maha aslam
mahaaslamrajaa@gmail.com 347-282-9736 Linkedin
Architect | Urban Planner & Strategist
An architect & an urban planner with a research and community engagement background. I specialize in designing processes & strategies to mitigate urban issues. I use various qualitative and quantitative research methods to formulate the framework of these processes. My training as an architect provides key insights into my work as an urban planner and a strategist and vice versa.
EXPERIENCE TEACHING ASSISTANT COURSE: URBAN RESILIENCE THE NEW SCHOOL JAN 2018 - MAY 2018
TEACHING ASSISTANT COURSE: URBAN COLLOQUIUM
THE NEW SCHOOL AUG 2017 - DEC 2017
RESEARCH ASSISTANT SCHOOL OF DESIGN STRATEGIES THE NEW SCHOOL MARCH 2017 - MAY 2017
ARCHITECT DESIGNERSEAST
LAHORE, PAKISTAN OCT 2015 - MARCH 2016
ARCHITECT ISBAH HASSAN & ASSOCIATES LAHORE, PAKISTAN FEB 2015 - OCT 2015
SKILLS GRAPHICS ADOBE PHOTOSHOP, ILLUSTRATOR, INDESIGN ARCHITECTURE DESIGN AUTOCAD, SKETCHUP, VRAY, LUMION, 3DS MAX MAPPING QGIS, CARTO DB, MAPBOX. PRESENTATION SOFTWARES POWERPOINT, EXCEL, GOOGLE SLIDE, ADOBE PREMIERE SOFT SKILLS DESIGN RESEARCH, SPATIAL ANALYSIS, QUALITATIVE & QUANTITATIVE DATA ANALYSIS, PARTICIPATORY ACTION RESEARCH, PROJECT MANAGEMENT, VISUAL STORY TELLING.
EDUCATION M.S DESIGN & URBAN ECOLOGIES PARSONS SCHOOL OF DESIGN THE NEW SCHOOL AUG 2016 - MAY 2018
B.ARCH NATIONAL COLLEGE OF ARTS LAHORE OCT 2010 - FEB 2015
HONORS DEPARTMENTAL HONORS PARSONS SCHOOL OF DESIGN MAY 2018
PUBLISHED WORK ON DISPLAY SUNSET PARK GAZETTE ON DISPLAY AT POMPIDOU CENTER JAN 2018
DEPARTMENTAL HONORS NATIONAL COLLEGE OF ARTS FEB 2015
project 01
The Sunset Park Gazette: Overcoming Overcrowded Schools was produced by my class and faculty of The New School’s MS Design and Urban Ecologies Program as part of an urban research and design project which spanned over the course of four months.The research shown throughout the publication incorporated various research methods including interviewing Sunset Park organization leaders and residents, attending community meetings and protests, participatory mapping exercises, reading secondary sources and close analysis of data sets and census records. My group investigated the history and demographic breakdown of Sunset Park, followed by current population trends in the neighborhood; housing conditions, shifting industries and occupations in Sunset Park followed by an analysis of overcrowding in Sunset Park public elementary schools. Our gazette concluded with four design proposals which were produced acknowledging local knowledge and resources with the aim of sharing actionable strategies, projects, and policies that could help to alleviate some of the pressures faced by residents of Sunset Park.
to see the complete gazette: https://issuu.com/mahaaslam/docs/master_0606__1_
ECONOMIC HISTORY 1920’S
MANUFACTURING FABRICACIÓN 製造業
GARMENT INDUSTRY CONFECCIÓN 服裝工業
1940’S
1960’S
GROWTH IN THE INDUSTRY CLOSING OF MAJOR MANUFACTURING CRECIMIENTO EN LA INDUSTRIA CIERRE DEL MAYOR FABRICANTE 行業發展 關閉主要製造業
GROWTH IN THE INDUSTRY CRECIMIENTO EN LA INDUSTRIA 行業發展
DECLINE IN THE INDUSTRY DECLINE EN LA INDUSTRIA 行業衰落
1980’S
2000’S
GROWTH IN THE INDUSTRY CRECIMIENTO EN LA INDUSTRIA 行業發展
MANUFACTURING FABRICACIÓN 製造業
GARMENT INDUSTRY CONFECCIÓN 服裝工業
HISTORIA ECONÓMICA 經濟史
2010’S
FROM LABOUR INTENSIVE TO CAPITAL PRODUCTION INTENSIVE DE LA MANO DE OBRA INTENSIVA A LA PRODUCCIÓN DE CAPITAL 從勞動密集型到資本生產密集型
% OF WORKERS PER INDUSTRY % DE TRABAJADORES POR INDUSTRIA 每個行業的工人百分比 SHIPPING INDUSTRY TRANSPORTE MARÍTIMO 航運業
CONSTRUCTION INDUSTRY CONSTRUCCION 建造業
MIGRATION TO SUNSET PARK MIGRACIÓN EN SUNSET PARK 移植SUNSET PARK
FOOD INDUSTRY INDUSTRIA DE ALIMENTOS 食品工業
FOOD INDUSTRY INDUSTRIA DE ALIMENTOS 食品工業
DEPARTURE OF ETHNIC WHITES LA SALIDA DE LOS BLANCOS ÉTNICOS 種族白人的離開 SERVICES INDUSTRY SERVICIO INDUSTRIAL
服務業
GOWANUS HIGHWAY WWII MANUFACTURCARRETERA GOWANUS FABRICACIÓN II GUERRA 高速公路 GOWANUS MUNDIAL 第二次世界大戰製造
INDUSTRY INDUSTRIA 行業 Construction CONSTRUCTION CONSTRUCCION 建造業 FIRE sector FINANCE FINANZAS 金融和保險 SOCIAL SERVICIOSHealth/Social/Education SOCIALES 社會服務 Information INFORMATION INFORMACIÓN 信息 Management MANAGEMENT GESTIÓN 管理 Manufacturing MANUFACTURING FABRICACIÓN 製造業 Miscellaneous OTHER OTRO 其他 Public Administration LOCAL GOVERNMENT GOBIERNO 政府 Retail Trade RETAIL VENTA AL DETALLE 零售 Service SERVICE SERVICIO 服務 Storage PROPERTYTransportation PROPIEDAD &物業服務 WHOLESALE VENTA AL POR MAYORTrade 批發 Wholesale NATURAL RESOURCES Natural Resources 0.10% RECURSOS NATURALES 自然資源0k 1k
GROWTH IN THE INDUSTRY CRECIMIENTO EN LA INDUSTRIA 行業發展
POPULATION COMPOSITION COMPOSICIÓN DE LA POBLACIÓN 人口組成 ASIAN ASIÁTICO 亞洲 HISPANIC HISPANO 墨西哥 WHITE BLANCO 白色 BLACK NEGRO 黑色 OTHER OTRO 其他
GROWTH IN THE INDUSTRY CRECIMIENTO EN LA INDUSTRIA 行業發展
CONSTRUCTION INDUSTRY CONSTRUCCION CHINESE GOVERNMENT LIFTS BAN ON 建造業 EMIGRATION, USA PASSES IMMIGRATION BILL CHINA LEVANTA LA PROHIBICIÓN SOBRE LA EMIGRACIÓN, ESTADOS UNIDOS DE AMÉRICA PASA 1990 LEY DE INMIGRACIÓN
中國政府提議美國通過移民法案
FINANCE & REAL ESTATE FINANZAS Y SEGUROS 金融和保險
7.59% 5.19% 18.18% 3.40% 10.19% 7.69% 7.69% 2.40% 9.69% 20.68% 4.00% 3.20% 2k
3k
4k
% OF WORKERS % DE TRABAJADORES 工人百分比 5k
6k
7k
8k
9k
10k
11k
12k
13k
14k
15k
16k
WATERFRONT DEVELOPMENT DESARROLLO DE LOS MUELLES $1 BILLION INVESTMENT BY 2016 $1 MIL MILLONES DE INVERSIÓN 到2016年投資10億美元
海濱發展
JAMESTOWN PROPERTIES ACQUIRES 49.9 % OF INDUSTRY CITY ADQUIERE PROPIEDADES JAMESTOWN 49,9% DE LA INDUSTRIA DE LA CIUDAD 詹姆斯敦物業收購了工業城市的49.9% RENT SPECULATION ALQUILO ESPECULACIÓN 租賃操作和投資
造
製
濱
BANKING ON SUNSET PARK BANCA EN SUNSET PARK 銀行在日落公園
EA
E
D
A ST
海
C
O
N
E
N
D
LA
LÍ
PROMISING 20,000 NEW JOBS AND MAXIMUM LOCAL MOBILIZATION PROMETEDORES 20.000 NUEVOS PUESTOS DE TRABAJO Y LA MOVILIZACIÓN LOCAL MÁXIMO 承諾2萬個新工作機會 和最大的本地機動
IÓ
AC
IC
R
G
B FA
IN
R
TRADITIONAL WATERFRONT MANUFACTURING IS BEING DISPLACED BY ADVANCED MANUFACTURING AND COMMERCIAL DEVELOPMENT
TU
C FA
U
AN
LÍNEA DE FABRICACIÓN TRADICIONAL ESTÁ SIENDO DESPLAZADO POR LA FABRICACIÓN AVANZADA Y EL DESARROLLO COMERCIAL
FR
T
N
O
傳統水處理技術由先進製造和商業發展 Sunset Park’s transformation from an industrial immigrant community to a creative class hotspot is underwritten in part by speculating financial institutions. Sunset Park contains two Banking Development Districts (BDD) that are designed to encourage the establishment of bank branches; many of these are ethnic banks. Ethnic banks have become increasingly prevalent in Sunset Park and play a central role in the financing of small businesses and homeownership among immigrant communities. They are active in Sunset Park’s building boom through the financing of commercial and residential development and as property owners and investors. La transformación de la puesta del sol del parque de una comunidad de inmigrantes industrial a una clase creativa punto de acceso está asegurado en parte por la especulación instituciones financieras. Sunset Park contiene dos Distritos de Desarrollo Banca (TDC) que están diseñados para fomentar el establecimiento de sucursales bancarias; muchos de estos son bancos étnicos. bancos étnicas se han convertido en cada vez más frecuente en Sunset Park y jugar un papel central en la financiación de las pequeñas empresas y la propiedad de vivienda entre las comunidades inmigrantes. Son activos en el auge de la construcción de Sunset Park a través de la financiación del desarrollo comercial y resi dencial, y como los propietarios e inversores. 日落公園從工業移民社區向創新型熱點轉型,部分是通過投機金融機構。 日落公園包含兩個銀行發展區(BDD,旨在鼓勵建立銀行分行; 其中許多是 種族銀行 。 民族銀行在日落公園日益普遍,在小企業融資和移民社區的房 屋所有權方面發揮中心作用。 他們通過商業和住宅開發融資以及業主和投 資者積極參與日落公園的建設熱潮。資者。
INDUSTRY CITY + INNOVATION LAB
M
PROTOTYPING NEW WATERFRONT INDUSTRY PROTOTIPO NUEVAS INDUSTRIAS FRENTE AL MAR 新型水產業
R
E AT W
5T
H
The Innovation Lab is an important step to creating a future for Sunset Park that is rooted in our true character of collaboration and shared goals,” Council Member Carlos Menchaca, District 38
AV E
8T
H
El Laboratorio de Innovación es un paso importante para crear un futuro para Sunset Park que esté arraigado en nuestro verdadero carácter de colaboración y objetivos compartidos “, agregó.-Miembro del Consejo Carlos Menchaca, Distrito 38
創新實驗室是創建日落公園未來的重要一步,它源於我們真正的協作和共同目標, 理事會成員Carlos Menchaca,38區。
AV E THE LOCAL ECONOMY FROM 5TH AND 8TH AVE LA ECONOMÍA LOCAL DE LA AV 5 Y EL 8 當地經濟從第5和第8 AVE
INFLOW OF LABOUR ACROSS STATES CONNECTING QUEENS ALL THE WAY TO JERSEY LA AFLUENCIA DE MANO DE OBRA A TRAVÉS DE ESTADOS QUE CONECTAN A LAS REINAS HASTA EL JERSEY 勞動力流入國家連接皇后一直到球衣
Businesses are clustered in groups of small shops and vendors, most notably along 5th Ave. and 8th Ave. Business Improvement Districts (BID), in combination with the financial support of banks and property investors, have made possible vibrant commercial corridors that support local immigrant populations. Las empresas se agrupan en grupos de pequeñas tiendas y vendedores, sobre todo a lo largo de la Avenida 5 y 8th Ave. Distritos de Mejoramiento Comercial, en combinación con el apoyo financiero de los bancos y los inversores de propiedad, han hecho posibles corredores comerciales vibrantes que soportan las poblaciones locales de inmigrantes. 企業聚集在小商店和供應商的群體,最顯著的是第五大道。 和8th Ave. 商業改善區與銀行和房地產投資者的財政支持相結合,創造了支 持當地移民人口的可能充滿活力的商業走廊。
THE GAZETTE LA GACETA
公報
HOUSING
SCHOOL SYSTEM
“The future of Sunset Park depends on Asian and
Latino immigrant collaboration in advancing common interests in community building and civic engagement.
Tarry Hum, The Making of a Global Immigrant Neighborhood: Brooklyn’s Sunset Park DEMOGRAPHICS
ZONING
”
THE GAZETTE LA GACETA PARTICIPATORY MAPPING
STRATEGY 1
公報
“The market will not yield schools on its own, and we need to use our tools in the City Council, in the city of New York and we need the mayor’s office to hear it.
Carlos Menchaca, Talking about eminent domain to convert hotel to schools.
STRATEGY 2
The strategy I personally worked on with my peers was designing ‘The Castle: center for creativity’ a non-profit art center, located in the heart of Sunset Park. This art center will Sunset Park public school art teachers with an offsite art classroom during the weekdays, and act as a welcoming community center for neighborhood dwellers after school hours and during the weekends.It is our hope that the “The Castle” will alleviate some of the most pressing issues facing the Sunset Park community. These issues include overcrowding in schools and the cutbacks to art and enrichment programs due to a shortage of space in schools; lack of affordable child care services in the neighborhood and the need for a central space where the community can gather, have fun and get to know one another better.
STRATEGY 3
”
project 02
At Isbah Hassan and Associates, I worked as an architect on a theme park project for Bahria Town, Karachi. I was responsible for designing a zone of the park, which included master planning of the zone, designing the street furniture of the zone, the main street of the park and working on the finishes of two facilities in the park. The client was interested in creating the first state of the art theme park in Pakistan. The references given to our team for inspiration included pictures from disney theme parks. Kohkaff zone, was a theme based upon a local children story that decribes ‘kohkaff’ as a magical mountain where fairies and genies live. My design process started by understanding the geography of the site and the placement of the various rides in the zone. while designing I took inspiration from local elements in our architecture to make the theme relatable, while also keeping the fantasy element alive. This project is still under construction and will be hopefully completed by end of this year.
train station
ride 07
Kohkaff was one of the four sections of the Bahria town theme park project.
ride 06
ride 05
The other three themes were: 1) Carnival 2) Amazonian Forest 3) Indus Civilization
ride 06
re
ca
st
ride 1
4
ride 0
2
e0
rid en
tra
nc
e
i ph am atre the
ve
au
ra
nt
rid
e
03
Main features of the Kohkaff zone 1) Cave themed restaurant 2) Fixed kiosks stations 3) Amphitheatre 4)Koh Kaff themed street furniture. 5) Theme park rides I was pesonally involved in designing the street furniture, helping in developing the master plan and designing the the entrance gate and developing flooring patterns for various features.
THE PROCESS
CONCEPTUAL SKETCH
DESIGN DEVELOPMENT
FINAL DESIGN
The sheds were designed along the theme park rides as waiting areas for line up. Pretaining to the theme of Kohkaff these sheds were designed with railings that reflected the description of the geography of the mountain of kohkaff from children stories.
SECTION OF THE WAITING AREA SHED
BLOW UP DETAILS
LAMP POSTS DESIGNS
BENCH DESIGN
KIOSK DESIGN
CONCEPTUAL ELEVATION
FINAL ELEVATION As a part of the team working on the theme park project, I was also assigned to develop a building facade from the section themed carnival. This playdium designed for indoor games was based on the venetian carnival theme. After producing various studies the client finalized this as the final elevation.
The brooklyn-queens waterfront is home to some of the last working industrial waterfronts in New York City. The histories of the different neighborhoods that line the waterfront are rich and varied, all involving the hardwork of immigrants and communities of color. One development that is quickly gaining steam and taking shape is the Brooklyn-Queens connector, BQX, a privately funded and publicized development to take place from Sunset Park to Astoria. For my spring 2017 studio project I conducted a research on transit oriented development and the BQX as a cause for gentrification in working class neighborhoods. The research was synthsized in the form of a pamphlet intended for community groups to create awareness. The research was also used by students from Hunter College to make a documentary on the project. We were also contacted by community groups like UPROSE and the Indypendant newspaper to share our work with them. find the complete brochure at: https://issuu.com/mahaaslam/docs/final_final
The first part of this brochure was designed to explain to people what the BQX project was and what was the timeline of the project, along with actors that were involved. The Friends of the BQX have been promoting the project through conducting sessions with different neighborhoods. The promotional videos highlights the benefits of this project including reducing work commutes and connecting people with greater economic oppurtunity. The Friends of the BQX have also circulated these fantasized images of the high tech steet car on the streets of the various neighborhoods along its route. The branding and promotion places an emphasis on the creation of beneficial economic oppurutnities for the residents of these neighborhoods - a topic discussed later in this handout. The community visioning sessions put on by NYC Economic Development Corporation have been in progress since Feburary 2016. The Mayor announced his support for this project in his State of the City speech in 2016 as well. Since then the project has gained momentum and has received alot of public attention due to its ambitious claims and proposed financing model. If the project moves forward as planned, the street car will be operating by 2024 for the public and will be serving an estimated 50,000 riders on weekdays. The seemingly small ridership and the tax increment based financing have placed big questions marks on the feasibility of the project.
LOCAL COMMUNITY BASED ORGANIZATIONS
NYC DEPARTMENT OF TRANSPORTATION
RESIDENTS
NYC ECONOMIC DEVELOPMENT CORPORATION
COMMUNITY BOARDS
PROJECT TIMELINE Fall 2016
Spring 2016
February 2016 MAYOR DE BLASIO ANNOUNCED BQX
HELD COMMUNITY VISIONING SESSIONS FIRST ROUND
RELEASE PRELIMINARY
INITIATE PUBLIC APPROVALS PROCESS & BEGIN ENVI’L
REPORT
REVIEW
BEGIN DESIGN OF INITIAL SEGMENT
NS BROOKLYN QUEE FRIENDS OF THE IS A REGISTERED CONNECTOR, INC. FIT THAT SUPPORTS 501(C)3 NON-PRO CREATE TO ATIVE INITI THE MAYOR’S GENERATE ECOCONNECTIVITY AND ENT ALONG THE NOMIC DEVELOPM RFRONT EAST RIVER WATE
GREEN POINT
QUEENS WILLIAMSBUR
G
LIC PARTNERSHIP COALITION FOR QUEENS NEW YORK BUILDING CONGRESS
RED HOOK
BOARD OF DIRECTORS
BQX
REPRESNTATIVES FROM
DUMBO BID
Agger Fish Corporation Red Hook East Resident Association Astoria Resident Association Red Hook East Resident Association Atlas Capital Group NYU Langone Medical Center LaGuardia Community College Urban Upbond
$2.5 BILLION
(CONSTRUCTION COST)
FRIENDS OF THE
INDUSTRY CITY
STARTS OPERATION
BROOKLYN HEIGHTS
TRANSPORTATION ALTERNATIVES
TISHMAN SPEYER
BREAK GROUND
RIA
EXECUTIVE COMMITTEE
BROOKLYN CHAMBER OF COMMERCE
STREETCAR
LONG ISLAND
REPRESNTATIVES FROM
REGIONAL PLAN ASSOCIATION
2024
SELECT CONTRACTOR/ OPERATOR &
ASTO
5TH AVENUE COMMITTEE
TWO TREES MANAGEMENT CO. LLC
2019
2018
2017
Early 2017
HELD COMMUNITY VISIONING SESSIONS SECOND ROUND
SUNSET PARK
BROOKLYN
$30 MILLION
(MAINTENANCE COST /YEAR)
24 HOURS 5 MIN INTERVAL (PEAK HOURS)
bqx | the $2.5 billion business genius FINANCING STRUCTURES through development
The BQX financing model is based on the premise of growth and development around the project. This development oriented scheme seeks to create an influx of infrastructure which can then raise the property values of residential and commercials spaces along the waterfront. This model of value capture is at the heart of the BQX and its ability to succeed. This means that the BQX can only sustain itself financially if the property values rise significantly and cover the costs put up by the Friends of the BQX. The speculation and assumption of property value rise exposes a large conflict in this scheme. The richer areas will not have as much potential for real estate development to be exploited as the lower density, lower income areas will. This shows that the burden of the BQX construction and maintenance will be mostly put on the areas in most need of resources and will result in further repercussions such as displacement, rent increase and gentrification. The graphic on the left and the one below aim to represent this idea that the development bridge burdens the foundations of Sunset Park and Astoria far more than in Brooklyn Heights and Williamsburg and thus will face more breaks in the community cultures. The data used to create these graphics and represent the neighborhoods is average median rents from 2016. However it is important to understand that no one piece of data can be precise enough to represent the current development index. Median rents can only be used as a rough measuring tool that represents the development or gentrification of the neighborhood. A rise in rents will be the most immediate effect of the the BQX development if it were to be passed by City Council.
A Tax Increment Financing district is created by using the proposed project’s potential growth in multiplication with the sites that will benefit from that development. The city creates a TIF council that includes experts and officials to run the TIF structures. Firstly, the total value of tax property of the demarcated district is calculated .Then the projections are estimated keeping in mind the market trends and the potential growth of the proposed TIF project. This line determines all the taxation that can be collected above the base line. After the development is done the property values of the area rises. The property taxes also increase which go back to pay the investors till the debt is paid back after which the whole tax starts going to the city. The BQX is expected
to follow a similar financing model, more specifically the revenue bond system. The city is not directly liable to pay back the investors if the project fails to pay back the debt at any point in the time frame of the project. However because of political influences and also because of city’s credibility for the future projects the city sometime holds a few back up budget cuts to allow for the investors to be paid back. The finance model of TIF therefore heavily relies on its growth potentials and also on its development jumps. The whole system gets very complicated as shown below when the rating companies, bond insurances, property holders, incentives, bond default shares all tie into one huge real estate monopoly.
The false narrative being given about the BQX being the needed transportation of the waterfront is wrong because most people are not travelling north and south along the waterfront, and instead are doing east and west travel. Using Census data from 2010, the analysis below shows which boroughs the workers come from in order to reach the waterfront. It is shown that the vast majority of people on the Brooklyn waterfront come from elsewhere in Brooklyn, while the same is true for the Queens waterfront. The two graphics show the different amounts of people by percentage that are going to each of the two boroughs’ waterfronts. See below for further details. Greenpoint
Astoria
Red Hook
BRONX 3.7% BRONX 5.5%
Manhattan
MANHATTAN 5.0%
Manhattan Bronx
Bronx
ASTORIA
Brooklyn
DUMBO
Sunset Park
Queens
Brooklyn
Long Island City
LONG ISLAND CITY
Staten island
GREEN POINT
MANHATTAN 5.5% ASTORIA
Queens Staten island
LONG ISLAND CITY
QUEENS 12.9%
GREEN POINT
DUMBO
QUEENS 72.7%
DUMBO
RED HOOK
RED HOOK
SUNSET PARK
SUNSET PARK
STATEN ISLAND 4.5%
STATEN ISLAND 1.5%
BROOKLYN 73.9%
Brooklyn waterfront
BROOKLYN 14.8%
Queens waterfront
The brochure we designed for this project was disseminated among community groups who found the information regarding the finance structure really helpful. We were called to present our work to the community with UPROSE and other community activists. We were also fortunate enought to collabrate with Hunter College students who were producing a mini documentary on the project.
The brooklyn queens connector:
A streetcar named Development
The Brooklyn-Queens Waterfront is home to some of the last working industrial waterfronts in New York City. The histories of the different neighborhoods that line the waterfront are rich and varied, all involving the hard work of immigrants and communities of color. One development that is quickly gaining steam and taking shape is the Brooklyn-Queens Connector (BQX), a privately funded and publicized development to take place from Sunset Park to Astoria. This kind of development will be detrimental to the working and middle class living in close proximity to the proposed line. Take a look inside to see exactly why the BQX is a bad idea for the development of NYC.
miscellaneous projects
I created this map to show the number of unused properties owned by New York CIty. The data was collected from NYC Open Data. The file came as one large data set, which I cleaned and edited to show only the relevant fields.
BLOWUP DETAIL
I created this map to show the location of NYCHA properties with respect to the area that was inundated by Sandy. I combined two different data sets that I downloaded from NYC Open Data.
BLOWUP DETAIL