1 minute read
Target Personas
TARGET PERSONA MILLIE
12 years old from Chicago, Illinois.
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Her mom works as a high school choir director, and her dad works as a high school art teacher. Combined income of $120,000.
She has been exposed to the arts her whole life and started performing at the age of 5. She is currently playing Annie at Beverly Theatre Guild in Chicago.
She has only ever worn makeup for theatre but is curious and wants to explore more.
Her current dream role is Matilda and her future dream role is Winnifred in Once Upon A Mattress.
TARGET PERSONA
Beau
19 years old from Kansas City, Missouri.
Currently a student in his sophomore year at the University of Missouri-Kansas City getting a B.A. in theater with an emphasis in design and technology.
After he graduated he hopes to move to New York City working as a scenic designer. He has never acted before his college program, but is now interested in continuing it as a hobby.
Does not have much knowledge of makeup but has to wear it for his performances.
His dream role is King George III in Hamilton.
