ICONIC DESTINATION.
INSPIRED LUXURY.
EXCEPTIONAL REAL ESTATE Extraordinary architecture set in the heart of America, Kansas City’s Country Club Plaza is continually evolving to meet the future needs of retail. Teeming with incredible energy, Country Club Plaza continues to make large investments to create a truly vibrant and unique experience for its shoppers.
MODELED AFTER SEVILLE, SPAIN AND BUILT IN 1922,
The Plaza is the nation’s first regional shopping center, celebrating 100 years in 2022
15 CITY BLOCKS AND 900K SF
of premium retail, gourmet dining and a booming business district
60 UNIQUE-TO-MARKET BRANDS
including Capital Grille, Corepower Yoga, Eileen Fisher, Tiffany & Co., & Tivol
NEARLY 70% OF SHOPPERS live within 30 miles THE PREMIER RETAIL DESTINATION within 300 miles
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THE PULL OF THE PLAZA Drawing shoppers from
7 STATES OVER A 200-MILE RADIUS
9M VISITS Annually
KANSAS
8.1M shopper visits + 754K employee visits
STRONG POTENTIAL MARKET DRAW OF 9.5M RESIDENTS within a 200-mile radius
Source: Placer.ai, ESRI 2020
HEAT MAP OF CENTER TRAFFIC WHERE VISITS ORIGINATED
DES MOINES
NEBRASKA
OMAHA
200 MILES
100 MILES
9.5M POPULATION
ILLINOIS
3.1M POPULATION
KANSAS CITY
COUNTRY CLUB PLAZA
ST. LOUIS
WICHITA
MISSOURI
OKLAHOMA
TULSA
High
FAYETTEVILLE
ARKANSAS
Low 7
A CITY THAT HAS IT ALL From a plethora of professional athletes to a large private school enrollment, Kansas City has major spending power.
MAJOR UNIVERSITIES UNIVERSITY OF MISSOURI AT KANSAS CITY
UNIVERSITY OF KANSAS
16,000+ total student enrollment
28,500 total student enrollment across five campuses
1,400 international students from 85 countries
3,140 enrolled at Kansas City Medical Center Campus
126,000 total alumni NCAA Division 1 | The Summit League
(2 miles NW from Plaza)
1,600 international students from 100 countries 350,000 alumni
UMKC ALUMNI
have helped contribute $41M to the University in 2018
For Internal Sourcing: https://kualumni.org/resources-and-info/about/; https://www.umkc.edu/alumni-and-giving/index.html
NCAA Division 1 | Big 12 Conference
FOODIES
PRIVATE SCHOOLS
JAMES BEARD AWARDWINNING CHEFS
33 PRIVATE K-12 SCHOOLS
and restaurants including Chef Colby Garrelts at Rye KC on the Plaza property
FIVE LOCAL CHEFS nominated for the 2020 James Beard award
within 5 miles, with tuitions ranging from $15-30K
PEMBROKE HILL SCHOOL with a tuition of $27K is Kansas City’s largest independent college prep school and less than half a mile from the Plaza
PROFESSIONAL ATHLETES FOUR MAJOR LEAGUE TEAMS Kansas City Chiefs (2020 Superbowl Champions)
Kansas City Royals (2015 MLB World Series Champions)
Sporting KC (Men’s Major League Soccer)
Kansas City (National Women’s Soccer League)
200+ PROFESSIONAL ATHLETES and their families call
Kansas City home
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THE HEARTLAND OF PHILANTHROPY Kansas City is the heart of philanthropic efforts in the state. With over 10,500 nonprofits* generating a reported total income of $19.6B, Kansas City is a leader in charitable efforts compared to other MSAs.
$19.6B TOTAL NONPROFIT INCOME | 21% INCOME INCREASE SINCE 2018 PUBLIC, SOCIETAL BENEFITS CATEGORY - includes foundations, philanthropy, voluntarism
and grant-making - made $2.5B of income in 2020. This sector continues to grow with 20 organizations added in the last year, a 3.6% increase year over year.
KANSAS CITY RANKED AMONG THE TOP 100 MOST CARING CITIES IN AMERICA (WalletHub, 2020)
*Religious congregations not included in the total number of nonprofits
The Henry Wollman the designers of the
n Bloch Fountain at Union Station was designed by WET Design, e Bellagio fountains in Las Vegas.
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JDRF Dream Gala
NOTABLE FOUNDATIONS & GALAS GREATER KANSAS CITY COMMUNITY FOUNDATION the region’s largest foundation – has $4.3B in total assets
SUNDERLAND FOUNDATION awarded $171M to non-profits in 2020 KAUFFMAN FOUNDATION
focuses on entrepreneurship and education with $2.6M in total assets
24TH ANNUAL JDRF KANSAS CITY DREAM GALA
Raised $2M in one evening in 2019
KEMPER GALA in 2019 raised $527K in one evening
*Religious congregations not included in the total number of nonprofits Source: UMKC’s Midwest Center for Nonprofit Leadership, “The State of Kansas City’s Nonprofit Sector: 2020” report; Ingrams.com; jdrf.org
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TEEMING WITH TOURISM KANSAS’S RECORD-BREAKING 25.2M ANNUAL TOURISTS are drawn to the unique
architecture, events, and thriving arts, dining and music scene
SHOPPING IS THE #1 ACTIVITY FOR VISITORS $5.6B ECONOMIC IMPACT OF VISITORS in the greater Kansas City Area 12 HOTELS with 2,200 total rooms located nearby 47% OF VISITORS STAY OVERNIGHT with an average stay of 2.3 nights 11.8M PASSENGERS TRAVEL THROUGH Kansas City International Airport TOP FEEDER MARKETS
Wichita, KS | St. Louis, MO | Omaha, NE | Des Moines, IA | Tulsa, OK
The Plaza Art Fair is a top-ranked national art event that encompasses nine city blocks and welcomes a crowd of over 250,000.
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Kauffman Center for the Performing Arts, designed by the same architect as the Sydney Opera House.
ARTS & CULTURE IMMERSED From renowned painter Thomas Hart Benton and Walt Disney’s first animation studio to the Hallmark’s headquarters and the Kansas City Art Institute, visual arts have been the backbone of Kansas City’s culture.
THE NELSON-ATKINS MUSEUM OF ART
NERMAN MUSEUM OF CONTEMPORARY ART
a renowned institution with a collection spanning over 5,000 years of humanity
one of the top internationally acclaimed collections of emerging and established artists today
(less than one mile from Plaza)
(13 miles from Plaza)
KEMPER MUSEUM OF CONTEMPORARY ART
KAUFFMAN CENTER FOR THE PERFORMING ARTS
home to carefully curated modern art (less than one mile from Plaza)
CROSSROADS ARTS DISTRICT
a compilation of more than 100 independent studios and galleries (4 miles from Plaza)
Source: VisitKansasCity.org
an architectural icon, designed by Moshe Safdie, and center for nationally regarded performances, such as the Kansas City Ballet, Symphony with more than 50 concerts a year, and the Lyric Opera (4 miles from Plaza)
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A LEADER IN THE MARKET Compared to other similar sized markets with luxury retail including Louis Vuitton, Kansas City stacks up equally if not better in both quantity and quality of wealthy residents.
Source: ESRI 2020 Demographics
METROPOLITAN STATISTICAL AREA (MSA)
2020 POPULATION
Nashville-DavidsonMurfreesboro-Franklin, TN
2,027,682
Kansas City, MO-KS
2,191,128
St. Louis, MO-IL
2,861,504
Columbus, OH
2,126,001
Cincinnati, OH-KY-IN
2,226,624
Pittsburgh, PA
2,348,354
2020-2025 POPULATION GROWTH
MEDIAN AGE
HOUSEHOLDS
AVERAGE HOUSEHOLD INCOME
9.4%
37.8
781,070
$91,834
111,008
14%
$651,750
4.2%
38.0
863,629
$91,084
127,464
15%
$668,659
1.3%
39.7
1,145,912
$89,923
164,523
14%
$701,922
5.4%
36.9
836,393
$88,071
112,978
14%
$602,694
2.4%
38.6
871,082
$87,736
118,080
14%
$643,079
-0.4%
44.5
1,013,630
$84,354
127,766
13%
$658,172
HOUSEHOLD INCOME $150K+
HOUSEHOLD AVERAGE NET WORTH
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2019 ANNUAL TRAFFIC COUNTS X X Primary Audience: Shopper Traffic | X Secondary Audience: Employee Traffic
16.2M 16M
14M
12M
10.1M
10M
8.9M
8M
7.4M 5.3M
6M
3.1M
4M
2M
EASTON TOWN CENTER
KENWOOD TOWNE CENTER
COUNTRY CLUB PLAZA
(Columbus, OH)
(Cincinnati, OH)
(Kansas City, MO)
23%
12%
29%
ROSS PARK MALL
THE MALL AT GREEN HILLS
PLAZA FRONTENAC
(Pittsburgh,PA)
(Nashville, TN)
(St. Louis, MO)
12%
% OF TOURISTS Shopper Traffic from Beyond 50 Miles
Source: Placer.ai / * Employee traffic includes both retail employees and any additional office employees of office buildings that may fall within the boundary of the retail property’s geofence
30%
14%
DRAWING MILLIONS COUNTRY CLUB PLAZA DRAWS 3X THE NUMBER OF SHOPPERS than its closest competitor, Plaza Frontenac, nearly 250 miles away.
Compared to other similar sized markets with luxury retail centers including Louis Vuitton, Country Club Plaza has a comparable and favorable amount of traffic; from both in-market residents and regional tourists beyond 50 miles.
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SHOPPER DEMAND FOR LOUIS VUITTON EVEN WITHOUT A PHYSICAL STORE, Kansas City accounts for 10% of the combined Louis Vuitton sales from these 6 markets, 90% of which are generated from on-line sales.
THERE’S AN UPSIDE POTENTIAL in having both a physical and digital presence in a growing
Kansas City market.
Source: Bloomberg Second Measure Transaction Data
2019 SHARE OF LOUIS VUITTON SALES ACROSS 6 MID-SIZED MARKETS
3%
19%
Cincinnati, OH-KY-IN
St. Louis, MO-IL
16%
16%
Columbus, OH
Pittsburgh, PA
35
%
10%
Kansas City, MO-KS
Nashville - Davidson Murfreesboro - Franklin, TN
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AN UNRIVALED COLLECTION OF RETAIL Apple
Lululemon
Kendra Scott
True Food Kitchen
Tiffany & Co.
Anthropologie
Tivol
Eileen Fisher
The North Face
Athleta
Altar’d State
Mojo Cycling
Industrious
Indochino
Corepower Yoga
Tommy Bahama
West Elm
TUMI
The Capital Grille
Vineyard Vines
Sephora
Free People
Seasons 52
Pure Barre (coming soon)
Marine Layer
Warby Parker
Rye KC
Club Pilates (coming soon)
150 BEST-IN-CLASS BRANDS
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AN INVITATION FOR LUXURY...