Mee ng 11:30 a.m.—1:30 p.m. Pebble Creek Golf Club

New Member Orienta on 1:00—4:00 p.m. CPAR Oﬃce

Save the Date August 10-11: NAR Leadership Summit (Chicago, IL) August 12: CPAR General Membership Meeting (11:30 a.m.—1:30 p.m., Location TBA) August 19-23: Florida Realtors® Annual Conference & Trade Expo (Rosen Shingle Creek, Orlando) 2

From your President a word from the PREZ...

   

 

The first six months of this year have been exciting times for CPAR. Some of our accomplishments have included:  Receiving an NAR Award for Outstanding Generosity and Dedication to Democracy in Housing by offering Employer-Assisted Housing and Expanding Housing Opportunities classes. Thank you Dwight McDonald for organizing them so that we could receive this award.  Our website and social media presence have been updated and we have become Lynn Mooney affiliated with two online schools. We also offered Spanish for Realtors® and partnered with the EPAR Association to host RPR training. Outstanding Speakers included our Association Attorney Mercedes Gonzalez-Hale on staying out of Real Estate trouble and Pasco County Commissioner Kathryn Starkey on the Future of Pasco County. Led by Louise Richardson, Ruth Peeples and the CPAR Outreach Committee, CPAR participated in feeding the homeless and hungry at the Trinity Café. Three sessions on the CFPB and the changes effective August 1 were hosted by Ruth Peeples of First American Title. The workbooks are an invaluable reference guide. Pat yourself on the back - CPAR met the NAR Core Standards and our Charter was renewed. On July 1, we start all over again. Please volunteer to help with just one small part so that we will meet the standards for 2016. Thanks to the Events Committee, chaired by Ruth Peeples, CPAR had a successful golf tournament at TopGolf and a couple of CPAR-tee social mixers. Your Board of Directors now includes two new members – Rob Kane (Director, RPAC Chairperson) and Adam Jonas (Secretary). Please welcome them.

With your help, our goals over the next six months include: Creating and establishing a personal mentoring program for new leadership and those that have an interest in leading the Association forward.  Advocacy – Director Rob Kane will be in touch with you to assist in increasing our advocacy efforts.  President-Elect Dwight McDonald needs you to volunteer to help host a Central Pasco Home Show and Business Partner Trade Show. 

Do you have a photo and a story you could tell us at our July 8th Military-Americana Celebration? We will have items on display, a slide show, patriotic music, and a very special speaker. Looking forward to seeing you there,

Lynn Thank you to our 2015 Sponsors Elite My Florida Regional ~ Merri Jo Cowen Platinum Embrace Home Loans ~ Tyler Cain and Scott Slone First American Title ~ Ruth Peeples Gold IERNA’s Heating & Cooling ~ Julie Rinaldi National Property Inspections ~ Lynne Tonte Sandon Mortgage ~ Rick Sandon Security National Mortgage ~ Ray Williams WCR Tampa Chapter ~ April Gayle Gausman

Silver Eagle Mortgage ~ Karen Calhoun Herbert H Landy Insurance ~ Joe Flynn Hillsborough Title ~ Joellyn Robles Market Prime Mortgage ~ John Farris Mason Title ~ Mary Turner Peeples Maintenance Repairs ~ Ron Peeples Prime Protection ~ Joed Hassani Rainbow International Restoration ~ Steve Dumas Tampa Home Inspection ~ Bobb Courtman Two Men and a Truck ~ Eugenia Parlow 3

AE Corner

Louise Richardson Vanessa Frost

Have you visited the CPAR website lately? The site has been revamped with a fresh look and more information than ever at your fingertips. Head over to www.cparfl.com and check it out! If you need to contact your AE, email me at Vanessa@cparfl.com or call me at 813-406-6081. General Office Hours are Monday—Friday from 10 a.m.—2 p.m.

What’s Due Next? September 2015 Supra Active Key Renewals Active Key Dues

2015 dues were $173.40; 2016 dues TBA

November 30, 2015 Realtor® Membership Dues Primary

Optional Insurance $25

Secondary

CPAR

$100

Florida Realtors®

$126

National Assoc. of Realtors®

$155

CPAR

$100

CPAR Business Partner Dues

Primary

$125

Secondary

$35

Welcome New CPAR Members (June 2015)

Realtors® Carrington Real Estate Services Christopher Sagen

Hotel Max Realty, Inc. Charles Schwartz

Karnes Realty Group Joseph Brown

McQuay-Martin Brokers Regina Martin, Broker

NewHomePrograms.com Jorge Monzon

RE/MAX Capital Realty Kenisha Johnson

Attention CPAR members...

GET ON BOARD! We are looking for new members to take the wheel! The CPAR Nominating Committee is in the process of selecting members to serve as Officers and Directors in 2016. We are accepting “Consent to Serve” forms for President-Elect, Vice President, Treasurer, Secretary, and Directors. Members interested in being considered for nomination must submit a “Consent to Serve” form, which can be found on our website under the Leadership tab.

There are three director positions to be filled (two-year term). CPAR Realtor® members will be instructed to vote for up to four directors from the slate submitted. The three receiving the highest votes will be elected, and the next highest will become an alternate for any vacancies during the term. If you would like a position description, please send an email to Vanessa@cparfl.com. If you have any questions, please contact Nominating Committee Chair Toby Caroline at TobyParadise@aol.com. The forms must be submitted by July 30, 2014. The election of officers and directors will take place in September (details to follow). Head to www.cparfl.com/leadership for the “Consent to Serve” form and qualifications.

Volunteers Needed for RPAC Committee Hello CPAR members. I wanted to take a minute to introduce myself. I'm Rob Kane and I'm your Government Affairs Director for RPAC. For those of you that don't know what RPAC is, here's a short overview: The REALTORS® Political Action Committee (RPAC) is the best way a Realtor® can protect his/her business. RPAC is the only grassroots and issues-mobilizing force that exists to protect and promote the tradition of home ownership and real estate investment.

Rob Kane

Since 1969, the REALTORS® Political Action Committee (RPAC) has promoted the election of pro-Realtor® candidates across the United States. The purpose of RPAC is clear: Realtors® raise and spend money to elect candidates who understand and support their interests. The money to accomplish this comes from voluntary contributions made by Realtors®. These are not members’ dues; this is money given freely by Realtors® in recognition of how important campaign fundraising is to the political process. RPAC doesn’t buy votes. RPAC enables Realtors® to support candidates that support the issues that are important to their profession and livelihood. (source:http://www.realtoractioncenter.com/rpac/) CPAR also will be doing community fundraising and outreach to raise funds to support RPAC. I am currently looking for three committee members to help with these endeavors. If you are interested in becoming a committee member, please contact me at 813-340-5166 or robkane76@gmail.com.

New “MyPasco” App Launched PASCO COUNTY --- Pasco County Government’s new mobile application (APP) for smart phone users is now available online. The new APP is designed for Android, Apple, Blackberry, and Windows mobile products. The APP is called "MyPasco," selected after more than 250 people participated in a social media contest to come up with a name for the new APP. In May, Pasco County Government announced that three individuals came up with the winning entry and received a small prize package for their help. The APP will have a variety of features including the ability to view County Commission meetings, press releases, National Weather Service alerts, parks information, library locator, emergency management information, pet adoption services, and commuter information. "The MyPasco APP unveiled today is just the start," said Doug Tobin, Public Information Officer for Pasco County Government. "We plan on rolling out new features and it will be updated automatically on each smart phone." "There has been a lot of excitement with this new APP," said Todd Bayley, Pasco County’s Chief Information Technology Officer. "As we were testing this APP citizens were finding us online, we had a park reservation before we even announced it to the public." In the near future the APP will have the ability for citizens to pay their utility bills, report a pothole directly to road and bridge and watch Pasco County Television. "We could also look at the APP as a way of communicating with all 2,000 County employees in the future," said County Administrator Michele Baker. "This would be especially beneficial to employees who don’t have easy access to a computer and spend much of their time in the field. The possibilities are endless for both employees and Pasco Citizens." (source: http://www.pascocountyfl.net/) 7

Quarterly Market Summary - Q1 2015 Single Family Homes Pasco County Q1 2015

Q1 2014

Percent Change Year-over-Year

2,114

1,671

26.5%

985

842

17.0%

New Pending Sales

2,420

2,083

16.2%

New Listings

3,322

2,983

11.4%

Median Sale Price

$136,750

$130,000

5.2%

Average Sale Price

$156,399

$148,118

5.6%

-1.6%

Avg. Percent of Original List Price Received

91.9%

91.7%

0.2%

Pending Inventory

1,186

1,198

-1.0%

Inventory (Active Listings)

3,397

3,457

-1.7%

Months Supply of Inventory

4.6

5.5

-15.9%

Closed Sales Cash Sales

Median Days on Market

2011

2,400

2012

2013

2014

Closed Sales

2,200 2,000 1,800 1,600 1,400 Q1

Median Sale Price

$150K $140K $130K $120K $110K $100K $90K

5,500

Total Inventory

5,000 4,500 4,000 3,500 3,000 2,500 2,000

2011

2012

2013

2014

Produced by Florida REALTORS速 with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month. Data released on Monday, May 11, 2015. Next quarterly data release is Tuesday, August 11, 2015.

Quarterly Distressed Market - Q1 2015 Single Family Homes Pasco County Q1 2015

Q1 2014

Percent Change Year-over-Year

1,352

1,070

26.4%

$165,000

$157,500

4.8%

649

420

54.5%

$74,900

$59,900

25.0%

113

181

-37.6%

$88,775

$122,000

-27.2%

Closed Sales Traditional Median Sale Price Closed Sales Foreclosure/REO Median Sale Price Closed Sales Short Sale Median Sale Price

2011

2012

2013

Traditional

Foreclosure/REO

2014

Short Sale

100% 90%

Closed Sales

80% 70% 60% 50% 40% 30% 20% 10% 0% Q1

$180K $160K

Median Sale Price

$140K $120K $100K $80K $60K $40K $20K $0K

2011

2012

2013

2014

NAR Wins Trademark Dispute NAR Wins Trademark Dispute Before USPTO NAR won a trademark dispute against a member’s trademark application for “REALT OR REALTY”. The decision in NAR’s favor found that applied-for mark “REALT OR REALTY” is confusingly similar to NAR’s REALTOR® trademarks. The proceeding was before the Trademark Trial and Appeal Board (the “Board”), the adjudication arm of the United States Patent and Trademark Office. The Board’s operations cover deciding inter partes disputes, including oppositions against trademark applications. Oppositions are often brought by trademark owners alleging a likelihood of confusion, and the proceeding focuses on whether the applied-for mark is too similar to the trademark owner’s, potentially causing consumer confusion. The Board considers a variety of factors when deciding the dispute, including the similarity of the trademarks, the products or services provided by the parties under their trademarks, and the trade channels for the parties’ products and services. In this case, NAR opposed a member’s trademark application for REALT OR REALTY based on a likelihood of confusion with NAR’s REALTOR® trademarks. The member at issue joined NAR in 2001, owns his real estate firm, and requires that his agents similarly join NAR. His company’s advertising materials highlight the distinction between member and non-member real estate professionals and promote that members have higher ethical obligations to consumers than non-members. The member originally applied for “REALTORREALTY” in connection with “business networking services for licensed and unlicensed real estate investors and service providers.” The USPTO rejected the mark as confusingly similar to NAR’s REALTOR® Marks, and the member subsequently amended his application to include the spaces in “REALT OR REALTY”. NAR opposed the application on February 15, 2013. The Notice of Opposition argued that “REALT OR REALTY” is confusingly similar to NAR’s REALTOR® trademarks because (1) it incorporates the REALTOR® mark in its entirety and shares a close phonetic similarity; (2) the parties’ respective services and trade channels overlap; and (3) NAR’s REALTOR®Marks are entitled to broad protection given their strength and NAR’s extensive use. The Board agreed with NAR’s arguments. The Board found that the space between the syllables “REALT” and “OR” in “REALT OR REALTY” did not diminish the visual and phonetic similarity to REALTOR®. Moreover, the term “REALTY” in “REALT OR REALTY” is indistinctive because the term generically describes the parties’ real estate services. The Board further found that the parties’ services overlap and target the same consumers, as NAR also offers networking opportunities related to real estate investment and both parties target licensed real estate professionals. Ultimately, the Board decided that the record on whole established a likelihood of confusion between “REALT OR REALTY” and NAR’s REALTOR® trademarks. Note: This opinion is not a precedent of the Trademark Trial and Appeal Board. Please consult counsel before relying on this opinion. National Association of REALTORS® v. Nelis, Opp . No. 91209482 (TTAB May 13, 2015). (Source: www.realtor.org)

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Code of Ethics Case Review Case #1-1: Fidelity to Client (Originally Case #7-1. Revised May, 1988. Transferred to Article 1 November, 1994.) Client A complained to a Board of REALTORS® that two of its members, REALTORS® B and his sales associate, REALTOR-ASSOCIATE® C, had failed to represent the client’s interests faithfully by proposing to various prospective buyers that a price less than the listed price of a house be offered. His complaint specified that REALTOR® B, in consultation with him, had agreed that $137,900 would be a fair price for the house, and it had been listed at that figure. The complaint also named three different prospective buyers who had told Client A that while looking at the property, REALTOR-ASSOCIATE® C, representing REALTOR® B, when asked the price had said, “It’s listed at $137,900, but I’m pretty sure that an offer of $130,000 will be accepted.” REALTOR® B and REALTOR-ASSOCIATE® C were notified of the complaint and requested to be present at a hearing on the matter scheduled before a Hearing Panel of the Board’s Professional Standards Committee. During the hearing, REALTOR® B confirmed that he had agreed with Client A that $137,900 was a fair price for the house, and that it was listed at that figure. He added that he had asked for a 90 day listing contract as some time might be required in securing the full market value. Client A had agreed to do this but had indicated that he was interested in selling within a month even if it meant making some concession on the price. The discussion concluded with an agreement on listing at $137,900 and with REALTOR® B agreeing to make every effort to get that price for Client A. REALTOR-ASSOCIATE® C said in the hearing that REALTOR® B had repeated these comments of Client A and he, REALTOR-ASSOCIATE® C, had interpreted them as meaning that an early offer of about 10 percent less than the listed price would be acceptable to the seller, Client A. Questioning by the Hearing Panel established that neither REALTOR® B nor REALTOR-ASSOCIATE® C had been authorized to quote a price other than $137,900. It was the Hearing Panel’s conclusion that REALTOR® B was not in violation of Article 1 since he had no reason to know of REALTOR-ASSOCIATE® C’s actions. The panel did find REALTORASSOCIATE® C in violation of Article 1 for divulging his knowledge that the client was desirous of a rapid sale even if it meant accepting less than the asking price. The panel noted that such a disclosure was not in the client’s best interest and should never be made without the client’s knowledge and consent. (Source: www.realtor.org)

Why shoot photos when you can shoot PHHHOTOS? Digg.com: Look, we love photographs. We love taking them. We love sharing them. We even love featuring them here on Digg. But sometimes we want more than what just a single image can offer. We want a video without the length of a video, a picture that’s more vibrant than a picture, a GIF that’s cooler than a GIF. What we want is a PHHHOTO. Photography was invented around 1800 and really, has anything changed since then? For starters, our dusty ancestors stood really still for those early cameras. Now, no one is standing still; smiling friends, pool parties, sunsets and beer bongs. Your pictures should be able to keep up. Enter PHHHOTO. PHHHOTO brings your pictures to life. Just like a photograph, press a button and you’re capturing a moment. But with PHHHOTO, you’re really capturing a few moments and instantly rolling them into a never-ending vision of whatever you see. Hot dogs blistering on the grill. Flags soaring in the wind. Fireworks cracking in the sky. Over and over. Don’t waste your summer shooting still pictures — these animated loops will make your memories so much better. Don't just take our word for it. Get the app. (Source: www.digg.com) 12

CPAR Business Partner Spotlight

YOUR AD HERE Advertise in the monthly CPARealtor® News. Open to CPAR Realtor® and Business Partner members. Contact Vanessa at 813-406-6081 or Vanessa@cparfl.com to get started. Artwork can be changed monthly and must be submitted by the 15th of each month. Rates:

1/4 Page

1/2 Page

1 issue

$25

$50

6 issues

$120

$240

12 issues

$180

$360 14

YOUR AD HERE

Business Partners Thank you for your support!

Tom Rinicker 813‐300‐5027

Tyler Caine, 813‐380‐8487 Sco Slone, 813‐295‐4660

Lisa Starling 813‐750‐1001

Cindy Maxie 813‐961‐3391 Sara Allen 727‐526‐5338

Paul Phillips Home Inspector Professor 813‐299‐1642

Ruth Peeples 813‐968‐5170

George Cooper 813‐340‐8363

Helen Schwetz 727‐329‐2000 Michael Garmendia Melonny Thompson 813‐518‐7100 Angela Miller 352‐521‐0141

Mitchell Rothenberg 813‐632‐0550

James Ward, 813‐770‐8459 Jason Roux, 813‐787‐9590 Rebecca Lynn Walker 813‐390‐0140

Karen Calhoun 813‐966‐3081

Seton Hengesbach, P.A. 813‐683‐1963

Julie Rinaldi 813‐948‐6355

Daniel Borrero 813‐983‐2990 15

Business Partners Thank you for your support!

Bill Hya 727‐415‐8305 Lynne Tonte 813‐973‐2004

Rick Sandon 727‐578‐6300

Joseph Flynn 352‐350‐2477

Paul Pri 813‐838‐1998

Law Oﬃces of Mercedes Gonzalez Hale Mercedes Gonzalez Hale 813‐973‐8900

Ron Peeples 813‐774‐2386

Tampa Home Inspec on Bobb Courtman 813‐909‐9516

Mary Turner 813‐264‐6110

Nancy Janosz 813‐774‐2386

Christopher Thurow 813‐406‐4436

Ma Russell 813‐386‐4201

Kimberly Mar n 813‐677‐3608

Steve Dumas 813‐907‐0503

Anthony Conner 727‐808‐6495

Operation Raven Funding Inc. Home Inspection Bill Doyle 866‐641‐6154

Jim Quirk 813‐230‐9487

Sco Smith 813‐748‐8008

Did you know? NAR allows Local Board of Choice… Regardless of office location, Realtors® may join any local real estate association they choose.

READY FOR A CHANGE? Contact Dwight McDonald, CPAR President-Elect, for answers to all your CPAR and membership-related questions. 813-629-6954 ~ emailmybroker@verizon.net CPAR offers the same benefits as other local real estate associations: ~ My Florida Regional MLS membership

~ New Member Orientation

~ Supra Active Keys, eKeys, and Lockboxes

~ Social events for fun and networking

~ Professional Development Education and CE credits

~ Public Advocacy

~ Office convenient to North Tampa, New Tampa, Wesley Chapel, and Land O’Lakes

~ Community Service opportunities

Compare and Save! CLICK HERE

for more information and applications on our website

CPAR 1

Membership Dues & Fees Local Dues (Primary Membership)

~ Fast start for new agents ~ Lower startup costs ~ Orientation for new agents ~ Low primary and secondary dues for transferring brokers

EPAR 3

PRO 4

WPBOR 5

$75.00

$120.00

$115.00

$168.00

$170.00

Florida Realtors® Dues & Issues Advocacy

$126.00

NAR Dues & Public Awareness Campaign Assessment

$155.00

$356.00

$401.00

$396.00

$449.00

$451.00

Application Fee (Local)

$75.00

$195.00

$110.00

$150.00

$250.00

Application Fee (Florida Realtors®)

$30.00

Business Partner/Affiliate Dues (Primary Membership)

$90.00

$195.00

$150.00

$250.00

Total Annual Dues

Attention Brokers!

GTAR 2

Information obtained from CPAR 10/1/14 Information obtained from GTAR 10/14/14 3 Information obtained from EPAR 10/28/14

Information obtained from PRO 10/14/14 Information obtained from WPBOR 10/14/14

Central Pasco Association of Realtors® 27642 Cashford Circle ~ Wesley Chapel, FL 33544 www.cparfl.com ~ Phone 813-406-6081 ~ Fax 813-712-2865 ~ info@cparfl.org 17